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Towards an Intercultural Representation of Mediterranean

Intangible Cultural Heritage (ICH).


An XML Interoperability Framework for Regional ICH Databases

Jesse Marsh Francesco Passantino


Atelier Studio Associato iteam5.net
Palermo, Italy Palermo, Italy
jesse@atelier.it francesco@iteam5.net

Abstract means, appreciation and understanding which – taken


In this paper, we address the issue of interoperability for together – may lead to the erosion of functions and val-
regional databases of Intangible Cultural Heritage (ICH). ues of such elements and to lack of interest among the
Work carried out in the INTERREG IIIB MEDOCC younger generations.”
“MEDINS” Project aimed to apply a common cataloguing As the UNESCO 2003 Convention is being slowly adopted
system as an application of the UNESCO 2003 ICH Con- by EU member states (11 of 27 have yet to become State
vention. The project activity “Multimedia Laboratories” Parties) regional administrations and university research
offered an alternative approach, with a simplified, naviga- centres have already begun working on ways to protect and
tion-oriented web service capable of incorporating Web valorise ICH.
2.0 features while aggregating items from different region-
At the basis of any policy to maintain ICH alive are initi-
al databases in an intercultural context. The co-design de-
atives for its documentation and cataloguing, which nor-
velopment process of the prototype is described, and the
mally fall under the mandate of regional authorities. This
XML code defined to link to data from different sources is
activity is more difficult than appears at first sight, consid-
illustrated. In conclusion, lessons learned and future de-
ering that ICH is in fact immaterial on the one hand – one
velopment issues are set forth.
can only take a photo of its outcome but not the knowledge
Keywords behind the process – and socially constructed on the other:
Interoperability, Intangible Cultural Heritage, MEDINS, typical recipies often have variations from family to family
XML and town to town and may vary over time, making it diffi-
cult to define which is the “authentic” one.
BACKGROUND: ICH AND THE INTERREG IIIB In addition to these structural issues there is the practical
“MEDINS” PROJECT fact that regional and national policies regarding ICH are
The safeguarding and valorisation of Intangible Cultural all relatively recent, vary widely in scope, and may have
Heritage (ICH) has been a subject of increasing concern, more or less direct links with policies regarding material
as illustrated by the following excerpt from the UNESCO cultural heritage, the kind conserved in museums or listed
Web site [1]: as monuments or archaeological sites. There is thus much
“According to the 2003 Convention for the Safeguard- less of a consolidated practice for ICH databases, which
ing of the Intangible Cultural Heritage, the intangible sometimes are not even self-standing archives.
cultural heritage (ICH) – or living heritage – is the Yet the possibility of consulting catalogues of ICH span-
mainspring of our cultural diversity and its mainten- ning different territories and cultures is fundamental to the
ance a guarantee for continuing creativity. The Conven- understanding of ICH itself. Full appreciation of, say, a
tion states that the ICH is manifested, among others, in Sfincia di San Giuseppe (a Sicilian pastry) requires an un-
the following domains: oral traditions and expressions derstanding of its Arabic origins and relation to similar re-
including language as a vehicle of the intangible cultur- cipes such as the Cassata. In addition, the pastry is part of
al heritage; performing arts (such as traditional music, the celebration of the Feast of St. Joseph, the Patron Saint
dance and theatre); social practices, rituals and festive of Bagheria; it is thus part of a broader celebration with its
events; knowledge and practices concerning nature and rituals, processions, costumes and chants, etc. A purely re-
the universe; traditional craftsmanship. gional archive may contain information about the Sfincia
The ICH is traditional and living at the same time. The from the standpoint of Sicilian culture, but can never take
depository of this heritage is the human mind, the hu- us to processions of St. Joseph in Spain, nor give us an un-
man body being the main instrument for its enactment, derstanding of religious processions as a Mediterranean
or – literally – embodiment. The knowledge and skills phenomena in general. This requires a broader, inter-cul-
are often shared within a community, and manifesta- tural vision that can only be attained through a seamless
tions of ICH often are performed collectively. Many inter-connection of the archives of different regions.
