West LA Chamber

n s i d e r
West Los Angeles

I
Chamber of
Commerce

Special
points of
interest:
V o l u m e 1 , I s s u e 5 A u g u s t 2 0 0 9

 August 5th E d i t e d b y J o h n P a u l T a n c r e d i - J P T @ s p e c t r u m c o p y w r i t i n g . c o m
First Wednesday
Breakfast

 August 10th
Networking
Health Fair Coming September 13th

Clinic

August 12th
The Biggest, Best Ever!
Seminar
presented by Dr. The Details attendees this year.
Jonathan Herbert

 August 20th
The West Los Angeles Chamber of Double the Size This Year!
After Hours Commerce is now accepting reservations
Mixer Due to past success and by popular demand,
for exhibit booths at its annual Health Fair
we are very excited to announce that this
 August 25th scheduled for Sunday, September 13,
WWN year's Health Fair will double in size and
2009 from 10:00 am until 6:00 pm.
Networking accommodate 60 vendors and sponsors. This
Mixer The 12th annual is a great opportunity
event will be for you to showcase
Inside this held on four your health-related
blocks of South products and
issue:
San Vicente services to
Lead Story
Boulevard, in thousands of
2
the heart of potential customers.
Brentwood, in Non-health related
Meet Your 2
conjunction with businesses are
Ambassador the 22nd Annual allowed to exhibit if
Brentwood Fall you become an
President’s 3 Art Festival. Event Sponsor. Act
Message Always a now to reserve your
popular space, as there are
Around the 4 community only a limited
Chamber event, we are number of spaces
again expecting available.
New 5 over 10,000 (Continued on page 2)

Members

Returning 5 Mark J. Lowen

Members
The Deduction Finder, Inc.
Calendar of 6
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Back Page 8
Story 3013 So. Beverly Drive Phone: 310.280.0364
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Health Fair Coming September 13th
The Biggest, Best Ever!
(Continued from page 1)
Event Sponsorships Available
Be an Event Sponsor and take
advantage of advertising your company
name, logo and services to thousands of
people at the event, in the newspaper,
press releases, banners and more.
Sponsorships are available starting at
$1,000.00 and up, and includes your
exhibit space. A truly great promotional
opportunity!
Why Should I Participate?
As a local businessperson in the health,
wellness or fitness field, you may be
wondering why you should participate as
an exhibitor or sponsor at this year's
Health Fair. You may be asking
yourself, ―What will I get out of it?‖. . . ―Is
it really worth my time and money?‖
There are many advantages to
participating. The Health Fair is great
exposure for your business, product or
service. In your exhibit booth, you can
offer product samples, promotional
Meet Your
Ambassador
literature, conduct demonstrations, and
discuss your field of expertise with
numerous potential customers. Where
else can you get that kind of local
exposure in one day?
Consider the possibilities! Promote
your product or service with a
demonstration. Offer free samples.
Introduce yourself to the community
and share your expertise. Offer advice
and raise awareness. Meet your
customers. Be an Event Sponsor and Ebrahim M. Rad
reach an even wider audience. The
Health Fair can help you reach My name is
thousands of potential customers in a Ebrahim Rad, an agent
local setting . . . all in one place . . . all with New York Life
in one day! Insurance Company, a
Register Today! member of NAIFA and
the Society of Financial
Call now to be part of the Biggest and
Best Health Fair Ever! It's a great
Service Professionals.
opportunity to increase your business I have been a
visibility and help the community! To business owner since
register, contact John Slowick at the 1992. New York Life has
Chamber office at 310-481-0600. been in the business
since 1845 and has
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 Board of Directors
President’s Message Ronald Adams
Jack Berlin
David Bortman
Dear Members and Friends,
Rick Carlson
Every so often we enjoy the acknowledgement from Chamber colleagues that there are actual positive
business experiences occurring as a result of our effort and commitment to our membership. My Robert Chun
message this month comes in the form a letter from John Scarangello. Elise Cohen
Thank you West LA Chamber of Commerce: Michael Eveloff
About a year ago I embarked in the biggest, most harrowing journey of my life: Open- Steve Hadland
ing my own business. At the end of my street, in my own Brentwood neighborhood, I found the Seth Horowitz
perfect space in the perfect location for my new business called Kinetic Cycling. The only question
looming in my thoughts and through the voices of friends was “How can you open a business now Jimmy Israel
in this economy?” It was not an easy question to answer. I had only to rely on what my father
Mike Karpel
taught me, “Work hard, keep trying, and never give up, then good things will happen.” So I
pushed through, kept going. Right before Kinetic Cycling opened, I ran into Dave Schuk at Peet’s Tom McCullough
Coffee, who recommended that I join the Chamber of Commerce. Within one month, I received a
phone call from Paul Reznik asking if I would be willing to participate in a interview on KNBC, who Maura O'Flynn
was doing a story on how difficult it is to open a business during a recession. I gladly said yes, Buzz Park
the story aired, and had what I believe to be a huge impact on the successful opening of my new
fitness studio, Kinetic Cycling Brentwood. Six months have gone by since I joined the Chamber Ebrahim Rad
and not one moment of regret has transpired. Thank you, Paul Reznik and the West LA Chamber Paul Reznik
of Commerce.
Renato Romano
John Scarangello
Owner, Kinetic Cycling Brentwood David Salson
11740 San Vicente Blvd., Suite 202, LA 90049 Carole Schiffer
All of us hope you have a safe and enjoyable summer. We hope to see you at one of our coming David Sciuk
events. Jean Shigematsu
Paul Reznik Judith Wilson

11461 Sunset Blvd.

Los Angeles, Ca. 90049

Luxurious and spacious guestrooms providing comfort,

style and elegance with the latest in-room amenities.

