Biggest Challenges Faced By Managers

Submitted By Arslan Nawaz L1F11MCOM2165 Section D Room No 330 Submitted To Mahpara Shah M.phil (Management), Masters of Human Resource Management, Bachelor of Management Sciences (PU)

1.0 Who are Managers? Someone who coordinates and oversees the work of other people so that organizational goals can be accomplished. 2.0 5 Biggest Challenges being a manager Attracting, motivating, and retaining employees Achieving a Stretch Goal Bringing Out the Best in Your Employees Hiring the Right People Responding to a Crisis 3.0 How to overcome above mentioned challenges? Take some careful planning for you to figure out how to apply your organizations people and resources to achieve an aggressive goal. Remove roadblocks from their path, and focus them on the things that are most important. Its a stretch goal, but you can achieve it maybe even surpass it. Treat every employee with respect, Help employees align their personal goals with their work goals, Encourage employee communication and cooperation. Used unconventional interviewing techniques, getting feedback from the current employee. Deal with it calmly, quietly and without being overwhelmed by stress. Seek outside advice. 4.0 In my view most important challenge as being manager Most important challenge as being a manger, in my view is Responding to a Crisis 5.0 Why Crisis management is important with help of examples 5.1 Case 1 5.1.1 What a Crisis is? The Pepsi Corporation faced a crisis in 1993 which started with claims of syringes being found in cans of diet Pepsi.

5.1.2 How problem solved with help Crisis Management Pepsi urged stores not to remove the product from shelves while it had the cans and the situation investigated. This led to an arrest, which Pepsi made public and then followed with their first video news release, showing the production process to demonstrate that such tampering was impossible within their factories. A second video news release displayed the man arrested. A third video news release showed surveillance from a convenience store where a woman was caught replicating the tampering incident. The corporation was completely open with the public throughout, and every employee of Pepsi was kept aware of the details. This made public communications effective throughout the crisis. This case served as a design for how to handle other crisis situations. 5.1.3 If they fail to handle crisis? Brand name, Market value, Sale and profit ratio and no of costumers were loosening by Pepsi in case of failure. 5.2 Case 2 5.2.1 What is the Problem? On March 24, 1989, a tanker belonging to the Exxon Corporation ran aground in the Prince William Sound in Alaska. The Exxon Valdez spilled millions of gallons of crude oil into the waters off Valdez, killing thousands of fish, fowl, and sea otters. Hundreds of miles of coastline were polluted and salmon spawning runs disrupted; numerous fishermen, especially Native Americans, lost their livelihoods. 5.2.2 Handling with problem? Exxon, by contrast, did not react quickly in terms of dealing with the media and the public; the CEO, Lawrence Rawl, did not become an active part of the public relations effort and actually shunned public involvement; the company had neither a communication plan nor a communication team in place to handle the event. 5.2.3 What company lost due to failure? Brand name, Market value, Sale and profit ratio and no of costumers.

6.0 Conclusion Every organization, no matter what size, should be thoroughly prepared for a time of crisis. The PR team should be fully aware of any possible dangers that they could potentially face if the inevitable were to happen. The occurrence of a crisis is not limited to any particular reason and can happen from numerous possibilities depending on the organizations line of work and/or other external factors. Crisis management is an essential component of the public relations profession and when in practice, must be used as comprehensive and meticulous as possible. The benefits of good PR and crisis management can literally save lives, save money and save an organization from devastation. Any organization that isnt prepared for a crisis will be constantly at risk.