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I-TRIZ Applications

2004 Ideation International Inc.

My objective today to answer FAQ


What can TRIZ and Ideation do for you and your company? Who can become a TRIZ user? What tools are the best to utilize by you and your company

2004 Ideation International Inc.

ITRIZ Applications
Inventive Problem Solving (IPS)

Core competency Creative Problem Solving Vision of future by Evolutionary Patterns

How to do something? How to improve certain parameters? How to eliminate (reduce) a drawback? How to reduce cost and improve quality? How to solve a non-technical problem?

Ideation Failure Analysis (AFD FA) Scientific Problem Solving (SPS) Ideation Failure Prediction (AFD FP) Directed Evolution
Prediction of useful and harmful events Overcoming roadblocks Preparing an individual to control his/her destiny

Intellectual Property Validation and Enhancement I-TRIZ a total system


2004 Ideation International Inc.

ITRIZ for an Enterprise


Activities
Strategic planning

ITRIZ services

ITRIZ tools
DE, Nontechnical IPS AFD FP IPS, DE, AFD FA AFD FP IPVS, DE IPS

Revealing future needs Finding possibilities for enhancing existing and developing new products and markets Predicting government and other regulations influencing the business Revealing possible actions of competitors R&D Enhancing exiting designs and technologies (cost reduction, increasing quality and number of useful parameters and features) Next generations designs and technologies IP Evaluating and enhancing invention disclosures protection Strengthening patents, protecting patents from inventing around Structuring intellectual property, converting it into a cash cow Production Eliminating production defects, quality improvement Cost reduction, increasing productivity

2004 Ideation International Inc.

ITRIZ for an Enterprise


Activities
Marketing

ITRIZ services
Inventing new product applications and markets Predicting future needs Revealing possible actions of competitors

ITRIZ tools
DE, Nontechnical IPS AFD FA AFD FP IPS ITRIZ education & software

Predicting and preventing potential undesired events and harmful effects Timely unveiling root causes of occurred undesired events and their elimination People Increasing employees creative potential management Increasing employees satisfaction from work

Warranty

2004 Ideation International Inc.

Classical TRIZ and Ideation TRIZ Comparison


Tools for Supporting the Innovation Process
Innovation Stages
Revealing the problem

Classical TRIZ

Ideation TRIZ (I-TRIZ)


ISQ, AFD, Lines of Evolution

Formulating the problem


Developing the solution

Problem Formulation (software- based and manual)


Principles, ARIZ, SF- Ideations knowledge-base tools System of Analysis, Standard Operators, Lines of Evolution, etc. Solutions Criteria and Lines of Evolution

Evaluating the solution Implementing the solution (solving secondary problems)

IPS for secondary problems, include nontechnological

Stages necessary for successful professional problem solving

Good tools for an amateur

Tools for a professional


2004 Ideation International Inc.

ITRIZ Applications
Inventive Problem Solving (IPS)

Core competency Creative Problem Solving Vision of future by Evolutionary Patterns

How to do something? How to improve certain parameters? How to eliminate (reduce) a drawback? How to reduce cost and improve quality? How to solve a non-technical problem?

Ideation Failure Analysis (AFD FA) Scientific Problem Solving (SPS) Ideation Failure Prediction (AFD FP) Directed Evolution
Prediction of useful and harmful events Overcoming roadblocks Preparing an individual to control his/her destiny

Intellectual Property Validation and Enhancement I-TRIZ a total system


2004 Ideation International Inc.

I-TRIZ APPLICATIONS
A systematic procedure for strategically evolving future generations of technological systems Failure Analysis
A systematic procedure for identifying the root causes of a failure or other undesired phenomenon in a system, and for making corrections in a timely manner.

Directed Evolution

Anticipatory Failure Determination

DE AFD CIP
Control of Intellectual Property
A systematic procedure for increasing IP value and providing protection from infringement and circumvention.

IPS

Failure Prediction
A systematic procedure for identifying beforehand, and then preventing, all dangerous or harmful events that might be associated with a system.

A systematic procedure for resolving tough technological problems, enhancing system parameters, improving quality, reducing cost, etc. for current generations of products and technologies.

Inventive Problem Solving

2004 Ideation International Inc.

ITRIZ Applications Inventive Problem Solving (IPS)


How to do something?

2004 Ideation International Inc.

Cable Spool Transportation

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Cable Spool Transportation

Transportation of heavy cable spools could be dangerous they can get loose as a result of shocks, abrupt accelerations or braking and roll down. How to prevent it?