Phone ~ 310.476.6571 ● Toll Free ~ 1.866.LUXE.411

www.luxehotelsunsetblvd.com ● www.luxehotels.com

♦ Chic ♦ Unique ♦ Great Location ♦

 Around the Chamber
July 2009 Breakfast
Photographer Steven J. Koeppe

Lorenda Phillips,
The Essential Entrepreneur Steve Kaplan
Writechoices—Max GXL

Fredda Wasserman, Our House Grief Support Center

Our featured non-profit agency at the July Breakfast

Moderator Buzz Park, TruePresence

& Ambassador Birute Sinkeviciute,
George Smull, Waddell & Reed WishTheBest.com

June 2009 After Hours Mixer

Hosted by Chin Chin’s Restaurant located at 11740 San Vicente Blvd.
Photographer Steven J. Koeppe

Delicious Food, Great People

& Fun Atmosphere all add up
to a successful event.

Thank you Chin Chin’s.

 Welcome New Members

PICTURED (L-R): Molly Smullian, Membership Sales; Robert J. Sternshein, C.P.A; Howard Hou, Law Offices of
Howard Hou; Maureen Tepedino, Design by Maureen; Barry Gershenson, Annual Veterans Holiday Celebration;
Tinalyn Firestone, Executive Director. Photographer Steven J. Koeppe, Dada Advanced Design

Ace Business Brokers Health Markets Medical Billing Management Inc.

Mr. Rick Carlson
BUSINESS BROKERS
I help Small to Large companies sell or
expand their businesses.
Alan J. Abel QuickBooks Expert
Mr. Alan J. Abelson
BOOKKEEPING
CPR TRAINING
Specializing in Bookkeeping for small
business and personal finance.
Expert CPR Training.
Bette’s Maids Janitorial &
Homecare Service
Ms. Elaine Schwartz
JANITORIAL SERVICE
Quality Commercial and Residential
cleaning services. References available.
All major credit cards accepted.
Licensed & Insured.
Ms. Gretchen Anderson
INSURANCE-HEALTH
Customized Health Insurance plans
to meet your budget and needs.
Ken Weingart Photography
Mr. Ken Weingart
PHOTOGRAPHY
Award winning photographer.
Weddings, Family, Business Portraits.
Actors, Models, Musicians Portfolios.
KRB Construction
Mr. Karl Brook
CONTRACTOR-COMMERCIAL/
RESIDENTIAL/REMODELING
With over 20 years of experience, we are
committed to customer satisfaction
& quality. Please call us first
when quality is your only option!
Mr. Sanjay Sippy
MEDICAL BILLING
We have been providing quality customer
service since 1992 and can handle your
most challenging environments while
freeing you to do what you do best,
provide quality healthcare to your clients.
Pharmaca Integrative Pharmacy
Ms. Emelie Ortiz
PHARMACY
Combining a traditional pharmacy and
complementary medicine with licensed
health care practitioners.

Membership Reinvestments
Thank You for Your Continued Support
Armor Moving & Storage Systems Inc. I Roman Tax & Accounting Service Seminar Genie
Beverly Hills Carmel Retirement Hotel Kinesiology Center of Los Angeles Signs of LA
Blue Seal Drapery and Blinds Beverly Hills Law Associates Spectrum Copywriting Services
Brentwood Country Club Mary Pickford Institute for Film Education STAR ECO STATION
CertaPro Painters MnR Dance Factory State Farm Insurance—Alchimio
Choose Your Muse Natalee Thai Cuisine SUPERCUTS—Westwood
Coldwell Banker Brentwood West Noushin Hair Design/Novo Salon The Farmacy Westwood
Computer Software Training One Touch Office Technology The Lippman Ceter for Optimal Health
Doggie Central Pacific Home Remodeling Inc. The Surplus Store
Enzo & Angelo Italian Restaurant Playa Vista United Studios of Self Defense
Exchange Club of Culver City Roto Rooter Plumbers Vicente Foods
Facial Plastic & Cosmetic Surgery SAS Shoes Wells Fargo Bank—Brentwood
FASTFRAME—WEST L.A. Send Out Cards Yoga Works
Visit www.westlachamber.org for complete contact information.
We s t L A C h a mb er M ee t ing s & E ven t s — Au gu s t 200 9

