1. Four of the following five are alike in a certain way and so form a group.
Which is the one that does not belong to the group ?
1. Marketing function includes (! "esigning new products (#! dvertisements ($! %ublicity ("! fter sales service (&! ll of these ns ' (&! (. )ead generation can be resorted to by browsing (! *elephone directories (#! +ellow pages ($! ,nternet sites ("! )ist of e-isting customers (&! ll of these ns ' (&! .. &ffective selling skills depend on (! &ffective lead generation (#! /ales $all %lanning ($! *erritory llocation ("! &ffective communication skills (&! ll of these ns ' (&! 0. Market ,nformation means (! 1nowledge level of marketing staff (#! ,nformation about marketing staff ($! ,nformation regarding /hare market For more files visit www.educationobserver.com/forum ("! 1nowledge of related markets (&! ll of these ns ' ("! 2. Marketing channels mean (! "elivery period (#! "elivery time ($! "elivery outlets ("! "elivery place (&! ll of these ns ' (&! 3. 4#uyer 5esistance6 means (! #uyer6s interest in the product being sold (#! #uyer fighting with the seller ($! #uyer6s hesitation in buying the product ("! #uyer becoming a seller (&! #uyer buying the product ns ' ($! 7. Marketing is the function of (! /ales persons (#! %roduction "epartment ($! %lanning "epartment ("! *eam leaders (&! collective function of all staff ns ' (&! 8. "/ means (! "irect /ervice gency (#! "irect /elling gent ($! "ouble /elling gent For more files visit www.educationobserver.com/forum ("! "istribution gency (&! 9one of these ns ' (#! :. /ervice Marketing is resorted to in (! ll manufacturing companies (#! ll production houses ($! &-port units ("! ,nsurance companies and banks (&! ll of these ns ' ("! 1;. Marketing is (! skilled person6s <ob (#! one day function ($! one time act ("! 5e=uired only when a new product is launched (&! 9one of these ns ' (! 11. Market share refers to (! /hare market prices (#! %rice fluctuation in the market ($! /hare issue floated by the company ("! /hare of wallet (&! /hare of business of the company as compared to peers ns ' (&! 1(. /ervice Marketing is the same as (! ,nternet marketing (#! *elemarketing For more files visit www.educationobserver.com/forum ($! ,nternal Marketing ("! 5elationship Marketing (&! ll of these ns ' ("! 1.. $urrent ccounts can be freely opened by >>>> Find the incorrect answer. (! ll 95,s (#! ll businessmen ($! ?overnment departments ("! Firms and $ompanies (&! @AFs ns ' (&! 10. #uyer 5esistance can be overcome by (! $ordial relation between buyer and seller (#! ?ood negotiation ($! %ersuasive communication ("! ?ood after sales service (&! ll of these ns ' (! 12. $rossBselling is useful for canvassing (! $urrent ccounts (#! Fi-ed "eposit ccounts ($! /tudent loans ("! $ar loans (&! ll of these ns ' (&! 13. Market segmentation helps to determine For more files visit www.educationobserver.com/forum (! *arget groups (#! /ale price ($! %rofit levels ("! %roduct life cycle (&! ll of these ns ' (! 17. *he target group for $ar loans is (! uto manufacturing companies (#! $ar dealers ($! *a-i drivers ("! $ar purchasers (&! ll of these ns ' (&! 18. *he best promotional tool in any marketing is (! eBpromotion (#! %ublic 5elations ($! Ciral marketing ("! Word of mouth publicity (&! dvertisements ns ' (&! 1:. $ustomisation results in (! $ustomer e-odus (#! $ustomer retention ($! $ustomer complaints ("! ll of these (&! 9one of these ns ' (#! (;. *he target group for &ducation )oans is For more files visit www.educationobserver.com/forum (! ll parents (#! ll %rofessors ($! ll 5esearch /cholars ("! ll *utorial $olleges (&! ll $ollege /tudents ns ' (&! (1. Find the correct sentence. (! @igher the priceD higher are the sales (#! More sales persons lead to more sales ($! Mission statement is part of a Market %lan ("! #etter sales incentives means better performance (&! ll customers are profitable customers ns ' ($! ((. ?ood marketing strategy envisages good and proper (! %roduct development (#! %romotion and "istribution ($! %ricing ("! 5elationship management (&! ll of these ns ' (&! (.. /avings ccounts can be opened by (! ll individuals fulfilling 1+$ norms (#! ll individuals earning more than 5s. 1D;;D;;; per annum ($! ll individuals above the age of 18 ("! ll salaried persons only (&! ll students below the age of 18 ns ' ($! (0. /ituation nalysis is useful for For more files visit www.educationobserver.com/forum (! /WE* nalysis (#! nalysis of /ales person6s performances ($! nalysis of capital markets ("! ll of these (&! 