Professional Documents
Culture Documents
fact that he argues about flm at al slights his ideas, ones stll wor
thy of our crtcal attenton and thus of hstorcal recovery. In Te Major Film
Teoriu: An Intoduction, J. Dudley Adrewl0 concludes his discussion of Miin
sterberg by retailing a remark made by Jean Mitty, provoked by te reprinting of
Te Film in 1970: "How could we have not known him all these years? In 1916
ths man understood cinema abo.ut as well as anyone wll" (26).21
My intenton here is, tus, to recover Minsterberg's work on cinema not
primarily to mae his name better known among us but to inaugutat i philoso
phical study of the cinematc at witin the philosophcal community of tose
expressly commited to advancing American phlosophy. Serious, sustained and
systematc reflecton upon the distnctve nature and perasive inerce of tese
contemporary ars seems, to me at least, a tsk made, to orde'r for t'e member'S of
this Society. Historical recover and teoretca inaugurator are :hefe of a piCcc:
Going back to Minsterberg's work can be a way of going 'orard- to take up a
task hardly yet conceived - yet inconceivably neglected until now, especially
given the example of Minsterberg himself Thus historography and philosophy
are, in this case, interoven: I am reclaiming a part of our hstory for a decidedy
phlosophcal puose, while reflecting on te phenomena of flm fom a deliber
ately historical perspectve.
Te Philsopher of Photoplay
In a famous photograph taken in 1908 by Wnifed Reber
)
hpieparaton
for a portait she was undertaking, we see four figure: (fom lefto. nht}osiah
Royce, Hugo Minsterberg, George Herbert Palmer, and Wllia James (the
only one seated and also the -ony one loking at any of the oters, appaeity at
Royce to his right?2 Royce and Miinsterberg are.lookng drectly into the cam
era, while Palmer is looking to his right. In the portait by Reber now hanging
in Emerson Hall at Harvard Universit there are three fgures: Royce, Palmer,
and James. What happened to Misterberg?23 Whatever the circwstances of
Minsterberg's exclusion fom this portrait, his absence here is an apt symbol of
his present status in American philosophy: once a promineni.member of the most
prominent deparment of philosophy in the countr, he is now invisible. :he
play of images/4 not only the diachronic play of cinematc images but also the
synchronic play of photographic and portrait images, is multdmensional and
thus variously interretable. Wen we move fom the more conteQpqrr ar of
photography to the more traditonal one of portraiture; we Joe te fgl e who,
despite some 'f his most fndamental philosophical comrinenr, appeas to
have been mote fnely attuned to the temper and textures of his tes than the
other thee, at least regarding the importance of cinema. This ofes another, apt
symbol; for the more taditonal we become, the more likely w .are to ocde
the innovators. So let us draw a porait in which te fgue of Mi1sterberg is
painted back fn. His insistence upon being in tht ccntei of te portrat, for
"aesthetic reasons," was the reason for his exclusion by the artist1 who had her
own aesthetic imperatves to honor. But his attention to the aestbetcs as wellas
psychology of flm entitles him, however briefy, to be the center of this prdimi
nar sketch for a larger study. 25
Miinsterbtrg's Te Photoplay appeared shorty afer Vachel Lindsay;s The Art
of the Moving Picture.626 The overarchng tesis of Lindsay's book is to establish
that flm should be accorded the status of art. It is to be counted (along with
painting, sculptre, poetr, archtectre, etc.) te seventh art. Lipdsay a1tci-
pateq the semiotc approaches oO;ter flm theorsts such as Christan Metz and
Peter' Wolki by asserng that flm is a language, though closer to hierogyhics
tan anyoer g
eye is
hardly less tha it ugent impulsion for food" (LW lO [1934), 345). But the taW stUfof
human experience needs to be cultvated ad cooked in order to be pleasing nourshng.
The a thus feed ou hunger for satsfcton in the materals of experience.
