BANK CREDIT FACILITATION SCHEME

To meet the credit requirements of MSME units ,NSIC has entered into a Memorandum of Understanding with various commercial banks. These banks are United Bank of India, UCO Bank, Central Bank of India, Karur Vysya Bank, Axis Bank, Yes Bank, Bank of Maharastra, China trust commercial bank, HSBC, State Bank of Hyderabad, Bank of India, IndusInd Bank and Oriental Bank of Commerce which forms a unique mix of various Nationalized and Private Sector Banks. Through syndication with these banks, NSIC arranges for credit support (fund or non fund based limits) from banks without any cost to MSMEs. Furthermore the MSMEs can upgrade their competence in terms of business and technologies by getting rated through independent, renowned and professional rating agencies empanelled with NSIC. The empanelled rating agencies are CRISIL, ONICRA, SMERA-D&B, CARE, FITCH, BRICKWORK and ICRA. The MSEs which get rated under NSIC-Performance and Credit Rating Scheme not only has a liberty to get rated from any one of rating agencies of its preference but it also invariably increases their creditability in business and help them in getting timely credit from banks at liberal rates of interest. All documentations pertaining to completion and submission of a credit proposal to banks shall be undertaken by NSIC thereby saving cost and time to MSME.

To send in your loan enquiries , please contact at the below given addresses : dmbd@nsic.co.in, bts@nsic.co.i To download loan application forms from the banks under BANK FACILITATION SCHEME the website address of the banks are given:1. UNITED BANK OF INDIA (UBI)- www.unitedbankofindia.com 2.ORIENTAL BANK OF COMMERCE (OBC) - www.obcindia.co.in 3. CENTRAL BANK OF INDIA-www.centralbankofindia.co.in 4. UCO BANK - www.ucobank.com 5. AXISBANK - www.axisbank.com 6. BANK OF MAHARASHTRA (BOM) - www.bankofmaharashtra.in 7. KARUR VYSYA BANK(KVB) - www.kvb.co.in 8. STATE BANK OF HYDERABAD (SBH) - www.sbhyd.com 9. CHINA TRUST COMM. BANK(CTCB)-www.chinatrustindia.com 10. HSBC - www.hsbc.co.in 11. BANK OF INDIA (BOI) - www.bankofindia.com 12. INDUSIND BANK ) - www.indusind.com 13. YES BANK - www.yesbank.in 14. BANK OF BARODA - www.bankofbaroda.com CREDIT

EXPORT CREDIT INSURANCE

EXPORT CREDIT INSURANCE NSIC in its new role of facilatators to small and medium enterprises has initiated a new action by entering into an arrangement with ECGC of India Ltd.

PERFORMANCE & CREDIT RATING SCHEME

Need of a Performance and Credit Rating Mechanism for SSIs was highlighted in Union Budget04 -05. A scheme for SSIs has been formulated in consultation with Indian Banks Association(IBA) and Rating Agencies. NSIC has been appointed the nodal agency for implementation of this scheme through empanelled agencies.. Benefits of Performance and Credit Rating

An independent, trusted third party opinion on capabilities and credit-worthiness of SSIs Availability of credit at attractive interest Recognition in global trade Prompt sanctions of Credit from Banks and Financial Institutions Subsidized rating fee structure for SSIs Facilitate vendors/buyers in capability and capacity assessment of SSIs Enable SSIs to ascertain the strengths and weaknesses of their existing operations and take corrective measures.

Benefits to Banks and Financial Institutions Availability of an independent evaluation of the strength and weaknesses of an SSI unit seeking credit and thereby enabling banks and financial institutions manage their credit risk Salient Features

A combination of credit and performance factors including operations, finance, business and management risk Uniform Rating Scale for all empanelled rating agencies. SSIs have the liberty to choose among the empanelled Rating Agencies. Turn-Over based Fee structure Partial Reimbursement of Rating Fee through NSIC

Performance and Credit Rating Fee Please contact the respective rating agency Reimbursement of Performance and Rating Fee Turn Over of SSI Upto Rs 50 Lacs Above Rs 50 to 200 lacs More than Rs 200 lacs Reimbursement of Fee through NSIC 75% of the fee or Rs 25000/- (Whichever is less) 75% of the fee or Rs 30000/(Whichever is less) 75% of the fee or Rs 40000/- (Whichever is less)

RAW MATERIAL ASSISTANCE

Raw Material Assistance Scheme aims at helping Small Scale Industries/Enterprises by way of financing the purchase of Raw Material (both indigenous & imported). This gives an opportunity to SSI to focus better on manufacturing quality products. Benefits of the Scheme Financial Assistance for procurement of Raw Material upto 90 days. SSI helped to avail Economics of Purchases like bulk purchase; cash discount etc NSIC takes care of all the procedures, documentation & issue of Letter of credit in case of imports.

