TABLE 1

1- SEX

Sex Male Female

Respondents 65 35

Percentage 65% 35%

CHART 1

70 60 50 40 30 20 10

65

35

65% 0 Respondents Male Female Percentage

35%

INTERPRETATION
The table shows that out of the 100 respondents 65 % are male and 35% are female

TABLE-2
AGE GROUP

Age Group 20-30 31-40 41-50 51-above

Respondents 15 27 35 23

Percentage 15% 27% 35% 23%

CHART 2

40 35 30 25 20 15 10 5 0 20-30 31-40 41-50 51-above Responedents Percentage

INTERPRETATION

The table shows that the age group of the respondents are 15% are in between 20-30 and 31 to 40 are 27% , 41 to 50 are 35% and 23% for others .

TABLE 3
OCCUPATION
Occupation Service Business self employment others Resondents 18 26 32 24 Percentage 18% 26% 32% 24%

CHART 3

35 30 25 20 15 10 5 0 Service Business self employment others Resondents Percentage

INTERPRETATION The table shows that the occupation level of 100 respondents are18% are in service sectors , business persons are 26% self employed are 32 are% and 24% for others .

TABLE 4
GROSS MONTHLY INCOME Gross monthly income
below 15000 15001 to 25000 25001 to 35000 above 35000

Respondents
39 27 18 18

percentage
39% 27% 18% 18%

CHART 4

45 40 35 30 25 20 15 10 5 0 below 15000 15001 to 25000 25001 to 35000 above 35000 Respondents percentage

INTERPRETATION
The table shows that the gross monthly income of the respondents below 15000 are 39%, 15001 to 25000 are 27 % respondents earning 25001 to 35000 are18% and above 35000 are 18% .

TABLE 5

If Yes

Which is the most preferred investment term Long Term Investment Short Term Investment

Respondents 54 46

percentage 54% 46%

CHART 5

60 50 40 30 20 10 0 Respondents percentage Long Term Investment Short Term Investment

INTERPRETATION
The table shows that the respondents interested in investment are in long trm investment 54% and short term investment is 46%.

TABLE 6
According to you, what are the safety levels of each of the following avenues for investment purpose

According to you, what are the safety levels of each of the following avenues for investment purpose
Fixed / other Deposits Insurance Plans Equity market Bonds Respondents 35 34 4 7 9 14 Percentage 35% 34% 4% 7% 9% 14%

Mutual Fund others

CHART 6
40 35 30 25 20 15 10 5 0 Fixed / other Deposits Equity market Insurance Plans Respondents Mutual Bonds Fund Percentage others 4 35% 34% 4% 7% 9% 14% 7 9 14 35

34

INTERPRETATION
the table shows that the safety levels of each of the following avenues for investment purpose are in Fixed / other Deposits 35%, Insurance Plans 34%, Equity market 4%, Bonds 7%, Mutual Fund 9%, others 14%.

TABLE 7
What criteria affect your joining decision of this policy?

If No why

Respondents 24 28 18 20

Percentage 24% 28% 18% 20%

Family pressures Price of the policy

Durability of the policy other

CHART 7

Chart Title
30 25 20 15 10 5 24% 0 Family pressures Price of the policy Durability of the policy other 28% 18% 20% Respondents Percentage

INTERPRETATION
The table shows that for the question for not investing 24% are fear of Family pressures, 28% are due to Price of the policy, Durability of the policy for 18% and lack of other 20%

TABLE 8
According to you, what are the safety levels of each of the following avenues for investment purpose

According to you, what are the safety levels of each of the following avenues for investment purpose Banks Post office deposits Mutual funds Equity investments Insurance Government bonds
Respondents 35 34 4 7 9 14 Percentage 35% 34% 4% 7% 9% 14%

CHART 8
40 35 30 25 20 15 10 5 0 Banks Mutual Post office funds deposits Equity investments Insurance Government bonds 35% 34% 4 4% 7 7% 9 9% 14% 14 35 34

According to you, what are the safety levels of each of the following avenues for investment purpose Respondents According to you, what are the safety levels of each of the following avenues for investment purpose Percentage

INTERPRETATION
the table shows that the safety levels of each of the following avenues for investment purpose are in Banks 35%, Post office deposits34%, Mutual funds 4%, Equity investments 7%, Insurance

9%Government bonds 14%.

