Professional Documents
Culture Documents
Debate
C O N G-KAI JIN
E D C I 8 88
P R OSE M IN AR 2
Major Thinkers
Robert Kozma
American educator
Director, Center for Technology in
Learning, SRI International
Clarks separation of media from
method creates an unnecessary and
undesirable schism between medium
and method, both should have a more
integral relationship.
A careful use of media would enable
learners to take advantage of its
strengths to construct knowledge.
Kozma concludes:
If we move from "Do media influence learning?" to
"In what ways can we use the capabilities of
media to influence learning for particular
students, tasks, and situations?" we will both
advance the development of our field and
contribute to the improvement of teaching and
learning.
Learning with media is a complementary
process within which a learner and a medium
interact to expand or refine the learner's mental
model of a particular phenomenon.
Major Take-away:
Media do not necessarily cause learning, but media do
influence learning, especially with regard to the scale and
mode of learning.
Media are enabler, amplifier, and multiplier of learning.
By utilizing learning technology, instructors should
deliberate ideal approach to facilitate the interaction
between learners and modern media, such that media
could make learning happen faster, easier, more cost
effective, and come with more significant and
deliverable results.
Bottom line: Ask how we could use media to promote
learning?
Reference:
Clark, R. E. (1983). Reconsidering research on learning from media.Review
Of Educational Research,53, 445-459.
Clark, R. E. (1994). Media will never influence learning.Educational
Technology Research & Development,42(2), 21-29.
Clark, R. E. (Ed.). (2012). Learning from media: Arguments, analysis, and
evidence (2nd ed.). Charlotte, NC: Information Age Pub.
Kozma, R. B. (1991). Learning with media.Review Of Educational
Research,61,179-211.
Kozma, R. B. (1994). The influence of media on learning: the debate
continues.School Library Media Quarterly,22, 233-238.
Kozma, R. B. (1994). Will media influence learning? Reframing the
debate.Educational Technology Research & Development,42(2), 7.
Resource:
The media debate: http://edutechwiki.unige.ch/en/The_media_debate
Marshall McLuhan Interview 1967: https://www.youtube.com/watch?
v=OMEC_HqWlBY
Chapter One: The Medium is the Message, Understanding Media (McLuhan,
1964) http://web.mit.edu/allanmc/www/mcluhan.mediummessage.pdf
Marshall McLuhan Interview from Playboy 1969:
http://web.cs.ucdavis.edu/~rogaway/classes/188/spring07/mcluhan.pdf
Book TV: Neil Postman, "Technopoly" 1992: https://www.youtube.com/watch?
v=KbAPtGYiRvg
The Medium is the Message, 50 Years Later: http://www.psmag.com/natureand-technology/medium-message-50-years-later-91552
Thank you!