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A STUDY IN PATH GOAL LEADERSHIP THEORY
DEIDRE BRADLEY AND BODIE WEISS
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The board projects sales based on last years results and uses these
projections to determine the annual budgets for each department with the
expectation that the management team will stay within those boundaries.
This budgeting authority determines the wages paid and all operational
costs. The executive board members do not completely trust each other.
Davy Jones is the chairman of the board and very good friends with Hatfield.
Jones is very engaged and seeks to get to know all the employees in the
company. He shows up two or three times a week just to see how things are
going and the employees really appreciate his gestures of getting to know
them. Unfortunately, the other board members do not share the same vision
or style as Jones. They are concerned about the close relationship that Jones
has with Hatfield and other members at the plant. Some of the board
members suspect there may be shady business practices going on.
Day-to-day operations are coordinated by a management team
consisting of head manager Bob Dylan and two associate managers, Joan
Baez and Jimi Hendrix. The management team has been with HHH industries
almost since its inception and has earned their position because of their
longevity with the company. The management team, like all members of
HHH Manufacturing, are paid based on their tenure with the company.
Regular cost of living increases are provided to all employees, but other
raises (performance or merit) had not happened in several years. (Early in
their history, Hatfield had granted across-the-board annual raises that were
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unprofitable by the production team, it is sent back to the design team for
redesign. This process could be lengthy and frustrating because there is no
formal coordination between the two teams. Further exasperating the
situation is the lack of input by the sales team into the design process. The
sales team is presented with a set of products and told to promote them.
Like all other members of HHH, salespeople are paid strictly on a salary
basis. They are responsible for making cold calls and following up on leads.
Further, because the sales group operates more as individuals than as a
team, each has their own set of clients, which results in overlap between
chains and types of operations.
While Hatfield understands that the company is not as profitable as it
once was, he believes that it is doing acceptably. Dylan, Baez and Hendrix,
on the other hand, are not so convinced. The regular trickle of comments
from the sales staff indicates that the company is not competitive. There are
a number of employees who are updating their profiles on LinkedIn.
Many of these issues are quickly building to a crisis level, especially in
light of the impending audit. Every three years the plant must go through a
quality audit. The auditors will be showing up on-site without warning at any
time. If they do not pass this audit, they will have to shut down all
operations until each citation has been addressed. To make matters worse,
the company will not only have to correct any problems but they could face
huge fines. Because of the lack of oversight, there are also some question as
to the employees use of the company credit cards and a negative finding
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There are a number of challenges the company faces that are external
in nature such as changes in casual dining and an increase in
competition.
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3.
Initially, the companys organizational structure complicates decisionmaking and implementation. The board, including the founder of the
company, seem to have checked out and perform only cursory
oversight. Other than to simply maintain their operation, there seems to
be no clear goal for the company.
How does the current structure of the company promote or hinder the
companys profitability? Please support your answer with examples from
the case study narrative.
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What are some of the specific structures, rules and procedures that are
hindering the growth of HHH Enterprises? How could the leadership,
specifically (1.) Harvey Hatfield and the board and (2.) the plant
supervisors, remove the barriers to growth?
3.
4.
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1. Objectives of Case
Type of Case
This case demonstrates the common problems of lack of
communication within an organization, an absence of clear company
objectives and the need for leadership to assist members of the
organization in establishing and reaching their goals.
Learning Objectives
Students will:
1) Learn and develop leadership skills and abilities which will
translate into real
life situations.
2) Develop the ability to evaluate and identify specific areas in
which an organization is faltering and how those areas can be
addressed in a positive way.
3) Understand the value of path-goal theory and its practical
application.
Case Description
HHH Enterprises is an established company that experienced
past growth in sales, but lacks the vision/ability to structure the
company to capitalize on that potential. In recent years, the
companys profitability has declined and its long-term viability is in
doubt.
Author(s) Objective
This case was developed to provide students with a clear example of
typical organizational dysfunction that can be largely addressed by
the adoption of Path-Goal theory.
2. Course Information
Intended Course
This case would be appropriate for an undergraduate introductory
leadership class that is examining various leadership theories from a
practical standpoint.
Course Level
Undergraduate
Position in Course
Because an introductory leadership class would address multiple
leadership theories, this class would be best suited for middle to late
in the semester. By this time, students would be comfortable with
basic leadership ideas, would have had some prior experience with
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3. Case Summary
HHH Enterprises is an established company that is faced with
numerous issues. While it enjoyed solid success early in its history,
recent years have not been as fruitful. The company is beset with
issues including the lack of clear corporate objectives, properly
defined leadership and employee roles/responsibilities, adequate
employee compensation and incentives as well as potential issues
with financial regulatory compliance. While there are numerous issues
confronting this organization and several potential remedies, the focus
of this case study is the application of Path-Goal theory to address the
issues confronting HHH Enterprises.
