Professional Documents
Culture Documents
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Agenda
The new world order Services for the near term VoLTE / &Video/LTE Enterprise focus: VPN M2M Discussion
HISILICON SEMICONDUCTOR
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Ultra Broadband
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One-time Applications Telco Integrated Apps Sensors RCS - Voice PCS VoIP M2M Data Mining
E-Health
Security Services
Storage
Environmental Management
Circuit Switched
Ultra Broadband
Voice 112
Mobility
MBB access
Mobile video
Millions of applications
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3G (HSPA, HSPA+)
4G LTE
HISILICON SEMICONDUCTOR
VoLTE
LTE Video
LTE VPN
LTE M2M
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LTE Voice
CSFB
OTT
Rich Media
Evolved Voice
HD, Web/App integration KPIs (Reliability, Billing, Security etc) 2G/3G integration fallback
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LTE Video
Call connection time : 0.25 to 2.5 seconds, 2 to 20 times shorter than that of 3G voice calls (average of 5 seconds) HD Voice uses AMR-WB codec, which offers 23.85 Kbps transmission bandwidth, 2.2 times wider than that of 3G Much richer, clearer and more natural speech quality due to a wider speech band width of 507000 Hz compared to 3G voice call service that is optimized for only 3002400 Hz voice band. Transmitting the previously-inaudible low and high sound waves, improving voice quality by 40% compared to that of 3G Make customers feel as if the person on the other end of the line is sitting right next to him/her
HUAWEI TECHNOLOGIES CO., LTD.
SKT begin selling HD Voice enabled Galaxy S3 LTE on Aug.8 Offer firmware upgrades for existing users of Galaxy S3 LTE in Aug. SKT plans to embed HD Voice as a basic feature in most of its LTE Smartphones to be released in the future HD Voice be provided at same rates (KRW 1.8 per second) as that of 3G under pay-per-second billing scheme
HISILICON SEMICONDUCTOR
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LTE Video
U + VoLTE launch
the HD-quality voice calls (VoLTE) and video / data innovative services
Simultaneously share content such as the map / music / news / photos to the other side during voice call Crisp, clear HD-quality sound 2 times to 20 times (0.25~2.5sec) faster than a CS voice call connection time(5sec) Audio / Video / Experience a variety of communication, converged services
Service information
VoLTE-based high-quality HD calls + All-IP service Sign up as options in the form of product after application is possible using (Available Only for VoLTE phone )
VoLTE calls between subscribers are available, call charges and the same applies to the existing toll. No separate data is deducted (currently, billing rates and the same)
HISILICON SEMICONDUCTOR
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LTE Video
For its launch of LTE services, SK Telecom announced that it would offer innovative services, including high-quality video on all its LTE smartphones.
The feature
Bandwidth of voice call is 500 Kbps (compared to 64kbps for WCDMA video call). Video calls are charged like voice. Support by all LTE handsets available during the first 3 months of launch (from Samsung, LG, Pantech and HTC) More than 13.000 HD videos available at launch through T-Store and 8.000 movies available on N-screen service. High Value customers receive a monthly credit to download content.
Result
SK Telecom objective at launch was to sign up 500K LTE subscribers by end of 2011 (has achieved 575K) and 5M LTE subscribers by end of 2012 (has achieved 6.3M). 3 months after the launch of its premium content offer, more than 1 million customers generated 6 million downloads.
