ANALYSIS AND INTERPRETATION

Age Category

Number of Respondents 5 22 13 14 16 5 75

Percentage

Below 18 18-25 26-35 36-45 46-55 55 and above Total

7 29.0 17.0 19.0 21.0 7.0 100%

Below 18 18-25 26-35 36-45 46-55 55 and above

Interpretation This questionnaire is designed to get the personal information about the age group of women entrepreneurs. Most of the women in the age group of 1-25 years.

1. Your Age when start the Business Age when Start the Business Below 18 18-25 26-35 36-45 46-55 Total Number of Respondents 17 28 7 17 6 60

Percentage

23.0 37.0 9.0 22.0 9.0 100%

Below 18 18-25 26-35 36-45 46-55

Interpretation This question is designed to know that at what age mostly women involve in their entrepreneurial activities and from this we got know that most of the women start their own business at the age of 18-25 years.

2. Marital Status

Marital Status

Number of Respondents 22 34 7 8 4 60

Percentage

Unmarried Married Separated Divorce Widow Total

29.0 46.0 9.0 10.0 6.0 100%

Interpretation This question is designed to know that how many women entrepreneurs are unmarried Married, Separated, Divorce and Widowed. Thus we got to know that majority of the women are married i.e 52%.

3. Which family person inspires you to do your own work?

Number of Respondents 49 18 8 75

Family member

Percentage

Friend Neighbors Any other Total

65 24 11 100

70 60 50 40 30 20 10 0 Friend Neighbors Any other Percentage

Interpretation It is to know the what is the major inspiration for the women in start their own business and from that we have got to know that their family members have inspired them the most to start their own business.

4. Do you have any experience of working before anywhere?

Number of Respondents 25 21 25 4 75

Experience

Percentage

Not at all Somewhat Moderately Very much Total

33 28 33 6 100

35 30 25 20 Percentage 15 10 5 0 Not at all Somewhat Moderately Very much

Interpretation We have designed this question mainly to know whether these women entrepreneurs have previous work experience and thus from this we have got know the most of the women dont have work experience.

5. How can you well define the purpose of the job?

Inspiration from whom Satisfy financial needs Desire to enjoy the job To prove yourself To become independent Total 75 100 3 24 4 33 10 13 Number of Respondents 38

Percentage

50

50 45 40 35 30 25 20 15 10 5 0

Percentage

Interpretation This question is designed to know about what is the main purpose for the women entrepreneurs to start this business and we found that mostly women start for satisfaction of their financial needs.

6. Do the people in the society criticize upon you for doing this work?
Inspiration from whom Not at all Somewhat Moderately Very much Total Number of Respondents 4 24 28 19 75

Percentage

6.0 32.0 37.0 25.0 100

40 35 30 25 20 15 10 5 0 Not at all Somewhat Moderately Very much Percentage

Interpretation We have designed this question mainly to know whether the women who are doing their own business face any criticism from the society and thus we have got to these socio cultural constraints are the major problem women are facing nowadays.

7. Are you taking any of the following steps to enhance your skills?
Number of Respondents 28 8

Skills

Percentage

Getting Education Getting computer training Getting training in the required field Seeking advise from some experienced person Total

37.0 12.0

10.0

32

42.0

75

100

45 40 35 30 25 20 15 10 5 0 Getting Education Getting Getting Seeking computer training in advise from training the required some field experienced person

Percentage

Interpretation We have to got to know that mostly entrepreneurs are getting training in the required to further enhance their skills, while only some of them are getting education but a small percentage is focusing to get the computer training.

8. Is your family supporting you in your activities?

Support from the family Not at all Somewhat Moderately Very much Total

Number of Respondents 8 22 32 13 75

Percentage

11.0 29.0 43.0 17.0 100

45 40 35 30 25 20 15 10 5 0 Not at all Somewhat Moderately Very much Percentage

Interpretation Finding of this question is that most of the families of these women entrepreneurs are supporting to some extent.

