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4 key themes

Making sense of
changing
g g Consumer
Accountability Consolidation
communications Understanding
environment

Digital Insights Real delivery Visibility

Integration Engagement Price Æ Productivity Strategic leadership

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 The advertising
model of interruption
is being destroyed…

… and so is the old

model of mass
marketing

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Our key areas of focus: 2008 - 2010

Business
Out of Home
Development

Geography
Content

Integration
Data
Digital

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