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TONY SHAW
Politically nuanced, historically contextualized, and internationally informed,
Hollywoods Cold War is essential reading for anyone interested in this fascinating
subject. Tony Shaws analysis is both penetrating and comprehensive. The broad
range of films he studies will greatly expand conventional understandings of the
Cold Wars impact on American filmmaking.
Christian G. Appy, author of Patriots: The Vietnam War Remembered from All Sides
TONY SHAW
Movies, Shaw demonstrates, were at the centre of the Cold Wars battle for hearts
and minds. Hollywoods comedies, love stories, musicals, thrillers, documentaries and
science fiction shockers to list a few genres played a critical dual role: on the one
hand teaching millions of Americans why communism represented the greatest threat
their country had ever faced, and on the other selling Americas liberal-capitalist
ideals across the globe.
www.eup.ed.ac.uk
ISBN 978 0 7486 2524 6
barcode
Edinburgh
TONY SHAW
Tony Shaw
Contents
Acknowledgements
vii
List of Abbreviations
ix
Introduction
1. Love and defection
2. The enemy within
3. Projecting a prophet for profit
4. Of gods and moguls
5. Negotiable dissent
6. Turning a negative into a positive
7. A cowboy in combats
8. Secrets and lies
9. The empire strikes back
Conclusion
1
9
42
72
103
135
167
199
234
267
301
Bibliography
310
Film Index
332
General Index
335
Acknowledgements
I would like to record thanks to the following who, in one way or another, gave
me help on this project: Chris Appy, Dave Bannerman, John Bell, John
Christensen, Nick Cull, Sue Dowe, David Dunn, Colin Gardner, Ifan Hughes,
Pete Kind, Rob King, Dan Leab, Patrick Major, Gregg McClymont, Ross
Melnick, MRFC, MUFC, Kenneth Osgood, Josie Panidou, Ray Ryan, John
Sbardellati, Axel Schfer, Leslie Shores, Mark E. Smith, Richard Standring,
Mike Thornhill, June Venables, Pete Venables, Hugh Wilford, Gretchen
Wayne, Andy Woods; to the Arts and Humanities Research Council, the
British Academy, the University of Hertfordshire, and the Scouloudi
Foundation at Londons Institute of Historical Research for financial assistance; and, most of all, to Shirley Heckles, for being my movie-watching
partner for twenty years and for collaborating on the best possible distraction
from book-writing: Isaac.
Thanks to I. B. Tauris for permitting me to update a chapter that appeared
in my book British Cinema and the Cold War: The State, Propaganda and Consensus
(2000).
Grateful acknowledgement is made to the following sources for permission to reproduce material and film stills in this book. Every eort has been
made to trace copyright holders, but if any have been inadvertently overlooked the publisher will be pleased to make the necessary arrangement at the
first opportunity.
White Nights (1985). Columbia Pictures/Academy of Motion Picture Arts
and Sciences.
Ninotchka (1939). MGM/The Kobal Collection.
Silk Stockings (1957). MGM/The Kobal Collection.
My Son John (1952). Paramount/The Kobal Collection.
J. Edgar Hoover-Louis de Rochement photograph. Louis de Rochement
Papers, American Heritage Center, University of Wyoming.
Walk East on Beacon (1952). Columbia Pictures/Academy of Motion
Picture Arts and Sciences.
Walk East on Beacon (1952) poster. Columbia Pictures/Louis de Rochement
Papers, American Heritage Center, University of Wyoming.
viii
John Halas photograph. Stills, Posters and Designs Division of the British
Film Institute.
Animal Farm (1954). Columbia Pictures/Halas and Batchelor Ltd.
1984 (1956). Columbia Pictures/Stills, Posters and Designs Division of the
British Film Institute.
Red Planet Mars (1952). United Artists/The Kobal Collection.
The Prisoner (1955). Columbia Pictures/Stills, Posters and Designs Division
of the British Film Institute.
Cecil B. DeMille photograph. Paramount/Academy of Motion Picture
Arts and Sciences.
The Ten Commandments (1956). Paramount/The Kobal Collection.
The Day the Earth Stood Still (1951). Twentieth Century Fox/The Kobal
Collection.
Storm Centre (1956). Columbia Pictures/Academy of Motion Picture Arts
and Sciences.
On the Beach (1959). United Artists/MGM.
Pinky (1949). Twentieth Century Fox/The Kobal Collection.
George Stevens, Jr. photograph. Academy of Motion Picture Arts and
Sciences.
Nine from Little Rock (1964). Programme Guggenheim Pictures,
Inc./United States Information Agency.
The Wings of Eagles (1957). MGM/The Kobal Collection.
John Wayne photographs and The Green Berets (1968) poster. Batjac
Productions, Inc.
The Green Berets (1968). Batjac Productions, Inc./ Warner Bros.
Entertainment, Inc.
Hearts and Minds (1974). Columbia Pictures/BBS Productions, Inc.
The Presidents Analyst (1967) poster. Paramount.
Three Days of the Condor (1975). Paramount/The Kobal Collection.
Red Dawn (1984). MGM/United Artists/The Kobal Collection.
Walker (1987). Universal Studios.
Red Heat (1988). Carolco/The Kobal Collection.
The Hunt for Red October (1990). Paramount/The Kobal Collection.
List of Abbreviations
ACCF
ACLU
AFI
ARVN
BBC
CBS
CCF
CFF
CIA
CPUSA
ECA
FBI
FCDA
HUAC
IRD
KGB
MI5
MOI
MPA
MPAA
MPEA
MPPDA
MPS
NATO
NBC
NCFE
NSC
OCB
OCDM
OPC
OSS
OWI
PCA
PSB
RD-DR
UN
USIA
USIS
USO
VOA
Introduction
In the battle for mass opinion in the Cold War, few weapons were more
powerful than the cinema. From the 1917 Bolshevik Revolution through to
the collapse of the Berlin Wall in 1989, millions of people worldwide went to
movie theatres every week, from the rundown fleapits of Calcutta to the airconditioned dream palaces of California. What they saw and heard on the big
screen could have a profound influence on their comprehension of the Cold
War whether it was via British-made espionage comedies of the 1950s, East
German-made outer-space adventures of the 1960s, American-made paranoid thrillers of the 1970s, or Cuban-made allegorical vampire cartoons of
the 1980s.1
Over the past 50 years, considerable attention has focused on the Great
Fear that swept through Hollywood during the McCarthy era. For good
reason: the late 1940s and early 1950s is commonly regarded as Tinsel towns
darkest hour, when producers were forced into making dozens of lurid redbaiting movies and when scores of filmmakers careers were ruined by bogus
accusations of communist subversion.2 More recently, historians have begun
to set the American film industrys Cold War role in a wider, international
context, by, for instance, highlighting Hollywoods willingness to export
American ideals in line with the US State Departments wishes.3 However, this
celluloid cultural diplomacy has yet to make serious inroads into mainstream
Cold War historiography, while only a few scholars have taken the lead from
the revelations of Hollywood-State Department collaboration to search for
potential links between the film industry and other government agencies
during the conflict.4
This book is the first attempt to map out Hollywoods treatment of the
Cold War throughout the whole conflict. On one level, it is a work of film
history, one that provides a comprehensive account of which plots, scenes
and actors figured prominently on the American Cold War screen over a
period of 70 years. On another level, Hollywoods Cold War fuses film studies
with diplomatic, social and political history. It looks behind the scenes to
determine which individuals, political organisations and government departments were involved in the filmmaking process. It explains how the political
Introduction
public, one employing arguments that were clearer than truth. Numerous
other records show that Washington fully realised that its belief in the superiority of American values stood for nothing unless it was matched by a
propaganda machine that could project those values at home and worldwide.
Otherwise, the United States risked losing the propaganda/ideological
battle and thereby, by default, the Cold War itself.10
This marriage between policy, ideology and propaganda called for the
coordination of a diverse range of government information bodies and techniques. Through organisations like the Federal Bureau of Investigation
(FBI), State Department, Central Intelligence Agency (CIA) and United
States Information Agency (USIA), the US government during the Cold War
waged a war of words and images at home and abroad to influence friends,
woo neutrals, and denounce enemies. Critically, coordination extended
beyond ocial agencies to embrace the private sector. All administrations
from Harry Trumans onwards judged that the Cold War was a total conflict
requiring contributions from all sectors of American life, and that the battle
for hearts and minds extended beyond the powers of the governments information agencies. Consequently, overt and covert eorts were made to enlist
the services of ordinary Americans, prominent citizens, civic organisations,
womens groups, labour unions, academic institutions, the mass media, and
virtually every arm of government in the nations anti-communist propaganda campaigns. Here, Washington worked on the basis that private organisations and individuals often conveyed propaganda messages with greater
flexibility and credibility. Furthermore, such camouflaged, or grey, propaganda was more subtle than the more open, often clumsy manipulation of
opinion by the state in communist countries. It could also be more dynamic,
with the private sector often taking the initiative, and the state then stepping
in if necessary to oer logistical support to ensure that certain sanctioned
lines were followed.11
This book uses the concept of American Cold War state-private networks
to take a fresh look at the relationship between Hollywood, politics and propaganda during the Cold War. It delineates the often complex interaction
between the worlds two most powerful image-makers, Washington and
Hollywood, and explores how filmmakers not only reflected and projected
ocial Cold War doctrine but also shaped and defied that doctrine. It shows
that Washington regarded film as an indispensable means of projecting what
it saw as the superiority of capitalism within and beyond its own immediate
sphere of influence. This led to a range of pressures being imposed on
filmmakers which aected both the content and distribution of movies. It
also entailed a whole range of ocial organisations including the FBI,
State Department, Pentagon, CIA and USIA constructively engaging with
Introduction
Introduction
7
8
9
10
The Political Culture of United States Imperialism, 19451966 (Amherst, MA, 2000);
David Caute, The Dancer Defects: The Struggle for Cultural Supremacy during the Cold
War (Oxford, 2003); Noam Chomsky, The Cold War and the University: Toward an
Intellectual History of the Postwar Years (New York, 1997); Tom Engelhardt, The End
of Victory Culture: Cold War America and the Disillusioning of a Generation (New York,
1995); Richard Fried, The Russians are Coming! The Russians are Coming! Pageantry and
Patriotism in Cold-War America (Oxford, 1998); Woody Haut, Pulp Culture:
Hardboiled Fiction and the Cold War (London, 1996); Peter J. Kuznick and James
Gilbert (eds), Rethinking Cold War Culture (Washington, DC, 2001); Lary May (ed.),
Recasting America: Culture and Politics in the Age of the Cold War (Chicago, IL, 1988);
Elaine Tyler May, Homeward Bound: American Families in the Cold War Era
(New York, 1990); Bruce McConachie, American Theatre in the Culture of the Cold
War: Producing and Contesting Containment, 19471962 (Iowa City, IA, 2003); Guy
Oakes, The Imaginary War: Civil Defence and American Cold War Culture (Oxford,
1994); Naima Prevots, Dance for Export: Cultural Diplomacy and the Cold War
(Middletown, CT, 2001); Lisle Rose, The Cold War Comes to Main Street (Lawrence,
KS, 1999); David Seed, American Science Fiction and the Cold War: Literature and Film
(Edinburgh, 2002); Christopher Simpson (ed.), Universities and Empire: Money and
Politics in the Social Sciences during the Cold War (New York, 1998); Jessica Wang,
American Science in an Age of Anxiety: Scientists, Anti-Communism and the Cold War
(Chapel Hill, NC, 1999); Stephen J. Whitfield, The Culture of the Cold War
(Baltimore, MD, 1996).
Alan Cassels, Ideology and International Relations in the Modern World (London, 1996),
pp. 2078.
On the debate about the ideological basis of US foreign policy during the Cold
War see, for instance, Scott Lucas, Freedoms War: The American Crusade against the
Soviet Union, 194756 (Manchester, 1999); Michael Hunt, Ideology and US Foreign
Policy (New Haven, CT, 1987); John Fousek, To Lead the Free World: American
Nationalism and the Cultural Roots of the Cold War (Chapel Hill, NC, 2000); Anders
Stephanson, Liberty or Death: The Cold War as US Ideology, in Odd Arne
Westad (ed.), Reviewing the Cold War: Approaches, Interpretations, Theory (London,
2000), pp. 81102. On the role played by ideology more broadly during the conflict see Leopoldo Nuti and Vladislav Zubok, Ideology, in Saki R. Dockrill and
Geraint Hughes (eds), Palgrave Advances in Cold War History (Basingstoke, 2006),
pp. 73110.
For a clear and succinct update on Cold War historiography see Steven Hurst,
Cold War US Foreign Policy: Key Perspectives (Edinburgh, 2005).
On the private and public aspects of NSC-68 see Ernest May (ed.), American Cold
War Strategy: Interpreting NSC 68 (Boston, MA, 1993); Nancy E. Bernhard, Clearer
than Truth: Public Aairs Television and the State Departments Domestic
Information Campaigns, Diplomatic History, Vol. 21, No. 4, Fall 1997, pp. 54568,
esp. pp. 5613; Steven Casey, Selling NSC-68: The Truman Administration,
Public Opinion, and the Politics of Mobilization, 195051, Diplomatic History,
Vol. 29, No. 4, September 2005, pp. 65590.
11 On US government propaganda during the Cold War, including the role played
by state-private networks, see Lucas, Freedoms War; Walter L. Hixson, Parting the
Curtain: Propaganda, Culture and the Cold War, 19451961 (Basingstoke, 1997); Rana
Mitter and Patrick Major (eds), Across the Blocs: Cold War Cultural and Social History
(London, 2004); Giles Scott-Smith and Hans Krabbenham (eds), The Cultural
Cold War in Western Europe, 19451960 (London, 2003); Helen Laville and Hugh
Wilford (eds), The US Government, Citizen Groups and the Cold War: The State-Private
Network (London, 2006).
CHAPTER 1
10
On a natural high: Gregory Hines (left) and Mikhail Baryshnikov dance to the freedom of the Western beat
in White Nights (1985). Columbia Pictures/Academy of Motion Picture Arts and Sciences.
forbidden music Kolya has brought with him from the West. As a consequence, Raymond and his pregnant Russian wife Darya (Isabella Rossellini)
hatch a daring night-time plan to escape with Kolya to the West from
Leningrad. Inevitably perhaps, this goes awry, due to a combination of KGB
surveillance and the citys famously bright summer nights. While Kolya and
Darya make it to the West via the US consulate, Raymond is left stranded. For
a few painful months the African-American suers terribly at the hands of a
humiliated security service, until Kolya finally arranges his release in exchange
for a Soviet spy. At the end, as Lionel Richies chart-topping ballad, Say You
Say Me, plays on the soundtrack, the two heroes embrace.
At a time when Hollywood movies like Rambo: First Blood Part 2 were
attempting to provide after-the-fact US victories over North Vietnam,
Columbia Pictures White Nights, which premiered in 1985, was unusual for
making the open charge that the Vietnam War was racist.2 White Nights was
also one of the few American movies made throughout the Cold War that
depicted decent (albeit traumatised) Americans as opposed to communists,
spies or brainwashed POWs opting for a life on the other side.3 However,
in all other respects White Nights typified Hollywoods long-standing treatment
of that most critical of Cold War themes conditions behind the Iron
11
Curtain. This theme more than any other helped characterise the Cold War as
a bipolar phenomenon, one fought between two segregated sub-universes4
whose political and economic systems represented mutually exclusive ways of
life. Thus, the film portrays the Soviet Union as monstrously grey and pockmarked by labour camps. Soviet ocials are wily, racist and lascivious, while
ordinary Russian citizens are down-trodden and clinically depressed. Shots of
Leningrad (actually Lisbon, curiously), with its rusty cars and long shopping
lines, underscore the inferiority of Soviet consumerism. By outlawing modern
dance, communism is presented as the enemy of both progress and freedom
of expression. Worst of all perhaps, White Nights tells us that communism subjugates love. Raymond and Darya are reunited at the end of the movie, but
only because this serves the interests of the Soviet machine.
White Nights appeared a mere four years before the collapse of the Berlin
Wall in November 1989, and reinforced US President Ronald Reagans view
that the Soviet Union was a dysfunctional totalitarian state whose economy
was in tatters.5 Yet the films roots went extremely deep, long pre-dating the
Cold Wars conventional starting point of 1945. White Nights origins can in
fact be traced back to one film in particular, Ernst Lubitschs satirical love
story Ninotchka. Released to high acclaim in 1939, Ninotchka powerfully illustrated Hollywoods hostility towards communism during the inter-war era.
The popularity of Lubitschs film was due in large part to the fact that it was
the first mainstream Hollywood production to demonise communism and
celebrate Western capitalism by highlighting the clash between individuals
drawn from each side of the developing ideological divide. Ninotchkas expression of a binary approach to the Cold War through a series of dichotomous
symbols freedom versus oppression, materialism versus poverty, beauty
versus ugliness, romance versus asexual androgyny would act as a model for
numerous later movies. In the late 1940s Ninotchka was reissued for political
and commercial reasons, and appropriated by a US State Department fearful
of communist expansion in Europe. A decade later, the movies durability was
confirmed when it was transformed into a musical on stage and screen. This
chapter examines Ninotchkas three dierent lives during the early years of the
Cold War, and highlights the American film industrys ability to combine
profits and politics almost from day one of the conflict.
POLITICAL ECONOMY, CENSORSHIP AND THE CINEMATIC COOL WAR,
191739
Ninotchka did not appear out of the blue in 1939. The American film industry had eectively been at war with political extremism, and with communism
in particular, for two decades. During the Progressive era, a number of silent
12
films were made by small companies that tackled Americas social problems
head-on. Some even suggested radical solutions. Why?, for instance, made in
1913 by the American arm of the French company clair Films, shocked
critics with its tale of corrupt elites and visions of workers revolting against
capitalism by burning down Manhattan. The Strike at Coaldale (1916), also made
by clair Films, which portrayed a successful walkout by miners, was
denounced by one employees association as a direct threat to American
industry. However, while granting workers some dignity, most social problem
films of this era also provided viewers with happy endings that preached
faith and continuity in the liberal capitalist system. In this way, these formative years of cinema established a trend for the future, with American films
raising social issues yet containing them in satisfactory bourgeois resolutions.6
The dramatic rise of the Hollywood studio system after the First World
War soon put an end to the production of politically volatile labour-capital
films. Beginning in the 1920s, Hollywoods eight major film studios
MGM/Loews, Paramount, Warner Bros., Twentieth Century-Fox, RKO,
Columbia, Universal and United Artists formed a mature oligopoly that
lasted for over thirty years, bolstered by the vertical integration of production,
distribution and exhibition. Financed by Wall Street, the studios increased
their profits by attracting greater numbers of patrons while retaining their
working-class fan base. They did so by building exotic movie palaces, and
abandoning films that spoke to the problems faced by immigrants and the
working classes in favour of lavish movies that emphasized fantasies of love,
luxury, social mobility and cross-class harmony. In this way, movie industry
leaders in the 1920s and 1930s subtly reinforced a growing capitalist discourse
that promoted a new perception of class identity, one rooted more in the alluring world of middle-class consumption than in the conflictual world of production. Here was a vision of society in which all problems, both personal and
social, could eectively be solved through love.7
The introduction of new film censorship rules during the same period
strengthened the industrys conservative outlook. Hollywood was beset by
sex, narcotics and financial scandals in the early 1920s, prompting film executives to clean up the industrys image. In 1922, the Motion Picture Producers
and Distributors of America (MPPDA) was established as a film review
board, headed by a Presbyterian church elder and former postmaster-general,
Will H. Hays. The Production Code, popularly known as the Hays Code, a
highly restrictive set of guidelines for movie content, was promulgated in
1934, and complied with by virtually every Hollywood producer. The
Production Code Administration (PCA) itself was run until 1954 by the
Catholic intellectual Joseph Breen, and functioned at all stages of production.
It selected stories, examined scripts, and approved the final cuts, and thereby
13
managed to control the content of nearly all films shown in the United States,
domestic and foreign. The PCAs purview was extremely wide. Movies or
scenes involving organised labour, political corruption and war were considered to be just as dangerous as those depicting sex, drugs and crime. It also
frowned on films that gratuitously oended foreign governments, for fear of
damaging Hollywoods critical export base.8
Throughout the 1920s and 1930s, Hollywood rarely presented any serious
analysis of the causes that led people to engage in radical activities.9 When
filmmakers dared to depict political aairs overtly, often prompted by inflammatory newspaper headlines, radicals and political activists were portrayed as
Red agitators responsible for virtually everything wrong in American society.
In 191920, the United States witnessed its first full-blown Red Scare, triggered by the 1917 Bolshevik Revolution, a spate of race riots in 1919, and a
flurry of strikes including one by the Boston police. In 1919, blaming labour
unrest on the red menace, US Attorney General A. Mitchell Palmer ordered
the round-up of dozens of radicals. In a single night in January 1920, more
than 4,000 men were arrested in 33 cities, and eventually over 500 were
deported as undesirable aliens. The fear that communist subversives were
hidden in prominent places soon spread to the motion picture industry. In
1922, the Justice Departments Bureau of Investigation (renamed the FBI in
1935) opened a file on one of the biggest film stars of the era, Charlie Chaplin,
after he had entertained at home a leader of the newly formed Communist
Party of the United States (CPUSA).10
The federal government, as the New York Times reported, acted swiftly to
harness the power of the movies during the Red Scare to combat Bolshevik
propaganda. In January 1920, Secretary of the Interior Franklin Lane
impressed upon filmmakers the necessity of showing films depicting the
great opportunities which industrious immigrants may find in this country,
and of stories of poor men who have risen high. His own personal recommendation was the story of America as exemplified in the story of [Abraham]
Lincoln.11 Approximately a dozen overtly anti-Bolshevik films appeared in
this short period, demonstrating the movie industrys commercial opportunism, as well as its ability to act quickly and to add to a sense of imminent threat. Several of these films stand out, not least because many of their
propaganda themes would re-emerge in movies produced during the
McCarthy era.
Harley Knoles Bolshevism on Trial, released in April 1919, represents the
American film industrys opening volley in the nascent cultural Cold War.
Adapted from Thomas Dixons 1909 novel Comrades, a satire on Upton
Sinclairs experimental socialist colony at Englewood, New Jersey, in 19067,
the film warned that any attempts to build a communist utopia would
14
inevitably lead to chaos. Chester Witheys The New Moon, released later in 1919,
and Fred Niblos Dangerous Hours (1920) both presented the Bolsheviks recent
mobilisation order to bring women into the labour force as nothing less than
a license to rape. Alan Holubars The Right to Happiness (also 1919) blended antiBolshevism with anti-Semitism in a story about an American girl separated
from her family and raised as a Red revolutionary by Jews. Both Dangerous
Hours and Sidney Lanfields Red Salute, a comedy released over a decade later
in 1935, singled out college students as those most likely to fall under the spell
of communist rhetoric preached by intellectuals. The latter film incited a riot
at its New York premiere, when leftist students protested its depiction of
campus radicals.12
Once the Red Scare had subsided, filmmakers turned to projecting negative images of the Bolshevik Revolution or of life in the New Russia. At least
one, George Zimmer, received ocial assistance. Zimmers 1920 documentary, baldly titled Starvation, used harrowing footage, captured by Herbert
Hoovers European-based American Relief Administration, of Russia
suering the after-eects of the Great War to pin the blame for the Soviet
Unions hungry masses squarely on the Bolsheviks shoulders. Zimmers Red
Russia Revealed (1923) updated this theme, by showing Soviet leaders Vladimir
Lenin and Leon Trotsky with plenty to eat while the simple Russian people
went without. D. W. Griths Orphans of the Storm (1922) took a dierent tack
and used history as a vehicle for propaganda. Ostensibly a film about the
French Revolution, key scenes drew comparisons between the excesses of the
French revolutionary Jacobins and contemporary events in Russia. The films
opening inter-title warned audiences not to draw the wrong conclusions: The
lesson: the French Revolution RIGHTLY overthrew a BAD government. But
we in America should be careful lest we with a GOOD government mistake
fanatics for leaders and exchange our decent law and order for Anarchy and
Bolshevism.13
During the 1930s Depression era, Hollywoods depiction of political and
economic matters not surprisingly grew less one-dimensional. On the whole
the major studios continued to steer clear of bread-and-butter social issues,
arguing (rightly to an extent) that audiences preferred escapist entertainment.
At the same time, the space opened up for a minority of single-minded,
reform-oriented filmmakers to point out the pitfalls of unfettered capitalism.
Typical of this approach were Charlie Chaplins City Lights (1931), a touching
story of a nervous tramp masquerading as a millionaire to win over a blind
flower-girl, and Frank Capras heart-warming comedy about two families from
the opposite sides of the tracks, You Cant Take It With You (1938). Lloyd
Bacons Marked Woman (1937), written by Robert Rossen, then a communist,
challenged the capitalist legal system as well as organised crime in equal
15
measure, leaving Bette Davis club hostess heroine with nowhere to turn. Its
downbeat ending closely resembled the end of Bertolt Brechts 1928 satirical
play about bourgeois society, The Threepenny Opera.14
National perceptions of communism also changed somewhat in the
United States during the thirties. In 1933, President Franklin D. Roosevelt
made history by formally recognising the Soviet Union. Membership of the
CPUSA grew as the decade progressed. The partys popularity reached a peak
during the Popular Front period of the late 1930s, when Moscow led the
opposition to Hitlers expansionism and ordered communists everywhere to
give up their revolutionary rhetoric in order to create a broad anti-fascist coalition.15 Despite these diplomatic and political undercurrents, communists continued to be portrayed negatively on the silver screen. In comedies, they not
only behaved like deranged lunatics but even worse perhaps had no sense
of humour, wit, or style: denouncing Kay Francis heroine in Ernst Lubitschs
Trouble in Paradise (1932), for instance, for spending a fortune on a handbag. In
topical melodramas such as Heroes for Sale (William Wellman, 1933) and Little
Man, What Now? (Frank Borsage, 1934) communists were exposed as essentially selfish phonies unconcerned with the genuine poverty and hardship of
others.16 One big-budget movie, Rouben Mamoulians We Live Again (1934),
did show social injustice in Tsarist Russia, but this could in no sense be interpreted as support for the far left.17 In any case, it was far outweighed by movies
like Together We Live (Willard Mack, 1935), which portrayed a wholesome
American family being torn apart by communism,18 or Ben Hecht and Charles
MacArthurs Once in a Blue Moon (1936), the story of a clown caught in the
middle of the Russian Revolution who falls victim to vicious Bolsheviks.19
Dastardly, subversive-minded Russians also appeared in Hollywood movies
reverently celebrating the British empire. In the 1936 Warner Bros. production of The Charge of the Light Brigade, a Russian adviser masterminding the
tribal massacre of British troops and their dependents in 1850s India looked
uncannily like Joseph Stalin.20
Meanwhile, outside the Hollywood mainstream, leftist film societies and
documentary makers struggled to gain access to theatres, and often had to
settle for preaching to the converted in union halls and church basements.
Typical of these was the Marxist Film and Photo League, which might show
an imported copy of Sergei Eisensteins Revolutionary epic, Battleship Potemkin
(1926), alongside a domestically produced Worker Newsreel highlighting strikes,
hunger marches or Hoovervilles. Limited exhibition opportunities were
exacerbated by the internal divisions that bedevilled leftist cinema during this
period. Any filmmaker who collaborated with the major studios or the government in order to reach a wider audience risked being accused of selling
out. This was the fate suered by Pare Lorentz, whose documentary The Plow
16
That Broke the Plains played in theatres in 1936. The film was sponsored by
Roosevelts US Resettlement Administration, and dealt with the New Deals
eorts to improve the lot of farmers in the Oklahoma Dust Bowl. The documentary made a strong case for controlled land use, but the Film and Photo
League dismissed it as government propaganda.21
FULL DRESS REHEARSAL
In contrast with many of the films mentioned above, and indeed with the
majority of case studies in this book, MGMs late 1930s romantic satire
Ninotchka was not designed for political purposes, but rather to entertain and
make money. Yet this arguably, if somewhat paradoxically, made it a more
eective weapon of propaganda than any anti-communist film made in the
United States to that date.
Work on Ninotchka started in 1937, when Bernie Hyman, chief aide to
MGMs head Louis B. Mayer, asked screenwriter Salka Viertel to help find a
comedy vehicle for one of the studios prime assets, Greta Garbo. Because
Garbo was widely perceived as an aloof and reclusive figure, MGM wanted to
display the Swedish stars humorous alter ego. Viertel, a close friend of
Garbos, approached Hungarian screenwriter Melchior Lengyel, who came up
with the basic idea for Ninotchka. This was summed up in three sentences:
Russian girl saturated with Bolshevist ideals goes to fearful, capitalistic,
monopolistic Paris. She meets romance and has an uproarious time.
Capitalism not so bad after all.22 Lengyel wrote a full-length script but was
then dropped from the project, probably because his story lacked sucient
wit. His place was taken by Gottfried Reinhardt, son of the legendary Austrian
theatre director Max, whose script placed a greater emphasis on the ideological dierences between Ninotchka (Garbos character) and Leon, the Parisian
playboy with whom she falls in love. A third version was then written in early
1938 by Reinhardt in collaboration with the playwright Jacques Deval and
experienced screenwriter S. N. Behrman. Their screenplay was almost a black
comedy, and compared with previous treatments depicted Russian politics
with a much harder edge. Ninotchka herself was made far surlier and shown
positively to hate Leon on discovering he is a count. The screenplay also incorporated a graphic description of the brutality of the Russian aristocracy in
order to explain Ninotchkas ideological fervour, together with explicit references to Stalins purges and Karl Marx.23
At this point, in order to bring the project to completion, Mayer paid a considerable fee to Paramount Pictures to secure a loan-out of their production
manager, Ernst Lubitsch. A Berlin-born Jew who had worked successfully in
Germany and Hollywood for twenty years, Lubitsch was known as the
17
18
latters decision to give the Garbo vehicle a Russian theme can probably be
attributed to his liking for stories set in Eastern Europe.28
MGM was the biggest and most powerful Hollywood studio in 1939, with
reported assets of $144 million. Consequently, the studio could easily absorb
Ninotchkas total production costs of $1.3 million, a sum that was roughly
three times the cost of an average feature in the late 1930s. Shooting took
place in June and July 1939, and production finished in mid-August, three
weeks before the outbreak of war in Europe.29 The cast was an impressive
one. Melvyn Douglas, one of the most debonair and witty farceurs in
Hollywood, was chosen to play Leon. The Broadway star Ina Claire played
Ninotchkas chief political enemy and romantic rival, the Grand Duchess
Swana, while Hollywoods aristocrat of evil, Bela Lugosi, star of Tod
Brownings Dracula (1931), played the cruel Commissar Razinin. Unabashed
opulence had long been MGMs hallmark, and Ninotchka was no exception in
terms of its glossy sets and technical support, thanks in large part to the
studios experienced supervising art director, Cedric Gibbons. Audiences
could watch in awe as Ninotchka and Leon drank champagne in a lavish
mock-up of the Parisian restaurant frequented by the one-time French premiere George Clemenceau. State-of-the-art back projection made it look as
though the lovers really were climbing the steps of the Eiel Tower and that
the filmmakers had gained unprecedented access to Red Square.30
Ninotchka opens in Paris, where Irano, Buljano and Kopalski, three
scatter-brained delegates of the Soviet Board of Trade, have arrived on a
mission to sell jewels confiscated during the Bolshevik Revolution in order to
raise money for much-needed agricultural machinery. Swana, the rightful
owner of the jewels, learns of the mission and instructs her lawyer-boyfriend,
Leon, to bring about an injunction forbidding the sale. Leon befriends the
three delegates, and proceeds to corrupt them by encouraging a bout of free
spending, boozing and womanising. Before long the Russians have begun to
dress as aristocrats and have almost forgotten what they were sent to Paris for.
Then, one day, a telegram sends shudders down their spines a special envoy
has been despatched from Moscow to expedite matters.
The envoy turns out to be Nina Ivanovna Yakushova, a straitlaced female
commissar. Ninotchka and Leon accidentally meet on the street and strike
up a friendship without knowing of their mutual involvement in the Swana
jewels aair. Slowly, Ninotchka melts under Leons romantic advances and the
consumer delights the West has to oer. When the jealous Swana learns of
their attachment, she agrees to relinquish her claim to the jewels in exchange
for Ninotchkas return to Russia. Ninotchka is by now hopelessly in love with
Leon, but succumbs to Swanas blackmail out of loyalty to her colleagues and
the benefits the money will bring the Russian people.
19
20
the railway station, for instance imply that communism and fascism are
indistinguishable.
The third act of the film, set in Moscow, allows the viewer to see the reality
of life under communism through scenes that would become stereotypical in
countless Cold War movies. For example, burly uniformed Russians in Red
Square are shown flanked by overbearing posters of Lenin and Stalin, while the
common people are small and unidentifiable, like cogs in a machine. Ninotchka
feels fortunate because she has to share a room with only two people. She has
no privacy, as the partitioned walls are curtains so that people involuntarily share
everybody elses noises and snoring. Worse than the lack of comforts, though,
is the communist systems tendency to encourage peoples inferior qualities.
Some work as spies, such as one of Ninotchkas neighbours, while others
begrudge each other anything they do not have themselves. Thus Anna, roommate and friend, warns Ninotchka not to dry her Parisian slip in the laundry
yard All you have to do is wear a pair of silk stockings and they suspect you
of counterrevolution. Equally sad is the states interference with peoples
letters, and the drab, colourless existence everyone leads. To top it all, despite
Stalins Five Year Plans, communism simply is not working economically.
Ninotchka can only make an omelette if her guests bring their own egg. Variety,
the entertainment industrys most important trade paper, applauded Ninotchka
for being smart, exhilarating and penetrating, adding that its punchy and
humorous jabs directed at the Russian political system and representatives are
the most direct so far presented in an American film.34
If Ninotchkas frank lampooning of Soviet ocialdom and spoofing of
Marxist ideology helped set it apart from earlier Hollywood material, it was
what the film said of the West consciously and subconsciously that is
perhaps more significant. Ninotchka is no communist automaton: unlike her
colleagues, she has convictions and integrity. Yet even she ultimately opts for
the Western way of life because it is portrayed as precisely that organic and
natural rather than an artificially imposed communist system. Her awakening takes several stages. First, she discovers the true meaning of love, something which Marxism had taught her was a mere chemical process. In so
doing, she learns that some things are more important than politics and that
the heart should at times rule the head. Lovers of the world, unite! exclaims
Leon, as they embrace. Having realised how emotionally barren communism
is, Ninotchka then realises that capitalism is the only route to happiness.
Early on in the film, Ninotchka constantly talks of the West being a doomed
culture, but this is consistently contradicted by even poor Parisians ability to
live and even to laugh at their problems. When Ninotchkas regimented facade
eventually breaks in the heavily trailed Garbo Laughs caf scene, as she
cackles out loud at Leons pratfall, the huge weight of ideological baggage is
21
A glimpse of the workers paradise: reunited over an omelette in Moscow, Ninotchka (Greta Garbo),
Kopalski (Alexander Granach), Iranoff (Sig Rumann) and Buljanoff (Felix Bressart) sing of their longing
for Paris. Ninotchka (1939). MGM/The Kobal Collection.
seen to lift from her shoulders. Later, caught giggling by her comrades, she confesses: I always felt a little hurt when our swallows deserted us in the winter
for capitalistic countries. Now I know why. We have the high ideals, but they
have the climate.
If humour is as natural as the weather, then so too is the desire to buy and
to choose. Having loosened her ideological straitjacket, Ninotchka cannot
wait to swap her ugly asexual uniform for an elegant suit she earlier condemned as decadent. Her butterfly-like transformation suggests that all real
women would benefit from capitalist good-living. That a cash-strapped Soviet
ocial could aord the latest in high fashion also implies that luxury is available to all in the West. With its lavish sets showing glamorous hotel interiors
and Parisian working-class cafs brimming with contented, well-fed customers, Ninotchkas whole look is indeed a showcase for Western prosperity.
Finally, in singling out the royal Swana as the peoples enemy, Ninotchka
eventually realises it is not capitalism per se that produces social injustice but
its old world, European hangers-on. Here, Ninotchka strikes a blow for
American meritocracy, which, with its modern, democratic checks and balances, creates a fairer society. An earlier script by Wilder, Brackett and Reisch
22
Its only human to kiss: drunk on champagne, French gowns and love, a blindfolded Ninotchka prepares to
be executed for betraying Russias communist ideals. Leon (Melvyn Douglas) offers her the warm embrace of
Western joie de vivre. Ninotchka (1939). MGM/The Kobal Collection.
had in fact blurred this distinction between the old and new worlds, by
alluding to Americas commercialisation and the pernicious role of its tabloid
press, but these points were dropped during shooting.35
Ninotchka had its world premiere at Los Angeles famous Graumans
Chinese Theatre in October 1939. Normally averse to political films, the
American trade press showered this one with accolades. Part of the reason for
this was the momentous diplomatic changes that had taken place after production work on Ninotchka had finished in mid-August. The shock of the
Nazi-Soviet Non-Aggression Pact of late August 1939, followed by the Red
Armys invasion of eastern Poland in September, had swept away any liberal
opposition there might have been to the films portrayal of an anti-fascist ally.
Soviet perfidy was now on everyones lips.36 Except for the few on the far left,
popular journals and newspapers also loved the movie. Most of these,
tellingly, felt there was nothing remotely hostile or propagandistic about the
picture. Typical of this was the New York Times, whose critic thought the film
was just a humorists view of the sober-sided folk who have read Marx but
never the funny page. Some on the political right saw it dierently. William
23
24
worshipping freely at Orthodox churches. The latter film even allowed for the
marriage in Russia between a touring American symphony conductor, John
Meredith (played by Robert Taylor), and Nadya (Susan Peters), a Russian
pianist. When Nadya decides to travel with her husband to the United States
at the end of the movie, this is not to defect but to preach the message of the
Soviets to America.40
Song of Russia, an MGM production, came back to haunt Louis B. Mayer
when East-West relations deteriorated after the Second World War, especially
when the Committee on Un-American Activities of the House of
Representatives started in 1947 to hunt for those who had made Hollywood,
as HUAC chairman J. Parnell Thomas put it, a Red propaganda centre. Mayer
said under investigation that the film had merely been made to give Russia a
pat on [the] back, to keep them fighting, but few appeared to believe him. In
November 1947, MGM re-released Ninotchka both as a means of getting
HUAC o its back and to cash in on the growing Red Scare engulfing the
United States. Ninotchka was, as MGM trailers trumpeted, a most timely
film.41 Indeed it was, especially in war-torn Europe.
During the Second World War, Washington had constructed an enormous
propaganda machine, with two separate organisations, the OWI and Oce of
Strategic Services (OSS), handling white and black material respectively.42 At
the end of hostilities, these units were quickly dismantled on economic and
idealistic grounds; at this point many Americans regarded a permanent propaganda organisation run by the federal government as fundamentally undemocratic. By early 1947, however, publicity cutbacks were being hastily
reversed, and a new, more complex machine started to be built. In the wake
of the March 1947 Truman Doctrine, which portrayed the United States and
Soviet Union as two irreconcilable enemies, the newly formed National
Security Council charged the State Department with responsibility for strong
information measures to counter Soviet programmes, and assigned the oversight of covert psychological operations to the newly established Central
Intelligence Agency (CIA). The Smith-Mundt Act of 1948 then provided the
legal foundation for American peacetime propaganda overseas. The legislation envisioned using all the tools of modern communication, including print,
radio, films, exchange programmes and exhibitions, to disseminate information about the United States.43
Given a major boost by Trumans Campaign of Truth from mid-1950
onwards,44 then by the Eisenhower administrations more holistic approach
towards propaganda,45 the American governments Cold War information
infrastructure was highly sophisticated by the early 1960s. Successive administrations then built on this sturdy platform. By the 1980s, the US governments full-service international propaganda machine employed more than
25
10,000 full-time sta, spread out among some 150 countries, burnishing
Americas image while maligning the Soviet Union to the tune of over $2
billion per year.46 Compared with its Soviet counterpart, indications are that
the US governments whole propaganda machine was better organised, staed
and financed, and more versatile throughout the conflict.47
In the immediate aftermath of the Second World War, the Truman administration held high hopes that its atomic monopoly and economic superiority would drive the Red Army out of most of the countries it had occupied
on its march to Berlin and reunite Europe. However, this soon proved to be
a chimera, to the point where, by late 1947, the US government feared
Western Europe was on the edge of disaster. In February 1948 the communists seized power in Czechoslovakia, and in March the US Commander in
Germany, General Lucius Clay, warned Washington that a Soviet military
attack might occur within days. American leaders feared that a communist
victory in the first post-war elections in Italy in mid-April would signal the
collapse of democracy in Europe, by strengthening the bid for power of the
communist parties throughout Western Europe and weakening the ability of
the moderate middle-class and socialist opponents to resist the hard left.
Furthermore, the US would suer a severe loss of prestige if a strategic
nation within its sphere of influence moved into close collaboration with the
Soviet Union.48
With 1.6 million cinema tickets being sold in Italy per day in 1948, film
inevitably played a central role in the massive state-private American propaganda campaign to mobilise voters against the communist-militant-socialist
coalition at the polls.49 This campaign was no one-week wonder. Just as in
other countries, the State Department and Hollywood had been working successfully together to penetrate the Italian film market for years. In 1946, for
instance, 600 American commercial films were registered for import into Italy
compared with 100 British and 30 Soviet films. On a more ocial level, by
1947 the United States Information Services (USIS) had established five
oces in Italy, each stocked with 100 titles of educational and documentary
films. These films, which were usually shown on mobile American equipment
and reached roughly 100,000 Italians each month, dealt with a variety of subjects designed both to give the Italians some idea of America and to help them
improve their agricultural and industrial techniques.50 In the months leading
up to the April 1948 election, the ten leading American film distributors in
Italy formed a consortium and cooperated with US government information
ocials in giving the widest possible dissemination to selected American
feature and documentary films on a non-profit basis. Circulated alongside
these were films extolling the benefits of US economic aid, produced by the
leading Italian weekly newsreel programme, INCOM.51
26
27
however macabre . . . How odd that we should ever have thought this devastating caricature merely funny.57 The film heightened the mood of West
Berliners during the 19489 Soviet blockade, and was reissued in the western
half of the city in the summer of 1951 during the Whitsuntide march of the
communist-led East Berlin youth, in order to give the visitors the chance to
laugh at their Soviet occupiers and indigenous communist leaders.58
Around this time Ninotchka also appeared in Vienna, a city then still controlled by the Russians, British, French and Americans. In November 1950
alone, more than 70,000 Viennese saw the film in the two large theatres within
the international zone. A few months later, the US Embassy happily reported
to Washington that considerable persuasion and reassurances of American
interests had paid o with respect to the film audience.59 As in Rome in 1948,
Soviet ocials complained bitterly about Ninotchkas release in Vienna, and
several theatre owners withdrew the film due to threats of violence by local
communists. To counter the films eects further, Moscow waged an intensive
advertising campaign in the city for one of its own re-releases, Michail
Chiaurelis Second World War artistic documentary, The Fall of Berlin (1949).
Widely distributed by indigenous communist parties in Western Europe in the
early 1950s, this two-part film accused Roosevelt and Churchill of having
deliberately prolonged the war in the hope that the Soviet Union and Nazi
Germany would destroy one another. As a consequence, the film argued,
Washington and London had added unnecessarily to the ordinary Austrians
suering and precipitated the Cold War.60
A POLITICAL PAS DE DEUX
The worlds first stage production of Ninotchka opened in Paris in April 1950,
starring Sophie Desmarets and Henri Guisal. Three years later, Billy Wilder,
one of Ninotchkas scriptwriters who had since become a respected director,
considered making a male version of the story for Paramount. Nothing came
of this, much to the relief of Luigi Luraschi, Paramounts head of censorship
and a CIA confidant, who suspected Wilders liberal-mindedness might
encourage undue sympathy towards the Soviet system.61 However, that year,
1953, did see MGM release Never Let Me Go, a McCarthyite remake of King
Vidors light-hearted Comrade X. Directed by Delmer Davies, this depicted the
Soviet Union as a paranoid police state forcibly separating an American correspondent (Clark Gable again) from his Russian ballerina wife. At the same
time, RKO made the gentle comedy No Time for Flowers. Directed in Alliedoccupied Austria by Don Siegel, this starred Viveca Lindfors as a Czech secretary who defects to the West after being exposed to the luxuries of
American cocktail dresses, high heels and bubble baths. Rumours circulated
28
via the Hollywood trade press that Austrian actors were deterred from
working on this picture because of communist threats and that the production was put under Russian surveillance.62
Three years later, in 1956, Ralph Thomas The Iron Petticoat, an AngloAmerican production set in West Germany and London, put a further twist
on the Ninotchka theme by having Katherine Hepburn play a Russian pilot
who defects and marries an American air-force ocer, played by the comedian Bob Hope. Made during the brief period of East-West dtente following Stalins death in 1953, the film ended with the two lovers taking to the skies
as globe-trotting peace campaigners.63 A year on, Howard Hughes Jet Pilot,
originally filmed in 1950 in cooperation with the US Air Force, told a similar
story, minus the conciliatory gesture. After wooing Soviet flying ace Janet
Leigh with sexy lingerie, a weekend in Palm Springs, and a luscious steak
dinner, John Wayne convinces his silly Siberian cupcake to defect along
with her precious MIG aircraft.64
With the East-versus-West love story proving so attractive a subject for
filmmakers, it was only to be expected that Hollywood would turn it into a
musical. The musical was, after all, arguably the quintessential American film
genre: optimistic, perpetuating the most conventional beliefs about individualism, social harmony and patriotism, and oering utopian images of
auence and material well-being.65 Musicals had played an overt role in
Hollywoods Second World War propaganda campaign, from the nostalgically
patriotic Yankee Doodle Dandy (1942) to military flag-wavers like This is the Army
(1943).66 By contrast, in the struggle to defeat communism during the Cold
War, Hollywood musicals were rarely so transparently political. Unlike many
rock and folk music performers from the 1960s onwards, their lyrics and
scores avoided ideological and geopolitical controversies.67
Nevertheless, immensely popular movies like MGMs An American in Paris
(1951) and Singin in the Rain (1952) made during the musicals golden age and
during a period when Cold War mentalities were being formed carried in their
infectiously enthusiastic acting, catchy tunes and lively choreography an exceedingly powerful message about what America represented. In 1955, British critic
Roger Manvell alluded to the subtle propagandistic qualities of the American
musical when he wrote: The best musicals have the vitality of a nation which
has no inhibitions when it comes to singing about the heartaches and happiness
of contemporary life, or laughing at its own absurdities or glamorising the sheer
love of sex and material success.68 Many years later, British director Terence
Davies recalled seeing Singin in the Rain when he was a child: When you grew
up in a Liverpool slum and you saw these films, thats what you thought America
was like. Everyone was rich, everyone was beautiful. There was no want, no
poverty; it was always summer. Thats very potent. Its as potent as religion.69
29
30
However, what really sets the two films apart is their diering styles. As in
Ninotchka, some political points in Silk Stockings are delivered through witty
dialogue. Just moments after his failed predecessor is arrested by the secret
police, for instance, one commissar requests a copy of Who Was Who a
mordant reference to the Soviet governments deadly capriciousness. But
from the opening of Silk Stockings, with its floor-level close-up of Astaires
famous feet, the movie is notable above all for the lead players wonderfully
expressive movements. Through these movements and accompanying songs,
we learn to appreciate the dierence between an inhibiting, depersonalising
Soviet system and the freedom and spontaneity enjoyed in the West. Dance is
crucial here (just as it would be thirty years later in White Nights), being not a
mere decoration but a leading thematic motif. As the film progresses, so Cold
War politics and ideological dierences dissolve as dancing becomes the universal language of romance.
The implicit theme of dance-as-liberation runs throughout the film, starting from the We Cant Go Back to Moscow number. This establishes and
celebrates the conversion of the three Soviet emissaries to the material delights
of capitalism, notably champagne and available women. Here, critically, the
emphasis in the mise-en-scne is on individual movement, in which even the
clumsy but jovial Brankov (modelled partly after Soviet premier Nikita
Khrushchev and played by Hollywoods wild-eyed eccentric Peter Lorre)75
finds some physical means of expression. The beautiful Charisse solo number
(All of You) sees Ninotchka surrender to the allures of capitalistic luxury,
dressing in lace petticoat, evening gown and silk stockings to transform herself
into the object of male desire, while the grace and freedom of physical movement (of dancer and camera) throughout the sequence movingly express the
casting o of repressive constraints. Charisses discovery, through dance, of
her individual physical existence is perhaps more moving than Garbos emotional awakening through laughter.
When the movie shifts to Moscow, we see that Ninotchka herself has
reverted to an automaton, dancing not out of exhilaration but as though discharging a duty. Yet in The Red Blues number we see the supreme expression of vitality through physical movement, with movement only stopping
during the two intrusions of an orthodox communist. In this song, set in a
cold, austere hall, Ninotchka and her friends pay homage to their memories
of the warm, vibrant West. This, Siberia and Too Bad allow the commissars
to express their lachrymose self-pity for their inevitable return to proletarian
life. Siberia lists the joys of being sent to a region where one never has to
phone for ice and there is no unemployment.
Silk Stockings does contain certain political ambiguities. In Americas
Swimming Sweetheart, sassy actress Peggy Dainton (played by Broadway star
31
An ideological strip tease, as Life magazine put it: Ninotchka (Cyd Charisse) gets in touch with her
innermost desires, and the pleasures of Western femininity through consumption, in Silk Stockings (1957).
MGM/The Kobal Collection.
Janis Paige) is the epitome of Western decadence, and generally her character
allows the movie to mock the commercialism of Hollywood. In another scene,
Ninotchka objects to an absurdly dressed-up poodle as useless, whereas Steve
defends it as amusing.76 The pro-capitalist message is underlined at the end,
32
33
abroad of American free expression, for instance, tied in with the opinion
held by ocial propagandists in the 1950s that jazz was the United States
secret sonic weapon behind the Iron Curtain. In 1955, Voice of America
(VOA), the ocial broadcasting service of the United States, had launched its
landmark programme Music USA, aiming jazz at the youth of the USSR and
Eastern Europe.81 Silk Stockings promotion of the idea that, as the conservative magazine Time put it, the Soviet Union could be outflanked by a simple
clobbering with Sears [and] Roebuck catalogues was derided as overconfident
wishful thinking by some in 1957. Yet when the US government staged the
first American National Exhibition in Moscow in 1959, hoping to dazzle the
Soviet people with the riches that capitalism provided, in scenes which uncannily echoed sociologist David Riesmans satirical 1951 essay The Nylon War
some Russian women literally fought for tickets to the Christian Dior show.82
Ninotchka continued to prove its durability into the next decade. In 1960, the
story crossed from the big to the small screen, when the American
Broadcasting Company produced an orthodox television adaptation, starring
Maria Schell and Gig Young. 83
CONCLUSION
Thirty years later, in 198990, the Soviet-run Eastern bloc dramatically collapsed. Historians continue to debate the reasons for this, yet few now doubt
that the Cold War was won as much in the shopping basket as at the negotiating table. Some have gone further than this, arguing that all paths of Cold
War social and cultural history lead to a consideration of consumerism.84 If
so, Hollywoods role, combined with that played by television,85 was surely
significant. There has never been a more eective salesman for American
products in foreign countries than the American motion picture, proclaimed
Gerald M. Mayer, head of the International Division of the Motion Picture
Association of America in 1947. Scenes laid in American kitchens, for
example, have probably done as much to acquaint the people of foreign lands
with American electric refrigerators, electric washing machines, eggbeaters,
window screens, and so on, as any other medium.86 Hollywoods ability to
open a window onto Westerners conspicuous consumption for Eastern bloc
audiences appears to have been particularly important, notwithstanding the
heavy restrictions communist governments placed on American film imports.
Yale Richmond, one of Washingtons most experienced Cold War cultural
diplomats, recalls how one Russian woman, on seeing Billy Wilders 1960
romantic comedy The Apartment, was impressed by watching Jack Lemmon
warm up his TV dinner, unknown at that time in the Soviet Union, and lighting his kitchen stove without a match. From foreign films, Soviet audiences
34
learned that people in the West did not have to stand in lines to purchase food,
did not live in communal apartments, dressed fashionably, enjoyed many conveniences not available in the Soviet Union, owned cars, and lived the normal
life so sought by Russians, writes Richmond.87
Even if Ninotchka was made fifty years before the Berlin Wall was
breached, the film remains a key artefact of the Cold War. It was the first
movie that fully articulated a materialist view of the capitalist-communist
divide. It served as the inspiration for many other films, including a few that
subverted the Curtain-crossing-lovers theme, like Billy Wilders screwball
farce One, Two, Three (1961).88 And it also anticipated later seminal events in
the cultural Cold War. In 1967, no less a person than Stalins daughter, Svetlana
Allilueva, defected to the West and in 1970 became a US citizen when she
married architect William Peters. Surprisingly, given its obvious commercial
and political possibilities, Hollywood declined to make a film based on
Svetlanas story. This is evidence, according to one writer, of the American
film industrys abject failure to depict the full horrors of Soviet communism
during the Cold War, due partly to the phenomenon of anti-anti-communism
that swept through Hollywood in reaction to the blacklisting legend instilled
in the McCarthy era.89 Whether Hollywood could or should have painted a
more gruesome picture of life in the East is open to question. Certainly, not
one single American film made during the Cold War chose to turn Ninotchka
on its head, by portraying an East-West love aair that ended happily on the
wrong side of the Iron Curtain.90
Just as importantly, Ninotchka is an early example of the degree to which
the celluloid Cold War was fought independent of ocial propagandists. At
the same time, MGMs decision to re-release Ninotchka in the late 1940s in the
face of political pressures from HUAC, plus the State Departments subsequent appropriation of the film for political purposes in Western Europe,
shows how easily the lines between the state and the private could become
blurred when the Cold War proper started.
Notes
1 Cited in Richard Maltby, Hollywood Cinema (Oxford, 2003), p. 280. During the
Second World War, Zanuck combined his role at Twentieth Century-Fox with
running a documentary film unit as a lieutenant colonel in the US Army Signal
Corps. See Leonard Mosley, Zanuck (Boston, MA, 1984), pp. 195224.
2 On Hollywoods Vietnam War movies of the early to mid-1980s, including
Rambo: First Blood Part 2 (1985), see Jeremy M. Devine, Vietnam at 24 Frames a
Second: A Critical and Thematic Analysis of Over 400 Films About the Vietnam War
(Jeerson, NC, 1995), pp. 198236. Hollywoods treatment of the Vietnam War
is discussed at further length in Chapters 7, 8 and 9 below.
35
3 On the POW theme see, for instance, Susan L. Carruthers, Redeeming the
Captives: Hollywood and the Brainwashing of Americas Prisoners of War in
Korea, Film History, Vol. 10, No. 3, 1998, pp. 27594.
4 The phrase is historian Eric Hobsbawms, who writes significantly that the sheer
degree of mutual ignorance and incomprehension that persisted between the two
worlds was quite extraordinary, especially when we bear in mind that this was a
period when both travel and communication of information were utterly revolutionized. Eric Hobsbawm, Age of Extremes: The Short Twentieth Century, 19141991
(London, 1994), pp. 3745. The Western publics lack of access to solid facts
about the conditions behind the Iron Curtain rendered mass media images of
those conditions potentially highly influential.
5 I didnt set out to make a Cold War movie, said Taylor Hackford. White Nights
is a film about the need for artistic and individual freedom. Quoted by Peter
Rainer, Mixed Messages, American Film, March 1986, p. 48. The Soviet government lodged a protest against White Nights in the international press, through its
ocial newspaper, Izvestia. On this and the film generally see William J. Palmer,
The Films of the Eighties: A Social History (Carbondale, IL, 1993), pp. 2425, and
Margaret Donovan (ed.), Portrait of a Film: The Making of White Nights (New York,
1985).
6 Frank Walsh, Sin and Censorship: The Catholic Church and the Motion Picture Industry
(New Haven, CT, 1996), p. 5; Kay Sloan, The Loud Silents: Origins of the Social
Problem Film (Urbana, IL, 1988), p. 9.
7 Steven J. Ross, The Rise of Hollywood: Movies, Ideology, and Audiences in the
Roaring Twenties, in Steven J. Ross (ed.), Movies and American Society (Oxford,
2002), p. 67; Richard Maltby, Harmless Entertainment: Hollywood and the Ideology of
Consensus (London, 1983).
8 Gregory D. Black, Movies, Politics, and Censorship: The Production Code
Administration and Political Censorship of Film Content, Journal of Policy
History, Vol. 3, No. 2, 1991, pp. 95129; Francis R. Walsh, The Films We Never
Saw: American Movies View Organized Labor, 19341954, Labor History,
Vol. 27, Fall 1986, pp. 56480; Ruth Vaisey, The World According to Hollywood,
19181939 (Exeter, 1997).
9 For a selection of pro-labour films of this era see M. Keith Booker, Film and the
American Left: A Research Guide (Westport, CT, 1999), pp. 1669.
10 Kevin Brownlow, Behind the Mask of Innocence: Sex, Violence, Prejudice, Crime: Films
of Social Conscience in the Silent Era (Berkeley, and Los Angeles CA, 1990),
pp. 4423; John Sbardellati and Tony Shaw, Booting a Tramp: Charlie Chaplin,
the FBI and the Construction of the Subversive Image in Red Scare America,
Pacific Historical Review, Vol. 72, No. 4, November 2003, pp. 495530, esp. p. 498.
