Project no.

7 Research your topic

Globalization and Diversity: Melting pot vs. salad bowl INTRODUCTION Life is definitely easier in our contemporary world. It seems that time has compressed, distances have shrunk and everyone else is closer. We can now speak not only o a global village due to communication and technolo!ical developments, "ut also o a global market due to the multi#national companies that distri"ute products all over the world. We live in the golden a!e o "usiness, commerce and trade. Never "e ore in the history o the world has "een such an opportunity to sell as many !oods to as many people as there is ri!ht now. With instant information and communication, virtually everythin! is availa"le to anyone, anywhere. $arkets are now !lo"al and many corporations are o ten richer and more power ul than many countries.
DEFINITION - Thomas Friedman exp ains ! o"a i#ation as$
%The simple definition of globalization is the inter&ea'in! o( mar)ets* techno o!y* in(ormation systems and te ecommunications systems in a &ay that is shrin)in! the &or d (rom a si#e medium to a si#e sma * and ena" in! each o( us to reach around the &or d farther, faster, deeper, and cheaper than ever before * and ena" in! the &or d to reach into each o( us (arther* (aster* deeper* cheaper than e'er "e(ore.+ %, o"a i#ation* my su"ject (or toni!ht* is the intensi(ication o( economic* po itica * socia and cu tura re ations across "orders+Friedman !.L. "#$$%& The World Is Flat, New %ork& 'icador. Online e(cerpt.

Globalization Fascinating Facts(ref. - United Nations website

!he countries of the world are e'porting ten times the amount they did in )*+,, and more money-more than .).+ trillion a day-now moves across "orders. In )*/0, that i!ure was only .)+ "illion. More people are travelling than ever before, with +*, million !oin! a"road in )**1, compared to a"out 21, million in )*3,. More people are ma(ing international telephone calls than ever "e ore, and are payin! less. 4 three minute phone call rom New %ork to 5ondon cost .26+ in )*0,-in )**, it cost 7ust .0.

The 8uestion I am addressin! to all o you is& Do all these really "rin! us closer to each other9 Or have we "ecome too super icial, too "usy and too careless9 :OD% What are its effects on our personal lives, on our community, what does it do to the world?$any di erent approaches, "ut rom what I have read ideas all into two "i!!er cate!ories.

Project no.7 Research your topic

)*L*D +,WL ,- M.L!/0G 1,!2 There are many reasons to think that globalization might undermine cultural diversity /) !3. W,-LD FL*!2 Globalization makes the world flat $oore, ;arl and Ru!man, 4lan, <2,,0= >Does ?lo"ali@ation Wear $ickey $ouse Aars9B 4ccordin! to this view, there is the eelin! that local identities and cultures are disappearin! or are at least threatened, this re lects the hi!hly acclaimed e orts and need to preserve and de end cultural identities. multinational corporations promote a certain kind o consumerist culture, in which standard commodities, promoted "y !lo"al marketin! campai!ns e(ploitin! "asic material desires, create similar li estyles. "acked "y the power o certain states, Western ideals are esta"lished as universal, overridin! local traditions. The opponents o !lo"ali@ation see it as a domination that involves a inancial occupation which imposes a uni orm types o thinkin! and erases all national historical herita!es. :ut there are also !ood reasons to think that globalization will foster diversity: Globalization promotes togetherness 'eter 5. :er!er, Camuel '. Duntin!ton& !an" Globalizations# $%lt%ral &iversit" in the $ontem'orar" World interaction across "oundaries leads to the mi(in! o cultures in particular !lo"al norms or practices are interpreted di erently accordin! to local traditionE the universal takes particular orms in some place, or e(ample $cDonalds in 'aris. inte!ration and the spread o ideas and ima!es provoke reactions and resistance as many countries ear modernity and !lo"ali@ation. Technolo!ical developments allow people to "e within reach, "ut >I youFre totally illiterate and livin! on one dollar a day, the "ene its o globalization never come to you.B G Himmy Carter CONC5UCIONC& !he impact of globalization is contradictory & on the one hand it works towards the uni ication o the world "ut on the other, this proves to have a weird e ect on diminishin! the local speci icity and the tendencies towards the local, the cultural identities. Globalization is inevitable for humanity. It canIt "e turned "ack, and stoppin! or controllin! is 7ust an illusionE scholars, such as Hohn Tomlison claim