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Cable Spool Transportation


The obvious solution is to place the spool on its flat side. However, it is forbidden to do because cable can be damaged.

Another solution is making spools not round. Unfortunately, it is not acceptable; it has to be round for convenient utilization. Typical contradiction the spool has to be round for convenient utilization and has to be not round to prevent rolling down during transportation.
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Cable Spool Transportation


Simple but costly solution is to resolve the contradiction in time place spools in special wooden cases during transportation. However, these cases are heavy and expensive.

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Cable Spool Transportation - Formulation

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Cable Spool Transportation - Operators

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Cable Spool Transportation - Operators

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Cable Spool Transportation - Operators

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Cable Spool Transportation Selected Operator and Illustration

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Cable Spool Transportation Solution

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Cable Spool Transportation

New solution recommends to tie spools in pairs now they cannot roll. We are getting rid of expensive cases and obtaining additional benefit more spools can be loaded on a truck.
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ITRIZ Applications Inventive Problem Solving (IPS)


Improvement of certain parameters

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Chemical Production

=
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Undesired mix

Desired mix

Undesired mix
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Chemical Production Original Problem

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Chemical Production Original Problem

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Chemical Production with Electrical Control

+ +
No undesired mix

-=

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Desired mix

No undesired mix
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New Problem - Operators

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Chemical Production New Problem

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Chemical Production with Electrical Control

Nitrogen

+ +
No undesired mix

-=

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Desired mix

No undesired mix
2004 Ideation International Inc.

ITRIZ Applications Inventive Problem Solving (IPS)


Ideation Cost/Quality Engineering

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Marketing Revolution
Producers market: Deficit of products Producer dictates what customers can have Customers compete for the right to buy a product

1950 Marketing Revolution Period

1970

Customers market:

Redundancy in products Customer dictates to producers what products they want Producers compete for customers Products and processes are lean and lack resources Simple methods of Value Engineering and Quality Engineering are not effective any more Strong contradiction between cost reduction and quality improvement
2004 Ideation International Inc.

Products and processes are fat and have low quality, but producer does not care Products and processes have a lot of resources for improvement

Easy and simple cost reduction and quality improvement Simple methods of Value Engineering and Quality Engineering are highly effective All products become lean, with better quality = exhausting of resources for improvement

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Directed Evolution for Resolution of Cost/Quality Contradiction

Saving

Quality

Contradiction
Quality enhancement causes cost growing Cost reduction causes quality deterioration
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Directed Evolution for Resolution of Cost/Quality Contradiction

Quality
Resolution of contradiction between Cost and Quality

System simplification and parts exclusion a way of Cost/Quality Engineering

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Water pipe

Centrifugal Well Pump


Screw brad Nut Pump head

Pump sections Zoomed Strut Pump sections

Strut
Water Electrical motor Pump bottom

Lock pin
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Strut Manufacturing
Turning and threading

A
Manual welding

A -A

Stamping from iron flat bar

Manual welding is very labor intensive. It takes about 6 minutes per strut. Or 300,000 hrs to make 3 million struts. Automatic welding isnt reliable enough Weld breakdown is the second most frequent reason for pump failure (about 5% of pumps) .

Turning Automatic welding

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Strut Function
A -A Screw brad A A B -B Flat part C -C Lock Screw brad provide strut attaching to pump head and tightening pump sections Flat part provide connection between pump head and pump bottom (it must be flat for optimizing pump diameter) Lock provide strut attaching to pump bottom
2004 Ideation International Inc.

B C

B C

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Strut Simplification Attempts


The strut problem existed for over 40 years (from the company inception). Dozens of attempts to solve it were made as follows: Changing material and dimensions Increasing the number of struts Creating a small tube on the end of the strut and making a thread Making the strut from a cylinder rod woth the thread at the end and flattening the middle part Other ways to link the pump sections Linking struts with the pump heads without thread All attempts have failed for various reasons, such as deterioration in reliability, unacceptable increase in production cost. A limited success was achieved with some improvement in the welding process, however not sufficiently.
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Strut Redesign
Old variant Ideal Model New variant C Standard bolt View C

Labor reduction about 10 times Problem with weld breakdown is eliminated 100%

View B

Lock

B
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Ball Valve of Centrifugal Well Pump


Water pipe Valve travel stop Ball
Useful Function of valve travel stop: Allows water to pass through Prevents ball from flowing with water Positions ball in correct location Harmful Function of valve travel stop:

Valve body

Water stream

1.Impact of ball can destroy travel stop

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Valve Travel Stop Useful and Harmful Functions


Metal waste from stamping process
Useful Function of valve travel stop:
Main functions Allows water to pass through

Prevents ball from flowing with water


Auxiliary function Positions in correct location

Harmful Function of valve travel stop:


Thick cross-section of metal required to prevent destruction of prongs by ball impact Metal waste from stamping process is about 82%
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Valve Travel Stop Main Elements

Main elements
Ends of prongs - 3 dots prevents ball from flowing with water Aperture - allows water to pass through
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Valve Travel Stop Ideal Model

Useful Function of the valve travel stop can be provided by 3 dots:


Allows water to pass through Prevents ball from flowing with water

Problem: What is the simplest way to connect the 3 dots?

