CERTIFICATE FROM GUIDE

This is to certify that the project on A STUDY ON CUSTOMER AWARENESS & RECEPTIVITY FOR SOLAR EQIPMENTS is an academic work done by NAKUL SEHGAL submitted in the partial fulfillment of the requirement for the award of the Degree of MBA from Maharaja Agrasen Institute of Technology (Affiliated to G.G.S.I.P. University), New Delhi under my guidance and direction. To the best of my knowledge and belief the data and information presented by him/her in the project has not been submitted earlier.

Name of Faculty Guide: Mrs. Riya Sharma Signature: Designation: Assistant Professor

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ACKNOWLEDGEMENT

It gives me great pleasure to express my boundless sense of gratitude to each and every person who directly or indirectly helped me with hand and hand in completing this humble piece of work.

First, of all I would like to thank Mr Ram Asre Sen (central sales in charge) (under whose supervision and guidance this report was completed.)

I convey my special thanks to, Dr. N.K. Kakkar, Director at Maharaja Agrasen Institute of Technology (Affiliated to G.G.S.I.P. University) for rendering valuable support. I am also very grateful to the management of my college where I have been studying, for allowing me to do the course and project.

I specially remember and extend my humble words of thanks to my internal guide Mrs Riya Sharma for her guidance.

I am also thankful to my parents, classmates and friends who were in some or the other way helpful to me in successfully completing this research study.

NAKUL SEHGAL

EXECUTIVE SUMMARY

The growing appetite for energy in the entire world, the implications of climate change, the increasing damages to our environment and the scarcity of fossil fuels have created the appropriate conditions for renewable energies development. For decades we have known that just a small percentage of the suns energy reaching the earths surface on a daily basis could power the entire mankind several times over. The time has come for solar photovoltaic (PV) electricity to be a part of the global solution to fight climate change and to help us shift to a carbon free economy. It is also, in addition, a prosperous industry sector in its own right. Solar energy has many direct uses, including passive architectural applications such as lighting and thermal comfort provided by the use of proper building materials and orientation, as well as active water and space heating. Solar photovoltaic (PV) cells and concentrating solar power (CSP) systems can generate electricity on a small or large scale. In addition, PV cells are used in a variety of cost-effective and off the grid applications, including calculators, wrist watches, road and railroad warning signs, flashing school zone lights, telecommunication equipment and emergency lighting on offshore oil rigs. Solar energy is an inexhaustible renewable resource. The sun constantly produces vast amounts of renewable solar energy that can be collected and converted into heat and electricity. Texas is among the states with the most solar energy resources. Several other states, however, lead the nation in terms of using solar energy, mostly due to state policies and incentives that encourage the installation of solar energy systems. Texas has the sunshine, manufacturing base and research institutions to become a leader in the development of solar energy. While production costs have dropped since the 1980s, they remain high compared to fossil fuels.

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The project includes the perception and receptivity of various respondents who have installed solar panels to their homes as an additional source of energy system and the report includes various receptivity of respondents .

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