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head manager Bob Dylan and two associate managers, Joan Baez and Jimi
Hendrix. There is no clear delineation of roles and responsibilities.
Thirdly, problems continue to trickle down to employees. The design,
production and sales teams do not work together toward a common goal.
In addition to lack of organizational coordination, there is little
encouragement for productivity and innovation because there is no
financial reward for the employees as their salaries are fixed and raises
are limited to annual cost of living adjustments.
o Path-goal Theory
o Northouse (2007):
Path-goal theory emphasizes the connection between
the leaders leadership style and the situation.
Further, path-goal suggests that employees must
believe they are capable of doing the work, if they
believe it will achieve a successful outcome and if
they believe there is sufficient reward for the
expenditure of their effort.
o House (1971):
House (1971) specifically links follower behavior to
leader motivation. If the leadership is unclear or
disorganized, then it stands to reason that the
followers will mirror that lack of direction. Further,
one of the leaders primary responsibilities is to
remove the barriers to successful employee
achievement. A final aspect of the theory
emphasizes proper reward/compensation as a
motivating factor for employee performance.
o House (1996):
Expanding on his initial theory, House defined
specific leadership behaviors that would benefit an
organization. These behaviors are directive,
supportive, participative and achievement (pp. 326327).
Directive behavior occurs when actions are
directed toward providing psychological
structure for subordinates: letting subordinates
know what they are expected to do, scheduling
and coordinating work, giving specific
guidance, and clarifying policies, rules, and
procedures p. 326).
Supportive behavior is conduct directed
toward the satisfaction of subordinates needs
and preferences, such as displaying concern for
subordinates welfare and creating a friendly
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company and hold each other accountable. Once those issues have been
addressed, the Board will need to become more involved in the day-to-day
operations and make it a point to visit with the management team and frontline staff. They will be key in determining sales quotas and projections. The
Board will also need to address the need for an experienced HR Director and
make that a priority search. They will need to consider leadership
development for the management team or replacing them if necessary.
o Path-goal Theory
o Wofford and Liska (1993):
Drawing on the work of House, Wofford and
Liska identify path-goal theories as those that
contend that one major function of a leader is
to enhance subordinate expectancies (p. 857).
The leader is tasked with providing coaching
and guidance as well as motivating the
subordinate. Additionally, support and rewards
are a must in order to gain effective
performance from the subordinates.
o House (1996):
House points out that path-goal theory is about
relationships between superiors (formally
appointed) and subordinates in their day-today functions (p. 325). House further notes
that leaders motivate their subordinates by
many factors, including reducing roadblocks,
which increases opportunities for personal
satisfaction (p.325).
House contends that when subordinates have
ambiguity in their role it is both unpleasant and
stressful. Leaders who reduce uncertainty will
lead to satisfaction and effective performance
(p. 327).
Back to the case: HHH Enterprises has enjoyed financial success with
very little problems. Because of the sustainability of their current
products and no major shake-ups within the organization, there has
been no real push to make changes or confront the issues that are
plaguing the executive team. There has been a general attitude of if it
aint broke, dont fix it. However, a new competitor is on the horizon
and their new product is making quite the stir. Times are changing and
the challenge for HHH is to adapt or die.
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Due to the lack of a strategic vision among the core leadership team,
HHH is in a perilous position on several fronts. Major areas that need to
be addressed are for the leaders to come together and reduce the
roadblocks keeping the organization from rising to the top. They will
need to reduce uncertainty to lead to satisfaction and effective
performance for everyone involved. (House 1996).
Issue 3: The role of the supervisors in the operation of the company is,
again, very limited. All three of the management team members have been
with the company nearly the entire time the company has been in business.
The board members, as a group, hear from the Head Manager annually. The
structure is set up so that the Head Manager runs the company as he sees fit
without much input from the CEO or any of the board members, with the
exception of one member. The supervisory team is in a silo of sorts as they
stick to their own division. There is no input from those who could make an
impact, such as sales and the front-line staff.
This team has had very little impact on anything other than ensuring things
are getting done. They have not been developed as leaders. Unknowingly,
this management team has not furthered the success of their company by
keeping quiet on the issues going around the plant. Primarily, they do not
have anyone to go to with the exception of Mr. Jones and they do not believe
they can completely trust him to tell him everything going on. The staff
would be more engaged if they would be able to honestly address the issues
that are hampering the business but feel trapped. The supervisors do not
believe they need to rock the boat but rather continue doing what they are
doing in order to get orders out the door. They are satisfied with getting by
and do not believe things will change.
o Expectancy Theory
o Isaac, Zerbe and Pitts (2001)
Expectancy theory explores the need for
leaders to provide reasonably challenging
work for the follower. Additionally, leaders
need to be aware of the capabilities of their
subordinates. If additional training and/or
education is needed, the leader must be
sensitive to those needs and remove barriers
so these can occur.