How to Apply The Entrepreneurs are required to apply for Raw Material Assistance only on the prescribed application forms. The application forms downloaded from the link given below may be filled and submitted to the concerned Regional & Branch Offices. The blank forms are also available free of charge from the zonal and Branch offices. The Process

1. Duly filled application form is to be submitted along with the Application Processing 2. 3. 4. 5.
Fee ( by Bank Draft / Pay Order in favour of NSIC Ltd.). Preliminary appraisal and Unit inspection is carried out by NSIC. Sanction of Limit to the Unit. Signing of agreement between NSIC and Unit. Disbursement of assistance to the unit.

Terms and Conditions: Processing Fee (depends on amount of assistance sought) S.No. a.) b.) c.) d.) Slab for Processing fee upto Rs.25 lacs above Rs.25 lacs and upto Rs.50 lacs above Rs.50 lacs and upto Rs.1 crore above Rs.1 crore Rs.2,500/Rs. 5,000/Rs. 10,000/0.1% of the assistance applied for

(Security in the form of Bank Guarantee from Approved/Nationalised Banks) The rate of interest would be as under : a) Assistance against the security of BG/SDR/FDR : Particulars Effective Rate of Interest (w.e.f 02/08/2011)

(i)

Units having valid SE 1A rating under NSICs Rating Scheme

12.15%
12.65% 12.65%

(ii) Units having valid SE 2A rating under NSICs Rating Scheme (iii) Units having valid SE 1B rating under NSICs Rating Scheme (iv) Other Units

13.15%

The concessional rate of interest on the good rated units, as mentioned at Sl. nos. (i), (ii) and (iii) above shall be applicable only to those cases, where the units make timely repayments of the Corporations dues. The units which have not re-paid its dues within the stipulated 90 days, shall not be eligible for the concessional rate of interest. The rate of interest on the delayed payment shall be charged as: The Additional rate of interest on delayed payment shall continue to be charged 3% over and above the normal rate of interest (i.e. 13.15%) for the delays beyond 90 days. Revised rate of interest (normal as well as interest on delayed payment) shall be made applicable on : A) All the cases sanctioned and / or disbursed on or after 02.08.2011. B) Principal amount outstanding as on 02.08.2011, against the assistance already granted & disbursed. Service Charges: one time service charges @ 1% p.a. on the limit sanctioned if paid upfront OR 0.25% for the first 30 days and thereafter 0.08% per week subject to maximum of 3% p.a. of principal amount. Service Charges For North-Eastern Region One time service charges @ 1% p.a. on the limit sanctioned if paid upfront OR 0.13% for the first 30 days and thereafter 0.04% per week subject to maximum of 1.5% p.a of principal amount.

Documentation: Application in Prescribed form should be submitted with the following

i.

A passport size photograph of each of the proprietor/directors/parners/society office bearers

ii. Self-attested photcopy of SSI and sales tax/VAT registration certificate iii. Processing fee as per policy. iv. Self attested statement of personal asstes and liabilities along with the residential address of proprietor/directors/partners.. v. Copy of of Memorandum and articles of Association with the list of Directors in case of limited/private limited company OR A copy of the partnership deed duly notarized in case of partnership concern. OR A copy of bye-laws and charter of society alongwith the list of governing body/executive members in case of society vi. A copy of board resolution in case of private/public liimited company, , Power of Attorney in case of partnership firm and a governing body resolution in case of society authorising the signatory to sign and to deal with NSIC in respect of financial assistance required for and on behalf of the applicant unit. vii. Specimen signature of the authorised signatory of the applicant unit attested by the banker of the unit. viii Copies of sanction letter, for the credit units sanctioned by FIs/banks other than then those who isssued bank guarantees. ix. Provisional financial statements of the unit for the current year and audited financial statement of last year. x. Audited financial statement for the last year in respect of sister/associate concern of the applicant unit, if any(only when the assistance sought against the security of other than bank guarantee. Documents needed after sanctioning of limit and before disbursement i. Material Receipt as per Format. ii. Demand Promissory Note as per Format & duly signed. iii. Letter of Continuity as per Format. iv. Bills / Invoices for release of payment in favour of supplier. Application Forms are Available at : NSIC - Zonal Offices NSIC - Branch Offices

EXPORTS
NSIC is a recognised Export House. NSIC, on behalf of small industries, is exporting products and projects around the globe. The major areas of operation are:

Export of Indian products like handicrafts, leather items, hand tools etc. Supply of Small Industry Projects on turnkey basis. Export of IT solutions from India. Export of Relief supplies from India to UN and other International Agencies.

