WEICHERT WORKS

1. Weichert History
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Founded over 40 years ago with a single office and a single agent in New Jersey by Jim Weichert, who stills heads the company. Now approximately 450 Company owned and affiliated offices in 36 states and growing. Now home to nearly 15,000 full time sales associates. Weichert is recognized by industry experts as one of the nations largest private providers of real estate services: REALTOR Magazine top 25 Most Influential Thought Leaders in Real Estate Inman News Top 100 Most Influential Thought Leaders Stefan Swanepoel Top Ten Titan of the Real Estate Business

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Weichert has built a family of companies that includes: Weichert Relocation Resources Inc. (WRRI). With offices around the world, it has grown to become the third largest corporate relocation company. Weichert Lead Network, an award winning lead generation platform, has propelled Weichert.com to become the 3rd most visited broker website on the internet, surpassing many larger franchisors like Coldwell Banker, Keller Williams, and Prudential. Weichert Financial Services is a top 30 lender in the United States. Weichert Referral Associates, over 11,000 referral agents one of the largest active referral companies in the nation.

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Weichert has also built up a tremendous support services team including: Fully staffed training and career development department Online associate training platform Weichert University available 24/7 Fully staffed Marketing and PR department that creates new and exciting promotions, ad campaigns, direct mail, flyers, web pages, unlimited press releases and many, many more items that associates put to use to grow their business Leads are provided to associates from many sources including the internet, referral associates, broker to broker, and if qualified, WRRI.

2. Weicherts Core Values

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Bringing Integrity in all our dealings Maintaining Professional Standards with clients and colleagues alike Creating Added Value through the Weichert Family of Companies Providing Personal Service through responsiveness and attention to detail: We do What We Say We Will Do Building Relationships For Life through constant follow-up

3. Weichert is a Selling System

a. Beyond being a recognized leader in the industry Weichert is more than a well respected
name it is a Selling System that has been created by a Realtor for Realtors. Tried and true tools and techniques that are proven winners for any sales associate who wants to be successful in the business. Tools and techniques that have been honed and tested by Top Producers for over 40 years. Tools and techniques that will increase an associates production!

b. We pride ourselves on our ability to provide the leads, training, marketing and other
support necessary for our Sales Associates to perform on a level above the ordinary Jim Weichert

4. Weichert Online Real Estate School www.SchoolsofRealEstate.com

a. Weichert provides a website with Online Pre-licensing for the state of __. Making it easy to take the courses through us right at home or at our tutoring classes here at the office (great service to offer your new recruits). Post Licensing Education (CE) is offered as well.

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5. Award Winning Agent Training

a. The Weichert Training and Career Development Team has just received the prestigious American Society for Training & Development 2010 ASTD Award for employee learning and development resulting in enterprise-wide success. Weichert has an activities based training strategy that provides you with the Weichert Recipe and a Clear Path to accomplish your goals and be successful Weichert provides an Annual Agent Business Planning Day each year that provides you with clarity and focus on how to reach your desired Income Target Weichert Sales Meetings are held weekly which include timely industry information, recognition for you, property updates and a training component Consistent Live Webinars for New and Advanced Agent Training Local New Agent Training Option with Weichert Instructors Full New Agent In-Office Fast Track Curriculum to get you going quickly Mentors are assigned to help guide the New Agents

b. c. d. e. f. g. h.

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One on One Coaching The Agent Productivity Guide to break down your goals into real numbers.

6. Online Training at Weichert University

a. b. c. d. e. f. g. h. i. Hundreds of courses to master a variety of tools and skills to expand your business Available 24/7 Online Agent Sales Training Online Agent Productivity Tools Online Technology Training Scripts and dialogues for everyday situations with role playing Weichert Tool Kit downloadable forms, selling tools, presentation materials, Seller Tools and Resources Buyer Tools and Resources

7. Weicherts Sales Campaigns

a. Weichert provide seasonal sales campaigns to get you focused on being more productive with consistent sales activities. The Weichert Core Activities are rewarded by a point system that then leads to prizes. We know that doing the activities will lead to results. Each Campaign has a different theme and focus.