TABLE 9

According to you which is the most suitable stage to invest Young unmarried stage Young Married stage Married with children stage Other Stage
Respondents 21 26 18 35 Percentage 21% 26% 18% 35%

CHART 9

Respondents

21% 35% Young unmarried stage Young Married stage Married with children stage 26% 18% Other Stage

INTERPRETATION
The table shows that the safety levels of each of the following avenues for investment purpose are in Young unmarried stage 21%, Young Married stage 26%, Married with children stage 18%, Other Stage 35%.

TABLE 10
Have you heard about BAJAJ ALLIANZ Life Insurance

Have you heard about BAJAJ ALLIANZ Life Insurance yes No

Respondents 88 12

Percentage 88% 12%

CHART 10

100 90 80 70 60 50 40 30 20 10 0

88

12 88% Respondents yes No Percentage 12%

INTERPRETATION
The table shows that investing habits of the respondents are 88% say to investing and remaining 12% .

TABLE 11 (A)
Do you have any investment in BAJAJ ALLIANZ Life Insurance?

Do you have any investment in BAJAJ ALLIANZ Life Insurance? Yes No Respondents 78 22 Percentage 78% 22%

CHART 11(A)

90 80 70 60 50 40 30 20 10 0 Respondents Yes No Percentage 78% 22% 22 78

INTERPRETATION
The table shows that investing habits of the respondents are 78% say to investing and remaining 22% .

TABLE 11 (B)
if Yes, Reasons for investing in Insurance Plans of BAJAJ ALLIANZ LIFE INSURANCE .

if Yes, Reasons for investing in Insurance Plans of BAJAJ ALLIANZ LIFE

INSURANCE Brand Respondents Percentage 32 28 10 8 22 32% 28% 10% 8% 22%

Schemes are good

Needs to save tax

Offers Multiple benefits like Investment+ Insurance +Tax Saving Recommended by Family & Friends

CHART 11 (B)
35 30 25 20 15 10 5 0 INSURANCE Brand Schemes Needs are to save good tax Offers Multiple Recommended benefits like by Family & Investment+ Friends Insurance +Tax Saving 32% 28% 10% 10 8 8% 22% 32 28 22

Respondents

Percentage

INTERPRETATION
The table shows that investing habits of the respondents are Brand 32% say to i Schemes are good and remaining 28% , Needs to save tax 10%, Offers Multiple benefits like Investment+

Insurance +Tax Saving 8%, Recommended by Family & Friends 22%.

TABLE 12
Are you satisfied with the functioning and services of the BAJAJ ALLIANZ LIFE INSURANCE?

Respondents

Percentage 48 20 18 9 5 48% 20% 18% 9% 5%

Highly Satisfied Satisfied Neutral Highly Dissatisfied Dissatisfied

CHART 12
60 50 40 30 20 20 10 48% 0 Highly Satisfied 20% Satisfied 18% Neutral 18 9 9% Highly Dissatisfied Dissatisfied 5 5% 48

Are you satisfied with the functioning and services of the BAJAJ ALLIANZ LIFE INSURANCE? Respondents Are you satisfied with the functioning and services of the BAJAJ ALLIANZ LIFE INSURANCE? Percentage

INTERPRETATION
The table shows that investing habits of the respondents are Highly Satisfied 48% say

Satisfied and remaining 20% , Needs to Neutral 18%, Highly Dissatisfied 9%, Dissatisfied 5%.

TABLE 13 In which way do you select to pay the insurance premium?

Respondents

Percentage 22 21 28 10 19 22% 21% 28% 10% 19%

directly Credit Card cheque others online

CHART 13
30 25 20 15 10 10 5 22% 0 directly Credit Card cheque Respondents Percentage others online 21% 28% 10% 19% 22 28

21 19

INTERPRETATION
The table shows that out of the 100 respondents level are directly 22% Credit Card 21% under cheque 28% others are10%, online 19%.

TABLE 14

Are you satisfied with customer awareness programmers?