Product NSIC is associated with the exports of Small Scale Industries products to other countries. Project NSIC undertakes export of industrial projects under its is associated with the exports of Small Scale Industries products to other countries on turnkey basis. NSIC provides a package of services for setting up of Industrial Projects to other countries

BILL DISCOUNTING SCHEME

THE SCHEME The Scheme covers purchase / discounting of bills arising out of genuine trade transactions i.e. purchase of supplies made by small scale units to reputed Public Limited Companies / State and Central Govt. Departments / Undertakings. SELLERS Small Scale Units BUYERS i) State and Central Govt. Departments / Undertakings ii) Public Limited Companies GRANT OF PURCHASER-WISE LIMITS Bills drawn by small-scale units for the supplies made by them and duly accepted by the Purchaser will be financed against security of Bank Guarantee in favour of NSIC. Purchaser unit(s) may approach NSIC for sanction of annual limits by furnishing information as per the prescribed application form.

GRANT OF SELLER-WISE LIMITS Seller unit(s) may provide bank guarantee in favour of NSIC for availing financial assistance under the scheme. Bills drawn by them against their supplies made, duly accepted by the purchaser will be financed. Annual limits can be fixed for such units by obtaining information as per the prescribed application form.

PERIOD OF USANCE OF BILLS TO BE CONSIDERED FOR DISCOUNTING : The maximum usance period of such bills should not exceed 90 days. The period of unexpired usance of the bill shall not exceed 90 days while the tenure of the bills shall not exceed 120 days. SECURITY: Bank guarantees issued by banks approved by Head Office. The Bank Guarantee to be obtained should be equivalent to the value of assistance (including discounting charges & service charges for 90 days). OR Bill of Exchange duly accepted by large corporate units of good financial standing with a turnover exceeding Rs 200 Crores and net-worth exceeding Rs 50 crores and which are profit making for the last three years. Personal guarantee of proprietor, partners of firms and Directors of the company shall also be obtained. RATE OF INTEREST : a) Assistance against the security of BG/SDR/FDR : Particulars (i) Units having valid SE 1A rating under NSICs Rating Scheme Effective Rate of Interest (w.e.f 02/08/2011)

12.15%
12.65% 12.65%

(ii) Units having valid SE 2A rating under NSICs Rating Scheme (iii) Units having valid SE 1B rating under NSICs Rating Scheme (iv) Other Units

13.15%

The concessional rate of interest on the good rated units, as mentioned at Sl. nos. (i), (ii) and (iii) above shall be applicable only to those cases, where the units make timely repayments of the Corporations dues. The units which have not re-paid its dues within the stipulated 90 days, shall not be eligible for the concessional rate of interest. The rate of interest on the delayed payment shall be charged as:

The Additional rate of interest on delayed payment shall continue to be charged 3% over and above the normal rate of interest (i.e. 13.15%) for the delays beyond 90 days. Revised rate of interest (normal as well as interest on delayed payment) shall be made applicable on : A) All the cases sanctioned and / or disbursed on or after 02.08.2011. B) Principal amount outstanding as on 02.08.2011, against the assistance already granted & disbursed. SERVICE CHARGES FOR UNITS PLACED ALL OVER THE COUNTRY OTHER THAN NORTH EASTERN REGION Minimum service charges will be 0.25% for the first 30 days and thereafter 0.08% per week subject to maximum of 3% of the Principal amount (i.e. amount of invoice to be discounted). OR Commitment charge @ 2% p.a. on the limit sanctioned to be collected in advance. FOR UNITS PLACED IN NORTH EASTERN REGION Minimum service charges will be 0.13% for first 30 days and thereafter 0.04% per week subject to a maximum of 1.50% of the principal amount (i.e. amount of invoice to be discounted). OR Commitment charge @ 1% p.a. on the limit sanctioned to be collected in advance. PROCESSING FEE (i) Processing Fee shall be collected in advance on receipt of application and will be non-refundable. The processing fee shall be 0.2% of the limit applied for. (ii) At the time of processing of application for enhancement of limit, the rates shall be the same as at (i) above. (iii) At the time of processing of application for renewal of limit, the rates shall be fifty percent of the rates as at (i) above.