9. What are the modes of transport?

Transport

Number of Respondents 42 33 75

Percentage

Public Private Total

56.0 44.0 100

60 50 40 30 20 10 0 Public Private Percentage

Interpretation In this question we come to know that the mostly women use public transport and this is major difficulty for these women that they dont have their own transport and lot of time is wasted or waiting for these public transport and they have to face criticism of people.

9. Do you face any problem in managing your work and personal life?

Problems Faced

Number of Respondents 10 26 28 11 75

Percentage

Not at all Somewhat Moderately Very much Total

13.0 35.0 37.0 15.0 100

40 35 30 25 20 15 10 5 0 Not at all Somewhat Moderately Very much Percentage

Interpretation This question is designed to know whether these women face any difficulty in managing their work and personal life. And we come to know that these women face moderate difficulties in managing all this.

9. You compromise on quality of raw material in case of you lack finance?

Quality

Number of Respondents 20

Percentage

Strongly disagree Neither agree or disagree Disagree Agree Strongly agree Total

27.0

16

21.0

3 28 8 75

4.0 37 11.0 100.0

40 35 30 25 20 15 10 5 0 Strongly disagree Neither agree or disagree Disagree Agree Strongly agree Percentage

Interpretation This question is designed to know these women compromise on the quality of raw material in flourishing their entrepreneurial activities. And we come to know that most of the women agreed on low quality material in case they lack finance.

12. What was the first problem that you face while starting the business?

Number of Respondents Finance Social support Experience Mentor Any other Total 35 13 16 8 3 75

Percentage

47.0 17.0 21.0 11.0 4.0 100.0

50 45 40 35 30 25 20 15 10 5 0 Finance Social support Experience Mentor Any other

Interpretation In this question we asked from self employment or women entrepreneurs about the very first problem they face at the start of their business. And they said that the very first problem they face is the availability of finance.

13. How do you rank following in the order of importance for entrepreneurial activities?

Ranking

Number of Respondents 33 6 16 7 13 75

Percentage

Finance Communication Training Mobility Social support Total

44.0 8.0 21.0 9.0 17.0 100.0

45 40 35 30 25 20 15 10 5 0

Percentage

Interpretation In this question we asked about the importance of these things in their entrepreneurial or self employed activities which thing is most important and which is least. Here we come to know that finance is mostly important from anything.

14. What do you think govt. should do promote women entrepreneurial activities?

Way to promote

Number of Respondents

Percentage

Open vocational interest Relaxation in terms of microfinance Any other Total

18

24.0

25

33.0

32 75

43.0 100.0

45 40 35 30 25 20 15 10 5 0 Open vocational interest Relaxation in terms of microfinance Any other

Percentage

Interpretation This question is designed to know that what the government should do for the promotion of these activities, here they have chosen the option any other where they have said that they should do workshops or seminars give more opportunities or privileges to these women as well as promote their attempts of this venture.

15. What type of enterprise are you engaged in?

Enterprise

Number of Respondents 4 39 27 5 75

Percentage

Trade Services Manufacturing Any other Total

5.0 52.0 36.0 7.0 100.0

100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0%

Percentage

Interpretation In this question we asked about the type of business they are engaged in and most of these women are engaged in services.

16. What was the major source of money you started this enterprise with?
Enterprise Borrowed loan from financial institution Savings over a period of time Savings from other enterprise business Borrowed from a friend relative Help from a friend relative Any other Total Number of Respondents 12 6 20 6 13 18 75 Percentage 16.0 8.0 26.0 8.0 18.0 24.0 100

30 25 20 15 10 5 0

Percentage

Interpretation In this question we are mainly concerned to know about that from where mostly women entrepreneurs arrange for their start up finance and thus from this we have to know that the main sources they employ are the savings over a period of time and help from friend/ relative.