Respondents

Percentage 18 5 48 9 20 18% 5% 48% 9% 20%

Highly Satisfied Satisfied Neutral Highly Dissatisfied Dissatisfied

CHART 14
60 50 40 30 20 10 0 Are you Highly satisfied with Satisfied customer awareness programmers? Satisfied Neutral Highly Dissatisfied Dissatisfied 0 0 18 18% 5 9 5% 48% 9% 20% 20 48

INTERPRETATION
The table shows that investing habits of the respondents are Highly Satisfied 18% say Satisfied and remaining 5% , Needs to Neutral 48%, Highly Dissatisfied 9%, Dissatisfied 20%.

TABLE 15

How are the Returns in Insurance Policies of BAJAJ ALLIANZ Life Insurance?

Respondents

Percentage 40 7 26 7 20 40% 7% 26% 9% 20%

Highly Satisfied Satisfied Neutral Highly Dissatisfied Dissatisfied

CHART 15
45 40 35 30 25 20 15 10 5 7 26% 7 9% 20% 26 20 40

40% 7% 0 0 0 How are the Returns in Insurance Policies Highly of BAJAJ Satisfied ALLIANZ Life Satisfied Insurance?

Neutral Highly Dissatisfied Dissatisfied

INTERPRETATION
The table shows that investing habits of the respondents are Highly Satisfied 40% say Satisfied and remaining 7% , Needs to Neutral 26%, Highly Dissatisfied 9%, Dissatisfied 20%.

TABLE 16
Did u use any other company policies?

Did u use any other company policies?

Respondents Yes No 78 22

Percentage 78% 22%

CHART 16
90 80 70 60 50 40 30 20 10 0 Yes Respondents Percentage No 78% 22% 22 78

INTERPRETATION
The table shows that investing habits of the respondents are 78% say to investing and remaining 22% .

TABLE 16 (A)

If yes did you satisfied their offers?

Respondents

Percentage 40 7 26 7 20 40% 7% 26% 9% 20%

Highly Satisfied Satisfied Neutral Highly Dissatisfied Dissatisfied

CHART 16
45 40 35 30 25 20 15 10 5 0 How are the Returns in Insurance Policies of BAJAJ ALLIANZ Life Insurance? 40 26 20 7 0 0 40% 7% Satisfied 26% Neutral 7 9% 20%

Highly Satisfied

HighlyDissatisfied Dissatisfied

INTERPRETATION
The table shows that investing habits of the respondents are Highly Satisfied 40% say

Satisfied and remaining 7% , Needs to Neutral 26%, Highly Dissatisfied 9%, Dissatisfied 20%.

TABLE 17
What are the attributes according to you are important for the consumers?
Respondents Percentage 31 26 31% 26% 32% 21%

Policy Price Availability Others

32 21

CHART 17

35 30 25 20 15 10 5

31 26

32

21

31% 0 Policy Price

26%

32% Availability Percentage

21% Others

Respondents

INTERPRETATION
The table shows are Policy 31% Price 26%, Availability 32%,

others 21%.

TABLE 18
How frequently do you change your Policy?

Respondents

Percentage 16 36 48 16% 36% 48%

Very frequently Sometimes Never

CHART 18

Respondents
Very frequently Sometimes Never

16% 48% 36%

INTERPRETATION
The table shows that out of the 100 respondents Very frequently 16%, Sometimes 36%, under Never 48 %.

TABLE 19
What is the position of our brand in your mind?

Respondents

Percentage 24 28 18 20 24% 28% 18% 20%

Value for money Superior quality Consistency Other

CHART 19

30 25 20 15 10 5

28 24 18 20

24%

28% Superior quality Respondents

18% Consistency Percentage Other

20%

0 Value for money

INTERPRETATION
The table shows that out of the 100 respondents Value for money 24%, Superior quality

28%, Consistency 18 %, other 20%.

TABLE 20
Indicate the ranking of Bajaj Allianz compare with other companies?
Respondents Excellent 20 38 8 24 Percentage 20% 38% 8% 24%

Better
Average Below Average

CHART 20

38 40 35 30 25 20 15 10 5 0 Excellent Better Respondents Average Percentage Below Average 20% 38% 8% 24% 8 20 24

INTERPRETATION
The table shows that out of the 100 respondents Excellent 20%, Better 38%, Average 8 %, Below Average 24%.