elements of the ICH are endangered, due to effects of In order to address these issues, the EU-funded INTER-
globalization, uniformization policies, and lack of REG IIIB MEDOCC project “MEDINS: Identity is Fu-
ture. The Mediterranean Intangible Space” brought togeth- ate more detailed classification systems such as that of the
er 11 EU and 2 MEDA partners, consisting mainly of uni- Murcia Region, bringing them closer to the UNESCO
versities and local and regional authorities across the framework. Here it must be remembered that the REI is a
northern Mediterranean area. The Lead Partner of MED- registry and not a catalogue, in the sense that it contains
INS was itself a regional authority, the CRICD (Regional elements selected by a commission of experts but it does
Centre for Inventory, Cataloguing and Graphical, Photo- not describe them nor contain other documentation such as
graphical, Aero-photographical, Photogrammetrical and photographic or video material. This is indeed also the
Audio-visual Documentation of Cultural and Environ- driving concept of the UNESCO Convention which, like
mental Goods) of the Sicilian Region. The MEDINS con- the more well-known listing of World Heritage Sites [3],
sortium included six other partners in Sicily – PIT De- aims to establish a global “Urgent Safeguarding List” and
metra, Unimed, COPPEM, the City of Bagheria, Herimed “Representative List” containing the most endangered and
and IWORLD – the University of Evora in Portugal, the important elements of ICH. [4]
Spanish Region of Murcia, the Local Councils Association
of Malta, TEDKNA and the Municipality of Kalivia in Table 1. Comparison of ICH Classification Systems
Greece, and the Region and City of Rabat in Morocco. UNESCO Do- Sicilian Murcia
Project activities also involved organisations from Tunisia, mains REI Region
Egypt and Lebanon.
Oral
Classification Systems and the Sicilian REI Performing Tradition
Celebrations
The starting hypothesis in MEDINS was a concept first Arts Music and
developed in the Sicilian Region called the “REI: Registro Sound
dell’Eredità Immateriale” (Register of Immaterial Herit-
Scenic
age). [2] This system, introduced in 2005, proposes itself
Social Prac- Expression
as a direct application of the UNESCO Convention at the Knowledge
regional level. The REI loosely transforms the five do- tices
Festivities
mains identified by UNESCO as above into five “books”
(Celebrations, Knowledge, Places, Expressions, and Liv-
ing Human Treasures) in which the ICH elements of Ritual
Rituals and
greatest value are to be inscribed. It acts as a tool for re- Places
festive events Popular Games
gional ICH policy in that inscription in the REI implicitly
& Sports
entitles an element to priority status in obtaining regional
funding. Knowledge and Gastronomy
One of the first project activities in MEDINS was a survey practices conc.
Expressions
of national and regional normative frameworks and cata- nature and the Traditional
loguing systems for ICH in the participating regions. This universe Medicine
study revealed, not unexpectedly, a fragmented and piece- Social
meal legislative framework. One of the main issues is Institutions
Traditional Living Human
whether or not regional authorities implement ICH policy
craftsmanship Treasures
as an extension of on-going cultural heritage policy or as a Handicraft
new sector. In the first case, the approach is to broaden the
scope of existing catalogues, adapting the classification
system but leaving many of the descriptive fields as they While the REI may prove effective as a regional policy
are. For example, the Sicilian Regional Catalogue (apart tool and a bottom-up channel to feed the global UNESCO
from the REI initiative) already lists a range of ICH ele- lists, MEDINS partners encountered difficulties in estab-
ments such as festivals and street markets, while the Re- lishing the relationship between the REI and their existing
gion of Murcia added 10 ICH-specific categories to its ex- cataloguing systems. The difference between a registry list
isting system: Oral tradition; Music and Sound; Scenic Ex- and a cataloguing system emerged as creating significant
pression; Festivities; Ritual; Popular Games and Sports; operational and institutional problems. The question thus
Gastronomy; Traditional Medicine; Social Institutions; and arose of whether a unique cataloguing system would be
Handicraft. In the case where entirely new systems are de- possible, but also whether it was actually necessary in or-
veloped specifically for ICH, these are often ad-hoc or der to enable a common, trans-Mediterranean registry.
temporary systems, though in any event closer to the UN- Further, the question arose of the role and value of the
ESCO Convention’s definitions and more tightly suited to Mediterranean dimension: does Mediterranean cultural
the specific nature of intangible heritage. heritage emerge from the sum and juxtaposition of, say,