41: The modat of possibilit (to what merely mih be) is one.intately
associated with at. In one of Peirce's most fmous essays, "The Negected ArgUent for
the Ralt of God" ( 1908), he comes close to identfng tis modalit wth the ceatons
of the artists as well a those of the mathematcians: "Of the three UniverSes ofExperence
familiar to us all, the frt comprses al mere Ideas [or abstctble Fors], those air
nothgs to which the mnd of poet, pue mathematcian, or aother might gve loal
habitaton and a name wtin tat mind. Their ver air-nothingneSs, the fd tat their
Being consists in mere ca
p
abi
t
of gettng tought, not in anybdy's Actaly thlg
them, save teir Reat" (Clcted Paper, 6.455). But, however prominent is ths mo
daity in a work of at it would be a mistake to suppose that at is limited to te ream of
possibility. Intactable conicts (i.e., instaces of secondes, of the modat df actuiit)
and intellgible conectons (e.g., instances ofthirdness, of te mait ofa form of being
destined or at least disposed in a cerain directon) are obviousl{so integ to a;_Even
so, art uniquely investgates ad projects possibiites. Herein te :taditon3lin beteen
art and imagnaton fds one ofits justfcatons.
42. Much of contempora a is designed not so much to factte as to
frst.ate what Royce caled the will td teang; for ths will'has historic;ly become so
tighdy interoven with te will to assimate and to domnate others. So ite be the case
that a work of art calls for an act of interretation (i.e., the enactnent of the wl t mean
ing) while blockngthc ver possibilit of inter
rettion. The work ofa enacts tis con
tadiction so as to resist being asimlated in the dominat form of aesthetc appreciaton
in a bougeois cutue -a form at one wt te ethos of that culture: consumpton. In
efect, te work is desiged to resist consumption ad, ifcoisued, to prove indigestble.
43. Schller was te frst philosophical author to whom C. s, Peirce de-
voted serious attention. See Pet 1992; aso, e.g.,,one of Peirce's own earliest wtngs
("The Sense of Beaut never fered the Perormace of a single Act of Duty"), a de-
fense of Schiler agst Rskn ( l: 10-12; 26 Mac 1857). This w wrtten while he
w;J st a std<nt at Ha: gduatng fom there ro yeas later (a yea marked also by
the'bi of Deey and the pibleion of Chale Darn's T Oigin of Species) .
. . >:44,, )nresponse to Jorie Gra's caim that a al ows us to go back
t9ug a gven exerence :d .gean fom it "whateer you might have missed in the
.hurr ( lig . the interiewer asked: "Te way a panter or a fmaker might t to
cptut light for examplel" To ts te pOt hersel responded: "The way a pater or a
fmmaer might udergo repeted tes of any event ut they get what they call the
rghf te. The dference beteen poltc ad poetics is precisely that poltcs compel s
one t form a rgd opinion, but te paradox tat potcs alows perits you to hold si
multaneous tuths at once. Wat Yeats would cal realit and justce in one thought" (4).
It is_ie re/romhpbreen poltc and poetc (or a) that obviously concerns us in te
concludng paagraphs of this crtcal secton, for Misterberg's aesthetic teory is, in my
judgent, especialy weak at this precise point.
45. The concluding chapter ofTe Photoplay is entted "The Fucton of
the :Photbplay." Minsterberg is acutely conscious of wtessing te birh of a new a and
thu ;being in no positon to forecat its ftre Even s, te fctons of cinema can, even
at this stge, be delireated in some manner ad measue.
