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Fundcard

HDFC Equity

Value Research Fund Rating as on Jun 30, 2012

Open-end and Equity: Multi Cap

Risk Grade – Average

Return Grade – High

NAV – Rs. 248.27 as on Jul 27, 2012

Net Assets – Rs. 9718.2 crore as on Jun 30, 2012

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or guidance and the publisher takes no responsibility or liability, express or implied, whatsoever for any investment decisions made or taken by the readers of this
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HDFC Equity
Rating: Fund Performance Vs S&P CNX Nifty
Risk: Average
Return: High

Fund
S&P CNX Nifty
(Rebased to 10,000)

History 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
NAV (Rs) 22.79 51.57 65.77 107.01 145.39 223.32 112.38 231.01 298.50 218.74 248.27
Total Return (%) 24.20 126.30 27.53 62.70 35.86 53.61 -49.68 105.57 29.22 -26.72 13.50
+/- S&P CNX Nifty 20.95 54.40 16.85 26.36 -3.97 -1.16 2.11 29.81 11.27 -2.10 3.22
+/- S&P CNX 500 13.88 28.16 9.67 26.45 1.87 -8.90 7.45 17.00 15.09 0.47 1.53
Rank (Fund/Category) 3/26 9/35 9/27 2/31 24/41 27/48 16/59 4/46 3/59 32/44 12/40
52 Week High (Rs) - 52.09 65.77 107.01 147.94 223.32 227.61 231.01 315.35 299.82 272.27
52 Week Low (Rs) - 22.18 42.90 59.92 97.94 134.74 97.09 91.23 216.96 215.06 219.41
Net Assets (Rs.Cr) 287.32 977.98 1148.64 2185.24 3937.74 5491.36 2680.36 5395.96 8709.88 9178.82 -
Expense Ratio (%) - 2.35 2.12 2.02 1.93 1.83 1.80 1.86 1.81 1.79 1.78

Top Holdings Quarterly Returns (%)

Company Sector P/E YTD % Assets Q1 Q2 Q3 Q4 Year

State Bank of India Financial 11.10 19.86 9.48 2012 19.63 -1.49 - - -
ICICI Bank Financial 16.60 35.58 6.00 2011 -5.10 -0.73 -12.73 -10.87 -26.72
ITC FMCG 31.00 26.38 5.65 2010 2.28 7.20 17.12 0.62 29.22
Infosys Technology 14.50 -22.29 5.02 2009 -3.14 58.81 22.53 9.06 105.57
Tata Motors DVR Automobile 40.45 3.87 2008 -25.76 -13.64 1.78 -22.88 -49.68
Larsen & Toubro Diversified 17.70 32.64 3.77
ONGC Energy 9.40 7.96 3.22 Trailing Returns (%)
Tata Steel Metals 5.80 19.11 2.87 Return Rank S&P CNX SIP
Bank of Baroda Financial 5.30 -1.70 2.83 Fund Category Fund/Cat Nifty Return
Bharti Airtel Communication 20.40 -10.47 2.69 Year-to-Date 13.50 11.75 12/40 10.28 -
Zee Entertainment Ent. Services 24.80 35.54 2.62 3-Month -3.12 -2.14 29/40 -1.75 -40.81
BPCL Energy 19.60 -25.75 2.61 6-Month -0.77 0.13 24/40 -2.01 -10.74
L I C Housing Fin. Financial 14.20 12.48 2.46 1-Year -11.27 -8.76 32/40 -8.06 -7.40
Tata Consultancy Services Technology 20.50 5.55 2.29 2-Year -2.69 -3.99 14/38 -3.09 -8.83
Jai Prakash Associates Diversified 14.50 33.30 2.22 3-Year 10.36 7.02 6/34 3.70 -0.73
Crompton Greaves Engineering 14.80 -8.88 2.20 5-Year 8.02 4.58 4/30 2.78 9.47
Oil India Energy 8.50 2.37 1.85 7-Year 17.40 13.36 2/20 11.91 11.77
Sterlite Industries Metals 50.40 12.61 1.84 10-Year 27.71 25.94 3/9 17.99 21.98
CMC Technology 18.40 22.04 1.62 Return less than 1-year are absolute and over 1 year are annualised
P&G Hygiene & Health Care FMCG 40.60 19.88 1.47
Jaiprakash Power Ventures Energy 15.60 -12.93 1.46 Top 10 Sector Weights (%) Risk Analysis
Divi's Laboratories Healthcare 25.90 37.27 1.45 Volatility Measurements
Fund Nifty
Coal India Energy 27.70 17.57 1.41
Financial 22.12 27.13 Standard Deviation 19.58
Punjab National Bank Financial 5.00 -8.69 1.35
Others Others 20.03 Energy 11.68 17.84 Sharpe Ratio 0.52
Technology 8.93 13.26 Beta 0.89
FUND STYLE FMCG 7.12 11.32 R-Squared 0.89
Portfolio Characteristics Investment Style Diversified 5.99 6.09 Alpha 6.68
Growth Blend Value
Total Stocks 31 Automobile 5.07 8.03
Large Medium Small