17. Is the enterprise registered?

Enterprise Yes No Total Number of Respondents 30 45 75 Percentage 40.0 60.0 100

Yes No

Interpretation We have designed this question mainly to address one of the most important issues that are facing because of the respondents of their work and even today the percentage of unregistered works in more than the registered and because of the their work us unable to get so much recognize.

18. Does your business have bank account?

Account Yes No Total Number of Respondents 30 45 75 Percentage 40.0 60.0 100

Yes No

Interpretation We have designed this question mainly to know whether the women who are doing their business have any bank account of their own business and thus we have found that the majority of the business do not have any bank account.

19. Do you contribute money from your business towards household expenditure?
Account Somewhat Moderate Very much Total Number of Respondents 5 30 40 75 Percentage 7.0 40.0 53.0 100.0

Somewhat Moderate Very much

Interpretation In this question mainly concerned to know that their whether these self employed women spend their money in their household expenditure or not and these we have found that most of these spend their money in household expenditure. .

20. Have you take any training before or after the start of this business?
Training Training before start of the business Training after of the business No training Total Number of Respondents 46 19 10 75 Percentage 61.0 25.0 14.0 100.0

70 60 50 40 30 20 10 0 Training before Training after of start of the the business business No training Percentage

Interpretation In this question mainly to know about the stage of women who are take training related to their business and thus we have found that the about 80% of the women take training related to their business before starting it. .

21. What educational qualification do you have?

Training Primary Secondary Diploma Bachelors Total Number of Respondents 32 18 11 14 75 Percentage 43.0 24.0 15.0 19.0 100.0

45 40 35 30 25 20 15 10 5 0 Primary Secondary Diploma Bachelors Percentage

Interpretation We have basically designed this questionnaire to know about the education of these women entrepreneurs self employed in rural areas as education have significant impact on the success of any business

Chi-Square Analysis H0: Age has no significant impact on experience of women entrepreneurial self employed activities in Coimbatore area HA : Age has significant impact on experience of women entrepreneurial self employed activities in Coimbatore area Chi-Square Test Value Pearson Chisquare Likelihood ratio No. of valid cases 118.508 61 20 20 188.612(a) df 20

Level of significance = 5% or 0.05 Test statistics: x 2 (Oi Ei) Ei Calculation: x 2 x 2 a, ( R 1)(C 1) df=20 188.612>31.41 Result Since the calculated value of x2 is greater then the tabulated value of critical region so, it falls in the rejection region. Hence, we reject H0 and acceot HA.

Conclusion From the above hypothesis decisoon it is concluded that age has a signficant impact on the experience of women entrepreneurial self employed acticvities in coimbatore area.

H0:

Adequate education of women in Coimbatore area has no significant impact on their business related skills

HA : Adequate education of women in Coimbatore area has a significant impact on their business related skills

Chi-Square Test Value Pearson Chisquare Likelihood ratio No. of valid cases Level of significance = 5% or 0.05 Test statistics: x 2 (Oi Ei) Ei Calculation: x 2 x 2 a, ( R 1)(C 1) df=16 118.065>26.30 Result Since the calculated value of x2 is greater then the tabulated value of critical region so, it falls in the rejection region. Hence, we reject H0 and accept HA. 84.548 61 16 188.065(a) df 16

Conclusion From the above hypothesis decision it is concluded that adequate education has a signficant impact on the experience of women entrepreneurial self employed activities in coimbatore area.

H0 : There is no relationship between mobility and type of transportation used by women entrepreneurs in Coimbatore area. HA : There is a relationship between mobility and type of transportation used by women entrepreneurs in Coimbatore area.

