Presentation for TVC

Think Like

Giants
Advertise Cairns enables your company to tap into a flexible marketing work-force of the highest quality.
Using our international network of creative marketing and production specialists, we carefully select the writers, designers, and digital and communications specialists best suited to your business and commercial needs. Its a collaborative approach that can see our teams working in-house alongside your staff, or remotely off-site on specific projects or long-term campaigns. We work on a flat-fee basis only, which means you not only have reassuring transparency, but also administrative convenience and certainty of cost. Were highly creative when required, but when bespoke answers arent called for, we wont spend unnecessary time reinventing the wheel. Instead well deliver effective marketing solutions built on tried and tested strategies or individualised tested packages.

Our Partners

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Our Partners

IMG Mediabrands, Created by IPG in 2007 to manage all of its global media-related assets, mediabrands employs over 6,5000 communications specialists operating in 90 countries and manages $34B in global media billings.
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Our Partners

Initiative was the only media agency to win an IAB Award 2011 for excellence in digital media. We also had the most finalists of any Australian agency at the Media Federation Awards 2011 and Initiative again won one. Earlier in 2011 Initiative shared an Effie Award for campaign effectiveness

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Our Partners

Initiative has some of Australias most desirable and leading brands including Hyundai, Kia, Officeworks, Bunnings, Rabobank, QANTAS Jetset Travel and Clorox. Initiative has clients that spend as little as $20k per year up to some that spend over $50m and we build bespoke client teams to meet each individual clients needs.

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Our Partners

A high proportion of our clients are retail and E-commerce businesses and we have extensive skills, tools and abilities in driving optimized online sales. Our response team works on clients ranging from i-Select to Carsguide, Microsoft, Coles Online and around another 20 online acquisition based businesses.

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Our Partners

Airborne is newest division of Mediabrands Australia. Airborne is a cost-effective, quick turnaround, full service, digital and traditional creative agency.

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Our Partners

Slides are the property of Advertise Cairns 2012

Our Partners

Why do we exist?
Traditional advertising is less effective than it used to be. We believe there are better ways to connect and engage consumers. Our clients are demanding fresh thinking.

What do we do?
We help brands become a part of what people are watching and reading instead of relying on being in between what people are watching and reading. We create insight driven ideas that deliver real world impact.

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Our Partners

Smart solutions. Client victories.

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A barter transaction involves four key participants: 1. The Client 2. The Agency 3. The Media Vendor 4. The Barter Company
Understanding how each of these parties comes together to create a successful deal is essential before entering into a barter transaction. ORION has created a matrix to visually communicate how all of these participants work together

Our Partners

MagnaGlobal is the strategic global media unit responsible for forecasts, insights and negotiation strategy across all media channels on behalf of Mediabrands.
WHO WON : W.C 6TH MAY
A little bit of good news for Southern Cross Ten at last with the Finale of the Biggest Loser and the launch of Masterchef increasing their overall market share by 2 percentage points WOW (from 10.8% to 12.8% share). Prime (7) continued to remain fairly stable WOW only moving slightly from 22.7% to 22.5% share, while WINNBN saw a drop from 24.4% to 22.5% losing 1.9 percentage points from the previous week. This could be attributed to The Voice going from two nights a week to one night a week and the audience moving around to watch other new launches and finales. Slides are the property of Advertise Cairns 2012

Our Partners

Mediabrands Analytics is the research and data modelling division of the Mediabrands group.

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Scene 1

Meet Doris and Frank, theyre off on the adventure of their lives.

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in their new Motoco Winnebago - and what a big country we have to enjoy.

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You cant see it all in a day, a month, or even a year....... but your lifetime adventure starts at Motoco, exclusive home of Winnebago in North Queensland.
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The view from your bedroom window changes everyday

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- and theyve made it

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day 1 to destination No. 1, MOTOCO - now just around the corner on Mulgrave Road.

Slides are the property of Advertise Cairns 2012