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INTRODUCTION
About Vodafone:
We will be the communications leader in an increasingly connected world Vodafone Group Plc is the world's leading mobile telecommunications company, with a significant presence in Europe, the Middle East, Africa, Asia Pacific andthe United States through the Company's subsidiary undertakings, joint ventures, associated undertakings and investments. The Group's mobile subsidiaries operate under the brand name 'Vodafone'. Inthe United States the Group's associated undertaking operates as Verizon Wireless. During the last two financial years, the Group has also entered into arrangements with network operators in countries where the Group does not hold an equity stake. Under the terms of these Partner Network Agreements, the Group and its partner networks co-operate in the development and marketing of global services under dual brand logos. At 30 June 2008, based on the registered customers of mobile telecommunications Ventures in which it had ownership interests at that date, the Group had 269million customers, excluding paging customers, calculated on a proportionateb asisin accordance with the Company's percentage interest in these ventures. The Company's ordinary shares are listed on the London Stock Exchange andthe Company's American Depositary Shares ('ADSs') are listed on the New York Stock Exchange. The Company had a total market capitalization of approximately 79 billion at 30 June 2008.Vodafone Group Plc is a public limited company incorporated in England under registered number 1833679. Its registered office is Vodafone House, The Connection, Newbury, and Berkshire, RG14 2FN, England.

HISTORY Vodafone over the year


Vodafone was formed in 1984 as a subsidiary of Racal Electronics Plc. Then known as Racal Telecom Limited, approximately 20% of the company's capital was offered to the public in October 1988. It was fully emerged from Racal Electronics Plc and became an independent company in September 1991, at which time it changed its name to Vodafone Group Plc. Following its merger with Air Touch Communications, Inc. (AirTouch), the company changed its name to Vodafone Air Touch Plc on 29 June 1999 and, following approval by the shareholders in General Meeting, reverted to its former name, Vodafone Group Plc, on 28 July 2000.

Key milestones in the development of Vodafone can be found in the following sections, organized by year: 2008 Vodafone acquires a 70% stake in Ghana Telecom for $900 million (July)Vodafone launches the M-Paisa mobile money transfer service on Af g h a n i s t a n ' s R o s h a n . A f g h a n i s t a n i s a d d e d t o t h e Vo d a f o n e f o o t p r i n t . (February) 2007 A consortium led by Vodafone Group is awarded the second mobile phonelicense in Qatar (December). Vodafone agrees to acquire Tele2 Italia SpA andTele2 Telecommunication Services SLU from Tele2 AB Group. (October)Vodafone announces completion of the acquisition of Hutch Essar from Hutchison Telecommunications International Limited. (May) Safaricom, Vodafones partner in Kenya announces the launch of M-PESA, aninnovative new mobile payment solution that enables customers to completesimple financial transactions by mobile phone. (February) Vodafone agrees to buy a controlling interest in Hutchison Essar Limited, aleading operator in the fast growing Indian mobile market, (February)Vodafone announces agreements with both Microsoft and Yahoo! to bringseamless Instant Messaging (IM) services to the mobile which can beaccessed from both the PC and mobile handsets. (February)Vodafone signs a series of ground-breaking agreements which will lead to themobilizing of the internet. You Tube agrees to offer Vodafone customersspecially rendered You Tube pages on their mobile phones. With Google,Vodafone announces its intention to develop a location-based version of GoogleMaps for With eBay, Vodafone announces it is to offer the new eBay mobileService to customers, With MySpace.com Vodafone announces an exclusive partnership to offer Vodafone customers a My Space experience via their mobilephones. (February).Vodafone reaches 200 million customers (January) 2006 Sale of 25% stake in Switzerland's Swisscom (December)Sale of 25% stake in Belgium's Proximus. (August)The number of Vodafone live! customers with 3G reached 10 million in March2006.We acquired Telsim Mobil Telekomunikasyon Hizmetleri (Turkey) in May2006.Launch of mobile TV capability and Vodafone Radio DJ, whichoffers apersonalized, interactive radio service streamed to 3G phones and PCs.3G broadband through HSDPA launched offering faster than 3G speeds. Japan business sold to SoftBank.Make the most of now global marketing campaign launched.Sir John Bond succeeds Lord MacLaurin as Chairman.

