HR

LINKERS
Gaurav Gaur Su-Kam Power Systems Ltd. Dy. Manager Sales & Marketing Gurgaon 16 years 6.75 Lac P/A Negotiable As per requirement
PROFFESTIONAL SYNOPSIS

HR Linkers Name Present Company Current Designation Present Job Location Total Exp. Current CTC Exp. CTC Joining Period

MBA (Major: Marketing & Sales. Minor: Human Resource Development) from Agra University, Agra. with over 16+ yrs of rich experience in Strategic Planning & Management, Market Research & Analysis, Publicity & Promotion, Brand Management, Launches, Exhibitions, Channel Management, Key account Management and Team Management across various sectors. Nippo Batteries Co. Ltd. (formerly Indo National Ltd), Delhi, was working as Deputy Manager Marketing & Sales (North & East Zone), for Nippo Batteries and Torchlights. Worked with D.light Energy Pvt. ltd, Delhi, as Deputy Manager Marketing & Sales , D.light is in Portable Solar powered products for rural India like Lanterns and Torchlights and during my tenure with them was winners of prestigious Ashden Awards (Gold Award). Working with Su-Kam Power Systems ltd, Gurgaon as Deputy Manager Sales & Marketing. A keen planner and strategist with demonstrated abilities in division marketing activities and acceleration business growth. Proven abilities in brand building, brand communication, brand sales conducting various product launches and establish strong primary and secondary network from the same, Planning for sales schemes & Procurement of innovative promotional material, Event Organizing, Rural & Urban Promotions, Publicity Vans & Utility Van Operation. Proven skill in managing teams to work in synchronization with the corporate set parameters & motivating them for achieving business and individual goals. An effective communicator with excellent relationship building and interpersonal skills. Strong analytical aptitude toward problem solving and organizational abilities.

ORGANISATIONAL EXPERIENCES Tenure

April 96 Sept96 Oct 96 Feb 97

Company name
Mohan Meakins Ltd Amar Ujala (Agra)

Designation
Management Trainee Newspaper Division Management Trainee Dy. Manager Marketing & Sales (Product, Publicity & Promotions)

Feb 97 -- Sept 09

Nippo Batteries Co. Ltd

Sept 09 -- Nov 10 Since Nov10

D.light Energy P. Ltd Su-Kam Power Systems Ltd. CORE COMPETENCIES

Depty Manager Marketing Dy. Manager Sales & Marketing

Strategic planning
Planning short/long term corporate marketing strategies with budgetary requirement for the same. Business planning and analysis for assessment of revenue potential in business opportunities. Analyzing & reviewing the market response/requirements and strategizing brand plans accordingly. For accomplishment of the business goals.

Brand Management/Launches & Promotions

Involved in all aspects of brand management, viz, product type and quality assessment, packaging development. Pricing strategy, placement and promotion strategy, market tie-ups and relationship management. Development of new product and pack sizes in keeping with market requirement. Brand performance and analysis in relation to competition brands. Implementing pre/post launch sales promotional viz, On & off Premise Promotion and sourcing Pos materials (like brochures, pamphlets. Posters etc.) for brand building & market development. Plan activities and Handle event for all important dates like, New Year, etc Presentation & training to sales team on new products & product range.

Marketing Research & Analysis/ Business Development

Deploying suitable market research tools to gauge market trends and competitor activities, consumer behavior etc. to gain the competitive edge. Analyzing latest marketing trends pertaining to other industrial trends providing recommendations for fine tuning sales & marketing strategies. Conducting competitor analysis by keeping abreast of market trends & achieving market share metrics. Developing the sales & marketing operation, thereby achieving increased sales growth across the region. Utilizing client feedback & personal network to develop marketing intelligence for generating leads. Identifying streams for revenue growth & developing marketing plans to build consumer preference.

Key Account Management

Developing relationship with target organization, both On & off Premises, for business development. Co-ordination with Advertising Agencies, P.R Agencies as well as vendors for brand publicity, visibility & promotion. Managing activities pertaining to negotiating / finalization of deals (techno commercial) for smooth operation.

Channel Management (Weaker Market Development Activities Mela Van & Utility Van Specific Operation)
Identifying and network with financially strong and reliable distributors and channel partners, resulting in deeper market penetration & improved market share. Developing and appointing new channel partners to expand product reach in the market and coordinating with the dealers & distributors to assist them to promote the product.

Team Management
Leading, mentoring & monitoring the performance of the sales force and the field Marketing teams across the region to ensure efficiency in process operation in terms of marketing activities both rural and urban markets. Creating and sustaining a dynamic environment that fosters development opportunities and motivates high performance amongst Team members.

SIGNIFICANT HIGHLIGHTS
Launched at Su-Kam Shiny, Torque range of Home UPS , as well as Micron range of home UPS the micro size powerhouse, Brainy the worlds first Solar UPS, Beside this have been involved in launching the Tall Tublar Batteries and the Short Tublar batteries -- Jumboz, ATL campaign of 2011 & 2012 and the BTL campaign across regions. Launched D.light Kiran S10 the most affordable Solar Lantern (Priced at Rs 499/- for consumers) D.light Energy Pvt. Ltd is a Silicon valley venture in solar portable products, for providing to rural India lighting solutions at affordable price and improving their quality of life. The joint venture was being funded by Mahindra & Mahindra and host of international venture capitalist. Presently the mass market operation is limited to two states U.P & Maharashtra while the focus is on organized retail chains in rural India like Godrej Aadhaar & ITC e-chaupal and N.G.O partners various other states. Nippo Batteries Co. Ltd Nippo Batteries Co. Ltd. is one of the leading FMCG Co with aggressive growth Plans & a market Share of almost 32% in battery trade in India it stand 2 nd in position next only to Eveready.. It is one of few companies in country to be 9001 & 14001 certified. Together with these & products range resulting in a group turnover of exceeding Rs. 400 Cores. I have also been actively involved with marketing functions for the brands like Glide (Shaving Systems) as well as Nuby (Baby Products)

ACADEMIC QUALIFICATIONS 1994-1996 1992 -1994 1989.1992 1988- 1989 Master of Business Administration (MBA)- Marketing and Minor as Human Resources from S.P.C.J. Institute of Management - Agra University, Agra U.P. P.G.D.C.I.M (Computer Course) UPTRON ACL Bachelor of Arts (B. A Pass Course) from University of Allahabad. Initial Schooling St. Josephs College Allahabad and completed my I.C.S.E (10th) & I.S.C (12th) from the same.

PERSONAL DETAIL

Date of Birth

June 28, 1971