DECLARATION

I hereby declare that the project entitled A Study of the Promotion Mix
Strategies of Godrej Interio, in Vyas & Co. (Godrej Interio), Asansol from 08.09.2014
to 10.10.2014, submitted in partial fulfillment for the award of Bachelor of Business
Administration to The University of Burdwan, is record of independent research work
carried out by me under supervision of Mr. Pratap Shankar Das, Faculty Member,
Department of Business Administration, B. C. College, Asansol.

I also declare that this project work is my own effort and has not been
submitted earlier for the award of any Degree or Diploma or Prize to The University
of Burdwan or any other university.

Date:
Place:

Signature

ACKNOWLEDGEMENT
It is a great contentment for me to successfully complete my project work on A
Study of the Promotion Mix Strategies of Godrej Interio in Vyas & Co. (Godrej
Interio), Asansol during academic session 2014-2015.
First and foremost, I thank the divinity for his significant consent and kindness at
all stages in the completion of the project.
It is a great prospect to express my deep sense of appreciation to Dr. Goutam Banerjee
Principle of B.C College, Asansol; Md. Faizal Hamnad, Santanu Majumdar, Kajal
Goswami Department of Business Administration B. C College, Asansol for their
revealing supervision, constant support, constant inspiration and deep concern
throughout the course of study without which it would not be possible to undertake
and complete the project.
I am also thankful to my project guide Mr. Pratap Shankar Das Faculty Member,
Department of Business Administration, B.C College, Asansol for his constant
supervision and support with valuable information.
I am also grateful to Mr. Hiren Vyas, Proprietor, Vyas & Co., Asansol; Mr. Bikas
Roy, Sales Executive, Vyas & Co , Asansol and all the employees of Vyas & Co,
Asansol.
I am also thankful to all the Respondents for giving me their precious time and
opinion to complete this project.
My heartiest thanks to all my friends and well wishers for their contribution and
support throughout the whole project.
Finally I am grateful to my parents and all the family members.
Place: Asansol
Date :

Esha Banerjee