11 Garth Jowett, Film: The Democratic Art (Boston, MA, 1976), p. 187.
12 Brownlow, Behind the Mask, pp. 44352; Variety, 2 May 1919, p. 60; New York
Times, 12 May 1919, p. 11; Variety, 6 February 1920, p. 53, and 16 April 1920,
p. 39; Motion Picture World, 23 August 1919, pp. 11756; Hollywood Reporter,
7 September 1935, p. 3. Red Salute was re-released in 1953 as Runaway Daughter.
36
13 Variety, 16 January 1920, p. 61, and 8 August 1920, p. 21; New York Times,
29 January 1922, Section 6, p. 2; Brownlow, Behind the Mask, pp. 4537.
14 John Belton, American Cinema/American Culture (New York, 1994), p. 235; Variety,
14 April 1937. On the hostility towards monopoly capitalism shown by Frank
Capra, Will Rogers, John Ford and other prominent filmmakers, on and o
screen, during the New Deal era see Lary May, The Big Tomorrow: Hollywood and the
Politics of the American Way (Chicago, IL, 2000).
15 Robert Dallek, Franklin D. Roosevelt and American Foreign Policy, 19321945
(Oxford, 1979), pp. 7880; Ellen W. Schrecker, The Age of McCarthyism: A Brief
History with Documents (Boston, MA, 2002), pp. 58.
16 Variety, 15 November, p. 19; New York Times, 22 July 1933, p. 14; Film Daily, 1 June
1934, p. 7.
17 Motion Picture Daily, 24 September 1934, p. 2.
18 Variety, 23 October 1935, p. 13. This picture, which depicted a factory strike, was
produced in the wake of a general strike in San Francisco. PCA Director Joseph
Breen agreed to certify the proposed film on condition it specified that the strike
was the work of outside agitators. Breen to producer Brian Foy, 25 September
1934, Together We Live PCA Files, Margaret Herrick Library, Academy of Motion
Picture Arts and Sciences, Los Angeles, California (hereafter AMPAS).
19 Variety, 9 December 1936, p. 13.
20 Richard Slotkin, The Continuity of Forms: Myth and Genre in Warner Brothers
The Charge of the Light Brigade, Representations, Winter 1990, pp. 123, esp. p. 9.
21 Thomas Cripps, Hollywoods High Noon: Moviemaking and Society before Television
(Baltimore, MD, 1997), pp. 1245; William Alexander, Film on the Left: American
Documentary Film from 1931 to 1942 (Princeton, NJ, 1981); Giuliana Muscio,
Hollywoods New Deal (Philadelphia, PA, 1996).
22 Maurice Zolotow, Ninotchka: The Movie That Never Should Have Been Made,
Los Angeles Magazine, December 1976, pp. 110; Scott Eyman, Ernst Lubitsch:
Laughter in Paradise (New York, 1993), pp. 2658.
23 Ninotchka scripts: Folders 2300-f.57485, Turner/MGM Script Collection,
AMPAS.
24 Ninotchka scripts: Folders 2302-f.58691, Turner/MGM Script Collection,
AMPAS.
25 Memorandum, 13 May 1938; Breen to Mayer, 2 June 1939; Analysis Chart,
1 September 1939: Ninotchka PCA Files, AMPAS; Clayton R. Koppes and
Gregory D. Black, Hollywood Goes to War: How Politics, Profits and Propaganda Shaped
World War II Movies (New York, 1987), pp. 1747, 1878.
26 Ceplair and Englund, Inquisition, pp. 1819, 30, 912; Neal Gabler, An Empire of
their Own: How the Jews Invented Hollywood (New York, 1988), p. 316; Albert Auster,
The Hollywood Musical, in Gary Crowdus (ed.), The Political Companion to
American Film (Chicago, IL, 1994), p. 288.
27 Zolotow, Ninotchka, p. 3.
28 Eyman, Lubitsch, p. 233; Charles Highham, Merchants and Dreams: Louis B. Mayer,
MGM, and the Secret Hollywood (London, 1993), p. 289; Koppes and Black,
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
37
Hollywood, pp. 186, 216. Lubitsch exacted revenge on the Third Reich in 1942 by
directing the anti-Nazi satire To Be or Not to Be. See Nora Henry, Ethics and Social
Criticism in the Hollywood Films of Erich Von Stroheim, Ernst Lubitsch, and Billy Wilder
(Westport, CT, 2001), pp. 97106.
Anthony Slide, The New Historical Dictionary of the American Film Industry (London,
2001), p. 125; Kevin Lally, Wilder Times: The Life of Billy Wilder (New York, 1996),
p. 88; Terry Christensen and Peter J. Haas, Projecting Politics: Political Messages in
American Films (Armonk, NY, 2005), p. 21.
Peter Hay, MGM: When the Lion Roars (New York, 1991), pp. 1879.
Jeremy Mindich, Re-reading Ninotchka: A Misread Commentary on Social and
Economic Systems, Film and History, Vol. 20, No. 1, February 1990, pp. 1624.
See, for example, William Paul, Ernst Lubitschs American Comedy (New York,
1983), p. 207.
MGM Press book, Ninotchka Clippings File, AMPAS.
Variety, 11 October 1939, in Varietys Film Reviews, Vol. 6, 193842 (New York,
1983).
Charles Brackett, Billy Wilder, and Walter Reisch, Ninotchka: The MGM Library of
Film Scripts, screenplay (London, 1972), pp. 89.
For the impact that the Molotov-Ribbentrop Pact had on the politics of
Hollywood, and the disintegration of the liberal-communist Popular Front in
particular, see Ceplair and Englund, Inquisition, pp. 12952. The Pact cast suspicion on liberals in Hollywood, including Melvyn Douglas, who was forced to use
his role in Ninotchka as evidence of his opposition to communism. See Photoplay,
September 1940, pp. 23, 88.
New York Times, 11 October 1939; Sunday Worker, New York, 19 November 1939;
Daily Worker, 24 November 1939.
Lally, Wilder, p. 88; International Censorship Board Reports: Ninotchka PCA
Files, AMPAS; Daily Worker, 13 April 1940.
New York Times, 26 December 1940, p. 23; New York Post, 31 August 1940, p. 16.
Koppes and Black, Hollywood, pp. 185221; David Culbert (ed.), Mission to Moscow
(Madison, WI, 1980); Todd Bennett, Culture, Power, and Mission to Moscow: Film
and Soviet-American Relations during World War II, Journal of American History,
Vol. 88, No. 2, September 2001, pp. 489518.
Hearings Regarding the Communist Infiltration of the Motion Picture Industry (Hearings
Before the Committee on Un-American Activities, House of Representatives,
80th Congress, 1st Session, 204, 2730 October 1947) (Washington, DC, 1947),
p. 80; Robert Mayhew, The Making of Song of Russia, Film History, Vol. 16, No. 4,
2004, pp. 33457; MGM Press book, Ninotchka Clippings File, AMPAS.
Allan M. Winkler, The Politics of Propaganda: The Office of War Information,
19421945 (New Haven, CT, 1978); R. H. Smith, OSS: The Secret History of
Americas First Intelligence Agency (Berkeley, CA, 1972).
Scott W. Lucas, Campaigns of Truth: The Psychological Strategy Board and
American Ideology, 19511953, International History Review, Vol. 18, No. 2,
May 1996, pp. 279302, esp. pp. 2823; Hixson, Curtain, pp. 512.
38
39
56 Due to diplomatic pressure from the United States and indigenous political infighting, 1947 saw the collapse of Tripartism in France the uneasy alliance formed
between the communists, socialists and the Mouvement Rpublicain Populaire
during the latter stages of the Second World War. Maurice Larkin, France since the
Popular Front: Government and the People, 19361986 (Oxford, 1995), pp. 1516.
57 International Censorship Board Reports: Ninotchka PCA Files, AMPAS; Daily
Telegraph, 19 April 1948; Time and Tide, April 1948.
58 Germans Laugh at Ninotchka, August 1951 (source unclear), Ninotchka
Clippings File, AMPAS.
59 Charles K. Moy (Vienna) to Department of State, 23 February 1951, RG 59,
511.635/22351, National Archives, College Park, Maryland (hereafter USNA).
60 Los Angeles Times, 9 October 1950; Variety, 25 October 1950; Motion Picture Herald,
3 March 1951. On The Fall of Berlin see Richard Taylor, Film Propaganda: Soviet
Russia and Nazi Germany (London, 1998), pp. 99122. On the measures taken by
the British Foreign Oce to counter this films impact in Britain in 1952 see
PREM 11/1124 file, The National Archives, London (hereafter TNAL).
61 My source for Luraschis CIA connections is Eldridge, Dear Owen. For
Luraschis views on Wilders project see Eldridge, Dear Owen, pp. 161, 169.
Wilder was one of the few at Paramount who refused to sign a loyalty oath during
the post-1945 Red Scare.
62 New York Times, 11 June 1953, p. 37; Los Angeles Daily News, 7 October 1951.
63 Monthly Film Bulletin, September 1956, pp. 11314.
64 New York Times, 5 October 1957, p. 8.
65 The musical as a specifically American form is examined in Gerald Mast, Cant
Help Singin: The American Musical on Stage and Screen (Woodstock, NY, 1987).
66 Thomas Doherty, Projections of War: Hollywood, American Culture and World War II
(New York, 1999), pp. 83, 215. Both films were directed by Michael Curtiz.
67 For an insight into the political role of folk and rock music during the Cold War
see John Orman, The Politics of Rock Music (Chicago, IL, 1984); David P. Szatmary,
Rockin in Time: A Social History of Rock and Roll (Englewood Clis, NJ, 1987);
Sabrina Ramet (ed.), Rocking the State: Rock Music and Politics in Eastern Europe and
Russia (Boulder, CO, 1994).
68 Roger Manvell, The Film and the Public (Harmondsworth, 1955), p. 174.
69 Palmer, Eighties, pp. 89.
70 Silk Stockings scripts: Folders 2891-f.11816, 2892-f.118794, 289311951204,
2894120513, Turner/MGM Script Collection, AMPAS; Mark Spergel,
Reinventing Reality: The Art and Life of Rouben Mamoulian (London, 1993), p. 216.
71 Edward Jablonski, in Films in Review, August/September 1957, p. 351.
72 Robert Vogel-Arthur Freed correspondence, 29 November and 10 December
1956, Folder 1.1, Box 21, and Folder 2, Silk Stockings Budget, Arthur Freed
Collection, University of Southern California, Los Angeles, California (hereafter
USC).
73 Georey M. Shurlock to Dore Schary, 13 November 1956, Silk Stockings PCA
Files, AMPAS.
40
74 On the Classical Music Wars between East and West see Caute, Dancer,
pp. 37944.
75 Rouben Mamoulian to Arthur Freed and Leonard Spigelglass, 25 July 1956,
Folder 1.1, Box 21, Arthur Freed Collection, USC.
76 Historian Helen Laville attributes greater significance to the movies critique of
American popular culture. For this, plus a detailed examination of the symbolic
power of feminine consumption in Ninotchka and Silk Stockings, see Helen Laville,
Our Country Endangered by Underwear: Fashion, Femininity, and the
Seduction Narrative in Ninotchka and Silk Stockings, Diplomatic History, Vol. 30,
No. 4, September 2006, pp. 62344.
77 For more on the use of dance to narrate the love story and probe the ideological
divisions between East and West see Tom Milne, Rouben Mamoulian (London,
1969), pp. 14760, and Robin Wood, Art and Ideology: Notes on Silk
Stockings , Film Comment, May/June 1975, pp. 2831.
78 Saturday Review, 20 July 1957; Hollywood Reporter, 20 May 1957, p. 3; Howard
Strickling, Report on Preview Screening at the Crown Theatre, Pasadena,
13 February 1957, Folder 1.2, Box 21, Arthur Freed Collection, USC; Hugh Fordin,
The World of Entertainment! Hollywoods Greatest Musicals (New York, 1975), p. 452.
79 Orville Croach to Arthur Freed, 27 February 1957, Folder 2.1, Box 21, Arthur
Freed Collection, USC; Laura A. Belmonte, A Family Aair? Gender, the US
Information Agency, and Cold War Ideology, 19451960, in Jessica GienowHecht and Frank Schumacher (eds), Culture and International History (New York,
2003), pp. 7993; Hixson, Curtain, pp. 13341.
80 The Times, 5 August 1957; Observer, 3 August 1957.
81 Osgood, Total War, p. 181; Hixson, Curtain, pp. 11519; Penny Von Eschen,
Satchmo Blows Up the World: Jazz Ambassadors Play the Cold War (Cambridge, MA,
2004).
82 Time, 15 July 1957; Caute, Dancer, pp. 402; David Riesman, The Nylon War
(1951) reprinted in his Abundance for What? And Other Essays (London, 1964),
pp. 6577. Riesman imagined an alternative to the nuclear arms race called
Operation Abundance, in which Washington sowed mass discontent in the Soviet
Union by bombarding the country with Western consumer goods.
83 On ABCs coverage of the Cold War during this period see Nancy Bernhard, US
Television News and Cold War Propaganda, 19471960 (New York, 1999).
84 On this debate see Mitter and Major, Blocs, pp. 122. Interestingly, one historian
notes that even as early as the late 1950s state-owned retail enterprises in
Hungarys big-city department stores attempted to replicate what they described
as American shopping experiences. Mark Pittaway, A Home Front in the Cold
War: Hungary, 19481989, www.history.azc.uk/ihr/cold/articles/pittaway.html
(9 May 2006). On the promise of socialist consumerism see Susan E. Reid and
David Crowley (eds), Style and Socialism: Modernity and Material Culture in Postwar
Eastern Europe (Oxford, 2000).
85 On the eect that television programmes beamed from the West had on East
Germans perceptions of their comparatively drab lifestyles in the 1980s see
86
87
88
89
90
41
CHAPTER 2
The Communists have developed one of the greatest propaganda machines the
world has ever known. They have been able to penetrate and infiltrate many
respectable and reputable public opinion mediums . . . Communist activity in
Hollywood is eective and is furthered by Communists and sympathizers using
the prestige of prominent persons to serve, often unwittingly, the Communist
cause . . . What can we do? And what should be our course of action? The best
antidote to Communism is vigorous, intelligent, old-fashioned Americanism
with eternal vigilance.
J. Edgar Hoover, Director of the FBI, testifying before HUAC,
26 March 19471
His family loved him dearly but knew there was something wrong with John
(played by Robert Walker). Perhaps it was because he had more degrees than
a thermometer, and had grown apart intellectually from his simple, wellmeaning parents. Maybe it was because he spent too long away from their
small home town, in Washington, DC, where he was mysteriously working for
the government.
Dan and Lucille Jeerson (Dean Jagger and Helen Hayes) had recently
grown to tolerate their sons eete and snobbish manner. But his failure to
return home in time to see his clean-cut younger brothers depart for combat
in Korea was unforgivable. For John then to ridicule his fathers patriotism and
mock his mothers devotion to Christianity was the last straw. Little wonder
Mr Jeerson, a member of the American Legion, tries to knock some sense
into his snide son by belting him with a Bible. Who can blame his anxious
mother for trailing John to the nations capital, only to have her suspicions that
he is a Soviet agent confirmed? Having failed to extract a confession from her
favourite ospring, Lucille Jeerson knows it is her duty to turn him over to
the FBI.
John calls the Bureaus blu, but finally realises his moral corruption when
confronted by the eects his treachery is having on his mothers health.
Seeking redemption, John rushes to cleanse himself by oering to help the
FBI only to be tragically gunned down gangland-style by his comrades in
front of the Lincoln Memorial, Hollywoods favourite symbol of American
43
A family at war: Johns sideways glance at his dad and impertinence to Father ODowd are early pointers to
the tragedy about to strike the humble Jeffersons. Helen Hayes, Frank McHugh, Robert Walker and Dean
Jagger in a scene from My Son John (1952). Paramount/The Kobal Collection.
44
early Cold War years, and to argue that the movies were political sops designed
to placate those who charged the studios with ideologically suspect output.5
Yet the fact is Leo McCarey wrote, produced and directed My Son John for
Paramount not because he was being blackmailed by HUAC, but principally
because he was an ardent Catholic who believed communism presented a
genuine threat to American national security.6 Other filmmakers voluntarily
contributed to the anti-Red onslaught for more complex reasons. Some did so
partly because of their strong links with the state.
To understand the potential that existed for producers, writers and directors to project their own personal visions of the communist menace, it is
necessary to reassess Hollywoods part in the institutionalisation of the Cold
War between the mid-1940s and mid-1950s. This was a critical period: when
Americans were urged to swap one foreign enemy (fascism) for another
(Soviet communism); when the anxieties, values and beliefs which most
people would carry throughout the conflict were first established; when
cinema was still at or near the peak of its drawing power in the United States;7
and when the state-film network in the United States was rapidly evolving to
take account of the exigencies of a full-blown Cold War. As we shall see,
America in the 1940s and 1950s was marked by idealism and creativity as much
as fear and risk, motives that mingled in an unprecedented expansion of governmental activity and private initiative and which began to blur the lines
between state and civil society. As the Cold War proper started, so the US governments propaganda apparatus developed to pressurise, guide and sharpen
the medias anti-Soviet messages. This included agencies like J. Edgar
Hoovers FBI that ostensibly concentrated purely on surveillance and security,
but which in reality played a significant role in mobilising the American people
to act as citizen warriors in the nations fight against communism.
HOLLYWOOD ON TRIAL
Hollywood was treated as one of the enemies within by counter-subversives
in the United States during the early Cold War years. Once the clash between
Washington and Moscow became direct and overt with the articulation of the
Truman Doctrine in March 1947, domestic communism was transformed
from a matter of political controversy to a subject that dominated national
security. If anti-communism had been confined to the relative margins of
American politics at the time of Ninotchkas production in the late 1930s, it
now moved to the ideological centre. Anyone even suspected of harbouring
communist sympathies faced the prospect of being labelled Un-American.
Those in influential positions in government, education, labour unions, the
media were subjected to intense scrutiny from the state and the public.
45
As was the case in the Soviet Union, those working in the film industry in
the United States in the late 1940s were put under unprecedented political
pressure to act in the national interest. Whereas cultural vigilance in the
Soviet Union was organised from the centre through a single department (the
Ministry of Cinematography), in the United States it was implemented via a
loose amalgamation of old and new organisations and legislation. The US
Aliens Registration Act, for instance, which made it an oence to conspire to
advocate the overthrow of the American government and was used to prosecute communists in the late 1940s, had been passed by Congress in 1940. In
the Soviet Union, this cultural authoritarianism (or Zhdanovism) caused film
production to fall to dramatically low levels, meaning that the Russian peoples
diet of fully fledged Cold War movies was meagre.8 However, in the United
States the eect was the opposite, as Hollywood went into Cold War film
production overdrive.
The CPUSA had made the film industry a special organising target in 1936,
a move that reflected Lenins and Stalins belief in the power of cinema.
Proclaiming that movies were the weapon of mass culture, the party organisers urged their recruits at least to keep anti-Soviet agitprop out of the
movies they worked on.9 HUAC began hearings on the alleged communist
penetration of the motion picture industry in 1938, due largely to the number
of screenwriters professing support for the Popular Front. The committees
then chairman, Martin Dies, also believed Hollywoods Anti-Nazi League to
be a front for the Communist party (which, after August 1939, it was).10
HUACs more concerted eorts to trace the footprints of Karl Marx in
movieland a decade later, first in 1947 and again in 19512, 1953 and 19558,
guaranteed the committee maximum publicity for its counter-subversion
investigations elsewhere. At the same time, these eorts were part of a ferocious if uncoordinated campaign fought by conservative forces inside and
outside government designed to draft the media into the Cold War.11 They
were also allied to a genuine (if misplaced) belief on many conservatives part
that Hollywoods alleged Russophilia during the Second World War, combined
with the post-war flurry of film-industry strikes and liberal message pictures
raising such issues as home-grown racism, was evidence of growing communist influence behind and on the screen.
HUACs seminal nine-day inquiry in Hollywood in October 1947 was a
peculiarly American marriage of show business and politics, and likened to a
Roman circus by RKOs liberal head, Dore Schary.12 Despite the inquirys
failure (repeated later) to uncover any hard proof of communist infiltration
or Marxism on celluloid, it ended with chairman J. Parnell Thomas calling on
the industry to clean its own house. The infamous Waldorf Statement
was issued by Hollywoods moguls soon afterwards, amounting to a tacit
46
47
the White House and Treasury, was confidently telling the readers of Look
magazine How We Can Win the Cold War With Russia.16
The American Legion acted as the third point of this triangle, on the one
hand by campaigning against those identified as suspect by the Legion of
Decency, the MPA, HUAC and the FBI, and on the other by organising boycotts of films it deemed subversive or that featured actors labelled as communist sympathisers (comsyps for short). With over 17,000 posts and nearly
3 million members nationwide in the 1950s, the Legion, like the numerous
other established social organisations of the right such as the Daughters of
the American Revolution and Knights of Columbus, carried considerable
economic and political weight in the film industry. Local Legion posts terrified exhibitors by threatening to picket theatres showing ideologically incorrect fare. Boasting a circulation of 3,600,000, its monthly magazine regularly
ran articles on communists in Hollywood. In December 1951, the magazine
named over 50 then-current films that had commie influence. Several
months later, in May 1952, it furnished industry executives with a dossier of
over 300 names of Reds. The Legions victims included the famous and not
so famous. Edward G. Robinsons mea culpa took the form of a memoir published that October in the American Legion Magazine, entitled How the Reds
Made a Sucker Out of Me. Alongside the executive boards in private industry, departmental heads and politically appointed administrators in the public
sector, and the editors and publishers of key metropolitan newspapers and
national magazines, the American Legion both encouraged and extended the
anti-communist work of the governmental investigatory committees during
the Red Scare. The relationships among these various forces were characterised by acknowledged, conscious, often coordinated interaction as well as
agreement on the larger goals and methods of the Cold War enterprise.17
The culture of fear abated somewhat when the worst excesses of the
nations Red Scare paranoia subsided in the mid to-late 1950s. Yet the job
prospects of many blacklistees were aected well into the 1960s, and HUAC
itself remained in existence until 1975. The prosecution of unfriendly witnesses, the naming of names, the purging of the politically incorrect on
dubious charges, the early deaths of unemployed blacklistees and the flights
abroad of others, the overseas ban imposed by the MPAA on innocuous political comedies like The Senator Was Indiscreet (1947) looking at these and many
other phenomena as a whole, references to the early Cold War years being
Hollywoods darkest hour seem entirely warranted. The wounds left by the
Inquisition would be felt across the film industry for years.18
Given the film industrys established antipathy towards communism, its
tendency to bow to political pressure, and its habit of conflating government
and national interest (especially in wartime), it is hardly surprising that the
48
content of American movies in the late 1940s and 1950s shifted decidedly to
the political right. A myriad of factors helps to explain why liberal message
pictures diminished and a large number of films exalting war or imperialism
and caricaturing the evils of communism took their place. Chief among
these are the industrys nervousness about providing the anti-communist
crusade against it with more ammunition; the fact that executives reputations
were on the line due to their promise to watch out for radical propaganda; the
pressure to design films in such a way as to frustrate the eorts of Soviet propagandists to condemn America by its own images; the influence exerted by
the MPAs widely distributed manifesto, Screen Guide for Americans; plus a belief
among some producers that sensational Red-baiting films could possibly
make money and thereby help fill the industrys dwindling coers.19
After a detailed investigation of Hollywoods recent output carried out in the
mid-1950s, former OWI ocial Dorothy Jones scotched all allegations that
Hollywood had for years been pedalling Marxism on screen. She noted, in the
same report, that upwards of 40 films released between 1948 and 1955 had
explicitly attacked communism and the Soviet Union.20 Historians have since
increased that figure: one has counted 48 made between 1948 and 1952, rising
to a total of 107 between 1948 and 1962. 21 Yet even this figure fails to take into
account the scores of movies set in and around the Korean War, the defining
hot conflict of the 1950s for most Americans.22 It also omits the dozens of
other films that focused on the communist threat more discreetly or allegorically. Even if it is impossible to agree on a definitive total, there is little doubt
that this period represents the high point of Hollywoods Cold War agit-prop.
DEVIANTS, HYPOCRITES AND MURDERERS
Hollywoods depiction of communists as a clear and present danger during
the late 1940s and early 1950s made political and commercial sense. In fact,
there is currently a fierce debate between scholars about how real that danger
was. While the traditionalists, bolstered by recently opened files, emphasise
the strong links that existed between Moscow-directed espionage and the
CPUSA, revisionists tend to argue that the Soviet espionage threat was a
spectre manufactured for the bureaucratic fortunes of the FBI or designed by
reactionaries to smear the American political left generally.23 However, even
one such revisionist, Ellen Schrecker, accepts the plausibility of a communist
threat given the CPUSAs open allegiance to Moscow, its secretive nature, and
the uncovering of spies in sensitive positions. This is despite the fact that the
party, which at its height in the late 1930s had boasted about 88,000 members
but in 1952 had a mere 9,000 (1,600 of whom were allegedly either undercover
agents or paid informants), was tiny.24
49
Yet the extent to which movies portrayed this threat accurately is not the
issue so much as the way they depicted indigenous communists and those associated with them. In short, they were presented as a mixture of criminals,
murderers, social misfits and sexual deviants, who were hypocritical, devious
and emotionally detached, and engaged in illegal activities in order to weaken
the USA and advance the Soviet cause of world domination. In contrast,
we (ordinary Americans) were presented as law-abiding, capable and selfsacrificing, as people who, though traditionally peace-loving, were at war with
an implacable enemy. To stand by in such circumstances, the films warned, was
either an act of dangerous navety or one of implicit collaboration.
Communists were shown to be undermining the USA in a variety of ways,
ranging from acts of sabotage, espionage and drug-smuggling to infiltrating
labour unions, university faculties and even churches in order to spread the
party line. Communist tentacles reached across the globe: to Western Europe
(Assignment Paris, 1952), Eastern Europe (The Beast of Budapest, 1956), Africa
(Tangier Incident, 1953), Asia (The Shanghai Story, 1954), the Arctic Circle (Arctic
Flight, 1952), and even outer space (The Flying Saucer, 1950).25 More seriously,
they had penetrated democracys very heartland, in a host of locations San
Francisco (I Married a Communist, 1949), Pittsburgh (I Was a Communist for the
FBI, 1951), Hawaii (Big Jim McLain, 1952), New York (Bowery Battalion, 1951),
Alaska (Red Snow, 1952)26 and in a variety of institutions: the science laboratory (Invaders from Mars, 1953), the military base (The Wac from Walla Walla,
1952), and even a national monument, Mount Rushmore (North by Northwest,
1959).27
No genre proved immune to the politics of the day, though often this politics found only indirect expression. Documentaries included The Bell (1950),
which was jointly produced by the Defence Department and the Crusade for
Freedom. The CFF was a project of the CIA-sponsored National Committee
for Free Europe, and campaigned, among other things, for the expansion of
radio broadcasting networks equipped to spread the truth among those living
under communism. The Bell was a short educational film which, using the
Liberty Bell, Americas great symbol of independence and freedom, as its
starting point, encouraged movie-goers to purchase savings bonds by spelling
out the dangers of Soviet aggression, partly through footage of the 19489
Berlin airlift. The Hoaxsters, another documentary, was made by Dore Schary
in 1952, and showed how the dictators of the world up to and including
Joseph Stalin have been much like the hucksters who attempt to fool the
people with snake oil . The Hoaxsters was nominated for an Academy Award
and released with the endorsement of the State Department and the FBI.28
Thrillers included Jacques Tourneurs The Fearmakers (1958), in which a brainwashed Korean War veteran returns to the US to find his public relations firm
50
taken over by communists, and Edward Deins Shack Out on 101 (1955), in
which an FBI agent thwarts a communist smuggling plot operating out of a
Californian hamburger stand. Crime capers included Sam Fullers Pickup on
South Street (1953) and Robert Aldrichs Kiss Me Deadly (1955), which respectively depicted a hard-bitten pickpocket and cynical private investigator
(Micky Spillanes Mike Hammer) turning anti-communist and routing atomic
spies.29
Closely related to this genre, espionage dramas showed American government agents and private citizens, sometimes with their Western allies, challenging communist spies both at home and abroad, thereby allowing
movie-goers to see the indivisibility of domestic and overseas security. These
included Harold Schusters Security Risk (1954), in which a holidaying FBI
agent prevents communists from stealing documents from a murdered
nuclear physicist, and Fred T. Sears Target Hong Kong (1953), which depicts an
American soldier of fortune saving the British colony from a Chinese communist plot. Comedies like Norman Z. McLeods My Favourite Spy (1951), starring Bob Hope and set partially in Morocco, and Charles Lamonts Paris-set
Ma and Pa Kettle on Vacation (1953), delivered the same message.30 Victor
Savilles Anglo-American production The Conspirator (1949) and the aforementioned My Son John were melodramas that focused on the traumas of
family relationships caused by communist intrusion. Both highlighted
womens role in the struggle against domestic subversion, and the painful
need for wives and mothers to give up their treacherous loved ones for the
greater good. Together with Elia Kazans multi-award-winning docklands
drama, On the Waterfront (1954), ostensibly a film about union corruption but
interpreted by many critics as an allegory justifying those friendly witnesses
(like Kazan) who had cooperated with HUAC, these played a central role in
shaping the informer-as-hero sub-genre.31
Science fiction was a popular vehicle for the covert language of the antiRed crusade, with monsters from outer space or beneath the sea serving as the
allegorical enemy intruder. Gordon Douglas Them! (1954), for example, featured enormous nuclear-induced mutant ants threatening Los Angeles before
being destroyed by the combined might of the police, FBI and armed forces.32
Don Siegels box oce hit Invasion of the Body Snatchers (1956) has been subject
to various interpretations. Some critics have read it as anti-fascist, others as
McCarthyist, but as historians Leonard Quart and Albert Auster argue,
More probably, the alien pods could be seen as Communists . . . who are
everywhere conspiring to turn people into robots.33 Westerns also took what
one scholar has dubbed a Cold War path, especially in the early 1950s, when
the genre almost consciously took on a topical relevance. John Lenihan has
demonstrated how various Westerns in this period advocated total military
51
52
Nazis into rotten Russians underlined the link. Yet films made it clear that
the nature of the present, post-war threat was even greater, for international
communism was known to favour clandestine, underground takeover
methods rather than Nazi-style military invasions.37 The US was peculiarly
vulnerable to such subversive tactics, we learn, because of its innocence.
Despite the shock of Pearl Harbor and the advent of the atomic age,
Americans were still too trusting and the country so open and free. Vigilance
and the criminalisation of communism were the only reasonable response.
WATCHING THE DETECTIVES
The conventional view shared by observers at the time and film historians
since is that this clumsily produced, overtly propagandistic Red-baiting material was deeply unpopular with audiences, and that it may even have hindered
rather than helped the anti-communist cause by bluntly depicting fifthcolumnists as moronic and easy to spot. In 1953, one notable commentator,
Karel Reisz, a leading light in the British New Wave film movement of the
early 1960s, warned that such a significant body of work risked having a
boomerang eect because its very directness alienated those whom it was
intended for. Filmmakers should concentrate less on negative, anti-communist
propaganda, Reisz urged, and more on selling the positive aspects of liberal
democracy.38 Because so many of these films were shot quickly on low budgets
with non-stars, most historians have assumed they were not intended either to
make money or to teach the American public anything of real value about subversion. Rather, they were meant to rinse Hollywood of its radical image as
rapidly, unequivocally and cheaply as possible.39
While this argument makes good sense, it tends to overlook those movies
of the period that were not triggered by political pressure but were ocially
assisted, that were put together far less crudely, that sought to paint a more realistic portrait of communist subversion, and that met with some success commercially and propagandistically. One such film was an enterprise made jointly
by Columbia Pictures, the independent producer Louis de Rochement and J.
Edgar Hoovers FBI. It was released in 1952 under the title Walk East on Beacon.
It is hard to overestimate the importance of Hoover and the FBI in helping
to create the anti-communist consensus in the United States during the Cold
War. Hoover himself largely accepted the fifth-column paradigm which saw
the CPUSA as principally a Soviet-sponsored covert-warfare agency, and
during the remarkably long period he spent as FBI chief (192472) managed
to turn the law enforcement agency into one of the most powerful of all state
organisations. The strategic position within government which Hoover had
established for the FBI by the mid-1940s meant that it dominated Trumans
53
54
55
Scripting surveillance: J. Edgar Hoover (centre) looks over a draft screenplay with the makers of The
House on 92nd Street (1945). Director Henry Hathaway (seated) and actor Lloyd Nolan are on the
FBI chief s right. The writer John Monks, Jr., and producer Louis de Rochement (with elbow on table) are on
his left. Louis de Rochement Papers, American Heritage Center, University of Wyoming.
56
57
58
little man whom no one suspects: he receives no money, travels by bus, never
frequents hotels, popular restaurants or bars. He is a dedicated Communist
who never meets his superiors personally.59 Other members of the production
sta chipped in at various stages, with the aim being to blend fact and fiction
in as entertainingly believable a way as possible. In July 1951, for instance,
casting director Shirlee Weingarten told de Rochement that the script needed
to develop the spys other, ordinary life more fully, in order to make the audience identify with him and consequently feel a sense of betrayal, and to highlight the terrible schizoid existence all spies had. In the same month, Joseph
Breen gave the script the PCAs seal of approval.60 After initial interest from
one of the leading stars of the day, Tyrone Power, George Murphy was chosen
(specially by the FBI, ads claimed) to play the lead role of Inspector Belden. A
solid Republican and former president of the Screen Actors Guild who had
been one of HUACs first friendly witnesses in 1947, Murphy was described
in the early 1950s by one of the eras most aggressive anti-communist politicians, Senator Richard Nixon, as the model of positive Americanism in
Hollywood.61
Other than the Scottish actor Finlay Currie, who played a German scientist, and Karel Stepanek, the espionage ringleader, few members of the cast
would have been known to the general audience. Using minor actors and nonprofessionals helped cut costs and gave the film a more documentary feel.
Filming took place almost entirely on location in Boston, with subsidiary
shooting in New Hampshire, Maine and Washington, DC. Shooting on the
streets, in oces, at ports and in sight of well-known public buildings made
the movie look more real than a simple dramatic re-enactment of the atom
spy case. Basing the film in New England also helped RD-DR to draw parallels between events depicted in the film and recent revelations of communist
activities in the region provided by the FBIs star confidential informant,
Herbert Philbrick, and set out in his best-selling book I Led Three Lives
(1952).62 Walk East on Beacon came in on budget, costing a total of $600,000,
and received a glowing, public tribute from J. Edgar Hoover, who called it an
exceptionally fine motion picture [that] plainly shows the vicious pattern
which has enabled the godless tyranny of Communism to enslave millions of
people.63
A PICTURE OF STUDIED VIGILANCE
From the outset, Walk East on Beacon actively distances itself from the crudely
constructed, headline-grabbing anti-communist propaganda hitherto produced by Hollywood. This is a film that purports to oer viewers the truth,
not sensationalist speculation about Soviet espionage, based on cold, hard
59
Calling all Americans! George Murphy (centre) calmly directs anti-communist manoeuvres on home soil in
Walk East on Beacon (1952). Columbia Pictures/Acadamy of Motion Picture Arts and Sciences.
facts. The film opens with a shot of J. Edgar Hoover, whose Crime of the
Century, the credits tell us, has inspired this Drama of Real Life made with
the cooperation of the FBI. Over further library shots of smartly dressed
G-Men receiving guidance about Soviet intelligence activities and being taught
how to handle surveillance equipment, a stentorian commentator (newsreel
narrator Westbrook Van Voorhis) then reports how the FBIs current chief
responsibility is to deal with a worldwide conspiracy which seeks through
subversion to destroy established governments everywhere.
With an aura of authenticity and ocial legitimacy in place, the movie then
shifts seamlessly to re-enacting an absorbing case history of a Soviet plot
centred on Boston to grab secret American scientific data, loosely but obviously based on the real Fuchs-Gold spy case. Inspector James Belden (Murphy)
is assigned to track down the spies trying to uncover the work of Operation
Falcon. This is so highly classified we never learn precisely what it is (for security reasons, presumably), but we can deduce that it is related to weapons and
space research.64 Masterminding the plot is the Russian Alex Lazchenkov
(Stepanek) and, as the movie unfolds, the complicated underground procedures used by the communists to achieve their ends are exposed the use of
Comintern-trained Americans as sleepers, extortion from the vulnerable and
60
61
This was necessary, the film tells us, because the communists pose such a
potent threat. By delineating the fifth-columnists methods in such graphic
and entertaining detail via close-ups of keys, explanations of code books,
revelations of counter-surveillance techniques de Rochement presents the
subversives as clever, determined and extremely resourceful. They are deeply
embedded in American society, the result of a long-term and well-thoughtout Soviet plan. Consequently, we can believe a senior operative, Millie
Zalenko (Virginia Gilmore), when she tells her G-Man interrogator that for
every one of us you arrest, there are a lot of others, trained and waiting to take
over. Yet they must, and can be, vanquished, the movie states.
Despite contrary claims in the films publicity material, Walk East on Beacon
eschews any analysis of the communists motives. Harry Gold and Klaus
Fuchs had in fact worked for the Soviet Union out of political conviction, but
their rough counterparts in the movie do so either because they are blackmailed or for personal aggrandizement. A minority of the plotters are shown
to believe in the Cause even after their arrest, but, with their stony faces and
unemotional behaviour, this comes across as an aiction or the blind conviction of the zealot. Even if these ideologues have chosen to work for Russia,
their fear of living in Russia is palpable, especially if they are sent there to be
punished for incompetence. Professor Kafer, on the other hand, has chosen
to work in and for the West because he knows the real meaning of freedom.
He has tasted the bitter fruits of totalitarianism at first hand, in Buchenwald
concentration camp during the Second World War. Kafer sees little or no
dierence between Nazi Germany and the Soviet Union, and indeed in one
scene implies that German communists had been complicit in the Holocaust.
The fascist-communist overlap was underlined by Stepanek, who had played
Nazis during the Second World War.66
Given the FBIs long association with fighting the Mafia (on and o
screen), many viewers watching Walk East on Beacon would automatically have
drawn comparisons between communism and gangsterism. The televised
hearings chaired by Tennessee Senator Estes Kefauver in 1951 had painted a
picture of organised crime being a degenerative force in American life that
could ruin the nations strength overseas.67 These hearings would have been
fresh in many peoples memories when de Rochements film was released in
April 1952, making it easy for many to link underworld crime and underground political subversion. The movie drove home this theme through its
use of gangster movie conventions muggings, a femme fatale, night scenes,
narcotics thereby helping further to depoliticise the appeals of communism.
Unconventionally, the communists in Walk East on Beacon are not easy to
spot. However, they do share common character flaws. They are congenitally
miserable; are either insolent or obsequious; have contempt for others views
62
Communism, AKA Espionage, Inc.: publicity poster for Walk East on Beacon (1952). Columbia
Picture/Louis de Rochement papers, American Heritage Center, University of Wyoming.
63
and suspect each other; are power- and often sex-crazed; and have no personal
lives one husband-and-wife team, for instance, share a devotion and service
only to the party. Vincent (played by Jack Manning) is the only communist
shown any sympathy, when his request to leave the party meets with the threat
of death. Being a Party member is like waking up and finding yourself
married to some woman you hate, Vincent confesses to his wife, so you end
up hating yourself. Minutes later we read of his apparent suicide. In this way,
the film leads us to the conclusion that all American communists are at best
disloyal, at worst traitors who are accomplices to murder.
Walk East on Beacon premiered in April 1952 in Portsmouth, New
Hampshire, de Rochements home state, where it was sponsored by the St
Johns Episcopal Church. It then went nationwide.68 Because the movie had
been independently produced outside Hollywood, it lacked the full backing of
the industrys public relations machine, but the support provided by the FBIs
publicity engine made up for this to some extent. The critical response to most
overtly anti-communist pictures of the late 1940s and 1950s was overwhelmingly negative, with reviewers denigrating their ludicrous plots and wooden
acting. Not so Walk East on Beacon. In fact, several trade papers and mainstream magazines criticised the film for being almost too real, that is for concentrating on the minutiae of FBI detective procedures at the expense of
thrills.69 This was not how others in the film press saw it, however. BoxOffice
and Cue both found it fascinating, while Martin Quigleys Motion Picture Herald
classed it as being as timely, topical and as exciting as this mornings newspaper. In Philadelphia, where Harry Gold had worked, the Evening Bulletin
treated Walk East on Beacon as a documentary, arguing that the film gives a
better understanding of the workings of communism and should be more
potent ammunition against it than the more pretentious My Son John. In New
York, William Randolph Hearsts Daily Mirror described the movie as one of
the most important of all time . . . a vindication of a brave, a brilliant, and a
dedicated little body of men the like of which has not been seen since
Lexington and Concord.70 Interestingly, de Rochements film even garnered
approval among liberals. The Anti-Defamation League, for instance,
applauded it for vigorously exposing communist espionage tactics without
lumping together liberals and communists and taking gratuitous slaps at
labour unions, minorities and intellectuals.71 More predictably, the American
Legion roundly endorsed the film, as did the Republican Senators Karl
Mundt, a regular recipient and disseminator of FBI information, and Richard
Nixon, who proclaimed that it was a picture which should be seen by every
American.72
Walk East on Beacon was far from being one of Hollywoods biggest earners
in 1952. However, judging from de Rochements accounts it did far better
64
commercially than most other subversion films of the era, grossing in the
region of $2 million. For a docudrama that had virtually no boy-girl action,
was rather one-paced, and whose plot focused on the stealing of complex
mathematical equations, this was quite an achievement. The films educational
value was quickly recognised by the US Army and Coast Guard, both of which
hired 16mm prints for instructional purposes. More intriguingly, the CIA also
admired the movie. The agency leased ten prints a year from Columbia from
the early 1950s through till the late 1970s, including five copies dubbed into
foreign languages. It is unclear exactly where and how these prints were distributed during this long period. However, given a few tweaks Walk East on
Beacon could easily have passed as a bona fide documentary overseas, largely
because its story was told in such a straightforward fashion.73
CONCLUSION
For decades now historians have argued about the causes and nature of
McCarthyism: about whether it was primarily a top-down phenomenon
prompted by the Truman administrations Cold War measures, or more of a
popular insurgency with genuine anti-communism agitated by irrational
status anxiety, similar in some ways to the Populist uprising of the 1890s.74
It has long been acknowledged that Hollywood promoted the politics of
McCarthyism, and that its anti-communist output can be attributed in large
part to the political pressures the film industry faced during the first decade
of the Cold War. Yet our analysis of Walk East on Beacon gives a dierent side
to the story. It demonstrates the increasingly tight, often consensual relationship that developed on and o screen between filmmakers and government
agencies during the McCarthy era. As the governments Cold War propaganda
machine expanded during the late 1940s and 1950s and the constituent parts
of it sought to promote their role in the fight against communism, so the film
worlds links with the state grew more complex and concrete.
Movies produced during this critical period of the East-West struggle
overwhelmingly supported Washingtons tough anti-Soviet line, with many
venturing, to borrow Senator Arthur Vandenbergs famous line to Truman in
1947, to scare the hell out of the American people about the threat posed by
communism.75 Whether cinema-goers did actually fear communism more for
having watched movies like Invasion USA, The Red Menace and Walk East on
Beacon is debatable. So, too, is the notion that these viewers were more likely
subsequently to acquiesce in or push for more draconian anti-communist
measures. However, what the production history of Walk East on Beacon and
other films suggests about McCarthyism is that the top-down versus bottomup approach towards understanding the phenomenon is in some respects a
65
false dichotomy. Some films, like The Bell, were produced at the top by government; others, like My Son John, came from below, being the result of a
directors personal take on the Cold War; others still, like Walk East on Beacon,
emerged from above and below, from elements of the industry and state
which shared the same political anxieties and, to an extent, political goals.
That Hollywood promoted Cold War orthodoxy so enthusiastically during
this period should not surprise us in the light of the film industrys campaign
against communism dating back to 1917. Collaboration between the industry
and state propagandists was eased by the organisational legacy of the Second
World Wars Oce of War Information, meaning filmmakers and ocials in
the late 1940s could pick up from where they had left o a few years earlier,
updating and finessing the ideas and themes they had used to defeat fascism.
This, together with Hollywoods structure being more centralised than that of
the press and the countrys nascent television service, helps to explain why
cinema led the way in establishing the American medias aggressive approach
towards the Soviet Union and, after 1949, Mao Tse Tungs China.76
Nowadays, Hollywoods McCarthyite Red-baiters are often oered as antiquated kitsch or camp classics, as curious relics of an era when propaganda
was thought to be the same colours as film itself black and white. Whilst
understandable, this can underestimate the role these movies served in
helping to set Hollywoods Cold War agenda and to establish enemy stereotyping for the years ahead. Blunt they might have been, but not uniformly, as
Beacon attests. Moreover, few viewers would probably have seen the hand of
government in what they were watching. For all the FBIs input, even Beacon
came across as a regular commercial venture, and no critic bracketed it as an
ocially inspired film. As the Cold War progressed, the style of Hollywoods
coverage of the communist threat might have diered from these hard-hitting
movies, but the substance remained essentially the same. In the 1980s, as we
shall see later, history repeated itself, as communist fifth-columnism (with an
added terrorist twist) returned to the screen with a vengeance.
Notes
1 J. Edgar Hoover testimony, Regarding the Communist Infiltration of the Motion Picture
Industry (Hearings Before the Committee on Un-American Activities, House of
Representatives, 1884 and 2121, 80th Congress, 1st Session, 26 March 1947)
(Washington, DC, 1947).
2 On the Lincoln Memorials iconic place in American films, especially those
explicitly about politics, see Scott, Politics, pp. 79.
3 My Son John press book, British Film Institute Library, London (hereafter BFIL);
J. A. V. Burke, My Son John: A Disturbing Film, Focus, Vol. 16, No. 8, August 1953,
pp. 1856.
66
4 Glen M. Johnson, Sharper than an Irish Serpents Tooth: Leo McCareys My Son
John, Journal of Popular Film and Television, Vol. 8, No. 1, 1980, pp. 449; Whitfield,
Culture, pp. 13641; Michael Paul Rogin, Ronald Reagan, The Movie and Other
Episodes in Political Demonology (Berkeley, CA, 1987), pp. 2406, 2503.
5 See, for instance, Sayre, Running Time, and David Caute, The Great Fear: The AntiCommunist Purge under Truman and Eisenhower (New York, 1978), pp. 487520.
6 Motion Picture Herald, 26 April 1952; Stefan Kanfer, A Journal of the Plague Years
(New York, 1973), pp. 567, 18992.
7 Weekly cinema attendance figures in the United States reached an all-time high
of 81 million in the mid-1940s, dropping to 16 million in 1970, then rising slightly
to just over 20 million in the late 1980s, when the Cold War ended. Maltby,
Hollywood, p. 124.
8 According to the Catalog of Soviet Feature Films, between 1946 and 1953 the
USSR produced a total of 165 films. Peter Kenez, Cinema and Soviet Society,
19171953 (Cambridge, 1992), p. 227. For the extent to which the Cold War
figured in these movies, and for the pressures imposed on Soviet filmmakers by
Stalins cultural overseer in the late 1940s, Andrei Zhdanov, see Films in Review,
Vol. 4, No. 1, January 1953, pp. 714; Films in Review, Vol. 4, No. 2, February
1953, pp. 6473; Sarah Davies, Soviet Cinema and the Early Cold War:
Pudovkins Admiral Nakhimov in Context, Cold War History, Vol. 4, No. 1,
October 2003, pp. 4970; Graham Roberts, A Cinema of Suspicion or a
Suspicion of Cinema: Soviet Film 194553, in Rawnsley (ed.), Cold War
Propaganda, pp. 10524.
9 Navasky, Naming, p. 78.
10 Ceplair and Englund, Inquisition, p. 109. On the Popular Front in Hollywood see
Michael Denning, The Cultural Front: The Laboring of American Culture in the
Twentieth Century (London, 1998).
11 On the degree to which television and the press acted as unocial state propagandists or beat the conservative drum during this period see Bernhard, Television
News, and James Aronson, The Press and the Cold War (Boston, MA, 1973).
12 Sayre, Running Time, pp. 3178; Dore Schary, Heyday (Boston, MA, 1979),
pp. 1623.
13 John Cogley, Report on Blacklisting, 2 vol (New York, 1971; reprint of 1956 edn.);
Ceplair and Englund, Inquisition; McGilligan and Buhle, Tender Comrades.
14 Walsh, Sin, pp. 241, 26971.
15 On the bloody union battles in Hollywood in the late 1930s and 1940s, which
formed an important backdrop to the Red-Scare-era blacklist, see Gerald Horne,
Class Struggle in Hollywood, 19301950 (Austin, TX, 2001).
16 Ceplair and Englund, Inquisition, pp. 21116, 258; Sayre, Running Time, pp. 18, 50;
May, Tomorrow, pp. 177, 191. The Grapes of Wrath (1940) and Tobacco Road (1941),
both directed by John Ford and scripted by Nunnally Johnson, had sympathised
with poor white farmers suering at the hands of either bankers or capitalism
generally. Fords films earned considerable respect in Soviet film circles for their
ability to raise universal human values. Davies, Soviet Cinema, p. 55.
67
17 Ceplair and Englund, Inquisition, pp. 204, 392; Thomas Doherty, Hollywood
Agit-Prop: The Anti-Communist Cycle 19481954, Journal of Film and Video,
Vol. 40, No. 4, Fall 1988, pp. 1527, esp. pp. 1819.
18 Navasky, Naming; Robert Vaughn, Only Victims: A Study of Show Business Blacklisting
(New York, 1972); Walter Goodman, The Committee: The Extraordinary Career of the
House Committee on Un-American Activities (New York, 1968). George S. Kaufmans
The Senator Was Indiscreet was a gentle satire that spoofed a bumbling and
unabashedly corrupt American senator, played by William Powell. Senator Joseph
McCarthy called the film traitorous, while a representative of the Allied Theatre
Owners asserted it would be highly recommended by Pravda. See Sayre, Running
Time, pp. 545.
19 Leab, The Iron Curtain.
20 Dorothy B. Jones, Communism and the Movies: A Study of Film Content, in
Cogley, Report on Blacklisting. Vol. 1: The Movies, pp. 215, 282.
21 Russell E. Shain, Hollywoods Cold War, Journal of Popular Film, Vol. 3, No. 4,
1974, pp. 33450, 36572.
22 On Korean War movies see Julian Smith, Looking Away: Hollywood and Vietnam
(New York, 1975), pp. 3564, and Robert J. Lentz, Korean War Filmography: 91
English Language Features through 2000 (Jeerson, NC, 2003).
23 On these competing judgements see John Earl Haynes and Harvey Klehr, The
Historiography of American Communism: An Unsettled Field, Labor History
Review, Vol. 68, No. 1, April 2003, pp. 6178.
24 Schrecker, McCarthyism, pp. 1619.
25 Variety, 10 September 1952, p. 6; Film Daily, 17 February 1958, p. 11; Variety, 11
February 1953, p. 6; New York Times, 25 September 1954, p. 10; Variety, 30 July
1952, p. 6; Film Daily, 12 January 1950, p. 6. The directors of these films were,
respectively, Robert Parrish, Harmon C. Jones, Lew Landers, Frank Lloyd, Lew
Landers and Mikel Conrad.
26 Variety, 19 September 1949, p. 3; New York Times, 3 May 1951, p. 34; Variety, 27
August 1952, p. 6; Hollywood Reporter, 12 February 1951; Motion Picture Herald, 21
June 1952, p. 1418. The directors of these films were, respectively, Robert
Stevenson, Gordon Douglas, Edward Ludwig, William Beaudine and Boris L.
Petro.
27 Variety, 8 April 1953, p. 6; Hollywood Reporter, 15 October 1952, p. 3; Variety, 1 July
1959, p. 7. The directors of these films were, respectively, William Cameron
Menzies, William Witney and Alfred Hitchcock.
28 Lawrence Suid (ed.), Film and Propaganda in America: A Documentary History. Volume
IV: 1945 and After (New York, 1991), pp. 11641; Lucas, Freedoms War,
pp. 1013, 126.
29 Hollywood Reporter, 22 September 1958, p. 3; Variety, 30 November 1955, p. 6;
Time, 29 June 1953; Variety, 20 April 1955, p. 6.
30 Hollywood Reporter, 11 August 1954, p. 3; Variety, 17 December 1952, p. 6; New
York Times, 26 December 1951, p. 19; Saturday Review, 28 March 1953.
31 New York Times, 28 April 1950, p. 26; Sayre, Running Time, pp. 15172.
68
32 William Johnson (ed.), Focus on the Science Fiction Film (Englewood Clis, NJ, 1972),
p. 7; Biskind, Seeing, pp. 12336.
33 Leonard Quart and Albert Auster, American Film and Society since 1945 (New York,
1991), p. 52; Stuart Samuels, The Age of Conspiracy and Conformity: Invasion of
the Body Snatchers (1956), in John E. OConnor and Martin A. Jackson (eds),
American History/American Film: Interpreting the Hollywood Image (New York, 1979),
pp. 20417. On the left-wing views of Body Snatchers director and scriptwriters
see Paul Buhle and Dave Wagner, Hide in Plain Sight: The Hollywood Blacklistees in
Film and Television, 19502002 (New York, 2005), pp. 724.
34 John H. Lenihan, Showdown: Confronting Modern America in the Western (Urbana, IL,
1980), p. 25; New York Times, 6 June 1953; Film Daily, 20 January 1950.
35 David Eldridge, Hollywood and History, 19501959, PhD thesis, University of
Cambridge, October 2001, pp. 12731.
36 New York Times, 27 June 1949, p. 18.
37 At the same time during this period Hollywood also refurbished the image of preCold War Germany. With West Germany now a vital member of the anti-Soviet
alliance, films presented its citizens overwhelmingly as victims of Nazism rather
than its accessories. Critic Dwight MacDonald marvelled in 1957 at how segments of the German population in these films were transformed from cowardly
accomplices of one kind of totalitarianism into heroic resisters of another kind.
Cited in Daniel J. Leab, Hollywood and the Cold War, 19451961, in Robert
Brent Toplin (ed.), Hollywood as Mirror: Changing Views of Outsiders and Enemies
in American Movies (Westport, CT, 1993), p. 127.
38 Karel Reisz, Hollywoods Anti-Red Boomerang, Sight and Sound, Vol. 22, No. 3,
January-March 1953, pp. 1327, 148; Biskind, Seeing, pp. 3, 162; Daniel J., Leab,
How Red was My Valley: Hollywood, the Cold War Film, and I Married A
Communist, Journal of Contemporary History, Vol. 19, 1984, pp. 5988; Leab, The
Iron Curtain.
39 Sayre, Running Time; Jowett, Film, p. 368; Shain, Hollywoods Cold War; Caute,
Dancer, p. 177.
40 John E. Haynes, Red Scare or Red Menace? American Communism and Anticommunism
in the Cold War Era (Chicago, IL, 1996), pp. 17980.
41 Kenneth OReilly, Hoover and the UnAmericans (Philadelphia, PA, 1983), pp. 7682.
42 Steven J. Ross, Introduction, in Ross (ed.), Movies, pp. 78; Communist Infiltration
into the Motion Picture Industry, FBI Report submitted 16 February 1943, in
Daniel J. Leab (ed.), Communist Activity in the Entertainment Industry: FBI Surveillance
Files on Hollywood, 19241958, microfilm collection (Bethesda, MD, 1991), 1: 10.
43 John A. Noakes, Bankers and Common Men in Bedford Falls: How the FBI
Determined that Its a Wonderful Life was a Subversive Movie, Film History, Vol.
10, No. 3, 1998, pp. 31119; OReilly, Hoover and the Un-Americans, p. 82; Athan
Theoharis, Chasing Spies: How the FBI Failed in Counterintelligence but Promoted the
Politics of McCarthyism in the Cold War Years (Chicago, IL, 2002), p. 155. Red
Channels first appeared in 1950 as a special report by the magazine Counterattack,
which was published by American Business Consultants in New York, a
44
45
46
47
48
49
50
51
52
69
corporation formed by three former FBI agents. The publication was widely used
as the basis for unocial blacklisting within the television and radio industries,
and targeted many individuals who also worked in Hollywood.
Raymond Fielding, The March of Time, 193551 (New York, 1978); Ephraim Katz,
The International Film Encyclopedia (Basingstoke, 1998), p. 361; Leab, The Iron Curtain,
p. 158; Daniel Leab, I Was a Communist for the FBI (University Park, PA, 2000), p. 80.
Christian Science Monitor, 30 December 1950; authors correspondence with
Borden Mace, 28 March 1998; de Rochement to Nichols, 22 May 1951, Louis de
Rochement Collection, 5716, Box 49, American Heritage Centre, Laramie,
Wyoming (hereafter AHCW).
Hoover to de Rochement, 11 September 1942, de Rochement Collection, 5716,
Box 3, AHCW; authors correspondence with Borden Mace, 28 March 1998; de
Rochement-Hood correspondence, de Rochement Collection, 5716, Box 26,
AHCW.
A Day with the FBI, de Rochement Collection, 5716, Box 44, AHCW; authors correspondence with Borden Mace, 28 March 1998.
De Rochement-Ford Foundation correspondence, de Rochement Collection,
5716, Box 20, AHCW; Mace to Paul Lazarus, 6 March 1952, de Rochement
Collection, 5716, Box 44, AHCW. On the Ford Foundations connections with
the US government see Saunders, Who Paid the Piper?, pp. 13944.
The History of Communism, de Rochement Collection, 5716, Box 217, AHCW.
It is unclear whether this film was completed.
De Rochement to Hood, 25 August 1950, de Rochement Collection, 5716, Box
26, AHCW; authors correspondence with Borden Mace, 28 March 1998.