8. State of the Art Internet Solution www.weichert.com

a. b. Our internet strategy captures shoppers and awards too Weichert has devised a unique strategy to capture leads from weichert.com, which ranks in the top 1%% of all real estate websites for frequency of visits and as in a top 3 Broker Website according to Hitwise. Once weichert.com receives a lead, one of our highly trained professionals from our contact center will connect with the customer (usually in about 3 minutes), qualify them and then transfer the call immediately to a local sales associate designated as a Weichert Lead Specialist. No one in the industry has this award winning system. Won the coveted Inman Innovation Award for technological innovation in real estate and the 2010 Internet Marketing Award (IMA) for outstanding achievement. Over 33,000,000 visitors in 2010. Over 100,000 visitors a day. weichert.com has the highest stickiness in the industry, at around 13 minutes, meaning customers stay on our site longer than other major competitors. Weichert has a comprehensive strategy for driving scrubbed customers to you through: Search engine placement Google, Yahoo and other partners Listing syndication partners - Yahoo, NY Times, etc. Lead purchasing Lending tree Banner advertising Inbound Link placement Real estate directories Strategic partnerships Zillow, Trulia, plus more

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d. e. f. g.

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Quick response to all internet inquiries minutes. Weichert places live buyers directly with lead specialists. The Weichert Lead Network creates a competitive advantage for you in attaining listings by being the fastest in your market to respond to interested buyers. k. Advanced consumer search capabilities and tools on Weichert.com. l. Weichert Lead Network provides incubation and follow up on all leads. m. Office and Agent Profile pages on Weichert.com at no additional charge.

9. Weicherts DOORS System - a Proven Listing Solution

a. b. c. A professional portfolio that will wow the seller at first glance. The DOORs portfolio is a proven winner in obtaining listings. Each Listing Presentation is completely customized for you (see DOORS presentation). Helps even the most experienced associate stay on track during the presentation and focuses on marketing the home and communicating the value to clearly differentiate you and your company Complete training resource to you on how to use it. A variety of techniques and steps will set you apart from the competition including the unique Getting to Know You and Your Home, marketing pieces already customized for them telling them you are ready to begin marketing the listing today, our Weichert exclusive pricing tool: The Price Trend Analysis (PTA): replaces CMA and makes you look smarter and more professional than the average sales associate, a professional leave behind presentation and a unique problem solver tool which aides you in obtaining the best commission rate possible.

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10. Weicherts Online Marketing Resource Center:

a. b. c. Complete templates to print full color property brochures from your computer Templates for customizing the DOORs listing presentation Templates for Customized Open House Brochures

11. Weicherts Social Media Resources

a. b. We provide Consumer Ads for Agents to put on their Facebook, etc. page Training on how to use Social Media to increase sales

12. Weicherts Fully Automated Direct Mail Solution for:

a. Weichert Lead Link Program: senda an email to the listing agent every time one of their listings is entered into the MLS. By responding to the email, the agent can generate an entire direct mail campaign for promoting their listing. Geographical Farming Sphere of Influence Just listed/Just Sold Customized brochures

13. Weichert provides leads:

a. b. c. d. e. f. Broker To Broker Weichert Referral Associates over 11,000 Corporate Relocation(when qualified) In office system to increase and incubate your company generated leads Weichert Lead Network Internet Weichert Local Lead Network Opportunity at a very modest cost, you can have an effective internet leads generation system for your own office.

14. Weicherts Marketing Department provides:

a. Brochures for: For Sellers For Buyers FSBO Expireds Door Hangers Ad templates for print and internet Home Buying Seminars Presentations and Promotional pieces Buyer Needs Assessment and Consultation Guide TV, Radio Ads, Billboard Templates Much more

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15. Public Relations Department

a. National and Industry Releases b. PR Manager writes local releases for you and associates c. St. Judes Childrens Hospital in Memphis is our national charity. We have a great program for the agents to participate in by donating in their clients name in lieu of a housewarming gift.