GOVERNMENT STORES PURCHASE PROGRAMME

The Government is the single largest buyer of a variety of goods. With a view to increase the share of purchases from the small-scale sector, the Government Stores Purchase Programme was launched in 1955-56. NSIC registers Micro & small Enterprises (MSEs) under Single Point Registration scheme (SPRS) for participation in Government Purchases. Benefits of Registration Issue of tender sets free of cost. Advance intimation of tenders issued by DGS&D. Exemption from payment of earnest money. Waiver of security deposit up to the monetary limit for which the unit is registered. Issue of competency certificate in case the value of an order exceeds the monetary limit, after due verification.

Eligibility Micro & Small Enterprises registered with the Director of Industries (DI) / having acknowledgement of Memorandum (EM) from the Office Of Commissioner of Industries (Registration) and are in continuous production of stores for a minimum period of ONE YEAR as manufacturing micro & small enterprises as well as Micro and Small Enterprises engaged in providing or rendering services who own workshop of their own or on lease basis and have the commercial and technical competence to produce stores/provide services for supply to the Central/State Government Departments and Central/State Government Public Sector Undertakings etc. conforming to BIS or such standards as required by the Government buying agencies. How to Apply Micro & Small Enterprises shall have to apply on the prescribed application form in Duplicate and to be submitted to the concerned Zonal/Branch Office of NSIC located nearest to the unit. In case of any difficulty in filling the application form and completing the documentation, please consult any of the Zonal / Branch office of NSIC. The application form containing Terms & conditions are available free of cost from all offices of the NSIC. The guidelines attached with the Application Form provide a checklist for the documents that are required to be submitted along with the application REGISTRATION FEE The registration Fee is based on the Turnover as per latest audited Balance Sheet of the Micro & Small Enterprise for the Registration, Renewal and any other amendment etc. The Fee structure is indicated in the table as below: S.No. I. Category (Turnover Based) Fee for Fresh Registration of Micro & Small Enterprises: Proposed Fee a) Rs. 5000/-

b) Rs.5,000/- plus Rs. 2000/for every additional turnover of Rs. 100 Lac.

a) Turnover up-to Rs. 100 Lacs b) Turnover exceeding Rs. 100 Lacs a) Fee for issuance of amendments in stores (Qualitative & Quantity); Fee for issuance of change in monetary limit or any other amendment in the certificate, and b) Fee for issuance of Renewal of G.P. Registration (Every Two Years)

II.

50% of the charges

as mentioned at

Sr. No. I above The Registration Fee as mentioned in the table above is exclusive of the Inspection charges as levied by the inspecting agency. Such charges as decided by the Inspecting Agency are borne by the unit. Till such time the Inspecting Agency makes any amendments in their charges, the present Inspection Fee by MSMEDI & NSICs Technical Service Centre shall be charged as reproduced below:A. Inspection Fees for MSME-DI / NTSCs S.No. Investment in Plant and Machinery 1 Up to Rs. 5 Lacs 2 3 4 >Rs. 5 Lacs Up to 25 Lacs >Rs. 25 Lacs Up to 100 Lacs >Rs. 100 Lacs and upto Rs.500 Lacs

Inspection Fees for MSME-DI / NTSCs Rs. 1250/Rs. 2000/Rs. 3500/Rs. 5000/-

B. The Professional fee payable by MSEs to M/s RITES Ltd., and M/s Consultancy Development Centre for undertaking physical inspection will remain unchanged which are:

By RITES

Rs. 3000/- incl. service tax and travel expenses for Micro Enterprises, and Rs. 4495/- incl. service tax and travel expenses for Small Enterprises.

By CDC

Rs. 3000/- excl. service tax (incl. Travel expenses) for Micro Enterprises and Rs. 4495/- excl. service tax (incl. Travel expenses) for Small Enterprises.

REGISTRATION PROCESS

1. The Micro & Small Enterprise has to submit the application form (in duplicate) along-with

2.

