INDIAN SUBCONTINENT I SPECIAL STYLING SUPPLEMENT 2013

l a d i r B h c i r En ial

Spec

INDIAN SUBCONTINENT I Special Styling Supplement I December 2013

Editor-in-Chief Amitabh Taneja Editorial Director R S Roy Publisher Editor Copy Editor Contributing Editor Correspondent Reporter Knowledge & Editorial Alliances Manager - International Relations Creatives Art Director Asst. Art Director Sr. Layout Designer Sr. Photographer Marketing & Consumer Connect Director - Mktg. & Consumer Connect General Manager - Consumer Connect Dy. General Manager - Marketing Asst. General Manager - Marketing Sr. Manager - Database Sr. Executive - Subscriptions Executives - Database S P Taneja Aradhana V Bhatnagar Shipra Sehgal Zainab Morbiwala Roshna Chandran Niharika Verma Nipun Augustine Jacob Rajan Varma Noelia Piriz Pawan Kumar Verma Mohd. Shakeel Naresh Kumar Vipin Kardam Gurpreet Wasi Hemant Wadhawan Sharat Mishra Sheela Malladi Anchal Agarwal Kiran Rawat Neeraj Kumar Singh Sarika Gautam

At Enrich Salons & Academy, weve always worked with the belief that each person has the gift of beauty and its for us to help them be at their best, be more. With the onset of the wedding season, our team of experts have created bridal looks to ensure that brides and grooms can be more memorable on their special day. It gives me great pleasure to present this collection to you. There are 10 looks, each distinctive and stunning combining hair style and make up, so regardless of whether you are looking for a traditional or contemporary look, there will be a look for you in this special supplement. There are also details and notes on each look that will help. Go ahead, make your day! Vikram Bhatt

Circulation Assoc. VP - Circulation Anil Nagar Production General Manager Manish Kadam Sr. Executive Ramesh Gupta Support General Manager - Administration Rajeev Mehandru ADVERTISING
BUSINESS HEAD Rajeev Chopra, Vice President rajeevchopra@imagesgroup.in Mob: +91 9811098430 DELHI Hemant Soni, Project Manager hemantsoni@imagesgroup.in Mob: +91 9810178293 Nikhil Kumar, Asst. Manager nikhilkumar@imagesgroup.in Mob: +91 9910035927 MUMBAI Waseem Ahmad, Vice President & Branch Head waseemahmad@imagesgroup.in Mob: +91 9833628852 Ketki Dhote, Asst. Manager ketkidhote@imagesgroup.in Mob: +91 9594956043 BENGALURU Suvir Jaggi, Assoc. Vice President & Branch Head suvirjaggi@imagesgroup.in Mob: +91 9611127470 KOLKATA Piyali Roy Oberoi, Assoc. Vice President & Branch Head piyalioberoi@imagesgroup.in Mob: +91 9831171388 Anirban Sarkar, Manager anirbansarkar@imagesgroup.in Mob: +91 9830007920

SALON INTERNATIONAL ADVISORY BOARD MEMBERS

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Hair: Sareena Acharya Make-up: Taniyaa Khanna Photographer: Saurabh Muley Clothes: Avesh Dadlani Jewellery: Kadas by Mahesh Notandass, Wire Model: Swapnila, Karma Model Management

Contents
18
4-16 Exclusive styling Enrich Salon & Academy reveals the looks for the season Brand focus Birth of Enrich Salon & Academy Behind the scenes Action that takes place backstage Make-up trend In conversation with Taniyaa Khanna on trends in make-up Hair trends Bridal hairstyles was the focus of the Enrich Bridal Collection, as Sareena Acharya details Expansion The progress of Enrich Salon & Academy from one to 52 salons and academies in Maharashtra, Gujarat and Karnataka
i
al elements

16

hair: Anisha Nair Make-up: Taniyaa Khanna Photographer: Saurabh Muley clothes: Bandhgala by Sacorina and dalip Model: Vaibhav Anand, Anima creative Management

Contemporary groom: Since he is a guy next door the style is very easy to carry and will surely make him feel confidant. In make-up, an extensive amount of concealing techniques is at work.

