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MATTHEW THOMPSON

location Brooklyn, NY 11230 phone 214.354.6001 email matthew.thompsontx@gmail.com web! www.hire-matt.com

Education

B.S. Marketing The University of Texas at Dallas, Richardson,TX Undergraduate Work Austin Community College, Austin,TX

August 2012 Major GPA 3.8 Overall GPA 3.4 May 2010 GPA 3.7

Projects

Branding Project (The Point Group) Worked within team to rebrand a national heart monitoring corporation from implementation to execution. Developed a new brand name, tagline, logo, color palette, website, wireframe, eBlast, promotional materials, SEO and website under an aggressive timeline. Independently performed market positioning, competitive review analysis, status reports and various product and market research. SkyMall Marketing Competition (ECHO Collegiate/ AMA at UTD) Organized teams schoolwide for the competition through the AMA at UTD. Was a team leader for the undergraduate team who developed an executive summary, marketing proposal, strategic summary chart, visual presentation, video commercial, detailed media budget, performed market research and developed creative examples for promotional material.

Experience

Marketing/Creative Coordinator April 2012-August 2012 Cogito Mobile Developments, Irving, TX Conceptualized and implemented digital and physical promotional materials and events Executed various product, market, demographic and competitive research Strategized with team to determine goals, costs and approach for product launches Played strong roll in internal operations and business strategy Created and implemented social media strategies utilizing best practices and an array of tools Marketing Intern Point Group, Dallas, TX Strategic planning, positioning and brand development Executed product and market research Worked with team on new business development Utilized SEO strategies for major clients Maintained and updated the rms and clients social media pages August 2011-April 2012

Marketing Intern May 2009-May 2010 Austin Community College, Austin, TX Worked in a team to design an award winning, campus-wide marketing campaign reaching a record enrollment of over 40,000 students Worked with a team on website design and wireframes Maintained, updated and designed social media pages Worked with in-house organizations to meet their specic marketing and advertising needs

Leadership

Vice President for American Marketing Association at UT Dallas, 2011-2012 Membership Chair for American Marketing Association at UT Dallas, 2010-2011 Radio UTD, 2011-2012 Phi Theta Kappa Honor Society, 2008-2010 Feature Writer for ACC Accent, 2008-2010 UT Dallas Golden Comet Nominee, 2012 C3 Certicate in Critical Communication, 2012 Whos Who Among Students in American Universities and Colleges, 2010 Gold Award from the Association of Marketing and Communication Professionals, 2009 ACC Honor Student, Presidents Honor Roll, 2008-2010

Recognition

More information and references available on request

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