3.

requisite fee and documents to the Zonal/Branch and Sub Office/Extension office of NSIC situated nearest to their location. Duplicate copy of the G.P. Registration Application Form submitted by the Micro & Small Enterprise will be forwarded to the concerned MSME-DI RITES / CDC along with copies of required documents and requisite Draft/Pay Order of inspection charges in favor of concerned Inspection Agency requesting for carrying out the Technical Inspection of Micro & Small Enterprise and forward their recommendations in this regard. After receiving MSME-DI Inspection Report, NSIC will issue the GP Registration Certificate to Micro & Small Enterprise for items/stores as recommended. Procedure for calculation & fixation of Monetary Limits of Micro & Small Enterprises.

A. Monetary limit of the company is fixed on the basis of the unit's net sales turnover during the last three years reflected in the Audited Balance Sheets. Sample calculation: Net Sales = Total sales All Duties, Taxes, returns etc Details of the net sales of the company during last three years:2007-08 Rs. 50 Lacs 2008-09 Rs. 75 Lacs 2009-10 Rs. 80 Lacs Therefore, Monetary Limit = Rs. (50+75+80)/3 X 50% = Rs. 34.26 Lac. Say = Rs. 34 Lac. In case the Company/Partnership concern/Proprietorship unit is in loss for one year out of past three years, their monetary limit will be fixed at 40% of their average net sales turnover. Similarly, when the Micro & Small Enterprise is in loss for two years out of the past three years, the monetary limit will be accordingly fixed at 30% of their average net sales turnover of the past three years. In the event of Micro & Small Enterprise being in loss throughout past three years, the monetary limit of the Unit will be fixed at 20% of the average net sales turnover of the Unit during the past three years In cases of initial registration where the firm has been in existence for less than 3 years MTL may be fixed at 50% of the average net sales value of the last year for which audited accounts are available.

B. Where the turnover of the Enterprise has steadily increased over the last three years and the unit is in profit continuously, the Monetary Limit may be fixed at 50% of net sales turnover achieved in the last year. For Example : If during the last three years 2007-08 , 2008-09 and 2009-10 the turnover had grown steadily and was highest in 2009-10, in this scenario the Monetary Limit should be fixed by taking the basis of highest net sales / turnover achieved in the year 2009-10. The other terms and conditions will remain unchanged. Validity Period of G. P. Registration The G. P. Registration Certificate granted to the Micro & Small Enterprise under Single Point Registration Scheme (Revised), 2003 is valid for Two Years and will be reviewed and renewed after every two years by verifying continuous Commercial and Technical Competence of the registered Micro & Small Enterprise in manufacturing / producing the stores for which it has been registered by NSIC.

Documents Required for Renewal of the Registration 1. Original GP Registration Certificate. 2. A Copy of the Permanent Account Number (PAN CARD). 3. Copy of valid SSI Registration Certificate 4. List of major Govt. Orders executed during last 2 (two) years. 5. Copies of Audited Balance sheet for last 3 years duly signed by the authorized person under his seal 6. List of addition/deletion in the plant and machinery after the registration. 7. For the following documents one declaration shall be given :1. 2. 3. 4. Factory License/Shop Establishment Act License Photocopy of Municipal Corporation Certificate Proof of ownership Deed/Lease Deed/ Rent Deed No Objection Certificate from Pollution Control Board.

DOMESTIC EXHIBITIONS
NSIC organises and participates in domestic and specialised product & technology related international exhibitions to help SSIs in marketing their products and projects in both national and international arenas. Besides this, NSIC has its own state-of the-art Exhibition Ground in New Delhi (Okhla Ind. Estate). The ground has 1500 sq. mtrs of covered space and about 15000 sq. mtrs of open space in addition to ample parking for about 1000 vehicles. The facilities at the ground are available to exhibition/event organisers. Objective of Exhibitions: Marketing of products and projects of SSIs. Closer interaction between technology seekers and offerers. Development of mutual contact to discuss all issues involving technology transfer, technical collaboration etc.