16 I SALON INTERNATIONAL I ENRIch BRIdAL SUPPLEMENT 2013

Behind the scenes Glimpses

T
he creative team was led by Taniyaa for make-up and Sareena for hair. They were assisted by Sujata and Anisha, who are a part of the Enrich Salons & Academy team. The concept was thought through and ideas were tossed. With a series of discussions and after rejecting the expected, Mood Boards were initiated. To design the looks, the team sat and planned on backgrounds, dcor, colours, jewellery and special elements for each bridal look. Bridal outfits are traditionally in tones of red, that can become a limitation for variations in jewellery and dcor, but that was taken as a challenge. Sporting trends and the forecast for the season was smooth sailing. Each model was chosen with a distinct skin tone and hair texture. Finally, what shows in the shoot is a careful distinctive element in each look. Tackling last minute challenges arriving at alternative looks, after all of that, the artists and stylists brilliance and talent can be experienced in the collection.

17

18-19

L to R: Anisha Nair, Sareena Acharya, Taniyaa Khanna, model, Vaishnavi Mallah, hemali Mullaji, Sujata Parab, Soniyaa Verma

18 I SALON INTERNATIONAL I ENRIch BRIdAL SUPPLEMENT 2013

ENRIch BRIdAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 19

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Punjabi bride: This style is big rolling waves with texture to create gorgeous updos with hair accessories. in make-up, this brides face and neck is shaded carefully in a warm colour tone to create a natural look. She wears copper eyeshadow which is blended with silver. On the lips, a muted red colour with gold sticky gloss is applied. Gold blush is added to her red blushed cheeks. contouring is further intensified with a matte bronzer.

21

22

hair: Sareena acharya Make-up: Taniyaa Khanna Photographer: Saurabh Muley clothes: Falguni & Shane Peacock Jewellery: Jhumar and chuda by Wire Model: anuta, Karma Model Management

8 I SalOn inTErnaTiOnal I Enrich Bridal SUPPlEMEnT 2013

Enrich Bridal SUPPlEMEnT 2013 I SalOn inTErnaTiOnal I 9

Hair trend revival of the classic

H
ealthy and bouncy hair, whether worn up in a ponytail or bun or down the shoulders, will always attract attention. The pulled up hairstyle will always be popular due to its functionality and style. Every woman has several life-saving designs for casual as well as formal occasions. if the client is tired of casual designs and is looking for something new, you can draw inspiration from pulled up hairstyles that are easy to do and will make your client look simply stunning! Updos a classy style like a ponytail or a bun looks great. For a casual and relaxed look, you can wear a messy side ponytail complete with a colourful headband or any other accessory. Such styles will be suitable for a party, if you add a flower accessory or shiny hair clip. Buns For funky and glamorous look, tie the hair in a messy bun or topknot. it will take only five minutes to create such effortlessly chic and beautiful hair styles. again, use hair accessories to complete the looks. Half updo another example of pulled up hair style is the half updo where only the front part is pulled up while the rest of hair is left loose. This is the perfect option for those with long hair. hair can be simply pulled back and fixed with hair clip or it can be braided or a bang hair style can be combined with waves for bohemian allure. Tip choose a hairstyle as per the shape of the face. dont forget to have your hair cut regularly, say, once every two months, to ensure hair is in its best condition.
Sareena Acharya, Sr. Technical Educator, Enrich Salons & Academy

21

Enrich Bridal SUPPlEMEnT 2013 I SalOn inTErnaTiOnal I 21

ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 3

Hair
Youll walk down the aisle with style and grace wearing one of these elegantly creative, long bridal hair looks. In this collection, we have mainly shown off long loose curls, half up styles, crown braids and bridal buns, curly hair updos and hair styles with owers that complement gorgeous traditional wedding accessories.

Make-up
The look for the season is sheer. For 2014, we are trending towards a glowing skin and vibrant make-up. A nal application of shimmer completes the looks.

Contemporary groom: Since he is a guy next door the hairstyle is easy to carry and will surely make him feel confidant. In make-up, concealers, cream-based blush and matte bronzer have been used. A tinted lip balm gives lips a natural shine. The jawline and chin are contoured to create a structured look. Contemporary bride: A cool and charming short hairstyle. In make-up, a bold peach and pink eyeshadow and pigment is used with an overlay of eye pigment. This enables the reader to know about the colour and techniques used. A modern touch to the traditional peer is added by designing at the end of the eyebrows. She shines bright with the right amount of concealing and shading on her face and body.

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Hair: Sareena Acharya (Bride), Anisha Nair (Groom) Make-up: Taniyaa Khanna Photographer: Saurabh Muley Clothes: Lehenga and choli by Falguni & Shane Peacock; bandhgala and pants Sacorina and Dalip Footwear: Mojari by Sacorina and Dalip Jewellery: Earrings by Amrapali; panja and waist belt by Wire Models: Natasha Ramchandran, Vaibhav Anand, Anima Creative Managment

ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 5

Contemporary bride: A cool and charming short hairstyle. In make-up, lips are glazed, using fuschia and nude pink colours. Finish off with a lip gloss. Cheeks are contoured using ambering rose blusher.