Project no.7 Research your topic

that the civili@ation that isolates itsel is doomed to all in decline. >Globalization is not somethin! we can hold o or turn o . . . it is the economic e8uivalent o a orce o nature ## like wind or water.B G :ill Clinton 3umans do aspire for a globalized world but some limits need to be ta(en into consideration. 4 kind o air !lo"ali@ation that re7ects opportunist !reed, a world a"le to preserve diversi ied identities yet keep it unite would "e some lon!#term solutions. ?lo"ali@ationIs aspects need to complement peopleIs identities and speci icities in order to make the world "oth a uni ied and diversi ied place to live.
-.F.-.04.) +er(ing 3. "#$$5& >Athnicity is Averywhere& On ?lo"ali@ation and the Trans ormation o Cultural Identity.B $%rrent (ociolog", +) <0J6=& 263 #216 Khttp&JJidentities.or!.ruJreadin!sJ?lo"alisationLandLculturalLidentity.pd M 0J2/J), 6globalization7. !ac!illan )nline &ictionar" Khttp&JJwww.macmillandictionary.comJdictionaryJ"ritishJ!lo"ali@ationNM 6J26J), 4homs(y 0. "#$$8& >Discussion on ?lo"ali@ationB, %outu"e.com, Octo"er 0, Khttp&JJwww.youtu"e.comJwatch9vO4DH'C5!Dem$M 6J26J), Ferraro G. "#$$8& $%lt%ral *nthro'olog"# an a''lied 'ers'ective . UC4& Thomson Wadsworth Di!her Aducation Friedman !.L. "#$$%& The World Is Flat, New %ork& 'icador. Online e(cerpt. Khttp&JJvault.hanover.eduJPaltermattwJmsJassetsJWorld#is# lat.pd M 6J26J), Khttp&JJwww.thomasl riedman.comJ"ookshel Jthe#world#is# latM !omlinson 9. ":;;;& >?lo"ali@ation and Cultural IdentityB in Globalization and $%lt%re, Cam"rid!e& 'olity 'ress Khttp&JJwww.polity.co.ukJ!lo"alJpd J?TReader2eTomlinson.pd M 0J2/J), Lechner F. "n.d.& >?lo"ali@ation IssuesB. The Globalization Website at Amory University, 4tlanta, UC4 Khttp&JJwww.sociolo!y.emory.eduJ!lo"ali@ationJissues.htmlM 6J26J), ,pen )ociety /nstitute ",)/& "n.d.& >?lo"ali@ation and Identity& Trends and ContradictionsB Khttp&JJwww.osi.huJnspJpro!ramLukJyorkcon Jpapers2,,)J?lo"ali@ationandIdentity.htmM 0J2/J), Wang /. "#$$%& >?lo"ali@ation Anhances Cultural IdentityB. International 4ssociation or Intercultural Communication CtudiesI Con erence, Rhode Island University, UC4 Khttp&JJwww.uri.eduJiaicsJcontentJ2,,/v)1n)J,*Q2,%iQ2,Wan!.pd M 0J23J), Wishard <. "n.d.& >Rlat World9 ?lo"ali@ation9 ItIs Rar $ore Than ThatSB. World Trends Research

Project no.7 Research your topic Khttp&JJwww.worldtrendsresearch.comJarticlesJ lat#world#!lo"ali@ation#its# ar#more# than# that.phpM 6J2+J), Linda Lim "#$$:& The Globalization &ebate# Iss%es and $hallenges International 5a"or Or!ani@ation=. /MF Reaping the enefits of !inancial Globalization <http&JJwww.im .or!Je(ternalJnpJresJdocsJ2,,/J,1,/.htm=. <?eneva&

/MF Discussion 1aper

Martin Wolf "#$$=& Wh" Globalization Works <New Daven and 5ondon& %ale University 'ress=, p. )+/. Thomas RriedmanIs The World is Flat <2,,1=