In MEDINS, one of the main lines of action was thus to different ways of celebrating a wedding, or are there spe-
test the relevance and applicability of the REI registry sys- cific trans-national elements, e.g. the Mediterranean diet,
tem across different institutional and cultural contexts in to be identified?
the Mediterranean basin. The hypothesis was that the RE-
I’s five books were general enough to be able to incorpor-
Multimedia Laboratories, Web 2.0, and the Her- a new term has been coined to describe “the spontaneous
imed Transporter cooperation of a group of people to organize information
In parallel, another MEDINS activity – the Multimedia into categories”: folksonomy. [6]
Laboratories – aimed to address the project’s key object- At the outset, it appeared that the Web 2.0 approach could
ives from a different perspective. Here the approach was to somehow be complementary to the REI, as though the two
freely examine the role that new technologies can play in represented the extremes of top-down selection and bot-
promoting ICH in all aspects, from video-blogs supporting tom-up participation which could somehow co-exist at a
anthropological research to web forums enabling com- harmonious distance. As the search for a common database
munities to debate on the best recipe for a local gastronom- structure ran into difficulty, it appeared increasingly evid-
ical specialty. Each participating partner chose to experi- ent that an integration of the two approaches was neces-
ment different tools, including Web 2.0 or social network- sary. Herimed, one of the partners in the Multimedia
ing approaches such as the CommunityWalk map of Ba- Laboratories activity, proposed to realize a prototype web
gheria, which any citizen can enrich by adding an element service that would display resources from different part-
of ICH to the map together with a description and photo or ners’ databases but also open to public contributions. The
video. service would be based on a simplified common data
format that enabled consensus to be readily reached, since
it aimed only to provide an interchange data structure for
the web rather than a universal solution to the debate on
cataloguing systems. In addition, realization of the first
prototype was a relatively quick processes, allowing part-
ners to appreciate the impact of the multimedia presenta-
tions and the immediacy and potential of navigation
between cultures.
Figure 2. The Herimed Transporter Interface. [8]
Different partners showed interest in inserting elements
from their local archives into the simple database of the
Herimed prototype – later dubbed the “Transporter”1 – and
this activity became the focus of a three-day Multimedia
Jam hosted by the City of Bagheria in late May 2008. Dur-
ing this event, participants – mainly researchers in anthro-
pology – interacted with the web designers to collectively
Figure 1. The Bagheria Community Walk Map. [7] develop the prototype in different ways. Firstly, partners
The experimentation of Web 2.0 services in MEDINS in- discussed the simplified data structure in relation to their
tended to explicitly challenge the UNESCO and REI’s own archives, and tried to identify hands-on how their ex-
top-down approaches which are based on “expert” know- isting material could be adapted. This included the devel-
ledge and the hierarchical taxonomies widely adopted in opment of agreed conventions for some fields such as “loc-
biology and anthropology since the 19th century. [5] If ation” as well as attempts to construct Tag sets or other-
widespread participation is engaged, then the open and wise use the information in their files as potential naviga-
“flat” technical principles underlying Web 2.0 services can tion paths through the Transporter system. Secondly, part-
be used to unleash collective community knowledge for ners learned to use social software platforms such as Flickr
identifying and valorising ICH, meaning that top-down, [9] and YouTube [10] as repositories for their own files as
pre-defined taxonomies may no longer be necessary. Tags well as resources through which to find new material and
– deceptively similar but substantially different from thus enrich their descriptive entries with multimedia. In
keywords – introduce a social and personal dimension to addition, they entered their geographical information as
classification, whereby their collective usage in relation to latitude and longitude co-ordinates in order to allow the
what is being tagged becomes an indicator of tastes, be- Transporter prototype to automatically generate location
liefs and inclinations. This shifts the emphasis from the maps.
“element” of ICH to the community that “embodies” it,
with social networks developing that knowledge in an on-
going dynamic, communicational learning process. Indeed,