Murphy to de Rochement, 6 June 1950, de Rochement Collection, 5716, Box 49,
AHCW. Klaus Fuchs was a German-born, British-educated nuclear physicist who
in January 1950 confessed to passing top-secret information to the Soviet Union
while working on the Manhattan Project at Los Alamos in 19445. In February
1950 he was sentenced in London to fourteen years imprisonment. Later that year,
Harry Gold, a Swiss-born naturalised American who worked at Philadelphias
General Hospital, was sentenced to thirty years imprisonment for being Fuchs
courier. He in turn implicated a Los Alamos atomic bomb machinist, David
Greengrass, who in turn implicated his sister and brother-in-law, Ethel and Julius
Rosenberg. The Rosenbergs were the only two American civilians to be executed,
in June 1953, for conspiracy to commit espionage during the Cold War. On the
publicity these spy revelations excited in the United States see Caute, Fear, pp. 629.
De Rochement to Hoover, 13 July 1951, de Rochement Collection, 5716, Box
217, AHCW; authors correspondence with Borden Mace, 28 March 1998.
Hoover apparently chose not to take this money, thinking it would damage his
reputation if he was seen to be profiting from his position as FBI Director. No
such inhibition prevented his sharing with other Bureau ocials the proceeds of
other ventures, including Masters of Deceit. See Athan Theoharis and John Stuart
Cox, The Boss (Philadelphia, PA, 1988), p. 207. Walk East on Beacon was titled Crime
of the Century overseas.
70
53 Bernard F. Dick (ed.), Columbia Pictures: Portrait of a Studio (Lexington, KY, 1992),
pp. 1516; Eldridge, Dear Owen, pp. 1623, 1801; Variety, 15 November 1950,
p. 18; Variety, 10 December 1952, p. 6; Hollywood Reporter, 8 May 1953, p. 3.
54 New York Times, 21 May 1960, p. 15.
55 Albert Hemsing, The Marshall Plans European Film Unit 19481955: A
Memoir and Filmography, Historical Journal of Film, Radio and Television, Vol. 14,
No. 3, 1994, pp. 26997. For more on the Marshall Plan film campaign in Europe
in the late 1940s and 1950s see www.marshallfilms.org/mpf.asp (2 February
2006) and www.sellingdemocracy.org (21 June 2006).
56 Louis de Rochement Collection, 5716, Box 49, AHCW. Freeman was the VicePresident of Paramount Pictures, directing studio operations from 1938 to
1959. He also held the position of Chairman of the Board of Directors of the
Association of Motion Picture Producers from 1947 until 1966. In 1953,
Freeman joined an advisory committee of Hollywood executives and directors,
chaired by Frank Capra, to cooperate with the USIA in producing healthy propaganda for overseas consumption, and to screen story material that was
potentially harmful to Americas image abroad. Hollywood Reporter, 8 July 1953.
DeMille was a vastly experienced movie director who in 1953 was appointed as
a special consultant to the USIA on cinema. On Freemans government connections see Eldridge, Dear Owen, pp. 168, 186. For more on DeMille see
Chapter 4.
57 De Rochement memo, August 1951, de Rochement Collection, 5716, Box 217,
AHCW; Nichols to de Rochement, 16 July 1951, de Rochement Collection, 5716,
Box 49, AHCW; Mace to Paul Lazarus, Columbia Pictures, 7 April 1952, de
Rochement Collection, 5716, Box 44, AHCW; press release, September 1951, de
Rochement Collection, 5716, Box 217, AHCW; de Rochement memo, 22 March
1952, de Rochement Collection, 5716, Box 217, AHCW; Mace memo, undated
but probably May 1952, de Rochement Collection, 5716, Box 217, AHCW.
58 Applebaum-de Rochement correspondence, February-March 1952, de
Rochement Collection, 5716, Box 217, AHCW.
59 De Rochement inter-oce memo, 8 May 1951, de Rochement Collection, 5716,
Box 44, AHCW.
60 Weingarten to de Rochement, 11 July 1951, de Rochement Collection, 5716, Box
217, AHCW; Breen to Martin Maloney, 17 July 1951, de Rochement Collection,
5716, Box 44, AHCW.
61 Borden Mace-Shirlee Weingarten correspondence, 13 August 1951, de
Rochement Collection, 5716, Box 49, AHCW; de Rochement to Nichols, 9 July
1951, de Rochement Collection, 5716, Box 49, AHCW; Walk East on Beacon
Advertising, de Rochement Collection, 5716, Box 10, AHCW; Nixon in Senate,
26 June 1952, Congressional Record Appendix, A4240. In 19534, Murphy served
as Chairman of the Republican National Convention, and in 1964 was elected a
Republican Senator in California.
62 Mace to Paul Lazarus, Columbia Pictures, 6 March 1952, de Rochement
Collection, 5716, Box 44, AHCW. On the 19536 television series I Led Three
63
64
65
66
67
68
69
70
71
72
73
74
75
76
71
Lives, based on Philbricks recollections, see Thomas Doherty, Cold War, Cool
Medium: Television, McCarthyism, and American Culture (New York, 2003), pp. 1409.
Mace to Leo Jae, Columbia Pictures, 20 June 1952, de Rochement Collection,
5716, Box 44, AHCW; Hoover to de Rochement, 19 March 1952, de Rochement
Collection, 5716, Box 49, AHCW.
Borden Maces suggestion that publicity for Walk East on Beacon should exploit
this space theme to tie in with the current vogue for science-fiction movies fell
on deaf ears at Columbia. The studio felt it would mislead the audience and
detract from Beacons politically factual format. Mace-Lazarus correspondence,
March 1952 de Rochement Collection, 5716, Box 44, AHCW.
Hoover viewed with deep scepticism those films like Gordon Douglas I Was a
Communist for the FBI (1951) which highlighted the role of the Bureaus celebrity
super-counterspies over the agencys collective eorts. Leab, I Was a Communist,
p. 81.
In 1954, the critic Pauline Kael referred to Hollywoods prodigious remodelling
of Nazi SS guards as Soviet secret police agents during the period thus: The filmgoer who saw the anti-Nazi films of ten years ago will have no problem recognizing the characters. Pauline Kael, I Lost it at the Movies (Boston, MA, 1965),
p. 318.
Thomas Doherty, Frank Costellos Hands: Film, Television, and the Kefauver
Crime Hearings, Film History, Vol. 10, No. 3, 1998, pp. 35974.
De Rochement to Reverend Robert H. Dunn, 11 April 1952, de Rochement
Collection, 5716, Box 49, AHCW.
Variety, 30 April 1952, p. 6; Hollywood Reporter, 30 April 1952, p. 3; New Yorker, 7
June 1952.
BoxOffice, 3 May 1952; Cue, 3 May 1952; Motion Picture Herald, 26 April 1952,
p. 1329; Philadelphia Evening Bulletin in Mace to Nichols, 22 May 1952, de
Rochement Collection, 5716, Box 49, AHCW; New York Daily Mirror, 29 May
1952.
ADL memo, 7 May 1952, de Rochement Collection, 5716, Box 44, AHCW;
Mundt in Senate, 5 May 1952, Congressional Record, p. 4831; Nixon in Senate, 26
June 1952, Congressional Record Appendix, p. A4240.
Hoover to de Rochement, 3 June 1952, de Rochement Collection, 5716, Box 49,
AHCW.
Variety, 7 January 1953, p. 61; J. Raymond Bell to Mace, 28 October 1952, and
L. H. Morine to de Rochement, 8 April 1953, de Rochement Collection, 5716,
Box 44, AHCW; Sayre, Running Time, p. 91.
For a concise overview of this debate see Schrecker, McCarthyism.
Walter LaFeber, The American Age: United States Foreign Policy at Home and Abroad
since 1750 (New York, 1989), p. 453.
Only 9 per cent of American households had television in 1950. By 1959, that
figure had risen to 85.9 per cent. Cited in Bernhard, Television News, p. 47. On the
press see Aronson, Press, esp. pp. 39102.
CHAPTER 3
Communism believes that human beings are nothing worse than somewhat
superior animals . . . and that the best kind of world is that world which is
organized as a well-managed farm is organized, where certain animals are
taken out to pasture, and they are fed and brought back and milked, and they
are given a barn as shelter over their heads . . . I do not see how, as long
as Soviet Communism holds those views . . . there can be any permanent
reconciliation.
US Secretary of State John Foster Dulles to the Senate Foreign
Relations Committee, 15 January 19531
If proof were needed that literary images could play as important a role in the
cultural Cold War as those viewed at the cinema, it can be found in the work
of the British writer George Orwell. By the time of his death from tuberculosis at 46 years of age in January 1950, Orwell was regarded by many as the finest
political writer in English since Jonathan Swift.2 Two generations later, many
would class him as one of the most influential political writers of the twentieth century, and, paradoxically given his early demise, a key player in the
EastWest information war.3 Inspired by democratic socialist principles,
Orwells writing was interwoven to an unusual degree in British fiction with a
European and internationalist view of history and politics.4 This feature,
together with a characteristic unadorned style (good prose is like a window
pane, Orwell claimed),5 was most clearly illustrated by his two literary masterpieces, Animal Farm (1945) and Nineteen Eighty-Four (1949). These novels, the
combined sales of which exceeded those of any comparable post-war writer
in English,6 were immediately interpreted as engaging with the Cold War, and
are now viewed as having contributed many of its most potent images. Words
or phrases culled from the two books four legs good, two legs bad, unperson, doublespeak were assimilated into the Western political lexicon and
often used to describe aspects of the Soviet system in particular.
What follows is an analysis of the conversion of Animal Farm and Nineteen
Eighty-Four into films in the 1950s. As we shall see, the American and British
governments appropriated Orwells works and image assiduously during the
first decade of the Cold War. First in print, then on the small and big screen,
73
74
75
The origins of the animated, feature-length film of Animal Farm lie within the
American secret services. In June 1948, the US National Security Council
issued a directive establishing a new agency to conduct deniable political, economic, paramilitary and psychological operations to counter the vicious
covert activities of the USSR, its satellite countries and Communist groups to
discredit the aims of the United States and other Western powers. The Oce
of Special Projects soon renamed the Oce of Policy Coordination
(OPC) was to operate under the direction of the Departments of State and
Defence, and was housed within the CIA for administrative support.19 Frank
Wisner, OPC chief, was fascinated by the power of propaganda and consequently, armed with a budget in 1949 of $4.7 million (growing to $200 million
in 1952), hired Joseph Bryan III, a Virginian navy veteran, to run a
Psychological Warfare Workshop.20 This unorthodox unit, made up almost
entirely of Princeton alumni, acted as a think-tank, devising often unconventional schemes to undermine the solidarity of the emerging Eastern bloc and
to sharpen the Americans anti-communist publicity techniques.21
In 1950, two of the Workshops operatives, Carleton Alsop, who had
dabbled in radio and movies, and the writer Finis Farr, began negotiations
with Orwells widow and literary executor, Sonia Blair, over the rights to turn
Animal Farm into a film.22 This dovetailed with the OPCs strategy of creating a more progressive image for the West, whether via the building up of
democratic international front groups or, in this case, by exploiting Orwells
radical credentials.23 The scheme was also linked to President Trumans
Campaign of Truth, launched in April 1950. This heralded a more aggressive
and comprehensive propaganda strategy dedicated to maintaining faith in
the free world while destabilising Soviet hegemony in Eastern Europe.
Motion pictures were assigned an integral role in this strategy.24 Substantial
provision was made for overseas film production without attribution to the
US government, for consumption not only by the illiterate in undeveloped
countries but also among industrial workers, farmers and youth in more
advanced countries, [where] motion pictures are a prime instrument for
building confidence, exposing the threat of aggression and combating
tendencies towards neutralism.25
76
In March 1951, Sonia Blair sold the animation film rights of Animal Farm for
5,000 ($14,000) to Louis de Rochements production company, RD-DR
Corporation, with Carleton Alsop probably having acted as go-between.26 The
result was an ostensibly normal commercial enterprise but one in reality substantially brokered and financed by the OPC.27 According to one source, Joseph
Bryan as a sign of gratitude arranged for Sonia Blair to meet Clark Gable.28
Although a paucity of available records makes it impossible to decipher precisely how the OPC forged links with Louis de Rochement, it is not surprising
he was hired to produce Animal Farm. His proven ability to deal successfully
with unusual subjects suggested he had the necessary credentials to handle
Orwells novel. As we have seen already, de Rochements contacts in government were rich and varied during the late 1940s and 1950s. No less a person
than J. Edgar Hoover, who was also on first-name terms with Carleton Alsop,
could vouch for de Rochements discretion. Finis Farr knew de Rochement
too, through having worked on the radio version of The March of Time in the
1930s. In addition, de Rochement had recently lost money on a number of film
projects, which made him highly receptive to the OPCs oer of substantial
finance. Animal Farm appealed to him not only artistically but also as a weapon
against Soviet tyranny. By cultivating British and American intelligence agents
while he was over in Britain working on the film, de Rochement presumably
picked up tips on where the communists soft spots lay.29
Using Orwells literary agent as a conduit, in November 1951 de Rochement
secured the services of Europes largest animation company, run by husbandand-wife team John Halas and Joy Batchelor in London.30 Halas and Batchelor
had risen to prominence during the Second World War making humorous
shorts for the MOI, including the Abu series, which directed anti-Nazi propaganda to the peoples of the Middle East.31 Such work confirmed both the
proselytising qualities of animation, enhanced by its instant accessibility and
apparent ideological innocence, and Halas and Batchelors distinctive style,
which combined the sentimentality of Disney with an Eastern European
graphic boldness and darkness (Halas, a Hungarian, had trained under former
Bauhaus tutors Alexander Bortnyik and Lazlo Moholy-Nagy).32 Government
sponsorship continued into the post-war period with the Charley series,
designed to promote the idea of the welfare state as part of a more interventionist British democracy. This, allied with private commercial work for oil
companies, and commissions for the North Atlantic Treaty Organisation
(NATO) and the European Cooperation Administration (ECA), which until
1951 directed the European Recovery Programme resulting from the Marshall
Plan, enabled the company to make a reasonable living.33
There appear to be four main reasons why de Rochement preferred hiring
Halas and Batchelor rather than Hollywoods established animators, Disney
77
or Fleischer. First, the British company was smaller and could produce films
at a lower cost; a Charley cartoon, for instance, cost less than one third of an
American cartoon of the same length.34 Second, de Rochements associate
Lothar Wol had worked with the firm while acting as chief of the Marshall
Plans European Film Unit (also linked with the OPC through the CIA) in the
late 1940s. He could therefore attest to the companys requisite artistic and
intellectual skills in dealing with the dicult levels of visualisation which
Animal Farms philosophical and narrative complexity demanded.35 Another
contributory factor, given de Rochements concern with subversion, may have
been HUACs investigations in 1951 of alleged communists in the US animation industry.36 Finally, and most importantly, the lighter the American hand
in the film, the greater its propaganda potential became. Halas and Batchelor
themselves grew more aware of the political nature of the project as production progressed, but there is no firm evidence that they (or their colleagues)
knew of the precise origins of the film. As self-styled humanists who saw film
as a vital medium for the expression of internationalist ideas, they believed
that Animal Farm carried a simple message to which no right-minded individual could possibly object that power corrupts.37
SEEING IS BELIEVING
Transferring Orwells novel to the screen represented a major logistical challenge to Halas and Batchelor, and the film was a notable artistic achievement.
Animal Farm became the first feature-length animation film made in Britain
for the entertainment of the general public and the first ever made for politically conscious adults.38 Work by the eighty artists employed was split between
Stroud in Gloucestershire and London, where the largest studio in Europe
was developed for this kind of specialised production. John Reed, who had
previously worked for Disney, was put in charge of animation; Matyas Seiber,
who had worked on previous Halas and Batchelor projects, composed the
score; and Maurice Denham, an experienced British stage actor who was just
breaking into films, performed all the voices. In all, 300,000 man-hours were
required to create 250,000 drawings and over 1,000 coloured backgrounds.
Filmmaking was initially scheduled to take eighteen months at a cost of
$270,000, but in the end stretched to three years and totalled roughly
$500,000.39
Halas and Batchelor felt the heavy burden of converting into film one of
the worlds best-known and most sophisticated fables. The films breakdown
chart, showing all of the novels characters in their various relationships to the
plot and to each other, reveals an acute awareness of Animal Farms political
significance. Those incidents which strengthened the main dramatic form
78
Shades of grey: Budapest-born John Halas, with some of the preliminary sketches for Animal Farm
(1954). Stills, Posters and Designs Division of the British Filim Institute.
were retained while other sections were discarded. Conveying the satirical
element was particularly challenging given animations emphasis on the visual
rather than the spoken, but this was overcome by a naturalistic style, augmented by a stark rather than glossy presentation, which accurately captured
Orwells combination of humour and deep pessimism. The Swiftian irony was
transmitted courtesy of the films emphasis on the changing slogans. The end
product was a film that reduced the storyline to essentials but still followed
Orwells narrative very closely.40
Halas and Batchelor normally worked autonomously, relying on their own
skills to convert a commission to screen. This was not the case with Animal
Farm. The contract drawn up between RD-DR and Halas and Batchelor,
following the agreed treatment in the summer of 1951, gave the former significant scope in shaping the film.41 Input came from several interested
parties. De Rochement was himself heavily involved, discussing alterations
at the planning and timing stages in September 1952, and commenting specifically on when the pigs should take over the farmhouse and when the all
animals are equal slogan should come in. On viewing the early material, he
insisted that Napoleons demeanour and behaviour be modified to make him
79
80
obtaining and that could best reach the pre-determined audience that we as
a motion-picture medium must condition.52 The PSB worked on the basis
that if art was to be good propaganda it needed to be good art, a theory borne
out by its cultivation of respected film directors like Frank Capra and studio
executives such as Nicholas Schenck, President of MGM, Columbias
President Harry Cohn, and Walt Disney.53
The Animal Farm script crossed the desk of the PSBs deputy director,
Tracy Barnes, in January 1952, courtesy of media executive Wallace Carroll. A
consultant to the US government on psychological warfare throughout the
1950s, Carroll also formed a bridge between the CIA and the American
press.54 The PSBs film experts were disappointed with the scripts propaganda
value and oered suggestions for improvement. [T]he theme is somewhat
confusing and the impact of the story as expressed in cartoon sequence is
somewhat nebulous. Although the symbolism is apparently plain, the critique
concluded, there is no great clarity of message.55 One of the PSBs propaganda lines during this period was to accuse the Soviet regime of having perverted Marxism,56 and promoting a wider reception of Orwells novel
corresponded nicely with this. However, for the film to have its fullest
impact and contribute to the PSBs three-fold consolidate, impregnate and
liberate strategy ease of understanding was considered essential. PSB
ocials argued, therefore, that it was far better to simplify, presumably even
at the cost of modifying Orwells meaning, rather than confuse the audience
with an overly precious adherence to Orwells text.57 Collaboration between
the PSB and OPC in 1952 on political activism in Western Europe meant that
there was ample scope for the formers views on Animal Farm to blend into
those of the film production team.58
Despite going a year over schedule and through the debilitating process of
nine dierent scripts, the films message was ultimately evident. Several significant alterations were made to the book for quite normal commercial or
artistic reasons. For instance, by having Old Major (Marx-Lenin) die immediately at the end of his revolutionary speech rather than days later created a
more dramatic, heart-rending opening. Similarly, the ferocious chasing and
killing of Snowball (Trotsky) in one scene a third of the way through precluded the latters alleged attempts to overthrow the new regime while in exile,
but made dramatic sense in terms of being more visual and shockingly violent.
However, certain other changes are worthy of further comment given their
cumulative political implications.
There can be no doubting Orwells depiction of Napoleon (Stalin) as a
despicable tyrant, or that de Rochements desire to magnify the characters
authoritarian nature made commercial sense. Yet the book states that during
the seminal Battle of the Windmill (the Second World War) all the animals,
81
except Napoleon, flung themselves flat on their bellies and hid their faces.59
This represents Orwells attempt to be fair to Stalin, who remained in Moscow
after Hitlers launching of Operation Barbarossa in June 1941, directing aairs
from the rear. However, in the film Napoleon is singled out as the only animal
(apart from Squealer) that does not fight, other than issuing a few orders from
the safety of the farmhouse in cowardly response to direct attacks on him.
Similarly, the book attributes Napoleons trading with humans partly to the
economic needs of the Soviet Union in the 1920s and 1930s, whereas in the
film Napoleons motives are reduced to pure greed, in the shape of jam for
himself and the other pigs.
Related to this last point is the wider one of the way the film diminishes
the books human characters and, in the process, its references to the iniquities of capitalism and the limitations of liberty. Far less is made in the film of
why the animals rebel in the first place; the tyranny of human beings in
Orwells opening chapter is reduced on screen to Jones drunken cruelty.
The role that the humans play throughout the book in trying to stamp out the
rebellion via black propaganda and the flogging of animals for singing the
revolutionary anthem is cut. Sugarcandy Mountain, Orwells reference to
Christianity as the servile upholder of the status quo, is omitted altogether.
Two of Orwells central characters, Pilkington and Frederick (the British and
German governing classes), are virtually elided. Other than Jones himself, the
humans are reduced in the film to an indeterminate pub rabble. In the process,
the film plays down the significance that the book attached to capitalist infighting, and Orwells condemnation of Britain and Germanys strategic isolation of the USSR prior to the Second World War.
This line of interpretation is given a further twist in the final scene, which
amounts to a wholesale inversion of Orwells ending. The book concludes on
a bleak note, with the now clothed pigs drinking, brawling and gambling with
their human farmer neighbours, and agreeing they have a common interest in
keeping the lower animals and lower classes subservient. The creatures
outside, reads the last sentence, looked from pig to man, and from man to
pig, and from pig to man again; but already it was impossible to say which was
which.60 Orwells suggestion is that there is no dierence between old tyrannies and new, between capitalist exploiters and communist ones. Moreover,
the raucous farmhouse party is meant to satirise the cynical power politics of
the first wartime meeting between Churchill, Stalin and Roosevelt at Teheran
in November 1943, and to predict their inevitable future conflict based on
self-interest. This is why Pilkington and Napoleon draw the ace of spades
together at the end of their card game. By participating in this future struggle,
warns Orwell, the masses would once again be serving their oppressors
ends.61
82
The twist in the tail: with the humans airbrushed from the party, Napoleon (centre) and his comrades
celebrate their takeover of the farm. Moments later the beasts revolt will begin. Animal Farm (1954).
Columbia Pictures/Halas and Batchelor Ltd.
The film changes this dnouement in two ways. First, the audience is not
allowed to feel that the capitalist farmers and communist pigs are on the same
debased level. The farmers are excluded from the scene altogether.
Consequently, the watching creatures see only pigs enjoying the fruits of
exploitation a sight which impels them to stage a successful counterrevolution by storming the farmhouse. John Halas years later explained this
radical twist in terms of the filmmakers conventional need to have an upbeat,
active ending that sent audiences away happy. In fact, although the revolt scenario appeared in production records as early as March 1952, the ending was
the source of a six-month dispute between de Rochement and the directors,
especially Batchelor, who wanted to stick to the books conclusion. It is
unclear whether de Rochements motives were commercially or politically
grounded, but his insistence on the beasts mounting a fight back eventually
prevailed.62 The result is not only an uplifting ending but also one which
underlines the films anti-Soviet message. In the context of the Eisenhower
administrations strategy of liberating those living under communist rule, the
films counter-revolutionary theme is particularly intriguing.
83
84
was not only flawed but also either beatable or inherently self-destructive. At
last an anti-Communist film has come along that is 100% eective artistically
and hence is really telling as propaganda, declared one of Britains best-selling
Catholic newspapers, the Universe, [showing that] Communism is an evil
system that does not even make for material happiness.72
The movie was eagerly promoted. The American Committee for Cultural
Freedom (ACCF), the US oshoot of the CCF, went to great lengths to make
Animal Farms opening run at New Yorks prestigious Paris Theater a platform
for domestic and international success. Media contacts spread word of one
of the most important anti-Communist documents of our time; discount
rates were oered to students and labour unions; and strenuous eorts (ultimately unsuccessful) were made to persuade MGM to act as the films distributors.73 The IRD also distributed the film among the slightly educated in
parts of the British empire and in other parts of the developing world such as
Indochina.74 A cartoon strip drawn by one of the animators, Harold Whitaker,
appeared in the British and international press; merchandising spin-os,
unusual for the period, included childrens animal figurines.75 Despite this, the
film was not a great success; its initial run in Britains third city, Manchester,
for example, lasted only a fortnight. It was a serious cartoon and the distributors didnt know what to do with it, said a spokesman for the Motion Picture
Association of America.76 One of British films more honourable failures,
claims film historian John Baxter, Animal Farm was arguably too serious a
subject for a medium commonly thought of as suitable only for children.77
Whether the film still prospered in political terms is debatable. Few records
exist relating to the reception outside Britain and the United States of this
most international of films. However, being animated meant that Animal Farm
was easily translatable and versions in Japanese, Swedish, German and other
languages soon appeared.78 In France, where Napoleon was renamed Caesar,
it was lauded as a powerful parody of the Soviet regime.79 The CIA helped to
finance distribution, though it was powerless to circumvent bans imposed on
the showing of the film behind the Iron Curtain.80 If the films chief target
was the potentially dissident element suering under the communist yoke, it
therefore failed. If, on the other hand, success is measured in terms of its
broadening awareness of Animal Farm, previously confined largely to the
literary-minded middle classes, a dierent picture emerges. The perspective
changes again if the film is examined by way of its subtly contrived Cold War
message, serving both as a warning to developing states and as a reminder to
doubters in the West of the sordid Soviet record. Nor should the films potential impact be restricted in time. By the late 1950s, Animal Farm (and Nineteen
Eighty-Four) had become standard reading in British and American schools. In
the decades ahead, the film became a popular pedagogical aid, helping in the
85
86
Britains IRD bought the rights to Nineteen Eighty-Four in a variety of languages, including Japanese, Polish, Chinese, French and Indonesian, while, in
authorising payments for the translation rights to the book in 1951, US
Secretary of State Dean Acheson singled out it and Animal Farm for having
been of great value to the Department in its psychological oensive against
Communism.89 In these ways Nineteen Eighty-Four came to be used for the very
purpose it warned against: propaganda for the maintenance of a super-state
conflict. Whatever Orwell believed he was doing, argues literary critic Alan
Sinfield, he contributed to the Cold War one of its most potent myths . . . In
the 1950s it [Nineteen Eighty-Four] was marvellous NATO Newspeak.90
BIG DRAMA, SMALL SCREEN
Nineteen Eighty-Four was adapted first for the small screen by the National
Broadcasting Companys drama series, Studio One, and broadcast in September
1953. NBC was the largest and most powerful of the four main television networks in the United States in the 1950s. It lent vigorous support both to
Senator Joseph McCarthys subversion allegations and to Washingtons tough
approach towards communism overseas.91 1984, as the one-hour television
play was titled, starred Eddie Albert as Winston Smith, Norma Crane as Julia,
and Lorne Greene as OBrien. It was watched in 8.7 million homes, a 53 per
cent share of the market, making it the highest-rated Studio One programme
that year.92 The play was a relatively straight adaptation of the novel but most
commentators and media organisations interpreted it as an anti-communist
warning.93
A year later, in December 1954, the British Broadcasting Corporation televised a version of Nineteen Eighty-Four, produced with Sonia Blairs approval.
This two-hour-long play was the most expensive and most ambitious television drama made in Britain to that date, and met with considerable praise from
critics for its accurate interpretation of the novel, for its eorts to put over the
principles of Orwells language, and for the individual performances of Andre
Morrell as OBrien and Peter Cushing as Winston Smith.94 Among the wider
public and in the press the production caused a furore. Amidst reports that
one viewer had collapsed and died of a heart attack after watching its torture
scenes, newspapers condemned the sadistic and pornographic nature of the
play. A month-long debate followed in Parliament and the mass media about
Orwell and broadcasting censorship.95 The BBC had forged strong links with
the IRD by the early 1950s, enabling the British government to disseminate
discreetly valuable anti-communist propaganda at home and overseas.96
Despite these links, there is no evidence of any collaboration between the corporation and government on Nineteen Eighty-Four. Producer Rudolph Cartier,
87
for one, intended his play to act as a warning against totalitarianism in all its
forms, including fascism, communism and McCarthyism.97 However, as had
been the case with NBCs 1984, the majority of British politicians and journalists interpreted the play in straight Cold War terms. Indeed, it is noteworthy just how many commentators across the political spectrum referred to the
BBCs coverage rather than production of Orwells book, as if it were a real
event that the cameras were at. This encouraged people to see the book and
play not as fiction but as a true account of the nature of totalitarianism generally and of life behind the Iron Curtain specifically. The play eectively
launched Orwell as a public writer, marking the point when the language of
his novel entered the popular imagination and when Nineteen Eighty-Four
became, as Stalins biographer Isaac Deutscher characterised it after the telecast, an ideological superweapon in the Cold War of words.98
PETER RATHVON, THE USIA AND ANOTHER HAPPY ENDING
The desire to capitalise on the tumult surrounding the BBC play seems to have
been a major factor in the decision to make a cinematic version of Nineteen
Eighty-Four in 1955. The film rights had been acquired from the Orwell estate
in 1953 by the former president of RKO, Peter Rathvon. Rathvon enjoyed a
close relationship with Washington in the 1950s, helping to finance films for
the USIAs Motion Picture Service which, among other things, sponsored
hard-hitting anti-communist films calculated to expose communist lies.99 In
1955, Rathvon formed Holiday Film Productions to make 1984 at Associated
Britishs Elstree Studios, outside London. Hiring a strong Anglo-American
cast and British director Michael Anderson, who had just had a hit with a
Second World War drama, The Dam Busters (1954), the intention was to profit
financially and politically. During HUACs investigation into communism in
the American film industry in the late 1940s Rathvon had shown little sympathy for the blacklisted Hollywood Ten, including two of RKOs employees,
the director Edward Dmytryk and producer Adrian Scott.100 With a distinguished career in banking and business behind him, Rathvons stance on the
Cold War was somewhat predictable. In the case of 1984, a $100,000 subsidy
from the USIA, conditional on the agencys control of the script, was a significant bonus. The object was, according to the USIAs chairman, to make
the most devastating anti-Communist film of all time.101
Filming at Elstree began in June 1955, though the broad framework of the
production appears to have been constructed earlier in the year, partly as a
result of Rathvons communication with the ACCFs executive director, Sol
Stein. Prompted by members like film director Elia Kazan and actors Robert
Montgomery and Hume Cronyn, the ACCF in the mid-1950s sought active
88
involvement in several prominent theatrical projects in the US and overseas.102 These included financing stage adaptations in Australia and Latin
America of Arthur Koestlers novel based on the 1930s Moscow trials,
Darkness at Noon (itself a major inspiration for Nineteen Eighty-Four); promoting anti-communist television documentaries such as NBCs Nightmare in Red
(first broadcast in 1956) in tandem with the USIA; and discouraging distribution of feature films perceived to carry anti-American or anti-capitalist overtones, such as H. G. Clouzots 1953 thriller The Wages of Fear.103 The ACCF
earnestly believed that the West was losing the cultural Cold War in this period.
Such activities therefore reflected the organisations determination to make
its campaigning increasingly political and explicitly anti-communist, an
approach which eventually led to a parting of the ways with the tactically more
conservative Paris-based CCF.104
In January 1955, Peter Rathvon requested advice from Sol Stein on the
screenplay and publicity for the film. After consulting colleagues, Stein, a successful playwright who like many New York liberal intellectuals of the period
interpreted Orwells book as an attack on Red fascism,105 made a series of
suggestions. These, nearly all of which can be seen in the final print, were
eectively confined to two areas: verisimilitude and the ending. Stein argued
that for the film to do justice to the book and make audiences aware of the
dangers posed by present-day communism, the production had to have as
contemporary a feel as possible. He therefore recommended that armbands
replace the sashes worn by members of the Anti-Sex League in the book, and
the trumpets used to herald the regimes announcements be eliminated
because of their association with pageantry and melodrama. Steins emphasis
throughout was on making 1984 a reality rather than fiction. Caricatures were
to be reduced as much as possible and the film given a docudrama appearance.
Finally, rather than leaving the audience in total despair at the end, with
Winston Smith capitulating to Big Brother, it was essential at least to hint that
human nature can not be changed by totalitarianism . . . so that the viewer, like
the person behind the Iron Curtain, will be left with some small measure of
hope. This could be done, Stein proposed, by emphasising the enduring love
between Winston and his fellow rebel Julia.106
Compared with that of Animal Farm, the making of 1984 in the summer
and autumn of 1955 was smooth and problem-free. At around 300,000, production costs were relatively high and could be accounted for partly by the
choice of Edmond OBrien and Michael Redgrave to play the lead roles of
Smith and OConnor (OBrien in the novel) respectively. OBriens stock had
recently risen considerably following his supporting actor Oscar in Joseph
L. Mankiewiczs The Barefoot Contessa (1954). Redgrave had, ironically, been
on Orwells list of suspected crypto-communists in the late 1940s, but his
89
socialist leanings appear to have had no bearing on either his decision to take
part in 1984 or his performance.107 A further expense was Terence Veritys
ingenious art work, which successfully created an imaginary yet starkly realistic London by eschewing fashionable science-fiction techniques as much as
possible. The elaborate studio sets were augmented by highly publicised location work in Londons Hyde Park and the citys rundown East End.108
1984 opened in London in March 1956 and the United States six months
later. As with Animal Farm, first impressions of the film are those of a relatively straight adaptation of the book. On the whole the film remains close to
the novel in incident and plot. Winston Smiths disillusionment with life in
Airstrip One, his soul-destroying work for the Ministry of Truth punctuated
by frightening Two Minute Hate sessions, his passionate and rebellious love
aair with Julia, the couples imprisonment, torture and brainwashing by the
ruling elite all of these key features survive intact. A sense of Orwells
oppressive, claustrophobic atmosphere is conveyed by the ubiquitous telescreens and secret police, rumours of traitors being vaporised, and the ratinfested junk shop where the two lovers pathetically create their own private
life among the proles until their betrayal by the landlord. At the same time,
simplification and condensation abound, inevitably so given the books many
almost unfilmable sections. Orwell used paradox the Oceania slogan War
is Peace, for example for some of his most telling blows, and such purely
literary devices could not be eectively translated to the screen.
However, on closer inspection more substantial changes become apparent
which confirm the traces of the films abettors. A commentary at the very
outset seeks to set 1984 outside the science-fiction genre and to place events
in the immediate future. Shocking pictures of genuine atomic explosions
follow, representing the nuclear conflagration of 1965 (undated by Orwell)
and the subsequent establishment of Oceania. This emphasis on reality continues throughout, with the Thought Police toting machine guns rather than
lasers, and Eurasian prisoners being paraded through an easily recognisable
Trafalgar Square. Julia (Jan Sterling) wears a chastity armband rather than sash
and behaves more like a 1950s housewife than Orwells libidinous modern
woman; the old-fashioned trumpets are replaced by electronic sounds. The
overall eect is to make Orwells world more tangible and believable, and his
picture of society thirty years hence more relevant to contemporary politics.
One of the major planks of Orwells novel was the criticism it levelled
equally at all the great powers. Indeed, Nineteen Eighty-Four was in this sense a
natural extension of his argument in Animal Farm: that continued rivalry
between the powers could result in a world divided into three superstates
locked in never-ending combat (a Cold War). Alliances (like that between the
USA, USSR and Britain between 1941 and 1945) would expediently change
90
Londons future? Winston Smith (Edmond OBrien) and his omnipresent leader on the streets of Airstrip
One, Oceania. 1984 (1956). Columbia Picture/Stills, Posters and Designs Division of the British Film
Institute.
from time to time, but the real losers would be the masses, fed on a diet of
propaganda and coercion.109 This theme is obfuscated in the film. Oceania is
certainly at war with Eurasia, but this is attributed wholly to the designs of Big
Brother rather than to the workings of the international system. Moreover,
Eurasia remains an enemy throughout rather than, as happens towards the
end of the book, suddenly being announced as an ally. Thus, Orwells reference to the bankrupt nature of the Grand Alliance during the Second World
War, which was intended to force people to question their leaders motives, is
excised. Winstons failure in the film to read the book ostensibly written by
Goldstein, leader of the underground in Oceania, explaining how the threestate conflict emerged out of that between Russia, China and the United
States, has a similar eect.110
Big Brother is never identified in either the book or the film. Stein had
recommended to Rathvon that in order to emphasise the possibility of Big
Brothers real existence, in the film his posters ought to have the photograph
of an actual human say, of the now dead Stalin rather than being a cartoon
caricature. For some reason this advice was not followed and a cartoonish BB
91
Peace-Sex-Hate: in their final act of atonement, Rutherford and Jones are led to the steps of Trafalgar
Square to declare their undying love for Big Brother. 1984 (1956). Columbia Picture/Stills, Posters and
Designs Division of the British Film Institute.
stares out from the walls.111 The unmistakable indications in the film are, nevertheless, that Oceanias ruling party is modelled on the Soviet regime, with
Nazi flourishes. Thus some of Orwells nomenclature, such as comrades,
stays in the film, whereas other key points are taken out. Oceanias currency,
for example, is changed from dollars, denoting American imperialism, to sterling. None of the explicit comparisons between Ingsoc and the communists,
which OBrien makes in the book while brainwashing Winston, find their way
onto the screen. Consequently, the important point that Russian communism
is in fact inferior to Ingsoc, in terms of its ability to break its opponents will
and its ultimate quest for equality rather than power, is omitted. The highlighting of a Soviet-style show trial, with traitors Rutherford and Jones confessing their guilt before execution, further alters the books message.112
Orwells story was not entirely pessimistic. If there is hope, writes
Winston, it lies in the proles.113 But Orwell rejected the possibility of the
human spirit rising above pain and privation. Faced with the dreaded rats in
Room 101 at the end of the novel, a broken and wizened Winston forsakes
Julia and learns to love Big Brother instead. Believing this to be dangerously
92
defeatist in the context of the Cold War of the mid-1950s, Stein had produced
a draft alternative version which proved Winstons surviving freedom of
spirit.114 This was taken a stage further in the film released in Britain and in
other countries, though oddly not in the American version.115 As soon as
Winston and Julia meet after their release from the Ministry of Love, we see
that nothing can erase from their minds the knowledge that the system is evil.
They are living proof that the human soul cannot be completely overcome,
even by the most powerful regime. Winston shouts Down with Big Brother
and is shot, promptly followed by Julia who also sacrifices herself to the cause
of freedom. Orwells savage masterpiece is thus brought into line with conventional screen morality and orthodox Western beliefs. Rathvon argued,
almost in Newspeak-ian terms, that this logical change was what Orwell
might have written if he had not known when he wrote the book that he was
dying.116 Orwell had in fact expressed particular objections to Nineteen EightyFour being altered in any way by publishers and, for the record, Sonia Blair was
reportedly horrified with the ending of the film.117
DISAPPOINTMENT FOR THE USIA
The reception of 1984 failed to match the expectations of the films backers.
To some extent the films makers were in an impossible position. As several
commentators noted, it required a near miracle to make Orwells psychological detail and intellectual argument as convincing on the screen as they were
in print.118 However, the casting and acting were also culpable, with all three
leading players found wanting: OBrien because of his incongruously large
girth and for being too obvious a rebel, Sterling for trying to be too glamorous,
Redgrave for simply being languid. Furthermore, the American accents of
OBrien and Sterling jarred with those of their British colleagues, detracting
from the representation of London life in the near future. Rathvons attempt
to exploit the Anglo-American connection seems in this sense to have backfired. Michael Andersons direction lacked the inspiration and style he brought
most successfully to the war-film genre in the 1950s. The straitjacket imposed
on him by a producer intent on sending the correct ideological message might
explain this.119
1984 attracted some plaudits from the mainstream British press. The Daily
Telegraph, for instance, which stood on the political right, argued that Orwells
masterpiece . . . loses none of its shattering impact on the screen.120 However,
according to most critics the film was impossible to categorise and would
therefore be likely to deter audiences. In attempting to make Orwells work
shockingly topical by eschewing the technical wizardry of the science-fiction
genre, 1984 merely ended up looking cheap and unconvincing. Stripped to its
93
basics, the novel lost many of its most subtle and powerful features. The
intense freedom of the love scenes, for instance, was never communicated,
and even the torture scenes lacked impact. Despite Steins best eorts, the
characters seemed so rootless they could scarcely begin to engage viewers
sympathies. Those not repulsed by the horror found the film boring, plodding and, above all, depressing.121 Many critics spotted the changed ending
and its political significance. Representing the majoritys view on this, Milton
Shulman in the Sunday Express condemned it as our own kind of doublethink.122 However, others on both the political right and the left either
thought the ending was more true to life or missed it (and the films other
alterations) altogether.123 This suggests that the majority of normal viewers
would themselves have been ignorant of the distorted version of Nineteen
Eighty-Four they were being presented with. It also indicates that, for all the
films weaknesses, a large proportion of these people would have left the
cinema having their fears of the Soviet Union confirmed.
At the box oce 1984 seems to have performed poorly, despite the attraction of Orwells name and the notoriety of the recent television play. What
undid the film probably more than anything else was that in attempting to
straddle several genres horror, romance, science fiction and thriller it
merely confused too many viewers.124 This can be attributed to commercial
considerations and Columbias need to maximise its profits by appealing to as
wide an audience as possible. The money spent by the US government on what
ultimately looked a shabby production cannot, therefore, have been worth it.
Indeed, the project might have served as a painful lesson in the diculties of
constructing eective propaganda when commercial and political interests
were not in unison. The final word on the film was left to Sonia Blair. Having
publicly castigated it at the time as a desecration of her husbands intentions,
she decided to withdraw the film from circulation when the rights expired in
the mid-1970s, twenty years after their original release date. The adaptations
thenceforth became, as the London Times put it, unfilms.125
CONCLUSION
George Orwell died at a key point in the Cold War: after the conflict had begun
but before its full global dimensions had become apparent. Consequently,
despite his having spelt out in one of his last essays the desire for a Socialist
United States of Europe independent of Russia and America,126 a myriad of
politicians, intellectuals and commentators argued for years after January 1950
about what Orwells stance on the Cold War would have been had he lived to
see the conflict reach maturity. While some did this out of academic curiosity,
many others did so for ideological purposes. Orwell would surely not have
94
been surprised to see his name being posthumously appropriated by state and
non-state propagandists. After all, he had himself been involved in propaganda work for the BBC during the Second World War,127 and he had
approved of the IRDs aims and techniques shortly before his death. These
experiences aside, it is still richly ironic to find a man who had made a career
out of alerting people to the black arts of political propaganda being so systematically used and abused by the media and governments during the Cold
War.
This analysis has focused on the role played by American and British state
propagandists in the formative years of the Orwell claiming game. What
exactly the impact these propagandists had in creating Orwells iconic status
is debatable. To attribute the presence of dog-eared copies of Animal Farm
and Nineteen Eighty-Four in homes and libraries scattered across the world
largely to the promotional eorts of Washington and London would naturally
be absurd. Yet it is dicult to escape the conclusion that the work of the CIA,
PSB, USIA, IRD and others at least helped to lift Orwells profile, especially
during the Cold Wars early years. The more long-term eects of these eorts
is even more dicult to determine, but it is worth noting that by the time of
the collapse of the Berlin Wall in 1989, Animal Farm and Nineteen Eighty-Four
had sold almost 40 million copies in more than 60 languages, more than any
other pair of books by a serious or popular post-war author.128
In helping to convert Animal Farm and Nineteen Eighty-Four into movies,
American ocial propagandists undoubtedly, in turn, made the novels
more accessible, especially to the casual reader or those who rarely opened
books. Moreover doing this so secretly, to the point at which even most of
the movies senior production sta, let alone the viewers, were unaware of
the political machinations behind the scenes, highlights the value that
Washington attached to clandestine propaganda during the Cold War. What
also helped significantly in this respect was arranging for the films to be made
overseas. This sort of covert media management, or propaganda by proxy,
as it were, was, as we are about to see, given a high priority during the
Eisenhower years in particular. Persuading or assisting foreign film industries
to produce anti-communist propaganda had the added advantage of encouraging indigenous hostility towards the Soviet Union, or at least implying that
opposition to communism had found its roots in countries other than the
United States. Finally, by cleverly twisting Orwells Animal Farm and Nineteen
Eighty-Four into emphatically anti-Soviet tracts on the big screen, Washington
highlighted both the malleability of even the most famous literary figures
during the Cold War, and the considerable skill and resources it was prepared
to invest in cinematic propaganda in order to win that conflicts battle of
words and images.
95
Notes
1 Cited in Walter LaFeber, America, Russia and the Cold War 19451996 (New York,
1997), p. 147.
2 Bernard Crick, George Orwell: A Life (London, 1992), p. 16.
3 Timothy Garton Ash, quoted in Peter Davison (ed.), Orwell and Politics (London,
2001), p. xi.
4 Malcolm Bradbury, The Modern British Novel (London, 1993), p. 236.
5 Ibid., p. 238.
6 Peter Lewis, George Orwell: The Road to 1984 (London, 1981), p. 1.
7 Cited in Crick, Orwell, p. 460.
8 Ibid., pp. 4558.
9 Bradbury, British Novel, p. 282; John Rodden, The Politics of Literary Reputation: The
Making and Claiming of St. George Orwell (New York, 1989), pp. 445; Fredric
Warburg, All Authors are Equal (London, 1973), pp. 3559, 92121.
10 Crick, Orwell, pp. 4502, 488; Jerey Meyers, A Readers Guide to George Orwell
(London, 1975), p. 131.
11 Crick, Orwell, pp. 48892.
12 Roderick Parkes to Ralph Murray, 25 October 1950, FO 1110/319/PR48/
82/G, TNAL; V. Puachev to George Orwell, 24 June 1949, and Celia Kirwan to
Charles Thayer, director of Voice of America, 4 November 1949, FO1110/
221/PR3361, TNAL; Crick, Orwell, p. 536; Rodden, Literary Reputation, p. 202;
Peter Davison (ed.), The Complete Works of George Orwell. Vol. XIX: It is What I
Think 19471948 (London, 1998), pp. 211, 224. On the IRD see Andrew Defty,
Britain, America and Anti-Communist Propaganda 194553: The Information Research
Department (London, 2004), and Paul Lashmar and James Oliver, Britains Secret
Propaganda War, 19481977 (Stroud, 1998).
13 Minutes by Celia Kirwan, 30 March and 6 April 1949, FO1110/189/PR1135/G,
TNAL; Crick, Orwell, pp. 4834.
14 Ibid.; Michael Shelden, Orwell: The Authorized Biography (London, 1991), p. 468.
15 On this highly contentious debate see Peter Coleman, The Liberal Conspiracy: The
Congress for Cultural Freedom and the Struggle for the Mind of Post-War Europe (New
York, 1989), pp. 1516; Crick, Orwell, p. 17; Hugh Wilford, The CIA, the British
Left and the Cold War: Calling the Tune? (London, 2003), pp. 5764; Christopher
Hitchens, Orwells Victory (London, 2004), pp. 11121; Scott Lucas, The Betrayal
of Dissent: Beyond Orwell, Hitchens and the New American Century (London, 2004),
pp. 23, 33, 52.
16 Roderick Parkes to Ralph Murray, 25 October 1950, and minutes by Murray and
Leslie Sheridan, 7 and 10 November 1950, FO1110/319/PR48/82/G, TNAL.
17 Ralph Murray circular to overseas information ocers, 11 December 1950,
FO1110/365/PR127/9, TNAL; FO1110/392/PR32/14/51/G and FO1110/
392/PR32/89/G, TNAL, for details of the cartoon strips production and
distribution in 1951; Adam Watsons report on IRDs work and importance
attached to cartoons as propaganda, 15 February 1950, FO 1110/359/
PR110/5/G, TNAL.
96
97
33 Wells, Dustbins, pp. 701. One contemporary source noted that Chancellor of
the Exchequer Staord Cripps was so pleased with Robinson Charley, which
explained Britains economic problems, that he showed it to Ambassador Averill
Harriman, head of the ECAs Paris headquarters, who took a copy to New York,
where de Rochement saw it. Yorkshire Evening Post, 15 December 1951.
34 Central Oce of Information Review: Documentary Films (London, 1948), p. 28.
35 Hemsing, Marshall; John Halass unpublished autobiography, pp. 1819, Halas
and Batchelor Collection Ltd., London.
36 Karl Cohn, Toontowns Reds: HUACs Investigation of Alleged Communists
in the Animation Industry, Film History, Vol. 5, No. 2, 1993, pp. 190203.
37 John Halas unpublished autobiography, p. 19, Halas and Batchelor Collection
Ltd., London; production records, Animal Farm archive, Halas and Batchelor
Collection, SIIARA; authors correspondence with Harold Whitaker, Stroudbased animator of Animal Farm, 25 February 1998.
38 Roger Manvell, The Animated Film: With Pictures from the Film Animal Farm by
Halas and Batchelor (London, 1954), p. 5.
39 Production records, Animal Farm archive, Halas and Batchelor Collection,
SIIARA; Manvell, Animated Film, pp. 5, 11.
40 Tabulation of Animal Farm characters, photographs of rough storyboard and
synopsis, Animal Farm archive, Halas and Batchelor Collection, SIIARA.
41 Contract for Animal Farm between RD-DR Corporation and Halas and
Batchelor Cartoon Films Ltd., 19 November 1951, Halas and Batchelor
Collection Ltd., London; letter from Borden Mace to author, 28 March 1998.
42 Notes on discussion of script changes, September and October 1951, and on
changes made in dialogue and timing, September 1952, Animal Farm archive,
Halas and Batchelor Collection, SIIARA.
43 John Halas unpublished autobiography, p. 18, Halas and Batchelor Collection
Ltd., London.
44 Coleman, Conspiracy, pp. 61, 77, 1456; Warburg, Authors, pp. 1547; authors
correspondence with Daniel Bell and Melvin J. Lasky, CCF members in the
1950s, September and November 1997; Saunders, Who Paid the Piper?,
pp. 10911.
45 Warburg, Authors, pp. 1547; Saunders, Who Paid the Piper?, pp. 10911, passim.
46 Letter from John Halas to Warburg, 12 November 1952, Animal Farm archive,
Halas and Batchelor Collection, SIIARA.
47 Crick, Orwell, pp. 560, 567. Secker and Warburg published an illustrated edition
of Animal Farm based on the film in 1954
48 Daily Film Renter, 28 November 1951.
49 De Rochements letter to Halas and Batchelor, 1 December 1952, Animal Farm
archive, Halas and Batchelor Collection, SIIARA.
50 Directive by the President to the Secretary of State (Acheson), Secretary of
Defence (Marshall) and Director of Central Intelligence (Smith), 4 April 1951,
FRUS, Vol. 1, 1951 (Washington, DC, 1980), pp. 5860. The PSB was disbanded
in 1953.
98
99
62 Manvell, Animated Film, p. 19; script change discussions, March and November
1952, Animal Farm archive, Halas and Batchelor Collection, SIIARA; authors
correspondence with Vivian Halas, the filmmakers daughter, February 1998.
63 Northern Echo, 12 January 1955; The Times, 17 March 1955.
64 Letter from Borden Mace to author, 28 March 1998.
65 John Halas unpublished autobiography, section dated 29 April 1994, Halas and
Batchelor Collection Ltd., London.
66 Kinematograph Weekly, 13 January 1955.
67 Commentary, February 1955, p. 157; Encounter, March 1955, pp. 357.
68 New York Daily News, cited in Yorkshire Evening Post, 10 January 1955; Catholic
Herald, cited in Films and Filming, March 1955.
69 Tablet, 22 January 1955.
70 Glasgow Herald, 12 January 1955.
71 The Times, 11 February 1955.
72 Universe, 21 January 1955.
73 Sol Stein, ACCF executive director, letter to Paris Theater manager, 5 January 1955;
Stein memorandum concerning discount coupons for Animal Farm, 11 January
1955; Murray Baron circular to trade unions, 17 January 1955; Borden Mace letter
to Stein concerning MGM distribution, 14 January 1955: Box 8, folder 2, ACCF
archives, Tamiment Library, New York University (hereafter TLNYU).
74 H. A. H. Cortazzi to Douglas Williams, 28 January 1955, FO 1110/740/
PR124/3/G, TNAL; Information Section Saigon Embassy to Information
Policy Department, 9 March 1955, FO 1110/740/PR124/6/G, TNAL.
75 Whitakers letter to author, 25 February 1998.
76 Authors interview with Whitaker, 7 April 1998; Rodden, Literary Reputation,
p. 445.
77 John Baxter, Science Fiction in the Cinema (London, 1979), p. 99.
78 International newspaper cuttings scrapbook, Animal Farm archive, Halas and
Batchelor Collection, SIIARA.
79 Le Figaro, 20 January 1955.
80 Hunt, Undercover, p. 70; Hixson, Curtain, pp. 87119.
81 Rodden, Literary Reputation, pp. 38298.
82 Warburg, Authors, pp. 11415.
83 Bradbury, British Novel, p. 284; Lewis, Orwell, p. 112.
84 Crick, Orwell, pp. 56370, 6034; Shelden, Orwell, pp. 4704.
85 Nineteen Eighty-Four had evolved in Orwells mind over many years but was
written principally between late 1947 and spring 1949.
86 Rodden, Literary Reputation, pp. 202, 21011; Arch Puddington, Broadcasting
Freedom: The Cold War Triumph of Radio Free Europe and Radio Liberty (Lexington,
KY, 2000), pp. 1213, 67; Lucas, Freedoms War, pp. 1004, 2535. Garton Ash
in Davison (ed.), Orwell and Politics, pp. xixii; Dan Jacobsen, The Invention of
Orwell , Times Literary Supplement, 21 August 1998, p. 3.
87 Luce wielded his publications empire as a powerful anti-Soviet instrument in the
Cold War. His contacts in ocialdom were legion, and included the post-war
100
88
89
90
91
92
93
94
95
96
97
98
99
100
101
102
103
101
104 Coleman, Conspiracy, pp. 712; Sidney Hook, Out of Step: An Unquiet Life in the
Twentieth Century (New York, 1987), pp. 42331.
105 Wald, Intellectuals, pp. 26871; William ONeill, A Better World: The Great Schism
Stalinism and the American Intellectuals (New York, 1982), pp. 3056; Alexander
Bloom, Prodigal Sons: The New York Intellectuals and their World (Oxford, 1986),
pp. 25973, 371. Stein was ACCF executive director 19536, and a member of
the Executive Committee of American Friends of Captive Nations. From 1951
to 1953 he had acted as an ideological adviser to the VOA in the US State
Department.
106 Steins letter to Rathvon, 31 January 1955, Box 4, folder 11, ACCF archives,
TLNYU; Steins correspondence with author, 28 April 1998.
107 Daily Herald, 5 August 1955; Shelden, Orwell, p. 468; Michael Redgrave, In My
Minds Eye: An Autobiography (London, 1983), pp. 13543.
108 1984 micro-jacket, BFIL.
109 George Orwell, Nineteen Eighty-Four (Harmondsworth, 1973), pp. 150.
110 For the links between Nineteen Eighty-Four and James Burnhams The Managerial
Revolution (1941), which prophesied a tripartite division of the world, each unit
ruled by a self-elected oligarchy, see Crick, Orwell, pp. 494, 566; Robert Hewison,
In Anger: Culture in the Cold War, 19451960 (London, 1981), p. 43.
111 Steins letter to Rathvon, 31 January 1955, Box 4, folder 11, ACCF archives,
TLNYU.
112 Orwell, Nineteen Eighty-Four, pp. 204, 211.
113 Ibid., p. 59; Shelden, Orwell, pp. 4768.
114 Steins letter to Rathvon, 31 January 1955, Box 4, folder 11, ACCF archives,
TLNYU. Stein recommended that the film end with Winston Smith dreaming
of other rebellious lovers and, counting his fingers, knowing that two plus two
still made four despite OBriens torturing.
115 The ending of the film released in the United States largely corresponded with
Orwells book, with Winston and Julia estranged and the two of them expressing their love for Big Brother. A final, omniscient voice-over warns the viewer
of the dangers of totalitarianism, in eect tacking on an armative didactic
message. Owing to the lack of production records it is not entirely clear why two
endings with dierent messages were made. It seems that the BBC flap
prompted Columbia Pictures, the distributors, to shoot two endings, one faithful to the novel and the other more hopeful. The latter was also intended for the
American market but was switched despite the directors protests. For a (positive) review of the American version see New York Times, 1 October 1956. For
the decisions on the two endings see The Times, 10 March 1957, p. 7.
116 Daily Mail, 27 February 1956.
117 Crick, Orwell, pp. 551, 554. On Blairs reaction see Daily Mail, 22 December 1954
and 1 March 1956; Sight and Sound, Vol. 53, No. 2, Spring 1984.
118 Daily Telegraph, 2 March 1956; Monthly Film Bulletin, April 1956.
119 Sight and Sound, Vol. 25, No. 4, Spring 1956; The Times, 1 March 1956; Sight and
Sound, Vol. 27, No. 6, Autumn 1958.
102
CHAPTER 4
The whole world is torn by a great political issue Freedom or Slavery, which
means Americanism or Totalitarianism.
Ayn Rand, Screen Guide for Americans (Beverly Hills, CA, 1950), p. 2
104
The Cold War a conflict without bounds: publicity poster for Red Planet Mars (1952). United
Artists/The Kobal Collection.
with domestic and international politics in the 1950s. In September 1955, the
esteemed critic Catherine de la Roche drew attention to the frequently recurring and interacting themes of religion, war and anti-communism in British
and American films of the period. In the British journal Films and Filming, she
argued:
This can hardly be coincidental. Many people, including some in Hollywood,
believe that the Cold War is fundamentally a conflict between Christianity and
atheism and that religion is therefore a strong weapon against Communism.