Hair: Sareena Acharya, Anisha Nair Make-up: Taniyaa Khanna, Vaishnavi Photographer: Saurabh Muley Clothes: Lengha and blouse by Wire Dupatta by Sacorina and Dalip Jewellery: Earrings by Amrapali; waist belt and ring by Wire Model: Natasha Ramachandran, Anima Creative Management

Hair: Sareena Acharya Make-up: Taniyaa Khanna Photographer: Saurabh Muley Clothes: Falguni & Shane Peacock Jewellery: Mahesh Notandass; chuda by Wire Model: Anuta, Karma Model Management

Punjabi bride: This style is big rolling waves with texture to create gorgeous updos with hair accessories. In make-up, copper and gold lip colours are mixed to give the unique shade. To add to the look, an earthy shine glow is applied over it. Her eyebrows are naturally thick, but as they need shaping and length, an eyebrow filler is used to create an artistic look.

ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 7

Punjabi bride: This style is big rolling waves with texture to create gorgeous updos with hair accessories. In make-up, this brides face and neck is shaded carefully in a warm colour tone to create a natural look. She wears copper eyeshadow which is blended with silver. On the lips, a muted red colour with gold sticky gloss is applied. Gold blush is added to her red blushed cheeks. Contouring is further intensified with a matte bronzer.

8 I SALON INTERNATIONAL I ENRICH BRIDAL SUPPLEMENT 2013

Hair: Sareena Acharya Make-up: Taniyaa Khanna Photographer: Saurabh Muley Clothes: Falguni & Shane Peacock Jewellery: Jhumar and chuda by Wire Model: Anuta, Karma Model Management

ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 9

Hair: Sareena Acharya Make-up: Taniyaa Khanna Photographer: Saurabh Muley Clothes: Sari by Enrich Salons & Academy; kurta suit and stole by Wire Footwear: Mojari by Sacorina and Dalip Jewellery: Wire Models: Pallavi Das and Vaibhav Anand, Anima Creative Management

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Maharashtrian bride: The classic updos and half up-half down hairstyles are innovative ways to do both. In make-up, special attention is given to her eyes. A mix of bronze with gold eyeshadow is used. A dash of red eyeshadow is applied to the outer contour. Golden highlighter is also used to create an illusion. For the lips, soft undertones of red with gold pigmented lipgloss is applied. Face and neck contouring is done using a bronzer. Maharashtrian groom: Since he is a guy next door the style is very easy to carry and will surely make him feel confidant. In make-up, an extensive amount of concealing techniques is at work. To add brightness, concealers and creambased blusher and matte bronzer have been used.

ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 11

Hair: Sareena Acharya, Sujata Parab Make-up: Taniyaa Khanna Photographer: Saurabh Muley Clothes: Wire Jewellery: Renu Oberoi for Mahesh Notandass Model: Rashmi Buntwaal, Karma Model Management

Catholic bride: This is an easy, breezy, beautiful look for curly hair the most popular and hottest look for 2013. In make-up, a combination of frosted silver and pink eyeshadow is used. On the lips, a pink lipstick and silver gloss does the trick.

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Hair: Sareena Acharya Make-up: Taniyaa Khanna Photographer: Saurabh Muley Clothes: Sari by Enrich Salons & Academy Jewellery: Necklace by Amrapali, earrings by Wire Model: Pallavi Das, Anima Creative Management

Maharashtrian bride: Classic updos and half up-half down hairstyles make for a harmonious and awesome hair look. In make-up, special attention is given to her eyes. A mix of bronze and gold eyeshadow is the primary colour combination. A semi-traditional look and almost nude pink lip colour is for the one who doesnt want to look like a typical bride on her wedding day. The glow is created by contouring the nose and chin.
ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 13

Hair: Sareena Acharya Make-up: Taniyaa Khanna Photographer: Saurabh Muley Clothes: Avesh Dadlani Jewellery: Kadas by Mahesh Notandass, Wire Model: Swapnila, Karma Model Management

Gujarati/ Marwari bride: Hair, made to look luxurious comes together in an intricate updo. In make-up, the colour red is predominant on her eyes. A shining gold pigment over antique gold highlighter is applied. Her skin tone is a combination of yellow and coffee brown. On her lips, a shade of coffee with golden sheen has been applied; shape of her lips is balanced to give the wow effect.
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Gujarati/ Marwari bride: An elegant look where shoulder length hair is left open, but tied up on the sides to enhance the facial features. In make-up, gold glitter eyeshadow is applied. Her lips are kept natural-looking in pink frosted colour.
ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 15

Hair: Anisha Nair Make-up: Taniyaa Khanna Photographer: Saurabh Muley Clothes: Bandhgala by Sacorina and Dalip Model: Vaibhav Anand, Anima Creative Management

Contemporary groom: Since he is a guy next door the style is very easy to carry and will surely make him feel confidant. In make-up, an extensive amount of concealing techniques is at work.

