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A.

Myself :
I. a. Name : Mrs/Ms/Mr------------------------------

b. Citizen :Indian /-------------------------------------


/ Nation of Origin

c. Age

1. Below 20 years ------ 2. Between 20 – 30 years--------


3. between 30 – 50 years------- 4. Between 50 – 70 Years -------
5. Above 70 years ---------

d. Sex : Male ------- Female -----------

e. Presently Based :
(Address –
with Contact No’s / e-mail)

II. I am a successful

1. Business Professional 2. IT services ----------------


3. Technology Professional 4. Govt Services -------------
5. Student (Institute/ Course) 6. Others (please specify) ------

III. My monthly remuneration


(For employed in India)

1.Upto Rs 10,000/- 2.Rs 10,000/- to Rs 25,000/-


3. Rs 25,000- Rs 50,000/- 4.Above Rs 50,000/-

(For employed outside India : Rupee Equivalent)

IV. I am a proud owner of

1. 2 wheeler 2. 2 & 4 wheeler


3. own apartment 3. all the above

V. I do travel a lot and am a

1. frequent flier 2. occassional flier


3. visits mainly India/Indian States 4. Other than India

B. Banking and Me :

I. I started banking at the age of

1.less than 15 years 2.15 years – 22 years


3. 22 years – 30 Years 4. 30 Years and above

II. I have opened an account with The South Indian Bank Ltd because
( grading in a scale of 7 : Scale 1 for Best Preference )
a.Dissatisfied with earlier bank---- b. Branch Proximity---
c.Close friends with good SIB experience--- d. Cost considerations--
e.Best in Practice Technology---- f. Bank Officials Mktg -
g Others ( please specify)----------------------------------------------------

III. Already my account with you is

1. upto 1 year old 2. 1- 5 years old


3. 5- 10 years old 4. Above 10 years old

IV. My earlier bank was

1 kindly specify ------------------------------------------------


2.Oh! I forgot

V. And I moved out of the Bank due to

1.Particular incident (Please Specify) ---------------------------------


2.Constantly Poor Service

VI. I believe in multiple banking

1. Yes 2. No

If Yes then

a. I maintain accounts with ------------------ no of banks due to

1. Safety – Deposit
2. Wider Geographical Area
3. Best Service - selected operational areas
4. I bargain with my banks

b. Banking has been most pleasurable with

VII. I enjoy with you ( multiple choice)

1. SB Account 2. Current Account


3. Privilege 4. Premium – E,D,C,B,A
5. Loan facilities (please specify)------------------------------------------------
6. Corporate Banking facilities (kindly specify)

VIII. Also I am SIB technology enabled for Banking via

1. Global ATM cum Debit Card 2. Internet Banking


3. SIB Mobile Service (SMS) 4. All the above

IX. Technology Product I use the most

1. Global ATM cum Debit card 2. Internet Banking


3. SMS Banking
X. I find the following deficiency relating to your technology products

a. Global ATM cum Debit Card


b. Internet Banking
c. SMS Mobile Banking
d. common to all 3

1. Enabled only after repeated follow ups.-------------- a,b,c,d


2. Cumbersome Opening Procedure---------------------- a,b,c,d
3. Do not inform us of the latest / on how to use ------- a,b,c,d
4. Disparity between product features and my use----- a,b,c,d
5. Product has failed me at some critical points.-------- a,b,c,d
6. Doubt the security aspect -------------------------------- a,b,c,d

XI. I suggest the following to improve my techno-Banking experience


with SIB

XII. I am impressed with my Bank’s advertisement

1. On TV 2.On Print Media


3. Hoardings 4. .Event driven Campaigns
5. Through Staff approach 6. Not yet sighted

Out of the above, the one that has influenced me the most is

XIII. Products offered by My Bank are

1. Innovative / Flexible Product Line i.e almost Tailor-made Products.


2. Consistent Product Line – with Product change / modification at regular
intervals.
3. Imitation Product Line – with Products being given to me when other Bank’s
have started offering me the same.
4. All the above rolled into – So that I am always at an advantage

XIV. But I had to depend on another Bank for the following service

XV. My Bank’s strategy appears to be

1. Customer focused 2. Customer Enlightment & Joy


3. No specific strategy

XVI. Complaints registered by me are

1. not responded 2. No serious complaints


3. Prompt Action followed Reply 4. 3 above & no reoccurrence
XVII. The staff of my Bank are

1. Responsive --------------------Yes No
2. Courteous ---------------------Yes No
3. Prompt -------------------------Yes No
4. Knowledgeable----------------Yes No

XVIII. I have been informed of the following products of SIB


(multiple choice)

1.SIB – Sthree Sakthi


2. Demat
3. RTGS at SIB
4. SIB Fast Money
5. Instantaneous - Online money transfer arrangement with various leading exchange
companies
6. Bank’s Officers available at Gulf Nations to serve you
7. Linking of FD with SB

XIX. I would like to grade on a scale of 10 points my experience regards


to
(Maximum Points – Highest Satisfaction)

1. SB Account : ----------------------
2. Current Account :----------------------
3. Other Deposit Account :----------------------
4. Loan Account :----------------------
5. Technology Products :----------------------
6. Ancilliary Services :----------------------
7. NRI Services :------------------------

XX. I would also grade, on a scale of 10 as above, my Bank’s staff on


the following points

1. Knowledge :-----------------------------
2. Courtesy :-----------------------------
3. Punctuality :-----------------------------
4. Skill :-----------------------------

XXI. With Technology Products available

1. I avoid going to Branch


2. I still prefer visiting Branch – a Necessity
3. I still prefer visiting Branch – a Necessity and a Pleasure

XXII. 3 Most Important Qualities I look for from my Bank are

1.-------------------------------------------------------------------------------
2.-------------------------------------------------------------------------------
3.-------------------------------------------------------------------------------

XXIII. I suggest the following so as to further strengthen our relation

--------------------------------------------------------------------------------------------.

XXIV. I will recommend ‘THE SOUTH INDIAN BANK LTD’ to my

1. Not so near Relatives


2. Close Friends / Relatives
3. Immediate Circle – Parents Spouse/ Children
4. Will not recommend
XXV. A new Product / old Product to be modified shall be with following
features

XXVI. This communication initiative by the Bank is ( multiple choice)

1. Satisfactory
2. Will Yield results
3. looking forward to such wonderful initiatives
4. A wastage of time

“Our sincere gratitude for your frank opinions and valid suggestions which we promise shall find
it’s way into our policies to help us serve you better.”

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