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Valve Travel Stop Ideal Model

The simplest way to connect the 3 dots is with a triangle

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Valve Travel Stop New Design


Useful Function of valve travel stop:
Allows water to pass through Prevents ball from flowing with water Positions in correct location

Benefit:
Stronger resistance against impact of ball allows decreased thickness of travel stop by a factor of two

Harmful Function of valve travel stop:


Sharp edge of travel stop can damage ball

Secondary problem: Prevent the sharp edge of the travel


stop from damaging the ball
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Valve Travel Stop Secondary problem Prevent sharp edge of travel stop from damaging ball
Ideal: Sharp edge of travel stop cant
damage ball

Contradiction: Travel stop should


contact the ball to prevent it from flowing with the water . . . but it should NOT contact the ball so that the sharp edge doesnt damage the ball

Resolution of contradiction: The contradiction can be resolved using


separation in space through the use of space resources the ball should contact the side of triangle but should not contact the corners. This is possible if the sides are bent.
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Valve Travel Stop Design with Bent Strips


A-A

Additional idea:
Bending sides of triangle in the stamping process

Benefit:
Sharp edge of travel stop cant contact the ball Increased resistance against impact of ball because shape of travel stop becomes more rigid Decreased hydraulic resistance of water flow

Secondary problem: How to economize on labor and material?


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Valve Travel Stop Stamping Schematic


Travel stops for smaller pumps Metal strip

Additional ideas:
Stamping travel stops from metal strip to optimize metal utilization Simultaneous stamping of travel stops for different sizes of pumps

Benefit: Material and labor economy


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Valve Travel Stop Smallest Size Secondary problem:


For the smallest travel stop, manufacturing tests showed it was impossible to bend the sides without causing metal damage in the corners
Ideal: Bending without damage Contradiction: Sides of travel stop
should be bent to provide protection of the ball . . . but should NOT be bent in order to prevent metal damage

Resolution of contradiction: This


contradiction can be resolved in space by using space resources it is possible to add a supplementary material to the travel stop, and then bend this material.
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2004 Ideation International Inc.

Valve Travel Stop Smallest Size

Additional idea:
Add and bend prongs per requirements

A-A A A

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Valve Travel Stop Stamping Waste

Secondary problem:
How to utilize the waste?

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Valve Travel Stop Using the Waste

Additional idea:
Produce a furniture hook from the waste

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Centrifugal Well Pump


During three years a group consisting of three TRIZ specialists and three technicians have been working with a Centrifugal Well Pump. The work included: Directed Evolution of pumps resulting in obtaining a set of promising directions in building the next generation of pumps. Anticipatory Failure Determination (AFD) for the pumps that allowed to unveil over 20 reasons for deterioration of reliability and durability of pumps. TRIZ based Cost Reduction (Idealization) Over 200 of various technological problems related to design and manufacturing process have been addressed resulting in significant quality improvement and production cost reduction.

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ITRIZ Applications Inventive Problem Solving (IPS)


Harmful Effects Elimination

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Elimination Elimination of of Harm Harm Icing Icing and and Capsizing Capsizing of of a a Fishing Fishing Boat Boat Late 1970s a dozen fishing boats sunk in the North Sea during freezing storms

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Icing Icing and and Capsizing Capsizing of of a a Fishing Fishing Boat Boat Problem Problem Diagram Diagram and and Problem Problem Statements Statements

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Resources Necessary to Prevent Icing

Fuel? Electricity? Peoples energy?

We need large amount of heat. What can be the source oh this heat?

It is not enough!

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Elimination Elimination of of Harm Harm Icing Icing of of a a Fishing Fishing Boat Boat

Resources to prevent icing:

Sea water!
Use the bilge pump on the boat
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Truck Bumper Back Side Corrosion


Corrosion spots on back side of bumper

The face side of a truck bumper is coated with nickel and chromium on a top of it to prevent the bumper from corrosion and for aesthetic reasons.