1
Named after the device in the science fiction series Star Trek,
used to transport people from the Starship Enterprise to nearby
planets and made famous by the phrase “Beam me up, Scotty”.
Bagheria CommunityWalk map or a detailed catalogue
entry in the Murcia Region’s archives. There are thus two
specific environments in which an ICH element is repres-
ented: the Transporter, with a simplified representation but
within a multi-cultural context, and the original database,
with the context and full information provided by the
source institution.

THE XML GRANADA CODE


At this point, the interoperability requirements peculiar to
the Transporter began to emerge with clarity. While the
prototype developed in the Bagheria Jam demonstrated an
essentially “manual” simulation linking the common web
service to different ICH archives, the ultimate goal was to
somehow make the same process automatic. Making pro-
gress in this direction was the objective of the second Mul-
Figure 3. The Blog of the Bagheria Multimedia Jam. [11] timedia Jam, held in Granada end June 2008.
Finally, partners decided to use the classification system In the Granada meeting, the structures of two databases
developed in another project activity, the Semantic Frame- were examined: that of the University of Granada and the
work, as an agreed set of categories. This abstract, taxo- Region of Murcia. As discussions developed on how to
nomical representation of ICH incorporates classifications map the fields of the two databases onto the scheme of the
from all partners, as a common reference framework. Part- Transporter, a draft XML code – dubbed the “Granada
ners discovered that it could be usefully incorporated into Code” – was devised to simplify the process of transfer-
the Transporter prototype on the condition that, for a given ring records. The Granada Code is built on the fields of the
entry, more than one category could be applied. While the Transporter as a common interface, so that the administrat-
hierarchical taxonomy is maintained, its use is thus closer ors of external databases can map their data onto it either
to a tagging system than a rigid classification requiring a in batch mode or through a dynamic link. Whichever ap-
unique choice. proach is adopted, the Granada Code is structured so that
the multimedia contents remain in the original database for
reasons of both integrity and property rights. In its current
implementation, the Transporter assumes that local data-
base administrators generate a full XML file on a regular
basis – a sort of cache file – in order to limit the number of
direct accesses to a minimum.

Local Record Information


In its draft form, the Granada Code consists of four main
sections, each of which reflects a specific feature of the
Transporter concept. The first block contains the local re-
cord ID information and, most importantly, information
about the host institution <organisation> as well as the
location of the original file <item_URL>. This enables one
of the most important features of the Transporter, namely
the direct link to the original file in the source database.
<?xml version="1.0" encoding="utf-8"?>
Figure 4. Data Entry Form for the Transporter Prototype. <schede>
Through this process, the Transporter prototype that <date_post>2008-02-07 T00:00:00
emerged from the Bagheria Multimedia Jam acquired a </date_post>
specific character. By shifting the emphasis from storage to <organization>Comune di Bagheria
</organization>
navigation, it mixes elements of the traditional classifica-
<user>Jesse Marsh</user>
tion system with Web 2.0 elements. Although the initial <license>nc-nd</license>
perception among partners was of a standalone common <id_form_local>1</id_form_local>
database – albeit one containing only the essential inform-
ation for each ICH element – its usefulness emerged more <item_URL>http://www.iteam5.net/francesc
as a tool through which to access the original databases. In o/medins/default.asp?id=1</item_URI>
fact, one of the most important features of the Transporter In the above, the post date of the item allows the Trans-
is the possibility, where appropriate, to move from the gen- porter to poll the original database to verify if the record
eric presentation offered by the prototype into the original has been updated; in that case, the new version of the re-
context of the ICH element, whether that be a point on the cord is generated. The <license> field refers to the Cre-
ative Commons licensing system, with the IPR attribution Categories and Related items
assigned by the local administrator. The public version of The third XML section makes reference to the classifica-
the prototype will foresee the use of streaming technology tion system of the semantic framework, which for purposes
to protect, where appropriate, media files from unauthor- of flexibility is left outside of the Granada Code. In its cur-
ized downloads. rent state, the semantic framework has been transferred
into a table form as an external resource which can be
Simplified ICH Description modified in an on-going fashion by adding or re-mapping
The second block of code contains the descriptive informa- listings. Each category is then given a unique number ref-
tion, following the layout of the simplified data format at erenced by the XML code and dynamically accessed by
the origin of the Transporter prototype: the Transporter, so the section in the Granada Code ap-
<title>Sfincia di San Giuseppe</title> pears as below (note the listing of multiple categories).
<lat>38.09235</lat> Even in its current form, the use of the evolving Semantic
<lng>13.50571</lng> Framework allows for a “scientifically validated” naviga-
<language>English</language> tional structure alongside the more open navigation possib-
<description> ilities using the tags or descriptive fields above.
<p>The Sfincia di San Giuseppe, or
<cat_form>
sfincia (from the Latin spongia,
<cat>35</cat>

