Petaluma, CA 94954 (707) 753-0211 ~ keitha24@gmail.

com

KEITH N. ANDERSON

STRATEGIC BUSINESS DEVELOPMENT / SALES MANAGEMENT PROFESSIONAL

Enthusiastic, collaborative, results-driven professional with more than 20 years of senior-level Business Development and Sales Management experience within a variety of industries. Defines and delivers on predictable go to market strategies in new verticals and strategic partnerships. Exceptional leader, encouraging a team mentality, motivation for all employees, and training/mentoring to maximize employee performance levels. Superior presenter and negotiator, closing the most challenging and profitable of deals. A serial entrepreneur, taking on challenging organizations and turning them into top industry performers, regardless of economic climate. Consistently exceeds established goals/objectives by developing and executing business development/sales strategies that enhance market penetration, improve brand awareness, and increase revenues. Cultivates solid, lasting client relationships and strategic partnerships that predictably increase client satisfaction and ensure future referrals and profitable business opportunities. Leverages Network Science effectively to generate leads and increase referrals for startup and growth companies. Identifies areas with improvement potential and implements innovative plans with impressive results. Frequently earns honors for exceptional sales performance/top national ranking and resulting revenues. Continually seeks out additional professional training from a variety of sources to improve performance results. Areas of Expertise Strategic Paternships ~ Business Development ~ Strategy Development ~ Sales/Marketing ~ Channel Management Negotiations ~ Consulting ~ Training ~ Contracts ~ Presentations ~ Team Leadership ~ Client Relations

PROFESSIONAL EXPERIENCE
GLOBAL EVOLUTIONARY NETWORK (FORMERLY EMPOWERGY, INC.), Park City, UT 2008 Present Founding Partner/ Vice President of Business Development: Identified and pursued new markets/prospects for online strategic training and consulting firms value-added products (a unique blend of theories, methods, and tools used to create predictable business success). Developed, negotiated and executed partnership opportunities and strategies for generating leads and referrals for high-end prospects within boutique firm. Cultivated solid relationships with prospective and existing clients to ensure future, profitable business opportunities, as well as the optimal customer experience. Negotiated strategic partnerships to expand the companys IP into Austalia, New Zealand, Signapore and Malaysia. Organized and promoted large event seminars and online webinars series with our partners in AU. Grew clientele 325% in two years including Intel and Jack in the Box, by employing Deming Systems Theory to implement predictable transformation and encouraging optimal performance within specific domains. Identified and developed unique business vertical segment via Serious Gaming, securing highly profitable and successful new client/project. Project Manager leading team of game designers, art directors and programmers. Acquired key national account (Neill Corporation) shortly after hiring, focusing all efforts to provide it with postacquisition support via entrepreneurial training program. DEDICATED RADIO, LLC, Petaluma, CA 2001 2006 Vice President of Business Development: Devised and executed marketing campaigns for project launches for all five new stations with subscription model. Produced and negotiated various contracts for ongoing revenue sharing projects with such high-profile organizations as Chicken Soup for the Soul, Mark Victor Hansen & Associates, and Music for Little People. Developed relationships and strategic partnerships that ensured future profitable business opportunities.

Identified industry verticals to approach and identified specific customer segments using targeted metrics.
Negotiated three additional new strategic partnerships with high profit margins for all. Defined and executed go to market strategy with emphasis on innovative subscription model. Increased listener base from 0 to 25,000 within one month using patented viral request and dedications process. Acquired first round of financing of $300,000 after facilitating the securing of three US patents with the USPTO.

KEITH N. ANDERSON ~ KEITH@GLOBALEVOLUTIONARY.COM ~ PAGE 2 PROFESSIONAL EXPERIENCE

(Continued) Key Mortgage Solutions, Petaluma, CA 2004-2008 President/Broker: Directed real estate/mortgage brokerage and investment company for residential and commercial properties. Hired, mentored, and supervised up to seven agents, nine mortgage consultants, an office manager, and two processors. Sold business in 2008. Ensured each client received World Class customer service by employing systems theory and implementing one new business process every month over four years. Took company from zero referrals to a 100% referral-based organization by 2006 using Strategic Alliances. Earned Certified Mortgage Planning Specialist (CMPS) certification through intensive study and testing, almost to the point of earning financial planning certification. Less than 3% of all mortgage brokers achieve this certification. Passed brokers license test on first attempt, immediately earning credibility within industry as subject matter expert. Grew own brokerage to high-revenue-generating organization by focusing on every aspect of the business, including operations, agent success/production, and lead generation. NEXTEL COMMUNICATIONS, Walnut Creek, CA 1994 2001 Manager, Corporate Accounts (2000 2001): Managed Fortune 500 accounts based in the San Francisco Bay area (e.g., Sun Microsystems, Oracle, Applied Materials, Advanced Micro Design, Safeway, Wells Fargo Bank, VISA, GAP, and ABM); supervised more than fifty (50) local sales representatives in achieving key metrics and profitability success. Devised and implemented business development strategies and initiatives to be carried out by sales team for revenue growth. Ensured successful target unit revenue attainment, optimal customer satisfaction experiences, AR, and data activations/revenue. Executed Strategic Partnership with Sun, Motorola and Nextel to launch Java in first mobile handset globally.

Defined and drove revenue opportunities by engaging the partners organizational channels and internal teams
Major Account Executive (1994 2000): Played key role in northern California Nextel launch, generating prospects within existing assigned major/corporate account base. Produced customized proposals addressing target markets overall wireless communication requirements, such as system installation management and customer training issues. Provided high-quality customer service and satisfaction to ensure positive revenue growth. Consistently exceeded established quotas, earning multiple honors, including: 1999 Major Account Executive of the Year with 189% of annual quota 1998 Major Account Executive of the Year with 229% 1997 National Team of the Year with 165% 1996 Senior Account Executive of the Year with 174% GTE MOBILNET, San Francisco, CA, Senior Account Executive 1991 1994

1993 Salesman of the Year, Pacific Region, 189% of Quota for the year 1992 Salesman of the Year, Pacific Region, 156% of Quota for the year
GLOBAL RESOURCES INSTITUTE, San Rafael, CA 1989 1991 Director of Marketing: Responsibilities included: managing the marketing and operations side of this seminar business including supervising 50+ independent representatives, designing and facilitating training programs and workshops, performing guest event presentations, scheduling events locations, negotiating contracts with hotels, creating promotional literature, graphics, flyers and advertising, forecasting sales budgets, maintaining operations budgets by managing all accounts payable and receivable, bookkeeping and checkbook reconciliation procedures. CAROLINA FREIGHT CORPORATION, Atlanta, GA District Manager Albuquerque, TX (1988-1989) District Manager Austin, TX (1987) Operations Planning Manager Dallas, TX & San Antonio, TX (1986) Management Trainee Atlanta, GA (1985) 1985 1987

EDUCATION
FLORIDA STATE UNIVERSITY, COLLEGE OF BUSINESS, Tallahassee, FL, Bachelor of Science in Marketing - 1985