4. . _In "The Social Value of the College Bred" James argued that the best
cam war a clkge eduto.n c. posibly mae is to help us form quattve judgments
regardg human agents, actons and aract (1908, 17; 20): At te concusion of this
essay, owever, he noted that: "In ou essental fcton of indicating the beter men, we
now Have fondable compettors outide [the coleges and uiversites]. McClure's
Magazine [te ver publcton in whch ts essay orgnal y appeaed], te American
Magazine; CUie"s Weekly, ad, in its fshion, the Worl Week, consttute together a real
popUa uversit aong this ver .lne. It would be a pity i ay ftre historian were to
wite words lke these: 'By te middle of the twentieth centur the higher insttutons of
leaning had lost all inuence over public opinon in the United Sttes. But the mission of
raisirg the tone of democrac, whic tey had proved themselves so lamentbly utted
to exer, wa. asumed with rare enthusiasm and prosecuted with extaordinar skill ad
succes by a new eductona power; ad for the cafcton of their hua sympathies
d:_eleaton oftheir huma preferences, the people at large acqured the habit of resort
ing 'excusivey to the gdace of certn prvate litera advente, designated in the
raetby the afctonate name oftercent magazines"' (2324 [1908]). In hs discus
sion :of "he Inner Development of the Moving Pictes" Miinsterbcrg himself suggests
that one of te nost signfcant achieVement "in this universe of photokowledge is 'the
magzne on the screen.' It is a 'bbld step which yet seemed necesar in ou day of rapid
kine.f tos'copic proges. The popua printed magaines in Amerca had their heyday in
the mdcg perod about ten yeas ago [i.e., the tme when James's essay appear in
McClure's Magazine]. Their hold on the imagnaton of the publc which wats to be
inforincd and entertained at te .same tme has steadly deceased, whe the power of the
moving pictue house has increased. The picture house ought therefore to take up the
tsk1ofthe magazines which it ha partly dsplaced. The magaines gve ony a small place
to aces in whch scholars ad mer .ofpublc life dscuss sigfcat problems. Much
Aerca hstor in -the last two decades was deeply inuenced by the columns of te illus
tttd magaines, Those men who r eached the mllons by such arcles cannot overlook
the fct - they may approve or condem it - that the masses of today prefer to be
tugt by pictes rather tha by words. The audiences are assembled ayhow. Instead of
feeding them with mere enterinment, why not gve tem food. for serious thought?
The editors wl have to tae cae that the discussions do not degenerate ito onecsjded
propaganda, but so must the editor of a prted magazine"(l916, 26-28). Mtnsterbcrg
kew, however, that te iMer development of this emergng an pointed prncpaly in a
aesthetc directon, albeit one closely linked to popular entertinment: !Yet tat- power of
the moving picrures to supplement the school room ad te newspaper ad the lbra by
spreading informaton ad knowledge Is, afer al, secondary to their genera .task, to brng
entennment and amusement to the mases. This is the chief road on which the forard
mach of the last twenty years has been most rapid. The theate and the vaudevile ad
the novel had to yield room and ample room to the play of the mttng picrres. What was
the rea principle of the iMcr development of ts artstc side?" (1916, 28). lote how
easily he links, in ths text, at wit entertainment ad ausement.
47. In "The Crisis in Educaton" Hana Aendt notes that: "There is. of
course a connecton beteen the loss of authorty in public ad .poltc life ad in .the
private pre-poltcal reams of te family ad the school. The more mdm te. disust of
authority becomes in the public sphere, the geater the probabilty natly becomes. that
the private sphere wll not rema inviolate" (1968 [1954], 190). (f course, the role of
movies and television of actualy engenderng t tust in al sphere ha been enorous.
The fact that teenagers have or tae themselves. to have more dscretona income than
their paents maes tem a target audience for vaous segments of te "cre idustr."
The relatonship between what movies are judged by producers ad other to .b maket
able, on the one hand, and what adolescents and youg adults ac disposed to watc ca
not be gainsaid:
48. The work of liberalsm, as Dewey notes in Liberalism and Scial Ac-
tion, 's frst of all educaton, in the broadest sense of that term. Schoolng is a. pa of the
work of educaton, but educton in it fl meaning includes all the infuences that go to
form the attudes and dispositons (of desire a well as of belief, which consttte domi
nat habits of mind ad character" (LW 11: 42). "The greatest educatonal power, the
greatest force in shapig te dispositons and attitudes of indviduas, is the social medum
in which they live. The medium that now lies dosestto us is that.ofunifedactonfor the
inclusive end of a sociaized economy" (LW 11: 63 ).
49. The Editor's Note intoducing this acle opens by claming tat:
"Professr Minsterberg is a wizad at telling us why we do things. He is the fst ps
chologst to tae up the study of the strong appeal of the photoplay,and his importnt
conclusions and discoveres here given are quite interestng ad fscinatng a tose whch
have proved so helpf to commerce, industr, educton, medicine, law, ad .other
spheres of practcal life" ( 1915, 22; cf. XH). On the openng page of ts piece we see
a photograph of this wizad in his Psychologica Lborator at Hard and one of him in
converaton with the actress Ata Stewat at the Vitgraph Cmpay-in New York Cit
(cf. Magaet Minsterberg 1922, 281-2).
50. This paper was witten for te 2000 annual meeting ofSA, held in
Indanapolis.
