Q1. Please complete the sentence below.

The power lasting of Yoobao Powerbank is __________________________ as compared to Keva, Lepow, Sony and etc. Yoobao Powerbank is most likely by ____________________________. Q2. I know about Yoobao power bank external charger from _________________________. Q3. The type of phone I am using is ____________ . Q4. I charge my phone ______ day(s). Q5. What words do you associated with Yoobao? ___________________________________ Q6. Scale Ordinal Interval Yoobao Rank order of power bank Performance rating on a 0 to 100 scale Keva Lepow Sony

Ratio Q7. We are going to present you with 4 types of power bank brands. For each pair, please indicate which one of the 2 brands of power bank in the pair you would prefer to buy. Yoobao Yoobao Keva Lepow Sony Number of times preferred Keva Lepow Sony

Q8. Rank the various brands of power bank in order of preference. Begin by picking out the one brand that you like most and assign it a number 1. Then find the second most preferred brand and assign it a number 2. Continue this procedure until you have ranked all the brands of toothpaste in order of preference. The least preferred brand should be assigned a rank of X. No two brands should receive the same rank number. The criteria of preferred is entirely up to you. There is no right or wrong answer. Just try to be consistent. Brand Yoobao Keva Lepow Sony MiLi Pineng Power Rover Octopus Panasonic Beneva Q9. Below are X attributes of power banks. Please allocate 100 points among the attributes so that your allocation reflects the relative importance you attach to each attribute. The more points an attribute receives, the more important the attribute is. If an attribute is not at all important, assign it zero points. If an attribute is twice as important as some other attribute, it should receive twice as many points. Average Responses Of Three Segments Attribute Segment 1 Segment 2 Segment 3 Price Packaging Voltage Brand Colour Weight Rank order

Q10. Please rate the object by placing a mark at the appropriate position on a line that runs from one extreme of the criterion variable to the other. How would you rate Yoobao power bank? Very bad Neither good Not bad Very good

Probably the worst-------------------------------------------------------------------------Probably the best 0 10 20 30 40 50 60 70 80 90

Q11. Nowadays, most of the phones consume battery greatly. Agree Disagree

----------------------------------------------------------------------------------1 2 3 4 5 6 7 8 9 10

Q12. I buy the cheapest Yoobao product. Agree Disagree

----------------------------------------------------------------------------------1 2 3 4 5 6 7 8 9 10 Q13. I buy power bank that T have seen advertised Agree Disagree

----------------------------------------------------------------------------------1 2 3 4 5 6 7 8 9 10

Q14. I surf the internet Frequently Occasionally Seldom Never

----------------------------------------------------------------------------------------------------------1 2 3 4 5

Q15. Please indicate a degree of agreement or disagreement with each of a series of statements about the stimulus objects. Strongly disagree Yoobao sells a high quality merchandise Q16. Strongly disagree Yoobao has poor-in store service Q17. Strongly disagree I like to buy Yoobao products Q18. Please rate the object by placing an X at the appropriate position on a line that runs from one extreme of the criterion variable to the other. Yoobao is Powerful -------------------------Weak Disagree Neither agree nor disagree Agree Strongly agree Disagree Neither agree nor disagree Agree Strongly agree Disagree Neither agree nor disagree Agree Strongly agree

Q19. Yoobao is Unreliable -------------------------Reliable

Q20. Yoobao is Modern -------------------------Old-fashioned

Q21. When talking about power bank, do you think it is useful or important to you? Please circle the following number. +5 +4 +3 +2 +1 Useful and important -1 -2 -3 -4x -5 Q22. The price of Yoobao power bank is reasonable. +5 +4 +3 +2 +1 Reasonable -1 -2 -3 -4x -5