Chromium

It is too expensive to do the same with the back side of the bumper. Instead, wax protection was considered; however, it is still rather expensive ($5 per bumper) and not very effective as it becomes rusting anyway with the time.
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IWB Software Application for Problem

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Problem Formulator Diagram for Bumper Back Side Corrosion Problem

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Automatically Formulated Problem Statements for Bumper Back Side Corrosion Problem
Diagram1: Revenue loss because of bumper corrosion
1. Find a way to eliminate, reduce, or prevent [the] (Revenue loss) under the conditions of [the] (warranty problem). 2. Find a way to eliminate, reduce, or prevent [the] (warranty problem) in order to avoid [the] (Revenue loss), under the conditions of [the] (customer complains). 3. Find a way to eliminate, reduce, or prevent [the] (customer complains) in order to avoid [the] (warranty problem), under the conditions of [the] (customer sees the rust on back side of bumper).

4. Find a way to eliminate, reduce, or prevent [the] (customer sees the rust on back side of bumper) in order to avoid [the] (customer complains), under the conditions of [the] (rust on the back side of bumper) and (gap between bumper and truck body).
5. Find a way to eliminate, reduce, or prevent [the] (rust on the back side of bumper) in order to avoid [the] (customer sees the rust on back side of bumper), under the conditions of [the] (humidity and pollution in the air), (water and mud on the road), (salt on the road) and (bumper made from steel). 6. Find an alternative way to obtain [the] (gap between bumper and truck body) that offers the following: provides or enhances [the] (effective shock- absorption), does not cause [the] (customer sees the rust on back side of bumper). 7. Try to resolve the following contradiction: The useful factor [the] (gap between bumper and truck body) should be in place in order to provide or enhance [the] (effective shock- absorption), and should not exist in order to avoid [the] (customer sees the rust on back side of bumper). 62

2004 Ideation International Inc.

Results of Analysis of Problem Statements for Bumper Back Side Corrosion Problem
1. Changing understanding of the problem: Rust is not dangerous, people do not like see rust on a new truck (they do not complain about rust on the bottom as they do not see it). Changing the direction of work: Instead of trying to eliminate rust, eliminate the possibility to see it. Changing the work content: Elimination of rust or of the possibility to see it in a narrow zone from each side of the bumper. Zone in which rust is visible in field about 2 square inch

2. 3.

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Results of Analysis of Problem Statements for Bumper Back Side Corrosion Problem
Idea 1: Plastic strips, covering gap between the bumper and truck body Sequential problem: One cannot change already approved design of the bumper and the truck styling. Idea 2: Applying wax only to zones that are visible. Sequential problem: Idea 2 allows reducing cost, however, it is pretty small reduction and wax is still not durable. Idea 3: Using more effective solvent based coating Sequential problem: Problem with environment protection and trade union

IWB Software recommendation: Using existing resources

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Truck Bumper Back Side Corrosion


Corrosion spots on back side of bumper

The face side of a truck bumper is coated with nickel and chromium on a top of it to prevent the bumper from corrosion and for aesthetic reasons.

Chromium

It is too expensive to do the same with the back side of the bumper. Instead, wax protection was considered; however, it is still rather expensive ($5 per bumper) and not very effective as it becomes rusting anyway with the time.
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Results of Analysis of Problem Statements for Bumper Back Side Corrosion Problem
Idea 4: Extending Chromium coating to the zones of the back side that are visible to the truck driver. Sequential problem: Slight change in design of galvanic bath utilized for chromium plating.

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Nickel - and Chromium-Plating of the Bumper


Galvanic bath

+ _

Electrolyte (Solution of chromium anhydride in sulfuric aside)

Electrodes

Bumper
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Nickel - and Chromium-Plating of the Bumper


Galvanic bath

+ _

Electrolyte (Solution of chromium anhydride in sulfuric aside)

Two additional, partially insolated electrodes, for chromium plating visible part of the back side
Electrodes Bumper
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ITRIZ Applications Non Technical Problem Solving

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Moscow Stock and Commodity Exchange Contract Registration Problem


io t a r t s i g t Re c a r t n o C n

Contract registration = pay 0.4% of deal


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Moscow Stock and Commodity Exchange Contract Registration Problem


i on t a r t s i g t Re c a r t n o C

Additional Benefits

Contract registration = pay 0.4% of deal, but receive additional benefits.


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Moscow Stock and Commodity Exchange Deal Registration Problem


Contradiction: Motivation should be valuable to force people to do something, But Motivation should not be too costly Resolution of contradiction:

Lottery principle!

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