Isaac, et al, note that all workers wish to feel as
if they make a difference and involved in the
process of the work they do. Leaders must
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7. Discussion Questions
1) How does the current structure of the company promote or hinder
the companys profitability?
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2) What are some of the specific structures, rules and procedures that
are hindering the growth of HHH Enterprises? How could the
leadership, specifically (1.) Harvey Hatfield and the board and (2.)
the plant supervisors, remove the barriers to growth?
3) Could a general reorganization of the company benefit HHH
Manufacturing? How would an autocratic leader respond to the
companys struggles? Is it possible that HHH currently functions as
a benevolent dictatorship? How would a more beneficial pathgoal leadership style appear?
4) Should the employee compensation be restructured in such a way
as to incentivize the employees? If so, how would this look?
8. Responses to Questions
Question 1: What are the barriers that are standing in the way of
HHH Manufacturings growth?
Relevant Theories: Path-Goal, Transactional Leadership, Expectancy
Theory
Note to Instructor: This opening question is intentionally broad. While
case study is written in a somewhat humorous manner to engage the
students, it contains some very clear dysfunction that the students should
quickly identify. The issues presented in this case study primarily deal with
opportunities to provide recognizable examples of path-goal theorys (and by
extension transactional leadership and applicability to real world situations.
Possible Answers: Students answers may vary, but (hopefully) they should
fall along the lines of one of these three theories.
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based leadership will induce substantial intergroup conflict, or conflict between the leaders
work unit and the dominant coalition of the
organization (House, 1996, p. 346).
Absence of proper HR personnel
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GOAL
S
Obstacles
Alternatives
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From http://nwlink.com/~donclark/leader/lead_path_goal.html
Notes
From http://nehaspeakshr.blogspot.com/2011/05/leadership-theoriesschools.html
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Epilogue
After being left alone in his office, Harvey Hatfield began to reflect on
his tense exchange with Davy Jones. Though still angry, he realized that
much of the initial success of his company was due to his consistent
presence at the production plant. In those early days, he worked closely with
his original employees. Working alongside Buddy Holly, Ritchie Valens, and
J.P. Big Bopper Richardson were sweet memories. He remembered working
side by side with them as they began this great adventures. It was that
memory working side by side that caused Hatfield to realize that Jones
was right. Time and success had distracted Hatfield from the very thing that
had made him successful. He realized that it was time to return to what
worked. HHH Enterprises needed to return to a clear path and it was
Hatfields responsibility to return the company to that purpose and to
remove the many obstacles to achieving those goals.
Hatfield called Davy Jones to ask him to help restructure the company.
First of all, the board would be redefined to occupy an advisory role. Hatfield
asked Jones if he was willing to serve as plant director through the
restructuring process and Jones happily agreed. Jones was given sweeping
powers to implement the changes that needed to be made with the
understanding that he would consult and report on his decisions with
Hatfield.
Jones immediately set up an office at the plant. He committed himself
to being physically present at the factory. He also encouraged Hatfield to
drop by regularly which Hatfield happily agreed to do. Jones began his
restructuring by calling a meeting with Dylan, Baez and Hendrix. He
informed them that Dylan would eventually become the plant director and
Baez and Hendrix would become associate directors. Baez was given
supervision of both design and sales with the goal of merging both
departments into complimentary roles. Her focus was to be on getting the
two to communicate and work together towards mutually agreed upon goals.
Hendrix retained his role as head of production, but his involvement was to
include the beginning of the design process and he needed to be more
involved at the ground floor of new designs. Dylan, Baez and Hendrix were
instructed to meet at least daily to coordinate their efforts. All three were
thrilled at the idea of working together and coordinating their efforts.
Further, the employee compensation structure was going to be
completely revised. While there would be a base salary, employee
compensation was now linked to sales. The more successful the company,
the greater the level of financial compensation. To further enhance
employee satisfaction and engagement, Jones immediately began active
recruitment of adequate HR personnel. The new HR personnel would be
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tasked with revising and updating the job descriptions and the Policies and
Procedures manual.
11.
Annotated Bibliography
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Isaac, R.G., Zerbe, W.J., Pitt, D.C. (2001). Leadership and Motivation: The
effective application of expectancy theory. Journal of Managerial
Issues, 13. 212-226.
This article defines the relationship of linking expectations of workers to
desirable outcomes. It also explores the idea that all employees could be
and, perhaps, should be a leader regardless of their title. When a person
chooses a particular course of action, based upon perceptions, attitudes
and beliefs, as a consequence of their desires to enhance pleasure and
avoid pain, they have an expectation as to what the outcome will be.
Their motivation comes from the choices that are made and the outcomes
those choices may produce.