Chi-Square Test Value Pearson Chisquare Likelihood ratio No. of valid cases Level of significance = 5% or 0.05 Test statistics: x 2 (Oi Ei) Ei Calculation: x 2 x 2 a, ( R 1)(C 1) df=16 121.232>18.31 Result Since the calculated value of x2 is greater then the tabulated value of critical region so, it falls in the rejection region. Hence, we reject H0 and accept HA. 96.762 62 16 121.232(a) df 10

Conclusion From the above hypothesis decision it is concluded that relationship between mobility and type of transportation used by these women entrepreneurial self employed activities in coimbatore area.

H0 : There is no relationship between availability of finance and use of low quality raw material. HA : There is a relationship between availability of finance and use of low quality raw material.

Chi-Square Test Value Pearson Chisquare Likelihood ratio No. of valid cases Level of significance = 5% or 0.05 Test statistics: x 2 (Oi Ei) Ei Calculation: x 2 x 2 a, ( R 1)(C 1) df=25 168.1444>37.65 Result Since the calculated value of x2 is greater then the tabulated value of critical region so, it falls in the rejection region. Hence, we reject H0 and accept HA. 121.152 62 25 168.144 (a) df 25

Conclusion From the above hypothesis decision it is concluded that relationship between availability of finance and use of low quality raw material used in the business.

H0:

The entrepreneurs self employed women whose families are not supportive are easily managing their work and personal work.

HA : The entrepreneurs self employed women whose families are supportive are easily managing their work and personal work.

Chi-Square Test Value Pearson Chisquare Likelihood ratio No. of valid cases Level of significance = 5% or 0.05 Test statistics: x 2 (Oi Ei) Ei Calculation: x 2 x 2 a, ( R 1)(C 1) df=25 178.592>26.30 Result Since the calculated value of x2 is greater then the tabulated value of critical region so, it falls in the rejection region. Hence, we reject H0 and accept HA. 103.644 61 16 178.592(a) Df 16

Conclusion From the above hypothesis decision it is concluded that entrepreneurs self employed women whose families are not supportive are easily managing their work and personal life. i.e their family support helps to easily manage their work and personal life.

H0:

Mostly the rural women are not engaging in entrepreneurial activities to fulfill their household expenditures.

HA : Mostly the rural women are engaging in entrepreneurial activities to fulfill their household expenditures.

Chi-Square Test Value Pearson Chisquare Likelihood ratio No. of valid cases Level of significance = 5% or 0.05 Test statistics: x 2 (Oi Ei) Ei Calculation: x 2 x 2 a, ( R 1)(C 1) df=6 35.065>12.59 Result Since the calculated value of x2 is greater then the tabulated value of critical region so, it falls in the rejection region. Hence, we reject H0 and accept HA. 44.949 60 6 35.065 (a) Df 6

Conclusion From the above hypothesis decision it is concluded Mostly the rural women are mostly engaging in entrepreneurial activities to fulfill their household expenditures.

H0:

There is no relationship between training and business related shills.

HA : There is relationship between training and business related shills.

Chi-Square Test Value Pearson Chisquare Likelihood ratio No. of valid cases Level of significance = 5% or 0.05 Test statistics: x 2 (Oi Ei) Ei Calculation: x 2 x 2 a, ( R 1)(C 1) df=6 25.714>12.59 Result Since the calculated value of x2 is greater then the tabulated value of critical region so, it falls in the rejection region. Hence, we reject H0 and accept HA. 32.923 60 6 25.714 (a) Df 6

Conclusion From the above hypothesis decision it is concluded there is relationship between training and business related skills because training related to business enhance the skills and capabilities of these women.

H0:

Those women entrepreneurs who are most educated are not having good interpersonal communication skills

HA : Those women entrepreneurs who are most educated are having good interpersonal communication skills.

Chi-Square Test Value Pearson Chisquare Likelihood ratio No. of valid cases Level of significance = 5% or 0.05 Test statistics: x 2 (Oi Ei) Ei Calculation: x 2 x 2 a, ( R 1)(C 1) df=6 144.196>21.03 Result Since the calculated value of x2 is greater then the tabulated value of critical region so, it falls in the rejection region. Hence, we reject H0 and accept HA. 127.588 60 6 144.196(a) Df 12

Conclusion From the above hypothesis decision it is concluded that women entrepreneurs who are most educated are having good interpersonal communication skills.