1.2 Organizing Domestic Exhibitions and Participation in Exhibitions/ Trade Fairs in India: In order to provide marketing opportunities to MSMEs within the country, certain theme based exhibitions / technology fairs etc. may be organized by NSIC, focused on products and services offered by MSMEs, including technologies suitable for employment generation, products from specific regions or clusters (like North Eastern Region, Food processing, Machine-tools, Electronics, Leather etc). Micro, Small & Medium Enterprises would be provided space at concessional rates to exhibit their products and services in such exhibitions/fairs. Apart from above NSIC may also facilitate participation of MSMEs in the exhibitions / trade fairs / events being organized by various State Government departments, industry associations and other institutions, all over the country to exhibit their products and services. These exhibitions may be organised in consultation with the concerned stakeholders and industry associations etc. The calendar for these events may be finalised well in advance and publicised widely amongst all participants/stakeholders. The calendar of events would also be displayed on the Web-site of NSIC. Participation in such events is expected to help the MSMEs in enhancing their marketing avenues by way of capturing new markets and expanding existing markets. This would also help them in becoming ancillaries, partners in joint ventures and sub-contracting for large companies. 1.2.1 Scale of Assistance: Built up space would be provided by the implementing agency i.e. NSIC, to MSMEs in various domestic exhibitions at subsidised rates to enable them to exhibit their products and services. The rates of subsidy available on space charges would be as under: General Category Micro Enterprises : 75% Small Enterprises : 60% Medium Enterprises: 25% Enterprises belonging to NE Region/ Women / SC/ST category Micro Enterprises : 95% Small Enterprises : 85% Medium Enterprises: 50% The budget for organising the Domestic exhibition/trade fair would depend upon the various components of the expenditure, i.e. space rental including construction and fabricating charges, theme pavilion, advertisement, printing material, transportation etc. However, the budgetary support towards net expenditure for organising such exhibition/trade fair would normally be restricted to a maximum amount of Rs. 30 lakhs. The corresponding budgetary limit for participation in an exhibition/trade fair shall be Rs. 10 lakhs. In cases exceeding the above budgetary limits, the approval of Administrative Ministry would be required. 1.2.2 "Techmart" exhibition by NSIC NSIC has been organising "Techmart" exhibition every year during India International Trade Fair (IITF) in the month of November. This is an international exhibition showcasing the best MSME

products, technologies and services of India. No subsidy would be available to General Category entrepreneurs participating in this exhibition. Upto 30% of the total area may be allocated for the entrepreneurs belonging to the Special Category i.e. Entrepreneurs belonging to NE Region/ Women / SC/ST category, keeping in mind the instructions and guidelines issued in this regard from time to time. The rates of subsidy available on space charges for the Special category would be as under:Micro Enterprises : 95% Small Enterprises : 85% Medium Enterprises: 50% The total budgetary support for organizing "Techmart" would normally be restricted to Rs. 75 lakhs only. The proposal exceeding this limit would require approval of the Administrative Ministry. 1.3 Support for Co-sponsoring of Exhibitions organized by other organisations/ industry associations/agencies: Support may be provided to various institutions, industry associations and organisations engaged in promotion & development of MSMEs, for organizing exhibitions/ fairs within the country for the benefit of MSME sector. This support would be in the form of co-sponsoring of the event by NSIC. In order to apply for co-sponsoring of an event by NSIC, the applicant organisation/agency must fulfil the following criteria/conditions: (a) The applicant organization / industry association / institution should be engaged in the development of MSMEs for at least three years and should be able to demonstrate sufficient experience and capability for holding such events. (b) The event to be organized should have at least 5000 sq ft covered area exclusively for stalls/shops and must have participation from at least 50 MSME units. The organizer shall be required to submit a blueprint / layout of the proposed exhibition along with his application. (c) The organizer would provide a stall of at least 100 sq. ft. to NSIC, to disseminate information about the promotional and other schemes of the Ministry and its organisations. (d) The name of event would be prefixed with NSIC and also display prominently that the event is for the MSMEs and supported by Ministry of MSME. (e) The names of NSIC and Ministry of MSME would be prominently displayed in all publications, literature, banners, hoardings etc. of the event. 1.3.1 Scale of Assistance: The scale of assistance to the applicant organisation/agency for co-sponsoring of an exhibition/trade fair would depend on the place of the event. The budgetary support towards partially meeting the expenditure on hiring of exhibition ground/hall, erection of stalls, publicity etc. for co-sponsoring the event and would be limited to 40 % of the net expenditure (gross expenditure - total income), subject to maximum amount of Rs. 5 lakh in case of A class cities.

