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1location is an important decision for settlement of new venture .

The location decisions of VC-backed businesses are affected by a number of factors. Entrepreneurs seeking VC capital may choose to locate their businesses in areas that are close to potential VC funding sources, but they also may be attracted to regions with pools of talented employees and academic researchers, which have been shown to result in a higher success rate for new ventures. It has been found that one VC-backed success in a new geographic area usually leads to additional VC investment in other businesses in the region. A venture capital firm's existing investments in a region affect expected success on other deals in that region, (so) bringing firsttime venture capital investors to a region may be more effective than subsidizing existing investors." Another interesting finding is that " some of the performance disparity between local and nonlocal investments disappears when the venture firm does more than one investment in a region, suggesting that (as) the marginal monitoring cost falls, venture capital firms may reduce their expected success rate for investment in a distant geography." Therefore, if local governments outside the nation's three VC centers seek to attract VC branch offices, one strategy they might consider is providing support to VC-backed businesses in their communities. The study concludes that " anything that policymakers do that contributes to an increase in the number of successful venture-backed investments in a region will also increase the probability of a venture branch office opening in that region."

Ethics concern an individual's moral judgements about right and wrong. Decisions taken within an organisation may be made by individuals or groups, but whoever makes them will be influenced by the culture of the company. The decision to behave ethically is a moral one; employees must decide what they think is the right course of action. This may involve rejecting the route that would lead to the biggest short-term profit.

Ethical issues include the rights and duties between a company and its employees, suppliers, customers and neighbors, its fiduciary responsibility to its shareholders. Issues concerning relations between different companies include hostile take-overs and industrial espionage. Related issues include corporate governance;corporate social entrepreneurship; political contributions; legal issues such as the ethical debate over introducing a crime of corporate manslaughter; and the marketing of corporations' ethics policies.[

Ethical behaviour and corporate social responsibility can bring significant benefits to a business. For example, they may:

attract customers to the firm's products, thereby boosting sales and profits

make employees want to stay with the business, reduce labour turnover and therefore increase productivity attract more employees wanting to work for the business, reduce recruitment costs and enable the company to get the most talented employees attract investors and keep the company's share price high, thereby protecting the business from takeover.

Finance
Fairness in trading practices, trading conditions, financial contracting, sales practices, consultancy services, tax payments, internal audit, external audit and executive compensation also fall under the umbrella of finance and accounting.[40][75] Particular corporate ethical/legal abuses include: creative accounting, earnings management, misleading financial analysis insider trading, securities fraud, bribery/kickbacks and facilitation payments. Outside of corporations, bucket shops and forex scams are criminal manipulations of financial markets

Human resource management


Human resource management occupies the sphere of activity of recruitment selection, orientation, performance appraisal, training and development, industrial relations and health and safety issues.[76] Business Ethicists differ in their orientation towards labour ethics. Some assess human resource policies according to whether they support an egalitarian workplace and the dignity of labor.[

Sales and marketing


Marketing ethics involves pricing practices, including illegal actions such as price fixing and legal actions including price discrimination and price skimming. Certain promotional activities have drawn fire, including greenwashing, bait and switch, shilling, viral marketing, spam (electronic), pyramid schemes and multi-level marketing. Advertising has raised objections about attack ads, subliminal messages, sex in advertising and marketing in schools.

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Capitalism has slipped its moral moorings. Since the financial crisis erupted, remedies have focused on capital, equity and structure. These are certainly necessary. But it is even more important that we address the deficiency in moral and human spirit which was the real root of the crisis. We are doomed to repeat our mistakes if we do not restore sound ethics to economic behaviour. In recent years finance has forgotten or ignored that it is a servant and not a master. Letting the market decide was the morality of our time. We became identified with the market and lost sight of its real purpose: to enable us to fulfil a duty owed by virtue of a shared humanity to the wider community.

The task we face is to recover that discourse, to rediscover the moral spirit of capitalism so that it best serves all people. Regulation, though necessary, is not enough. A box ticked is not a duty done. It does not address the complexity of human beings. We have spiritual desires (longing for happiness) and a moral spirit (an instinct that doing well comes from doing right), as well as financial imperatives

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