Whether the pictures dealing with these three subjects are deliberate propaganda or not, they belong to the same, easily recognisable, pattern of
ideas. . . . The best propaganda, of course, is indirect, hardly noticeable. How
many of us, I wonder, have not been taken in by any of it?2
105
Cecil B. DeMille stood at the very hub of the network, and, as we shall see,
tried harder than arguably any other filmmaker to sanctify liberal capitalism,
most notably through blockbusters like The Ten Commandments (1956). What
this biblical epic and the other films analysed below help to illustrate is the
more constructive and ideologically charged dimension of the Unites States
Cold War propaganda campaign. During the 1950s and beyond, many filmmakers and politicians recognised the need to do more than just bang the anticommunist drum via movies like Walk East on Beacon or present the West as a
consumers paradise through pictures like Ninotchka. Americas crusade for
freedom the central trope of US Cold War rhetoric meant projecting
democracys spiritual as well as material values, both to doubters at home
and to the uninitiated overseas. However, overt preaching had to be avoided if
possible, lest it make America appear absolutist. Allegorical techniques were
one way of avoiding this, by encouraging audiences to imbibe the message
subconsciously.
RELIGION, POLITICS AND COLD WAR PROPAGANDA
There is no clear way to arrive at a precise assessment of the role of religion
in the Cold War. It seems safe to conclude that most people, especially in the
West, viewed the conflict in diplomatic and political terms. Yet religion was not
an insignificant determinant, especially for those who were tempted to see the
battle between communism and capitalism as a latter-day morality play, and in
those countries, like Pope John Paul IIs Poland, where the traditional authority of the church clashed with the enhanced powers of a reconfigured state.3
One of the main planks of Bolshevik propaganda after October 1917 was
its campaign against the Russian Orthodox Church, in line with MarxistLeninist doctrine that religion was a product of social oppression and
economic exploitation. During the 1920s Russian communists widely disseminated what they termed scientific-educational propaganda, including
vicious anti-clerical literature and films designed to liberate the toiling masses
from religious prejudices and rid the state of one of the chief rivals to its allembracing ideology. Sergei Eisensteins October (1927), for example, commissioned by the Soviet government to celebrate the tenth anniversary of the
Bolshevik Revolution, showed the Orthodox Church and its followers to be
primitive and corrupt.4 During Stalins reign these anti-clerical attacks gathered pace, especially during the great purges of 19369, buttressed by the
rituals and ceremonials of a cult of leadership which were partially designed
to appeal to the spiritual traditions of many Russian people.5
With the onset of a fully fledged Cold War in the late 1940s, Soviet filmmakers were ordered to place a heightened emphasis on the moral superiority
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of the communist system, rather than simply focusing on its economic and
political advantages. This heralded a renewed assault on Russias alternative
spiritual forces, notably the church. Films such as Conspiracy of the Doomed
(Mikhail Kalatozov, 1950) and Dawn over the Neman (A. Faintsimmer, 1953) portrayed church dignitaries as American-backed Vatican spies prepared to go to
any lengths to prevent progress, from poisoning collective farm crops to
coercing Balkan nations into joining the Marshall Plan.6
Ocial and unocial propagandists in the West were equally quick to play
the religious card in the early years of the cultural Cold War. In the immediate aftermath of the Bolsheviks rise to power, sections of the American and
British press denounced communists as murderous blasphemers, while theatrical productions such as R. Grahames The Bolshevik Peril, staged in London
in 1919, warned of the spiritual and sexual depravity inherent in communist
rule.7 After 1945, the persecution of religion under godless communism
became one of the most emotive themes of Cold War discourse in the United
States. Many American policy-makers assumed a missionary mentality, seeing
the Soviet Union as not just an enemy but something akin to the anti-Christ.8
In 1950, John Foster Dulles, a Presbyterian ministers son and US Secretary of
State 19539, decried the materialistic bent of American society, and called
instead for a righteous and dynamic faith in the nations fight against communism. Three years later, his brother Allen, Director of the CIA between
1953 and 1961, explained to the Council on Foreign Relations the need for a
new Magna Carta of Freedom around which the West could rally. To many
conservative Protestants and Catholics in the United States, Americans were
in eect the chosen people, those who believed in the holy trinity of God,
Democracy and Freedom. Their way of life was the model for all others, and
was currently threatened, they believed, by the kingdom of hell on earth: what
Ronald Reagan would later call the evil empire of the Soviet Union. It is only
through religion that we can lick this thing called Communism, intoned
Eisenhower in 1953, whose inaugural parade that year was led by a float for
God.9
In line with this belief that the Cold War was at root a moral contest, the
State Department, FBI, CIA and USIA took every opportunity to contrast the
West and its gospel of religious tolerance with the fanatic faith of those in
the East led by their pseudo-Gods in the Kremlin. Voice of America (VOA),
the US governments ocial broadcasting service, together with Radio Free
Europe and Radio Liberty, both secretly funded by the CIA, consistently
sought to mobilise the great spiritual resources that were still thought to exist
behind the Iron Curtain despite Moscows clampdown on the churches in
Eastern and Central Europe.10 Such language and action rearmed a
Manichean perspective on the Cold War for many Christian activists in the
107
United States, who believed that the fight to protect theological freedom in
the East would in turn help to revitalise democracys own moral and spiritual
values.
All of this tied in with the remarkable resurgence of organised religion
in the United States in the early 1950s, a phenomenon which resulted in
an enhanced political role for Christian pressure groups who defined
Americanism in religious terms. In 1954, Congress created a Prayer Room for
its members, and America became a nation according to its newly modified
Pledge of Allegiance under God. In 1956, the House of Representatives
and Senate unanimously made In God We Trust the national motto, and in
1957 church attendance in the US reached an all-time high. At a time when
there was a steady attrition of religious belief in many other countries, one
sociologist, Will Herberg, remarked in 1960 that religion probably played a
greater role in the United States than in any other modern industrial state.
Amidst these fears and hopes, in American popular culture religion became
discursively associated with liberty, democracy and Western civilisation,
and held in sharp contradistinction to the amalgam of atheism, barbarism
and totalitarianism that was communism.11
As religion tightened its grip on Cold War America, so the White House
sharpened the nations propaganda tools. During the Truman presidency, as
befits a nation going to war, Washington had focused predominantly on negative, scare-mongering, anti-communist propaganda. However, on coming to
oce in 1953 Eisenhower told publicity ocials that he was tired of just plain
indictments of the Soviet regime, and ordered them to go on a charm
oensive instead to accentuate the Wests moral, political and economic strong
points. In tandem with this more creative philosophy and his belief that the
United States could boast the finest civilisation the world has known,
Eisenhower did more than any other chief executive before or since to centralise and expand the USs capability to wage war at the psychological level.12
Three new propaganda mechanisms were established. Overseas propaganda operations were centralised in the USIA; an Operations Coordinating
Board (OCB) injected psychological considerations into the formulation of
national security policies; and a presidential adviser, C. D. Jackson, a former
OWI operative and vice-president of Time, Inc., was appointed to oversee the
US propaganda eort and to generate new ideas for psychological warfare initiatives.13 Ocials quickly tied religion to Eisenhowers drive for a more positive, constructive propaganda strategy. The OCB established a subcommittee
on the religious factor and enlisted religious leaders and organisations to
emphasise the spiritual roots of freedom. The USIA created an Oce of
Religious Information instituting publications and radio programmes that
presented the US overseas as a land of spiritual and religious vitality, and
108
109
110
(1957), in which Deborah Kerrs nun and Robert Mitchums marine outwit the
Japanese invaders of a small Pacific island, reminded viewers of the recent
victory Christianity and democracy had enjoyed over fascism.26
There were also plenty of real-life characters whose activities Hollywood
deemed worthy of screen treatment during this period. Financed by the
Lutheran churches of Germany and the United States, Irving Pichels dramatic biopic Martin Luther (1953) switched the focus from the Catholics to
the Protestants historic role as the guardians of Western civilisation. The film
was a critical and commercial success worldwide.27 Henry Kosters dreary yet
equally popular A Man Called Peter (1955) recounted the life of Peter Marshall
(played by Richard Todd), a Scottish clergyman who became chaplain to the
US Senate.28 Douglas Sirks Battle Hymn (1957) had a clearer Cold War focus,
and centred on the story of Colonel Dean Hess (Rock Hudson), a pastorturned-fighter pilot who had rescued a large number of Korean War
orphans.29
Cinema accorded a special privilege to Cardinal Jszef Mindszenty, the
post-war Catholic Primate of Hungary, who was the subject of two movies
and a television drama. Mindszenty had been arrested in December 1948 as
part of the Stalinist regimes policy of subjugating the church to the state.
Charged with treason and currency oences, he confessed all at his dramatic
trial in February 1949 and was sentenced to life imprisonment. Media coverage of the trial, actively promoted by ocial propagandists in Washington and
London, provided many in the West with compelling images of communist
injustice and Catholic suering, and helped establish Mindszenty as the model
of clerical martyrdom in the United States in the 1950s.30 Felix Feists
B movie, Guilty of Treason (1950), dealt with the Mindszenty case by focusing
on the gruesome torturing to death of a Hungarian music teacher (played by
Bonita Granville, herself a victim of the Hungarian communist regime) who
refuses to let her class sign petitions for the cardinals arrest, and attributed
Mindszentys cardinals trial confession to hypnosis.31 Peter Glenvilles The
Prisoner (1955) was a more ambitious and commercially successful project.
Financed by Columbia but made in Britain with a predominantly English cast,
it attracted considerable interest on both sides of the Atlantic, not least
because playing Mindszenty inspired the famous actor Alec Guinness to
convert to Catholicism. The Prisoner accused the communists of having brainwashed Mindszenty, thereby helping to confirm the growing Western perception of communism as an insidious form of mind control that induced
robot-like enslavement.32
By the time The Prisoner appeared, the United States and Western Europe
were in fact experiencing something akin to a full-scale brainwashing scare.
This phenomenon was linked partly to the highly publicised East European
111
God versus evil: in a thinly veiled re-enactment of the 1949 Mindszenty show trial, interrogator and
brainwasher (Jack Hawkins, centre) humiliates the cardinal (Alec Guinness) before the peoples court.
The Prisoner (1955). Columbia Pictures/Stills, Posters and Designs Division of the British Film
Institute.
show trials of the late 1940s and early 1950s, in which senior communists
admitted ludicrous crimes, and partly to the change that some Western
POWs underwent at the hands of their communist captors during the Korean
War. In response to these and other events, the CIA helped to produce dozens
of books and articles on what Allen Dulles called brain warfare, with the
intention of demonising the Communist conspiracy and warning of a monolithic aggressor that targeted the very centre of the free self. Among the
movies that played on the Korean War brainwashing theme in the mid-1950s
were Lewis Seilers The Bamboo Prison (1955), which also incorporated an
American communist disguised as a POW camps chaplain (and hence was
banned in several US states). Two others, Arnold Lavens The Rack (1956) and
John Frankenheimers highly acclaimed, complex conspiracy thriller The
Manchurian Candidate, which appeared a little later, in 1962, appeared to
support writer Philip Wylies influential notion of Momism the idea
that America had opened the door to communism by raising a generation
of eeminised young men who were excessively attached to their mothers.
112
113
scale.39 Audiences were inundated with thinly and thickly camouflaged messages about the Cold War carried in movies set in the near or distant past. A
handful of Westerns featuring evil land-grabbers, among them George
Stevens Shane (1953) and Joseph H. Lewis Terror in a Texan Town (1958),
reflected their writers left-wing views.40 The revival of Indian War Westerns
during this era, however, should be seen in a conservative light, with the conflict between the pagan red skins and God-fearing whites standing in for the
ideological clash between East and West with one key dierence: civilised
American military skill and political judgement prevailed virtually every time
on screen, compensating perhaps for the frustrations of the real-life Cold War
stand-o.41 Walt Disneys films reverberated with tried-and-true Americanism
even more than usual in this period. Having declared in 1947 that Hollywoods
communists ought to be smoked out, Disney, an FBI informant, proclaimed
a year later that the time was ripe to renew acquaintance with the American
breed of robust, cheerful, energetic, and representative folk heroes. During
the 1950s, the basic tropes of religion, work, individualism, progress and
patriotism formed the backbone of Disneys stories, which were often set in
the past, and in which the protagonists confronted and overcame enemies to
their society. In some films, like Davy Crockett (1955), the heroes were unmistakably American, while in others, like The Story of Robin Hood and His Merrie
Men (1952), they personified Americas idealised democratic spirit.42
Religion, history and the Cold War came together most concertedly in one
of the defining genres of the era the biblical saga. A succession of films set
against the backdrop of pyramids and Old Testament temples Samson and
Delilah (1949), The Prodigal (1955), The Ten Commandments (1956) or New
Testament Rome and Jerusalem Quo Vadis (1951), Salome (1953), The Robe
(1953), Ben-Hur (1959) made huge profits in the 1950s, despite being among
the most expensive films ever made.43 This cycle of film epics, the first since
the silent era, principally relates to Hollywoods need to compete with television. By oering more extravagant widescreen entertainment than television
could aord, the major studios hoped they could reclaim dwindling domestic
audiences and maximise their pre-eminent strengths as production-distribution
companies in the increasingly important international market. Producers also
sought to increase income by appealing to the publics perceived craving for
sexuality on screen and by capitalising on the fact that bare flesh was, ironically
perhaps, often more permissible in biblical pageants than in modern settings.44
Recently, however, commentators have suggested ways in which these biblical
epics might have given scriptural authority to the ideology of Americas Cold
War. Maria Wyke points out, for instance, how the publicity surrounding
MGMs Quo Vadis depicted Nero as a Stalinist dictator defeated by the Christian
faithful, and that the movie was banned in Eastern Europe for decades.45
114
A close analysis of the biggest epic of them all, The Ten Commandments (1956),
not only confirms Wykes general thesis; it also reveals some of the more
subtle qualities that characterised the statefilm network at the height of the
Cold War.
A PROPHET IN CELLULOID
Few filmmakers better appreciated the importance of oering audiences an
entertaining set of images that extolled Americas spiritual values during the
Cold War than Cecil B. DeMille. Fewer still had the talent, drive and power to
put this into eect. The son of a Protestant minister, and a Republican who
equated Americanism with Christianity, Manifest Destiny, and the triumph of
free enterprise, DeMille had entered the movie business in 1913. Working
largely as a semi-independent director-producer at Paramount, for decades he
had enthralled audiences with stories of consumption and upward mobility,
rugged individualism and empire-building, sexual titillation and, above all, religious uplift.46 The success of films like King of Kings (1927) and The Crusades
(1935) earned DeMille a reputation as the worlds leading exponent of religious
film entertainment. On presenting a Bible to the mogul in the early 1950s, the
evangelical preacher Billy Graham described DeMille as a prophet in celluloid
who has had the privilege of bringing some of the Word of God to more
people throughout the world than any other man.47 By this stage DeMille was
into his seventies and in the twilight of a career encompassing more than sixty
movies. Dubbed Mr Motion Pictures in Hollywood and Washington, he had
been showered with professional honours and was a household name;
Paramount claimed his films had been seen by three billion people worldwide.48
DeMille was as busy o the studio lot as he was on it, especially politically
during the early Cold War. In 1944, he co-founded the Motion Picture Alliance
for the Preservation of American Ideals. A year later, he established his own
Foundation for Political Freedom to crusade for right-to-work laws and
against communist infiltration in all walks of American life. The Foundation
regularly sent information to Californias little HUAC, the Tenney
Committee, and to the real HUAC in Washington. Many of the speeches
DeMille delivered under the Foundations aegis, largely to businessmen and
civic organisations, were infused with religious rhetoric. Thus he described the
CPUSA as the Party of Judas Iscariot, proclaimed Americas spiritual
strength of freedom under God, and called Hollywoods movies a teacher of
our children and an ambassador to the entire world.49 After attributing criticism of his Samson and Delilah in 1949 to a communist conspiracy, DeMille
campaigned in vain in 1950 for a loyalty oath for fellow members of the
Screen Directors Guild. In 1953, he and Bishop Fulton J. Sheen, star of the
115
television programme Life is Worth Living, were presented with awards for outstanding contributions to the American way of life by the strenuously anticommunist Freedom Foundation.50
DeMilles political activities extended further, linking him directly with US
foreign policy. He was one of the original board members of the National
Committee for Free Europe (NCFE), the ostensibly private organisation established by the CIA in 1949 to mobilise dissent within the Soviet satellites. This
brought him into contact with C. D. Jackson, the NCFEs President and
Eisenhowers future psychological warfare expert, through whom DeMille
urged the Committee to target Catholics behind the Iron Curtain.51 DeMille was
also on the Board of the Crusade for Freedom, an initiative launched by
Eisenhower in 1950 which campaigned for the expansion of Radio Free
Europe.52 In 1952, DeMille turned down a request from the Second World War
hero Admiral Chester Nimitz to become the chairman of the CFFs Motion
Picture Committee,53 but a year later agreed to become the USIAs chief film
consultant. DeMilles main function at the USIA was to serve as liaison between
the agency and Hollywood, and to enlist the cooperation of the film industry in
making movies for training and informational purposes. Taking guidance from
the former film sales executive who ran the USIAs Motion Picture Division,
Andrew Smith, DeMille advised the Motion Picture Industry Council on scripts
and projects that would fit the governments propaganda programme.54
Soon after his appointment to the USIA, in April 1953, DeMille met with
C. D. Jackson, now working for the White House, to mull over their approach
towards propaganda. The two agreed that the most eective use of American
films is not to design an entire picture to cope with a certain problem, but
rather to see to it that in a normal picture the right line, aside, inflection,
eyebrow movement, is introduced.55 A few months later, DeMille admonished his colleagues on the MPA Executive Committee for ignoring the more
positive side of their duties: You cannot fight anything with nothing . . . We
have two missions to fight subversion in our own industry and to make the
pictures we produce eective carriers of the American ideals we are pledged
to preserve.56 In March 1954, the Director of the USIA, Theodore Streibert,
told the Motion Picture Industry Council that his organisation was most
appreciative of the cooperation that is being extended to the Government . . .
in this fight against Communism. He added: Cecil B. DeMille and other
members of his Committee are serving us well.57
ALLEGORICAL AUTHENTICITY
Cecil B. DeMilles single biggest contribution to Freedoms Cause was an
updating of his 1923 classic, The Ten Commandments. DeMille had been loosely
116
planning a remake since the mid-1940s, but in 1953 was given the go-ahead
for the project from Paramounts chief executives, Barney Balaban and
Y. Frank Freeman. As producer and director, DeMille was given a free hand
in the making of the picture, the only stipulation being that he shoot it in the
studios new widescreen process, VistaVision. Paramount appears to have set
few if any financial constraints, judging that even at an initial costing of $6
million (during production it would balloon to a world record $13.5 million)
the movie would still make a hefty profit.58
DeMille took from his archives Jeannie Macphersons scenario for the
silent version, which had consisted of two parts: a biblical prologue about
Moses later years, followed by a modern story about lovers violating the commandments. At first, DeMille inclined towards another two-parter, and one of
his sta suggested giving the second half an explicitly political twist by focusing on the devious forces aligned against an American city ocial. However,
this whole idea was soon discarded in favour of a conventional narrative
telling Moses life story stretching from birth through slavery to Mount Sinai,
which was thought to be more commercially appealing and would look less
propagandistic. By concentrating entirely on Moses, who was honoured as a
prophet by Jews, Christians and Muslims, DeMille also hoped to use the film
overseas as a means of welding together all faiths against the common
enemy of all faiths, atheistic Communism. He and assistant producer Henry
Wilcoxon expected to repeat the success that Samson and Delilah had enjoyed
in the Near East and Asia especially, two regions considered strategically and
politically vital by Washington.59
Having decided to concentrate on delivering a history lesson, DeMille and
his team of four scriptwriters Aeneas Mackenzie, Jesse L. Lasky, Jr., Jack
Gariss and Frederick Frank did everything they could to make it as believable and as topical as possible. DeMille had always rejected films that focused
on mass movements in favour of individuals: on those, as he put it, in whose
fortunes they [audiences] can feel personally involved. The final script for The
Ten Commandments, which ran to 308 pages, almost three times longer than
the average Hollywood film, duly highlighted Moses heroic quest to liberate
the Hebrews from Egyptian bondage, and was built around spectacular historic moments such as the Exodus, the crossing of the Red Sea, and the
Burning Bush.60 The Bible actually says nothing about the first thirty years of
Moses life, but DeMille made a virtue of this by claiming to fill in the gap
through scholarship. Led by Henry S. Noerdlinger, a team of researchers
costing $300,000 spent months reconstructing Moses movements and
thoughts by consulting books, periodicals, museum directors and experts in
Egyptian history. The results were published as a 200-page scholarly monograph in the same year the movie was released.61
117
Naturally, selling the film as a historical document that told the definitive
version of the Bible story also involved shooting at the Holy sites. In late 1954,
DeMille and eighty-two assistant directors undertook three months advanced
location filming in Egypt, whose king had recently been unseated in an
ocers revolution. This involved building the biggest movie set in history
outside Cairo to house a 60-acre mock-up of the traditional treasure city of
Per-Rameses, and mobilising probably the greatest number of extras (25,000)
ever used. Press releases focused on the pilgrimage made to the Sinai desert,
where an elite group of cast and crew followed the path taken by Moses as
described in Exodus, giving a sense that the making of the film was itself a
religious experience.62 DeMille suered a heart attack whilst filming the
Egyptian sequences, and yet seems to have interpreted his survival as a sign
of Gods support for the project. Despite a hectic schedule, he found time to
conduct a spot of cultural diplomacy with the new Egyptian regime, which
the State Department and CIA were then courting. In exchange for the loan
of large cavalry formations for the chariot scenes, DeMille agreed to produce
a film showing Egypts past and present glories. Wearing his ocial consultants hat, DeMille also inspected the USIA facilities at the US embassy in
Cairo, where he found there was a touching eloquence in the tin cans of film,
battered and dented from their many trips to and from Egyptian towns and
villages, with their message of what America means.63
Principal photography on The Ten Commandments began in California in
March 1955 and ended in August. Totalling 112 days, this was reportedly the
longest shooting schedule of all time. At Paramount DeMille discovered that
the 35-acre lot was not big enough to contain one of his biggest set-piece
scenes, the crossing of the Red Sea. He therefore demolished the intervening
buildings, joined Paramount and RKO territory, constructed a 200,000 cubicfoot swimming pool, and installed hydraulic equipment that could deluge the
area with 360,000 gallons of water in two minutes flat. This scene alone cost
more than $1 million and took eighteen months to shoot.64 Paramounts voluminous coers also paid for a stellar cast assembled from the screen, stage,
television and radio. Americas favourite gangster, Edward G. Robinson, who
had recently been released from the blacklist, played the villainous Hebrew
subversive, Dathan; Yul Brynner, fresh from the Broadway hit musical The
King and I (adapted for the screen in 1956), and whose Eurasian features might
have led some viewers to think of the current EastWest divide, played
Rameses II;65 and the Oscar-winning Anne Baxter played the scheming
Nefretiri, Queen of Egypt.
Moses was played by Charlton Heston, Hollywoods resident epic hero of
the 1950s and 1960s. Tall and muscular, with a dominant physical presence
and a strong-jawed, patrician facial bone structure implying intelligence and
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All eyes on the master story-teller: Yul Brynner (left), comedian Danny Kaye (with cap) and Charlton
Heston listen to Cecil B. DeMille during the production of The Ten Commandments (1956). Kaye was
among the profusion of actors, politicians and religious leaders who visited the movies California set.
Paramount/Academy of Motion Picture Arts and Sciences.
dignity, Heston managed, as one critic later put it, to suggest both the rugged
American frontiersman of myth as well as the God who creates Adam in
Michelangelos Sistine Chapel fresco. Heston was an active anti-communist
in Hollywood in the 1950s, and took his role so seriously he could recite whole
passages of the Old Testament.66 The Ten Commandments crew also included
some of the biggest names in the movie business, including Oscar winners
Loyal Griggs (director of photography), Edith Head (costumes), Ray Moyer
(set director) and Anne Bauchens, who had been DeMilles film editor for
thirty-eight years. Arnold Friberg, one of the Americas foremost religious
artists, was commissioned to paint biblical events as well as wardrobe and
character interpretations, on which many of the scenes were based.
Animators were borrowed from the Walt Disney Studios to spruce up the
special eects.
Unlike one of his rival directors, Alfred Hitchcock, DeMille had never
been one for appearing on screen. DeMille was also opposed to blatant sermonising, as his advice to the Protestant Film Commission in 1949 attests:
[L]et the story itself carry the message. Do not put propaganda speeches into
119
the dialogue. Convey the message through what the characters do.67 DeMille
broke both of these rules with The Ten Commandments, however. Immediately
after the movies overture, he steps before a silver curtain to explain to his
audience that: The theme of this picture is whether men are to be ruled by
Gods law, or whether they are to be ruled by the whims of a dictator like
Rameses. Are men the property of the state, or are they free souls under God?
This same battle continues throughout the world today. The eternal nature
of this conflict was further emphasised in the souvenir programme, which
carried the imprimatur of democracys great saviour, recently retired British
Prime Minister Winston Churchill, and stated:
The foundations of freedoms triumph over the forces of darkness are found
in the words that came from Mount Sinai the Ten Commandments . . .
These events are both timely and timeless. They are as timeless as Gods
word to Moses heard as the last speech in our film and found on Americas
famed Liberty Bell: Proclaim liberty throughout the land, unto all its inhabitants thereof . . . In the relationship between Moses and Rameses, we have
the clash between two great opposing forces, forces which have confronted
each other throughout human history and which still at this very moment
are engaged in mortal combat for the future of all mankind. On the one hand,
there is the Pharaoh Rameses worshipped as a God the massive machinery of oppression at his command, his people chattels, and his will their only
law. Opposing him stands Moses, armed only with a sta and the unquenchable fire of freedom under God.68
The Ten Commandments itself was not as direct as the publicity surrounding it,
but this was typical of the eorts made in promotion during this era to ensure
that audiences came to biblical epics with the knowledge that they were about
much more than just their historical narrative.
THE BIBLE IN TECHNICOLOR
Originally one million feet in length, The Ten Commandments final print was
trimmed on the editors table to 19,778 feet, and ran for a whopping 3 hours,
39 minutes.69 Its plot was fairly straightforward. In ancient Egypt, when the
Pharaoh Rameses I (Ian Keith) is told that a Deliverer is to be born who will
set free the enslaved children of Israel, he condemns all newborn male
Hebrew children to death. But one mother, Yoshabel (Martha Scott), defies
the order, and places her infant son in a basket to be set adrift in the river.
Princess Bithiah (Nina Foch), the Pharaohs daughter, discovers the child, and
adopts him as her own, calling him Moses.
Thirty years later, Moses has grown to manhood as an Egyptian prince and
rivals Rameses II (Brynner), the cruel son of new Pharaoh Sethi (Sir Cecil
120
One of the afflicted, the hopeless, the oppressed: once a prince but now a Hebrew slave, Moses (Charlton
Heston) is paraded before Pharaoh Sethis court in The Ten Commandments (1956). Paramount/The
Kobal Collection.
Hardwicke), for the aection of the people, the Pharaoh, and the beautiful
Nefretiri. The Pharaoh is displeased with Rameses inability to finish construction of the massive new city of Goshen for his upcoming jubilee and
assigns the task to Moses. While he is supervising work at the building site,
Moses rescues from death an old woman whom he does not recognise as his
mother and orders more humane treatment of the Hebrew slaves. Suspicious,
Nefretiri learns about Moses origins from one of Bithiahs servants, and discloses the secret to him. Humbled by his real familys love for him and the
Hebrews quiet religious devotion, Moses rejoins his people, and goes to work
in the brick pits among the slaves he once commanded. When he becomes
popular with the Hebrews who are seeking a leader, Rameses exiles him,
leaving him in the barren wilderness to perish.
Yet Moses miraculously survives the desert, travels to Midian, and marries
Sephora (Yvonne De Carlo). Years later, on Mount Sinai, Moses speaks to
God, who appears in the form of a burning bush, and returns to Egypt to
confront Rameses, who is now Pharaoh and married to Nefretiri, and demand
121
the freedom of his people. Moses brings the wrath of God upon the
Egyptians, but Rameses is unyielding until the angel of death takes the life of
every Egyptian first-born. Rameses sets the Hebrews free when his own son
dies, but is goaded by Nefretiri into pursuing them with his chariots. When the
Hebrews are trapped, Moses demonstrates the power of the Lord by parting
the Red Sea, allowing them to pass through the chasm of waters, which surge
closed when the Egyptians attempt to cross. Moses spends forty days on
Mount Sinai while the people, provoked by the Egyptian informant Dathan,
worship a golden calf and engage in bacchanalian revels. Moses returns with
the Ten Commandments on two stone tablets, and punishes the idolaters by
forcing them to wander in the wilderness for forty years. When this period
draws to a close, Moses goes alone to Mount Nebo to face his God, as his
people cross the River Jordan on to the Promised Land.
On the face of it, this storyline has nothing whatsoever to do with the Cold
War. Historian David Caute has recently taken issue with postmodernists like
Alan Nadel who contend that The Ten Commandments was a major product of
American Cold War ideology through its equation of Gods perspective with
American global interests. Caute highlights aspects of the film that are at
odds with Washingtons Cold War outlook. For instance, the movie does not
hold out the hand of salvation to the Egyptians/communists, it justifies indiscriminate slaughter by the Almighty/the West, and Rameses Egypt is not set
on military or ideological expansion like the Soviet Union. Caute makes some
valid points, especially about those cultural studies scholars who seek to
impose interpretations on movies of the 1950s that in his view would most
probably have been news to the screenwriters and directors themselves.70 Yet
he overlooks the fact that DeMille was not making a movie that sought
mechanically and unambiguously to press every one of Washingtons Cold
War buttons.
To DeMille, the very splendour of the film with a musical score by Elmer
Bernstein, art work by Walter Tyler, fantastic special eects, and rich colours
painted on a spectacularly large canvas testified to Americas capitalist-based
creativity and advertised the superiority of democracys freedom of spirit. Its
simple yet profound story of good winning over evil, wrapped up in a soapopera formula with a deeply chiselled morality at its core, would, he believe,
connect with millions at home and overseas. In his estimation a good proportion of these people were bound to see the resemblance between ancient
Egypt with its monolithic architecture, labour camps and muscle-bound
security guards and the Soviet Union and Nazi Germany. They could not
fail to see the Hebrews as modern-day Americans sincere, honest, compassionate and innocent confronted by an imperialist enemy that was sustained
by militarism and surveillance. So what if anachronistic Hollywood-isms like
122
Behold one of the miracles of cinema! Moses parts the Red Sea, thanks to God and Paramounts special
effects department. The Ten Commandments (1956). Paramount/The Kobal Collection.
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124
Freedoms crusader: Moses bids farewell to Joshua and his fellow disciples at the end of The Ten
Commandments (1956). Paramount/The Kobal Collection.
125
Outside the Academy, The Ten Commandments soon became, in the words of
the Catholic publisher Martin Quigley, much more than a motion picture.
Some of Americas most famous Christian and Jewish leaders were quoted in
full-page newspaper advertisements urging people to see it, for religious
and political reasons. The Vice-President of the National Committee of
Christians and Jews announced that the film was a spiritual weapon that will
have a telling eect in the current world-wide struggle for the preservation of
freedom. Public schools in certain cities and states granted their students time
o to watch the movie, and special showings were arranged at cut-price group
rates. Paramount even arranged for buses to take customers from northern
Mexico, where the films exhibition was restricted, to see a Spanish subtitled
version in El Paso, Texas, and San Diego, California. Further north, in Fresno,
a judge placed three oenders on probation on condition that they saw The Ten
Commandments and wrote essays on the moral lessons they had learned. In San
Francisco, five women shoplifters were similarly directed. A group calling
itself the Disc Jockeys National Committee for Public Service was formed
as a result of discussions about the film on the radio, thereby tying the movie
to the Red Cross and other charities.81 DeMille received scores of letters
expressing admiration and thanks for the film, including one from an anticommunist Hungarian migr, Bela Kornitzer. He, at least, had got the point
of the film: The tyranny of the Pharaos [sic] and the relentless drive for
freedom and the dignity of man which to me was the keynote of your
picture left a deep mark in my family who lived under the oppression of the
modern Pharaos a short while ago.82
By the time DeMille conducted a promotional tour of Western Europe in
late 1957 to mark The Ten Commandments release overseas, the film had become
the top money-maker of the year, already taking approximately twice what it
had cost to produce.83 It is dicult to ascertain whether the USIA helped to
promote or distribute The Ten Commandments abroad, but DeMilles ocial
position within the agency certainly opened a number of important doors.
American ambassadors met him at each stop on his tour, arranging receptions
and meetings with dignitaries. In Italy, he enjoyed a private audience with Pope
Pius XII, during which DeMille presented the ponti with replicas of the Ten
Commandments tablets used in the film. In Germany, he was received by
Chancellor Konrad Adenauer and the Mayor of Berlin, Willy Brandt, and
made a speech before the Berlin League of Human Rights. In Paris, he was
awarded the Legion dHonneur; in London he met one of his heroes, Winston
Churchill.84 In what was probably little more than a publicity stunt, in early
1958 DeMille oered the Kremlin free copies of The Ten Commandments so
long as it was exhibited in unexpurgated form in the Soviet Union. By the end
of that year the movie had been barred from the whole of Eastern Europe
126
127
As we have seen, religion was an integral component of Cold War cinematic discourse in the 1950s in both the East and the West. American filmmakers in particular were remarkably versatile propagandists in fusing religion
and Cold War issues, and in providing support for their governments strategy
of positive, morally muscular propaganda. It would be wrong to attribute this
versatility simply to ocial influence of one sort or another. Studio executives, directors and producers who turned out films that highlighted the communist threat to religious freedom or that accentuated American spirituality
were motivated by a variety of factors. Many merely sought to cash in on
topical, controversial concerns. Some, like Cecil B. DeMille, were Cold
Warriors in their own right, whose connections with the government might
have given them greater impetus to express their ideological views on screen.
It is dicult to judge how the films analysed above aected their audiences.
What can be said is that many of them bore the hallmarks of shabby Bpictures blaring music, arbitrary passages of violence, bad continuity and
dismal acting. Because these films were so sloppily made, and because their
messages were often so clumsily explicit, they might inadvertently have provided a forum for some people to laugh at or even ridicule popular Cold War
hysteria, instead of encouraging them to think seriously about religion and
politics. For example, by implying that extraterrestrials and human beings
might share the same God, Red Planet Mars arguably did more to bring
Christian piety into disrepute than to persuade cinema-goers of the contemporary resonance of the Gospel. Many of the movies were also open to a
variety of possibly conflicting interpretations. For instance, whereas most
commentators described Columbias The Prisoner as pro-Catholic, others,
because it suggested Mindszenty was the illegitimate child of a prostitute,
labelled it pro-communist.92 Similarly, many religious conservatives watching
The Next Voice You Hear and The Ten Commandments were troubled by the juxtaposing of images of Christianity and consumerism, and Christianity and
sexuality, respectively. Of course, there is also the distinct possibility that audiences simply failed to see certain movies through a Cold War lens.
That said, it can still be argued that many of these pictures amounted to
solid, eective propaganda by oering easily digestible, emotive messages in
highly charged, usually action-driven formats. Cheap science-fiction shockers
like Conquest of Space and spy thrillers like Night People might, each in its own way,
have helped to endow the Cold War with the black-and-white moral clarity most
people and ocial propagandists sought. The more cerebral docudramas like
The Prisoner perhaps left a similar impression on a dierent sort of audience. It
and others that blended religion with political dissidence in Eastern Europe
depicted the EastWest conflict as a modern holy war most directly. Biblical
epics like The Ten Commandments need not have been explicitly read as Cold War
128
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13
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15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
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130
31
32
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34
35
36
37
38
39
40
41
42
131
43 The directors of these films were, respectively, Cecil B. DeMille, Richard Thorpe,
Cecil B. DeMille, Mervyn LeRoy, William Dieterle, Henry Koster and William
Wyler. Biblical epics consistently topped the film money-making lists in the
1950s for example, Samson and Delilah was No. 1 in 1950, Quo Vadis was No. 2
in 1952, The Robe was No. 1 in 1953, and Ben-Hur was No. 1 in 1960. Quo Vadis
($8.25), The Ten Commandments ($13.5) and Ben-Hur ($15 m) each set a new record
for the most expensive film ever made. The Ten Commandments, Ben-Hur and The
Robe were, respectively, the second, fourth and seventh highest-grossing films at
the North American box oce in the 1950s, with grosses of $85.4 m, $73.2 m
and $45.2. Peter Cowie (ed.), The Variety Almanac 1999 (Basingstoke, 1999), p. 13.
44 Bruce Babington and Peter Evans, Biblical Epics: Sacred Narratives in the Hollywood
Cinema (Manchester, 1993).
45 Maria Wyke, Projecting the Past: Ancient Rome, Cinema, and History (New York, 1997),
pp. 1434.
46 For general accounts of DeMilles career and political conservatism see Sumiko
Higashi, Cecil B. DeMille: A Guide to References and Resources (Boston, MA, 1985),
and Charles Higham, Cecil B. DeMille (New York, 1973).
47 DeMilles statement Envoy To All Peoples, 1955, Cecil B. DeMille Collection,
MSS 1400, Box 213, f. 14, L. Tom Perry Special Collections, Harold B. Lee
Library, Brigham Young University, Provo, Utah (hereafter TPCBY); DeMille
draft speech for Federal Communications Commission hearing, 10 March 1952,
DeMille Collection, MSS 1400, Box 437, f. 1, TPCBY.
48 Lou Greenspan, Executive Secretary of Motion Picture Industry Council, to
Andrew Smith, Jr., Chief, USIA Motion Picture Division, 28 May 1954, DeMille
Collection, MSS 1400, Box 456, f. 6, TPCBY; Los Angeles Times, 29 December
1953.
49 DeMille correspondence with J. Edgar Hoover and Richard Hood, c. 19415,
DeMille Collection, MSS 1400, Box 115, f. 39, TPCBY; DeMille speeches 4
November 1947 and 15 May 1948, DeMille Collection, MSS 1400, Box 1138, f. 8,
TPCBY; DeMille Foundation for Political Freedom Bulletin, Vol. 10, No. 1,
February 1956, DeMille Collection, MSS 1400, Box 1136, f. 9, TPCBY; Navasky,
Naming, p. 179.
50 Ceplair and Englund, Inquisition, pp. 3689; Hollywood Citizen-News, 23 February
1953. In 1954, Life is Worth Living was reaching 25 million Americans each week.
See Doherty, Cold War, pp. 15360.
51 DeMilleJackson correspondence, MarchApril 1951, DeMille Collection, MSS
1400, Box 439, fs. 9 and 15, TPCBY; Lucas, Freedoms War, pp. 67, 1004.
52 Lucas, Freedoms War, pp. 1013.
53 DeMille to A. J. Gock, Chairman, Southern California Crusade for Freedom, 30
December 1952, DeMille Collection, MSS 1400, Box 439, fs. 9 and 15, TPCBY.
54 Lou Greenspan, Executive Secretary of Motion Picture Industry Council, to
Andrew Smith, Jr., Chief, USIA Motion Picture Division, 28 May 1954, and
Greenspan circular, 30 April 1954, DeMille Collection, MSS 1400, Box 456, f. 6,
TPCBY; Variety, 23 April 1953.
132
55 Jackson to the publishing magnate Henry Luce, cited in Saunders, Who Paid the
Piper?, p. 288.
56 DeMilles speech notes for meeting of MPA Executive Committee, 3 June 1953,
DeMille Collection, MSS 1400, Box 1146, fs. 45, TPCBY.
57 Circular by Art Arthur, Executive Secretary of Motion Picture Industry Council,
12 March 1954, DeMille Collection, MSS 1400, Box 456, f. 6, TPCBY. When
DeMille died in 1959 at the age of 78, he received this tribute from the USIAs
Director, George V. Allen: The contribution of Mr. DeMille, not only to the art
of motion picture production but to the preservation of those ideals of freedom
and justice for which our government stands, will always be remembered. His
close cooperation with the USIA and his wisdom, advice and counsel have been
invaluable to us all. Condolences for Mr. DeMille, undated, DeMille Clippings
file, AMPAS.
58 Cecil B. DeMille, The Autobiography of Cecil B. DeMille, ed. Donald Hayne (London,
1960), pp. 3769.
59 DeMille, Autobiography, p. 385; DeMille address, November 1956, DeMille
Collection, MSS 1400, Box 708, f. 16, TPCBY; Hollywood Reporter, 20 May 1953.
60 DeMille, Autobiography, p. 169; The Ten Commandments Press Release, 1956,
DeMille Clippings file, AMPAS.
61 DeMille address, November 1956, DeMille Collection, MSS 1400, Box 708, f. 16,
TPCBY; Henry S. Noerdlinger, Moses and Egypt: The Documentation to the Motion
Picture The Ten Commandments (Los Angeles, CA, 1956).
62 Time, 12 November 1956, p. 63; The Ten Commandments Press Release, 1956, Cecil
B. DeMille Clippings file, AMPAS.
63 Higham, Cecil B. DeMille, pp. 3078; DeMille, Autobiography, pp. 3867; Motion
Picture Herald, 24 October 1953; Jon B. Alterman, Egypt and American Foreign
Assistance 19521956: Hopes Dashed (Basingstoke, 2002).
64 Time, 12 November 1956, p. 63. An actual atom bomb rumble recorded during a
recent test was used as a sound eect in the Red Sea sequence, according to
Paramounts report to the American Motion Picture Academy and Sciences. See
American Film Institute Catalogue entry for The Ten Commandments (1956):
http://afi.chadwyck.co.uk/film/full_rec?action=BYID&FILE=../session/113
8222967_.... (26 January 2006).
65 Soon after The Ten Commandments was released, in late 1956, Brynner could also
be seen playing a Russian general grooming a destitute girl to pose as heir to the
Romanov throne, in Twentieth Century-Foxs Anastasia.
66 New York Times, 25 March 1984; Charlton Heston, In the Arena: An Autobiography
(New York, 1995), pp. 1334. Heston later claimed he was given the part because
DeMille thought he resembled Michelangelos renowned statue of Moses in the
Church of St Peter in Rome. Such was Hestons association with Moses in the
publics mind after The Ten Commandments that in 1959 he recorded the Five Books
of Moses, all in the King James version, for Vanguard Records. Michael Munn,
Charlton Heston: A Biography (London, 1986), pp. 612; Steven Cohan, Masked
Men: Masculinity and the Movies (Bloomington, IN, 1997), p. 156.
133
67 DeMille notes, 16 March 1949, DeMille Collection, MSS 1400, Box 431, f. 8,
TPCBY.
68 Report on the Production of The Ten Commandments, The Ten Commandments
Clippings file, AMPAS.
69 Motion Picture Herald, 6 October 1956, pp. 1820.
70 Alan Nadel, Containment Culture: American Narratives, Postmodernism, and the Atomic
Age (London, 1995), pp. 90116; Caute, Dancer, pp. 17781.
71 On the ideological significance of Hestons and Brynners dierent forms of
masculinity in the movie see Cohan, Masked Men, pp. 1509.
72 Sight and Sound, Vol. 27, No. 3, Winter 19578, pp. 578; Sumiko Higashi, Cecil B.
DeMille and American Culture (Berkeley, CA, 1994), p. 202.
73 Michael Wood, America in the Movies (New York, 1975), p. 187.
74 Hollywood Citizen-News, 22 and 26 October 1956; DeMille, Autobiography, p. 384;
Malcolm Boyd, Christ and Celebrity Gods: The Church in Mass Culture (Greenwich,
CT, 1958), pp. 60, 67.
75 In collusion with Israel, the British and French governments had incurred the
wrath of the US administration by invading Egypt in OctoberNovember 1956,
in order to regain control of the Suez Canal and in the process hopefully topple
Colonel Gamal Abdul Nasser. The subsequent Eisenhower Doctrine of January
1957 registered American supremacy in the Middle East. See William Roger
Louis and Roger Owen (eds), Suez 1956: The Crisis and its Consequences (Oxford,
1991). American opposition to Israel in November 1956 allowed DeMille to
counter allegations that his film was pro-Israeli, anti-Arab propaganda. See
DeMille, Autobiography, p. 385.
76 Variety, 10 October 1956; Time, 12 November 1956.
77 Boyd, Christ, pp. 59, 62.
78 Common Sense, Vol. 9, No. 262, 15 October 1956.
79 Boyd, Christ, pp. 601, 73.
80 Motion Picture Herald, 4 October 1956; Film Bulletin, 15 October 1956; Los Angeles
Times, 1 December 1957. The Ten Commandments won one Oscar, for special eects.
Winner of the Oscar for best film of 1956 was Around the World in Eighty Days, a
United Artists production directed by Michael Anderson.
81 Boyd, Christ, pp. 52, 66, 70, 72; Motion Picture Herald, 6 October 1956, pp. 1820;
Los Angeles Times, 1 December 1957; Beverly Hills Citizen, 13 August 1957;
Hollywood Reporter, 3 September 1958, p. 1; Hollywood Reporter, 9 September 1958,
pp. 1, 6; Hollywood Reporter, 10 September 1958, pp. 1, 9.
82 Kornitzer to DeMille, 15 April 1958, DeMille Collection, MSS 1400, Box 496,
f. 21, TPCBY.
83 Cobbett Steinberg, Reel Facts (Harmondsworth, 1981), p. 437; Los Angeles Times,
1 December 1957.
84 Hollywood Reporter, 5 April 1957, p. 1; Los Angeles Times, 1 December 1957; Variety,
16 October 1957; DeMille, Autobiography, pp. 399400.
85 Hollywood Citizen-News, 29 March 1958; Hollywood Reporter, 29 October 1958,
pp. 1, 6.
134
CHAPTER 5
Negotiable dissent
One of the great tragedies of culture and learning took place in Alexandria,
an ancient seaport of Egypt, about 630 .. In the Alexandrian library had
been gathered together, starting about 1500 ., most of the literary works,
scientific knowledge and philosophies of the intellectuals of the known world
up to that time. It is not quite clear whether this unequalled collection of
books was destroyed by fire all at once or piecemeal during the riots when
Caesar visited Cleopatra, when the Arabs overran Alexandria, or at a later
date. But this tragedy gave significance to a phrase which was to harass us
forever after, the phrase the burning of the books.
Doubtless with this in mind, the framers of our American Constitution
wrote into the First Article two guarantees which have given character and provided insurance for the perpetuation of American democracy. One was the
guarantee respecting the establishment of religion and the free exercise thereof.
The other was the prohibition of any law which would abridge the freedom of
speech or of the press. They are not unrelated; they are inter-related. They were
intended to complement each other . . .
It is to this theme, in dramatic form, that STORM CENTER addresses itself.
Arthur H. DeBra, Motion Picture Association of America, July 19561
Generating and maintaining media support had been a relatively easy task for
the American government during the Second World War. Newspapers, broadcasters and filmmakers were not beyond criticising Washingtons tactics, but
only a few questioned its motives and overall strategy. The nation had, after
all, been attacked, and was fighting a war in which men and women were dying
on various battlefronts. On top of this, notwithstanding its unprecedented
scale, the conflict lasted only four years. The Cold War was dierent. Neither
side had ocially declared war, comparatively few Americans came face to
face with the enemy, and the conflict lasted some four decades. In such circumstances, any government democratic or dictatorial was bound to meet
some form of criticism, opposition or even resistance. This made ocial
management of the media all the more vital.
The American government was never in a position to dictate to filmmakers entirely how they should cover the Cold War. Nor would it have wished to
have such powers. Americas claim to have the freest media in the world lay at
136
the very heart of Washingtons propaganda strategy, and was one of the simplest yet most powerful ways for Americans to distinguish us from them.
As it was, through established industry constraints and contingent controls,
the statefilm network facilitated a large measure of downward pressure on
filmmakers throughout the conflict, with the result that relatively few movies
challenged prevailing views on ocial Cold War policy. However, the fluidity
of the network meant that there was always some scope for negotiable cinematic dissent, particularly by liberals. This was even the case during the late
1940s and 1950s, despite the atmosphere of self-restraint fostered by HUAC
and the dreaded blacklist. It is important to recognise this, and to emphasise
how from an early point in the Cold War the cinema was some sort of forum
for debate, unlike in the Soviet Union.
The dierent forms in which a small number of films expressed disquiet
with the super-patriotic, anti-subversive and militaristic consensus emerging
in the United States during the high Cold War of the late 1940s and 1950s
require close attention. So too does the variety of motives that lay behind the
making of these movies, the diculties that filmmakers came across before
and during production, and the obstacles many of them needed to overcome
in order for their projects to reach a wide audience. We need to identify how
far dissent stretched, and the extent to which images oering alternative perspectives on the Cold War were contained.
Three films are subjected to close analysis below: The Day the Earth Stood Still
(1951), Storm Centre (1956) and On the Beach (1959). Each highlights an issue that
caused the US government considerable political discomfort during this period,
and which filmmakers would continue to probe throughout the Cold War. Of
these issues, Washingtons faith in nuclear deterrence stands out. Taken together,
these films show how the nature of cinematic Cold War dissent gradually altered
through this early but critical period of the conflict. At the beginning, in the late
1940s and early 1950s, dissent largely came in allegorical or semi-allegorical
form. As the 1950s progressed, and with the broad outlines of the Cold War
consensus now firmly established, a number of filmmakers grew more openly
critical of Cold War orthodoxy. This shift can be linked to institutional changes
within the film industry that allowed for greater experimentalism on screen. It
can also be tied to the relaxation in East-West relations following Stalins death
in 1953, and to the growing anxieties about the Cold War shared by a number of
pressure groups, commentators and the American public in general.
CORRUPTION, GREED, AND LESSONS FROM SPACE
The years immediately following the Second World War represented, in hindsight at least, something of a boom time for liberal and left-wing filmmakers
Negotiable dissent
137
138
posed by aliens devoid of both moral sense and emotion, and the threat feared
from the Red Menace. Others, such as the slug-like movements of Irvin
S. Yeoworth, Jr.s The Blob (1958), provided an objective correlative for the
right-wing fear of creeping communism. Brian Murphy, among others, has
argued that the vast majority of these monster movies buttressed the moral
and political order: by showing the authorities and scientists collaborating
against their abominable foe, by depicting ordinary Americans doing exactly
as they were told, and by teaching viewers that there was no turning back the
technological clock.6
If most filmmakers exploited for politically conservative ends one of the
decades more artistically exciting genres, a few others used the greater
freedom which science fiction with its fantastic plots and peculiar conventions aorded for social and political dissent. Boasting a horrific assortment
of radiation-engendered mutant monsters which threatened Earth with death
and destruction, films like Roger Cormans Attack of the Crab Monsters (1957)
articulated the fears that many Americans had of an atomic age spiralling out
of control.7 During the 1940s and 1950s, the Truman and Eisenhower administrations generally took the view that aggressively disseminating atomic information was the best way to oset Americans fears of nuclear weapons and
science. This contrasted with the situation in the Soviet Union and Britain, the
two other members of the nuclear club, whose governments avoided publicity whenever possible.8 Washington was of course highly selective in terms
of the nuclear information it spread; among the material it suppressed (until
1970) was explicit documentary footage of the Hiroshima and Nagasaki
bombings, shot by a Japanese film crew in August 1945.9 The government also
encouraged a public discourse that made disarmament a dirty word, one synonymous with 1930s-style appeasement, neutralism or even subversion.10
In late 1953, in response to the new Soviet leaderships peace overtures that
summer, and growing public disquiet about the arms race brought on by
Moscows recent successful hydrogen bomb test, Eisenhower breathed new
life into the US governments nuclear propaganda oensive by launching his
Atoms for Peace campaign at the United Nations. A formula that spoke of
pooling international atomic resources for humanitarian purposes, Atoms for
Peace was one of many imaginative initiatives aimed at enhancing Americas
status as the worlds leading proponent of peace and progress. In the decade
following this, Washington produced or financed at least fifty short films for
domestic and worldwide distribution showing the peaceful uses of nuclear
energy.11 Film studios like Disney and other private agencies played their part
in this long-running campaign by utilising ocial information to make movies
that, like Disneys Our Friend the Atom (1957), made nuclear energy appear exciting and safe.12 This material came on top of the ubiquitous duck-and-cover
Negotiable dissent
139
instruction shorts for school children, and other ocially sanctioned civil
defence pamphlets, broadcasts and films designed to persuade the American
people that, by learning the relevant facts and taking elementary precautions,
they would be able to cope with whatever Moscow launched at them.13 One of
the alleged eects of this barrage of publicity was to facilitate what psychologist Robert J. Lifton calls nuclearism, the acceptance of nuclear weapons as
part of everyday life.14
Amidst these eorts to allay the publics nuclear fears, Hollywood continued to toy with the relationship between aliens, radioactivity, mutation and
death, albeit largely by displacing the anxieties about the Bomb onto the
horror film.15 Of particular interest here, however, are those movies in which
aliens appeared as benevolent forces, warning Earth of the lunacy of the
nuclear arms race, preaching East-West peaceful coexistence, or exposing
McCarthyite paranoia and xenophobia.
One of the most commercially successful examples of this sub-genre was
Jack Arnolds It Came from Outer Space (1953), which used the hostility shown
towards a group of harmless visiting aliens by their hysterical small-town
hosts to condemn contemporary Americas fear of the Other. Scripted by a
former Communist party member, William Alland (who also produced the
film), and Ray Bradbury, the libertarian sci-fi author and fervent critic of the
blacklist, It Came from Outer Space stridently defends societys non-conformists
through its support for the lead character John Putnam (played by Richard
Carlson), who helps the pod-people to escape from the mob-like authorities.
By depicting parts of the United States as narrow-minded and virtually barbarous, it also suggests that the civilised West might have more to learn from
the Other Side terrestrial and extraterrestrial than prevailing discourse
would allow. Alland later argued the film carried the Rooseveltian message that
all the human race had to fear was fear itself . . . If you fear the Communists,
we destroy ourselves. I think science fiction films are a marvellous medium
for telling a story, creating a mood and delivering whatever kind of social
message should be delivered, opined Jack Arnold, a social democrat who had
previously produced government documentaries. If ten per cent of the audience grasped it, then I was very successful.16 Arnold went on to make an
Ealing-esque international relations satire, The Mouse that Roared, in 1959 for
Columbias British oshoot, Open Road Films, with the blacklisted writerproducer Carl Foreman. The project had languished for years in the United
States, with prospective backers and distributors claiming that the scripts lampooning of great-power diplomacy lay outside the American publics then
politically limited sense of humour.17
Two minor films, Burt Balabans Stranger from Venus (1954) and Herbert
Greenes The Cosmic Man (1959), both concocted versions of the alien Other
140
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141
142
A monster with a message: moments after landing on Earth and announcing his peaceful intentions, Klaatu
(Michael Rennie, lying in the foreground) is shot and wounded by the US military. The gigantic robot, Gort
(Lock Martin), comes to his masters rescue. The Day the Earth Stood Still (1951). Twentieth Century
Fox/The Kobal Collection.
the presence of real-life news commentators like Elmer Davis, and innovative
technical eects, gave the film a sense of actuality and immediacy.27
Zanucks and the PCAs interventions did blunt the films message in some
regards, but The Day the Earth Stood Still was by no means neutered. Despite its
fantastic plot, the end product patently makes serious and well-crafted points
about the build-up of nuclear weapons and the Red Scare. The film conveys
the inability of world leaders, including the American president, to compromise; the statesmen wont even meet to discuss Klaatus proposals on arms
negotiations. It portrays the American government as cynical and ruthless,
imprisoning the well-meaning Klaatu lest his message causes political embarrassment. It then shows how easy it is for the media to whip up public hysteria, to the point at which Klaatu is tracked down and killed like a wild animal.
A few in the audience might even have seen Klaatu/Mr Carpenter as a Christlike figure persecuted for carrying a message of peace and willing to die to save
the world.28
Most unusually for films of this era, The Day the Earth Stood Still depicts pacifist intellectuals sympathetically. Klaatu befriends Dr Barnhardt, played by
Negotiable dissent
143
A meeting of minds: Klaatu (Michael Rennie) and Dr Barnhardt (Sam Jaffe) construct a plan for
international disarmament. The Day the Earth Stood Still (1951). Twentieth Century Fox/The Kobal
Collection.
Sam Jae, a well-known non-communist progressive (who would be blacklisted in 19512) with a physical resemblance to Einstein.29 Barnhardt, his
fellow scientists and other experts from the East and the West who are invited
to a meeting with Klaatu are far more open-minded and trustworthy than the
US military establishment, which is presented as both ignorant and arrogant.
When Klaatu makes the Earth stand still for half an hour by stopping all
motors and electricity, thereby exhibiting his power to punish the planet if its
nuclear arms threaten its neighbours, Barnhardt is awe-struck, whereas the
authorities are stricken by panic. Similarly, when Klaatu delivers his final ultimatum that if humans fail to coexist Gort will have no alternative but to
reduce Earth to a burned-out cinder Barnhardts face suggests he still sees
the alien as more of an ally than an enemy and that a breakthrough in world
relations is finally now possible.30
At the very end of the movie, Helen chooses to remain on Earth rather
than leave with Klaatu, arguing that the worlds dire predicament is as much
her fault as anyone elses and that it is up to everyone to regain eective
control of nuclear technology. In this way, the film concludes on a constructive, optimistic note and chooses not to challenge US ocialdom as directly
144
as it might. Overall, though, The Day the Earth Stood Still validates a turn to
extra-governmental politics, and suggests that for a major social and philosophical change one cannot depend on the political status quo.