FINDINGS

From the foregoing analysis the following findings were extracted. After conducting the survey, we find that most of the respondents believe that they are facing a lot of problems regarding their entrepreneurial/self employed activities. After this research we have come to know that most of these women are involved in handmade embroidery work. According to the majority of the respondents the most important problems are finance and then training, social support, mobility and communication respectively. We have also found that mostly women are not educated and this thing is creating a lot of hindrance in the success of their business. We also come to know that most of the businesses run by these women are not registered and they also do not have any bank account. We found that due to lack of awareness of these women, they are unable to avail the opportunities being provided by the govt. We also find that these self employed women are facing a lot of sociocultural constraints The women entrepreneurs have to come across many hurdles during their business growth. Women today have grown in such a way that they are implied as the Bread Winners of the family. Even in this 21st century a women needs a lots of courage and strength to prove herself in this male dominating society.

RECOMMENDATIONS From the foregoing analysis the following recommendations can be suggested Government should arrange exhibitions on quarterly, semiannually or annual basis to promote the work of women entrepreneurs in the Coimbatore areas as this will provide them a platform where they can bring their work on scene. Government should train the employees who work in the micro financial institutions as to how to deal with the customers and tell them the benefits of thescheme. Government should do extensive ad campaigns to promote the work of these women not only within the country but also at the international level. Awareness should be created among these women as to how they can gain success in their business by getting proper education and getting required skills.5.There should be relaxations in the terms of micro finance so that they can easily start their own business. Society should not only support but also encourage such women who are source of pride for the nation.7.Special buses should be run for females so that they do not face any kind of problem while traveling. The study shows that she only attracts higher middle class and higher class people. So, she should provide with a arrange of products that even middle class people can afford. She should highlight her qualities as an Event Manager also. She being an owner of a well established designing firm, she should consider Interns under her sand guide them.

LIMITATIONS The purpose of this part is just to find out the specific weaknesses that may affect the findings of the study. During this research we face a number of problems due to which the internal as well as external validity of our Research findings are affected. These are as follows 1. Most of the women are not educated so they are not able to understand some questions. 2. Some of the women of beauty parlors were not cooperative. 3. The target market we are focusing is from Coimbatore areas so we have to face some difficulties in tracing their homes. 4. Some family members of illiterate women dont allow them to meet with us. 5. Due to lack of education of these women we are also facing communication problem. 6. Due to social pressure many women know what problems they are facing but they are not allowed to tell that. 7. We felt difficulty in operating SPSS software.8.Lab was not frequently available which a main problem for us

CONCLUSION

"Only a life lived for others is a life worthwhile". Yes. Today there is a greater awakening among women. In education, they have not only excelled but also become top makers. Likewise, in office and industry, many have shown brilliant results. Even in rural India with education, women have shown better performance. Educating women is absolutely essential in straightening her personality. The need of the hour is to provide an opportunity in a conducive atmosphere free from gender differences. The need for awareness motivation and courage to correct the faults of male counterparts are great challenges today. It is, therefore, encouragement of the growing intensity of motivation amongst educated young women for coming in the entrepreneurial stream and extends support with scientifically designed package of the technical and financial assistance. The non-governmental organizations have a bigger role in stimulating and nurturing the spirit of entrepreneurship amongst women. Towards this end, an integrated approach is necessary for making the movement of women entrepreneurship a success. For this purpose, both the government and nongovernment agencies have to play a vital role.

BIBLIOGRAPHY BOOKS 1. Women Entrepreneurship and Business Management by-Vasant Desai 2. Personnel Management (Memorial) 3. Human Resource Management by- T.V.Rao

WEBSITE 1. www.google.com 2. www.wikipedia.com