Monday March 21, 2011

Your Local Executive WEST HOLLYWOOD, CA

Summary Condos - Townhomes - TICs

This Week
Real-Time Market Profile Trend
Median List Price $ 550,000 ±+
Asking Price Per Square Foot $ 460 ±+
The median list price in WEST HOLLYWOOD, CA 90069 - West Average Days on Market (DOM) 134 ±+
Hollywood this week is $550,000.
Percent of Properties with Price Decrease 42 %
Percent Relisted (reset DOM) 79 %
With inventory trending up but days-on-market and the Market
Action Index essentially flat recently, conditions do not seem to Percent Flip (price increased) 3%
have strong up or down pull. Median House Size (sq ft) 1222
Median Number of Bedrooms 2.0
Median Number of Bathrooms 2.0
Market Action Index Strong Buyer's 16.9 ±+

Supply and Demand

The market has shown some evidence of slowing recently. Both ±+ No change == Strong upward trend ≠≠ Strong downward trend
prices and inventory levels are relatively unchanged in recent weeks.
Watch the Market Action Index for changes as it can be a leading = Slight upward trend ≠ Slight downward trend
indicator for price changes.

Price
Market Action Index We continue to see prices in this zip code bouncing around this
plateau. Look for a persistent up-shift in the Market Action Index
before we see prices move from these levels.

Price Trends

7-Day Rolling Average 90-Day Rolling Average Buyer/Seller Cutoff

The Market Action Index answers the question "How's the

Market?" by measuring the current rate of sale versus the
amount of the inventory. Index above 30 implies Seller's
Market conditions. Below 30, conditions favor the buyer.

Quartiles
7-Day Rolling Average 90-Day Rolling Average

Characteristics per Quartile Investigate the market in quartiles -

where each quartile is 25% of homes
ordered by price.
Quartile Median Price Square Feet Beds Baths Age Inventory New Absorbed DOM

Top/First $ 1,195,000 1672 2.0 2.0 46 40 2 3 175 Most expensive 25% of properties

Upper/Second $ 649,000 1412 2.0 2.0 36 41 2 2 121 Upper-middle 25% of properties

Lower/Third $ 449,000 1033 2.0 2.0 41 41 1 5 94 Lower-middle 25% of properties

Bottom/Fourth $ 293,998 688 1.0 1.0 42 41 1 3 145 Least expensive 25% of properties

Pickford Escrow

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