In the event, when The Day the Earth Stood Still was released in September
1951, Twentieth Century-Foxs publicity department made conspicuous
eorts to play down the films political overtones. This was not that unusual;
studios traditionally argued that overtly political material was box oce
poison. In this case, however, Zanucks cautiousness was doubtless heightened by HUACs return to Hollywood in early 1951 in order to open up a
further round of subversion investigations. Financially, The Day the Earth Stood
Still performed satisfactorily, taking $1.8 million at the US box oce.
Politically, though, the movie seems to have made little impact.31
THE GUNSLINGERS ACCOMPLICE
A second category of celluloid Cold War dissent relates to films which, in allegorical form, condemned those who led or tacitly condoned the witchhunting of the Red Scare era. The best-known example of this, because it
alludes to Hollywood itself, is High Noon, a 1952 Western produced by Stanley
Kramer, directed by Fred Zinnemann, and written by Carl Foreman. The
movie tells the story of sheri Will Kane (played by that icon of frontier determination, and friendly HUAC witness, Gary Cooper), whom the cynically
fearful townspeople of Hadleyville desert when a gang leader recently
released from jail returns to exact revenge on Kane for arresting him. An
ex-communist who felt abandoned by his industry colleagues after being subpoenaed to testify before HUAC while the film was in production, Foreman
claimed his script was a parable about the committees onslaught on
Hollywood and the timidity of the community there. This message was
understood by some within the film trade when it was released. John Wayne,
then President of the MPA, vilified the movie, condemning its depiction of
cowardly townsfolk as the most un-American thing Ive ever seen in my
whole life. Equally, others interpreted the film quite dierently. The ocial
Soviet newspaper, Pravda, for instance, attacked High Noon as a glorification
of the individual. In the years ahead, the most influential political reading of
the film seems to have been Swedish critic Harry Scheins. Schein asserted that
High Noon was the great American foreign policy movie: an allegory for the
United Nations fear of the Soviet Union and China around the time of the
Korean War, and, in Will Kanes reluctant hero, an armation of the United
States moral courage, duty and sense of justice.32
Another broody but lesser known Western, Silver Lode (1954), focused
more overtly on the nature of liberty, truth and memory in a free society.
Negotiable dissent
145
Neither its director, Allan Dwan, nor its writer, Karen DeWolf, appears to
have had overt political objectives. Dwan had been making movies for forty
years and was best known for directing the Second World War flag-raiser Sands
of Iwo Jima (1949). DeWolf s credits included Appointment in Honduras (1953),
a jungle adventure starring Glenn Ford as an American restoring democracy
in Central America. Silver Lode, a B-movie, told the story of Dan Ballard (John
Payne), a respected citizen in the town of Silver Lode, who on his wedding
day is accused of murder and robbery by four men from Discovery led by an
old acquaintance called Ned McCarthy (Dan Duryea), who is posing as a US
Marshal. Though entirely innocent, Ballard is soon deserted by his erstwhile
friends and hunted down on the basis of allegations, suspicion and circumstantial evidence. In the dnouement, Ballard and McCarthy fight it out in the
town clock tower, where the villain is eventually killed when a bullet from his
own gun ricochets from a replica Liberty Bell. As a final twist, we then learn
that the document which has helped clear Ballards name is itself a forgery. In
this way, the film seemed to be criticising the very process of political investigation and sneering at the publics willingness to accept evidence that either
suited them personally or corresponded with the temper of the times.33
NIGHTMARE ON MAIN STREET
Films that challenged prevailing American Cold War values openly were very
rare indeed in the 1950s. A handful of espionage comedies, such as Norman
Panama and Melvin Franks Knock on Wood (1954), ridiculed the images of a
world imperilled by subversion created or fostered by political leaders and the
media. Other, less slapstick comedies made qualified attacks on McCarthyism.
H. C. Potters Top Secret Aair (1957), for example, was a comical battle of the
sexes that centred on an American military hero (Kirk Douglas), who is falsely
accused of leaking information to the enemy while stationed in Korea, and a
misguided liberal journalist (Susan Hayward), whose expos of the spy scandal
provokes a McCarthyite Senate hearing. This sort of material reflected a certain
willingness on the part of Hollywood and its audiences to laugh at their own
phobias, and to address the unhealthy fear and suspicion accompanying the
quest for national security, but it was not directly confrontational. No comedies questioned the very basis of the national security state, or pre-empted
assaults on the McCarthyites from within the political establishment. And
none was as bitingly satirical on the relationship between McCarthyism, HUAC
and American popular culture as Charlie Chaplins British-made A King in New
York (1957), which was not shown in the United States until 1973.34
One film that did strike a range of dissenting notes, and which has consequently attracted considerable attention from historians, is Herbert
146
Bibermans Salt of the Earth (1954). Made outside Hollywood by the blacklisted
Biberman, Michael Wilson and Paul Jarrico, this was a powerful drama based
on a strike in 19501 by the Mexican-American zinc miners of Bayard, New
Mexico, who had demanded equality with their Anglo colleagues, as well as
safety regulations on the job. Salt of the Earth was the first American feature
film to focus on and present a strike by a militant union from the workers
point of view. The film was so successfully suppressed by elements within the
film industry mainstream, federal and state governments, and organised
labour that it had only a brief showing in a handful of cities and, despite high
praise and prizes in Europe, did not go into general US release until 1965. For
its defiance of the blacklist, and its socially conscious unionism that sought to
break down racial barriers, bridge class divisions, and enlarge the role of
women, Salt of the Earth has been described by one scholar as the single most
anomalous cinematic legacy of Cold War America. Its uniqueness can best be
appreciated by noting that a quarter of a century passed before another positive feature film about unions was made: Martin Ritts Norma Rae, in 1979.35
There are two Hollywood movies of the era that bear some comparison
with Salt of the Earth, in terms of reconstructing a real-life case of political persecution and deprecating Cold War Americas lurch to the right: Philip
Dunnes Three Brave Men (1957) and Daniel Taradashs Storm Centre (1956).
Dunnes docudrama was based on the true story of a navy clerk (Abraham
Chasanow, played by Ernest Borgnine) who was fired as a security risk in 1954
because of suspected connections to the Communist party, and who then
took the case to court to prove his loyalty to the United States. Daringly for
its time, Three Brave Men portrays the emotional torture caused to an innocent
citizen victimised by reckless political charges, but the film ultimately retreats
to the centre ground. Instead of attacking the atmosphere of paranoia that
fostered the communist witch-hunts, Borgnines crucifixion is treated as a
necessary evil in the interests of democracy.36 Storm Centre has largely been
ignored by historians, yet is worthy of sustained analysis for two reasons. First,
it represents Hollywoods most direct assault on McCarthyism until the mid1970s, and, second, the film, paradoxically, won approval from a number of
nationalist pressure groups whose rampant anti-liberalism had helped generate the Red Scare.37
The origins of Storm Centre lie in the summer of 1950, when Elick Moll suggested to his friend and fellow screenwriter Daniel Taradash that a letter in the
Saturday Review might provide them with a basis to fight McCarthyism through
film. Though avowed liberals, neither Moll nor Taradash had a reputation for
political activism, on or o screen. Taradash had earned his first Hollywood
feature credit in 1939 as one of four screenwriters on the film adaptation of
Cliord Odets socially conscious play Golden Boy; Molls credits included the
Negotiable dissent
147
anodyne musical You Were Meant for Me (Lloyd Bacon, 1948). The letter in question, written by Darlene Essary, told of the recent dismissal of her friend Ruth
Brown, who had been librarian at the Bartlesville Public Library in Oklahoma
for thirty years, amid allegations of subversive activities that included subscribing to left-wing magazines and participating in interracial programmes.
In March 1951, Taradash and Moll persuaded the Stanley Kramer Company,
whose five-year, thirty-picture contract signed that year with Columbia gave
Kramer control over the subject matter of his films, to purchase their story.
Titled The Library, its themes of book-burning and character assassination,
leavened with anti-intellectualism and political ambition disguised as patriotism, amounted to, in the screenwriters opinion, a dangerous picture about
dangerous ideas. The core of the film was to be the librarians battle against
pressure to remove books labelled communist and therefore subversive in a
Red Scare atmosphere.38
For four years, between mid-1951 and mid-1955, the shooting of The
Library was postponed. A series of personal, commercial and political obstacles held up production. First, veteran star Mary Pickford agreed to play the
lead role of the librarian, only to drop out of the project in late 1952, partly
for fear of working with what her friend and influential right-wing Hollywood
gossip columnist Hedda Hopper called that red, Stanley Kramer. Next,
Irving Reis, the films director, died in the summer of 1953. Following this, in
1954, Kramers company, a number of whose employees had resigned or been
fired as a result of their encounter with HUAC in 19512, parted from
Columbia, leaving The Library in the studios hands.39 In early 1955,
Taradash, who had won the 1953 screenplay Academy Award for From Here to
Eternity, formed an independent production company, Phoenix Corporation,
with his old Harvard friend Julian Blaustein, and made a two-picture deal with
Columbia. Blaustein was looking to kick-start a production career which had
stuttered somewhat since The Day the Earth Stood Still. Harry Cohn, Columbias
chief, was then persuaded to give Phoenix $800,000 for The Library, with
Blaustein and Taradash agreeing to work respectively as producer and director for profits but no salary. In August 1955, filming of what was now called
Storm Centre finally got under way in Santa Rosa, California, with the legendary
Bette Davis playing a matronly Alicia Hull. The 90-minute movie was released
in the US a year later, in the summer of 1956.40
The plot of Storm Centre revolves entirely around the character of Alicia
Hull, a devoted public servant widowed during the Second World War. As
librarian of the Kenport Public Library, she has been for over twenty-five
years not merely a custodian but a loving guide who helps mould the future
generations of her New England town. In turn, the children of Kenport
regard her as a friend and counsellor, her favourite being Freddie Slater (Kevin
148
Coughlin), whose father resents his sons bookish habits. Over a seemingly
innocuous lunch one day, city ocials ask Hull to remove from her shelves a
tome, The Communist Dream, which they feel is subversive garbage. In
exchange they promise to build her long-desired childrens wing. Hull at first
acquiesces, but then quickly reverses her decision, sensing bribery and an
assault on the freedom of expression.
The next day, in the films key scene, reminiscent both of events in
Bartlesville and of the HUAC hearings in Hollywood years earlier, Hull
defends her action before the city council. In response to charges that she is
in danger of turning the library into a propaganda agency for the Kremlin,
Hull argues that the book in question actually exposes the truth about communism and that having it in the library is testimony to Americas faith in its
citizens ability to make judgements for themselves. One of the council
members, Paul Duncan (Brian Keith), then produces a file on Hull, which
points to her membership of a number of wartime communist front groups.
Upset by Duncans implications and his burrowing into her private life, Hull
declares that she detests communism but that she also disagrees with censorship. Duncan retorts by calling her a dupe for those people who hide behind
our laws . . . to destroy our laws, but agrees with his colleagues that Hull
should be forgiven so long as she removes The Communist Dream and accepts
the councils right to screen all the librarys questionable material henceforth. When Hull stands firm, saying that the council can remove the book
but only at the cost of dismissing her, the council feels it has no option.
Several members fear losing power if the press learns that they have been
soft on communism. Consequently, Hull is fired and replaced by Duncans
fiance, Martha Lockridge (played by Kim Hunter, an Oscar winner and
former blacklistee).
Smeared in the local newspapers as a Red, Hull, once a much-loved pillar
of the community, is systematically ostracised by the townsfolk. Friends and
acquaintances are too scared to campaign on her behalf lest they be branded
communists. Even the children shun her, compounding her sense of loneliness and desperation. All of this has a profound psychological eect on
Freddie Slater, who, suering from frenzied nightmares and told by his father
that Hull has poisoned his mind with crummy notions, begins to hate her.
His emotions come to a head some months later when, at the ceremonial
opening of the librarys new childrens wing, Freddie throws a fit and tearfully
denounces Hull as a communist in front of everyone. That night, ashamed
and confused, Freddie sneaks into the library and sets it on fire. As Kenports
inhabitants watch aghast as one of their most treasured civic buildings burns
to the ground, and as the camera lingers on the flaming volumes of Mark
Twain and Shakespeare, they realise their collective wrongdoing. Duncan gets
Negotiable dissent
149
Food for thought: Alicia Hull (Bette Davis) learns for the first time that one of her librarys books,
The Communist Dream, is stirring controversy. The McCarthyite enforcer, Paul Duncan (Brian Keith),
sits on her right. Storm Centre (1956). Columbia Pictures/Academy of Motion Picture Arts
and Sciences.
the punishment he deserves: condemned by his council colleagues as a political opportunist whose Red-baiting has debased American civil liberties, then
dumped by Martha for his scheming cruelty. The film wraps up neatly when,
amid the ashes and the craven town inhabitants, Hull declares her determination to help rebuild the library. And if anyone ever again tries to remove a
book from it, she adds fiercely, theyll have to do it over my dead body.
Several high-profile liberals, among them the former First Lady, Eleanor
Roosevelt, applauded Storm Centre for its courage, and justifiably so. During
filming, Davis had received threatening letters from womens groups warning
her of the long-term damage the subversive project would have on her and
her childrens reputations. Support for the film also came from influential
Washington columnists like Drew Pearson, with whom McCarthy had had a
long-running public feud.41 Conversely, the Catholic Legion of Decency gave
Storm Centre a separate classification, used for only the fifth time in twenty
years, on the grounds that it was a propaganda film that oers a warped,
150
Negotiable dissent
151
which witch-hunting had slowly lost its appeal (though not its eect). Had Storm
Centre appeared in the early 1950s, when political informing, stigmatisation and
guilt by association were at their peak, it would undoubtedly have packed a political punch. As it was, in 1956, critics of varying political persuasions deemed
the film preachy, artificial and hysterical.44
NOW I AM BECOME DEATH, THE DESTROYER OF WORLDS45
If the early 1950s saw the Cold War at its most glacial, the latter part of the
decade represented one of the conflicts more schizophrenic phases.
Nikita Khrushchevs instantly historic denunciation of Stalin at the Twentieth
Congress of the Soviet Communist Party in early 1956, the 1958 SovietAmerican cultural exchange agreement, and Khrushchevs visit to the United
States in September 1959, the first ever by a Soviet leader (and whose low
point was a Hollywood studio tour),46 were all signs to Westerners that the
Kremlins desire for peaceful coexistence was more than mere rhetoric. Many
Americans also saw the alcohol-induced death of Joseph McCarthy in May
1957 as marking the end of a dark period in the nations recent history. On the
other hand, Moscows brutal intervention in Hungary in late 1956, the blow
delivered to American pride by the Soviet launch of the first space satellite,
Sputnik I, in 1957, and the crisis over Berlin in 19589 saw EastWest tensions
rise to new levels amidst ocial and media speculation about mutual assured
destruction, global fallout and doomsday machines. Eisenhowers New Look
nuclear-oriented military strategy, combined with Khrushchevs high-stakes
rocket-rattling diplomacy during the late 1950s and early 1960s, produced
what many historians now see as the Cold Wars most frightening phase, culminating in the 1962 Cuban missile crisis.47
During this period, the publics fears about the arms race often bordered
on acute paranoia. This is hardly surprising given that even physicists and
politicians did not know the full extent of thermonuclear power. This fact was
dramatically illustrated in March 1954, when the unexpectedly large radioactive fallout from an American bomb test in the Pacific caused the first human
casualties of the hydrogen bomb era: the crew of a Japanese fishing boat, the
Fukuryu Maru, or Lucky Dragon. Eisenhowers eorts to limit the accidents
political fallout by telling journalists that even the scientists were surprised by
what had happened not surprisingly backfired, sparking a debate in the media
that ruled out any thoughts people might still have had that a nuclear war
would resemble the Second World War. Despite this revelation, a year later the
head of the US Federal Civil Defence Administration (FCDA) was still advising urban dwellers that they would be able to escape fallout exposure merely
by building a roadside trench, covering it with tar and paper, and huddling
152
underneath until the air cleared. By 1958, having already conceded publicly
that fallout would produce genetic damage and cancer, the US Atomic Energy
Commission felt it was losing the battle in trying to present the nuclear buildup as an ultimately beneficial and peaceful activity.48
Five years after the Lucky Dragon disaster, the first American movie to question seriously the feasibility of nuclear war survival appeared.49 Produced and
directed by Stanley Kramer, On the Beach (1959) was based on Nevil Shutes
1957 novel depicting the aftermath of an all-out nuclear confrontation. Set in
Melbourne in 1963, Shutes story followed the fates of the crew of a US
atomic submarine, submerged when the bombing took place, and their
Australian hosts, who are helplessly awaiting the cloud of radioactive fallout
that is drifting south, having already killed everyone in the Northern
Hemisphere. On the Beach diered markedly from the majority of militarybased films of the fifties which, like Above and Beyond (Melvin Frank/Norman
Panama, 1952), Strategic Air Command (Anthony Mann, 1955) and Bombers B-52
(Gordon Douglas, 1957), had received logistical support from the Pentagon
and which had portrayed atomic weapons as the benign protectors of democracy.50 Suggesting instead that nuclear weapons might completely destroy the
world and all life upon it, On the Beach was praised as a deterrent to further
nuclear armament and credited with initiating a public dialogue that questioned the value of the bomb.51 Such socially pertinent fare was the speciality
of Kramer, whose self-appointed liberal mission was to use film as a real
weapon against discrimination, hatred, prejudice, and excessive power.52
The space for Kramer and others like him to operate had opened up during
the 1950s due to the demise of the traditional Hollywood studio system. The
catalyst for this was the Supreme Courts divorcement decrees of the late
1940s, which separated the studios from their theatre chains in order to
promote fair competition within the film industry. Many of the major studios
reacted to these rulings, which made them even more vulnerable to the
onslaught of television, by cutting in-house production and transforming
themselves into conglomerates that emphasised distribution and the funding
of contracted independents. This gave rise to a greater number of independent producers who felt less bound by the old studio hierarchies or the increasingly outmoded strictures of the PCA. Simultaneously, surveys indicated that
the post-Second World War baby boom was giving rise to a younger, more
liberal audience that wanted more experimental films. Added to this, by the
late 1950s HUACs grip on Hollywood had diminished and the practice of
blacklisting was being discontinued.53
These developments combined to facilitate the emergence of more
socially critical and artistically innovative filmmakers like Kramer, who in 1954
had set up a new company which released through United Artists. Kramer was
Negotiable dissent
153
154
The end of the line: dressed in a radiation suit, the Sawfishs Lt. Sunderstrom (Harp McGuire) finds the
source of the mysterious San Diego radio transmission. The city, like the rest of the Northern Hemisphere, is
dead. On the Beach (1959). United Artists/MGM.
Even with these changes, On the Beach is an intensely moving film. The script,
by John Paxton and James Lee Barrett, highlights the dierent kinds of denial
that each victim practises. Holmes wife, Mary (Donna Anderson), refuses to
think of or tolerate talk of the impending disaster; Towers cannot accept the
death of his wife and children; Moira and others drink excessively; nuclear
physicist Julian Osborne (Fred Astaire) races his sports car, before gassing
himself with its exhaust fumes. There is a conspicuous lack of panic, and the
submarine crew maintain a sti upper lip throughout. But Towers decision to
leave Moira at the end to make the journey home with his crew, while admirably
patriotic, also appears absurd and sadomasochistic. Kramer diverges from
Shutes novel, which specified that the war was started by China and Russia deliberately attacking one another. The film instead states that the fatal confrontation
was caused by a mixture of technical failures and human fallibility, suggesting
therefore the only rational solution would be to dismantle the whole nuclear
apparatus. Everybody had an atomic bomb and counter bombs and counter
counter-bombs, intones Osborne. The devices outgrew us. We couldnt control
them. Attempts by the Department of Defence and the navy to alter this during
script consultations, and to show Russia starting the war, came to nothing.59
The movie pulls no punches either when it comes to predicting the terrible scale of the disaster: the world faces extinction. Kramer in fact refused to
Negotiable dissent
155
Doing the unthinkable: the moment at which Lt. Cmdr Holmes (Anthony Perkins) and his wife Mary
(Donna Anderson) realise the time has come to kill their baby daughter before committing suicide. Their
deaths will take place offscreen. United Artists/MGM.
modify his script in this regard, despite protests from military and civil defence
authorities, who argued that there were not enough weapons in existence to
spread the quantity of radioactivity required to sterilise the planet. As a result
of this, the Pentagon turned down Kramers request to borrow a nuclear submarine, but the producers willingness to challenge overtly both the militarys
tight relationship with Hollywood and the big screens support for nuclear
deterrence during this period was highly significant. Lawrence Suid, an expert
on the links between filmmakers and the Pentagon during the twentieth
century, writes: On the Beach, not the Vietnam War, marked the real beginning,
albeit in a small way, of a greater scrutiny of the US military establishment by
the mass media and the cultural community.60
With the Defence Department having largely failed to influence the movies
content, other government agencies worked feverishly to reduce the public
impact of On the Beach. The film arrived during a period in which the White
House was acutely sensitive to the issue of nuclear testing and disarmament.
Since the Lucky Dragon incident in 1954, an assortment of world leaders, scientists, international organisations and VIPs, including Pope Pius XII, had
campaigned for a test ban, to the point at which, by the winter of 1958, radioactive fallout had become one of the most important issues in international
aairs. Despite a long-running government information programme stressing
156
that the need to test was solely to maintain an atomic shield against aggression and to perfect the development of clean weapons that did not produce
radioactive fallout, testing had also become a divisive domestic political issue,
leading to the birth of SANE and other nuclear disarmament groups.61 In early
1959, while On the Beach was being shot in Australia, the Oce of Civil Defence
Management (OCDM) found via opinion polls that, despite an optimistic publicity campaign promising that only minimal precautions were necessary to
protect from the dangers of hydrogen bomb fallout (the duck-and-cover ads),
less than 20 per cent of the American population believed that their chances
of survival were very good, even if they were housed in a fully equipped bomb
shelter (which only 2 per cent of the population had yet constructed).
Government psychologists concluded that these findings showed the public
was psychologically unable to think about the unthinkable without falling into
total despair, and that this was the greatest danger to civil defence.62 The USIA
had already, in June 1958, condemned an early script of On the Beach for its
utterly pessimistic outlook and a tendency to blame America in much of its
preparation.63 Such readings, allied to the FBIs conviction that communists
were infiltrating SANE chapters, helps explain why the CIA was drafted in to
ferret behind the scenes of the production. The agency drew a blank, however,
concluding that there was no information to support [the contention, made
by prominent church leaders amongst others] that On the Beach is a communistic vehicle of propaganda.64
On the eve of the films release, in November and December 1959,
Eisenhowers Cabinet discussed the matter on several occasions. Secretary of
State Christian Herter believed the movies extremist, ban-the-bomb propaganda constituted a potentially serious obstacle to national security. If audiences embraced the films message, it could have a tremendous impact,
undermining public support for the governments civil defence programme
and military expenditure. OCDM director Karl Harr agreed, decrying the film
for making his fallout shelter programme utterly hopeless.65 After the Cabinet
had watched On the Beach at a special White House preview in early December,
it was suggested that Secretary of Defence Robert Anderson should make a
televised statement discrediting the film, in particular using his connections
with religious leaders to exploit Catholic concerns over the depiction of mass
suicide. Concluding that this would merely give the movie added publicity, and
that it must avoid the appearance of an American government boycott of an
anti-war film, the Cabinet opted instead for a more subtle briefing strategy.
White House sta distributed a classified report on the movie among State
Department and Pentagon personnel, directing them to refuse comment on
the actual movie yet providing them with tips on how to disprove its scientific
validity. Quotations from the report found their way into negative reviews of
Negotiable dissent
157
On the Beach, and into speeches by members of Congress as well as key military
and defence ocials. The USIA sent classified information guides on On the
Beach to all embassy posts, with a cover letter signed by Herter, setting out, a
tad optimistically, how the movies undoubtedly strong emotional appeal might
be turned into intellectual support for our quest for safe-guarded disarmament. Unfortunately, this directive backfired somewhat when it was leaked to
journalists, leaving the impression among some Americans of a manipulative
government that lacked either the intellectual imagination or the political
ability to rethink its deterrent strategy.66
In a carefully choreographed release campaign, designed to enhance the
pictures international importance, On the Beach opened simultaneously in
eighteen major world capitals, from Berlin to New Delhi, including Moscow.
The event marked the first time an American film had had a premiere in the
Soviet Union.67 Variety claimed that the premieres were attended by some
33,000 people and reported that in Tokyo many of the 1,500 persons in the
first-night audience wept openly.68 The Soviet government used its endorsement of the movie as proof to the world that the Soviet Union was as peaceloving as the United States, but reportedly found it far too hopeless and
depressing for public viewing in Russia.69
In the United States, On the Beach, like The Ten Commandments, generated
heated discussion among critics, politicians, pressure groups and the public
way beyond the norm. Republican Senator Wallace F. Bennett of Utah
accused Kramer of being a pacifist and of playing the Soviets game by
alarming the public with unjustifiable fears. From the other side of the political spectrum, Paul V. Beckley in the New York Herald Tribune praised the film
as one of the most successful dramatisations of ideas in recent history, the
thorough evolution of a particular nightmare which has been haunting our
generation ceaselessly. The Los Angeles Times suggested strongly that the governments damage-limitation measures had served little purpose, since these
scattered criticisms are but a small volley amid a generally favourable reaction
to an excellent and moving film. The distinguished American physicist Linus
Pauling waxed lyrical: It may be that some years from now we can look back
and say that On the Beach is the movie that saved the world.70
There is some debate over the commercial success and social impact of On
the Beach. Within a few months the film had generated $6.2 million in domestic rentals, making it the eighth highest-earning movie of 1959. Despite the
fact that this figure dwarfed the movies $2.9 million budget, Kramer thought
that On the Beach financially underachieved. Years later he told biographer
Donald Spoto that he took full responsibility for the films disappointing box
oce, blaming it on his failure to make the films sober subject exciting
enough to attract a mass audience.71 Kramer may have a point here. Ironically,
158
opinion polls of the time suggested that most Americans found the film realistic and accurate in its depiction of the real threat of nuclear war, and that is
why they stayed away from watching it.72 This could help to explain why no
Hollywood-produced film attempted to deal so explicitly with nuclearinduced extinction for another twenty-four years.73
Yet, as these polls, and G. Tom Poes fascinating analysis of the American
reception of On the Beach, show, because the movie attracted such interest, its
rhetorical impact and political influence went far beyond its actual spectators.
As the most controversial nuclear film of the 1950s, On the Beach was talked
about by more people than actually watched it.74 This does not mean of
course that, by itself, the film necessarily altered the average Americans perspective on nuclear war, or that it forced the media to challenge ocial views
on the subject. For the most part, the media continued throughout the early
1960s to refuse to publish the writings of nuclear critics and did little to question government policy. This paradoxical, if not bizarre treatment of the
nuclear threat was highlighted in the summer of 1961. That August a Rand
Corporation study, available to but largely ignored by the press, estimated that
a 3,000-megaton attack on American cities would kill 80 per cent of the population. In September, Life magazine ran a lengthy article, accompanied by an
appreciative letter from President Kennedy, assuring readers in remarkably
sunny terms that 97 out of 100 Americans would survive a nuclear war if only
they built bomb shelters. The best cure for radiation sickness, it advised, was
to take hot tea or a solution of baking soda.75
On the Beach certainly developed a politically intriguing afterlife. Many antinuclear groups, spanning the globe from New Zealand to Britain, enthusiastically incorporated the movie into their propaganda campaigns in the early
1960s.76 It was then superseded in this regard mainly by two harder-edged
films made in Britain in the aftermath of the 1962 Cuban missile crisis: Stanley
Kubricks black comedy, Dr Strangelove, or How I Learned to Stop Worrying and Love
the Bomb (1964),77 and Peter Watkins horrifying docudrama, The War Game
(1965).78 A new generation of activists then recycled On the Beach in the 1980s,
when the issue of nuclear escalation returned to the top of the international
political agenda.79
CONCLUSION
Between 1947 and 1960, the major Hollywood studios released an approximate
total of 300 feature films per year.80 A relatively small number of these movies
were explicitly anti-communist or anti-Soviet. A far greater number lent
implicit ideological support to the US governments Cold War stance through
their inherent endorsement of individualism, consumerism and patriotism.
Negotiable dissent
159
Even many movies that professed to show the dark underside of auent
American family life epitomised by James Deans delinquent Jim in Nicholas
Rays Rebel Without a Cause (1955) eectively underpinned the Cold War consensus by suggesting that acutely personal relations outweighed wider social,
political and economic concerns.81 Looked at in the context of these hundreds
of movies, the two dozen or so non-conformist films analysed above obviously
amount to a weak retort.
Making movies that encouraged audiences to question cherished national
values during wartime is not something that Hollywood had (or has) ever found
easy. During the early stages of the Cold War, the innate conservatism of the
American film industry was reinforced by a unique number of externally and
internally imposed pressures of a political and economic nature. Never before
had industry personnel and output been politically scrutinised so exhaustively
as they were in the late 1940s and early 1950s. The institutional trauma this
caused was made worse by the sharp drop in cinema attendance figures during
the era, a depressing phenomenon which tended to act as a further disincentive
to producers to take political and artistic chances on screen. The result was an
overarching culture of censorship and self-censorship in relation to the Cold
War on the film trades part. Any filmmaker who courted Cold War controversy
risked being labelled a communist at worse, or nave at best. One angry tradepress reviewer of Storm Centre, for instance, a movie released two years after
Joseph McCarthys highly publicised fall from grace, wondered whether its
director realised how simple it would be for others to turn his film into Soviet
propaganda: Our Central Intelligence Agency would do well to keep its eye
open for the appearance behind the Iron Curtain of prints of this film that are
altered, by dubbed dialogue, inaccurate sub-titles or otherwise, so as to make it
appear that Americans are now setting their public libraries afire.82 Such statements of ideological anxiety, tinged with paranoia, substantiate the general
picture historians have painted of a nervously fundamentalist American film
industry during the early Cold War.
And yet, as we have seen, a small number of filmmakers did not entirely
conform to this conventional picture. Driven by a combination of liberal beliefs
and a determination to make intellectually aware movies, semi-autonomous
producers like Stanley Kramer and Julian Blaustein were able to challenge
albeit in a small way some of the dominant national views about US nuclear
policy and internal political subversion. Crucially, they could do this only as long
as they were willing to accede to studio executives demands for political
changes to their scripts, as was the case with The Day the Earth Stood Still.
Alternatively, they might claim an individual mandate to promote liberal anticonsensual views by trading on their reputation for politically informed pictures
and a successful track record of drawing audiences to films with controversial
160
Negotiable dissent
161
162
21 Obituary of North, Los Angeles Times, 30 August 1990; Laurence H. Suid, Guts and
Glory: The Making of the American Military Image in Film (Lexington, KY, 2002),
pp. 2678. Though North intended Patton to carry an anti-war message, this was
not necessarily how others interpreted it, including President Richard Nixon.
Suid, Guts and Glory, pp. 2767.
22 Hollywood Citizen-News, 1 May 1951; Blaustein, cited in British National Film
Theatre programme, The Day the Earth Stood Still micro-jacket, BFIL.
23 Buhle and Wagner, Hide, p. 77. At the height of the Second Cold War in 1982,
Wise tried but failed to make an AmericanCommunist Chinese love story, tentatively titled Our Destiny, in Shanghai in association with the Chinese Film
Corporation. Variety, 26 August 1982.
24 Farewell to the Master, Memorandum on Outline 8/8/50 from Darryl Zanuck
to Julian Blaustein, 10 August 1950: The Day the Earth Stood Still, Box 542,
Twentieth Century-Fox Script Collection, UCLA Arts Library Special
Collections, Los Angeles (hereafter UCLA AL). On the Atomic Scientists
Movement see Wittner, One World or None, pp. 5966.
25 Farewell to the Master, Memorandum on Outline 8/8/50 from Darryl Zanuck
to Julian Blaustein, 10 August 1950, and Farewell to the Master, Conference on
First Draft Continuity of 11/28/1950 with Zanuck, Blaustein and North, 6
December 1950: The Day the Earth Stood Still, Box 542, Twentieth Century-Fox
Script Collections, UCLA AL.
26 Joseph Breen to Colonel Jason S. Joy, Twentieth Century-Fox Director of Public
Relations, 25 January 1951, The Day the Earth Stood Still PCA Files, AMPAS.
27 Suid, Guts and Glory, p. 223.
28 By giving Klaatu the name Mr Carpenter, Edmund North was drawing parallels
with Christ. This was his private little joke, intended to evoke a subliminal
response. North, quoted in Biskind, Seeing, p. 152.
29 Variety, 17 October 1978.
30 Some historians have interpreted Klaatus ultimatum and other aspects of The
Day the Earth Stood Still as deeply authoritarian, by strongly implying that experts
had the right to keep ordinary people in line. See, for example, Mark Jancovich,
Rational Fears: American Horror in the 1950s (Manchester, 1996), pp. 413. In my
opinion, these readings fail to take the filmmakers intentions fully into account.
However, such interpretations do provide evidence of science-fiction cinemas
potential for multiple meanings.
31 Hollywood Reporter, 4 September 1951, p. 3; Variety, 5 September 1951, p. 6;
BoxOce, 8 September 1951; Newsweek, 1 October 1951; www.imdb.com/title/
tt0043456/business (28 September 2006).
32 Richard A. Schwarz, Cold War Culture: Media and the Arts, 19451990 (New York,
1998), p. 138; John Wayne interview, Playboy, May 1971, p. 9; Harry Schein, The
Olympian Cowboy, American Scholar, Vol. 24, No. 3, 1955, pp. 30920.
33 New York Times, 24 July 1954, p. 6.
34 Lenihan, Hollywood Laughs, pp. 1448; Sbardellati and Shaw, Booting a
Tramp, pp. 52430.
Negotiable dissent
163
35 Thomas Doherty, review of James L. Lorence, The Suppression of Salt of the Earth:
How Hollywood, Big Labor, and Politicians Blacklisted a Movie in Cold War America
(Albuquerque, NM, 1999), in Labor History, Vol. 4, No. 3, August 2000, pp. 3802;
Walsh, Films We Never Saw, pp. 57880. On Norma Rae see Variety, 28 February
1979, p. 20, and Hollywood Reporter, 14 March 1980, p. 28.
36 Time, 11 February 1957; Variety, 16 January 1957, p. 6.
37 Though several films released in the 1960s notably John Frankenheimers
Manchurian Candidate (1962) contained critiques of 1950s American right-wing
extremism, it was not until the release of Sydney Pollacks The Way We Were in
1973 and Woody Allens The Front in 1976 that filmmakers focused specifically on
the McCarthy witch-hunts. The latter excoriated the entertainment blacklist. On
these movies, and Irwin Winklers 1991 film Guilty by Suspicion, see Booker,
American Left, pp. 25860 and Jeanne Hall, The Benefits of Hindsight: Re-visions
of HUAC and the Film and Television Industries in The Front and Guilty by
Suspicion, Film Quarterly, Vol. 54, No. 2, 2001, pp. 1526.
38 Daniel Taradash Papers, Boxes 3, 24, 33 and 81, AHCW. For more on the Brown
case see Louise S. Robbins, The Dismissal of Miss Ruth Brown: Civil Rights, Censorship,
and the American Library (Norman, OK, 2000).
39 Variety, 19 September 1952; Taradash Papers, Box 81, AHCW; Variety, 21
November 1952; New York Times, 14 October 1956.
40 New York Times, 14 October 1956; Pat McGilligan (ed.), Backstory 2: Interviews with
Screenwriters of the 1940s and 1950s (Oxford, 1981), pp. 3224. From Here to Eternity
was directed by Fred Zinnemann.
41 Charles Higham, Bette: A Biography of Bette Davis (London, 1981), p. 194; Taradash
Papers, Boxes 24 and 33, AHCW; Columbia publicity material, Storm Centre
micro-jacket, BFIL.
42 Variety, 11 July 1956; America, 4 August 1956; Taradash Papers, Box 33, AHCW;
Nation, 27 October 1956.
43 Variety, 6 July 1955; Film Culture, Vol. 2, No. 3, 1956, p. 25.
44 For critical reviews of Storm Centre see, for example, New York Times, 22 October
1956, p. 25; Catholic World, October 1956, pp. 645; Commonweal, 10 August 1956,
pp. 4667. For a closer analysis of the relationship that Storm Centre bore to the
Ruth Brown case see Robbins, Ruth Brown, pp. 1503.
45 Physicist Robert Oppenheimer, Supervising Scientist on the Manhattan Project,
quoting from the Bhagavad-Gita, upon seeing the first atomic test in July 1945. On
Oppenheimers isolation from government weapons research following the
Second World War, and his being charged in 1953 with communist sympathies by
the US Atomic Energy Commission, see Alice Kimball Smith and Charles Weiner
(eds), Robert J. Oppenheimer: Letters and Recollections (Stanford, CA, 1995).
46 On the SovietAmerican cultural exchange agreement of 1958, which incorporated film, see Hixson, Curtain, pp. 1534, and Variety, 10 September, 22 October,
29 October and 19 November 1958. On the oence Khrushchev took to being
pictured surrounded by the scantily clad dancers of the cast of Twentieth
Century-Foxs Can Can (1960), see Hixson, Curtain, p. 216.
164
47 John Lewis Gaddis, We Now Know: Rethinking Cold War History (Oxford, 1997),
p. 230.
48 Ibid., pp. 2256; Kenneth D. Rose, One Nation Underground: The Fallout Shelter in
American Culture (New York, 2001), p. 31; Wittner, Resisting the Bomb, pp. 52, 58.
49 A small number of post-apocalyptic films had already been made, starting with
what historian Spencer Weart calls the first serious film on the aftermath of
nuclear war, Arch Obelers Five, in 1951. However, Five, Roger Cormans The Day
the World Ended (1955) and Ranald MacDougalls The World, the Flesh and the Devil
(1959) had focused utterly unrealistically on the trials of small groups of survivors (each, according to Weart, looking like a new Adam and Eve with backpacks), and had made no attempt to confront the true horror of World War
Three and its aftermath. The scenario presented in such films, writes Joyce A.
Evans, was one in which nuclear war is like a cloth that wipes away the accumulated ravages of history and allows a clean, fresh world to be reborn. Weart,
Nuclear Fear, p. 221, 238; Evans, Mushroom Clouds, p. 137.
50 New Yorker, 7 February 1953: Variety, 30 March 1955; New York Times, 23
November 1957, p. 11.
51 Nation, 2 January 1960, p. 20; Commentary, June 1960, pp. 5223; Joseph
Keyerleber, On the Beach, in Jack Shaheen (ed.), Nuclear War Films (Carbondale
and Edwardsville, IL, 1978), p. 31; Wittner, Resisting the Bomb, p. 260.
52 Hollywood Reporter, 4 August 1958. Kramers earlier and subsequent films tackled
subjects such as ethnic bias in the military (Home of the Brave, 1949), paraplegic
soldiers (The Men, 1950), racism (The Defiant Ones, 1958), evolution (Inherit the
Wind, 1960) and Nazi genocide (Judgement at Nuremberg, 1961). For Kramers
career see Daniel Spoto, Stanley Kramer (New York, 1987).
53 Michael Conant, The Impact of the Paramount Decrees, in Tino Balio (ed.), The
American Film Industry (Madison, WI, 1976), pp. 34670. The blacklist was publicly broken in 1960, when director Otto Preminger announced that one of the
Hollywood Ten, Dalton Trumbo, had scripted one of his movies, Exodus (1960),
as well as Stanley Kubricks Spartacus (1960). Premingers announcement made the
New York Times front page, and President-elect John Kennedy and his brother
Robert crossed an American Legion picket line to view Spartacus. Buhle and
Wagner, Hide, pp. 1726.
54 New York Times Magazine, 12 November 1959; Los Angeles Times, 9 September
1959.
55 Wittner, Resisting the Bomb, pp. 589.
56 New Republic, 13 May 1967. In 2000, the Showtime cable network and an Australian
company, Coote Hayes Productions, co-produced a three-part television miniseries of On the Beach, directed by Russell Mulcahy. Unlike the feature film, the television series emphasised the graphic nature of the panic, destruction and death
caused by atomic radiation. www.imdb.com/title/tt0219224 (26 January 2006).
57 Jack Vizzard to Georey Shurlock, 28 October 1959, On the Beach PCA Files,
AMPAS; Msgr. Thomas F. Little to File, 23 September 1959, Kramer to George
Schaefer, 1 October 1959, Little to Cardinal McIntyre, 4 November 1959: On the
Negotiable dissent
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
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166
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CHAPTER 6
Selling is too simple a word for our needs. The circumstances and complexities of the civil rights movement in the United States are not going to be sold
to the people of Africa . . . What is required is understanding . . .[through] a
vigorous and unending communication with curious people of other lands.
For this task the motion picture is eminently qualified.
George Stevens, Jr., Director of the USIA Motion Picture Service,
at the American Film Festival, April 19651
This chapter shifts our focus away from the commercial Hollywood feature
film intended mainly for domestic consumption, to the government-produced
documentary aimed at audiences overseas, particularly those located in the
developing world. This is an area of Cold War propaganda that hitherto has
been largely overlooked, yet which formed a key weapon in the American governments publicity arsenal. The chapter is the first of a pair dealing with the
role of film during a new and turbulent decade for both the Cold War and the
United States internally: the 1960s. Several issues dominated sixties America,
but fewer caused more social and political strife than the civil rights movement
and the Vietnam War. Here Ill address the first of these issues, and demonstrate how American domestic aairs could often impact on the nations Cold
War policies and image overseas. My analysis will also highlight the subtle skills
that Washington often employed to produce cinematic counter-propaganda
during the Cold War.
As we shall see, during the 1950s and 1960s American policy-makers identified the nations so-called Negro problem as their Achilles heel in the Cold
Wars war of words. Consequently, race was the one theme that ocial propagandists probably spent more time on than any other. As coordinator after
August 1953 of the nations overt international propaganda activities, the
USIA carried the chief burden of this task, seeking to counter allegations
made by critics at home and overseas that the conditions American blacks
suered were utterly inconsistent with the United States claim to be the land
of the free and equal. As part of the agencys multi-million-dollar media campaign designed to cast Americas racial problems in a positive light overseas,
one film stands out in particular: Charles Guggenheims Nine from Little Rock.
168
169
170
Diplomats often believed that movies were chiefly to blame for constructing
this impression of hedonism mixed with social Darwinism.11
State Department records from the 1940s and 1950s show that ocials
were peculiarly sensitive to Hollywoods depiction of American race relations
and of black Americans generally. One 1953 report from the US public aairs
ocer in the Caribbean island of Martinique did comment positively on
Columbias Harlem Globe Trotters (1951), for showing the Negro basketball
players . . . as well dressed, well-paid and well-fed Americans whose skill is
admired by Negro and white fans alike. However, more common were those
like the 1951 report from the US embassy in Karachi, Pakistan, which condemned Twentieth Century-Foxs Pinky (1949), a film that dealt in a very gingerly way with the subject of passing for white, for lend[ing] itself to the
Communist propaganda line that all Negroes in the United States are
oppressed and subjected to discrimination. Studios were aware of the problems the race question caused Americas image, not least because they feared
that oending non-whites overseas might damage box oce returns. At times,
therefore, they were willing to restrict the distribution of certain movies and
171
172
citing a local journalist, the greatest propaganda gift any country could give
the Kremlin in its persistent bid for the aections of the coloured races of the
world. In the same year, the US embassy in Moscow reported that the Negro
question was one of the principal Soviet propaganda themes regarding the
United States.14 Evidence of this can be found in a number of Soviet films
of the era, most notably Grigori Aleksandrovs The Meeting on the Elbe (1949)
and Abram Rooms Silvery Dust (1953). Aleksandrovs assault on American
perfidy at the end of the Second World War treated viewers to images of
jeering white GIs beating up a black soldier outside a German nightclub.
Rooms espionage drama showed white American fascists caging black peace
partisans like monkeys, in order to use them as guinea pigs for chemical
warfare experiments. Harlem, USA, a more obscure Soviet film that was
dubbed into English and found its way into America in 1952, portrayed the
New York district as an impoverished black ghetto exploited by white businessmen and ringed by police.15
The State Department and, after 1953, the USIA worked hard to paint a
more favourable picture of American race relations, acknowledging that the
issue had a critical impact on US prestige abroad. A twin-track propaganda
strategy emerged: first, to characterise civil rights as a sectional problem that
was restricted to the American south, and which was the product of US federalism; second, to emphasise the improvements black Americans were experiencing in their daily lives, and to place these within the narrative of Americas
historical progress towards social justice and equality for all. This was a clear
attempt to turn a liability into an asset: to assert that democracy was the only
model of government that was both truly inclusive and allowed for peaceful
social change.16 On the ground, ocials bombarded international media
outlets with press releases and feature stories illustrating the progress AfricanAmericans had made since emancipation, and countered media reports of
racial prejudice or violence with evidence of social mobility and the rise in
income of Americas minorities. Washington sponsored overseas trips by distinguished African-Americans to speak on the Negro problem, and confiscated the passports of others like the actor Paul Robeson who argued that
only fundamental economic and political change would improve AfricanAmericans prospects in America.17 Ocially sponsored tours of musicals like
George Gershwins folk opera Porgy and Bess allowed African-Americans to
demonstrate their artistic prowess on stage in Europe.18
However, by the mid-1950s ocial reports indicated that Washingtons
message of measured yet constructive progress on civil rights appears to have
made little or no headway. Americas continued vulnerability on the race issue
was summed up by the New York Times in early 1955, in an article that condemned the ease with which communist propaganda sedulously fosters the
173
notion that . . . American Negroes live under conditions little if any dierent
from those described in Uncle Toms Cabin.19 Many countries in the developing world, which were only just earning their independence from European
colonialism, not surprisingly viewed anti-colonialism as a more salient issue
than anti-communism. To them, Americas racial practices made the so-called
leader of the West appear like any other white imperialist nation bigoted,
hypocritical and intent on domination.20
Things got worse for Washington before they got better. In 1954, in its historic Brown vs. Board of Education decision, the US Supreme Court called for
the desegregation of public schools across America. What was seen at first as
a public relations coup for ocial propagandists Voice of America broadcasts trumpeted the news across Eastern Europe within hours of the Courts
ruling, while the USIAs post in India immediately sent all of its educational
films showing clips of multi-ethnic American schools on mobile unit tours21
turned three years later into a public relations nightmare. In September
1957, President Eisenhowers month-long struggle to persuade the governor
of Arkansas, Orval Faubus, to integrate the previously all-white Central High
School in the city of Little Rock culminated with the White House sending a
1,000-strong contingent of the US Armys 101st Airborne Division to accompany nine African-American children to school. The prolonged duration and
the military drama of the school siege made Little Rock, according to one historian, the first on-site news extravaganza of the modern television era.22
Throughout September 1957, overseas audiences were appalled by the
photographs and newsreel images of angry whites verbally and physically
intimidating African-Americans. Significantly, Eisenhowers extraordinary use
of federal troops during the Little Rock crisis can itself be put down partly to
the need to assuage foreign opinion. Unless he acted decisively, the president
feared the stand-o could continue to feed the mill of Soviet propagandists
who by word and picture were telling the world of the racial terror in the
United States. Secretary of State John Foster Dulles felt utterly frustrated by
the impact of the crisis on his whole Cold War strategy. [T]his situation was
ruining our foreign policy, he told Attorney General Herbert Brownell. The
eect of this in Asia and Africa will be worse for us than Hungary was for the
Russians.23 Anger at the government was also palpable at home among some
of the State Departments most prominent African-American cultural ambassadors. One, the jazz musician Louis Armstrong, reacted to Little Rock by
telling the government it could go to the devil with its plans for a propaganda
tour of Soviet Russia.24
Amidst such vitriol and doom-laden rhetoric, Little Rock caused a jolt
to the political and foreign policy machines in the United States. As historian
Mary L. Dudziak writes, Little Rock was a crisis of such magnitude for
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The USIA was the largest national propaganda organisation directed overseas
in history, and one that dwarfed its rivals during the Cold War.27 The agencys
relationship with US private industry, and the media in particular, was
extremely close. Theodore Streibert, its first director, was a former board
chairman of the Mutual Broadcasting System radio network. His deputy,
Abbott Washburn, had handled public relations for the food giant, General
Mills, before becoming executive vice-chairman of the CIA front organisation Crusade for Freedom.28
Relations between the USIA and Hollywood were intimate throughout the
conflict. Cecil B. DeMille was by no means the only film executive to be given
an agency consultancy contract. Streibert had previously worked with FBO
Pictures and Path, and the agencys director in the 1980s was former
Hollywood producer Charles Z. Wick.29 The USIA and Hollywood formed a
discreet yet vital reciprocal arrangement, one which neatly combined profit
and propaganda. Hollywood could use the agency as an overseas audience
175
service unit, helping the film industry to tailor commercial features to particular market tastes in dierent geographical regions. In turn, studios and producers might learn from the USIA how the content, style and promotion of
movies best served foreign policy objectives. The agency helped sell some of
the latest developments in American film technology, like the widescreen
process, Cinerama, in the 1950s, as part of a long-running campaign designed
to link capitalism with scientific accomplishment. It also worked with the
Motion Picture Association of America in getting major feature films made
available to VIP audiences in Eastern Europe, Russia and other key locations
through a programme known as the US Ambassadorial Screenings.30
The USIA could boast the largest and most sophisticated production
operation targeting foreign film-goers run by any government during the Cold
War. Its well-resourced Motion Picture Service (or MPS) produced scores
of high-quality documentaries, employing Hollywood-trained producerdirectors on short-term contracts. The MPS financed and directed special
projects directly supporting foreign policy, together with periodic newsreels
in areas designated crucial. As the earlier analysis of Peter Rathvons 1984
(1956) shows, it also secretly subsidised films made by foreign companies
overseas. This all added up to an extraordinarily heavy and sustained propaganda barrage. In 1962, for instance, the agency produced 36 films within the
United States and a further 147 overseas, and issued 197 newsreels.31 By and
large these films were designed, like most aspects of cultural diplomacy, to
work indirectly, almost imperceptibly. Their task was not to attack the enemy
or scare the neutral into submission through hard-sell techniques focused on
political issues, but rather to convey the rich background and warmth of spirit
characteristic of America, through low-key celebrations of its art, cultural
diversity, educational strength and economic democracy. For the most part
this was white propaganda, clearly, though not strongly, labelled as American
government output. Covert projects running in the 1960s included a weekly
newsreel for audiences in Africa and Asia, produced by an ostensibly independent company, Associated Films. In the 1960s, the agency also secretly
subsidised MGMs commercial newsreel, then playing in twenty-eight countries across Africa and Asia, supplying funding and footage of politically
useful events.32
The MPSs distribution network spanned the globe. At its peak, in the
1960s, it maintained film centres at 226 USIS posts in 106 countries, reaching
an estimated audience of 600 million people. These centres housed upwards
of 50,000 prints of hundreds of MPS-made 16mm and 35mm films (the latter
produced for theatrical use), acting as lending libraries to a host of local institutions comprising schools, clubs, churches and union halls. In smaller posts
and in developing countries the 16mm productions were often used alongside
176
mobile units, with USIS sta using trains, vans and even small boats to
connect with villages, where they would set up portable generators, screens
and projectors for open-air presentations. Back in Washington, a special unit
kept track of showings, viewer numbers and audience reactions.33
GEORGE STEVENS, JR., AND THE GOLDEN AGE OF USIA DOCUMENTARY
The USIAs MPS achieved little of real note during the 1950s. The director of
the service during this period, Turner Shelton, had risen through civil service
channels and was considered more of a cost accountant than a film expert.
The service did produce a few imaginative films. Sheltons best achievement
was probably one provided for him by Walt Disney, whose technically brilliant
multi-screen Circarama tour of the United States appeared to surround the
viewer with beautiful scenery and well-fed, cheery American faces. This film
was a hit in cities as far afield as Casablanca, Djakarta and Moscow. Sheltons
MPS also demonstrated a shrewd opportunist streak. Hungarian Fight for
Freedom, A Nation in Torment and Now We Are Free were all produced within
months of the abortive Hungarian uprising in late 1956 and shown widely
overseas.34 However, most output was dull, badly executed and crudely ideological. This was by no means all the USIAs fault. The agency suered from
extremely low morale during the Eisenhower era. On the one hand, it was
hobbled by a parsimonious Congress highly sceptical of cultural diplomacys
merits. On the other hand, like VOA, the agency came under fierce attack
from Joseph McCarthy for promoting subversive material, and experienced
more than its share of forced resignations. Under pressure to produce films
quickly and cheaply, Shelton tended to assign projects to the lowest bidders,
usually one of the big newsreel companies, whose experience of making
thoughtful and attractive documentaries was minimal. The results on occasions could be embarrassing. One documentary meant to celebrate the
famous painter of Western scenes Charley Russell was edited so badly that,
according to one commentator, it looked as though the artists work had been
done by one of the cowboys.35
The five-year period following Sheltons departure, between 1962 and
1967, represents the USIAs golden age of Cold War filmmaking. The chief
credit for this can go to John Kennedy, Ed Murrow and, most of all, Sheltons
successor, George Stevens, Jr. Kennedy had an instinctive understanding of
the medias power, and believed the previous Republican administration had
botched the presentation of US Cold War policy overseas. He also felt that the
nations Cold War strategy required updating, and that Washington needed to
take a more progressive approach towards the Third World in particular.
Eisenhower had held that communism fed on misery and instability, and that
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178
George Stevens, Jr., flanked by the actor Sidney Poitier (on his right) and the vice-president of United Artists,
Arnold Picker, at the inaugural meeting of the American Film Institute (AFI) in May 1968. After leaving
the USIA in 1967, Stevens took up the directorship of the AFI and remained in post until 1979. Academy
of Motion Picture Arts and Sciences.
Recruits included the future feature film director Carroll Ballard, whose gently
persuasive study of an Oregon farm family in Beyond This Winters Wheat testified to the value of foreign aid and trade.39
Stevens was not given a completely free hand in running the MPS. He stuck
to those aspects of the American way of life the USIA directives told him to
emphasise economic strength, economic democracy, scientific and educational strength, cultural diversity, and racial and ethnic progress. He was also
beholden to the agencys policy directives the pursuit of peace, strength and
reliability, free choice, the rule of law, and trust in the UN.40 However, these
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181
182
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Stevens commissioned Charles Guggenheim to write and direct the documentary. Born in Cincinnati in 1924, Guggenheim was one of the most gifted
filmmakers to work for the USIA. In a career spanning five decades, his documentaries earned a total of twelve Academy Award nominations (a figure
matched only by Walt Disney), and won four Oscars. Guggenheims films
covered a broad range of subjects: from construction of the Gateway Arch in
St Louis and the refurbishment of the Statue of Liberty, to remembering
D-Day 1944 and chronicling hate crimes in the United States. Guggenheim
began his media career in 1952, producing television political spots for Adlai
Stevenson. His links with the Democratic party remained strong thereafter,
and he acted as media director for the presidential campaigns of Stevenson,
Robert F. Kennedy, George McGovern and Edward M. Kennedy. In 1954, he
launched Guggenheim Productions in St Louis, specialising in making industrial and educational films. Guggenheim produced and directed his first
feature movie in 1959, The Great St Louis Bank Robbery, a modest crime caper
starring Steve McQueen.
When Stevens arrived at the MPS, Guggenheims company began making
documentaries for the USIA. These varied in subject and style but in general
Guggenheim, like Stevens, preferred subtlety to bluntness. He had been
opposed to the overtly propagandistic material produced by Turner Sheltons
MPS, especially during the 1961 Bay of Pigs fiasco, and felt he could do a lot
better. An early indication of his more measured style was United in Progress, a
survey of the moves towards a common market economy in Central America,
made soon after Stevens takeover. Significantly, Guggenheim had already
made one highly respected documentary about integration and education in his
pre-USIA days, called A City Decides, in 1957. This reflected a long-standing
and on-going interest in civil rights; decades later, in 1991, Guggenheim won
his final Oscar for a story of the civil rights movement, A Time for Justice.55
Stevens had the utmost respect for Guggenheims taste and integrity, later
saying that as a documentary maker he had more strings in [sic] his bow than
anyone of our time.56 Crucially, the two of them agreed on a films need to
appeal to the heart rather than the head. In their minds, a documentarys role
was to provide the emotional frame for an issue. On the racial question, there
is very little use in making up lists of logical arguments to defend our record,
said Stevens. If we involve people in the emotional aspects of the problem,
they will see what we are up against and sympathize with the depth and
diculty of it. The two of them also eschewed overtly propagandist, hardsell techniques. As Stevens speech at the 1965 American Film Festival (cited
at the head of this chapter) tells us, Guggenheims film on Little Rock was
expected to help foreigners gain a better understanding of American race
relations by using a scalpel rather than a hammer. To bludgeon viewers with a
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185
186
A picture of progress: Minnijean Brown, hard at work with a white colleague on her universitys newspaper.
Nine from Little Rock (1964). Programme Guggenheim Pictures, Inc./United States Information Agency.
187
Xenia, Ohio. The anger Pierce felt at this encouraged him to leave at least
some hints in the documentarys final cut that discrimination was still a serious
issue in America.59
The films final two segments focus on Thelma Mothershed and Ernest
Green. Like Brown, Mothershed is pictured at college in Illinois, where she
is studying to be a school teacher. This aords numerous shots of her being
tutored by white faculty members in a range of subjects, and close-ups of her
playing with smiling white children. Mothershed is shown to be a kindhearted and cultured African-American, one who is colour blind in the classroom and who can appreciate the abstract paintings that decorate the walls
of her well-equipped college. Her ambitions are less grand than those of
Brown, but no less significant, for she hopes to find work in her home city.