16. Weicherts Weekly Company Communications

a. A Memo from Salesman Jim(Weichert)Yes, he is a real person b. Weichert Wire to stay up to date on important issues concerning the real estate industry c. Weichert Insights with helpful tips for your customers d. WREA Weekly Debrief with inspirational and motivational pieces

17. Weicherts Customer Follow up Program:

a. Five year follow up - 23 Touches for $25 b. c. d. e. f. g. h. i. Weicherts Personalized Agent Marketing Solution Through EnPointe Upgraded Marketing Resource Center available with Enpointe membership Weicherts Luxury Property Program Weichert Luxury Collection Separate Branding and Special Signage Website - www.WeichertCapital.com soon to be Weichert Luxury Collection Customizable High End Luxury Brochures Customizable Luxury Listing Presentation Listings feed to the #1 Luxury R.E. site www.luxuryrealestate.com

18. Weicherts Agent Recognition and Annual Awards Events

a. Trophies for Production Goals - get recognized for your hard work. Sales Achievement Award: $45,000-$74,999 in Gross Commission Income Executive Club: $75,000-$124,999K in GCI Ambassadors Club: $125,000-$174,999K in GCI Presidents Club: $175,000 and up in GCI Pinnacle Award for Top Office in each Broker Council Top Sales, Top Listing and Rookie of the Year For each Broker Council b. Weichert s weekly i-Call Sessions: Complete format for team oriented group prospecting within the office to generate leads c. Weicherts Unique Open House System: Designed to build incredible brand awareness in your market with very specific proven turnkey activities to promote the property prior to the open house. Designed to get you in front of buyers first to build the relationship d. Weichert Email Campaigns provided through Weichert I-Mail System: Templates for emails to buyers and sellers Automatically populates templates from your stored contact list Tracking analytics to see who reads the emails

19. Weichert Realtors DBAs History

a. Tell your storymake it good how you started who makes up the company how you
saw the perfect fit with Weichert and how combine you company will become even stronger.

20. Weichert Realtors DBAs Vision/Future/Company Plan

a. You will need to identify what is the vision for you company the futureshow passion,
energy and conviction. Paint them the picture of your dreamwhat you envision to be a world class companythis will help you overcome I havent heard of Weichertyour vision and passion need to overcome this. For instance, when someone says they do not agree with it say, let me tell you what our growth plan is or our vision is to be the best provider of high quality customer attention/service in the real estate field by growing one great person at a time just like Jim Weichert did. Create opportunities for associates who have the same vision to become mentors, coordinators and management as the company grows. Ground floor opportunities. Excitement should be abundant. Paint the picture of them growing with you.

21. Weichert Realtors DBAs Culture/Environment

a. Again you need to set the tone of what the company culture is, what the office
environment isTeam players, fun & energetic, upbeat and motivated associates, professional, classy, first class all the way. Fun stuff you do, events, bowling, charity work etc.

22. Complete Support from the entire Weichert DBA Team

a. Frontline Management to support your efforts Starts with coaching and support from me Full administrative support Open House Coordinator PR coordinator I-call coordinator Doors listing coordinator Gold Service Managers - our in House One Stop Shopping (lenders) Short Sale Negotiator Opportunity Time

23. Office Tour

a. Showcase open house boards b. Recognition of other agentspictures..top listingtop sellingtop lead network c. Show marketing area, a doors presentation, examples of direct mail, follow program. d. Show pictures of Weichert HQ e. Show them your own company web sitedoes that generate company leads? It should Realty Generator or other lead system for your office. f. Do you provide them with signs, riders, and business cards?

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Do you have our ad campaign posters up in the office. Is music playingis the setting correct? Is it energetic? Flat screen playing cool videoswe have them for you.

24. Company Stats

a. Is your PPP better than the average MLS PPP b. What is your growth vs. the market c. Find stats that support your vision