Professional Experience

Krankies Coffee
Winston-Salem, NC
Marketing Intern
May through July 2015
Led internal brand audit project, which included consumer surveys, customer
interviews, product mapping, financial analysis, and the compilation of
visual information

Conducted situation analysis of the coffee industry; results were incorporated
into Krankies new product development process

Researched new selling venues and scheduled a calendar for events for potential
marketing opportunities

SAVANNAH
S O W! E R S
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445 W 19th St.

Apt. 1D
New York, New York 10011

savannah.louise.sowers@gmail.com
828.244.8895
savannahlsowers.weebly.com

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Wake Forest University

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School of Business
Bachelor of Science in Business and
Enterprise Management
Concentration: Marketing
Minor: Sociology
Graduating in May 2016

Catawba Valley Medical Center

Hickory, NC
Marketing Intern
May through June 2014
Wrote and edited press releases, brochures, and website material used for the
promotion of various centers

Identified venues and costs for fundraising; presented findings to Chair of
Catawba Valley Foundation

Communicated plans and tactics between Medical Center and the Porter Agency
to ensure timeliness
Protect Plus, LLC and Imagine One Resources
Hickory, NC
Marketing Intern
May through August 2013
Researched competitors products and marketing techniques and presented results
to the VP

Planned and executed logistics and details in product promotion through direct
mail coupon campaign

Organized and arranged the showroom by product category

Activities and Volunteer Experience

Delta Delta Delta
Winston-Salem, NC
Wake Forest University, Member
January 2013 to Present
Participated in several fundraisers for St. Jude Childrens Research Hospital that
raised over $70,000 per year

Marketing and Sponsorship Committee for Triple Play, a philanthropy event
raising money for St. Jude; gained commitments for six of the eight targets

Professional Chairman
Created and monitored the chapters Linked In page

Educated the chapter about professional advice, interview tips and job
opportunities

Proficient in Spanish (oral and written)

Proficient in Microsoft and Apple suites
Additional Skills: press releases, marketing,
social media, marketing research, website
editing, public relations

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Interests: yoga, running, reading, travel,

snow skiing, tennis, cooking

Project Pumpkin
Winston-Salem, NC
Committee Member, Publicity Committee
September to October 2012, 2013, 2014 & 2015
Distributed flyers in order to increase student involvement

Created eye-catching and colorful banners and placed them in strategic places so
that the student body would have easy access to the necessary information

Additional Volunteer Experiences:

Campus Kitchen
Hit the Bricks Marketing
Committee

Arbor Acres Assisted Living Center

Tutor at Middle Fork Elementary
Wake N Shake
Second Harvest Food Bank