Avg Mkt Cap (Rs.Cr) Composition (%)

Capitalisation

45265 Services 5.01 -

Portfolio P/B Ratio 3.23 Metals 4.71 5.47 Equity 99.42
Portfolio P/E Ratio 17.20 Healthcare 2.74 4.14 Debt 0.00
3Y Earnings Growth (%) - Communication 2.69 2.21 Cash 0.58
Returns as on Returns as on July 27, 2012, Portfolio related data as on June 30, 2012

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Best Performance Value Research Analysis Fund Objective & Strategy
YEAR 179.39%
Though one of the sturdiest players around, it does have its moments The scheme seeks to provide
where investors are confounded. Take 2011. Despite holding up pretty long-term capital appreciation
well during the 2008 downturn, its fall this time was higher than that of
by predominantly investing in
the average. The comparatively lower exposure to FMCG could be the
culprit. This comes after a great run in 2009 and 2010. Going back in time, high growth companies.
the returns were pretty muted during the heady days of 2006 and 2007
after an impressive 2005.
Yet, the inherent character of the fund enables it to make a strong
QUARTER 95.14% comeback. The fund manager focuses on quality companies that are
reasonably valued with a growth bias. Richly valued investments are not
necessarily pursued even if the short-term returns are lucrative. He follows
his conviction and focuses on value, not the direction of price movement.
That is why the portfolio does not necessarily have momentum stocks or
cyclicals. So when the latter are on a run, the fund manager gets punished
for his stance.
Being almost fully invested during the doom and gloom period of the first
MONTH quarter of 2009 paid off handsomely. The market began its upward journey
35.86%
in March and the fund capitalized on this move and thrashed the
competition with a 106 per cent return (category average: 83%). In 2010
again it was third best fund in its category.
From 1996 right till 2008, HDFC Equity fell into the Equity: Large & Mid
Cap category. It was only from 2009 onwards it got categorized into the
Equity: Multi Cap category. More recently it has been increasing its large-
cap allocation. Portfolio Manager
Theres no denying the impressive track record. In its history of 16 years,
the fund has underperformed its category just twice. Not surprisingly, its Prashant Jain
Since Jun 2003
Worst Performance assets have surged to make it the biggest fund in the category and the
second largest open-ended equity fund (December 2011).
YEAR -52.70%
This has resulted in a much more diversified portfolio from what it was in
2008 though the allocation to the top five holdings hovers around 27 per
cent and is line with the category average. The rising asset base has Rakesh Vyas
Since May 2012
resulted in the expenses being among the lowest in the category, currently
at 1.78 per cent.