Sl. Wat Dewey al eged about classical Britsh empiricism. can, in some
measue, be alleged aganst our umagnatve appropratons of classica Amerca prag
matsm: "Historic empiricism has been empirca in a techCa ad contoversia [or po
lemcal] sense.: It has said, Lrd, Lrd, Experence; Experjence: but in practce ithas
sered ideas [src:d :nrs experence, not gathered fom |t" (1 9IJ Bctnstc|n{cd.|,, 90,
28 ). But ts point might b extended to felds of inquir caed out in advace of our
acta experenc, rather ta one opened due to the tajectores inherent in a dynamic
prseQt, GiPen. or actal epernc, flm theor would be one such tajector.
.
52. I mgt as ask in ths conecton: How could such a uncomproms-
ing::champion of eternal values prove to b s attentve to new developments wtn the
everday life of his contemporar cutre whle so many of us who prde muselves on be
ing:more historcist continueto neglect the signicance of fm for cute and, indeed, for
philosophy?
53. The America phiosopher who makes this poit perhaps more insis-
tenty: and eloquently ta any oter is John William Miller (18951978). In Te Philso
phofHisory,he contends that: "'Histor is the place one goes when one gives up passing
judgent ad accep identfctons. It is te aternatve to seeing al tngs sb specie
tetmitatis. They ae to be seen sub secie temporis. This is the heresy of history. But it is
als<,the conditon of all huastc concers" (85). "Histor is not 'about' the past; it is
the '9scosue and vehcle of !e past. Except as a caeer and a.contnuu there is no past
to wrie 'about. Ad if a caeer, then the preent ha joined ad embraced it past" (179;
emptasis added). If one speas of ever those predecesors of ous who would deny his
to
r
, temporaity, or chage, ad "if one speaks of them in the hstorical temper, it is not
to pverow or to excommWcate [tose who presume the possibility of transcc:ndng
tm( 3d mutability], but to brng tem into the contnuum of ou living hertge" ( 186).
,
54, In 1976 J. Dudley Adrew stted that: "Perhaps Musterberg's [sic]
ft)mpact is stl to come. Te reprntng of his stdy [by Dover in 1970, six years before
Du4ey's T Major Film Teories: An Intoduction] has provoked considerble interest in
hs,theor ad Jean Mt, for one [to quote. her cam once again] has said, "How could
we have not kow him all these yeas? In.1916 ts ma understood cinema about as
we::as anyone ever wl" (26). But then he opens the ver next chapter by obsering that:
"H\go Minsterberg's ideas, no matter how advaced or cogent, had little efect on subsc
qucnt fm theor, Rdolf Arnheim [the second fgure whom Andrew considers as a key
fg.in ''The Formatve Tradton",) many of whose notons ae substantally the same as
Mtnsterberg's [sic] in Te Photoply: A PzrholJgical Study, has on te con
t
had a vast
etect'1 (27).
55, The accent should fall on te plural. We do not so much need a te-
or as simply theories fom dvere perspectves (ofen ones even animated by rval mo
tves). Moreover, the we here is by. no means monolithic: it is a lage faily wth long
staing, deep-cutng rivalres. At least rent-fve years ago, Cluista Met made this
central point in a tellng'way: "Wat is referred to globally as 'cinema' is, in reality, a
vat ad complex socio-cural phenomenon which, if taen as a whole, does not lend
itelf to any rigorous or unifed stdy, but only to a heteroclite collecton of obseratons
involving multple ad diverse points of view (pluality of relevace of critera)" ( 197 4, 9 ).
56. At the 1999 anua meetg of the Semiotc Society of Aerca (SSA)
there w at least one pael devoted to C. S. Peirce and fm (Duquense Universit; Pitts
burgh, PA October 1999). Joseph Brent, the biographer of Peirce, presented a paper on
flming Ieirce's own life. Other parcipats explored the relevance of Peirce's semeiotic
(i.e;,his theor of signs and symbols) to te investgaton of flm.
57. Hugh Josck, a fiend ofmine, wote a dssenaton at Yale (under the
direclo1'of]ohr .E. Smit) .on Peirce's theor of signs bur has spent most of his career in
fm.'.
5", Q[course ter.e,are .vaous ways in which phoso
p
hers can help to
cae theworld, not.only thisw:y.