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Yellowfin Launches Storyboard, Redefines Information Delivery Paradigm for BI Global Business Intelligence (BI) software vendor, Yellowfin,

has announced the release of Storyboard a new presentation and collaboration platform for BI. Melbourne, VIC, December 03, 2012 -- Yellowfins Storyboard redefines the informat ion paradigm for communicating and acting on data, by offering a fully integrate d and interactive PowerPoint-like presentation module for BI content. Storyboards presentation-oriented User Interface (UI) enables the fact-based insi ght gleaned from BI to be naturally incorporated into organizational decision-ma king processes, while empowering a wider array of people from non data-centric b ackgrounds to share and benefit from BI. By blending BI with a comprehensive presentation platform, Storyboard enables use rs to integrate fully interactive data-rich presentations into their natural dec ision-making processes, to generate an analytics culture, realize ROI and drive real fact-based action, said Yellowfin CEO, Glen Rabie. For the most part, the way dashboards the status quo for visualizing analytical i nformation communicate and display information has remained fundamentally stagna nt, failing to adapt to the shifting user base for reporting and analytics. This of course, is a big problem, said Rabie. Storyboard will solve the problem, and c hange the way people consume and act on data. Storyboard is fully integrated into the core Yellowfin application, and comes as part of a standard Yellowfin license. Users access Storyboard by logging into t heir Yellowfin instance via the browser and navigating to the Storyboard tab on the Yellowfin UI. Storyboard: Core features and functionality Like the core Yellowfin application, Storyboard is completely Web-based, allowin g users to share and view Storyboard presentations anywhere, anytime. Rich conte nt such as images, graphics or video can be added to any slide within a Storyboa rd. Users can also embed fully interactive Yellowfin reports to any Storyboard s lide. For more detail on the features and functionality of Yellowfins Storyboard, downl oad the Storyboard Fact Sheet: www.yellowfinbi.com/Document.i4?DocumentId=179578 Addressing poor user adoption and high BI failure rates: Reimagining how key mes sages represented by data are communicated Gartner has indicated that around 80 percent of BI projects fail, suggesting tha t only one in five BI programs are capable of positively impacting decision-maki ng. Gartner cite poor communication and collaboration as the primary reasons. Gartner also reported that only 28 percent of potential BI users within most org anizations currently use the technology to make decisions, continuing to hamper ROI throughout 2011 and 2012. Recent research by TDWI and BIScorecard found that adoption rates languish at 24 and 25 percent respectively. The failure rates of BI implementations, and persistently low user adoption rates , are reflective of our inability to reimagine the way in which we communicate t he key messages represented by data, said Rabie. According to Information Masters, 75 percent of BI success is determined by factors other than data and core anal ytical technology so rethinking how data is presented, shared and discussed in o rder to enable effective decisionmaking is paramount. Storyboard addresses that n eed.

Storyboard will be made publicly available as part of the latest release of Yell owfin, Yellowfin 6.2. Yellowfin 6.2 will be made generally available from 7 Dece mber 2012, and launched in a series of Webinars throughout Monday 3 and Tuesday 4 December 2012. Register for the official Webinar launch here: www.yellowfinbi.com/YFCommunityNe ws-Yellowfin-6-2-launch-Webinar-A-better-way-to-deliver-BI-121552 About Yellowfin: Yellowfin is a global Business Intelligence (BI) software vendor passionate abou t making BI easy. Yellowfin is headquartered and developed in Melbourne, Austral ia, offering a highly intuitive 100 percent Web-based reporting and analytics so lution. Founded in 2003 in response to the complexity and costs associated with implementing and using traditional BI tools, Yellowfin is a leader in mobile, co llaborative BI as well as Location Intelligence and data visualization. For more information, visit www.yellowfinbi.com For further media information, interviews, images or product demonstration, plea se contact: Lachlan James, Communications Manager on +61 03 9090 0454, 0431 835 658 or lachl an.james@yellowfin.biGlobal Business Intelligence (BI) software vendor, Yellowfi n, has announced the release of Storyboard a new presentation and collaboration pl atform for BI. For regular updates and news, follow Yellowfin on Twitter (@YellowfinBI), Linked In (Yellowfin Business Intelligence), or email pr@yellowfin.bi to subscribe to Y ellowfins free e-newsletter. Contact: Lachlan James Yellowfin Level 46, 360 Elizabeth Street Melbourne 3000, Victoria +61 0 3 9090 0454 lachlan.james@yellowfin.bi http://www.yellowfinbi.com

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