This oers the prospect of a new generation of African-Americans not
only graduating from Central High, but acting as leading members of the
community.
If Mothershed was a perfect African-American role model for the USIA,
Ernest Green represented a challenge. Like the other pupils already featured
in the film, Green was a high achiever who was studying in the north, in his
case at Michigan State University. However, Little Rock had radicalised Green,
who was now a civil rights activist with plans to become a full-time organiser
when he graduated. Guggenheim could have chosen to relegate Green to a
bit-part in his film but knew this might smack of censorship. Instead, he deftly
turned Greens political consciousness into an asset. In Guggenheims hands,
Green comes across as a sincere moderate, one given to handing out leaflets
to passers-by in the park rather than violently waging war on the system. As
he does this, we hear protest songs on the soundtrack, but get little beyond
general platitudes on how Green thinks African-Americans will achieve
greater social justice. The American Negro must protest, he says to the
viewers, but he must also build understanding by searching for truth. We then
see the university authorities giving Green the opportunity to do just that,
allowing him to deliver speeches in their lecture halls and channelling his
activism into sociological research. Shots of a conservatively dressed Green
using the universitys computers to process data on racial prejudice testify to
democracys inherent strength and Americas technological prowess. Any
doubts that viewers have that the United States is becoming a more equal
society can be banished altogether, according to Green. Power in the country
is passing to a new generation, his commentary proclaims, all part of a quiet
revolution in American thinking. Proof of this are the shots of blacks and
whites attending civil rights rallies together.
With Greens optimism striking a powerful concluding note to the film, it
is left to Thomas to complete the rosy picture of the Nine. This he does in
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America where science and humanity meet: Ernest Green discusses his research data with a computer
assistant in another shot showing blacks and whites collaborating for the future good. Nine from Little
Rock (1964). Programme Guggenheim Pictures, Inc./United States Information Agency.
brief, by flicking through the school year book as we look over his shoulder:
Carlotta Walls is studying in Denver, Colorado, where she likes the high
mountains; Gloria Ray is about to complete a degree in chemistry at the
Illinois Institute of Technology; Terrance Roberts is studying business administration in Los Angeles; Melba Pattillo is a housewife, though obviously a relatively wealthy one judging from the photograph of her stepping o an aircraft;
and Thomas himself is about to become a certified accountant. What does all
this amount to? asks Thomas. I havent counted all the victories since that first
day we went to school here, he says, admiring Central Highs trophy cabinet,
but I know theres been at least nine. With that, we see Thomas descending
the famous steps to Central High, until a helicopter shot of the city of Little
Rock focuses on the dome of the state capitol building (where Governor
Faubus still resided), glistening in the Arkansas sun. The music rises, and
Thomas delivers his final encomium. America is not perfect and has still to rid
itself fully of the problem of racial intolerance. Yet, [i]f Little Rock taught
nothing more, it taught all Americans that problems can make us better
much better.60
Nine from Little Rock did not seek to hide Americas racial discord or pass it
o as a trivial issue. Guggenheim and Stevens knew it would have been a
mistake to have done this, given the degree to which Americas racial divisions
189
were submitted to constant scrutiny by the international press. The documentarys inclusion of shocking news footage from 1957 gives a real flavour
of southern Americas potential for racial bigotry. Minnijean Brown alludes to
the diculties whites and blacks have in escaping the mindset imposed by
Americas recent history of slavery. And Ernest Green alludes to the existence
of racial discrimination in Americas northern states, hitherto presented by the
USIA as eectively prejudice-free.
Yet the film tells us little about the nine students atypical backgrounds. All
came from relatively auent families and were academically ambitious before
they entered the gates of Little Rock Central High in 1957. It is therefore
perhaps not surprising that so many of them went on to college. The film also
conspicuously provides few insights into how the nine students coped at the
school. In fact, only three of them Green, Walls and Thomas eventually
graduated from Central High, partly because in 19589 an intransigent
Governor Faubus had closed all the citys high schools in defiance of the
highest court in the land, forcing the African-American students to take correspondence courses or go to out-of-state institutions. Even before this, in
February 1958, Minnijean Brown had been expelled for retaliating against the
daily verbal and physical harassment to which the Nine were subjected,
forcing her to go to school in New York. Under the noses of the federalised
but racist National Guardsmen, Jeerson Thomas had been knocked unconscious during one attack in November 1957, while Melba Pattillo was so traumatised she burned her schoolbooks at the end of the academic year in 1958.
Furthermore, the film glosses over the exceedingly poor integration record
that Little Rock had as a whole in the early 1960s. As the very newspaper
article that inspired the film indicated, and future historians would corroborate, it was hard to find strong evidence to support the documentarys claim
that the 1957 crisis had acted as a catalyst for significant change in the city. It
would actually take until the early 1970s, for instance, before all grades in Little
Rock public schools were fully integrated. The documentary also chooses not
to explain why so many of the Nine had gone to college in the north of the
country. Was this because of continuing segregation in higher education in the
south or because, notwithstanding Greens remark, the students felt safer
above the old Mason-Dixon Line? Terrance Roberts, for one, went to college
in California because his family had migrated there to escape continuing white
intimidation in Little Rock. For obvious reasons, Nine from Little Rock makes
no reference whatsoever to the recent hardening of black opposition to the
state by activists like Malcolm X, to say nothing of the upsurge in interracial
violence in the United States.61
Nine from Little Rock was simply structured, slow moving and just over 20
minutes long, making it easily digestible for audiences. Despite this short
190
length, few other USIA films fused so many of the agencys key Cold War
directives. Nine from Little Rock showed America to be an economically mature
and technologically exciting country, one whose chief strengths were its cultural and ethnic diversity, a progressive approach towards education, and a
refreshing honesty when it came to owning up to its social problems. By refining and refocusing the meaning of Little Rock, Guggenheims documentary
harnessed the emotional power of an event that some Arkansas historians call
a tragedy62 and relocated it gently but convincingly within Washingtons
ideological agenda.
The film dealt with each Little Rock student as an individual, with particular hopes and fears about advancing as professionals in mainstream American
society, not as members of a disaected mass. In doing so, it showed how,
despite the behaviour of a backward-looking racist minority in America,
African-Americans could fulfil their aspirations by working within that society
rather than against it. As a group, the students exhibited just those qualities
that America as a whole had to oer the world: dignity, hard work, perseverance and the chance for personal growth. The film presented racism as a sectional issue, one confined predominantly to Americas deep south, due to that
regions particular history. However, it was an issue that the full force of the
federal government was utterly committed to solving, in partnership with
blacks themselves. For their part, civil rights activists were shown to have complete freedom to protest, because they were protected at root by a US
Constitution that enshrined the rights of minorities and political expression.
This protest might at times embarrass the American government, but the
nation and democracy was all the better for it.
The USIAs Research and Reference Service made regular assessments of
the impact of its various literary, broadcast, television and film outputs.
Findings were then fed back into the agencys policy and production sections
for tactical reviews or for the fine tuning of propaganda material. Yet while
the USIA kept a close eye on films in general, once they had been sent for
transmission overseas, individual agency documentaries tended to disappear
o Washingtons radar. Nine from Little Rock was dierent. Unlike James Blues
The March, it escaped Congressional censure when it was released in early 1964,
and, relieved perhaps, the agency gave the film its fullest backing.
When a new Civil Rights Act later that year cut huge swathes through
Americas remaining racial discrimination practices, for once politics and propaganda were in synch. Nine from Little Rock was translated into 17 languages
and distributed to 97 countries. State Department and USIA sta were
extremely grateful to have at last a documentary that so clearly met its objective of addressing racial and ethnic progress, and that provided evidence of
Americas commitment to freedom of the individual. Overseas ocers
191
praised the film highly. In early 1965, the USIS post in Kampala, Uganda,
reported that [t]his film closes the book on Little Rock and frees the mind to
consider the changed story of the struggle. Several months later, agency
director Carl Rowan told President Johnson that [i]n Africa where it is vitally
important that we do our best to keep the United States civil rights struggle
in perspective, USIS Nairobi reported that Nine from Little Rock was the
best film the Agency has yet made on civil rights . . . [I]t supports the high
priority country objective of showing progress in the US to our racial
diculties . Though he was hardly an impartial observer, the USIA ocer
in charge of placing Nine from Little Rock in international film competitions,
John Mendenhall, noted that the mere fact of the American government
taking on this subject impressed many overseas audiences. This sort of
acclaim no doubt played a large part in the films winning the Academy Award
in 1965 for best short documentary feature. Publicity associated with the
Oscar gave the film a further boost overseas.63
Like most USIA films, Nine from Little Rock was designed to appeal to as
broad a cross-section of international audiences as possible. We can get a
firmer sense of the documentarys impact on one of its key target audiences
thanks to a detailed USIA report from India in 1965. During the Cold War,
Washington regarded India as a vital political and strategic counterweight to
the other Asian giant, communist China. Unfortunately for the US government, Indians felt racism was the central flaw in American society, and one
that was inevitably reflected in Washingtons foreign policy. Consequently, by
the mid-1960s, the USIA, the Ford Foundation and other bodies had for years
been campaigning strenuously to counter these beliefs, with mixed results.64
At the end of 1964, the USIA tested the eectiveness of Nine from Little
Rock before a well-educated Indian audience, comparing the responses of 200
graduate students with an equal number of graduate students who had not
seen the film. The report, which underlines the importance the USIA attached
to Nine from Little Rock and to winning over students in the developing world
because of their potential to become future opinion-formers or political
leaders,65 indicated that the film had left its audience with a somewhat ambiguous picture of race relations in the United States. Nine from Little Rock had
indeed had a generally positive eect on viewers opinions about the treatment
of Negroes in the United States, but it had reduced the number who thought
most American whites favoured equal rights for Negroes, which the report
attributed to the violent scenes from 1957. Similarly, while the film had
improved Indians opinions of the federal government, it had also conveyed
the idea that government force was required to assure equality. Related to this,
many viewers got the impression that Little Rocks violent opposition to
school integration was the rule rather than the exception in the United States,
192
a misunderstanding which the report said could have been avoided by changes
in narration.
One scene which particularly confused viewers was when, half way
through the film, a present-day Central High white student is seen to confront
Jeerson Thomas on the schools main staircase. Intended by Guggenheim to
demonstrate white boys newfound respect for Negroes after asking
whether Thomas needs help, the boy courteously gives him directions to a
teachers room through its music and camera angles, the scene appeared to
many of the Indian graduates to show how scared Thomas still was of whites.
With hindsight, this scene was probably a mistake, and perhaps the result of
both Robert Pierces late intervention and Stevens frequent unwillingness to
tailor films to an audiences level of sophistication.66
On a more positive note, the report was pleased to record that most
viewers impressions of Negro educational opportunities had improved
after seeing the film, while viewers gave Nine from Little Rock a high score
for all-round credibility. If Indian student opinion is anything to go by,
Guggenheims documentary had clearly been worth the USIAs investment. At
the same time, it illustrated the diculties even the best filmmakers had in
combining entertainment and politics for a culturally diverse international
audience.67
CONCLUSION
Nine from Little Rock marked the high watermark of the USIA Motion Picture
Services attempts to foster a positive image of American race relations during
the Cold War. The American government did not suddenly stop trying to
manage foreigners perceptions of the race issue, and the USIA itself would
continue to produce documentaries like Dan Klugherzs thematically
complex I am a Man (1970) that put a positive spin on American racial
discord.68 But, by 1966, the USIA believed that a watershed had been reached
in foreign judgements on race issue in the United States. Most foreigners continued to believe that African-Americans were treated poorly in the United
States, but, significantly, this no longer appeared to damage Americas prestige
abroad. Partial evidence of this could be found in the Indian students reaction to Nine from Little Rock, where, despite their doubts as to whether most
American whites favoured equal rights, 84 per cent of viewers and nonviewers had a good opinion of the United States.69
Other USIA reports indicated that the message the United States had been
promoting whether through government propaganda programmes or
simply due to press coverage of American developments had gotten
through. Foreign opinion was developing along the lines the USIA had long
193
sought. Racial incidents were not viewed as a sign of moral failure or a compromise of the nations underlying principles. Instead, they were seen as the
result of Americas federal system and the tensions inherent in integrating a
historically disadvantaged minority into the mainstream. The target of blame
was now a white supremacist minority, not the federal government, which was
doing all it could to promote Negro rights. In other words, America could be
seen as good, even as American racism was abhorrent.70
One of the key features of the Cold War, and one that has been underlined
in this chapter, was the interconnectedness between foreign and domestic
policy. As we have seen, Washingtons Cold War propaganda machine
expended an enormous amount of energy in the 1950s and 1960s on an issue
that superficially had no bearing on Americas world role. This was due at least
in part to the inescapable ubiquity of the mass media in the second half of
the twentieth century, bringing racial incidents into homes around the world.
In this respect, America paid a price for its relative openness compared with
the communist world. In countering communist allegations of white colonialism in America, Washington was not above retaliating negatively: for
instance, by alleging that Moscow was creating its own empire in Eastern
Europe. Such tactics seem rarely to have worked.71 However, in general the
USIA and other bodies stuck to conducting a positive, fact-based propaganda
campaign, one that admitted a problem existed but enveloped it within an
overarching theme of progress. Turning a negative into a positive claming
that the African-Americans fight for equal rights demonstrated the vitality of
American democracy was not always easy, or successful. Yet it was an intelligent way of combating charges of hypocrisy (always one of the propagandists greatest bugbears), while the emphasis on equality and progress helped
undercut a pronounced tendency in the developing world to equate those two
virtues with socialism.
If USIA reports from the mid-1960s are to be credited, this propaganda
strategy appears to have paid o in the long term. Washington believed it
would still need to contain or combat anti-Americanism as much as it needed
to advocate anti-communism,72 but it had at least resolved the Cold War/civil
rights dilemma. However, as one weak point was dealt with, another emerged.
If the United States seemed more legitimately to be the land of the free by the
late 1960s, it was also the country fighting an increasingly unpopular war in
Vietnam.
Notes
1 Richard Dyer MacCann, The Peoples Films: A Political History of US Government
Motion Pictures (New York, 1973), pp. 199200.
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CHAPTER 7
A cowboy in combats
Perhaps you remember the scene from The Alamo, when one of Davy
Crocketts Tennesseans said: What are we doing here in Texas fighting it
aint our ox thats getting gored. Crockett replied: Talkin about whose ox gets
gored, figure this: a fella gets in the habit of gorin oxes, it whets his appetite.
May gore yours next. Unquote. And we dont want people like Kosygin, Mao
Tse-Tung, or the like, gorin our oxes.
John Wayne to President Lyndon B. Johnson, 28 December 19651
So far, this study has centred on those engaged in Cold War propaganda behind
the screen Hollywood producers, directors and scriptwriters, and government
bodies like the USIA and CIA. But what of the part played in the battle for mass
opinion by those who appeared in front of the camera? Ever since the creation
of Hollywoods star system in the 1920s, Americas cinema-goers had developed a close anity with Hollywoods leading actors and actresses. By 1945, for
millions of Americans, film stars were little less than life coaches: in everything
from fashion to family life, from language to politics. In the 1960s, despite the
emergence of television celebrities, the deaths of Hollywood greats like
Spencer Tracy, Vivien Leigh and Montgomery Clift were the occasion for
national mourning. Even in the Cold Wars twilight years of the 1980s, the social
and cultural influence of Hollywoods fewer but more economically powerful
stars remained immense. Mega-salaried actors like Tom Cruise and Harrison
Ford were global icons, American brand names as identifiable as Coca-Cola and
McDonalds.2
Several stars can compete for the title of Americas greatest Cold War onscreen propagandist. War being what it is, they are all male. Dana Andrews and
Richard Widmark played a disproportionately high number of square-jawed
anti-communist heroes in the 1940s, 1950s and early 1960s.3 From the mid1960s and through the 1970s, their place was taken by the more ironic Sean
Connery and Roger Moore in the highly successful James Bond espionage
series, produced in Britain with American money.4 During the Second Cold
War of the 1980s, Sylvester Stallone and Chuck Norris became many peoples
favourite commie-bashers, largely through their roles as testosterone-fuelled
Vietnam War veterans in the Rambo and Missing in Action series.5
200
Charlton Heston and Gregory Peck, on the other hand, can both stake a claim
on the grounds of durability. Heston remained an iconic symbol of he-man
American virtue and righteousness long after The Ten Commandments, playing,
among other things, Christ-like figures in the post-apocalyptic fantasies Planet of
the Apes (Franklin J. Schaner, 1968) and The Omega Man (Boris Sagal, 1971). He
was known as a staunch Republican, served six terms as president of the Screen
Actors Guild, and in the 1980s co-chaired President Reagans Task Force on the
Arts and Humanities.6 By contrast, Peck was a life-long Democrat and liberal
actor-vist, who earned a place on President Nixons infamous enemies list in
the early 1970s. His Cold War roles stretched over three decades, four if we
count his very first film, the pro-Soviet Days of Glory (Jacques Tourneur, 1944),
in which he played an anti-Nazi Russian partisan. Sometimes Peck played archetypal Cold Warriors saving young GIs abducted by the Soviets in West Berlin
in Night People (1954), for example. On other occasions, he added his weight to
pro-disarmament projects like Amazing Grace and Chuck (Mike Newell, 1987).7
However, towering above all these actors was John Wayne, for many the
living symbol of American patriotism during the Cold War. From the late 1940s
until his death in 1979, Duke Wayne waged a relentless war on and o screen
against those he defined as Americas Cold War enemies. Wayne was at the peak
of his powers during the Cold Wars most critical years, and had a greater impact
on the way Americans viewed the conflict than probably any other Hollywood
figure. Moreover, Waynes powerful cowboy-cum-soldier persona was tied inextricably to the special relationship that the film industry enjoyed with the military during the Cold War. Throughout the conflict, the links between Hollywood
and the Pentagon formed the main strand of the state-cinematic network. This
helps to explain why Wayne and the US Defence Department invested heavily
in the only major direct-combat portrayal of Vietnam made during the war itself,
The Green Berets, released in 1968. A paean to the US militarys eorts to save
South Vietnam from communism, and designed to show that the Cold War was
just as much a matter of life and death as the Second World War, The Green Berets
represented mainstream Cold War cinematic propaganda at its most overt. The
film sparked intense controversy in the United States and elsewhere, thus contributing to the feverish debate then taking place about the Vietnam War. Over
the years, political and film historians have consistently dismissed Waynes movie
as a nave anachronism. But, as we shall see, this was not how many cinema-goers
viewed The Green Berets when the Vietnam War was at its height.
HOLLYWOOD AND THE COLD WAR MILITARY-INDUSTRIAL COMPLEX
When, in his farewell address of January 1961, President Eisenhower uttered
his now-famous warning of a military-industrial complex profiteering from
A cowboy in combats
201
the Cold War arms race, he was drawing attention to the unhealthily close relationship which had developed between the US Defence Department and the
nations defence companies.8 Yet his charge might equally have applied to the
Pentagons almost symbiotic link with the American film industry. Americas
silver screen had enjoyed a love aair with all things military during the late
1940s and 1950s, making the studios millions at the box oce and validating
Washingtons fortress mentality in the process. A major factor in this was the
Defence Departments carefully calibrated carrot-and-stick approach towards
moviemakers.
Ever since the 1920s, the US armed services had shown themselves to be
more than willing to oer logistical help with film productions that portrayed
their activities positively. This suited both parties: movie producers got access
to military bases and equipment, while the military benefited from free advertising.9 During the 1930s, some of the biggest names behind and on screen
owed their fame at least in part to movies made with the cooperation of the
armed services. The director Frank Capra, for example, collaborated on a
trilogy of films with the US Navy and Marines: Submarine (1928), Flight (1929)
and Dirigible (1931). The actors Jimmy Cagney and Pat OBrien established
their popular screen partnership with the help of the same services in Lloyd
Bacons Here Comes the Navy (1934) and Devil Dogs of the Air (1935).10 I have
never found such a group of wholehearted, willing, patriotic people trying to
do something for the government, Colonel K. B. Lawton, chief of the Army
Pictorial Division of the US Signal Corps, said of the Hollywood community
in the middle of the Second World War.11
As peace was accompanied by an unprecedented conventional and nuclear
arms build-up in the late 1940s, the Pentagon was forced to give more thought
to the militarys image. In 1949, the Oce of the Assistant Secretary of
Defence for Public Aairs created a Motion Picture Production Oce to regulate and facilitate cooperation between the military and the film industry. Movie
producers thereafter got free use of military hardware, ocial film clips and
actual soldiers, in return for feature films that aided recruitment and enhanced
the militarys public image by projecting glowing pictures of life in the services
and the valour of their members. Donald Baruch, Chief of the Motion Picture
Production Oce, vetted scripts for forty years, and was responsible more
than anyone else for the extraordinary variety of films that the military helped
produce during the Cold War. This included 16mm indoctrination shorts
designed for American high-school students, paid for and produced by defence
contractors; newsreels shipped from the Korean War front; documentaries
made with the USIA and other ocial propaganda agencies; and educational
material intended to prepare Americans for possible atomic attacks from
aggressor nations.12
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However, it was on the Hollywood feature film that Baruchs oce concentrated most of its energies, and with considerable success. Ready access to
military assistance in the late 1940s and 1950s not only encouraged the production of scores of war films and movies that contained military sub-plots.
It also, because of the Defence Departments veto on unpatriotic scripts,
ensured that the vast majority of these films depicted the armed forces and
combat generally in a positive light. In turn, movies strongly endorsed the militarisation of US Cold War strategy in the 1950s and the development of a
permanent national security state.13 One early example of the HollywoodPentagon alliance in action in an explicitly Cold War context was George
Seatons romantic drama The Big Lift (1950). This film managed both to glorify
the US Air Forces eorts to thwart the Berlin Blockade and to portray the
recently hated Germans as anti-communist partners. The movie was made in
cooperation with the Air Force Public Aairs Oce and the Commander-inChief of the European command, General Lucius Clay.14
When Hollywood turned to widescreen and colour in an attempt to lure
audiences back into the theatres in the 1950s and 1960s, the militarys modern
technology, especially the jet plane, made an attractive film topic. Films made
during this era about Americas nuclear strike force, like Delbert Manns A
Gathering of Eagles (1963), which received the personal endorsement of the
Strategic Air Commands head, Curtis LeMay, depicted the atomic bomb as
the guarantor of peace.15 On one level, these sorts of sentimental flag-wavers
sent a clear message to cinema-goers: that the Cold War required bravery,
teamwork, even the ultimate sacrifice. On another level, the retelling of the
good war against fascism in the scores of films made about the Second
World War in the 1950s and 1960s almost none of which referred to the
Soviet Unions massive contribution to the defeat of Nazi Germany taught
audiences the historic lessons of military preparedness and the dangers of
trusting dictatorial regimes.16 Some of the most popular Hollywood films of
the 1950s, like Mister Roberts (John Ford/Mervyn LeRoy, 1955) and White
Christmas (Michael Curtiz, 1954), simultaneously celebrated military authority
and utterly denied that this authority exercised an increasingly potent force in
American life.17
MILITANT LIBERTY
The climate of Hollywood-Pentagon cooperation fostered by the threat of
communism led to a number of creative projects, designed to sell ocial Cold
War strategy more discreetly. One of the most fascinating of these was the topsecret Militant Liberty programme instigated in the mid-1950s by John C.
Broger, an evangelical Christian working as a psychological warfare consultant
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204
many Americans, John Wayne was the screen hero of the age, and the personification of the nations martial values. Wayne, Bond and Ford had worked
together for years, notably producing some of Hollywoods classic Westerns.
They were firm friends.22
One film in which all four consortium members were immediately
involved, and which epitomises much of their work of the late 1950s, was The
Wings of Eagles (1957). This $2.6 million naval melodrama was a tribute to
Fords personal hero, Frank Spig Wead, who had died in 1947. Wead had been
a flying ace in the First World War. His aviation career had then been cut short
by a terrible accident, after which he had turned to writing novels and screenplays about war and the armed forces. The US Navy considered Wead a
perfect subject for the big screen and granted Ford full access to equipment
and manpower. On request, the Joint Chiefs of Sta provided the director
with assistance in putting Militant Liberty elements into the movie, even
despatching an ocial to work directly with Ford during the location shooting in Florida.23
The Wings of Eagles comes across as a rousing story of courage in the face
of adversity, not as propaganda. It celebrates duty and derring-do, opportunity and camaraderie, and is sprinkled with raucous humour and daring aerial
sequences. Our first sight of young naval ocer Wead (played by Wayne) is
just after the Great War, when he lands a biplane in the middle of an admirals
garden party. However, maverick high jinks soon give way to tragedy when
Weads infant son dies. Emotionally crippled and already estranged from his
wife (played by fiery redhead Maureen OHara, Waynes favourite leading
lady), Wead buries his head in work for the navy. Our hero becomes world
famous after breaking seaplane speed records and is made the youngest
squadron commander in naval history, only then to break his spine falling
down stairs at home. Through long and painful years, the paraplegic Wead is
movingly nursed back to health by his old navy mechanic, Carson (Dan
Dailey). Now able to get about with only braces and canes, Wead develops a
second career as an aviation writer for magazines and, after he is hired by a
John Ford lookalike (Ward Bond), the cinema. Following the Japanese attack
on Pearl Harbor, the indefatigable Wead then wangles active duty. More amazingly still, he devises the baby carrier, which makes a major contribution to
Pacific strategy.24
Called a mens weepie by some, and a routine glorification of the United
States Navy Air Force by the communist press, the trade papers deemed The
Wings of Eagles a bankable cert. Only one scene, in which Wead makes an
impassioned speech to a Congressional committee warning of the dangers
of disarmament, might have struck some in the audience as unnecessarily
didactic.25
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Liberty in action: John Ford (seated, with baseball cap) directs Barry Kelley and John Wayne (with walking
sticks) on the set of The Wings of Eagles (1957). The film marked the tenth time Ford and Wayne had
worked together. MGM/The Kobal Collection.
WAYNES WAR
John Waynes covert support for the Militant Liberty programme was as predictable as it was valuable for Washington. No other Hollywood star had the
same power to move audiences, or was so willing to use his influence for
political purposes. Wayne had been making movies since 1927, but it was not
until 1949 that he broke into the exhibitors annual list of the nations top ten
box oce stars. There he remained for all but one of a record-breaking
twenty-six consecutive years.26 In that time, Wayne became for many people
the finest representative of American patriotism. Though he had not served
in the military in the Second World War, because of his roles in numerous
war films made during and after that conflict most notably Back to Bataan
(Edward Dmytryk, 1945), Sands of Iwo Jima (Allan Dwan, 1949) and The
Longest Day (produced by Darryl Zanuck and released in 1962) Wayne came
to be regarded as the model American soldier.27 One of Americas most decorated soldiers, General Douglas MacArthur, once told Wayne at an
American Legion convention that he represented the American serviceman
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The star and stripes: John Wayne aboard the USS Saint Paul in August 1964. Batjac Productions, Inc.
better than the American serviceman himself. The Veterans of Foreign Wars
gave Wayne their gold medal and the Marines gave him their Iron Mike
award.28
In the genre he almost made his own, the Western, Duke Wayne came to
embody the potent myth of the American frontiersman taming the world.
Cultural historians claim the three Seventh Cavalry pictures he made with
John Ford and Merian C. Cooper from 1948 to 1950 Fort Apache, She Wore a
Yellow Ribbon, Rio Grande helped project Americas new post-1945 role as the
worlds protector of freedom, and put Wayne at the centre of a Cold War sensibility favouring social discipline in time of trial.29 Waynes labour of love was
The Alamo (1960), his directorial debut and a project financed by $1.5 million
of his own money.30 Ostensibly the film was a story about Texans fighting for
independence from Mexico in the 1830s, but Wayne saw it as a Cold War call
to arms. In his view, many of his fellow Americans were falling prey to the
growing defeatist attitude in the Cold War imposed on us by the Soviet
[Union], and consequently needed to appreciate the struggle our ancestors
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made for the precious freedom we enjoy. We must sell America to countries
threatened by communist domination, he told Hollywood gossip columnist
Louella Parsons during filming. The Alamo was also meant as a retort to certain
quarters of Hollywood that were splashing garbage on the screen and giving
the world a false, nasty impression of us. Wayne cited Stanley Kramers
recently released On the Beach by way of illustration.31
Evidence suggests that Waynes image and messages could be extremely
pervasive. Film historian Michael Munn claims that in the early 1950s Stalin
even ordered the KGB to assassinate Wayne because his anti-communist
rhetoric threatened the Soviet Union.32 In the 1960s and 1970s, both friends
and critics of American foreign policy said it was aicted with a John Wayne
syndrome. In the mid-seventies, Secretary of State Henry Kissinger drew
explicitly on the Wayne legacy when he attributed his diplomatic achievements
to Americans admiration for cowboys who came into town alone.33 In the
1970s and 1980s, Vietnam War veterans were venomous about Waynes and
others guts and glory Second World War films, for making the US military
look unbeatable and combat seem noble. Many claimed they had been encouraged to enlist in the hope of re-enacting what they had seen on screen. I gave
my dead dick for John Wayne, wrote Ron Kovic, who emerged from Vietnam
confined to a wheelchair.34
Waynes characters and persona carried such weight partly due to his political activism o screen. Many in the audience knew that when Wayne saved
Hawaii from Red fifth-columnists in Big Jim McLain (1952) or helped Chinese
children escape to freedom in Blood Alley (William Wellman, 1955), he was
doing more than playing a movie role.35 Similarly, his outspoken patriotism
and loudly publicised dedication to the anti-communist cause helped lend his
parts in Westerns and other genres larger meaning. Wayne succeeded in
integrating his politics and his profession far more than other film stars of his
era. He actively embraced the attack on Hollywood leftists in the McCarthy
period, serving three consecutive terms as MPA president in the late 1940s
and early 1950s. Thereafter, Wayne openly supported Republican party policies and candidates, developing a particular soft spot for the resolutely anticommunist Richard Nixon.36
In 1960, Wayne joined the John Birch Society, a group that suspected the
American government was secretly run by communists, and in 1965 became
a trustee of the Americans for Constitutional Action, which opposed taxation
and big government. Before the 1968 presidential race, which Nixon
won, the Duke was urged by a right-wing Texas billionaire to serve as vicepresidential running-mate to the segregationist George Wallace (he declined,
leaving General Curtis LeMay to run instead).37 By this point Wayne had
helped make anti-communist publicity material for numerous branches of the
208
federal government, including the Defence Department, the air force and the
FBI.38 J. Edgar Hoover sent Wayne his condolences when Waynes mother
died in March 1970, and his warmest congratulations when Wayne won his
first Oscar for True Grit (Henry Hathaway, 1969) a month later.39 Overseas,
Wayne owned mineral rights in the Congo, and in 1959 had been accused by
the left-wing Panamanian government of financing a coup through his business dealings with a former presidents son.40 Just prior to his death in 1979,
Congress struck a medal in the stars honour. The inscription was simple:
John Wayne, American.41
VIETNAM: THE SEMI-INVISIBLE WAR
Waynes early campaign to root out communist subversives in the early 1950s
coincided with the Korean War the only instance during the Cold War when
armies of two major powers (China and the United States) actually fought
each other directly. Hollywood wasted little time in bringing the Cold Wars
first hot war to the screen. Though some films reflected the ambivalence
many Americans felt about sending their boys to a remote land to die for a
United Nations police action, the majority did to international communism
what the film industry had recently done to the Axis powers.42
By contrast, pictures of Americas diplomatic and military intervention in
Vietnam, which began in the late 1940s and ended with the humiliating withdrawal of US troops in 1973, hardly appeared at all on Americas silver screen.
This might seem surprising given Hollywoods near-obsession with the
Vietnam War in the late 1970s and 1980s, but it is not too dicult to explain.
Vietnam was after all the worlds first full-scale television war, and filmindustry moguls reckoned most people wanted to escape from the images they
saw nightly in their living rooms rather than seeing more of them at the
cinema. Vietnam was also not susceptible to conventional Hollywood treatment, with its preference for clearly identifiable heroes and villains. Americas
purposes were too vague, its allies too indistinguishable from its enemies, and
its methods too questionable.43 As early as 1965, the war was already
suciently divisive for trade paper Variety to proclaim it too hot for
Hollywood.44 Left-wing filmmakers working on Hollywoods fringes did
make anti-war documentaries in the late 1960s, the most prominent being
Emile de Antonios In the Year of the Pig (1968).45 At the same time, a small
number of stars, like Bob Hope, actively supported the war by performing
in shows for the troops in Vietnam organised by the United Service
Organisations (USO). A few others joined the peace movement, especially in
the early 1970s once anti-war protest had become safely fashionable. Among
the latter, Jane Fonda, nicknamed Hanoi Jane following her visit to the North
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210
the conflict was not a civil war or a war of national self-determination, and
the American government had every right to help a sovereign nation defend
itself. Second, the war was a test case for all wars of national liberation and
was subject to the Domino Theory. This meant that the primary threat to
Southeast Asian independence came from Beijing, which was using North
Vietnam and principally its terrorist network in the south (the Viet Cong) as
a tool for expansion. Finally, the intentions of America and its allies were
peaceful and the use of force the last resort. Force was necessary, however,
in order to bring an intransigent enemy to the negotiating table and thereby
achieve a lasting solution for Vietnam.49 The Kennedy and Johnson administrations disseminated their case assiduously. JFKs press secretary, Pierre
Salinger, laid on all-expenses-paid trips to Vietnam for Americas most influential correspondents. LBJ was constantly on the phone to television
network executives, complaining, cajoling and threatening to make sure the
images of progress in Vietnam he thought the public ought to see actually
appeared.50
In 1965, the governments Vietnam propaganda campaign was ratcheted
up several notches, as Vietnam switched from being a limited war into a
fullblown military conflict. Johnson ordered an escalating series of air
strikes against North Vietnam (christened Operation Rolling Thunder) and
increased the number of US troops on the ground in the south to 200,000.
The first major anti-war demonstration took place in Washington, DC, in
April that year; October saw protests against the war in forty American
cities.51 To cope with the wars intensification, the USIA and Defence
Department both produced their first major Vietnam films. Night of the
Dragon was a highly polished, colour USIA documentary, narrated by
Charlton Heston and directed by Richard T. Heron. It used faked combat
scenes to blame the war squarely on North Vietnam, exposed Viet Cong
atrocities through horrific images of dead teachers and village elders, and
stressed the endurance of South Vietnamese youngsters, including a 5-yearold boy who had lost his legs in a minefield.52 The Defence Departments
Why Vietnam? was modelled on Frank Capras celebrated Why We Fight series
from the Second World War. In what was becoming a familiar theme, it too
used South Vietnamese children to evoke an emotional response. The film
showed the North Vietnamese leader, Ho Chi Minh, surrounded by children,
as the narrator accused him of duplicitously playing the kindly grandfather
while planning a reign of terror. Why Vietnam? was required viewing for all
GIs shipping out to Vietnam, and with 10,000 prints controversially circulated among schools and colleges, it became the first documentary about
Vietnam that a large number of Americans saw. Critics attacked it for its falsifications and brainwashing techniques.53
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DEAR MR PRESIDENT
Spring 1965 witnessed the birth of a publishing sensation, as Robin Moores
novel The Green Berets appeared in Americas bookstores. One of the biggestselling books ever about the US engagement in Vietnam (by 1975 it had sold
3.2 million copies),54 The Green Berets was a direct result of the Kennedy administrations eorts to reinvigorate the nations policy in Vietnam and the publics
support for it. In 1961, JFK had ordered the expansion of the nations Special
Forces in Vietnam, elite units he believed could defeat the enemy by mimicking its unconventional tactics allied to greater firepower. Nicknamed the
Green Berets after their distinctive headgear, the Special Forces enjoyed flattering news coverage in which they were celebrated as a combination of James
Bond and Daniel Boone. One journalist termed them the Harvard PhDs of
warfare.55 The White House press corps was encouraged to make regular
visits to the units headquarters at Fort Bragg in North Carolina, where the
Green Berets performed their self-styled Disneyland shows complete with
rocket-propelled backpacks designed to prove their mastery of weapons technology.56 When, inspired by this publicity, author Robin Moore asked in 1963
for privileged access to Vietnam in order to write a book about the Green
Berets, JFK ordered the unit to cooperate. The upshot was a series of short
stories rolled into one, all extolling the bravery and prowess of Captain Steve
Kornies unorthodox combat unit as it, among other things, brilliantly defends
a Special Forces camp and conducts a clandestine mission inside North
Vietnam. Army enlistment centres were temporarily flooded in the weeks following The Green Berets publication, and the book soon boasted a 200,000member fan club. The Ballad of the Green Berets, written by Moore and
sung by former Special Forces sta sergeant Barry Sadler, topped the pop
music charts for five consecutive weeks in 1966.57
Several Hollywood production companies, including MGM and Columbia,
showed an early interest in cashing in on the success of Moores book, only
to be put o by the increased domestic opposition to the war, a lack of funds
and the Defence Departments controlling hand.58 This left John Waynes
company, Batjac Productions, to put its head above the Vietnam parapet.
Having read The Green Berets, Wayne wrote directly to Lyndon Johnson in late
December 1965. Without mentioning Moores book specifically, Wayne told
the president of his desire to make a film about the Special Forces in Vietnam,
one with reason, emotion, characterization and action that would inspire a
patriotic spirit among fellow Americans and tell the world why it is necessary
for us to be there. Wayne could take pride in having worked with the military
on such films as The Fighting Seabees (Edward Ludwig, 1944) and The Longest
Day (1962), the actor informed LBJ, but asked the president if he could put
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story elements that are favourable to the Department of Defence and to the
overall eort as stated by the President. In April, the Waynes got the redcarpet treatment at the Pentagon, where they were briefed by a team led by
Baruch and Arthur Sylvester, Assistant Secretary of Defence, and at the John
F. Kennedy Special Warfare Center at Fort Bragg, where the Green Berets
gave one of their Disneyland performances. John Wayne was more than
impressed. From General Stilwell down through his Command, we found the
soldiery of such quality that, if the people of the United States were apprised
of it, it would renew their confidence in the ability, the decency and the dedication of our present-day fighting men.62
In June, Wayne made a three-week fact-finding and morale-boosting
mission to Vietnam, sponsored by the Defence Department. Visiting the
Marines near Chu Lai after completing work narrating a Defence Department
documentary on Americas rural rebuilding programme, Wayne reportedly
narrowly escaped Viet Cong sniper fire. In Saigon children ran after him
shouting Number One Cowboy, while US troops often called him Stryker,
after his marine sergeant role in Sands of Iwo Jima. On his return home, Wayne
publicly likened some aspects of the war to an old cavalry post where men,
women and kids are getting killed. His own version of the Domino Theory
called for the supply of Russian, Czech and Chinese weapons to the enemy to
be cut o at source: Were at war with international communism.63 At the end
of June 1966, Michael Wayne reached an agreement with Universal Pictures
on the financial and distribution arrangements for the film.64
However, trouble soon flared once the Pentagon read the draft scripts.
These were penned by the experienced screenwriter and Vietnam veteran
James Lee Barrett, whose earlier work curiously included On the Beach, with
some input from John Wayne himself. Image-conscious elements within the
armed services had actually bridled at the gung-ho nature of Moores book.
Worse still from their perspective, the novel depicted the South Vietnamese
army (ARVN) as corrupt and cowardly; mocked do-gooders wanting to fight
the war by social work; and showed the Special Forces violating international
agreements, condoning torture, and employing bandits, opium-smugglers and
prostitutes.65 Having paid Moore roughly $75,000 for the rights to his bestseller, Michael Wayne wanted the movie to follow its dramatic contours as
closely as possible. Baruch, on the other hand, had got the impression early
on from Wayne that the film would be a very loose adaptation, and had passed
this on to the Pentagon in order to allay its initial scepticism.66
In order to write as good a script as possible, James Lee Barrett immersed
himself in the details of operational conditions in Vietnam, even asking the
director of press information at CBS Television about radio communications
in the field.67 In the summer of 1966, Barrett travelled to the Vietnamese front
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Fatherly fatigues: the Duke signing autographs during his trip to Vietnam in June 1966. Batjac
Productions, Inc.
line under the Defence Departments auspices. Whilst there, his camp came
under fire, and it was this experience, plus that of John Waynes in June and
Moores plot, that formed the basis of Barretts rough drafts. On reading the
first of these, a panel including the Defence Department, State Department,
army and Green Berets turned it down flat. In the panels opinion, the script
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was riddled with technical and strategic errors, the most obvious being the
portrayal of a covert Green Berets mission into North Vietnam to seize a
high-ranking communist ocial without the South Vietnamese governments
permission. This gave the politically dangerous impression that the US Special
Forces were a law unto themselves in Vietnam.68
Barrett and Michael Wayne complied with the long list of changes suggested by Baruch, despite the damage they thought this would do to the
movies commercial and propagandistic success. Understandably, they
believed they had no choice. For all his fathers political and cultural leverage,
Michael knew that the Defence Department held the whip hand over filmmakers. Unless Baruch ocially sanctioned the script, the helicopters, jeeps,
uniformed extras and so on needed to make the film look like the real thing
would be withheld.69 After examining Barretts third draft script, in March
1967, the Defence Department formally agreed to assist the production, provided further modifications were made. These, again, went beyond technicalities, and aected the movies political coloration. All references to the
Vietnamese conflict being a civil war were to be cut. Instead, South Vietnam
was to be presented as an independent country under attack from an aggressive neighbour. A scene showing the Green Berets condoning the ARVNs
brutal treatment of prisoners had to be excised because it was, in the words
of the Defence Department Public Aairs Oce, grist for the opponents of
United States policy in Vietnam.70 In June, just before production was due to
start, the whole project nearly collapsed. Universal withdrew any further
financial support, ostensibly due to perceived weaknesses in the screenplay
but also because of the wars increased notoriety. A new financial backer,
Warner Bros.-Seven Arts, swiftly filled the void, doubtless encouraged by the
full backing the military now promised the film.71
Having spent eighteen months working to ensure that this important movie
would present a polished image of both the militarys actions and the White
Houses Vietnam strategy, the Department of Defence did all it could to add
authenticity to the production. While searching for a location that could double
as Vietnamese jungle country, John Wayne had initially thought of shooting the
movie in Okinawa. Following a suggestion from the army, he eventually settled
on the rugged terrain within the US Infantrys 285-square-mile base at Fort
Benning in Georgia, where the militarys logistical support would be close to
hand.72 As well as allowing Batjac to film at Fort Benning, Fort Bragg and nearby
airfields, the Pentagon granted the company access to a staggering array of
equipment, including jeeps, captured Viet Cong weapons, armoured personnel
carriers, tanks and helicopters. It supplied Batjac with over 350 army personnel,
and obligingly put on leave a platoon of Hawaiian-Americans training in
Massachusetts to play the Oriental roles. Waynes art director Walter Simmonds,
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218
The new Cold War enemy within the media: Lt. Col. Kirby (John Wayne) and journalist George
Beckworth (David Janssen) prepare to lock horns on the set of The Green Berets (1968). Batjac
Productions, Inc.
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Keeping cool in a hot Cold War: while the rescued villagers panic and helicopters swarm, Lt. Col. Kirby
(John Wayne) is a model of military fortitude as he calls up the air force to wipe out Charlies positions in
Dodge City. Publicity poster for The Green Berets (1968). Batjac Productions, Inc.
Stilwell, at Fort Bragg.81 Kirbys unit visits a local hamlet, where they find the
chief mutilated and the little girl Beckworth had met the night before raped
and murdered. This is a turning point for the liberal reporter, who has already
exchanged his safari suit for combat fatigues; it finally dawns on him why
Americas defence of South Vietnam is so important. Here, The Green Berets
was reversing the actual experience of many American journalists, like Neil
Sheehan and David Halberstam, who arrived in Vietnam thinking the war was
worthwhile and necessary, but who ended up thinking otherwise.82
Kirby is then summoned to Da Nang, where he learns the South
Vietnamese government wants the Green Berets help in a scheme to kidnap
a VC general, using a beautiful South Vietnamese model as bait. While he is
away, the VC launches a full-scale assault on the camp. Like the Texans
besieged at the Alamo, the Green Berets are vastly outnumbered and take hit
after hit as they fight the faceless hordes. This time the Americans can claim
victory, though. Beckworth loads ammunition for the besieged combatants;
Hamchunks puppy is killed by a rocket blast and given a proper Christian
burial; and the Green Berets corral the cowering villagers in a bunker. Just as
220
everything looks lost, Kirbys platoon comes to the rescue, with the help of
US air force strikes. Kirby orders everyone to fall back temporarily, leaving
the air force to mop up the pillaging VC from a safe distance and his troops
to reoccupy Dodge City. The battle is over. True grit and superior technology have beaten fanaticism and brute force.
The Green Berets have served their country and the body bags testify to
the value of their international cause. Beckworth is heading home, having
abandoned both his journalistic detachment and his newspapers prejudices.
If I say what I feel I may be out of a job, he tells Kirby, implying a liberal
media conspiracy against the war. Well always give you one, is the reply.
Meanwhile, Kirbys work is not complete. After comforting the camp
wounded, what remains of his unit daringly parachutes behind enemy lines to
snatch the lascivious VC general from his palatial villa. Living amidst faded
colonial splendour and served champagne and caviar by a bevy of servants,
the general epitomises communist notions of equality. Things go without a
hitch, as the trussed captive is hoisted spectacularly into the air by balloon and
thence onto an over-flying American aircraft.
But there is a sting in the tail. On the way back, Petersen dies a horrible and
shocking death when he steps into a sloop knot and is impaled on a pungistick-filled wall. When the choppers return to base, Hamchunk is distraught
when his beloved Peter-San fails to appear. What will happen to me now?,
he asks Kirby. You let me worry about that, Green Beret, Kirby replies,
handing him Petersens beret. Youre what this is all about. In the final shot,
infamous for depicting the sun setting in the east, the two heroes walk away
hand in hand as the theme tune strikes anew.
RACIST AND IMMORAL AND A BOX OFFICE HIT
Being the first major film about Vietnam and a John Wayne vehicle, The Green
Berets was always going to attract significant interest. However, in the three
years it had taken to make, for Americans the war in Vietnam had grown from
a blip on the map somewhere in Southeast Asia to a reality that might claim
the life of the boy next door. When the movie debuted, in July 1968, there
were half a million American troops in South Vietnam and the war was at the
very top of the US political agenda. Graphic television reports of communist
guerrillas penetrating the inner confines of the US embassy in Saigon during
the Viet Congs Tet oensives of January-February 1968 had made the
Johnson administrations claims of imminent or inevitable victory look ridiculous. At the end of March, partly due to these reports, LBJ had announced a
halt to the bombings of North Vietnam in the hope of sparking peace talks
with the enemy, and declared his withdrawal from the presidential race.83 This
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came as a blow to John Wayne, who had hoped The Green Berets would help get
LBJ re-elected as the Democratic party candidate.84 By the summer of 1968,
polls indicated the American people were deeply divided over the war. The
violence this caused, plus the assassinations of Martin Luther King, Jr., in
April and Robert Kennedy in June, added to a sense of genuine national
crisis.85
Reaction to The Green Berets reflected this highly charged political atmosphere. As might be expected, opponents and supporters of US policy in
Vietnam latched on to the movie for their own propaganda purposes. The
films premiere in New York City, for instance, was picketed by protestors
sponsored by the Veterans and Reservists to End the War in Vietnam.86 Wayne
had got used to the drubbing his films received from critics over the years, but
in this instance many were so vitriolic as to be foaming at the mouth. Renata
Adler, chief film critic at the New York Times, led the case for the prosecution,
calling The Green Berets vile, insane and dull. In Glamour magazine, Michael
Korda, influential publisher and son of the famous British film production
designer, Vincent Korda, condemned the movie as a simple-minded tract in
praise of killing, brutality and American superiority over Asians. I do not
know how it would be possible to produce a more revolting picture, he continued, short of giving Martin Bormann several million dollars to make a
Technicolor movie showing that Auschwitz was a wonderful place to live.87
Richard Schickel, writing in Life, agreed that the film was stupid and primitive, but argued that modern audiences were too sophisticated to find Waynes
recycled Second World War and early Cold War propaganda palatable.
Peaceniks may safely leave their picket signs at home, he concluded, The
Green Berets is its own worst enemy. The trade papers Hollywood Reporter and
Variety said much the same thing. Variety thought the script so loaded with
corn and cardboard that hawks will tend to be embarrassed, while doves
will be embarrassed for the hawks.88
The Green Berets flaws stood out a mile to the discerning viewer. It was
clichd and polemical, much of the acting was wooden, the direction pedestrian, the editing lethargic, and at 141 minutes, it would test the patience of a
saint. The Defence Departments script interventions had not only delayed
production for a critical two years, thus depriving audiences of a clear pro-war
statement before opposition had coalesced. They had also stripped away some
of the more dramatic and entertaining aspects of Moores book. The filmmakers use of army manpower and hardware came at a price too: Wayne
often got lost on screen amidst the cast of thousands and military gadgetry.
On top of all this, The Green Berets looked dated in an age increasingly dominated by television. Contrary to received opinion then and now, Americas television networks largely supported the government throughout the Vietnam
222
Uncle Sam still needs you! Publicity for The Green Berets (1968) made a virtue of the films oldfashioned values. Batjac Productions, Inc./ Warner Bros. Entertainment, Inc.
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War, albeit in a less strident tone than The Green Berets. However, by mid-1968
many television viewers had seen enough live-action footage of Americans
burning Vietnamese villages and napalming children to realise Waynes treatment of the war looked decidedly sanitised and one-sided.89
And yet, despite these weaknesses, The Green Berets did excellent business
at the box oce. Having cost roughly $7 million to make, it grossed nearly $11
million domestically in its first year, and roughly $9 million overseas. This
made it one of the ten biggest earners of 1968, and one of the most lucrative
Warner Bros. releases of the 1960s.90 Waynes star appeal can partly account
for this, together with Americans desire for adventurous war movies. But
could it not also be that critics like Schickel underestimated the appeal of the
movies potent mixture of patriotism, anti-communism and courage under
fire? The New York Times published a number of letters challenging Renata
Adlers negative review. One, written by a former Green Beret, William P.
Farrell, thought Waynes film was fast-moving, depicted American Special
Forces accurately and put the Vietnam War in perspective. Other ex-Green
Berets also publicly approved of the film, while the New Yorkers Penelope
Gilliatt, who despised the movies patronising attitude towards the
Vietnamese, noted how audiences cheered the death of Viet Cong soldiers.91
Perhaps some of these viewers liked The Green Berets very unrealism. As Gary
Wills has written, People who did not want to know about the actual Vietnam
War could feel that the national unity and resolve of the Second World War
might turn around this strange new conflict in the far o jungles of the East.92
Other viewers might have seen the movie just as Michael Wayne did, as a
cowboys and Indians film in which the Americans are the good guys and the
Viet Cong are the bad guys.93 The Green Berets aims were as limited as its style.
Like most eective propaganda, it sought to reinforce not convert, by tapping
into the publics deeply ingrained beliefs.
Not surprisingly given the films hyper-American flavour, some overseas
viewers berated The Green Berets. The movies opening night in Frankfurt in
West Germany, for instance, was marred by rioters chanting Ho Chi Minh and
waving America Go Home flags. In Amman in Jordan, hundreds of rioters
smashed up a cinema when American fighter planes appeared towards the end
of the movie. The films notoriety dented box oce takings in some countries.
Denmark, for example, banned its exhibition totally following fights between
riot police and anti-American demonstrators outside theatres. Elsewhere, such
as in France and Japan, demonstrations outside venues showing The Green Berets
against both the Vietnam War and the US militarys presence in their country
helped draw capacity crowds.94 Reports of these anti-American protests probably assisted the film commercially and politically back in the United States,
where Wayne presented himself as the nations standard-bearer. Rumours of
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critics and opponents of the Vietnam War said at the time. For a brief moment
after The Green Berets release, the public spotlight shone on the relationship
between Hollywood and the military. Democrats in Congress, led by Senator
James Fulbright, complained that Batjac had been vastly undercharged for the
loan of military hardware and manpower during the making of The Green Berets,
and consequently that taxpayers had paid for a movie that many of them considered illegitimate pro-war Defence Department propaganda. John Wayne
reacted to this in typically combative fashion, by threatening to horsewhip
those who accused him of swindling the Pentagon and the American people.98
In fact, the golden age of the Hollywood-Pentagon axis had already passed
before this embarrassing episode. Following the lead given by On the Beach in
1959, a handful of military films questioning nuclear deterrence had been
made in the mid-1960s without Defence Department cooperation. The most
powerful of these were Sidney Lumets Fail Safe (1964) and James Harris The
Bedford Incident (1965). John Frankenheimers drama Seven Days in May (1964)
had even toyed explicitly with the military-industrial complex theme by
showing a hawkish air force commander (played by Burt Lancaster) plotting
the overthrow of the US government in order to prevent the ratification of a
disarmament treaty.99 Growing public protests against the militarys activities
in Vietnam in the late 1960s led to a further weakening of HollywoodPentagon ties, and as a result the militarys image on screen reached a low point
in the mid-1970s. It was then rehabilitated during the Second Cold War of the
1980s, courtesy of renewed cooperation on prestigious anti-communist
movies like Clint Eastwoods Heartbreak Ridge (1986), which celebrated the
1983 Marine invasion of Grenada, and Tony Scotts Top Gun, which, with Tom
Cruise playing the lead role, glamorised the life of navy fighter pilots and was
the nations highest-grossing movie of 1986.100
At the height of the Vietnam War, the US government secretly undertook
all kinds of propaganda activities to blunt the anti-war movement, even
sending pro-war letters to itself to foster the impression of support.101 When
these dubious measures later came to light, they had the eect of making John
Waynes The Green Berets look harmlessly nave: an openly crude attempt to
reassert Americas imperial ethos by a dated film star in the television age. Yet
we should remind ourselves of the critical role played by the US armed services in the making of The Green Berets and literally hundreds of other
Hollywood films during the Cold War. These include the scores of Vietnam
War movies produced after the conflict formally ended in 1975, many of
which helped Americans come to grips with its defeat. In dierent ways, John
Wayne and The Green Berets helped inform a significant number of these
return-to-Nam movies. Two of a surreal nature Francis Ford Coppolas
Apocalypse Now (1979) and Stanley Kubricks Full Metal Jacket (1987) played
226
A cowboy in combats
227
7 Michael Munn, Gregory Peck (London, 1998); Film Daily, 27 April 1944; Time,
22 March 1954; Monthly Film Bulletin, March 1988, p. 89. On the eorts made
by the Nixon White House to use federal machinery to screw its political
opponents see the records of the Watergate Special Prosecution Force at
www.archives.gov/research/independent-counsels/watergate (24 February
2006).
8 Public Papers of the Presidents: Dwight D. Eisenhower, 19601961 (Washington, DC,
1961), pp. 103740.
9 On the military assistance that was given to William Wellmans highly successful
Great War aerial epic Wings (1927), for example, see New York Times, 13 August
1927, p. 10; Stars and Stripes, 28 March 1961, pp. 1213.
10 Variety, 5 September 1928, p. 14; New York Times, 14 September 1929, p. 17;
Variety, 8 April 1931, p. 18; New York Times, 21 July 1934, p. 14; Motion Picture
Daily, 31 January 1935, p. 11.
11 Robert Sklar, Movie-Made America: A Cultural History of American Movies (New
York, 1975), p. 249.
12 Suid, Guts and Glory, pp. 1367, passim; Suid, Film and Propaganda in America, esp.
pp. 83186.
13 Suid, Guts and Glory, pp. 13687, 21045.
14 New York Times, 16 April and 27 April 1950; Variety, 12 April 1950, p. 6.
15 Variety, 5 June 1963; Monthly Film Bulletin, August 1963, p. 117.
16 John Whiteclay Chambers and David Culbert (eds), World War II, Film and
History (New York, 1996). Of course, Americas was not the only film industry
to manipulate the Second World War for Cold War purposes. See, for instance,
Christiane Mckenberger, The Anti-Fascist Past in DEFA Films, in Sean Allan
and John Stanford (eds), DEFA: East German Cinema, 19461992 (New York,
1999), pp. 5876. On the relationship between 1950s American television documentary series about the Second World War and the Cold War see Bernhard,
Television News, pp. 1439. Out of interest, 44 per cent of the Americans surveyed in a September 1985 New York Times poll did not know that the Soviet
Union and the United States had fought on the same side in the Second World
War; a smaller number within that group 28 per cent of the whole sample
thought that the two countries had actually fought against each other. New York
Times, 10 November 1985, p. 40.
17 Christian Appy, Well Follow the Old Man: The Strains of Sentimental
Militarism in Popular Films of the Fifties, in Kuznick and Gilbert, Rethinking,
pp. 74105.
18 Militant Liberty Outline Plan, 5 November 1954, OCB Central Files, Box 70,
OCB 091.4 Ideological Programs (File #1): DDEL (8); Proposed Implementation Plan for Project Action, 15 July 1955, OCB Central Files, Box 71,
OCB 091.4 Ideological Programs (File#3) (4): DDEL. Broger was Deputy
Director of the Armed Forces Information and Education programme between
1956 and 1961. During his tenure, it produced radio programmes and films with
titles such as Freedom and You and Red Nightmare, and developed ties to a number
228
19
20
21
22
23
24
25
26
27
A cowboy in combats
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
229
Modern Military Records, RG 226, E92, Box 32, F. 22087, Jimmy Carter Library
and Museum, Atlanta, Georgia.
Wayne interview, Playboy, May 1971, p. 4; Charles John Kieskalt, The Ocial John
Wayne Reference Book (New York, 1993), p. 176; BoxOce, 23 August 1971.
