By

Pravinkumar Bapna – 12 - PGDM

Jasleen Parmar- 56 - PGDM
Parkruti Shah – 67- PGDM
Neha Dhawan – 06 - PG Retail
Neha Lohiya - 13-PG Retail
Ashish Arya – 06 - PGDM
Bharat Chawla – 18 - PGDM
Pallavi Kaul – 37 - PGDM
Prashant Sharma - 70 - PGDM
Alhad Palekar – 54 – PGDM
• Leading telecom service
provider company
• Pioneer in marketing telecom
services using Zoo-Zoo’s
• Zoo-Zoo Ads are generally
aired during IPL season.
• None of the ads get repeated
next day i.e. one ad per day.
Why ?

Memories of common
people is short when it
comes to brands like Zoo
zoo’s, they have done an
admirable job of ensuring
that people are reminded
of Zoo Zoos brand though
various channels. Online as
well as offline.
Once look at their Face
book page and you will
know that the people
behind the scenes are very
active and respond to their
fans on regular basis. Not
only that, they have kept
the community active by
constantly coming up with
New Contests.
Vodafone would not have
imagined that Zoo Zoo’s
would be so big and so
popular
Success for Zoo Zoo but what
about Vodafone?
It all started with their ads, but they have
capitalized on the brand which was build.