9one of these ns ' (! (2. ,nformation that comes from an e-ternal source and fed into computer software is called (! ,nput (#! Eutput ($! *hroughput ("! 5eports (&! 9one of these ns ' (! (3. With a $" you can (! 5ead (#! Write ($! 9either 5ead nor Write ("! #oth 5ead and Write (&! 9one of these ns ' ("! (7. &rrors in a computer program are referred to as (! bugs (#! mistakes ($! item overlooked ("! blunders (&! 9one of these ns ' (! (8. Which of the following are computers that can be carried around easily ? For more files visit www.educationobserver.com/forum (! )aptops (#! /upercomputers ($! %$s ("! Minicomputers (&! 9one of these ns ' (! (:. What menu is selected to change font and style ? (! *ools (#! File ($! Format ("! &dit (&! 9one of these ns ' ($! .;. Where is the disk put in a computer? (! ,n the hard drive (#! ,n the disk drive ($! ,nto the $%A ("! ,n the modem (&! 9one of these ns ' (#! .1. computer6s hard disk is (! an arithmetic and logical unit (#! computer software ($! operating system ("! computer hardware (&! 9one of these ns ' ("! For more files visit www.educationobserver.com/forum .(. compiler is used to translate a program written in (! a low level language (#! a high level language ($! assembly language ("! machine language (&! 9one of these ns ' (#! ... ,n programmingD you use the following keys (! rrow keys (#! Function keys ($! lpha keys ("! page up and %age "own keys (&! 9one of these ns ' (! .0. Which keys enable the input of numbers =uickly ? (! Function keys (#! *he numeric keypad ($! $trlD shift and alt ("! rrow keys (&! 9one of these ns ' (#! .2. Files are organiFed by storing them in (! tables (#! databases ($! folders ("! graphs (&! 9one of these ns ' ($! For more files visit www.educationobserver.com/forum .3. *he secret code that restricts entry to some programs (! entryBcode (#! passport ($! password ("! accessBcode (&! 9one of these ns ' ($! .7. dvertisements are not re=uired in (! %ublic /ector banks (#! %rivate /ector banks ($! ?overnment concerns ("! %rofit making companies (&! 9one of these ns ' ($! .8. *he most common method of entering te-t and numerical data into a computer system is through the use of a (! plotter (#! scanner ($! printer ("! keyboard (&! 9one of these ns ' ("! .:. $omputer programs are also known as (! operating systems (#! documents ($! peripherals ("! applications (&! 9one of these ns ' ("! For more files visit www.educationobserver.com/forum 0;. collection of unprocessed items is >>> (! information (#! data ($! memory ("! reports (&! 9one of these ns ' (#! 01. >>> is when the more powerhungry componentsD such as the monitor and the hard driveD are put in idle. (! @ibernation (#! %ower down ($! /tandby mode ("! *he shutdown procedure (&! 9one of these ns ' ($! 0(. >>> is the process of dividing the disk into tracks and sectors. (! *racking (#! Formatting ($! $rashing ("! llotting (&! 9one of these ns ' (#! 0.. saved document is referred to as a >>> (! file (#! word ($! folder ("! pro<ect (&! 9one of these For more files visit www.educationobserver.com/forum ns ' (! 00. Which of the following is the largest unit of storage ? (! ?# (#! 1# ($! M# ("! *# (&! 9one of these ns ' ("! 02. *he operating system is the most common type of >>> software. (! communication (#! application ($! system ("! wordBprocessing (&! 9one of these ns ' (#! 03. >>> is appro-imately one billion bytes. (! kilobyte (#! bit ($! gigabyte ("! megabyte (&! 9one of these ns ' ($! 07. scanner scans (! %ictures (#! *e-t ($! #oth %ictures and *e-t ("! 9either %ictures nor *e-t (&! 9one of these For more files visit www.educationobserver.com/forum ns ' ($! 08. "umb terminals have terminals and (! Mouse (#! /peakers ($! 1eyboard ("! Mouse or /peakers (&! 9one of these ns ' ($! 0:. *he portion of the $%A that coordinates the activities of all the other computer components is the (! motherboard (#! coordination board ($! control unit ("! arithmetic logic unit (&! 9one of these ns ' ($! 2;. repair for a known software bugD usually available at no charge on the ,nternetD is called a(n! (! version (#! patch ($! tutorial ("! FG (&! 9one of these ns ' (#! For more files visit www.educationobserver.com/forum