RESEARCH PAPER- Smaller footprints for Nike

Author: Anonymous journal :In Business published :November 1, 2001 volume 23 issue 5 start page 8 size 2 pages

The multibilliondollar athletic apparel maker Nike Inc. recently joined with the World Wildlife Fund's (WWF) Climate Savers Program to slice greenhouse gas (GHG) emissions. "We are taking the necessary measures to ensure our total footprint has a minimal impact," says Joanie Komlos, Nike spokesperson. That's a major challenge since the company subcontracts manufacturing all over the world.

In October, Nike committed to working closely with WWF to determine how many GHGs the company emits annually. "Once we have that baseline number, we will then focus on developing hard reduction targets," Komlos explains. "We are absolutely committed to fixing our owned and operated facilities first because we have greater control of those operations. Then, once we see the whole footprint, we'll reevaluate in 2005 and set new targets."

The goal is to reduce by 13 percent the amount of carbon dioxide emissions generated, using 1998 figures as a baseline. To do this, the company will implement energy conservation projects, purchase green power and invest in community energy efficiency projects. The company estimates it flies for business an average of 110 million miles a year in the United States alone. However, the company paired with Delta Air Lines for an "EcoClass" flight classification in 2000 a program where Nike and Delta both donate a portion of the ticket price to offset carbon dioxide emissions through innovative projects.

When the footprint is determined, the company will create new baselines for its major subcontracted footwear and apparel manufacturing facilities by the end of 2003. In extending reduction efforts to its global network of business partners, Nike will have the chance to investigate, evaluate and distribute best practices to its major subcontracted facilities. Everything from packaging to transportation will be evaluated to improve efficiency and reduce greenhouse gases from the supply side of its footprint. A GHG reduction plan for those facilities will be drawn up by 2005.

"The Climate Savers program has tremendous potential to mitigate climate change through the combined efforts of its present participants, including IBM, Johnson & Johnson and Polaroid, as well

as future participants," says Dr. Joseph Romm, director of the WWF's Center for Energy and Climate Solutions. Program participants agree to independent verification of their emissions reductions and to share information about their progress with other businesses.

RESEARCH PAPER-Hackney Council to launch fashion eco bags

author :Rosie Baker journal: Marketing Week (Online) published :August 2, 2011

The London Borough of Hackney is preparing to launch a range of sustainable bags developed by local designers in a bid to reduce the number of plastic bags used by retailers in the area. The news comes as WRAP revealed that more than 6.4 billion carrier bags were given out by retailers in 2010 a 5% increase on the previous year. Hackney Council is hopes to introduce limited edition sustainable bag designed by local, upcoming and established designers to reduce carbon footprint and encourage longterm ecofriendly behaviour in the borough. The area is home to the London College of Fashion and has historic ties to the fashion industry. The Council says it wants to "build on its fashion heritage and style credentials to tackle a growing concern" It plans to create four seasonal bags over the course of the yearlong scheme, to coincide with London Fashion Week. The bags will be given away free to residents that spend more that Pounds 10 on produce in one shopping transaction at street markets in the borough. The initiative will be supported by a PR and social media campaign as well as on the Council's own media channels.

RESEARCH PAPER-Green Youth Movement; It's Getting Haute in Here: the Green Youth Movement Presents L.A. Fashion Week's Eco Fashion Show

author: Anonymous journal: Ecology, Environment & Conservation published: February 26, 2010

2010 FEB 26 - (VerticalNews.com) -- This season, green is the new black. LosAngeles-based nonprofit , the Green Youth Movement (GYM) will be presenting THE GREENINITIATIVE: A Humanitarian Fashio n Show at 1 p.m. on Saturday, March 20, 2010 at SunsetGower Studios in Hollywood, California. As p art of Los Angeles Fashion Week, this highlyanticipated event aims to celebrate sustainable living by

