Denver, CO 80246 / (201) 780-1006 / jrsherwood04@comcast.

net

John Sherwood
Summary
Highly Energetic and Driven Marketing Manager with a proven ability to impact business growth by use of customized advertising and marketing plans across a diversified portfolio of clients throughout various industries throughout my career and a passion for the outdoors that made me leave the tall skyscrapers of New York City for the tall mountains of beautiful Colorado Marketing/Communications Partner with teams to develop compelling and creative products that included On-Air advertising, On-Site sponsorships, Print, Digital, Mobile, Social Media campaigns and Direct to Consumer initiatives Leverages traditional and non-traditional marketing and communications strategies to achieve goals; that included specialty advertising sections, trade shows, e-mail blasts, and integrated marketing campaigns Planned, designed and executed call-to-action advertising products and creative integrated media campaigns for the largest Mens lifestyle magazine in the America; MAXIM Serve as the liaison for both internal and external departments, team members, associations and clients Management Achieved financial objectives by preparing and maintaining annual marketing budgets, sales forecasting, scheduling and monitoring expenditures and various analysis of department performance Demonstrated strong project management and departmental collaboration through the use of tools such strategic/creative campaigns, marketing plans, forecasting, collaboration and proactive communications Managed multiple associates and a successful advertising department for a national lifestyle company Managed a portfolio of over 400 national and regional accounts and agencies throughout career with budgets of $5,000 to upwards of $1 million each yearly.

Professional Highlights

Skills

Communication Strategies Campaign Management Client Relations Department Management

Multi-Media Marketing Strategy Project Management Social and Digital (New) Media Strategic Development and Sales 2013 - present 2012 - present 2011 - 2012 2007 - 2009 2005 - 2007 2010 - 2011 2004 2002

Employment History

Digital Media Consultant Sales Associate (part-time) Account Executive Director of Advertising Account Executive

YP Holdings, LLC, Denver, CO The Sports Authority, Littleton, CO Entercom Communications, Denver, CO Alpha Media Group, New York, NY H.F. Media, New York, NY Saint Peters University, Jersey City, NJ Providence College, Providence, RI University of Pittsburgh, Semester at Sea

Education

MBA, Management BS, Marketing Global Studies