<cat>25</cat>
ricotta cream and topped with orange
<cat>37</cat>
peels and crushed pistachios.</p>
</cat_form>
</description>
<related>
<tag>sfincia, san giuseppe, father's
<rel>2</rel>
day, sugar, ricotta</tag>
<rel>5</rel>
<localisation>Bagheria, Palermo, Sicily,
</related>
Italy</localisation>
<definition>Ricotta-filled pastry In a similar fashion, the Transporter prototype displays a
</definition> list of “Related Items” that is currently a simple listing of
<local_definition>Sfincia di San the ID numbers of other records held to be relevant by the
Giuseppe </local_definition> local expert. Although this is a useful feature for naviga-
<qualification>Linked to religious event tional purposes especially when the database contains few
</qualification> entries for a given region or topic, its full-scale imple-
<occasion_type>Religious occasion mentation would probably require the development of an
</occasion_type> expert system that correlates different records on the basis
<occasion_name>Feast of San Giuseppe of descriptive content or navigation histories.
</occasion_name>
<periodicity>yearly</periodicity> Multimedia Content
<per_start>March 19</per_start> The final section of the Granada Code accesses the multi-
<per_end>March 19</per_end> media content that illustrates the specific element of ICH.
The above code contains fields with different levels of This can range from one or more photos to maps, videos
constraints: <description> is free-form text, while and audio files that are stored either within the different
<location> follows an agreed sequence of NUTS level databases – though externally accessible to the Transporter
specifications and <qualification> uses terminology – or in a public social network service. In order to build a
specific to the field of Anthropology. Fields can be left shared collection of multimedia materials MEDINS part-
blank if not applicable (e.g. <periodicity> for a wed- ners chose to utilise one service for each media (Flickr [8],
ding dress) or if simply not held important (some partners YouTube [9], Odeo [12], SlideShare [13], GoogleMaps
preferred not to use the field <qualification> at all). [14], and CommunityWalk [15]) and in each case use the
There was and still is much discussion on the use of the Tag “MMMedins” as a common identifier. Within the
Tag field. Can the Tags be automatically compiled by tak- Transporter, it is possible to display multiple content
ing the main words from a set of other fields? Should all items. In the example below, a Flickr slideshow is com-
Tags be in English to allow for smoother navigation? posed using the Tag “sfinci”; this dynamically assembles a
Should a specific set of Tags be defined for inter-cultural group of images that in the case in question includes both
purposes, or would this betray the open nature of “folkso- items uploaded by the City of Bagheria and images pub-
nomies”? lished by other Flickr users:
Another issue requiring further development is the capab- <form_content>
ility of dealing with multiple language versions of the <content_order>1</content_order>
<label>slideshow</label>
same ICH item. This will probably involve an expansion
<embed>
of the XML structure, which will then branch out on the <iframe align="center"
current <language> field. src="http://www.flickr.com/
slideShow/index.gne ?
tags=sfinci&amp;"
frameBorder="0" width="425" • Multi-lingual features.
scrolling="no" height="355">
</iframe> • Extension to regions beyond the Mediterranean.
</embed> • Implementation of social network features such as
</form_content>
Comments, Most Popular etc.
</schede>
• Expert systems for suggesting navigational options
RESULTS, LESSONS LEARNED AND FUTURE
WORK • The balance between institutionally-validated inform-
In this paper we have discussed the issue of Intangible ation and social knowledge captured through Web 2.0
Cultural Heritage (ICH) as defined by the 2003 UNESCO approaches.
Convention and the need for interoperability across region- A key issue for uptake by regional authorities and the UN-
al databases of ICH elements, as a means of better promot- ESCO community will in fact be the Transporter’s ability
ing and safeguarding ICH through a deeper understanding to incorporate both the “scientific” and the “social/com-