16 I SALON INTERNATIONAL I ENRICH BRIDAL SUPPLEMENT 2013

Enrich Salons & Academy A class apart

tarting with a single salon as a simple solidarity gesture for a friend 16 years ago, Enrich is today a four-city 54 salon chain. It is inarguably Indias largest company owned and company managed unisex salon chain. The Enrich story stands apart because of the dynamism and speed with which the company has managed to spot what it takes, over a period of time, and adapt to it more swiftly. From getting professionals on board to support the founding entrepreneur team to creating a robust organisational structure, to focusing on technical and soft skills training for its team members and being the first movers in adopting technology to scale up and serve customers consistently, Enrich, indeed, a force to reckon with. It has also forged strong partnerships with LOral Professional, Remy Laure,

Vikram Bhatt

Agelock, Christian Valmy and others, which has helped in strengthening the brand. The journey is also marked with a lot of pioneering initiatives, which have been industry firsts launching a unisex salon when ladies salons and barber shops were the norm, to having a printed menu card and a loyalty programme have all been the firsts. Operationally, having a Salon Management Team, a Core Team structure, working on a cloud based real time point of sale system, to launching a webstore and a mobile app, Enrich is going strong. It has led in each of these and is the thought leader in the industry. If its a first, it is most likely from Enrich. Philosophy At Enrich, the fundamental belief has always been that everyone has a gift and it is a duty to recognise this in

themselves and others. This is practiced at Enrich by creating systems and services that help employees, customers and students alike to be, look and feel their confident best. As a company, they also put employees ahead of customers, because they subscribe to the belief that a happy team member will invariably deliver a superior service experience to the customer. Planet Enrich Helping each other to rise to their potential is at the core of the concept of Planet Enrich the showcase of the strength of the collective. A proof that significant achievement can be made if the team can work together. So whether it is launching multiple salons in a single day in a new city or over a thousand people contributing towards a colleagues medical emergency, this tremendous power is seen at work regularly.

ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 17

Behind the scenes Glimpses

T
he creative team was led by Taniyaa for make-up and Sareena for hair. They were assisted by Sujata and Anisha, who are a part of the Enrich Salons & Academy team. The concept was thought through and ideas were tossed. With a series of discussions and after rejecting the expected, Mood Boards were initiated. To design the looks, the team sat and planned on backgrounds, dcor, colours, jewellery and special elements for each bridal look. Bridal outfits are traditionally in tones of red, that can become a limitation for variations in jewellery and dcor, but that was taken as a challenge. Sporting trends and the forecast for the season was smooth sailing. Each model was chosen with a distinct skin tone and hair texture. Finally, what shows in the shoot is a careful distinctive element in each look. Tackling last minute challenges arriving at alternative looks, after all of that, the artists and stylists brilliance and talent can be experienced in the collection.

al elements

18 I SALON INTERNATIONAL I ENRICH BRIDAL SUPPLEMENT 2013

L to R: Anisha Nair, Sareena Acharya, Taniyaa Khanna, model, Vaishnavi Mallah, Hemali Mullaji, Sujata Parab, Soniyaa Verma

ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 19

Make-up trend Colours and cover-ups

Photos: Shutterstock.com

t is that time of the year when weddings and parties are taking centrestage and everyone wants to know the trend in make-up for the season. So without further ado, let us unveil the colours to look out for and a few tips and tricks that we share with you. Colours Emerald green, peacock blue and ruby red and all the colours of the rainbow are the predicted colours for the season. Shades of purple, green and gold give a twist to the classic smokey eye make-up. Wine colour is also hugely in trend as are metallic shades of orange, bubble gum pink, golden copper, silver in olive. All bright colours are in trend for make-up. Dont shy away from violet, aquamarine, neon orange shades. Hot pink

neon lipstick, plastic eyelash extensions, and metallic silver eye shadow should be used. The MAC lip liner in cherry is a colour to try. Concealers MAC concealer is a musthave for dark circles under the eye and pigmentation marks on the skin. It is important to use the right product with the correct texture for various skin types. Another trendsetter will be the soft application of blush brush with bronzing powder over the T-zone. Tips and Tricks The season of festivities is full of lights and colours. As a make-up artist, I suggest, apply two to three coats of volume mascara to give your eyes the complete look. Apply pressed powder on the face once before staring the makeup and once it is over.

