www.iconsulthotels.

com

In todays world the sheer velocity and volatility of change and the volume of information organisations and individuals have to deal with on a daily basis mean that we will all fail at times. My role is to show you how to start using not only your successes, but also your failures to recognize and act on opportunities.
Serving International Hospitality & Service Industry Organisations
Iconsulthotels is an ultra-boutique consulting rm specialising in assisting small & medium hospitality & service industry companies to achieve their business goals through innovative use of PR, branding, digital media, and customised CRM strategies. I work with individuals and SMEs/SMBs in the international hospitality & service industries. Im highly creative, passionate about communication, new media and the interactive world, and I have the curiosity to stay ahead of the game and to keep abreast of all the new buzz signs. I am interested in many things and understand an eclectic mix of business, science, and art. I know people and how to communicate with them, but I also know how to make organisations work and extract the best prots for their many stakeholders. Hospitality & service industry professionals call me to make them more innovative, or to polish and sharpen their image and to help them communicate better with their colleagues, guests, and customers.

I create strategies and policies; I train; I copy-write; I listen. I organise things, solve problems, and give advice. I work on your or your organisations image; I x perceptions (yours, your employees, your guests); I bring people and projects together. In another time and place I would have made a great Consigliere or Grand Vizier. Today, Im a great consultant instead. It may not have the same ring to it, but the results are much the same.
SMEs/SMBs hire me to provide creative, out-of-the-box and value-formoney communication and PR solutions, or to assist them in dealing with data/information overload and to understand the importance of thinking holistically, i.e. how to integrate different communication solutions into ideas (PR, CRM, marketing, digital media, business networks) and to look beyond the problem of big numbers.

sales representation

public relations

social media & online communications

Interim management

online guest engagement

revenue optimisation

Some people contemplate and deliberate...some rush into action. Martin belongs to the rare breed of professionals that actually walks the talk... and does it well. Ive enjoyed talking to Martin on many occasions over coffee and at hotelier networking events and hes an absolute treat - hes full of energy (you can SEE the buzz when he talks!), ideas and the ability to execute. If youre looking for versatility and execution, youve got your man.

www.iconsulthotels.com

Contact me
Call me when prior experience is not only desirable but essential. Contact, advice, or queries are always welcomed; chats over a glass of red wine or a cup of coffee are my speciality. I am happy to give advice and time freely initially you dont need to buy a pig in a poke but please remember: Je suis un mercenaire - je travaille o et avec qui je veux., as they say in France, and mostly, I sell my time for a living. I reserve the right to decline boring assignments - I need to be challenged and I need to be based internationally. I also expect to be very well paid. I will make you a lot of money in return, give you motivated team-members, happy guests & customers, innovative ideas, and efcient operations. Itll be worth it!

Jitendra Jain, Senior Manager, Digital Field Marketing Middle EastStarwood Hotels & Resorts Worldwide, Inc.

Working with Martin is an educational journey. One of his major strengths is his ability to bring humour to any situation and working with him is enjoyable and not stressful. He is supportive and encouraging of ideas, even if they are off the beaten track.
Marietta Fernandes, Complex Revenue Manager, Al Manzil & Qamardeen Hotels

Specialities
Engaging guests and clients online, on- and ofine public relations, social and digital media & online communications, revenue optimization, interim management, customer relationship management, personal branding, online reputation management, sales representation, training programs & workshops, boundless creativity, speaking engagements, coaching.

So you see, imagination needs moodling

- long, inefcient, happy idling, dawdling and puttering.

Brenda Ueland +971 (0) 50 850 0190
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info@iconsulthotels.com

Iconsulthotels FZE, P.O. Box 10559, Ras al Khaimah United Arab Emirates

www.iconsulthotels.com