of the traditions and heritage of a region such as the Medi- munity” dimensions of ICH regarding the content it con-
terranean. The EU-funded MEDINS Project, which ad- tains, the navigational structure it offers and the clarity
dressed the issue of developing a common cataloguing sys- with which it distinguishes between different kinds of val-
tem for ICH, experienced the barriers and difficulties nor- idation of information. As with the experience of the Mul-
mally experienced in attempts to reach consensus on a timedia Jams, the ultimate objective is to bring the sci-
unique database structure. Through the work of its Multi- entific and social communities together, using both social
media Laboratories, however, an innovative concept and technical interoperability as a platform for building
emerged of a simplified, navigation-oriented web service awareness of our intangible cultural heritage and bringing
capable of incorporating Web 2.0 features while aggregat- us closer to the goals of the UNESCO 2003 Convention.
ing different regions’ elements of ICH in a comparative
context and then linking to the source archive for detailed ACKNOWLEDGMENTS
information on a given element. Development of this sys- Work in the MEDINS Project has been co-financed by the
tem, known as the Herimed Transporter, occurred through European Union’s ERDF under the INTERREG IIIB
a series of Multimedia Jams in a process of participatory MEDOCC Programme. For further information, consult:
development based on fast protyping. In order to allow for http://www.invisiblemedins.org
full interoperability in the link between different databases
via the Herimed Transformer, an XML code was de- In the MEDINS Project, Jesse Marsh worked as a consult-
veloped in draft form. ant to the City of Bagheria, and Francesco Passantino as a
consultant to Herimed. The other participants in the MED-
As it currently stands, the Granada Code’s four-part struc- INS Multimedia Jams included: Riccardo Apreda (Uni-
ture clearly highlights the distinctive approach to interop- versity of Pisa), Fanny Bouquerel (Amunì), Ana Carvalho
erability that characterises the Herimed Transformer. It is (University of Evora), Francesco Cirrincione (Bagheria
not a pure inter-connection of the different databases, as it citizen), Giovanni Di Bernardo (Vice-Mayor of Bagheria),
presents a visible aggregation interface between them; al- Paolo di Francesco (CRES), Michele Ducato (Bagheria
though it creates links between different regional archives, citizen), Nadia Emanuele (City of Bagheria), José Fernán-
it does so through a range of navigational possibilities as dez Echeverría (University of Granada), Inmaculada Gar-
compared to a common definition of static data fields. The cía Simó (Region of Murcia), Francesca Lo Bue (City of
main lesson learned in reaching this innovative result has Bagheria), Jimmy Magro (Local Councils Association,
been the importance of the co-design method adopted by Malta), Zoi Margari (National Technical University of
the inter-disciplinary group of anthropology researchers Athens), Jose Javier Martinez Garcia (Region of Murcia),
and web service designers, each an “expert” in their own Antonino Passarello (Bagheria citizen), Ignacio Pérez
field and a “normal person” for the others. In the intense (i2bc Malaga), Antonio Previti (University of Pisa), Eleni
collaborative environment of the two Multimedia Jams, Rapti (City of Kalivia), Javier Rosón Lorente (University
solutions emerged bridging these confines, and the concept of Granada), Arantxa Sánchez Perálvarez (University of
of interoperability shifted from a purely technical problem Granada), Biagio Sciortino (Mayor of Bagheria), Paolo
to one of multi-disciplinary and inter-cultural communica- Sciortino (City of Bagheria), Nadia Theuma (par-
tion. The end product is genuinely the collective work of agoneurope), Gerardo Vidal Gonçalves (University of
all of the participants in these events. Evora).
Currently, the prototype version is being engineered into a
more stable implementation. This will allow MEDINS REFERENCES
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[6] The Wiktionary definition at
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