Wills, Wayne, p. 159
Wayne interview, Playboy, May 1971, p. 1.
Wayne quoted during filming, in Donald Shepherd, Robert Slatzer and Dave
Grayson, Duke: The Life and Times of John Wayne (London, 1985), pp. 2034, 225;
Wayne to Parsons, cited in Randy Roberts and James S. Olson, John Wayne,
American (Lincoln, NE, 1995), p. 471; FBI press cutting, 9 November 1960:
http:foia.fbi.gov/wayne/wayne.pdf (5 October 2005).
Michael Munn, John Wayne: The Man Behind the Myth (New York, 2004), pp. 26,
1258. Munns sources are not as strong as they might be and include the actor
Orson Welles and Russian filmmaker Sergei Bondarchuk.
Wills, Wayne, p. 13; Oriana Fallaci, Interview with History (London, 1976), p. 41.
Ron Kovic, Born on the Fourth of July (New York, 1976), pp. 43, 545, 72, 98. A
movie version of Kovics memoir was released in 1989 under the same title,
directed by Oliver Stone. See also Philip Caputo, A Rumor of War (New York,
1977), p. 6; W. D. Ehrhart, Why I Did It, Virginia Quarterly Review, Vol. 56, No.
1, Winter 1980, pp. 1931, esp. p. 26; Michael Herr, Dispatches (New York, 1977),
pp. 34, 1889, 209. A journalist during the Vietnam War, Herr would later
narrate Francis Ford Coppolas Vietnam epic Apocalypse Now (1979) and co-write
Stanley Kubricks Full Metal Jacket (1987).
Ron Briley, John Wayne and Big Jim McLain (1952): The Dukes Cold War
Legacy, Film and History, Vol. 3, No. 1, 2001, pp. 2833; Steve Zmijewsky, Boris
Zmijewsky and Mark Ricci, The Complete Films of John Wayne (Secaucus, NJ, 1983),
pp. 2002.
Davis, Wayne, p. 26; Los Angeles Times, 5 October 1971.
Wills, Wayne, p. 201; Hollywood Reporter, 8 July 1965; Wayne interview, Playboy,
May 1971, pp. 1, 7; Los Angeles Times, 8 May 1969.
FBI press cutting report from July 1961on Waynes role as a commentator on
the Defence Department film, Challenge of Ideas (1961), and FBI Special Agent
Command to J. Edgar Hoover about a National Geographic Magazine article, 2 June
1960: http:foia.fbi.gov/wayne/wayne.pdf (5 October 2005).
Hoover to Wayne, 19 March and 8 April 1970: http:foia.fbi.gov/wayne/
wayne.pdf (5 October 2005).
Wayne interview, Playboy, May 1971, p. 2; FBI Special Agent Command, Los
Angeles, to J. Edgar Hoover, 23 April 1959: http:foia.fbi.gov/wayne/wayne.pdf
(5 October 2005).
www.anb.org/articles/18/18-01223.html (6 October 2005).
Smith, Looking Away; Doherty, Projections, p. 276.
Susan L. Carruthers, The Media at War (Basingstoke, 2000), p. 254. The North
Vietnamese were prolific producers of films about the war while it was being
waged. The French, Canadians, Soviets, East Germans and Cubans also made a
230
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
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232
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
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A cowboy in combats
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95 New York Times, December 1967; Washington Post, 18 December 1967; Wayne
interview, Playboy, May 1971, p. 6.
96 Gustav Hasford, The Short-Timers (London, 1979), p. 38.
97 MPSVB, RG 306.06279, Vietnam! Vietnam!, USNA; John Ford Papers, Box 3,
correspondence between Ford and Bruce Herschenson, September-December
1968, and Box 8, f. 6, LLUI; De Viney, History of USIA Film and Television,
ch. 3; Fred Kaplan, Vietnam! Vietnam!, Cineaste, Vol. 7, No. 3, 1976, pp. 203.
98 Hollywood Reporter, 26, 27 and 30 June 1969; Los Angeles Times, 27 June 1969;
Variety, 2 July 1969.
99 Suid, Guts and Glory, pp. 23546; Michael Coyne, Seven Days in May: History,
Prophecy and Propaganda, in Anthony Aldgate, James Chapman and Arthur
Marwick (eds), Windows on the Sixties: Exploring Key Texts of Media and Culture
(London, 2000), pp. 7090.
100 Suid, Guts and Glory, pp. 55870, 494502.
101 Wells, The Anti-Vietnam War Movement, pp. 1201.
102 Peter Lev, American Films of the 70s: Conflicting Visions (Austin, TX, 2000), p. 122;
Thomas Doherty, Full Metal Genre: Stanley Kubricks Vietnam Combat
Movie, Film Quarterly, Vol. 42, No. 2, 19889, pp. 2430.
103 Suid, Guts and Glory, pp. 6703; Badsey, War Reporters, pp. 24950.
104 H. Bruce Franklin, Vietnam and Other American Fantasies (Amherst, MA, 2000),
p. 15. On the political multivalence of Michael Ciminos The Deer Hunter see
Michael Ryan and Douglas Kellner, Camera Politica: The Politics and Ideology of
Contemporary Hollywood Film (Bloomington, IN, 1988), pp. 2006.
105 Guardian, 1 March 2002, p. 16; www.anb.org/articles/18/18-01223.html
(6 October 2005). The Conquerer was a film about Genghis Khan, directed by
Dick Powell.
CHAPTER 8
I will now read a short wire that I have been asked to read by the Vietnamese
people from the delegation for the Viet Cong at the Paris peace talks: Please
transmit to all our friends in America our recognition of all that they have
done on behalf of peace and for the application of the Paris accords in
Vietnam. These actions serve the legitimate interests of the American people
and the Vietnamese people. Greetings of friendship to all American people.
Bert Schneider, speech at the 47th Annual Academy of
Motion Picture Arts and Sciences Awards, Dorothy
Chandler Pavilion, Los Angeles, 8 April 19741
235
of the Cold War in the early 1980s, did Hollywood, we are told, rekindle its
interest in the conflict.
In fact, a closer look at Hollywood movies of the seventies reveals that the
Cold War remained the subject of entertainment and debate at the cinema
throughout the decade. In some respects Hollywood continued to plough a
familiar furrow. Just as it had done for years, Hollywood presented Soviet militants as an on-going threat to American national security in such movies as Telefon
(Don Siegel, 1977). Sci-fi movies like A Boy and His Dog (L. Q. Jones, 1975), an
underground cult hit, continued to play with the theme of post-nuclear-war existence. And politically conservative bodies like the Institute for American
Strategy, an arms lobby directed by former high-ranking military ocers and
defence contractors, continued to produce 16mm films for non-theatrical exhibition. The Institutes Only the Strong (Sheldon Lettich, 1972), for instance, issued
a stern warning against arms limitation agreements with Moscow by representing Soviet military strength as superior to the Pentagons. Only the Strong was distributed widely among church groups, veteran organisations and schools.4
However, what distinguishes the 1970s from other decades of the Cold
War is the degree to which Hollywood challenged shibboleths about the conflict. This shift in approach can be attributed to institutional and economic
changes in Hollywood itself, to wider societal changes in the United States,
and to the pronounced thaw in East-West relations in the late sixties and seventies. Combined, these three developments shifted the centre of gravity
within the state-film network slightly to the left. Conservatism was on the
defensive both inside and outside Hollywood during this period. As a result,
opportunity knocked for a minority of younger, artistically unconventional
and politically liberal filmmakers to make the sort of critical statements about
the Cold War hitherto deemed o-limits.
An earlier chapter in this study examined the dynamics of Hollywood Cold
War deviance in the 1950s. I now want extend that analysis, in particular by
explaining why and how that deviance had developed a sharper edge by the
mid-1970s. As we shall see, during the seventies certain elements within
Hollywood cast a highly sceptical eye on US foreign policy and on a range of
Cold War political institutions. My chief focus, though, will be on two movies
that, in very dierent ways, expressed deep disillusionment with Americas
Cold War national security state. Each was made by directors with roots
outside Hollywood. Each probed an issue that caused Washington extreme
political embarrassment during the 1970s. And each probably had a negligible
impact on public and political opinion, despite the controversy they provoked
and claims to the contrary since.
The first, Peter Davis Vietnam documentary Hearts and Minds (1974),
sought to punch holes in Americas whole Cold War mindset, and accused
236
237
protagonists and their social alienation. These and other films expressed a
profound disaection with Americas social and political institutions, if not
Americas whole value system (ambition, self-betterment and patriotism).
Stylistically too, these films challenged the tightly structured and goal-oriented
narratives of classical Hollywood. Many eschewed tidy or cheerful endings, or
showed disdain for black-and-white notions of villainy and heroism. Most
purveyed a sense of personal disillusionment or national malaise.6
New Hollywood was, of course, also linked to the social and political
upheavals the United States experienced in the 1960s and the 1970s. The
violent protests against the American involvement in Vietnam, and the ultimate loss of the war, stand out among these. Yet there were many other issues
and events that helped radicalise filmmakers and audiences, including the
assassination of public figures, the intensification of the civil rights movement, the womens movement, the Watergate scandal, the oil shock following
the 1973 Yom Kippur War, and revelations of CIA wrongdoings. These all
combined to produce something of a crisis of faith in the American political
system in the 1970s.7 At the same time, concrete evidence of East-West coexistence Nixons visits to Moscow and China in 1972, for example, or the
Helsinki Accords of 1975, which saw the superpowers enshrine human
rights weakened Washingtons hold over many people. Put simply, oldfashioned calls for anti-communist vigilance failed to have the same resonance
when American and Soviet astronauts were meeting in space, or when the
United States was sending vast shipments of grain to the Soviet Union each
year to prevent the Russian people starving.8
The state-film network underwent changes of its own in the face of these
developments. New Hollywood represented something of a generational
shift within the film industry. Many of the old guard of Hollywood Cold
Warriors, like Louis B. Mayer, Cecil B. DeMille, Walt Disney, Ward Bond and
Eric Johnston, had died in the late 1950s and 1960s. Others, like Merion
Cooper and John Ford, had retired. Unlike these men, many of the most powerful players in Hollywood in the 1970s among them the executives Ned
Tanen and Barry Diller, who ran Universal and Paramount respectively, the
directors Martin Scorsese and William Friedkin, and the actors Robert De
Niro and Warren Beatty had neither developed personal ties with the government during the Second World War, nor been intimidated by HUAC during
the Second Red Scare. A number of them were liberals, or even radicals,
who were far less deferential to authority. As we shall see, a few, like Peter
Davis, actively opposed aspects of the state-film network, particularly the
Hollywood-Pentagon axis.
The search for new talent during the late 1960s and 1970s also opened up
the film industry to greater outside influence, be it in the shape of television
238
239
Bert Schneider was the very symbol of the institutional and political
changes that took place at the higher reaches of Hollywood in the late 1960s
and early 1970s. The son of a high-ranking studio executive at Columbia
Pictures, and the eminence grise of the American New Wave,13 Schneider
was born in 1933. Having started out working for Columbias television arm,
Screen Gems, in New York in the mid-1950s, he moved to California in 1965.
There, he went into partnership with director Bob Rafelson, and the two of
them produced the short-lived but successful television series The Monkees.
Together with Stephen Blauner, Schneider and Rafelson then formed the production company BBS (Bert, Bob and Steve), and broke into the big time
when Dennis Hoppers Easy Rider, the first and the most profitable of the
youth-oriented road pictures, was released in 1969.14
On the strength of Easy Riders success, BBS concluded a deal with
Columbia that allowed Schneider and his partners to produce six films
without interference, so long as each cost no more than $1 million. Further
hits with Five Easy Pieces (Bob Rafelson, 1970) and The Last Picture Show (Peter
Bogdanovich, 1971) followed. In the meantime, Schneiders maverick lifestyle
increasingly mirrored that of his films lead characters. He became a renowned
philanderer and heavy drug user, who was rumoured to pass out joints at
Columbias board meetings. Schneiders strong political convictions were
exhibited inside and beyond Tinsel town. In 1972, when Charlie Chaplin controversially returned to the United States for the first time since being politically exiled during the McCarthy era to pick up an honorary Oscar, Schneider
orchestrated the old stars rehabilitation by producing a documentary on him.
In the late 1960s and early 1970s, Schneider financed a range of dissenting
groups, among them anti-Vietnam War activists and the militant Black
Panther movement.15
In June 1971, the New York Times published The Pentagon Papers, a devastating internal history of the US governments conduct of the Vietnam War
leaked by a former Defence Department analyst, Daniel Ellsberg. When
President Nixon decided to prosecute Ellsberg, Schneider became deeply
involved in his defence eort, the Pentagon Papers Peace Project. Inspired by his
work with the Project, Schneider decided the country needed a powerful documentary on the war, one that would give the opposite viewpoint to that
expressed by The Green Berets. After advice from Bob Rafelson, in mid-1972
Schneider telephoned Peter Davis, a writer and documentary producer for
CBS News.16
The 35-year-old son of a novelist and a screenwriter, Davis had previously
worked for the New York Times and had a reputation for provocative telejournalism in politically sensitive subjects. He was best known for two CBS films:
Hunger in America, which in 1968 had attacked the federal governments food
240
stamp programme, and the Emmy-winning The Selling of the Pentagon. Broadcast
in primetime in February 1971, this documentary had examined the increasing
utilisation and cost to the taxpayers of public relations activities by the militaryindustrial complex. It detailed how the media were managed by the Pentagon,
and, among other things, highlighted the role actors John Wayne and Jimmy
Cagney as well as respected journalists Chet Huntley and Walter Cronkite had
played in helping to militarise American society, a process which, the film
argued, had underpinned the escalation of war in Vietnam through the 1960s.
The Selling of the Pentagon caused a stink in Washington. Vice-President Spiro
Agnew and others criticised its reconstructed interviews, and a Congressional
subcommittee subpoenaed the CBS president, Frank Stanton, for the films outtakes. His refusal to do so, a decision which was ultimately backed by the House
of Representatives in July 1971, represented, according to media historian
Garth Jowett, a clear, historic statement that the television networks could not
be made to bend to government control in the technological era.17
Jowett may well be correct, but at the time Davis believed CBSs run-in with
the government induced greater political caution within the network. In the
summer of 1972 he therefore relinquished his secure job in New York and
took up Schneiders oer, with the aim of saying something about the
Vietnam War that the confines of a major television institution would not
allow. The $1 million Schneider provided for the project (from Columbias
kitty) was then an enormous sum for a documentary, enabling Davis to shoot
eectively what he wanted.18 Initially, Schneider and Davis project started o
as a study of the Ellsberg Pentagon Papers trial, but it soon expanded way
beyond this and even beyond the subject of Vietnam itself. Davis ultimately
settled on addressing three questions: why did we go into Vietnam in the first
place? What was it we actually did there? And what did this doing do to us?
In seeking answers to these questions, Davis and his colleagues conducted
months of research that involved reading scholarly and popular literature,
watching footage from the most filmed of all wars, and travelling around the
United States in order to find out how people felt about their country and the
intervention in Vietnam. Starting in July 1972, Davis and his team also carried
out over fifty on-camera interviews with US policy-makers and high-ranking
military ocers, as well as American veterans, the relatives of dead combatants, and Vietnamese leaders. This was a punishing schedule physically and
psychologically. After one particularly heartbreaking interview of the parents
of an American pilot killed in action, the chief cameraman, Richard Pearce,
briefly considered leaving documentary work because of the emotional toll it
was taking.19
In late 1972, Davis spent two months filming in South Vietnam with
Pearce, Hanoi having turned down his requests to visit the North. Despite
241
only being in his twenties, Pearce, a naval ocers son, had already made a
name for himself working on a range of socially conscious films. These
included Emile de Antonios documentary about Vietnam, In the Year of the Pig
(1968), and Michael Wadleighs countercultural classic Woodstock (1970).
Pearce was able to lend Davis film greater intimacy by using lightweight and
less obtrusive cameras in a variety of locations: sports arenas, brothels,
kitchens and funeral parlours, for instance.20 This emphasis on the cameras
role in the film was crucial to Davis, who stressed the need to capture the
experience of war viscerally and directly. He wanted to make a complete film
about what network executives called the dead air of television reporting, the
brief shots that served as a preamble to the correspondents commentary. In
Daviss opinion, the TV correspondents mediatory role had the eect of
turning war into an abstraction, thus killing immediacy and emotion. His documentary would therefore have no narration, it would incorporate pregnant
silences during interviews, and it would eschew the familiar chronological
format of serious journalism. Its vrit style was based on that developed by
Frederick Wiseman and D. A. Pennemaker in the 1950s and 1960s.21
Davis amassed over 200 hours of footage shot across the United States
and in South Vietnam between July 1972 and August 1973, plus another 20
hours of stock material incorporating newsreels, telecasts and scenes from
Hollywood movies. The editing process proved particularly stressful. Davis,
Susan Martin and Lynzee Klingman, another veteran of In the Year of the Pig,
each worked on separate sequences, regrouping to view each others rough
cuts. This painstaking work took over a year until, by early 1974, they had
boiled the footage down into a palatable 112 minutes. By that stage Davis had
called the documentary Hearts and Minds. Like The Selling of the Pentagon, the title
alluded to Washingtons Cold War propaganda machinery. More pointedly, the
words were lifted from a speech Lyndon Johnson had delivered at the height
of the Vietnam War, in which the president had declared that the ultimate
victory will depend on the hearts and minds of the people who actually live
out there. Johnsons statement had since come back to haunt him. Davis film
would show how, in his opinion, the Americans war had torn Vietnamese
lives apart.22
FIRST AN UNDECLARED WAR NOW AN UNSEEN FILM
As the finishing touches were being put to Hearts and Minds, rumours spread
that it would never be released. In 1973, Columbia faced bankruptcy, having
racked up a pre-tax loss of $72.5 million, the third highest annual loss in the
studios history. As a result, a major shareholder, the investment firm Allen
and Co., engineered a coup. While Bert Schneider was on a trip to communist
242
China, his father, Abe, was dumped as Columbias president and replaced
by David Begelman, late of the Hollywood agency Creative Management
Associates. Tensions soon arose between the new hierarchy and BBS, with the
latter convinced that Begelman wanted to rid Columbia of the last vestiges of
the Schneider family. Bert had not told the old Columbia regime a thing about
Hearts and Minds. The deal that BBS had secured with the studio back in
196970 to make six $1 million films had come with no strings attached, a
highly unusual arrangement that reflected the confidence Columbia then had
in a production company that had turned a $500,000 investment in Easy Rider
into $19 million profit. However, BBS had recently lost its Midas touch, with
A Safe Place (Henry Jaglom, 1971) and The King of Marvin Gardens (Bob
Rafelson, 1972) both failing at the box oce. Consequently, when Begelman
and his associates discovered that Schneider was spending their $1 million on
a documentary, rather than a mainstream feature, they were livid. In
December 1973, Columbia sent BBS a letter cancelling the sixth, unnamed
picture, and withheld money due to Schneider from his previous films.23
In early 1974, Begelman agreed to take Hearts and Minds to the Cannes Film
Festival that May and asked Schneider for a rough cut to screen for Columbias
board of directors. Schneider refused, calling the request weird, but in April
an incomplete version of the film was shown to Columbias lawyers and front
oce personnel. Afterwards, Begelman told Schneider that Columbia was in
a precarious financial condition and that he feared the movie would bring
reprisals from bankers, presumably because of its politically controversial
content. Columbias general counsel, Burton Marcus, also doubted whether
BBS had obtained all the necessary releases from interviewees in the film, thus
opening up the prospect of Columbia being sued. The next month, over
Begelmans objections, Schneider screened Hearts and Minds to a wildly receptive Cannes audience. BBS also hit back at Columbia legally and morally. It
acquired an extra $25 million worth of liability insurance coverage, and told
the press that it is hard to imagine a case in which First Amendment rights
are more important . . . we do not believe that the film gives rise to viable
claims of substance for defamation, invasion of privacy, or related matters.24
However, Columbia was not impressed and due to a combination of factors
corporate cautiousness, financial prudence and informal political censorship continued to balk at distributing the movie. Columbias greatest fear
seems to have been that Hearts and Minds would lead to the boycotting of the
companys other films. By this stage, liberal journalists had started to smell a
rat. First an undeclared war now an unseen film, protested Stephanie
Harrington in the New York Times.25
Eventually, amidst threats of legal action from BBS, in late 1974 Columbia
sold Hearts and Minds to a new independent company headed by Henry Jaglom
243
and Howard Zucker, Rainbow Pictures, for $1 million. Jaglom had made A
Safe Place for BBS, and had been trying for several years to produce his own
Vietnam-themed movie, Tracks, with Dennis Hopper, who had directed and
starred in Easy Rider. Rainbow quickly secured a distribution deal with Warner
Bros., thus enabling Hearts and Minds to have a brief commercial run in
December 1974 in order to be eligible for the Academy Awards.26 Then, just
as the film was about to go into general distribution in early 1975, one-time
LBJ national security adviser Walt Rostow rushed in with a temporary
restraining order claiming that a two-minute sequence featuring him on
camera was an unauthorised exploitation of his likeness. Rostows bid for a
permanent injunction was, however, denied by a Californian judge, possibly
due to pressure from the American Civil Liberties Union (ACLU).
Consequently, on 22 January 1975 Hearts and Minds opened its first run in
Washington, DC, at an event sponsored by Democratic Senator George
McGovern and other anti-war celebrities, including actors Warren Beatty and
Candice Bergen, Schneiders girlfriend. The movie was released nationwide in
March.27
POX AMERICANA
Hearts and Minds is at once starkly frank yet indirect in its propagandistic
approach. Davis studiously avoids hitting home any single point, preferring to
argue his case against Americas right to be in Vietnam through an oblique
accretion of testimony and an almost poetic disregard for narrative cohesion.
The movie alternates between eminent talking heads, stock footage, combat
veterans accounts, and clips from Hollywood anti-communist agit-prop.
These all form a dense weave of sound and images that relies on the viewer
to connect the thematic dots.
From its opening scene of Vietnamese villagers watching troops trampling
through their fields, the movie is a cautionary tale against purported saviours
acting as modern-day imperialists. Americas involvement in Southeast Asia is
traced to the post-Second World War belief that, as former Harry Truman
aide Clark Cliord puts it, we could control the future of the world. This
arrogance, plus a sense of missionary zeal and the emergence of the Domino
Theory, led Washington to see potential enemies everywhere. Concurrently,
anti-Soviet hysteria, engendered by movies like Leo McCareys My Son John and
American Legionnaires staging mock communist coups, caused public debate
about the direction foreign policy was taking to shut down.28 Soon, almost
everyone came to think in zero-sum terms, believing that even a minor defeat
anywhere might sow the seeds of Americas eventual surrender to communism. In one early scene, the ex-French foreign minister, George Bidault,
244
explains how the US in the early 1950s had secretly oered his country two
atom bombs to solve the Indochina problem.
The clandestine nature of the war on communism eventually led, we see,
to the increasingly professional management of lies. Emanating from the top,
it spawned an intractable monster, one that was far more dangerous than communism a national cover-up culture. A montage of presidential speeches,
from Eisenhower to Nixon, implies that beyond masking a progressively
hopeless situation, White House rhetoric conspired to prolong the Vietnam
War in a futile eort to bolster national pride and manipulate public opinion.
Nixons statement is particularly arresting: Throughout the war in Vietnam,
the United States has exercised a degree of restraint unprecedented in the
annals of war. The sheer audacity of this claim in reference to a war in which
more bombs were dropped than in all previous wars combined sets the tone
of US government denial and duplicity that mobilises the viewer for what
follows.
Yet, significantly, this is not a movie that heaps all of the blame for the
Vietnam debacle on Washington, in contrast with many later Hollywood
films.29 We do hear Daniel Ellsberg opining that, Its a tribute to the American
people that their leaders perceived they had to be lied to. But Hearts and Minds
also shows the degree to which the American intervention was driven by a
long-standing, nationwide anti-Asian racism. A clip from Norman Panamas
1962 comedy The Road to Hong Kong shows Bob Hope lounging amid Oriental
beauties. A brothel scene shot by Richard Pearce, which so disgusted Lynzee
Klingman and Susan Martin they initially edited it out, shows a lecherous GI
twisting a Saigon prostitutes nipples like knobs on a radio.30 The soon-to-be
infamous statement by the former senior military commander of US armed
forces in Vietnam, General William Westmoreland, that the Oriental doesnt
put the same high price on life as does the Westerner comes just after harrowing footage of a Vietnamese boy crying inconsolably over the death of his
father. Back home in America, when asked by a class of schoolchildren what
Vietnam was like, one ex-POW, navy poster-boy George Coker, replies in
perfect deadpan: If it werent for the people, it would be a beautiful country.
Other scenes show the Vietnamese Other to be human and real and to have
everyday feelings. This was a far cry from most American media coverage of
the war, which had tended to treat the Vietnamese as an undierentiated mass
and which, in journalist David Halberstams words, did not calibrate the
killing in human terms.31 Two dignified elderly women grieve for the loss of
a sister and a home due to American bombing; a con-maker talks about the
hundreds of tiny boxes he has built for child victims; a distraught North
Vietnamese farmer who has lost his two young children in an American air
raid cries Nixon murderer.32 Hearts and Minds maximises the impact of
245
The white mans burden: scenes such as this in Hearts and Minds (1974) sought to capture the
unbridgeable divide which had opened up between US soldiers and Vietnamese villagers at the height of the
Vietnam War. In director Peter Davis opinion, stripping them of dialogue or commentary enhanced their
effect. Columbia Pictures/BBS Productions, Inc.
iconic war photography, using stock footage of the conflicts most gruesome
images. Shots of a naked Vietnamese girl, Kim Phuc, running in terror from
a napalm attack helped enshrine Nick Uts Pulitzer Prize-winning photographs. They also underlined the true barbarity of the nave belief, uttered
in the film by several combat veterans, that America could wage a so-called
technological war against people who didnt have faces. Davis decision to
unpack another well-known still image, that taken by the Associated Presss
Eddie Adams of the point-blank execution of a Viet Cong captive in downtown Saigon by South Vietnamese police ocer Nguyen Ngoc Loan, was part
of his assault on media censorship during the war. The moving image of the
execution had been suppressed by NBC television executives after its initial
showing during the 1968 Tet Oensive. Davis plays out the action in full
colour in what seems like slow motion, showing the victim fall on his side,
blood rushing from his ear.33
Less grisly but equally arresting in Hearts and Minds are the images of
Americas own war victims. As if borrowing from the master Soviet filmmaker
Sergei Eisenstein, Davis film makes a number of dramatic or ironic cuts: for
example, from a Vietnamese capitalist flanked by Coca-Cola and Ford signs
outlining his plans for post-war plunder to a busy New York factory turning
out prosthetic limbs for stoical Vietnam veterans. Elsewhere, in a technique
one critic condemned as cinematic hokum,34 the camera belatedly pulls back
from other interviewees to reveal wheelchairs and empty sleeves. Again,
246
Divine intervention: ex-Navy pilot George Coker preaching victory and righteousness to the school children of
Linden, New Jersey, after his return home from incarceration in Vietnam. One of several references to the
dangerous mixture of religion and politics in Cold War America contained in Hearts and Minds (1974).
Columbia Pictures /BBS Productions, Inc.
however, in contrast with many Hollywood films about the Vietnam War in
the late 1970s and 1980s, the film encourages viewers to question their own
political assumptions rather than merely feel sympathy for these men. For the
movie shows that the Cold War has helped build on a sinister cult of victory
in America, one that permeates every inch of culture, from the kitsch
Revolutionary War re-enactments where it was born, to the football fields
where it is practised and the churches where it is now preached. Thus, a clip
from Michael Curtizs This is the Army (1943) features gaily singing soldiers on
their way to a romanticised conflict. Contemporary shots of bloodthirsty
cheerleaders and sanctimonious coaches show how sport has conditioned
Americas youth to win at all costs. A nun hovers behind George Coker as he
delivers his messages of godly patriotism to schoolchildren. The uniformed
kids taking part in the Loyalty Day parade at the movies close suggests a new
generation of Americans will continue to perpetrate the same acts and to
make the same mistakes.
SENSATION AND SELF-FLAGELLATION
Today, Hearts and Minds is an accepted masterpiece of political documentary
filmmaking, and is widely regarded as the definitive American documentary
about the war in Vietnam. Recent international events, most notably Americas
troubled war in Iraq, have brought it renewed attention and plaudits.
247
Hollywoods new enfant terrible, Michael Moore, for one, claims Hearts and
Minds was the inspiration behind his critique of post-Cold War American
imperialism, Fahrenheit 9/11 (2004). When Hearts and Minds was re-released on
DVD and at the cinema in 2004, Peter Davis, who had recently reported from
Baghdad for the Nation, suggested his film should be compulsory viewing for
the Bush administration. New Yorks alternative weekly, the Village Voice, concurred and argued that the movie represented a vital link in a subversive
peoples cinema, clearly realigning history as a never ending series of crimes
perpetrated by the powerful upon the innocent.35
Quite what the eect was that Hearts and Minds had in America back in the
mid-1970s is open to dispute. In one respect the movie was perfectly timed.
Barely two weeks after it was awarded an Oscar in early April 1975, the last
American was dramatically airlifted by helicopter o the roof of the US
embassy in Saigon, as the city fell to North Vietnamese forces. Hearts and
Minds certainly created a sensation amongst journalists, who, despite the withdrawal of most American troops from Vietnam in 1973, were still bitterly
divided over the rights and wrongs of US policy in Southeast Asia. Predictably
enough, radical opponents of the war like Andrew Kopkind called it brave
and brilliant, while liberal commentators such as Frances Fitzgerald, who had
recently written a Pulitzer Prize-winning account of the war, Fire in the Lake
(1972), thought the film was the truth of the matter.
Equally predictably, others on the political right hated it. The National
Reviews Joseph Sobran, for instance, called it disingenuously one-sided and
a cinematic lie.36 Some mainstream newspapers and movie critics felt the film
was morbid and manipulative propaganda, with no bad Vietnamese in it.37
Interestingly, one of the countrys most influential critics, Stefan Kanfer,
thought Davis examination of anti-communist popular culture one of the
movies weakest points. The notion that films so easily mold an audience trivializes evil, he stated.38 However, most commentators declared Hearts and
Minds a profoundly moving and powerfully persuasive movie.39 Vincent
Canby in the New York Times declared it the true film for Americas bicentennial. Playboys critic was more to the point: shame is the only civilised
response.40
The media attention Hearts and Minds attracted undoubtedly increased
public interest in the film. The movies box oce was probably boosted
further by the fact that reviews of the film were read aloud to both houses of
the US Congress. Press reports of American Legionnaires in Connecticut
tearing up theatre seats probably did no harm either.41 Bert Schneiders publicity stunt at the Academy Awards ceremony might have backfired to some
extent, by adding to the false charge made by some critics that his movie was
didactic and pro-communist. (Is Picassos Guernica Communist propaganda?,
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249
funded by Jane Fonda, never found a distributor in the United States, probably because the conflict was on-going.46
As subversive as Hearts and Minds was, therefore, especially in its implication
that motion pictures had been instruments of Cold War behavioural conditioning (though, interestingly, not in association with government), when it was
released the film was already dated. It was a belated reaction to what had gone
wrong in Southeast Asia and could therefore do nothing to change the course
of the Vietnam War. By the mid-1970s, the time was right for Americans and
Hollywood to parade their guilt, or shame as Playboy put it, about Vietnam, if
only because it helped bring closure to the whole sorry story of the war. The
recent emergence of a new and more visible threat to American interests
international terrorism hastened this process. Due to a series of hijackings
and assassinations in the mid-1970s, some aimed at Western support for Israel,
many Americans political radar had shifted away from Southeast Asia to the
Middle East. [T]he name of the fear now is not so much War as Terror, wrote
well-known critic Andrew Sarris in his perceptive review of Hearts and Minds,
not so much strategic bombing as satchel bombs. Who needed another film
about Vietnam that raked over old coals, Sarris was saying, when unity was
needed against the Palestine Liberation Organisation, Black September and
other like-minded terrorist organisations.47
PARANOID TIME
Spy films first became popular during and after the First World War, adding a
touch of glamour to an otherwise depressing and frightening subject.48 During
the Cold War they flourished from beginning to end, capitalising on the nonmilitary, technical and psychological dimensions of the conflict. In the 1940s
and 1950s, as we have seen, dozens of Hollywood movies depicted evil communist agents hard at work in America, trying to steal military and scientific
secrets or sabotaging vital US installations. Others featured handsome State
Department and CIA agents outmanoeuvring their ugly KGB counterparts or
Mata Hari-like villainesses overseas. Some of these movies doubled as windows
onto the grim conditions behind the Iron Curtain, despite being filmed entirely
on studio back lots in California. Henry Hathaways fact-based Diplomatic
Courier (1952), for example, saw Tyrone Powers State Department ocer Mike
Kells discover plans for a Soviet invasion of Yugoslavia on an action-packed
train journey from Salzburg to Trieste and make o with a beautiful double
agent in the process.49 The early 1960s saw the birth of the screen spy superhero, epitomised by the British secret agent James Bond. Refined, witty, sharply
dressed and armed with high-tech gadgets, Bond and his many American
imitators showcased the virtues of consumer capitalism over communism.50
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By the end of the sixties, Bondism had been spoofed in movies such as
Gordon Douglas In Like Flint (1967), which starred James Coburn foiling a
diabolical plot hatched by a group of women to seize control of the world. A
few, more politically oriented comedies sharply satirised what many
Americans were now referring to as the Cold War spying game. Theodore J.
Flickers The Presidents Analyst (1967), for instance, centred on a psychiatrist
(Coburn again) who finds out secret information in the process of treating
the US commander-in-chief, and is consequently targeted for kidnapping by
the Soviets and for assassination by paranoid American CEA agents. In 1970,
John Hustons complex drama The Kremlin Letter depicted the CIAs cynical
readiness to work with the Russians to counter the threat posed by a nucleararmed China. Adapted by Huston and Gladys Hill from Noel Behns bestselling novel, this movie seemed to be saying that both Moscow and
Washington were motivated primarily by power, greed and self-interest, not
by truth, justice or ideology.51
In 1967, the New York Times and the New Left California-based magazine
Ramparts revealed how the CIA had infiltrated a range of bodies like the
National Student Association and secretly co-opted the mass media (though
Hollywood was not mentioned) as part of its domestic Cold War cultural
activities. This was in defiance of the CIAs charter, which banned operations
in the United States. These findings were swiftly picked up in the national and
international media, prompting an orgy of disclosures about the CIAs nefarious activities. In the early 1970s further press allegations about the dubious
behaviour of Americas intelligence services appeared. In 1970, for instance,
US Army intelligence was charged with employing hundreds of plain-clothes
agents to watch political demonstrations.52
In 1973 and 1974, the publics confidence in their governments honesty
and commitment to democracy was dealt a far more serious blow by the
Watergate revelations and President Nixons subsequent impeachment hearings. Disclosures not only showed that the highest powers in the land had
abused their authority to spy on their domestic political opponents, often
using former CIA agents. They also proved that Nixon had even eavesdropped on his colleagues by surreptitiously bugging the White Houses Oval
Oce.53 Further disillusionment caused by the dramatic rise in the price of
oil, urban unrest, the threatened bankruptcy of New York City, and two
attempts by women on the life of Nixons successor, Gerald Ford, led to a fullblown legitimacy crisis in seventies America. By 1980, distrust of government among the American public stood at 73 per cent, compared with 24 per
cent in 1958.54
Out of this malaise emerged some of the most powerful liberal conspiracy thrillers Hollywood has ever produced. David Millers Executive Action
Sixties Cold War satire: publicity poster for The Presidents Analyst (1967). Paramount.
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252
253
bought the movie rights, and then secured a distribution deal with Paramount.
De Laurentiis and Schneider were motivated by money, not politics. The
former was an experienced Italian filmmaker who had relocated to Hollywood
in the early 1970s, and had since scored hits with the crime dramas Serpico
(1973) and Death Wish (1974).57 Stanley Schneider was Berts elder brother,
though an entirely dierent character, cautious and conservative; according to
one source when he smoked the occasional joint an assistant would put his
palm under the tip to catch the ash. Stanley would die of a heart attack in
January 1975, as Three Days of the Condor neared completion.58
To guide the novels conversion to screen, De Laurentiis and Schneider
looked for a young-ish director with a safe track record. The British-born
Peter Yates, whose flair for choreographing action and breathless chases had
been put to its best use in the influential cop thriller Bullitt (1968), was originally approached, but the job eventually fell to Sydney Pollack.59 Born in 1934
in Lafayette, Indiana, Pollack had begun acting in television plays in the late
1950s. In the early sixties, he directed several teleplays and scores of episodes
for such TV series as Dr Kildare, The Fugitive and Naked City. Pollack arrived as
a major Hollywood director in 1969 with They Shoot Horses Dont They?, a powerful, downbeat drama that used a Depression-era dance marathon as a microcosm of societys ills.60 Four years later, in 1973, The Way We Were, a touching
love story set partly in Hollywood during the blacklist era, enhanced his reputation as an eective if conventional filmmaker.61 Pollack was a liberal but
not a political activist. To him, Three Days of the Condor was not meant to be a
profound critique of Cold War America. I dont think we should abolish the
CIA, he told one reporter. Instead, he wanted the film to explore the ideas of
trust, suspicion, [and] morality in the post-Watergate era. [E]very institution
I grew up believing was sacrosanct is now beginning to crumble, Pollack
said.62
The producers choice of the blue-eyed, blond Robert Redford to play
the lead role in Condor was astute. As the top box oce star in America in the
mid-1970s, Redford virtually guaranteed a movies commercial success.
Furthermore, his o-screen image a dedicated conservationist and daring
athlete who eschewed Hollywoods bright lights fitted the bill perfectly for
the role of Gradys loner hero, a CIA whistle-blower. Redford had also collaborated with Pollack three times already, including on The Way We Were, and
had recently established his own production company, Wildwood Enterprises,
which co-produced Three Days of the Condor.63 Like Pollack, Redford, too,
denied Condor had any real political intent. To him, the film was not meant to
criticise the CIA, but rather was about trust and paranoia . . . about bureaucracy run amok.64 In fact, Redford had a strong commercial and political
interest in the whole issue of government subterfuge during this period. Like
254
other liberals inside and outside Hollywood in the seventies, he took the view
that the Cold War obsession with secrecy and surveillance had spawned a
monster in America: a state security apparatus that acted like a law unto itself.
His belief that the Watergate disclosures proved that America had been
heading for an Orwellian nightmare led to him investing $450,000 in the
movie rights to Woodward and Bernsteins account of the scandal, All the
Presidents Men, in 1974. The resulting film, in which Redford portrayed
Woodward, was much admired as a celebration of American journalistic
integrity.65
Two writers adapted James Gradys book for the screen: Lorenzo Semple,
Jr., who had co-scripted The Parallax View, and David Rayfiel, who had
scripted The Way We Were. Their work took several twists and turns. Semples
first draft, submitted in early October 1974, followed the main contours of
the novel. This depicted the CIA having secretly set up an anti-communist
army in Laos at the behest of the Kennedy administration, paid for by the
shipping of locally grown opium to the United States. A greedy unit within
the agency then tries to cash in personally, by smuggling in refined heroin
hidden in book shipments ordered by the CIAs literary research section.
When this section stumbles across the scam, all of its members (bar Ronald
Malcolm, who is out of the oce) are assassinated. Malcolm is no saint he
hires a prostitute, for instance but he bravely succeeds in uncovering the
truth. The last scene has the Washington Post printing a front-page expos of
the whole plot.66 Midway through October, Rayfiel submitted an alternative
script. This changed Malcolms name to Joe Turner, shortened the critical time
frame from six to three days, and switched the focus from Southeast Asian
drugs to Middle Eastern oil.67
Then, just before Christmas 1974, the New York Times published further,
shattering revelations about CIA malfeasance. Reporter Seymour Hersh outlined the CIAs role in overthrowing mildly leftist foreign governments and in
plotting to assassinate foreign leaders, as well as conducting massive intelligence operations against the anti-Vietnam War movement and other dissident
groups in the United States during the Nixon administration. The US
Congress soon launched its own investigation of the entire intelligence community and its possible abuses. In January, the Senate established the Senate
Select Committee to Study Governmental Operations with Respect to
Intelligence Activities, with Idaho Senator Frank Church as chairman. In
February, the House of Representatives voted to create a House Select
Intelligence Committee (the Nedzi Committee, which was replaced five
months later by a Committee chaired by New York Representative Otis Pike).
As the subsequent rows between committee members and CIA ocials would
show, in Congress there was no longer a consensus to support intelligence
255
256
State-licensed hit men: Joubert (Max Von Sydow, centre) and his nameless henchmen (Jay Devlin and Hank
Garrett) slaughter Joe Turners associates in the CIA research office at the outset of Three Days of the
Condor (1975). Paramount /The Kobal Collection.
257
(Faye Dunaway), at gun point and takes refuge at her apartment. Kathy is a
Diane Arbus-type photographer and a loner. Her sad but beautiful pictures
of empty fields and park benches are an expression of her loneliness and will
act as a metaphor for Turners solitary stance against an entire governmental
organisation.
In Washington, a top-level meeting is convened where Mr Wabash (John
Houseman), Atwood (Addison Powell), Higgins and representatives of the
Joint Chiefs of Sta try to figure out what has happened. Why was such an
insignificant section hit? Why didnt Turner come in gently from the cold?
However, when the meeting is adjourned, one of the central figures, Atwood,
meets secretly with Joubert (Max Von Sydow), the emotionless assassin who
spearheaded the executions, and instructs him to get Turner now and to
silence Wicks.
Safe for the time being at Kathys apartment, Turner binds and gags her so
that he can visit his murdered friend Sams widow, but Joubert has anticipated
this move and is waiting for him in the lobby of her apartment building. He
inadvertently arouses Turners suspicion, who gets away, but not before
Joubert gets the number of Kathys car, which Turner is driving. Turner
returns to his hideout where he and Kathy make love. When she falls asleep
afterwards, he tries to unravel the puzzling events. In the morning he makes
some progress: with Kathys help he dispatches an assassin (Hank Garrett),
disguised as a mailman, who has been sent by Joubert to finish Turner o. A
piece of paper from the dead mans pocket links him to Wicks.
Turner decides to contact Higgins directly. Kathy lures the Deputy
Director into her car where Turner holds a gun on him. Joe asks why his
simple question (Why was a certain mystery novel only translated into Dutch
and Arabic?) should have provoked such violence. Higgins does not know.
He says he will try to find out, but rejects Turners suggestion of asking Wicks
because, as Higgins tells him, Wicks is now dead, an inside job. Higgins then
returns to CIA headquarters where he finds a link in the records of Joubert
and Wicks. Turner, meanwhile, traces Jouberts whereabouts in Manhattan
with a hotel room key he found on the dead mailman. He manages to tap
Jouberts phone while Joubert is calling Atwood in Washington, and then
decides to go there to find out exactly who Atwood is.
Turner arrives at Atwoods expensive suburban home, breaks in and surprises the man, who finally admits that he has set up an unauthorised intelligence system within the CIA that will help the US gain influence in the
oil-producing countries when the time is right. Turners inquiry threatened
to reveal the covert network and for that reason the ALHA had to be wiped
out. Turner is stunned and then further shocked when Joubert appears and
fires a bullet into Atwoods head. Turner soon comprehends the move.
258
Out in the cold: neither Turner (Robert Redford) nor his boss at the CIA, Higgins (Cliff Robertson), knows
which side to trust any more in the Cold War suspicion business. Three Days of the Condor (1975).
Paramount /The Kobal Collection.
Joubert is now working for the CIA and was ordered to get rid of Atwood.
Joubert then suggests that Turner join him in his line of work; he senses
Turner has a knack for playing both sides. But Turner repudiates him and
the CIA.
In the final scene, Turner confronts Higgins on the New York streets. A
Salvation Army choir performs God Rest Ye Merry Gentlemen in the background. Higgins is determined to save the Company any further embarrassment, and tries to coax Turner back into the fold as an obedient and secretive
agent. However, Turner wont play the game despite Higgins veiled threats.
He tells Higgins that he has already given the whole story to the New York
Times, whose oces they are standing outside. How do you know theyll print
it? asks the Deputy Director. Theyll print it, Turner says, as he walks away
into the crowd. The film ends on a freeze frame of Turners face starkly reminiscent of one of Kathys photographs. The soundtrack has abruptly
stopped. We are not to hear any mention of Christ the Saviour. Joe remains
vulnerable. Neither we nor Turner have been saved from the future possibility of a similar conspiracy occurring.
259
BLURRED VISION
Three Days of the Condor is an exciting, gripping espionage drama. It challenges
its audience to connect fiction with fact. But how accurate an account of the
CIAs role in the Cold War, and of the US intelligence networks covert operations in particular, does the film present? The filmmakers certainly went out
of their way to make the movie seem as real as possible. The notion that a
rogue presence inside the CIA was seeking to maintain Middle Eastern oil
supplies by non-standard methods appeared plausible. Rumours that the CIA
had helped reinstall the Shah of Iran in 1953 in order to protect American
access to Iranian oil fields had been rife for years. More importantly, the
embargo on oil exports to the United States and other supporters of Israel
instigated by the Organisation of Petroleum Exporting Countries in the wake
of the October 1973 Yom Kippur War had rocked the world economy. That
a clique within the Company would exterminate its fellow agents to keep
this a secret also made sense in the light of the revelations of CIA murders
overseas.
Even the plots chief gimmick, the idea that the CIA would employ a unit
like the ALHS to decode novels, was not entirely far-fetched. One of the
former CIA operatives involved in the Watergate aair, E. Howard Hunt, had
been accused of leaking agency plots to book companies as the basis for
mystery novels. Furthermore, the ending could be read in two ways. Either it
oered hope by suggesting the press was American democracys salvation, as
the exposure of Watergate had indicated; or it implied the press would suppress Turners story due to fear of, or collusion with, the nations intelligence
network, tying in with rumours of the governments infiltration of Americas
fourth estate. When Three Days of the Condor opened at cinemas in September
1975, Paramount exploited the films topicality further by linking it with the
start of public hearings into CIA wrongdoings by the Church Committee.
Significantly, the movies gala West Coast premiere was touted as a benefit
evening for the local branch of the ACLU.72
Looking at the critical reaction to Three Days of the Condor, the degree to
which journalists and politicians treated the film as if it were a documentary,
or at least a serious commentary on contemporary politics, is striking. In this
respect, the movie resembles those dramas of the 1940s and 1950s which, like
Walk East on Beacon, many viewers probably saw as slices of real-life Cold War
subversion. The big dierence, of course, was that Three Days of the Condor
suggested that virtuous vigilance had given way to the prospect of a festering,
Big Brotherish take over, as one magazine put it.73 Some within Paramount
were not entirely comfortable with such negative interpretations. The distributor cancelled one screening in Washington, DC, because, according to
260
Sydney Pollack, They didnt think it would be good policy to rub the morality
of government in the legislators noses [sic].74
Working on the basis that serious films ought not to resort to clichd
melodrama, and forgetting presumably that sex often helped pull in the
punters, some reviewers felt Three Days of the Condors romantic element was
an unnecessary distraction. Others argued the film would alienate viewers by
having overcooked its conspiracy theory: [C]an we believe that CIA agents
can be murdered in the streets of New York with only a lying item in the press,
planted by presumably compliant police?, asked the Saturday Review. Too
many people would be implicated in such a cover-up . . . ; we are not yet a
totalitarian country. Even some left-wing journalists who felt the films criticism of the CIA had not gone far enough applauded its warnings about
CIA machinations in the Middle East, as if Three Days of the Condor was
extending the argument about US imperialism in Southeast Asia set out in
Hearts and Minds.75 Others critics in more mainstream (and hence more influential) quarters thought the film brave, thought-provoking and entertaining.
Writing in the New York Daily News, for instance, Kathleen Carroll felt the
movie was convincing enough to support our worst fears about CIA activity.
The Hollywood Reporters Arthur Knight ironically, if unwittingly, employed the
very language critics had often used to compliment Hollywood movies about
life behind the Iron Curtain back in the 1950s. Three Days of the Condor shocks
us into a vivid awareness of the inherent dangers of a secret police unchecked
by any representatives of the democratic process, opined Knight. Comments
like these suggest the movie might have added to the publics cynicism towards
the Cold War and Americas intelligence services in particular.76
Such praise notwithstanding, Three Days of the Condors political vision had
its limits. The movie rather played down the extent to which covert CIA activities were a natural by-product of Americas Cold War aggression. It also fell
far short of the more extreme indictments of the corporate political power
system found in The Parallax View. In Pakulas movie, reporter Joe Frady
(Warren Beatty) dies at the end, thus taking the truth about a sinister organisation that recruits patsies for assassinations to the grave. In Three Days of the
Condor, by contrast, an individual defeats a bunch of rogue conspirators.
Moreover, the sympathetic portrayal of a good CIA man suggested the
redeemability of the institution. This aspect of the film attracted severe
opprobrium from some critics. Both the novel and the film falsify the issue
by postulating a black CIA within a white CIA, wrote Jack Kroll in Newsweek,
when the real issue is the actual, or dangerously gray, CIA. Patrick
McGilligan, writing in the left-wing magazine Jump Cut, objected to Three Days
of the Condors focus on internecine warfare, thus denying or diminishing the
thought of international consequences from CIA actions. Heaven forbid
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262
Hillers The In-Laws (1979) merely poked fun at the agency, while others like
John Schlesingers The Falcon and the Snowman (1985) depicted the CIA as more
insidious than drug-dealing Soviet agents.80 Whether Hollywoods CIAbashing actually increased public hostility to the US intelligence network is of
course highly debatable. It could be argued that treating the CIA as a scapegoat for past and on-going American misdemeanours meant wider questions
about US foreign policy were sidestepped. One movie, Missing (1982), did
focus directly on the CIAs highly contentious role in the 1973 Chilean coup,
to which Patrick McGilligan had referred so caustically when Three Days of the
Condor was released. Constantin Costa-Gavras award-winning thriller was
closely based on the disappearance of American expatriate writer Charles
Horman (played by John Shea) after the coup, and went beyond condemning
the CIA to oer a trenchant critique of the whole US Cold War machine. But
Missing was itself based on events nearly ten years out of date, and thus, like
Hearts and Minds, less likely to alter current US foreign policy.81 From one perspective at least, therefore, Three Days of the Condor was unusually daring.
Notes
1 Mason Wiley and Damien Bona, Inside Oscar: The Unocial History of the Academy
Awards (New York, 1986), p. 504.
2 For an overview of American movies and movie-making of the 1970s see Lev,
American Films of the 70s, and Biskind, Easy Riders.
3 Devine, Vietnam, pp. 14897.
4 Broderick, Nuclear Movies, pp. 134, 137; Shaheen, Nuclear War Films, pp. 15762.
5 James Chapman, Cinemas of the World (London, 2003), pp. 1304.
6 Ibid., pp. 1358; Biskind, Easy Riders. Jim Hilliers The New Hollywood (New York,
1994) warns against making too much of these changes, particularly in relation
to the industrial context of filmmaking.
7 On Americas sense of crisis in the 1970s see Kim McQuaid, The Anxious Years:
America in the Vietnam-Watergate Era (New York, 1989) and Peter N. Carroll, It
Seemed Like Nothing Happened: The Tragedy and Promise of America in the 1970s (New
York, 1982).
8 On US thinking behind dtente see Michael B. Froman, The Development of the Idea
of Dtente (Basingstoke, 1992), and Richard Pipes, US-Soviet Relations in the Era of
Dtente (Boulder, CO, 1981).
9 Biskind, Easy Riders, pp. 1516; Lev, American Films of the 70s, pp. 549, 7789.
10 Ryan and Kellner, Camera Politica, pp. 2823; Broderick, Nuclear Movies,
pp. 1523. The Atomic Caf was produced and directed by Kevin Raerty, Pierce
Raerty and Jayne Loader.
11 For Moores speech see www.oscars.org/75academyawards/winners/docfeature.
html. For other anti-war statements during the awards ceremony see www.wsws.
org/articles/2003/mar2003/osca-m25.shtml (both 25 January 2006).
263
12 Wiley and Bona, Inside Oscar, pp. 5047; Michael Nelson, Ol Red, White, and
Blue Eyes: Frank Sinatra and the American Presidency, Popular Music and Society,
Vol. 24, No. 4, 2000, pp. 79102. Shirley MacLaine had recently produced The
Other Half of the Sky: A China Memoir, an account of a three-week visit to China
in 1973 by a group of American women. New York Times, 23 March 1975, Section
2, p. 1.
13 Biskind, Easy Riders, p. 52.
14 New York Times, 4 May 1975, p. 149. On the tremendous cultural impact of Easy
Rider see Lev, American Films of the 70s, pp. 312.
15 Biskind, Easy Riders, pp. 57, 130, 165, 186; Los Angeles Herald Examiner, 19 January
1975.
16 Daniel Ellsberg, Secrets: A Memoir of Vietnam and the Pentagon Papers (New York,
2002); Los Angeles Herald Examiner, 21 October 1974.
17 Garth Jowett, The Selling of the Pentagon: Television Confronts the First
Amendment, in John OConnor (ed.), American History/American Television:
Interpreting the Video Past (New York, 1983), pp. 25678 (quotation at p. 275).
18 People Magazine, 29 March 1982; Hollywood Reporter, 13 August 1974.
19 Hollywood Reporter, 13 August 1974; Los Angeles Times, 15 November 1974, G1;
Peter Davis, Hearts and Minds Redux, and commentary by and interview with
Davis, on Hearts and Minds (1974), DVD MTD5206 (released 2005).
20 Devine, Vietnam, pp. 62, 74; Galaxy, April 1983.
21 Commentary by and interview with Davis, Hearts and Minds DVD.
22 Los Angeles Times, 15 November 1974, G1; commentary by and interview with
Davis, Hearts and Minds DVD.
23 Biskind, Easy Riders, pp. 74, 1848; New York Times, 17 November 1974, Section
2, p. 1.
24 Variety, 29 May 1974; Los Angeles Herald Examiner, 21 October 1974; New York
Times, 17 November 1974, Section 2, p. 1.
25 Los Angeles Times, 15 November 1974, G1; New York Times, 17 November 1974,
Section 2, p. 1; commentary by Davis, Hearts and Minds DVD.
26 Los Angeles Times, 16 December 1974; Los Angeles Herald Examiner, 18 December
1974. Tracks was released in 1976. See Variety, 19 May 1976, p. 27.
27 Variety, 17 December 1974; Variety, 20 January 1975; Los Angeles Herald Examiner,
19 February 1975; Warner Bros. press releases, 23 January and 11 February 1975,
Hearts and Minds Clippings, AMPAS.
28 This clip borrowed footage from the most highly publicised of the early 1950s
communist takeovers, that which was staged in the small Wisconsin town of
Mosinee, on May Day 1950. On Mosinees famous day see Fried, The Russians are
Coming!, pp. 6786.
29 On the degree to which Vietnam films of the late 1970s and 1980s combined this
stab-in-the-militarys-back theory with stories of the suering inflicted on
American soldiers serving in Vietnam see Devine, Vietnam, pp. 130316.
30 New York Times, 17 June 2004.
31 New York Times, 17 November 1974, Section 2, p. 1.
264
32 This last clip used footage shot by a Swedish film crew in North Vietnam.
Commentary by Davis, Hearts and Minds DVD.
33 Commentary by Davis, Hearts and Minds DVD. On the debate surrounding the
eect of the Loan execution on public and political opinion in the United States
in the late 1960s see David Culbert, American Television Coverage of the
Vietnam War: The Loan Execution Footage, the Tet Oensive (1968) and the
Contextualization of Visual Images, in Mark Connelly and David Welch (eds),
War and the Media: Reportage and Propaganda 19002003 (London, 2005),
pp. 20213.
34 Stanley Kauman, New Republic, 15 March 1975, p. 22.
35 http://rialtopictures.com/grisbi_xtras/hearts_links.html (25 October 2005);
New York Times, 17 June 2004; interview with Davis, Hearts and Minds DVD; New
York Times, 17 June 2004; www.villagevoice.com/film/0442,atkinson,57660,20.
html (25 October 2005). On Fahrenheit 9/11 see Vanity Fair, March 2005,
pp. 10815, and Cineaste, October 2004, pp. 37.
36 Ms., March 1975, pp. 357; Ramparts, April 1975, pp. 3844; National Review, 6
June 1975, p. 621.
37 See, for instance, Walter Goodmans review in the New York Times, 23 March 1975,
Section 2, p. 1.
38 Time, 17 March 1975.
39 Newsweek, 3 March 1975; Wall Street Journal, 3 March 1975.
40 Press book, Hearts and Minds Clippings File, AMPAS; Playboy, December 1974.
41 Commentary by Davis, Hearts and Minds DVD.
42 New Yorker, 28 April 1975, pp. 1206; New York Times, 4 May 1975, p. 149.
43 New York Times, 4 May 1975, p. 149.
44 On the commercial success and political impact of Fahrenheit 9/11, see Screen
International , 2 July 2004, p. 3; Sight and Sound, July 2004, pp. 1416; Cineaste,
October 2004, pp. 37.
45 BoxOce, 17 September 1975; Variety, 17 March 1976; Variety, 6 August 1975;
People, 25 August 1975.
46 www.wintersoldierfilm.com (22 January 2006).
47 Village Voice, 26 December 1974.
48 Alan R. Booth, The Development of the Espionage Film, Intelligence and National
Security, Vol. 5, No. 4, October 1990, pp. 13660.