2005 We completed the acquisition of MobiFon S.A. (Romania) and Oskar Mobilea.c.(Czech Republic) (May). Launch of Vodafone Simply, a new easy -to-use serviceforcustomers who want to use voice and text services with minimum complexity(May). Introduction of Vodafone Passport, a voice roaming price plan thatprovidescustomers with greater price clarity when using mobile voice services abroad 2004 We launched our first 3G service in Europe with Vodafone Mobile Connect3G/GPRS data card.We have 14 Partner Networks with new agreements in Cyprus, Hong Kong andLuxembourg.Vodafone live! with 3G launched in 13 markets (November). 2003 At the GSM Association Awards Ceremony in Cannes, France, we won themobile industry's most prestigious awards in two categories, Best ConsumerWireless Application or Service and Best Television or BroadcastCommercialfor its global consumer service, Vodafone live! Our premium handset forVodafone live!, the Sharp GX10, won the Best Wireless Handset Award for theSharp Corporation.Vodafone live! attracts 1 million customers in its first six months.Verizon Wireless and Vodafone co-operate on laptop e-mail, internet andcorporate applications access for the US and Europe.Arun Sarin succeeds Sir Christopher Gent as Chief Executive. 2002 We trial our global mobile payment system in the UK, Italy and Germany. The trial enables customers to purchase physical and digital goods using their mobile phone. We launch the first commercial European GPRS roaming service. Customer sare able to seamlessly access services such as corporate e-mail, intranet and personalized information on their mobile phones, laptops or PDAs over GPRS. The Vodafone Group Foundation is launched, with plans to contribute 20million to community programmes, guided by the Group Social Investment Policy. In October, we announce the launch of Vodafone live! a new consumer proposition, and Mobile Office, a new business proposition. In November, Vodafone Remote Access is launched as part of Mobile Office. The service gives business customers an easy way to connect to their corporate LAN to access e-mail, calendar and other business specific applications whilst on the move. 2001 We acquire Ireland's leading mobile communications company, Eircell. Vodafone and China Mobile (Hong Kong) ltd (CHMK) sign a 'strategic alliance agreement'. The Group completes

the acquisition of a 25% stake in Swisscom Mobile.We introduce instant messaging to our networks, a faster and more efficient way to communicate using text messages via SMS or WAP. First global communications campaign launched in August. The campaign features TV, cinema, print, online and outdoor media, each version asking thequestion, 'How are you?'.First Vodafone Partner Agreement with TDC Mobil A/S, Denmark's leadingmobile operator. The agreement is the first of its kind in the mobile industry and means Vodafone and TDC Mobil will cooperate in developing, marketing and advertising international roaming products and services to international travellers and corporate customers. We make the word's first 3G roaming call (between Spain and Japan). 2000 On 4 February, terms are agreed with the Supervisory Board of Mannesmann by which Mannesmann would become a part of the Vodafone community. The transaction almost doubles the size of the Vodafone Group. The agreement to acquire Mannesmann AG receives European Commission clearance on 12 April 2000.Verizon Wireless is launched in May, the combination of Vodafone Air Touch'sand Bell Atlantic's US cellular, PCS and paging assets.

Board Members
John Buchanan - Deputy Chairman Andy Halford - Chief Financial Officer

Alan Jebson Nick Land Anne Lauvergeon Simon Murray Luc Vandevelde Tony Watson

Philip Yea Board members Sir John Bond Andy Halford Anthony Watson Philip Yea Vittorio Colao Nick Land John Buchanan Alan Jebson Anne Lauvergeon Simon Murray Luc Vandevelde

Chairman : Sir John Bond Meet the board Sir John Bond became Chairman of Vodafone Group Plc on 25 July 2006havingpreviously served as a Non-Executive Director. The Deputy Chairman, John Buchanan, is the nominated senior independent director and his role includes being available for approach or representation by directors or significant shareholders who may feel inhibited from raising issues with the Chairman. He is also responsible for conducting an annual review of the performance of the Chairman and, in the event it should be necessary, convening anannual meeting of the non-executive directors. The Company considers all it s present non-executive directors to be fully independent. Read the terms of appointment for non-executive directors. The executive directors are Vittorio Colao (Chief Executive) and Andy Halford.

Chief Executive Vittorio Colao Vittorio Colao became Chief Executive of Vodafone Group Plc on 29 July 2008,having previously served as a Board Director.

John Buchanan - Deputy Chairman Board director since: 1 April 2003Board committees: Nominations and Governance Committee and AuditCommitteeJohn Buchanan is a member of the Nominations and Governance Committee and of the Audit Committee and, solely for the purposes of relevant legislation, is the Boards appointed financial expert on that Committee. He retired from the Board of BP Plc in 2002 after six years as Group Chief Financial Officer and executive director following a wide-ranging career with the company. He was a member of the United Kingdom Accounting Standards Board from 1997 to 2001. He is the Deputy Chairman of Smith & Nephew plc and a non-executive director of AstraZenecaPLC and BHP Billiton.