QUARTER -40.02%

MONTH -31.58%

Investment Information
AMC : HDFC Asset Management Company Ltd Min Investment (Rs.) : 5000
Website : www.hdfcfund.com Min SIP Investment (Rs.) : 500
Registrar : Computer Age Management Services Ltd. Entry Load : Nil
Launch : December 1994 Exit Load : 1% for redemption within 365 days
Benchmark : S&P CNX 500
All the graphs are rebased to 10,000 Plans (NAV) : Dividend (38.12) , Growth (248.27)

NAV S&P CNX Nifty

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How to Read the Fundcard - Equity

Value Research Rating, Risk and Return

z Fund Rating — The Value Research Fund Rating is a 1 to 5 star rating that is based on the returns that an equity fund has generated over the pre-
vious three and five years, while taking into account the risks that the fund has taken. This rating is relative to other fund of the same type.
z Risk Grade — A five-step grading of the riskiness of a fund, based on the losses it has suffered during the past five years. This grade is relative to
other fund of the same type.
z Returns Grade — A five-step grading of the returns of a fund. This grade is relative to other fund of the same type.

History
Fund Performance Vs Index
Data on the fund’s performance Birla Sun Life Frontline Equity Fund
since its launch. Graph of how an investors’ money
Rating:  Fund Performance Vs S&P CNX Nifty
z NAV (Year End) — The last Risk: Low 90000
would have grown in the fund since
NAV of each year. Return: Above Average its launch. A similar graph of the
70000
z Total Return — The percent- Fund
fund’s benchmark index is also
age returns that an investor S&P CNX Nifty
50000
given. For ease of comparison,
would have got over the (Rebased to 10,000) 30000 both have been adjusted to start at
year. 10000
10,000.
z +/- — In the given year, a History 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008

comparison of the fund’s NAV (Rs) - - - - 10.33 19.71 23.94 33.94 50.13 81.34 41.89
Total Return (%) - - - - - 90.80 21.46 41.77 47.70 62.26 -48.50
returns with that of two stock +/-S&P CNX Nifty (%) - - - - - 18.90 10.78 5.43 7.87 7.49 3.29
market indices +/-BSE 200 (%) - - - - - -3.67 5.77 7.97 8.12 1.82 7.96
Rank (Fund/Category) - - - - - 54/70 50/79 65/101 27/145 71/162 34/192
z Rank — The fund’s perform- 52 Week High (Rs) - - - - 10.33 19.71 23.94 33.94 50.76 81.46 83.52
ance rank within its category 52 Week Low (Rs) - - - - 8.84 9.91 16.36 22.34 32.26 46.06 36.49

for the year and the total Net Assets (Rs.Cr)

Expense Ratio (%)
-
-
-
-
-
-
-
-
51.40
2.49
15.15
2.50
9.11
2.50
140.54
2.50
124.74
2.50
374.84
2.35
343.03
2.31
number of funds out of Top Holdings Quarterly Returns (%) Quarterly Returns (%)
which it has been ranked. Company Sector P/E 2008 Ret % Assets Q1 Q2 Q3 Q4 Year

z 52-Week NAV Range — The Bharti Airtel Communication 18.56 -28.10 6.49 2008 -24.24 -14.18 -2.23 -18.97 -48.50 The funds’ returns over each quar-
highest and the lowest NAV
Reliance Industries
ONGC
Energy
Energy
11.50
8.31
-57.30
-46.00
5.42
4.50
2007
2006
-1.42
19.42
14.53
-7.25
16.01
19.39
23.88
11.70
62.26
47.70
ter of the last five years, along with
that the fund recorded dur- HDFC Bank Financial 20.67 -42.26 3.93 2005 -0.04 6.52 23.26 8.02 41.77 the entire year’s returns.
HDFC Financial 17.10 -48.21 3.51 2004 0.71 -13.50 15.08 21.15 21.46
ing that year Satyam Computer Services Technology 7.86 -62.12 3.16
Trailing Returns (%)
z Net Assets — The total
ITC FMCG 21.00 -18.47 2.72
Axis Bank Financial 10.42 -47.82 2.70 Return Rank S&P SIP
amount of investor’s assets Infosys Technologies Technology 14.29 -36.79 2.64 Fund Category Fund/Cat CNX Nifty Return
United Spirits FMCG 23.26 -55.48 2.34
that the fund was managing
Year-to-Date -48.50 -55.29 34/192 -51.79 -40.18
ICICI Bank Financial 9.49 -63.62 2.26 3-Month -18.97 -22.88 41/213 -24.53 -0.86
at the end of the year. Dr. Reddy's Lab
State Bank of India
Health Care
Financial
13.61
9.39
-36.12
-45.67
2.19
2.13
6-Month -20.78 -27.09 38/209 -26.76 -33.43
Trailing Returns (%)
1-Year -48.50 -55.29 34/192 -51.79 -40.18
z Expense Ratio — The per- Crompton Greaves Engineering 12.29 -65.84 2.12 2-Year -8.59 -16.06 22/158 -13.63 -24.19