Hydrate your skin constantly. Use moisture and a cream base. Also remember to use lip balm. Always remove make-up before going to sleep. The contemporary woman carries herself with confidence and flair. Add a dash of neon colour on your eyes and gloss up those lips. Fill in the brows with a brown eyebrow pencil. Apply a plum-tinted stain on your lips. Bold brows and warm, chocolate smoky eyes are never out of trend. Kim Kardashian is illustrates this remarkably. Line your lips with a pink pencil first and then fill it up with a lipgloss. Highlight the eyelid with a cream-coloured shadow and use liquid liner in a subtly winged shape thats thick in the middle.
Taniyaa Khanna,Technical Educator, Professional Makeup Artistry, Enrich Salons & Academy

20 I SALON INTERNATIONAL I ENRICH BRIDAL SUPPLEMENT 2013

Hair trend Revival of the classic

H
ealthy and bouncy hair, whether worn up in a ponytail or bun or down the shoulders, will always attract attention. The pulled up hairstyle will always be popular due to its functionality and style. Every woman has several life-saving designs for casual as well as formal occasions. If the client is tired of casual designs and is looking for something new, you can draw inspiration from pulled up hairstyles that are easy to do and will make your client look simply stunning! Updos A classy style like a ponytail or a bun looks great. For a casual and relaxed look, you can wear a messy side ponytail complete with a colourful headband or any other accessory. Such styles will be suitable for a party, if you add a flower accessory or shiny hair clip. Buns For funky and glamorous look, tie the hair in a messy bun or topknot. It will take only five minutes to create such effortlessly chic and beautiful hair styles. Again, use hair accessories to complete the looks. Half updo Another example of pulled up hair style is the half updo where only the front part is pulled up while the rest of hair is left loose. This is the perfect option for those with long hair. Hair can be simply pulled back and fixed with hair clip or it can be braided or a bang hair style can be combined with waves for bohemian allure. Tip Choose a hairstyle as per the shape of the face. Dont forget to have your hair cut regularly, say, once every two months, to ensure hair is in its best condition.
Sareena Acharya, Sr. Technical Educator, Enrich Salons & Academy

ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 21

Enrich Salons & Academy On the fast track

A
ccording to a August 2012 report released by Pricewaterhouse Coopers (PwC) the beauty care market in India is pegged at `230 to `245 billion. Cosmetic products form 60 to 65 per cent, salons and beauty services 35 to 40 per cent and cosmetic treatments form 5 per cent of the market that is growing at 20 to 25 per cent annually. The industry is poised for high growth in the coming years. There is consumer awareness due to the education levels going up, people are travelling more, have a higher disposal income and are willing to experiment with their looks. All of this makes for a fabulous opportunity for the salon industry as also for youngsters set to make a career choice. Enrich Salon & Academy, too, has grown by leaps. Today there are 54 salons and five academies that are spread across Maharashtra, Gujarat and Karnataka. The last couple of salons to open are at Vadodara and Thane. There are more to follow in the course of the year. The salons, mostly spread over 1,000 sq ft, are all located in the most prime areas of the city, equipped with state-of-the-art facilities and have top-end hair and beauty brands associated with them. Aesthetically done up, the salons are havens of rejuvenation and calm. The staff is well-trained and thorough in their technical knowledge and abreast of the latest trends in hair and skin. The Enrich academies operate from five locations in the cities of Mumbai, Pune and Ahmedabad and offer numerous courses in hair, beauty and make-up. In the hair category, there are courses on Hair Science, Hair Terminology, Female Long Haircuts, Beauty Parlour Course and more. Their duration, depending on the course chosen, usually varies from six hours to 85 days. In the beauty category, there are courses on Depilation, Skin Care, Aromatherapy, Hot Stone Therapy and more, and last for 10 to 25 days. In make-up, there is Basic make-up, Foundation Makeup Artistry and Bridal Make-up for the bride and groom. The duration is from five to 10 days The courses are certified by reputed international bodies like CIBTAC, City & Guilds and India Skills and LOreal. For more information visit enrichsalons.com

The academy provides students with training in hair, skin care and make-up techniques

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