Source: :Wireless Intelligence, Huawei Business Consulting, http://www.umts-forum.org/content/view/4074/172/
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LTE Business
Corp
>50 employees
Data
Company Net Business Internet
SME
4 -49 employees
Voice
SIP Trunk Office Net Unified Communication
SOHO
1-4 employees
Unwired Enterprise
Cloud
Microsoft Office 365 Virtual Desktop Virtual Server/Storage
Huawei LTE for Enterprise Solution: LTE + Small Cell + Cloud + OSS + SME CPE Professional & Managed Service
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LTE Business
scenarios
Example target enterprises SME with relatively low usage demand and more price sensitive Branches of Medium or Large enterprises Retail branch use backup for credit card communication Organization cant access fixed broadband currently SME with relatively higher reliability demand
Pricing: $250-$500 initial set up fee+ connection monthly fee Verizons M2M Router service: Act as Primary connection for small business or back up for larger
Volume / month 50MB 250MB 1 GB 5 GB Monthly fee $39.99 $49.99 $59.99 $99.99
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LTE Business
85%
76% 47% 39%
Customer benefits: Applications breadth Location agnostic Faster / real time sharing of larger file and streaming media Fully mobile application Improved convenience Security (over a secure wireless VPN connection no need to authenticate to a private network)
Innovate & competitive advantage Cut costs Won more business Increased employee well-being / Improved customer satisfaction 4G hasn't benefited my business Don't know Supported new ways of working Other 11% 9% 6%
37%
4%
3%
Survey of US businesses using LTE Arthur D. Little, 2012 HUAWEI TECHNOLOGIES CO., LTD. Page 14
HISILICON SEMICONDUCTOR
LTE Business
Relevance of LTE to selected horizontal enterprise applications identify key applications that will benefit from LTE
Application
Application bandwidth
Degree of mobility
Responsiveness
Application criticality
Content sharing communication and collaboration CRM Product Portfolio management Content Creation Supply Chain Management ERP PLM
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LTE Business
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LTE Business
Train
E-Health
Digital signage
Huawei LTE for M2M Solution: LTE + EPC + PCRF + M2M Module
HUAWEI TECHNOLOGIES CO., LTD. Page 17
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LTE Business
Relevance of LTE applications to selected vertical enterprise applications identify key industries
Application bandwidth Degree of mobility Responsiveness Richness / data intensity Application criticality
Application mHealth (remote healthcare management) Fleet management EMaaS (Verizon) Connected site office Connected car Mobile temporary office Knowledge sharing
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LTE Business
Focus M2M: Next Wave of Opportunities Await Additional Partnerships for selected industries
Healthcare Emergency & Safety Retail & Finance Security Industrial
Automotive Aftermarket
Utilities
Consumer Automotive embedded 0 5 10 15 20 25 30 BMWs connected M2M SIMs Shipped, millions 2010 2017
Source: Frost & Sullivan
35 40 drive initiative is now 45 replacing all 3G sims for in-car media with LTE
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LTE Business
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LTE Business
Verizon eyes the success of M2M over LTE in the future as the device value chain is getting mature
Smart Home
Home Monitoring & Control service via computer, tablet, smartphone
Smart Business
Smart energy grids Smart transportation systems Collaboration
Internet of Things
RFID-based object control network Artificial intelligence over internet-connecting consumer products Individuals/ Business users/ Government
Application
Target users
Family users
SME/Enterprise/ Government
Individuals/ Hospital/Clinics
Innovation
FMC synergy
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Your thoughts?
www.huawei.com
HISILICON SEMICONDUCTOR
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Appendix
HUAWEI LTE VPN SOLUTION M2M forecasts by country/industry (Europe Frost & Sullivan 2012)
HISILICON SEMICONDUCTOR
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IPSec Tunnel
eNB SeGW
M2000
eNodeB
SeGW
Authentication
CA
Resiliency
eNB1
S1
X2
SeGW
SeGW
SeGW
SeGW
S1
eNB2
SeGW
VPN
Backhaul
Songshanhu Operator LTE Network CA Shipment BBU
Backhaul
MME SGW PGW
Backhaul
Backhaul
Site1
Site2
Site3
Certificate
Deployment
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PE EPC - GW IMS/NGN
CSCF/ SIP
Internet Internet
PLMN
MGCF/ MGW
Voice Centric
Appl. Server
PSTN
E
Intranet Intranet: VPN VPN Centric Centric
Remote Access
HUAWEI TECHNOLOGIES CO., LTD.
BRAS
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PE
EGW
Headquarters
HISILICON SEMICONDUCTOR
2015
60.8 million
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