Sun Mon Tue Wed Thu Fri Sat

2 3 4 5 6 7 8
Board of Directors’ Green Committee First Wednesday Government Affairs
Meeting Meeting Breakfast Committee Meeting
5:45 pm 5:30-7:30 pm 7:15-9:00 am 7:45-9:00 am
networking begins at 7:00am

9 10 Ambassadors' 11 12 13 14 15
Committee Meeting SEMINAR
7:30 am ”Learn Warning Signs of
Health Problems Before They
Networking Clinic Affect You & Your Business”
6:00-9:00 pm 6:00-8:00 pm

16 17 18 19 20 21 22
Marketing After Hours Mixer
Committee Meeting The Radisson Hotel
5:30-7:00 pm 5:30-7:30 pm

23 24 25 26 27 28 29
30 31 Westside Regional Gov
Womens’ Network Affairs Committee
5:30-7:30 pm Meeting
7:30-9:00 am
 Chamber Announcements
August After-Hours Mixer
Our August Mixer is scheduled for August 20th at The Radisson
Hotel, located at 6161 Centinela Ave., Culver City 90230 - at
Sepulveda Blvd. Join us for hors d’oeuvres at this popular
Westside Hotel that has just completed a 2 million dollar
renovation.
The Networking and Lead Follow-up Clinic MEMBER FDIC
August 10th—Are you tired of coming home from networking
events with nothing to show for it other than greasy fingers from
the chicken wings you munched on? Join Lorenda Phillips, The
Essential Entrepreneur, for a live evening workshop. You will
have fun and leave with an effective 45-second introduction &
Is a Proud
the tools to turn those networking leads into money in your
pocket.
Seminar—Presented by Dr. Jonathan Herbert
Supporter
August 12th—As entrepreneurs we focus on our businesses
more than we do ourselves. The strength of your business Of The
depends on your health. Don’t let your business or your health
suffer. Join us and understand the warning signs before they
become significant health problems!
12th Annual Health Fair
The West LA Chamber Health Fair is being held in conjunction
with the 22nd Annual Brentwood Fall Art Festival on Sunday,
September 13th on San Vicente Blvd. in Brentwood. Showcase
your business to over 10,000 consumers. Opportunities are
limited, so reserve your exhibit space and/or sponsorship today.

To register or learn more about these and other Chamber

Get Ready for the Biggest, Best Ever...

Committee Highlights
West Los Angeles Chamber of Commerce
Marketing Committee
12th Annual Health Fair Chairman: Buzz Park buzz@truepresence.com
On San Vicente Blvd in Brentwood ~ Barrington to Gorham

To be Held in Conjunction with the

When: Meetings 3rd Wednesday (next meeting Aug 19th)

22nd Annual Brentwood Art Fair Where: West LA Chamber Office

Do you REALLY want to make a difference in the

Sunday, September 13, 2009 Chamber and affect its very future? Then consider joining the
Marketing Committee! The mission of the Marketing
10am-6pm
Committee is:

To oversee and coordinate the promotion of the Chamber and

ur
70%
se yo er
SOLD its activities, both internally and to the community, with the goal
w c a DON OUT!
Sho ss to ov ’T BE
SHUT
of growing membership, maximizing participation, and
Busi
ne ers! REGI OUT
nsum STER increasing the overall value of the Chamber.
0 c o T OD A
10,00 Y Not only is the Marketing Committee tasked with
promoting everything the Chamber does, but also to make the
Chamber look good in the process. Current projects include:
Exhibit Space $400
An additional charge of $50 is required if electricity is needed)
Chamber website update/re-development, newsletter creation
and content, event promotion, logo creation, and more. If you
Sponsorships Also Available are a marketing professional, graphic artist, or just an
entrepreneur with marketing ―street smarts,‖ then the
Marketing Committee is the perfect place for you to hone your
Call John at (310) 481-0600 to Reserve Your Space
skills and support the West LA Chamber.
 Visibility, Credibility and
Profitability Link
By Robert S. Chun
The other day I overheard
someone saying business is more
challenging now than in the past – and
there is more violence in society today
than 30 years ago. A few hours later, a
friend told me that he closed a big
business deal – and then I heard
on the news that the world is safer
today. Which is true?
During the days of hunters and
gatherers, if you didn’t come around,
chances were something really bad
had happened to you. However, if you
came around regularly and said hello,
people considered you strong and
dependable. If you took the initiative
and joined hunting parties and
gathered fruits here and there, you
were invited to the tribal parties. You
benefited as the tribe grew and
prospered, and became resistant to
the seasonal changes through
planning and cooperation.
West Los Angeles Chamber of Commerce
2990 S. Sepulveda Blvd. Suite 300A
Los Angeles, CA 90064
Phone: 310-481-0600
Things have changed a lot
since then . . . or have they? I have Serving You, Your Business and the Westside Since 1945
read that people don’t buy a
product or service unless they are
exposed to it four to seven times.
Is this a coincidence? Perhaps we
can assert that our wealth is a
function of the people we know and
our participation in the community.
Do you think there is a
direct correlation between your
visibility and credibility – and your
profitability? Test this in your own
business and see if there is a real
link . . . and perhaps consider
joining a Chamber committee
today! ADDRESS of RECIPIENT