Professional Documents
Culture Documents
ToutApp, Inc.
ToutApp, Inc.
2. Hook em. Share information that allows them to learn something interesting: The future of sales emails. 3. Give a little mystery. Be vague enough where they are curious and want to read on, Strange question received 20% higher open rates than average.
ToutApp, Inc.
ToutApp, Inc.
Dont do monkey work. Use Email Templates and ToutApp. Itll let you automatically ll in elds like: {{rst_name}} or {{company}}. Templates save you time on the repetitive stuff like re-attaching a PDF or writing the part that describes what your company does so you can focus more of your valuable time on personalizing.
Personalization is key. Mention the persons rst name. Mention their company. Mention recent press or product launches. Show that you took your time to research the person.
ToutApp, Inc.
Dont get too bogged down with internal terms or abvs. Your prospects likely arent familiar with them, and your message wont resonate.
ToutApp, Inc.
Show that you have a pulse. As a salesperson you need to humanize yourself, show that you care about what you are sending and who you are sending it to and show that you arent just sending an email en masse.
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ToutApp, Inc.
ToutApp, Inc.
Make your call to actions trackable. Sometimes people wont respond to your emails but will click on your links. This is a great example of a engaged prospect whos not necessarily ready to commit. A service like ToutApp can help you track these clicks in real-time so you know whos engaged.
Track when your prospects view, click and browse your site in real time with ToutApp. 9
ToutApp, Inc.
Try to avoid the Monday trafc hours (between 12:00-2:00pm) and schedule your emails to be sent before or after the trafc.
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ToutApp Email Scheduling helps you hit Send now and have emails delivered at the most opportune times. Just because Sunday night is when you nally get around to prospecting doesnt mean you should send them Sunday night.
Check Answer
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ToutApp, Inc.
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Start having a complete Email Signature linking to your online assets Start using lists to organize your thoughts and keep things bite sized. Start making it easy for them to say Yes
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ToutApp, Inc.
1. Would you open that email? 2. If you did open it, would you spend more than 2 seconds reading it? 3. If you spent more than 2 seconds, would you know what to do next?
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ToutApp, Inc.
1. Why am I sending this email? 2. Why should my prospect care? 3. Assuming I convince them to care, what do I want them to do next? 4. Did I follow all the other actionable steps in this book?
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ToutApp, Inc.
Talk to Sales
We have a dedicated team of Email Happiness Ofcers to help you understand and evaluate ToutApp as your Sales Communications Platform of choice. Schedule a call: http://tout.ly/ADcDBw
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ToutApps Live Feed gives you a real-time view into what your prospects and leads are doing.