centage of the average daily

Indian Oil Energy -- -46.33 1.95 3-Year 7.27 -1.39 12/134 1.42 -9.43 Performance data for various stan-
Cipla Health Care 22.87 -12.09 1.70
assets that the fund charged Sterlite Industries Metals 11.81 -74.80 1.61
5-Year
7-Year
16.27 12.91
- -
19/67
-
9.50
-
9.90
-
dard periods. All returns are in per-
as its management expens-
Reliance Communications
Jindal Steel & Power
Communication
Metals
22.87
7.07
-69.56
-70.31
1.51
1.46
10-Year - - - - - centage. Periods greater than a
Return less than 1-year are absolute and over 1 year are annualised
es during the year. Larsen & Toubro Diversified 17.65 -62.88 1.43
Top 10 Sector Weights (%) Risk Analysis year are annualised, shorter peri-
ods are not.
Zee Entertainment Services 16.01 -57.45 1.41
CESC Energy 6.21 -62.11 1.37 Fund Nifty Volatility Measurements
Tata Consultancy Services Technology 12.79 -55.87 1.36 Financial 16.24 11.90 Standard Deviation 28.32 z Fund — The fund’s own
ING Vysya Bank Financial 8.89 -50.78 1.35 Energy 14.67 37.49
Nestle India FMCG 26.11 -3.14 1.23 Communication 8.00 11.34
Sharpe Ratio
Beta
0.21
0.88
returns.
Top Holdings Portfolio Characteristics FUND STYLE
Technology
FMCG
7.16
6.29
10.95
6.85
R-Squared 0.96 z Category — The average
Investment Style
Growth Blend Value Health Care 5.00 2.74
Alpha 4.77
returns for all funds in the cate-
A detailed report on the latest Total Stocks 39
Engineering 4.01 5.26
gory.
Large Medium Small

Avg Mkt Cap (Rs.Cr) 28180 Composition (%)

Capitalisation

investment portfolio that the fund Portfolio P/B Ratio 3.03

Metals 3.07 4.43
Equity 71.37
Services 2.93 0.28
z Rank — The funds rank, out of
is holding. For each company, Portfolio P/E Ratio 13.70 Diversified 1.43 2.97 Debt 18.46
3Y Earnings Growth (%) 9.80 Cash 10.17 the total number of funds in the
the sector, the P/E ratio, and the Returns as on 31st December 2008, Portfolio related data as on 30th November 2008
category
year’s returns are given. Also
z Index — The returns of the
stated is the percentage of the
fund’s benchmark index.
fund’s investments that are
z SIP Return (Annualised) —
invested in that company.
The return that an investor
would have made by investing
in the fund’s monthly systemat-
Portfolio Characterstics Fund Style Top 10 Sector Composition (%) ic investment plan over the
Weights (%) period.
Aggregate measures regarding A nine-cell matrix of the overall style The proportion of
the fund’s investments. The mar- of investment that the fund follows, The percentage of the fund’s holdings
ket capitalisation, P/B ratio and based on its latest portfolio. On the the equity invest- that are held in
P/E ratio are weighted averages vertical axis, the three steps denote ments of the fund each of the three
of the latest numbers of the com- the weighted average market capital- that fall under each basic types of
panies that the fund is invested isation of the fund’s investments. The sector of the econo- assets. Risk Analysis
in. Three Year Earnings Growth horizontal axis denotes, on a weight- my. The top 15 sec-
is the weighted average of the ed average basis, whether the com- tors for each fund A range of statistical measures that
compounded average growth in panies that the fund has invested in are given. can be used to evaluate the per-
the net profits of each company. are value stocks, growth stocks, or a formance, risk, and return of a
blend of the two. mutual fund.
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