Rs. 3 lakh in case of B class cities. Rs. 2 lakh in case of C class cities. Rs. 1 lakh in case of rural areas. The assistance towards co-sponsoring the event shall be provided to the applicant organisation on reimbursement basis after the event, on submission of event report and other relevant documents. 1.4 Buyer-Seller Meets: Buyers-Sellers Meets are organized to bring bulk buyers / Government departments and micro, small & medium enterprises together at one platform. Bulk and departmental buyers such as the Railways, Defence, Communication departments and large companies are invited to participate in buyer-seller meets to bring them closer to the MSMEs for enhancing their marketing competitiveness. These programmes are aimed at vendor developments from micro, small & medium enterprises for the bulk manufactures. Participation in these programmes enables MSMEs to know the requirements of bulk buyers on the one hand and help the bulk buyers to know the capabilities of MSMEs for their purchases. These Buyers-Seller Meets may be organised in consultation with the concerned stakeholders, including industry associations and other agencies involved in industrial development, and the calendar for these events may be finalised well in advance and publicised widely. 1.4.1 Scale of Assistance: No subsidy would be available to General Category entrepreneurs participating in such meets. However, the entrepreneurs belonging to North-East/women/SC/ST category, would be provided space at subsidized rates for participation in Buyer-Seller Meets as per the rates mentioned hereunder:Micro Enterprises : 95% Small Enterprises : 85% Medium Enterprises: 50% Upto 30% of the total area in such Buyer-Seller Meets may be allocated for the entrepreneurs belonging to the Special Category i.e. Entrepreneurs belonging to NE Region/ Women / SC/ST category, keeping in mind the instructions and guidelines issued in this regard from time to time. The budget for organising the Buyer-Seller Meet would depend upon the various components of the expenditure, i.e. space rental, interior decoration, advertisement, printing material, transportation etc. However, the net budgetary support for the Buyer-Seller Meet would be subject to the following limits:Rs. 5 lakh in case of the meet is held in A class cities. Rs. 3 lakh in case of the meet is held in B class cities. Rs. 2 lakh in case of the meet is held in C class cities.

Rs. 1 lakh in case of the meet is held in rural areas. 1.5 Intensive Campaigns and Marketing Promotion Events: Intensive Campaigns and Marketing Promotion Events are conducted all over the country to disseminate information about the various schemes for the benefit of the micro, small & medium enterprises. They are also facilitated to enrich their knowledge regarding latest developments, quality standards etc. and improve the marketing potential of their products and services. 1.5.1 Scale of Assistance: Expenditure incurred for organizing Intensive Campaigns and Marketing Promotion Events would be met out of the budgetary support provided by the Government under the Scheme, subject to a maximum limit of : Rs. 80,000 in case of A class cities. Rs. 48,000 in case of B class cities. Rs. 32,000 in case of C class cities. Rs. 16,000 in case of rural areas. No financial assistance would be given to the participating units for attending the event. The participating MSMEs have to attend these programmes at their own cost. 1.6 Other Support Activities: Under the Scheme, the following activities for supporting the marketing efforts of MSMEs may be undertaken by NSIC: Development of Display Centres, Show windows and hoarding etc. for promoting products and services of MSMEs. Printing of Literature, Brochures and Product-specific Catalogues and CDs etc. and preparation of short films for disseminating information Development of website/portal for facilitating the marketing of MSME products and services. Development and dissemination of Advertising and Publicity material about various programmes / schemes for MSME sectors and events. Preparation and Upgradation of MSME Manufacturers/Suppliers /Exporters Directory. Documentation of the success stories of MSMEs. Conducting studies to explore and assess new markets/businesses and product ranges for both domestic & International markets. Hosting international delegations and networking events.

