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A BIG MARKET, BUT IS IT A MATURE ONE?

India makes the largest number of films, Indians buy the highest
number of tickets and we have the second-largest screen count. But
we score badly on box-office revenues, largely because average
ticket prices in India are among the lowest in the world

TOP 10 MARKETS BY NUMBER OF FILMS


PRODUCED 2007-2011
Market
1 India
2 US
3 China
4 Japan
5 France
6 UK
7 South Korea
8 Germany
9 Spain
10Italy
World Total

2007

2010

prov. 2011

1164
789
402
407
228
nil
124
172
172
123
5560

1274
795
526
408
261
322
152
193
200
142
5669

nil
817
588
441
272
233
216
205
119
155
5837

India, South Korea and


China withstand the
might of Hollywood.
2007-11 (%) 2010-11 (%) Not only do they
produce a huge
3.10
nil
number of local films,
0.90
2.80
they consume these
10.00
11.80
too. About 90 per cent
2.00
8.10
of Indias box-office
4.50
4.20
gross in 2011 came
-2.40
-27.60
from local hits such as
14.90
42.10
Singham and Zindagi
4.50
6.20
Na Milegi Dobara.
3.70
0.50
6.00
9.20
1.20%
3.00
Annual Growth

TOP 10 MARKETS BY ADMISSION 2007-2011


Annual Growth
2007

Market

1 India
2 US & Canada
3 China
4 France
5 Mexico
6 UK
7 Russian Federation
8 South Korea
9 Japan
10Brazil
World Total

3290
1399
130
178
175
162
107
159
163
89
7043

2010 prov.2011

2706
1341
290
207
190
169
166
147
174
134
6645

nil
1285
370
217
205
172
165
160
145
144
nil

2007-11 (%) 2010-11 (%)

-6.30
-2.10
29.90
4.90
4.10
1.40
11.60
0.20
-3
12.90
-1.90%

nil
-4.20
27.60
4.70
8.20
1.40
-0.50
8.60
-17
7
nil

TOP 10 MARKETS BY GROSS BOX OFFICE I 2007-2011


In 2011 Indians paid a total of $1.47 billion to buy 2.7 billion tickets. This
puts India at sixth position, way behind China and the others.

Annual Growth
MARKET

1 US & Canada
2 Japan
3 China
4 France
5 UK
6 India
7 Germany
8 Russian Federation
9 Australia
10South Korea
World Total

2007

2010

9.63
1.69
0.43
1.45
1.64
1.73
1.04
0.57
0.75
1.09
26.2

10.58
2.52
1.5
11.73
1.53
1.35
1.22
1.04
1.04
1.04
31.6

prov. 2011 2007-11(%) 2010-11 (%)

10.19
2.26
2.03
1.91
1.67
1.47
1.33
1.17
1.13
1.11
32.6

1.40
7.60
47.10
7.10
0.40
-4.10
6.50
19.80
10.80
0.50
5.60

-3.70
-10.00
35.10
10.30
9.30
8.40
9.30
11.50
8.60
7.40
3.20

TOP 5 FILMS BY GROSS BOX OFFICE 2011


Original title

Country

Harry Potterand the Deathly Hallows Part2


Transformers: Darkside of the Moon
Pirates of the Caribbean: On StrangerTides
Kung Fu Panda 2
The TwilightSaga: Breaking Dawn

US
US
US
US
US

BRICs countries
(Brazil, Russia, China
and India) are present
in almost any ranking.
China is the fastestgrowing market for
cinema. The box-office
takings in Russia more
than doubled between
2007-2011.
($ million)

Studio

Warner Bros.
Paramount
Walt Disney
Paramount
Summit Entertain.

Intl BoxOffice

964
771
804
500
371

Total

1 345
1 123
1 045
665
648

Source: 'Focus 2012 - World Film Market Trends - European Audiovisual Observatory'

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