You are on page 1of 31

Program

1. 2. 3. 4. Presentation & Strategy definition Administrative Process Strategy Process Strategic Thinking & Scenario's Visualization Strategy Formulation Strategy Types Performance Measurement Organizational Structure Cultural Change

Course

5. Strategic Diagnostic
6. 7. 8. 9. 10.

http://images.amazon.com/images/P/0783555091.jpg

http://robertsaucedo.files.wordpress.com/2011/02/great_depression_photograph.gif?w=497

Century life
20th

Century life
20th
http://www.solarnavigator.net/history/explorers_history/concentration_camps_nazi_german y_holocost_landsberg_human_corpses_starvation_torture_eugenic_extermination.jpg

http://academics.wellesley.edu/Polisci/wj/Vietnam/ThreeIm ages/images/UtphotoL.jpg

Century life
http://www.kienyke.com/wp-content/blogs.dir/1/files/los-colores-del-bogotazo/27.jpg

20th

http://www.chilango.com/media/2012/08/07/dizque-soy-hippie-pero-no-lo-soy.jpg

Century life

20th

http://wordful.files.wordpress.com/2013/06/suburb.jpg

Century life
http://img.gawkerassets.com/img/18jjwrcvfmjkkjpg/ku-medium.jpg

20th

Century life
http://sydwalker.info/blog/wpcontent/uploads/2008/12/gaza_boy_hungry.jpg

20th

http://www.antiwarsongs.org/img/upl/twin_towers_911.jpg

Century life

21th

Century life
http://www.aolcdn.com/photogalleryassets/latnews/863244 /fin-del-mundo-calendario-maya-1040LG310310.jpg

21th

Intelligence

Competitive

Gather and interpret rivals information and define industry.

Forecast

Environmental

Plausible projections about direction, speed, range and intensity of the changes.

http://www.gpsmagazine.com/assets/580forecast-lg.jpg

Analysis

Prospective

Possible and probable future

Analysis

Prospective

What we should be doing to build those future

http://4.bp.blogspot.com/-mqMOFsah7k/T4T1c15yx4I/AAAAAAAAAPw/2ScWVBsytkI/s1600/Disruptive%2BThinkers%2BHeader.png

Analysis
P

PESCTA
Political Economic Social

E S C T A

Cultural Technological Environmental setting


Proposed by Professor Francisco Garrido

Analysis
Factor Political Economic Strengths Weakness Opportunities Threats

SWOT

Social
Cultural Technological Environmental Setting

Industry Analysis
FACTOR INDUSTRIAL SECTOR Health Care Baby products Clothing Pharmaceuticals Editorial POSITIVE NEUTRAL NEGATIVE Population aging

PESCTA

+ -

Women in Workforce
Genetic Engineering

+ + = =

Increase in Interest Rates

Housing construction Food Supply

Forces Model
Potential Entrants

Five

Supplier Power

Industry Rivalry
Threat of Substitutes

Buyer Power

Entrants

Potential

Scale Economies

Product Differentiation Capital Requirements Cost of changing suppliers


Access to distribution chanels Cost disadvantages scale independent

Substitutes
Direct and Indirect substitutes
Pricing

Threat of

Added Value Differentiation


Cost disadvantages scale independent

Power

Supplier

Industry Concentration

Lack of substitutes Lack of Relevance as Customer High Relevance of Supplier Product


High Differentiation of Supplier Product Integration Credible Threat

Power

Buyer

Industry Concentration

Lack of Product Differentiation Cost of Changing Suppliers Lack of revenues


Lack of Relevance as Customer Integration Credible Threat

Rivalry

Industry

Numerous and Equilibrated Competitors

Lack of Sector Growth High Fixed Cost Cost of Changing Suppliers


High Increases in Productive Capacity High Exit Barriers

Chain

Productive

Retail and Wholesale Logistics Consumer Goods

Primary Products Extractive Level

Chain

Productive

Retail and Wholesale Logistics Consumer Goods

Primary Products Extractive

Network
Complements Suppliers Company Buyers

Value

Substitutes

Network
Potential Entrants
Supplier Power Industry Rivalry Threat of Substitutes

Value

Buyer Power

Complements

Suppliers

Company

Buyers

Substitutes

Chain

Value
Firm Infrastructure
Human Resource Management Technological Development Procurement

Competitiveness Approach Michael Porter

Operations

Marketing & Sales

Outbound Logistics

Inbound Logistics

Service

Advantage

Competitive

Low Cost

Differentiation

Advantage
Competitive Scope Narrow Wide

Competitive
Cost Leadership Differentiation

Cost Concentration

Differentiation Concentration

Competitive Advantage Low Cost Differentiation

Advantage
Competitive Scope Narrow Wide

Competitive

Competitive Advantage Low Cost Differentiation