showcasing collections fromeco-friendly designers. THE GREEN INITIATIVE is positioned to prove that fashion andsustainability can go hand-in-hand, and that eco-conscious alternatives can be just as "h aute"on the runway. Produced by The Gallery Los Angeles, THE GREEN INITIATIVE will feature collections fromsustainable designers such as Emily Factor, Lizzie Parker and others. All designs are madein the United States, uti lize sustainable materials and are responsibly produced - just the kindof environmentally sound solut ion that the Green Youth Movement advocates in its mission topromote sustainable living and green education amongst the younger generation. "THE GREEN INITIATIVE is an opportunity to communicate the importance of livingsustainably to the next generation of consuming adults," says 17-year-old Ally Maize, LosAngeles' resident "green teen" and founder of the Green Youth Movement. "We want peopleto reduce, reuse, recycle and rethink t he choices they make every day in every aspect of theirlives, including fashion." Proceeds from THE GREEN INITIATIVE will go to the Green Youth Movement's conservationand refor estation initiatives, notably a tree-planting project in the Silverwood Lake StateRecreation Area to of fset the fashion show's carbon footprint. THE GREEN INITIATIVE willalso give guests a sneak peek of GYM's Green Cinderella Project, an effort to encourageteens to recycle prom dresses by donating th em to less fortunate students. "Fashion is such a big part of youth culture and serves as an ideal means of raising globalawareness o f sustainable living," adds Ally. "We hope THE GREEN INITIATIVE gets peopleexcited about being gree n and making environmentally-conscious lifestyle choices." To join in on the glamour, purchase tickets for THE GREEN INITIATIVE athttp://gymfashionshowtix.ev entbrite.com. For more information on the Green Youth Movement, please visithttp://www.greenyouthmovement .org. Keywords: Conservation, Ecology, Environment, Fashion, Green Youth Movement,Hollywood, Retail. This article was prepared by Ecology, Environment & Conservation editors from staff andother repor ts. Copyright 2010, Ecology, Environment & Conservation via VerticalNews.com.

RESEARCH PAPER-Greenhouse Gases; Reducing carbon footprints with carbon storage

Journal Global Warming Focus published November 21, 2011 issn 1945-7847 start page 206 added 8:55 PM

2011 NOV 21 - (VerticalNews.com) -- Control of carbon emissions is an importantcomponent in the b id to address global climate change. However destruction of wildlandhabitats to make way for agricu lture continues to erode the amount of carbon stored in thebiomass and soil. New research publishe d in BioMed Central's open access journal CarbonBalance and Management shows that maintenance of wildlands in and among vineyardssignificantly increases carbon storage. Policies which include im proving carbon storage byincreasing vegetation and biodiversity, along with reduction in carbon emi ssions, will help tobalance global atmospheric carbon. Across the Mediterranean, vineyard expansion poses a threat to loss of natural habitat andspecies di versity. A study in Northern California looked at the biodiversity and carbon storageat five ranches w ith a range of soil types and farming methods. Ranches varied in the amountand variety of wildland from having only five species of mostly very young trees, to having 18different species of tree, rangi ng from saplings to established, closed canopy forest. Most ofthe carbon was stored in the top metr e of soil (not including roots) however the variation incarbon content was most noticeable for above ground woody biomass where wildlands had12 times the carbon content of vineyards. Overall, fores t areas contained 45% more carbonthan vineyard but variation between ranches was extreme depen ding on the amount, andtype, of vegetation present. Prof Louise Jackson from the University of California whose team performed the research,explained, "Maintenance of natural wildland in agriculture sites can improve water control,pest management, r etention of nutrients, and prevent erosion. Our results show thatintegration of wildland and vineyar ds can also improve the amount of carbon stored in woodybiomass and in the soil compared to mor e strictly farmed land and that organically basedmethods appear to further minimize the winegrowe r's carbon footprint." Keywords: Ecology, Global Warming, Greenhouse Gases. This article was prepared by Global Warming Focus editors from staff and other reports.Copyright 20 11, Global Warming Focus via VerticalNews.com.

Research paper-woodland takes initiative to save planet

Wednesday, 08 August 2012 In a bid to reduce global warming, Woodland has taken an initiative by planning to become a fully carbon neutral company. By doing this, Woodland will be the first carbon neutral company in India. This is part of its campaign Proplanet, which has set for itself the goal of net Zero Carbon emissions for operational activities. By it Woodland will make customers aware of the eco-index of the products which would explain the eco-friendly measures that have gone into the companys product, right from the chemical used to the total carbon footprint.

To start with, the company will be implementing this initiative through a chain of Woodland stores in Karnataka and Delhi NCR region. It has already done a comprehensive Carbon Accounting for the chain of its stores in these two regions to calculate the carbon footprint of each store through its retail operations. Currently, Woodlands 30 stores in Karnataka account for a carbon footprint of 1,000 MT of Carbon Dioxide. In the Delhi NCR region, the footprint count is 2,000 MT of CO2 in its 46 stores.

Also, the company will encourage its customers to pledge their emissions reduction for every solar water heater they use. Those customers who pledge to use a solar geyser will be gifted with an evoucher after they authenticate the claim. Therefore, customers too would be sharing carbon credits and as a result help the retail chain reduce its carbon footprint. After Bangalore and Delhi NCR, Woodland India plans to implement this initiative to all its outlets in the country. By 2015, the company aims at becoming entirely carbon neutral.

As far as its retail expansion plans are concerned, the company which is growing at a rate of 30 per cent, intends to open around 10 outlets in Karnataka alone and 60 across the country by the end of this year. According to company officials, the South market has warmly welcomed this initiative and is looking forward to introducing green camps in different cities, tie-up with schools initiate green initiatives with kids.