IBM Sales and Distribution Executive White Paper

Travel and transportation

Creating smarter airports

Information technology systems, consulting and services for airports

Executive summary
IBM provides information technology solutions, consulting and services for the air travel industry, including more than 90 airports and 200 airlines worldwide. We have the expertise and capabilities to help airports leverage information to meet capacity demands, operate more efficiently, address rising costs and differentiate their service in todays demanding environment. We can help you identify and employ innovation points, and complete projects with short-term return on investment (ROI) and long-term effectiveness. We also provide business process reengineering, application management and strategic outsourcing services. Our analytics software can aggregate, associate and analyze information to achieve real-time awareness, insight and agility. IBM offers a variety of solutions to help airports contain costs and improve services for passengers, airlines and tenants.

Strategic outsourcing for airport IT and business processes

IBM manages information technology and network operations for major airports through strategic outsourcing arrangements that can generate signicant savings. This may include technology support and billing for the airports tenants and service providers. We also provide business process outsourcing for human resource management, nance, customer relationship management and procurement, allowing airport management to focus resources on core operations.

Airport operations management system integration

A typical large airport has more than 30 separate information systems that have each been deployed over time to meet a single need. The result is a complex infrastructure that can be inexible, expensive and difficult to

IBM Sales and Distribution Executive White Paper

Travel and transportation

manage. Each system holds information that could improve airport services if shared with other systems supporting the airport and their partners. With IBMs airport operations management system (AOMS), the separate systems can be integrated without replacing the original infrastructure. AOMS provides an open industry standards-based architecture that abstracts the interfaces between systems, allowing collaboration between business functions to reduce cost and improve operations. IBM implements common-use communications networks supporting data, voice and digital content, which streamline operations and facilitate airport shared services. Using open standards from ICAO, IATA, ACI and AAAE helps ensure exibility and interoperability.

Self-service systems and revenue enhancement

Common Use Self Service check-in for passengers and their baggage

Focus on your customers and let IBM help create your smarter airport.

Delivering the right information, at the right time, through the right channel is critical to meeting the expectations of sophisticated travelers. IBM is the market leader in providing Common Use Self Service (CUSS) systemsincluding check-in kiosks, smartphone support, baggage check, web, voice-activatedresponse and call centersall using a common platform for seamless integration and rapid adaptability. For instance, helping passengers check in before they reach the departure hall can reduce congestion and space requirements. IBM helps airports use loyalty programs to increase non-aeronautical retail revenue, including delivering promotions to mobile devices using location-based services or smart cards for frequent travelers.

IBM Sales and Distribution Executive White Paper

Travel and transportation

Operations planning and optimization solutions

Operations, planning and optimization solutions produce actionable business intelligence in areas such as equipment, facility and labor planning, operations delivery, and schedule recovery during irregular operations. Operating plans can be created in minutes and quickly adjusted based on real-time events for fewer delays, faster passenger through time, better resource utilization, reduced cost and faster reactions to unplanned events.

Asset management and maintenance solutions

Asset management and maintenance solutions include IBM Maximo and IBM ILOG software to improve utilization and decrease operating expense for assets, equipment and facilities across their life cycles. Shifting from preventive to predictive maintenance based on the current condition and usage pattern for each asset can help reduce cost and downtime. Advanced analytics coordinate maintenance with the airport operational plan to increase capacity for airside and landside operations.

Next-generation baggage management

Baggage management solutions from IBM use analytics and process management software for smarter baggage trackand-trace, using RFID, barcodes and traditional tagging techniques. Our baggage solutions work with your current assets, while preparing your system to handle more travelers and luggage. These solutions work with any electro-mechanical baggage transport system and can support multiple hubs. Management reporting enables process improvement and rapid problem resolution. Airports using baggage handling solutions from IBM have reduced mishandled baggage, shortened bag transfer time and lowered operating expenses.

Airport safety and security solutions

Safety and security solutions from IBM apply advanced analytics to data from digital video, sensors, biometric identication and wireless devices. These solutions help you monitor operations in real time, identify risks and generate alerts for responders. Our solution for security command and control centers integrates information from diverse systems to achieve immediate situational awareness of unfolding events and coordinate the response. The cost and effectiveness of monitoring risks can be dramatically improved with IBM solutions. Smarter airports solutions bring together disparate airport systems into an integrated environment to enable near-real-time information sharing, more agile response to real-time events and more efficient airport operations. With more than 50 years of experience, IBM airport specialists around the world are ready to help you create a smarter airport.

Next-generation baggage management solution substantially reduces mishandled baggage.

For more information

To learn more about IBM solutions for creating a smarter airport, please contact your IBM Client Executive, or visit the following websites:

ibm.com/travel ibm.com/smarterplanet/us/en/transportation_systems/ overview/index.html ibm.com/smarterplanet/us/en/leadership/schiphol Airports in the smarter city interactive video experience

Copyright IBM Corporation 2011 IBM Corporation Route 100 Somers, NY 10589 Produced in the United States of America November 2011 All Rights Reserved IBM, the IBM logo, ibm.com, ILOG, and Maximo are trademarks of International Business Machines Corporation in the United States, other countries or both. If these and other IBM trademarked terms are marked on their rst occurrence in this information with a trademark symbol ( or ), these symbols indicate U.S. registered or common law trademarks owned by IBM at the time this information was published. Such trademarks may also be registered or common law trademarks in other countries. A current list of IBM trademarks is available on the web at Copyright and trademark information at ibm.com/legal/copytrade.shtml Other company, product or service names may be trademarks or service marks of others.

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