The maximum amount of budgetary support for such activities would be limited to 5% of the total annual budget for the scheme and for an individual proposal, the maximum permissible limit for any of the above event/activity would be Rs. 5.00 lakh only. 2. PROCEDURE FOR IMPLEMENTATION OF THE SCHEME: Ministry of MSME shall implement the scheme through National Small Industries Corporation (NSIC), which shall carry out the various activities under the Scheme through its offices located all over the country. Funds for implementing the scheme shall be placed at the disposal of NSIC, which shall be wholly responsible for proper utilisation of the same and submission of Utilisation Certificates and other reports as required. The applications/proposals for seeking assistance under the scheme shall be submitted directly to NSIC, with full details and justification. The consolidated proposal shall be put up before the Screening Committee, set up under para 6 of the scheme, for consideration. The Screening Committee shall examine and consider the proposals, keeping in view the eligibility conditions and other criteria laid down under the scheme. While processing the proposals preference shall be given to participants/units who have not availed of the benefits under this scheme or other such schemes of the Ministry earlier. The proposals, after processing by the Screening Committee, shall be put up for approval by the Chairman-cum-Managing Director of NSIC alongwith its recommendations. The proposals requiring approval of the Administrative Ministry shall be forwarded by CMD, NSIC, with proper justification, for consideration and approval of the Ministry, in consultation with IFD. The assistance shall be released to the concerned applicant organisation on reimbursement basis on receipt of the event report and other prescribed documents, including feedback from the participants. 3. SCREENING COMMITTEE The proposals received under the Marketing Assistance Scheme shall be examined by a Screening Committee headed by Director (Planning & Marketing), NSIC which shall also include representatives from Finance and Exhibitions divisions. The Screening Committee shall meet at least once every month or as and when required. 4. ADMINISTRATIVE EXPENDITURE NSIC is the nodal agency for implementing the Marketing Assistance Scheme of Ministry of MSME. The administrative expenditure to the tune of 10% of the total expenditure of the Marketing Assistance Scheme shall be reimbursed to NSIC for implementing the scheme. The administrative expenditure includes overheads as well as the cost of the manpower and efforts put in by the NSIC for implementation of the scheme. 5. MONITORING AND EVALUATION The progress of the scheme shall be reviewed and monitored by NSIC as well as Ministry of MSME from time to time and periodic reports on the progress shall be submitted to the Ministry. The impact and benefits of the scheme shall also be evaluated through internal studies, sample surveys, feedback reports etc. as well as study by an independent agency.

Infrastructure for Marketing Support (Being Developed) Facilities at marketing Development cum Business Park for Small Enterprises at Okhla. 400,000 sq. ft. area available in a multi storied complex on lease and license basis Eco-friendly green building with modern amenities Ample car parking space and multiple entry points Business centre, Conference facilities for seminars and business meets Earthquake resistant building with adequate fire fighting measures 100% Power Back-up

Laghu Udyog Mart Utilize the exhibition facilities to exhibit your products in the Laghu Udyog Mart at NSIC Technical Services Centre, Okhla 100,000 sq. ft. large column free area for exhibition purpose Ample car parking space Un-Interrupted power supply Similar facilities at NSIC Technical Services Centre at Hyderabad, Howrah, Chennai and Rajkot. NSICs exhibition infrastructure at various centres provides ample space for holding exhibitions and sale. Space available at reasonable rates

Infomediary Services
Information today is becoming almost as vital as the air we breathe. We need it every minute of our working lives. And with the increase in competition and melting away of international boundaries, the demand for information is reaching new heights. Keeping in mind the information needs of small industries NSIC has launched "Infomediary Services". A one-stop, one-window bouquet of aids that will provide information on business, technology and finance, and also exhibit the core competence of Indian SMEs in terms of price and quality-internationally, as well as domestically. NSIC's Infomediary Services use a professionally managed HR base and modern technology for dissemination of vital information-websites, sector-specific newsletters (both print and electronic), and e-mails. Potential beneficiaries would be entrepreneurs-both existing and aspiring-R&D labs, SME seeking business collaboration and co-production opportunities, joint ventures, exporters and importers, and those looking for technology transfer.

Salient Features Tender Information in your e-mail box and web based browsing Banner display on NSIC's website Concessions on Apollo Hospitals Medical Facilities. Concessions on hotel reservation in select hotels. Access to a wide rang of technologies from India and abroad. Access to national and international business leads, JV opportunities and trade information. Information on Trade and events.Comprehensive information on Government policies, rules

and regulations, schemes and incentives. Access to industrial databases and members' directory. Access to NSIC's Business Centre with facilities such as conference hall, fax, telephone, photocopy and A/V aids etc. Access to a wide range of assistance for participation in business delegations, exhibitions/fairs. Availability of a wide range of escort services, e.g., product design, credit and support rating, developing catalogues and product literature, energy and environment audit, introduction of information technology (IT) solution in Business operations. Skill up gradation Training, mentoring services, common facility at NSIC Technical Services Centre(s), banners display on websites and market studies. In addition Infomediary member would get discounts from Apollo Hospital for medical facilities.

Access to Infomediary services is through NSIC Infomediary Services (IS) membership at a cost of Rs. 5000/- (Five Thousand Only).