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Love line in social business

Bing was saved!

Hugging the social

Crawl Crawl

Value of social

Need of Realtime
Mass Media Micro Media (Personal Media)

"Search" recently plus location "Social became source of realtime search Social Search Media = AD platform

What is FACEBOOK?

Social Monster!!!
People on Facebook
More than 500 million active users 50% of our active users log on to Facebook in any given day Average user has 130 friends People spend over 700 billion minutes per month on Facebook

Activity on Facebook
There are over 900 million objects that people interact with (pages, groups, events and community pages) Average user is connected to 80 community pages, groups and events Average user creates 90 pieces of content each month More than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each month.

Global Reach
More than 70 translations available on the site About 70% of Facebook users are outside the United States Over 300,000 users helped translate the site through the translations application

What is FACEBOOK?

Domination of Social Platform


Platform
Entrepreneurs and developers from more than 190 countries build with Facebook Platform People on Facebook install 20 million applications every day Every month, more than 250 million people engage with Facebook on external websites Since social plugins launched in April 2010, an average of 10,000 new websites integrate with Facebook every day More than 2.5 million websites have integrated with Facebook, including over 80 of comScore's U.S. Top 100 websites and over half of comScore's Global Top 100 websites

Mobile
There are more than 250 million active users currently accessing Facebook through their mobile devices. People that use Facebook on their mobile devices are twice as active on Facebook than non-mobile users. There are more than 200 mobile operators in 60 countries working to deploy and promote Facebook mobile products

Why FACEBOOK?

Why FACEBOOK?

Market sharing grows


8.0
7.0 6.0 (%) 2010.3 7.07%
7.03%

2.0% 2.0
Weekly Market Share of visits Source : Experian Hitwise US

2009.3

2010.3

Why FACEBOOK?

The Influence of facebook on Top News Sites

Why FACEBOOK?

Their grow came from Apps and external


92.2
2009 $700 million 2010 $1.1 billion

(million ) 80

Apps

Esp. SNG

60

64.2

40 20

20.8

2007

2008

2009

2009.8

Source : ComScore, Chicago Tribune

Why FACEBOOK?

Still GROWING Looks OPEN more than any other service But control it well

STRONG inside

Inside FACEBOOK
OK OK

Profile
I like

Page
Following
I like

I like

Inside FACEBOOK

I like it I like to hear whats happening here

WE CAN... Feed them anything we want to show Message them anytime Customizing main page (iframe) WELL-MADE several years of technique AD page on facebook All by target (country, age, gender, etcs)

Inside FACEBOOK
AND MORE... Using plug-in or APIs

Connect Page to external service Customizing service to maximize social (feedback) all the way 1 + 1 makes 10 Also all by target (country, age, gender, etcs)

Inside FACEBOOK

WELL-MADE several years of technique


Gathering personal information

Personal Recommendation based on statistics data

How to squeeze juice out of FACEBOOK?

Dip into social


Page Fan
Who willing to become an affiliate

Feeding Post
API

Feeding Post

Feeding Post

Feeding Post

How to squeeze juice out of FACEBOOK?


Page

Fan

Who willing to become an affiliate

Feedback data becomes statistic data

How to squeeze juice out of FACEBOOK?


statistic data

Connectivity & feedback

Data minig

Recommendation

Recommendation

API

Feeding Post

Best in market

Lets get ready for it

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