Andy Halford - Chief Financial Officer Andy Halford became the Chief Financial Officer of the Company in July 2005.He joined Vodafone in 1999 as Financial Director for Vodafone Limited, the UK operating company, and in 2001, he became Financial Director for Vodafone'sNorthern Europe, Middle East and Africa Region. In 2002, he was appointedChief Financial Officer of Verizon Wireless in the US. Prior to joining Vodafone he was Group Finance Director at East Midlands Electricity Plc. What we do: Mob ile is always at th e h eart of wh at we d o, bu t no w we are mo v in g in to integratedmobile and PC communication services.We are doing that in two ways wirelessly through 3G and HSDPA (HighSpeedDownload Packet Access), but also using fixed line broadband services like DSL(Digital Subscriber Line).Our customers benefit from a complete Vodafone experience in and out of theirhomes and offices. They are notified about email with our consumer push emailservice, access existing instant messaging services on the move, and share imagesand video captured on their handsets.We offer a suite of products that, starting with voice calls, offers our customers an alternative to a traditional fixed telephone line. Vodafone Zuhause in GermanyandVo dafon e Casa in Italy, p rov ide ou r custo mers with an easy -to-use mo b ile service, combined with low-cost fixed line telephony and DSL (Digital Subscriber Line)broadband. We have extended our reach into the office by delivering richerbusinessapplications and integrated fixed and mobile services, such as higher speedinternetaccess.With developments in

technology we can provide integrated mobile andPCofferings to give our customers a consistent experience whether they are at homeoron the move.

Products and Services


Voice Data Fixed and other services Devices

Technology
How do mobiles work?
Mobile evolution Network infrastructure Privacy Policy| Terms & Conditions Mobile Version

Data services
We offer a number of products and services to enhance our customersaccess to data services, including Vodafone live! for consumers as well as a suiteof products for business users such as Vodafone Mobile Connect data cards andinternet-based and corporate email solutions.Vodafone live! Internet on Your MobileQuick stats:*2 million customersSimple and secure browsing of online servicesUnlimited browsing tariff availableVodafone live! offers 750,000 songsVodafone live! includes selection of latest games on handsetsMobile TV has an average of 850,000 subscribers a monthInternet on your Mobile offers easy to use and secure browsing,

includingGoogle search, an unlimited browsing tariff and access to some of the mostpopular online services. You can use your mobile to access and update your social networking profiles,view and upload YouTube videos, buy and sell items on eBay, and check locations on Google Maps.You can also chat to friends easily with Yahoo! and MSN instant messagingusing an easy to use dedicated interface.Using the new Vodafone live! mobile and PC music player you can search formusic, artist pages and previews from a catalogue of more than 750,000 songs. Music from some of the worlds greatest artists is available, with music securedfrom agreements with major record labels such as Sony BMG MusicEntertainment, EMI, Universal Music, Warner Music, as well as independentmusic labels.Mobile TV offers an average of 20 channels from both local and internationalbroadcasters. Vodafone has local agreements with broadcasters, such as theBBC, ZDF, RAI, Pro-Sieben, Channel 4 and RTL, as well as internationalbroadcasts from HBO, Fox, NBC Universal, Warner Brothers, UEFAChampions League, Vodafone McLaren Mercedes and MTV, ensuring diverseand relevant mobile content.

Vodafone Mobile Connect


Quick stats:* 2.7 million customersBuilt-in 3G broadband on 44 laptop models7.2 Mbps down and 2.1Mbps up using Vodafone Mobile Connect card with HSPAtechnology Vodafone Mobile Connect enables you to access the internet on your laptop orPC via Vodafone Mobile Connect data cards or Vodafone Mobile Connect USBmodems.Business customers can access services such as email, corporate applications andcompany intranets using the service.

Vodafone Mobile Connect card:


You can enjoy built-in 3G broadband from Vodafone across 44 laptop models,including Vodafones partners Acer, Dell, HP and Lenovo. Everything you needto make an internet connection from your computer using a mobile network isinstalled and configured, allowing you to work on the move.

The Vodafone Mobile Connect card with 3G broadband offers enhanced speedswhich can be up to 7.2 Mbps downlink and up to 2.0 Mbps uplink by utilisingHSPA technology. Vodafone Mobile Connect USB modems: There are a range of Vodafone Mobile Connect USB modems with exclusivedesigns. The USB modems are plug and play compatible, allowing for a fastset up and making the device easy to use.

2. COMPANY PROFILE 3. PRODUCT PROFILE

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