4th Conference RUSSIA

27-28 November 2013, Moscow

www.knowledgemanagement.ru

KM RUSSIA 2013
KM Russia-2013 - the largest event of Knowledge Management in Russia. A landmark event for Russian businessmen and politicians, academics and media

Project leaders - SOMAR, permanent partner of knowledge management activities on the global level, such as KM Asia and KM World, has earned an perfect reputation in conducting of the most effective trainings and seminars both in Russia and abroad. KM-Alliance, creates a unique knowledge space and community of companies, consultants, practitioners, business leaders and entrepreneurs of the new economy Purpose of the conference - to bring people together from different fields of knowledge management: entrepreneurs and CEOs of large, medium and small businesses, corporate universities, business schools, academics, representatives of the blogosphere. And also - to teach them to communicate effectively and develop together. Web-site www.kmrussia.ru, Registration has already started.

www.knowledgemanagement.ru

FEATURES 2013
Speeches by TOP-5 leading world experts in the field of

Knowledge Management. Section of Corporate Universities. The new format Coffee with the experts. Participants
by appointment will get 15 minutes consultation with leading experts - Ron Young, Madanmohan Rao. For the first time in Russia - Announcement and application submission for MAKE Award.

www.knowledgemanagement.ru

THE KEY OBJECTIVES

Gathering knowledge and knowledge technologies from all
over the world that contribute to the development of entrepreneurship, their synthesis and transfer to small, medium and large business. Creating innovative projects, the implementation of "ideas factory. Improving the relationship between business and society. Creating a KM community. Within the community - the creation of a common base of resources and information about the most interesting investment projects. Formation of future markets.

www.knowledgemanagement.ru

MAKE AWARD
This year at KM Russia the launch of the most prestigious
award will be announced MAKE (Most Admired

Knowledge Enterprise).

The MAKE research program was established in 1998 to recognize those organizations

which are leaders in transforming enterprise knowledge into stakeholder value.

Annually the finalists of the Global MAKE Award are such companies as Google, Microsoft, Apple, Samsung, McKinsey, Pw.

KM-Alliance is the official representative of the MAKE Award in Russia.

www.knowledgemanagement.ru

THE PARTICIPANTS
The feature of Russia 2013 participants of the conference.
Quantity: 300- 350 participants. Participants - Russian leaders. Entrepreneurs and top-managers of the largest Russian and international

organizations

(RZD,

Sberbank,

Sheremetievo, JTI, Samsung and others),

politicians and public agents, members of

the blogosphere and media. They are interesting and influential

people. People who have enough useful experience of doing business, and are able to influence to development of their country. www.knowledgemanagement.ru
6

PROGRAM 27 NOVEMBER
27 November 2013 The main topics of the day: HR Creation of successful KM culture in the organization Forming of the unified communication system in the organization Right forming of the task force and leading one KM and content Techniques for creating new knowledge. . Synthesis of knowledge. Using of the database. Training of meanings keeping and reproducing. and social media Collaboration in social networks, best practices. Collaboration round table: politicians, bloggers, publicity, business. Collaboration in the cloud . www.knowledgemanagement.ru

PROGRAM 28 NOVEMBER
28 November 2013 The main topics of the day: Synthesis of knowledge. Formation of a unified system of communication within the organization. Usage of the database. Learning how the store and transfer the meanings. How to find an appropriate team. How to set up a team and form requirements to the result. Creating a successful KM culture in the company. Instructions for usage and implementation of KM strategies. Evaluating the KM effectiveness. Planning the budget for KM initiative. Failures in KM. The reasons and way to overcome. The maximum benefit from the results of KM. Examples of effective KM in Russian market.

www.knowledgemanagement.ru

Speakers
Speeches of Russian and international experts:

Nick Milton
Director and cofounder of Knoco Ltd, the UK.

Madanmohan Rao
Professor, consultant and author, research director in Asian Media Information and Communication centre (AMIC), India.

Ron Young
.
Founder, CEO and CKO of Knowledge Associates International, UK. Honorary Chairman of KM-Alliance Russia.

Chris Collison
KM consultant with 17 years of experience with nearly 100 clients. The author of KM bestseller Learning to Fly

David Gurteen
The founder of the Gurteen Knowledge Community - a global learning network of over 22,000 people in 160 countries.

www.knowledgemanagement.ru

MEDIA. RUSSIA AND CIS

News portals: Gurteen Knowledge Website Interfax ITAR-TASS Reuters Associated Press

Radio:

Kommersant FM Finam FM Business FM

Magazines:

Expert Secret of the firm RBC RBC Daily RBC Research

10

www.knowledgemanagement.ru

 Russia 2010-2012

11

www.knowledgemanagement.ru

Sponsorship Options
GENERAL PARTNER Partner's logo with a status and a link to the site www.kmrussia.ru
Placement of banners, flags, billboards of the partner in the lobby desk and coffee breaks. Placing the partners banner in the venue of the conference (on stage). Inserting partners marketing materials (flyers, brochures) in the conference folder. Publication of informational and advertising materials on the rack of participants registration. Publication of partners logo on the printed materials: - in the participant workbook; - logo on the bag, along with the logos of the organizers; - on the ribbon (badge holder) or on the badge (by agreements with the organizer); - on the notebooks or pens, handed out to the participants (at the expense of partners); - on the "Press-Wall banner. 500 characters v v v v v v v 300 characters v
300 characters

OFFICIAL PARTNER v
v

EVENT PARTNER v
v

v
v v v v

www.knowledgemanagement.ru

Sponsorship Options
GENERAL PARTNER Free participation of delegates from the partner company.
Welcoming remarks and a presentation at the plenary session. Welcoming remarks and a presentation at a gala evening.

OFFICIAL PARTNER 2

EVENT PARTNER 2

3
v

Providing space to accommodate the mobile stand or other equipment exhibition. The mention of a partner in all materials placed in the media.
Organization of video interviews on the script of partner, followed by placement on the Top-class International (YouTube) channel with the provision of the original video.

v v
v

v
v

v
v

Conducting marketing activity of the partner during the event (to be agreed).
Questioning the delegates (questionnaires are provided by partner). Providing a list of the participants (Name, title, company, phone, e-mail). PRICE

v
v v 28 300$

v 16 600$

v 10 000$

www.knowledgemanagement.ru

Contacts

For more information please contact:

Kirichenko Mikhail Manager at KM-Alliance (Russia) +7 (926) 431-94-27

m.kirichenko@km-alliance.ru

14

www.knowledgemanagement.ru