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Blurring

the boundaries Bring Your Own Cloud


Rob Bamforth, Principal Analyst

Quocirca Comment
Things change, but recent advances in technology coupled with social changes are changing the work/life balance, and not in the way that was once expected. Shorter days and more leisure time was a twentieth century dream for the twenty first century world of work, but the reality is somewhat different. At one time, information and communications technology (ICT) for the working environment was only made accessible to a select few, controlled by central diktat and superior to anything you were likely to see at home. Now the complete opposite is true and consumerised IT not only extends the working day into individuals personal lives, but also allows them choices and to bring their personal devices (BYOD) and activities especially social communications into the main hours of the working day. While this blurring may not be an issue providing employees do not push too much personal activity so as to be a detriment to their work, it does create other challenges. One in particular is related to another change, but this time instigated by the organisation. There is an increasing need to open up business applications to communicate and share information with users outside of the organisation. This includes outside the physical boundaries and the need to share with employees on the move or working from home, but also outside the corporate boundaries to contractors, third party suppliers, business customers and even consumers. The reasons for this are to improve relationships with customers, transact directly with them and to more tightly integrate the supply chain. Organisations are themselves also increasingly using social media to do this as they feel that it will make it easier to identify, communicate with and retain customers. The problem then is how and what to share, and will it be safe? Up until recently the main method of sharing information remotely with anyone external would either be physical media - CD, memory stick, etc - especially for large volumes of data; or, more often for smaller volumes, email. Most organisations are relatively confident they can secure email sharing, and there are certainly many tools to support this and minimise data leakage. Physical media is more tricky, and as mobile devices have become increasingly prevalent, this increases the physical device risk further. This might be by direct connection through USB such as memory sticks (although 'podslurping' was a term coined for downloading gigabytes to a connected iPod) or over the air through a cellular or Wi-Fi connection. The risks this brings through the potential loss or theft of device are well known and understood, with mobile device management (MDM) protections often put in place to lock or wipe, and sometimes, though not frequently enough, through on-device encryption. There are also those who avoid data residing on the device at all through virtual connections that leave no permanent data footprints. However, a greater risk comes from user behaviours related to the increasing use of social media - posting or sharing something 'out there' on the internet. This might be as an update to 'friends' via a social media site or a dedicated cloud storage provider. Either way it is potentially out of sight from an enterprise perspective, as employees will be using their own preferred tools to create a Bring Your Own Cloud or Collaboration (BYOC) experience. If this casual and informal usage translates into how official or formal information is shared with third party businesses and consumers, the organisation is not in control,

Blurring the boundaries Bring Your Own Cloud

http://www.quocirca.com

2013 Quocirca Ltd

making the demonstration of compliance virtually impossible and increasing security risks. It might be that enterprise IT has its own set of endorsed tools for information sharing via cloud based services, but the blurring of boundaries in employee behaviour may make the use of these difficult to enforce, especially if employees have been allowed or even encouraged to BYOD in an uncontrolled manner. One way or another, lax behaviour may need to be reined in, monitored or checked. This article first appeared on http://www.computerweekly.com and is based on a webinar conducted with Kaseya UK

Blurring the boundaries Bring Your Own Cloud

http://www.quocirca.com

2013 Quocirca Ltd

About Quocirca
Quocirca is a primary research and analysis company specialising in the business impact of information technology and communications (ITC). With world-wide, native language reach, Quocirca provides in-depth insights into the views of buyers and influencers in large, mid-sized and small organisations. Its analyst team is made up of realworld practitioners with first-hand experience of ITC delivery who continuously research and track the industry and its real usage in the markets. Through researching perceptions, Quocirca uncovers the real hurdles to technology adoption the personal and political aspects of an organisations environment and the pressures of the need for demonstrable business value in any implementation. This capability to uncover and report back on the end-user perceptions in the market enables Quocirca to advise on the realities of technology adoption, not the promises. Quocirca research is always pragmatic, business orientated and conducted in the context of the bigger picture. ITC has the ability to transform businesses and the processes that drive them, but often fails to do so. Quocircas mission is to help organisations improve their success rate in process enablement through better levels of understanding and the adoption of the correct technologies at the correct time. Quocirca has a pro-active primary research programme, regularly surveying users, purchasers and resellers of ITC products and services on emerging, evolving and maturing technologies. Over time, Quocirca has built a picture of long term investment trends, providing invaluable information for the whole of the ITC community. Quocirca works with global and local providers of ITC products and services to help them deliver on the promise that ITC holds for business. Quocircas clients include Oracle, IBM, CA, O2, T-Mobile, HP, Xerox, Ricoh and Symantec, along with other large and medium sized vendors, service providers and more specialist firms.

Full access to all of Quocircas public output (reports, articles, presentations, blogs and videos) can be made at http://www.quocirca.com

Blurring the boundaries Bring Your Own Cloud

http://www.quocirca.com

2013 Quocirca Ltd

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