49 Variety, 11 June 1952, p. 6, and 27 August 1952.
50 Chapman, Licence to Thrill; Christoph Lindner, The James Bond Phenomenon: A
Critical Reader (Manchester, 2003); Edward P. Comentale, Stephen Watt and Skip
Willman (eds), Ian Fleming and James Bond: The Cultural Politics of 007 (Bloomington,
IN, 2005).
51 Motion Picture Herald, 29 March 1967, p. 669; Variety, 20 December 1967, p. 14;
Peter Richards, Film Comment, Vol. 33, No. 1, January 1997, pp. 7481.
52 Saunders, Who Paid the Piper?, pp. 3814, 4056; William Conrad Gibbons, The US
Government and the Vietnam War: Executive and Legislative Roles and Relationships. Part
IV: July 1965-January 1968 (Princeton, NJ, 1995), pp. 85365.
265
53 On Watergate see Fred Emery, Watergate: The Corruption of American Politics and the
Fall of Richard Nixon (London, 1994), and Stanley I. Kutler, The Wars of Watergate:
The Last Crisis of the Nixon Presidency (New York, 1990).
54 Ryan and Kellner, Camera Politica, p. 49.
55 On this conspiracy cycle and its political significance see Ryan and Kellner,
Camera Politica, pp. 958, and Scott, Politics, pp. 11924.
56 Vogue, November 1975; Saturday Review, 6 September 1975.
57 Publishers Weekly, 3 December 1973.
58 Biskind, Easy Riders, pp. 67, 184, 273; Los Angeles Times, 15 January 1975.
59 Hollywood Reporter, 1 and 5 March 1974.
60 Robert J. Emery, The Directors Take One: In Their Own Words (New York, 1999),
pp. 8197.
61 On The Way We Were see Booker, American Left, pp. 2589. On the sequences
about blacklisting which were cut from the released film see Jump Cut, No. 10/11,
1976, pp. 1112.
62 Jump Cut, No. 10/11, 1976, pp. 1112.
63 Three Days of the Condor Pressbook, BFIL. Redfords mildly anti-establishment
image was exploited by Condors publicists. See Handbook of Production
Information, pp. 203, 59, 623, Three Days of the Condor Clippings File, AMPAS.
64 Handbook of Production Information, p. 61.
65 Playboy, interview with Robert Redford, December 1974, p. 92; Minty Clinch,
Robert Redford (London, 1989), p. 123; Scott, Politics, pp. 1234; James Spada, The
Films of Robert Redford (Secaucus, NJ, 1977), pp. 22537.
66 Three Days of the Condor, draft script by Lorenzo Semple, Jr., 5 October 1974,
Paramount Script Collection, AMPAS.
67 Three Days of the Condor, draft script by David Rayfiel, 20 October 1974, Collection
073, Box F-883, UCLA AL.
68 Christopher Andrew, For the Presidents Eyes Only: Secret Intelligence and the American
Presidency from Washington to Bush (London, 1995), pp. 4015. Hershs revelations
more than anything else made 1975 the Year of Intelligence, writes Andrew
(p. 404).
69 Three Days of the Condor, revised screenplay by Lorenzo Semple, Jr., and David
Rayfiel, 20 January 1975, Collection 073, Box F-883, UCLA AL; New Times, 31
October 1975.
70 Handbook of Production Information, pp. 11535; Los Angeles HeraldExaminer, 4 November 1974; Jump Cut, No. 10/11, 1976, pp. 1112; Emery,
Directors, p. 99. According to William Colby, director of the CIA between 1973
and 1976, Nixon had fired Helms in late 1972 because of his refusal to allow the
CIA to be used in the Watergate cover-up. Andrew, For the Presidents Eyes Only,
p. 387.
71 These comparisons were made at the time. See Films and Filming, December 1975,
and Los Angeles Times, 28 September 1975. For more on The Spy Who Came in from
the Cold and The Ipcress File see Motion Picture Herald, 3 March 1965, p. 21; Motion
Picture Herald, 22 December 1965, p. 425; and Sight and Sound, Vol. 34, No. 3, July
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74
75
76
77
78
79
80
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CHAPTER 9
When the United States is politically weak or vulnerable, it needs its muscular
movie heroes, Conan, Rocky, Rambo, to suggest that we have things worth
fighting for, worth preserving, even if those things are not easy to talk about,
or describe anymore. They just are.
Interview with John Milius, film director, June 19881
Ronald Reagans sweeping victory in the November 1980 presidential elections provided spectacular evidence of the uniquely intimate relationship
between politics and film in the United States. To this day, no other country
has chosen a movie star (former or current) as its political leader.2 Reagans
entry into the White House consummated the long-standing marriage
between Washington and Hollywood during the Cold War. The Gipper, as he
was known aectionately by the White House press corps, after his breakthrough role in Lloyd Bacons 1940 sporting biopic Knute Rockne All American
Hero, had been a prominent anti-communist crusader on and o camera for
decades. When he was president of the Screen Actors Guild during the
McCarthy era, Reagan, who was then something of a liberal, had not only
played a leading part in enforcing the Hollywood blacklist; he had also acted
as an undercover agent for the FBI, fighting, as he put it in his memoirs,
Moscows plan to take over the motion picture business.3 Thereafter, Reagan
skilfully exploited his celebrity status and anti-communist credentials for
financial and political gain. His work for the General Electric Theatre on television in the 1950s and early 1960s, which included a national speaking tour
of factories, formed the base for his later gubernatorial and presidential campaigns. In 1966, Reagan won the governorship of California, backed by a
roster of Hollywoods most powerful Cold Warriors; his inaugural ceremony
was designed, appropriately, by Disney Studios. During his eight years in
Sacramento, Reagan achieved a national reputation as a hard-line conservative
by clamping down on student activism and the anti-Vietnam War movement.4
Once in the Oval Oce, Reagan launched an impassioned, reinvigorated
assault on the political left at home and overseas. The media lay at the centre
of this attack. Reagans experience in film and television gave him a greater
appreciation of popular culture than any previous American president. In his
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mind, cultural power in America had to be wrested from the liberal elite
which had led the country astray during the 1960s and 1970s. At the same
time, the White House needed to update its news management apparatus.5
Reagan also invested heavily in US propaganda overseas, and often placed
close associates in key positions. He appointed his trusted friend and former
Hollywood impresario Charles Z. Wick to the directorship of the USIA. Wick
increased the agencys propaganda to a level recalling the heady days of the
Eisenhower and Kennedy administrations, and established Radio Marti, a
radio station aimed at Fidel Castros Cuba. Distinguished Americans recruited
to serve on USIA advisory committees in the 1980s included the actors
Charlton Heston and Kirk Douglas, while Leo Jae, former head of Columbia
Pictures, chaired a Film Acquisition Committee.6
During his eight years in the White House, movie material played a key role
in shaping Reagans thoughts, speeches and actions. His rhetoric and policies,
in turn, had a marked influence on Hollywood output. The Great
Communicator, as he became known, peppered his vocabulary with film
references so frequently that many wondered whether he had turned the
White House into a movie set. Reagan gave his personal backing to films, like
the hugely popular Rambo series, which projected his image of the Soviet bloc
as the evil empire a phrase familiar to many fans of George Lucass 1977
sci-fi epic Star Wars. Some insiders claim Reagan even borrowed one of his
presidencys flagship concepts that of a nuclear-free world founded on
space-based missile defence straight from Robert Wises The Day the Earth
Stood Still (1951). These actions, when allied to a penchant for recounting
movie images as historical facts, indicated Reagan had diculty distinguishing the real world from that depicted by Hollywood.7
At the heart of the Reagan Revolution was the actor-presidents ability to
rewrite the past to suit his upbeat vision of Americas present and future
better. Reagan presented himself as the living embodiment of the role played
by James Stewart in Frank Capras 1939 movie Mr Smith Goes to Washington
the small-town, innocent American whose homespun virtues would restore
common decency to a complex and corrupt government. Reagans dreamy,
black-and-white rhetoric extolling two centuries of civilised, democratic
development in the United States played extremely well to an electorate desperate to consign Watergate to history.8
Reagans perspective on foreign aairs similarly looked back in time, to a
golden, pre-Vietnam era when the American flag was an honoured emblem
and the nation confidently sought to fulfil its Manifest Destiny. Reagan and
his key advisers belonged to an ideological faction whose views had not been
substantially represented in Washington since the 1950s. The New Right
spoke of America being a beacon of hope, a shining city on the hill, with a
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270
The original script for Red Dawn was written by Kevin Reynolds, who was
then in his early thirties and would later make his directorial debut in 1988 with
The Beast of War, an anti-war film about Russias Vietnam-like experience in
Afghanistan.12 Reynolds story Ten Soldiers was set in the near future and
resembled William Goldings 1954 novel (adapted for the screen in 1963)
about the brutalisation of innocence, The Lord of the Flies. Reynolds script
focused on the horror confronted by a group of teenage boys in New Mexico,
who take to the hills when their town is invaded by Russians and Cubans.
Initially, the boys treat their plight as a lark, as a chance to live o the land, but
they are ultimately taken over by tougher kids who turn the once-benign group
into a determined guerrilla force, striking at the invaders.13
When Yablans saw the script soon after arriving at MGM/UA in late 1982,
he immediately saw the scope for another First Blood (1982), that is another jingoistic, hot-action Rambo movie that would capitalise on the recent shift to the
right in the United States. He therefore changed its title to the more menacing
Red Dawn, rejected Reynolds plea to direct, and instead oered the job to John
Milius.14 The 39-year-old Milius was one of the more eccentric members of
the film-school-trained movie brat generation that had come to the fore in
the 1970s (and included Steven Spielberg and Brian De Palma). Renowned for
his fascination with weaponry and his advocacy of right-wing causes, Milius
typified that group of young moviemakers who reacted sharply to seventies
Hollywood liberalism and, emboldened by Reagans neo-imperial rhetoric,
believed it had a duty to reinvigorate American anti-communist cinema in the
early 1980s. In his mind, the United States had an overriding sense of morality in foreign aairs, proven by its reluctance to rule the world in the late
1940s, before the Soviet Union had developed nuclear capacity. Milius saw Red
Dawn as a warning to Americans not to let their guard down, and to treat seriously the threat of a Soviet-inspired incursion via Central America, partly by
using illegal aliens as agents.15 Buzz Feitshans, Red Dawns producer, took the
same view. He and Milius were friends, having co-produced the first of the
Vietnam POW rescue movies, Ted Kotches Uncommon Valor, in 1983.
Feitshans was also the producer of the Rambo trilogy.16
To help develop a convincing scenario for a Soviet intervention in the
Western Hemisphere, Yablans brought in no less a figure than General
Alexander Haig. Here was proof that the state-film network operated even
during the latter stages of the Cold War. Haig had served as Nixons White
House Chief of Sta and the commander of NATO forces in the 1970s, before
being appointed as Reagans first Secretary of State. After being eased out of
the State Department in June 1982, mainly because of his opposition to nuclear
talks with the Soviets, Haig had become a member of the MGM/UA board of
directors. Haig was no expert on movies but he appreciated their propaganda
271
value. The release of Costa-Gavras Missing in early 1982 had, for instance,
forced him to issue an ocial denial of US complicity in the 1973 Chilean coup.
Red Dawn oered Haig an opportunity to press home to American youngsters
especially the genuine threat to US national security posed by Marxist-Leninist
guerrillas in Central America, who, he believed, were being encouraged by
Nicaraguas left-wing Sandinista government, Havana and Moscow.17
Haig invited John Milius to the Hudson Institute, a conservative think-tank
in Washington, DC. Surrounded by maps, charts and computer read-outs of
State and Defence Department analyses, the two men evolved an elaborate
back story, detailing the domino-like collapse of Western Europe and dissolution of NATO. Haig envisioned the enemy consisting not only of Russians
and Cubans, but also of a left-leaning Mexican regime that would permit an
invasion force designed to split the United States in half, invading at Veracruz
and pressing northward.
Slowly, through 1983, numerous facets of the original project changed.
A secondary back story was added about Americas political bankruptcy.
Nicaragua entered the script. The central characters, who were in their early
teens in Reynolds story, became high-school seniors and older, thus allowing
for greater on-screen violence. Overall, the movie grew into one that was
more about killing and treachery than about character and relationships, one
that diluted Reynolds anti-war message in favour of the glorification of a
paramilitary defence of American territory. Aspects of the rewrite even
alarmed Milius, who had originally intended to say something about the futility of war in the movie. Yablans and Haig urged the director to insert scenes
showing the kids infiltrate back into town to witness the brainwashing of their
parents. Strong scenes showing the invaders shooting resolute citizens in
reprisal for the kids resistance were also added. Other provocative features,
especially about collaboration, were filmed but ended up on the cutting room
floor. One scene depicting an American girl flirting with armed Russian soldiers in a Sovietised McDonalds restaurant seems to have been removed due
to a mass murder at a McDonalds franchise in San Ysidro, California, just
weeks prior to the films opening. Respect for the victims families probably
accounts for this decision, plus the need to put some distance between the
massacre and a film that, on the one hand, celebrated violence and, on the
other hand, purported to show how civilised Americans were compared with
their enemies.18
Red Dawn was filmed between November 1983 and January 1984, mainly in
and around the small town of Las Vegas, New Mexico. The cast included
Patrick Swayze, Charlie Sheen, C. Thomas Howell and Jennifer Grey, members
of the Brat Pack generation that frequently appeared together in teen-oriented
films in the 1980s. The snowy conditions in New Mexico increased costs but
272
lent the movie a certain beauty and verisimilitude; cast and crew complained of
frost bite. Despite Haigs involvement, the Defence Department refused to
cooperate, not even allowing some jets to do an innocent fly-by. Having read
the script, the Pentagon insisted that a Russian-Cuban infiltration such as that
concocted by Milius, Haig and Yablans could never take place. Lacking the
Defence Departments logistical support caused serious technical headaches for
Milius. Old, imitation Russian tanks broke down in the cold weather. One stuntman parachutist broke his ankle, while another wearing a Russian uniform
landed o course and was taken into custody by vigilant locals. Yablans, for one,
failed to see the funny side of such hitches, especially when he realised the final
budget for the movie had almost doubled from the original $10 million estimate. The CEO accused Milius of having completely lost control of the production, complaining, without tongue in cheek, that youve got enough people
and equipment down there to start World War Three.19
Red Dawn begins with a silent, 15-second preamble. Simple, yellow-onblack titles inform the viewer of recent catastrophic events in the world. A
starving Soviet Union has invaded one of its rebellious satellites, Poland. Cuba
and Nicaragua have amassed 500,000 troops. Central America has fallen to
communism. Anti-nuclear and neutralist regimes have taken power in key
Western European states. Mexico has plunged into revolution. NATO has dissolved. The United States stands alone.
Cue Basil Poledouris stirring title-sequence music, borrowing heavily from
Aaron Coplands Fanfare for the Common Man. Fade to Calumet, Colorado, a
lonely town on the plains just at the edge of the Rockies. A black history
teacher is telling his class about Genghis Khans barbarian invasion of Europe,
when enemy paratroopers land in the fields nearby. Wow, check it out!, shout
excited students, who think the men are Americans. Jabbering Spanish and
Russian at one another, the soldiers begin machine-gunning everyone in sight.
Within minutes, rocket fire batters down buildings and tanks block intersections: Calumet has fallen under occupation by Soviet, Cuban and Nicaraguan
forces. Red banners and pictures of Lenin go up everywhere. Sergei
Eisensteins Alexander Nevsky takes over the local movie house. Suspect books
are cleansed by fire, recalling the Nazis Burning of the Books in 1933.
Outside town an old drive-in is turned into a re-education centre, where
potential resistors are forced to watch anti-capitalist slide shows while a
droning voice attacks whorehouse America.
But some people have escaped. Jed (Swayze), once the high-school quarterback, now in his twenties, leads a small group of teenage boys into the
mountains. They hide out for a while, initiating themselves in the ways of the
wild drinking the blood of a deer they kill, for instance, or urinating into
the radiator of their truck when it runs out of water. Taking the name of their
273
football team, the Wolverines, the boys become a crack guerrilla unit, sweeping down on the occupying forces and liberating groups of Americans. A
couple of girls who have been hiding from Red Army rapists join them in the
mountains and soon become hardened, ruthless fighters too. A cynical airforce pilot (Powers Boothe), shot down earlier in the war, also joins up and
fills them in on the situation. First, Cubans and Nicaraguans, crossing the
border like ordinary illegal aliens, took out Americas missile silos and
command centres. With Americas nuclear capacity snued, Soviet intercontinental ballistic missiles destroyed key strategic sites in the United States and
in other countries, including China. Cuban and Nicaraguan forces then swept
through Mexico and joined Soviet battalions passing across the Bering Straits.
The Soviets now control more than half of the country via puppet governments, and most of the rest of the world too.
But time is running out for the brave, hungry youngsters. Realising that a
grudging respect for the partisans is growing among his disillusioned Cuban
allies, the Russian commander in Calumet dispatches an elite Soviet unit to
wipe out the Wolverines. The unit is assisted by a traitor within the boys ranks,
whom the guerrillas reluctantly and emotionally execute. Whats the
dierence between them and us?, the more timid boys ask Jed afterwards. We
live here, is his stolid reply. Eventually, the Soviet forces trap and kill most of
the rebels using helicopter gun ships. Now resigned to their fate, Jed and his
brother Matt (Sheen) carry out a suicide mission on the commanders headquarters. At the end, just two of the Wolverines are left to make the long hike
into Free America territory. A brief voice-over epilogue showing a World
War Three memorial and the American flag flying tells us the United States
will finally survive.
Rambo: First Blood Part 2 (1985) is justifiably often labelled Hollywoods
definitive Reaganite Cold War text,20 but Red Dawn provides strong competition. First of all, Red Dawn was perhaps remarkably one of only two
Hollywood films made throughout the Cold War (Alfred E. Greens Invasion
USA, released in 1952, being the other) that depicted World War Three in
terms of a direct military invasion of the United States, as opposed to those
that used aliens or that focused on Soviet subversion.21 Powers Boothes pilot
gives a fairly accurate summary of the Republican rights nightmare scenario
for a World War Three born of military weakness. The movie also reflected
the Reaganites concern with Central America acting as the base for communist subversion, or even an invasion, of the United States.22 Second, Red Dawn
borrowed heavily from American mythology and folklore. Riding on horseback and living rough, the Wolverines act like frontier woodsmen or cowboys.
Symbolically, they receive help from a character played by Ben Johnson,
famous for his supporting roles in Westerns. Their hit-and-run tactics evoke
274
Its World War Three down there: Jed (Patrick Swayze), Robert, with Star Wars cap (C. Thomas Howell),
and Matt (Charlie Sheen) take their first look at communist-occupied Calumet. Red Dawn (1984).
MGM/United Artists/The Kobal Collection.
275
Fifth, despite being categorised as the most violent film ever made,25 paradoxically Red Dawn implied that a nuclear war was survivable and perhaps
therefore winnable by showing World War Threes aftermath to be essentially
conventional. In this way, the movie countered other films released during the
early 1980s, like Lynne Littmans Testament (1983) and Nicholas Meyers highly
controversial TV drama The Day After (1983), which declared nuclear weapons
suicidal. At the same time, the movie lent a degree of support to Reagans
controversial Strategic Defence Initiative (nicknamed Star Wars by the
Democrats) by showing that Moscow had perfected its own missile defence
programme, and in so doing had rendered the US nuclear arsenal worthless.26
Finally, Red Dawn was, like many other Cold War film plots of the early
Reagan era, driven above all by the need for revenge, especially for Americas
loss in Vietnam.27 The Wolverines kill partly in order to avenge their elders
execution by the occupying forces. Yet we see that it is the liberal indecisiveness of their parents generation that has opened up America to invasion in
the first place. Reagan frequently told the American people that Vietnam had
been a noble cause that Washington had lacked the will to win, and that
Americans needed to kick the Vietnam Syndrome lest communism take
advantage of US passivity. John Milius felt exactly the same.28 The Wolverines
represent just this reaction against Americas sense of guilt and subsequent
loss of purpose overseas. Looked at in another way, in a neat role reversal Jed
and his cohort enact the role of the Viet Cong partisans, while the Cubans and
Russians play the part of the American invaders. The Wolverines themselves
do not, to coin John Rambos famous phrase (endlessly recycled by Reagan
himself), get to win this time, but those who follow the youngsters decisive
and gallant lead do so in the end, as evidenced by the epilogues triumphant
stars and stripes.
In its opening weekend in mid-August 1984, playing to a huge 1,822
screens nationwide, Red Dawn took a robust $8 million. It was a stroke of marketing genius to release the film during the Los Angeles Olympics. The Soviet
boycott (in retaliation for the Americans failure to attend the 1980 Moscow
Olympics) helped turn the Games into a flag-waving flurry of nationalism,
encouraged partly by ABC Televisions coverage.29 As the MGM/UA executives predicted, most critics were derisive. Comments ranged from those who
declared it fascist to others that dampened down liberals fears by arguing
that it was simply too ludicrous to be dangerous.30
But there is some, albeit impressionistic, evidence that Red Dawn had a
strong impact on its target audience. When a group of high-school students
from New Jersey were asked about the movie in November 1984, by which
time it had grossed $36 million, virtually all who had seen the film identified
with the Wolverines and enjoyed the idea that a bunch of kids like them could
276
kill a lot of communists. It kind of made you feel good, said one boy. You
come out hating the Russians. Another boy added: Americans went through
Vietnam and terrorist attacks. People are sick of America always being wrong.
A teacher found that the film reinforced his students image of Russians being
associated with words like Reds, stubborn, oppression, emotionless,
vodka and propaganda.31 Older members of the audience also expressed
solidarity with those who chanted Wolverines and U-S-A in theatres.
Americans have to start waking up and recognise that America is not a socialist country, said one 45-year-old woman after seeing the film. They have to
recognise that freedom isnt free. Alluding to Reagans Democratic challenger
in the presidential elections later in the year, one political science major at
UCLA said in August 1984 that, If Mondale gets elected, that [a Russian invasion of the United States] is whats going to happen.32
Red Dawn was publicly endorsed by a range of opinion-formers on the
political right. Haig and Reagan used the film as a tool to disparage the
Democrats stance on foreign policy in the run-up to the partys convention
in August 1984. The Gun Owners of America honoured John Milius for dramatically depicting the importance in our time of the Second Amendment.
Soldier of Fortune, a magazine which had a readership of 300,000 and which
stood at the heart of paramilitary culture in post-Vietnam America, printed
stills from Red Dawn that blended seamlessly with photographic accounts of
Mujahidin bravery against the Red Army in Afghanistan.33 Overseas, Red
Dawn fared less well. Left-wing activists threw rotten eggs and paint at screens
showing the movie in some West German theatres. In Moscow, Soviet cultural
ocials denounced Red Dawn as virulently anti-Soviet propaganda, despite
recent films like Mikhail Tumanishvilis Incident in Quadrant 3680 (1983)
having portrayed Americans as violent anti-Russian psychopaths.34 In the
summer of 1985, Red Dawn was reportedly banned along with Rambo:
First Blood Part 2 and Sylvester Stallones Rocky IV (1985) in more exotic locations like Zimbabwe, following complaints from the Russian and Cuban
embassies.35
Red Dawn would prove to have a mixed legacy. At his trial in 1997, Timothy
McVeigh, a pseudo-survivalist and member of an ultra-right militia group
hostile to the US federal government, claimed that Red Dawn was one of his
principal sources of inspiration for the Oklahoma City bombing two years
earlier. McVeighs act of terrorism killed 168 people. In late 2003, the
Pentagons codename for its successful operation to capture the deposed Iraqi
leader, Saddam Hussein, was Red Dawn. The two huts found at Husseins
hideaway outside his home-town of Tikrit were christened Wolverine 1 and
Wolverine 2, an indication perhaps that, twenty years after it had been made,
Red Dawn had achieved cult status in US military spheres.36
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complained that these touches would only alienate the audience, but his
warnings were ignored.44
As director and screenwriter exchanged draft scripts, progress was made
on the wider production and financial fronts. It is a measure of the greater
space which had opened up for Cold War dissent in the American film industry by the 1980s that Cox got not only the backing of an experienced mainstream Hollywood producer but also a distribution deal with a major studio.
Edward R. Pressman had been producing in Hollywood for nearly two
decades, during which he had worked on a diverse range of films, including
Terrence Malicks evocation of aimless anger in 1950s suburbia Badlands
(1973), and John Milius violent sword-and-sorcery tale Conan the Barbarian
(1982), which helped make Arnold Schwarzenegger a screen star. While
working on Walker, Pressman also produced Oliver Stones expos of corporate greed Wall Street (1987). Pressman hoped that Walker would have an
impact comparable to that of Platoon (1986), Stones Oscar-winning liberal critique of Vietnam, and succeeded in securing half of the films production
money (roughly $3 million) and a lucrative distribution deal with Universal
Pictures, whose president, Tom Pollock, had once been his attorney. Pollock
and Sean Daniel, Universals production chief, saw great commercial potential in the cult status achieved by Coxs Repo Man, and hoped Walker could
emulate David Lynchs recent surreal crossover hit Blue Velvet (1986).45
In December 1985, Cox and co-producer Lorenzo OBrien made a
location-scouting trip to Nicaragua. The Peruvian-born OBrien, who had
made a documentary about the military junta in power in his home country
when a student at UCLA in the 1970s, established contact with the Nicaraguan
Film Commission and the Roman Catholic Church, which agreed to provide
unique locations in the capital, Managua, and the historic city of Granada.46
These initial contacts soon blossomed, to the point where the Nicaraguan
government itself adopted the film as a useful propaganda tool. For generations of Nicaraguans, William Walker had served as a graphic symbol the
gringo malo of the many US occupations of their country. To the Sandinistas,
therefore, a movie about Walker provided an opportunity to consolidate its
recent electoral successes (the movements leader, Daniel Ortega, was made
president in 1984) and to generate sympathy overseas for its cause in the civil
war. Consequently, members of the government, including Minister of
Culture Ernesto Cardenal and Vice-President Sergio Ramirez, gladly commented on the screenplay. If this penetrates the commercial market in the
United States, Ramirez told the New York Times in March 1987, it is going to
open some eyes and change some minds. When shooting began, Sandinista
troops and ocers played native Nicaraguans and other Central Americans.
Ocial permission was given for the removal of telegraph poles from the
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Bringing peace, democracy and liberty: oblivious of the bloodbath his mission has unleashed, a crazed
William Walker (Ed Harris, in suit) leads his Immortals through the streets of Rivas. Walker (1987).
Universal Studios.
Walker, who is now clearly insane, elects to stay and makes himself president.
The closing scene shows Walker being executed by firing squad in 1860 in
Honduras. As the credits roll, television footage juxtaposes pictures of Ronald
Reagan in Congress and US troops on defensive manoeuvres on the
Honduras-Nicaragua border with the bodies of Nicaraguan civilians murdered by the Contras.
Walkers bare outline belies the films anarchic tone and politically jarring
style. Three areas stand out in this respect. The first is Walkers anachronistic
humour. By populating the world of the 1850s with Coca-Cola bottles,
Mercedes-Benz sedans, computers and television journalists, Walker on the
one hand consciously frustrates audience expectations about the historical
film genre, and on the other tells viewers that the doctrine of Manifest Destiny
remains an axiom of modern-day US foreign policy. Cox and Wurlitzers original ending actually made the connection between past and present US incursions into Nicaragua even more explicit. In this scenario, Walker was to be
whisked out of Rivas by the CIA aboard the US helicopters and then make a
speech in modern-day Florida at a fundraising dinner for the Contras, flanked
by anti-Castro Cubans and pro-Reagan celebrities like the Reverend Jerry
Falwell and Charlton Heston. This ending was dropped on the advice of Ed
Pressman, who argued that it would make Walker look a State Department
asshole rather than a Napoleonic figure, and the speech was moved instead
to an earlier cathedral scene.50 Cox later regretted not having sprinkled his film
with even more contemporary objects from the start instead of from half-way
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through (baseball bats, TV dinners, even plane wreckage all appear in draft
scripts), which would certainly have lent it greater continuity.51
The uneasy marriage of nineteenth- and twentieth-century images is
accompanied by the disjunction between image and sound, in which voiceover narration, dialogue, and non-diegetic music are contradicted by the miseen-scne. This serves to heighten the satirical tone of the movie and to
sharpen its criticism of the Americans behaviour. For instance, Walker opens
with upbeat Latin music that is wholly at odds with the images of violent death
and destruction during a battle in Senora. The slow-motion displays of bloodshed in this and later battle scenes, complete with semi-comical spaghettiWestern-style sound eects, deliberately ape the work of Sam Peckinpah,
Sergio Leone and Akira Kurosawa, and are meant to bring home to the
carnage-addicted, Rambo-loving American audiences (as Cox labelled them)
the violent nature of US interventionism. (In an early script, one of the
Immortals was called Captain Schwarzenegger, in honour of the musclebound star of the mid-1980s hits The Terminator and Commando.)52 Throughout
the film, Ed Harriss lofty voice-over narration is repeatedly undercut by
actions on screen. Thus, when the voice speaks of cultural reforms, we see
natives being flogged. When it proclaims the virtues of regenerating a nation,
we see Walkers motley crew of mercenaries boozing, brawling, stealing from
natives, and assaulting females of more than one species (The colonel says its
a democracy, shouts one Immortal, as he climbs into a sheep pen and lowers
his trousers).
Walkers obliviousness of the consequences of his dictatorial actions,
together with the Immortals depravity, reflected Coxs penchant for the
bizarre and grotesque. This tied in with his assertions that absurdist humour
was more likely to shock the audience into action, and that Walker ultimately
typified the madness that went hand in hand with notions of cultural and
racial superiority: a guy completely out of touch with reality, who thought he
was acting on Christian principles but who blinded himself to the fact that he
was slaughtering the people he came to regenerate.53 Cox thought carefully
about how to present Walker and his cohorts for maximum political impact.
Prior to filming, one correspondent warned Cox that his script depicted
Walker as too wacky and that it overlooked the Immortals misplaced idealism. Consequently, the script encouraged the audience to dismiss the story as
an aberration rather than to recognise it as a stereotype. Certain parts of early
versions of the script highlighting Walkers zany personality were ultimately
cut by Cox his obsession with insects, for example. At the same time, the
final print further heightened the Immortals vulgarity. For instance, immediately after setting foot in Nicaragua, instead of marching past a number of
bare-breasted women in the river without breaking ranks, the Immortals run
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amok. Doubtless seen as gratuitous by some viewers, such scenes in the filmmakers eyes functioned as a commentary on the psychosexual character of
American puritans who subordinated women and peoples of colour, and
ascribed capitalist exploitation of Third World people to institutionalised
racism and sexism.54
Walker opened in the United States in December 1987. Rarely can a political film three years in the making have enjoyed such a timely release. In
response to newspaper revelations, in November 1986 Ronald Reagan told
stunned Americans that, unbeknownst to him, elements within his government had been selling arms to an avowed enemy, Iran, in exchange for the
release of US hostages held in the Middle East. Worse still, part of the profits
from the arms had been diverted to provide military assistance to the
Nicaraguan Contras during a period when Congress had explicitly outlawed
any such aid. Reagan conducted a damage-limitation exercise by dismissing
the National Security Council Director, John Poindexter, and his aide
Lieutenant Colonel Oliver North, a Vietnam veteran who had run a multimillion-dollar fundraising campaign for the Contras among conservative
Americans. Despite this, during the summer of 1987, joint Senate and House
special committees conducted nationally televised hearings on the IranContra aair. These hearings aroused as much public interest as Watergate.
The evidence of ocial intrigue and deception severely weakened Reagans
personal standing, and wholly contradicted Washingtons claim to be running
a morally revitalised foreign policy.55
With the Iran-Contra scandal having put Nicaragua and the dirty underbelly
of US Cold War strategy at the very centre of national aairs for most of 1987,
Walker looked an odds-on box oce hit. For one thing, the parallels between
the scandal and the film amounted to a publicists dream: the privatisation of
diplomacy and war, the role of soldiers of fortune, and clandestine acts in
exotic locations. However, in the event the Iran-Contra aair probably seriously undermined the films takings. Walker had attracted a considerable
amount of interest among American film critics before news of the IranContra connection surfaced. After November 1986, political journalists then
joined the fray, looking for a novel angle on US-Nicaraguan relations, and
helping to make the film an even greater subject of controversy. During shooting, liberal newspapers like the Los Angeles Times ran lengthy location reports
on Walker, linking the film to their own long-standing anti-Contra propaganda
campaigns. Other magazines more to the political right, such as Newsweek (an
issue of which appeared in the movie) and Time, noted the Nicaraguan governments enthusiastic support for the project and consequently condemned
the film as blatant Sandinista propaganda.56 Ever the opportunist, Cox
responded to these barbs in typically aggressive fashion. By openly comparing
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Walker with the criminals Oliver North and Assistant Secretary of State for
Western Hemisphere Aairs Elliott Abrams all white guys coming down to
small countries thinking they can do anything Cox sought to highlight the
relevance of his movie for the public, and to express his anger at the fact that,
like Walker and Vanderbilt before them, the perpetrators of the Iran-Contra
scandal would most probably get away with a slap on the wrist.57
In an atmosphere of increasing constitutional crisis, one that might even
result in a presidential impeachment, Universal executives regarded such statements as ill-advised and inflammatory. Having allowed the filmmakers a relatively free hand in the early stages of the project, on seeing the rushes the
companys executives and the marketing agents began to get cold feet. Walker,
they protested, was meant to be a liberal interpretation of nineteenth-century
adventurism. Coxs version was diagnosed as far too alienating, both politically
and stylistically. If Cox expected any support from Ed Pressman in the face
of these severe criticisms, he was deluded. Pressman had already succeeded in
politically toning down the films ending at final scripting stage. During the
shooting phase, he then grew exasperated by what he saw as Coxs wildly
extravagant approach to moviemaking.58 Consequently, Universal took the
decision to stifle Walker by limiting both publicity and theatrical release. The
film opened in only eight American cities in December 1987. On the west
coast, in Los Angeles, the movie was released on only two screens, where it
played for just three weeks. During this period, the Los Angeles Weekly ran only
one advert for the film. On the east coast, in New York, Walker could be found
on only three screens, where it played for a month. This was a dismal showing
for a film which had cost $6 million. Universal then forbade Cox to take Walker
to the Havana Festival, the foremost film market in Latin America, and the
companys international subsidiary, UIP, delayed a Central American release.59
Cox reacted angrily to what he saw as blatant political censorship. He even
ventured a comparison between himself and the way dissident filmmakers had
been marginalised in the Soviet Union.60 Whatever truth there was in this, the
fact was that the Englishman had slipped up badly. Walker was never likely to
appeal to a broad cross-section of the film-going public due its nihilistic
format. As a film bu, Cox should have known that its postmodern historical
narrative would be unacceptable to a public brought up on realistic representations of the past. Wurlitzer had hinted at this when complaining about the
addition of anachronistic touches at the scriptwriting stage. Many people who
saw the film simply did not find it entertaining. With a few exceptions, the
trade press in the United States had nothing positive to say about Walker.
Variety called it a virtual fiasco, BoxOce very weird.61
Walker generated more than its fair share of heat in the political press, but
there is no evidence that the film changed peoples minds about US policy in
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287
dierences in order to join forces against a new, common enemy narcoterrorists. A tale of two cities (Moscow and Chicago) masquerading as an apolitical conventional buddy/cop movie, Red Heat was in reality a natural
extension of Hollywoods long-term targeting of communism. Now that the
Soviet Union was becoming more like America and the Cold War seemed to
be coming to an end, the hard centre of the American film industry was
turning its sights on what many politicians especially those on the right
saw as the more serious threat to the nations well-being and security.
Red Heat was financed by Carolco Pictures, a major force among independent production companies in the 1980s principally because of the success of
its Rambo series. Red Heats director, Walter Hill, was born in 1942 and had
entered the film industry in the late 1960s after a brief stint drilling for oil. By
the 1980s, Hill had become a powerful writer, director and producer, best
known for making visually stylish action movies. Hill had little interest in using
film for overtly political purposes. He had rejected Kevin Reynolds Ten
Soldiers script in the early 1980s, for example, because it was too controversial.71 Hills original story for Red Heat was a cross between Ninotchka and his
1982 white-black, cop-crook blockbuster 48 Hours, which starred Nick Nolte
and comedian Eddie Murphy as a mismatched duo tracking down police
killers in San Francisco. A burly Russian police ocer, Ivan Danko, who is
hunting for a cop-killing Georgian drugs lord in Chicago, would substitute for
Greta Garbos surly envoy in Paris. Her boyfriend Leons part would be taken
by a wise-cracking, slovenly American detective, Art Ridzik. Through the
tetchy relationship between these two characters, the film would have fun
comparing and contrasting Soviet and American attitudes towards crime, sex
and international politics.72
Hills co-scriptwriters on Red Heat were themselves an unusual pairing.
Russian-born Harry Kleiners writing credits stretched back to the Second
World War, and included an array of fast-paced dramas such as Le Mans (Lee
H. Katzin, 1971). Kleiner, Hill and Carolco had recently collaborated on
Extreme Prejudice (1987), a cop-cum-CIA conspiracy drama that focused on
drug-tracking across the Texas-Mexico border and was based on an original
story by John Milius.73 Troy Kennedy Martin, on the other hand, had been one
of Britains most influential television screenwriters since the 1960s, and stood
on the political left. His most recent drama for the BBC, Edge of Darkness,
broadcast in 1985, had depicted the American and British governments murdering anti-nuclear activists.74 Kennedy Martins draft scripts of Red Heat contained more jokes at Americas expense than appeared in the final cut of the
film. His scripts also questioned the benefits American-style political and economic liberalisation would bring the Soviet Union more than did the film that
audiences got to see.75
288
Casting the two lead roles was important, politically as well as commercially. If the actors failed to hit it o on screen, Red Heat would die at the box
oce. If their personas were insuciently dierent, the culture-clashing
element of the film would not work. Choosing James Belushi to play Chicago
detective Art Ridzik, rather than a more slapstick-oriented comedy actor like
Steve Martin or Chevy Chase, paid dividends. Belushis rebellious persona,
honed since his breakthrough as a comedian on NBCs Saturday Night Live,
enhanced Ridziks and Americas free-spirited image.
Arnold Schwarzenegger was perfect to play the latter-day Ninotchka,
Ivan Danko, a straitlaced but trustworthy and ultimately lovable Russian.
Schwarzenegger was no Mikhail Baryshnikov, the star of White Nights (1985),
a real-life Russian defector-turned-actor, but he was the closest thing to it,
having left Austria (where he was born in 1947) to become a naturalised
American. Schwarzenegger made no secret of the eect the Soviet occupation of his home country during the early Cold War had had on his childhood,
and about why it had helped turn him into a staunch defender of democracy
and a card-carrying Republican. Moreover, his much-publicised Cinderellalike rise from humble beginnings to become one of Hollywoods top moneymaking stars embodied the realisation of the American dream. The former
Mr Universes moulded physique was harder than Greta Garbos but no less
striking, and thus would fit the well-established brawn-without-brains Russian
stereotype. In fact, Schwarzenegger had employed his muscles to great patriotic eect on the screen in the eighties, meting out summary justice to
Americas domestic and external enemies in films like Raw Deal (John Irvin,
1986) and Predator (John McTiernan, 1986). Schwarzenegger shaved ten
pounds o his bodyweight to look more convincingly Slavic in Red Heat.
Russian vocal training for the movie enhanced his famously thick-accented
delivery of American slang phrases.76
Red Heat starts right within the Bears cave: a very Russian, unisex, dungeonlike steambath (or banya) in Moscow. Muscle-men shovel coal and pump iron,
while nude women cavort like prostitutes. The heart of the Soviet empire
the scene was actually filmed in Budapest is a picture of medieval debauchery. A scantily clad, beautifully proportioned Captain Ivan Danko, the head of
Moscows homicide division, is here for business, not pleasure. His quarry is
Viktor Rosta (Ed ORoss), a murderous cocaine dealer. Danko is attacked by
a group of bearded Mongolian goliaths, but shows them the meaning of
rough justice with his bare fists. Though Viktor is not to be found, Danko discovers where he will be that evening.
Cut to Red Square. Mock Cyrillic credits begin to roll, accompanied by
harsh, imitation-Prokofiev music scored by James Horner (son of Harry, the
director of Red Planet Mars). As the choir intones and bells clamour, we are
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suit instead of a military-style uniform, for instance but he never once considers defecting. There is no need for him to. For one thing, his younger, less
regimented generation is going to benefit from Russias Westernisation. And
Danko is a proud Russian nationalist, not, like Ninotchka, a devout communist who needs to be converted to capitalism. His pursuit of Viktor is fuelled
both by revenge and by the fact that the narcotics kingpin is a Georgian, the
implication being that Russia, like the United States, is awash with criminal
foreign subversives who dont belong there. Viktors nationality, plus Dankos
sturdiness and Schwarzeneggers fame in Russia via black-market videos, help
to explain Moscows ocial support for Red Heat.79
However, from the start Ridzik and Danko have one very important thing
in common both like to crack sleazebags heads. The dierence turns out to
be that Danko has more freedom to blast away at bad guys in a closed communist society than Ridzik has in an open democracy that over-protects criminals rights. The film shows that (akin to the US Army in Vietnam perhaps)
the streetwise American cop is fighting the enemy with one hand tied behind
his back by weak-kneed bureaucrats. This message echoed President Reagans
frequent accusations that liberals in Congress were preventing him from
doing his job. Red Heat strongly hinted that the Russian states ruthless techniques would be far more eective in sweeping undesirables from Americas
decadent streets than the Wests namby-pamby, form-filling methods. It would
seem, therefore, that America had something to learn from Soviet authoritarianism after all.80
Ridzik and Danko begin to realise they are on the same side against a new
enemy international narcotics smugglers when Viktor escapes their
clutches. The Soviet authorities fail to inform the American police how
important a prisoner they are holding, for fear of airing their dirty laundry in
public. This ingrained secrecy leads to the gun-toting Cleanheads springing
Viktor from his casual handover to Danko, and to the killing of Ridziks own
partner, Gallagher (Richard Bright). To add insult to injury, in time-honoured
fashion, Soviet consul ocials then berate the hospitalised Danko for failing
in his assignment and humiliating the Russian government. They order him to
return home for suitable punishment.
Taking a lesson from Ridziks rule-breaking book, Danko ignores these
orders and uses his own initiative. He and Ridzik travel to Stateville Prison to
speak to Abdul Elijah (Brent Jennings), head of the Elijah Brotherhood, who
controls the Cleanheads and a vast international drug-tracking racket from
his cell. Danko hopes to win Elijah over by comparing the Soviet Unions
struggle against American imperialism with that of the black Americans
struggle for racial equality, but only exposes himself to ridicule by revealing
how ignorant he is of eighties radical black nationalism. When pressed as to
291
what political crime he committed, Elijah tells Danko, I robbed a bank. Elijah
tells Danko he is fighting the race and class war by selling drugs to every white
man around the world, and as such he and the Brotherhood are the only
Marxists around here. The fact that Ridziks superior, Stobbs (Larry
Fishburne), is black tells us that race is no barrier to an individuals progress
in contemporary America.
Danko and Ridzik begin to form the perfect renegade team as they delve
ever more deeply into Chicagos underworld. The Russian breaks stoolpigeons fingers and is incorruptible, while the warm-hearted American thinks
on his feet and knows Russians take their tea in a glass with sugar. The closer
they get to one another and to their target, the more they banter goodnaturedly about the quality of life in their respective societies. Ridzik introduces Danko to Americas four main food groups hamburgers, French fries,
coee, and doughnuts; Danko ribs the American by boasting about the
greater firepower of Soviet-made police handguns. Ticked o by Dankos criticisms of Chicagos depravity, Ridzik bites back, encapsulating the pairs and
the films attitude towards politics and criminality:
Ridzik: Tell me somethin, Captain. If you got such a fuckin paradise, how
come youre up the same creek as we are with heroin and cocaine?
Danko: Chinese find way. Right after Revolution, they lined up all drug
dealers, all drug addicts, took them to public square and shot them in
back of head.
Ridzik: Never work here. Fuckin politicians wouldnt go for it.
Danko: Shoot them first.
Like Red Dawn and Walker, Red Heat reaches a suitably spectacular and violent
climax. Viktor strangles his American wife, whom he only married for a green
card, to prevent her going to the authorities. When the drug deal finally goes
down, Viktor then double-crosses the Cleanheads by killing their point man
at an American Liberty Lines bus station, and making o with the merchandise. Danko and Ridzik catch up with Viktor via a tip-o but cannot prevent
him commandeering a bus, which he drives o in. The cops give chase in a bus
of their own, and, after a game of chicken, force Viktor to crash into a speeding train. Finally, Danko despatches Viktor in a Western-style gunslingers
shoot-out.
At the very end, Ridzik and Danko bid a fond farewell at OHare Airport.
Danko tells Ridzik that Russians have started to play baseball, and the two
argue comically over who America or the Soviet Union would win an international World Series. Finally, they exchange watches as a symbol of EastWest friendship. Ridzik gives the Russian his $1,000 Swiss Rolex; Danko
presents the American with his $20 East German wind-up.
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Time for a fresh start: bearing the scars of their joint war on drugs, Ridzik (James Belushi) and Danko
(Arnold Schwarzenegger) say goodbye at the end of Red Heat (1988). Carolco/The Kobal Collection.
CONCLUSION
Hollywoods politico-financial empire did indeed strike back during the final
decade of the Cold War. In the late 1960s and early 1970s, Americas filmmaking culture had been increasingly dominated by directors. Together with
a wider scope for independent film production, this gave rise to greater creativity and political unorthodoxy on screen. In the 1980s, however, this culture
was supplanted by one dominated by business-minded executives, agents and
lawyers. With this came a new reliance on advertising and marketing, and new
exhibition patterns that were aimed at a quick profit rather than gradual
returns. In the early eighties, an average Hollywood film cost roughly $11
million to make and another $10 million to market; these sums inevitably militated against the production of risky material, political or otherwise. Like so
much of the US economy in the Reagan era, the film industry was also deregulated. In 1985, the 1948 Supreme Court anti-trust ruling was reversed, allowing the major film companies to buy back into cinema chains, thus increasing
their control over which movies could be shown and where. All of this, plus
the shift to the political right caused partly by increased East-West tensions in
the early part of the decade, explains why so much of Hollywoods output in
the 1980s spoke of reaction and conservative reassurance.81
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The three main films analysed above all fit into this new financial and
political framework. Red Dawn on the one hand represented a return to
McCarthyite anti-communist agit-prop, minus the HUAC factor. On the other
hand, it reflected both the industrys and the New Rights appetite for violence film executives saw stylised violence as a box oce draw, whereas military and political hawks like Alexander Haig and Ronald Reagan believed
warlike violence was part of a healthy society, if targeted at the enemy. The
fact that a movie as critical of US Cold War strategy as Alex Coxs Walker got
made at all in the mid-1980s shows how far Hollywood had travelled politically since the McCarthy era. Yet Coxs row with Universal also demonstrated
that, though many of the constraints of the classical studio era had long gone,
filmmakers were often still only as free as their distribution deal let them be.
This lack of autonomy alerts us to the diculties filmmakers had in making
politically subversive statements even during the latter stages of the Cold War,
when many people had long passed the point of looking at the conflict in simplistic terms and even when, as was the case with the Reagan administrations
actions in Central America, Congressional and public opinion were bitterly
divided over an issue.
Walter Hills Red Heat combined high-concept, easily marketable filmmaking with violence and a huge box oce star (Schwarzenegger). Neither its
makers nor its viewers probably regarded Red Heat as a political movie. But
it was so, of course, not least in the way in which it projected the political
establishments view of the dangers that the United States faced in the new,
post-Cold War world. By the late 1980s, many in Washington believed that
drugs had already replaced communism as terrorisms twin evil, and Red Heat
pointed the way towards a joint US-Russian policing role to combat that dual
threat. In September 1989, the United States and Soviet Union held a conference on how the two nations could work together against terrorists.82 In the
same month, US Secretary of Defence Dick Cheney ordered his military commanders to devise new plans for a drug war. Three months later, in December
1989, US forces invaded Panama to overthrow President Manuel Noriega, on
the grounds that he engaged in international drug-smuggling. Americas new
enemies had started to fall.83
Hollywoods last major contribution to the Cold War was John McTiernans
$30-million blockbuster The Hunt for Red October. Based on Tom Clancys 1984
best-selling novel, which Ronald Reagan publicly called a perfect yarn, the
movie was about a Soviet naval commander (played by the former James Bond,
Sean Connery) who defects with his countrys new, untraceable nuclear submarine in order to avert a first strike on the United States and thereby hopefully establish the grounds for a post-Cold War alliance of Russian and
American peoples. The US Navy gave McTiernan full logistical support after
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Steering a peaceful path ahead: sharing the helm of the Soviet nuclear super-sub, Captain Marko Ramius
(Sean Connery) and CIA analyst Jack Ryan (Alec Baldwin) defeat the communist old guard at the climax of
The Hunt for Red October (1990). Paramount/The Kobal Collection.
vetting the script, and Connerys dialogue was partly written by John Milius.
Back in 1985, when the producers Mace Neufeld and Jerry Sherlock had
acquired the rights to Clancys book, Russias underwater fleet posed one of the
most critical threats to the United States. By the time The Hunt for Red October
hit the screens in March 1990, however, Moscows hold over Eastern Europe
had collapsed, and Mikhail Gorbachev had famously declared, in December
1989, that his country no longer considered the United States its enemy.
Despite being out of date, The Hunt for Red October was a huge commercial
success. Many Americans presumably watched the film with mixed emotions
with an element of pride that the United States had won the Cold War, tinged
with relief that, in the process, they could consign such East-West doomsday
nuclear scenarios to history once and for all.84
Notes
1 Cited in Philip John Davies and Paul Wells (eds), American Film and Politics from
Reagan to Bush Jr (Manchester, 2002), p. 8.
2 The partial exception to this is India, where there is a long history of matinee
idols entering politics. Some have served as state chief ministers. See Ram Avtar
Agnihotri, Film Stars in Indian Politics (New Delhi, 1998).
295
3 Ronald Reagan, An American Life (London, 1990), pp. 10425; Gary Wills,
Reagans America (New York, 1987), pp. 24658. Reagan served as Guild president
from 1947 to 1952 and returned for another year in 195960.
4 Frances Fitzgerald, Way Out There in the Blue: Reagan, Star Wars and the End of the
Cold War (New York, 2000), p. 60; Wills, Reagans America, p. 300.
5 On Reagans relationship with and, some argue, mastery of the media during his
presidency see Mark Hertsgaard, On Bended Knee: The Press and the Reagan Presidency
(New York, 1988) and John Tebbel and Sarah Miles Watts, The Press and the
Presidency: From George Washington to Ronald Reagan (New York, 1985), pp. 53153.
6 Nicholas J. Cull, Public Diplomacy and the Private Sector: The United States
Information Agency, its Predecessors and the Private Sector, in Laville and
Wilford (eds), Citizen Groups, p. 220. On Wicks time at the USIA see Snyder,
Warriors. Reagan also slotted others friends from his Hollywood days into political positions. Roy Brewer, for instance, a former head of the film trade union
IATSE, and a life-long anti-communist, was given a high posting in the US
Labour Department. May, Tomorrow, p. 212.
7 Rogin, Reagan, pp. 143 especially; James William Gibson, Warrior Dreams:
Paramilitary Culture in Post-Vietnam America (New York, 1994), pp. 267, 269;
Jeords, Hard Bodies, pp. 35.
8 Fitzgerald, Way Out There, pp. 348.
9 Ibid., pp. 24, 37, 74; Lou Cannon, President Reagan: The Role of a Lifetime (New
York, 2000), pp. 28990.
10 See, for instance, Robin Wood, Hollywood from Vietnam to Reagan (New York,
1986); Chris Jordan, Movies and the Reagan Presidency: Success and Ethics (Westport,
CT, 2003); Belton, American Cinema/American Culture; Ryan and Kellner, Camera
Politica.
11 Yablans eorts to save the company failed. By the end of the 1980s, MGM/UA
had been dismantled and its back lot sold. On this see Peter Bart, Fade Out: The
Calamitous Final Days of MGM (New York, 1990).
12 Variety, 21 September 1988.
13 Ten Soldiers, revised second draft script by Kevin Reynolds, 27 October 1982,
Collection 073, Box F-741, UCLA AL.
14 Bart, Fade Out, pp. 11011; Variety, 16 June 1997, p. 34.
15 Marquee, June/July 1984, pp. 246.
16 American Film, March 1986, p. 48; Devine, Vietnam, pp. 21921.
17 Los Angeles Herald-Examiner, 10 February 1982 and 9 September 1984; Alexander
Haig, Inner Circles: How America Changed the World: A Memoir (New York, 1992),
p. 550.
18 Red Dawn AKA Ten Soldiers, shooting script by Kevin Reynolds and John
Milius, 19 October 1983, Collection 073, Box F-24, UCLA AL; Bart, Fade Out,
pp. 11113, 134; BAM, 7 September 1984, pp. 1819. A still from the
McDonalds scene showing four Red Army soldiers posing with a Russian tank
under a Golden Arches sign remained the most prominent advertisement for
Red Dawn in the press.
296
19 Bart, Fade Out, pp. 1335, 1389; Los Angeles Herald-Examiner, 2 April 1984; Red
Dawn Production notes and Press book, AMPAS; Los Angeles Weekly, 1723
August 1984, p. 37; Red Dawn budget file, Box 6, Buzz Feitshans Collection,
AMPAS.
20 This is partly due to the frequency with which Reagan quoted lines from the
movie. See, for instance, his speech on tax reform at the Santa-Cali-Gon Days
Celebration in Independence, Missouri, in September 1985, at www.reagan.
utexas.edu/archives/speeches/1985/90285a.htm (27 March 2006). Rambo: First
Blood Part 2 made $200 million in the United States alone. On the movies cultural
and political impact see Palmer, Eighties, pp. 623, 969. In early 1986, the New
York Times reported that Rambo video-cassettes were much sought after even on
the Russian black market. In that year, as part of a government-ordered Five Year
Plan of anti-American movies, Soviet film-goers got to see actor Mikhail
Nozhkin play their industrys equivalent of John Rambo, making short work of
American military terrorists in Mikhail Tumanishvilis Solo Voyage. See Val
Golovskoy, Art and Propaganda in the Soviet Union 19805, in Anna Lawton
(ed.), The Red Screen: Politics, Society and Art in Soviet Cinema (London, 1992),
pp. 26474.
21 Greens invasion which starts with a Soviet nuclear attack on Alaska is not
as real as that depicted in Red Dawn. It turns out to be the result of a hypnotists
trick, played on the patrons in a New York bar as a warning against complacency
in the face of the communist threat. Hollywood Reporter, 3 December 1952, p. 3,
and New York Times, 30 April 1953, p. 39.
22 Fitzgerald, Way Out There, pp. 37, 73.
23 Gibson, Warrior Dreams, pp. 2704.
24 Jeords, Hard Bodies, p. 12.
25 According to calculations conducted by a group calling itself the National
Coalition on Television Violence, an act of violence occurred in Red Dawn at an
average rate of 134 per hour or 2.23 per minute. This earned the film an entry in
the Guinness Book of World Records for the most acts of violence in a single film up
to that time. New York Times, 16 September 1984, H19, 24.
26 On the strong propaganda component of Reagans Star Wars programme see
Fitzgerald, Way Out There. On Hollywoods nuclear films of the 1980s, including
Testament and The Day After, see Chapter 5, note 73, and Palmer, Eighties,
pp. 179205.
27 For a contemporary analysis of the revenge theme see Vincent Canby, New York
Times, 8 December 1985, H212.
28 Cannon, President Reagan, p. 11; Marquee, June/July 1984, pp. 256.
29 Bart, Fade Out, p. 2278; Los Angeles Herald-Examiner, 9 September 1984.
30 David Denby in New York, 20 August 1984, p. 90; Janet Maslin in New York Times,
19 August 1984, H15.
31 Wall Street Journal, 14 November 1984, p. 35; New York Times, 10 November 1984,
pp. 48, 79.
32 Los Angeles Herald-Examiner, 15 August and 9 September 1984.
297
298
50 Walker script, dated 29 October 1986, Box 2, Folder 5, Cox Papers, UCLA AL;
Wurlitzer, Walker, p. 25.
51 Walker scripts, dated 29 October 1986 and 7 January 1987, Box 2, Folder 5, Cox
Papers, UCLA AL; Coxs interview with Cork City-based filmmaker Chris Neill,
October 2002, www.senseofcinema.com/contents/03/24/walker.html (5
September 2004). For a more detailed analysis of Walkers unusual take on the historical film genre see Robert A. Rosenstone, Walker: The Dramatic Film as
(Postmodern) History, and Sumiko Higashi, Walker and Mississippi Burning:
Postmodernism versus Illusionist Narrative, in Robert A. Rosenstone (ed.),
Revisioning History: Film and the Construction of a New Past (Princeton, NJ, 1995),
pp. 188213.
52 Sight and Sound, Vol. 56, No. 4, Autumn 1987, pp. 2501; Walker script, undated
but between 29 October 1986 and 7 January 1987, Box 2, Folder 6, Cox Papers,
UCLA AL. The directors of The Terminator (1984) and Commando (1985) were
James Cameron and Mark L. Lester respectively.
53 Wurlitzer, Walker, p. i.
54 Rob Moore to Alex Cox, 11 March 1987, Box 2, Folder 4; Walker script, dated 29
October 1986, Box 2, Folder 5: Cox Papers, UCLA AL.
55 Kornbluh and Byrne, The Iran-Contra Scandal, pp. xv, xx, 408.
56 Los Angeles Times, 19 April 1987, pp. 1623; Los Angeles Weekly, 1521 January,
1988, p. 41; Cineaste, Vol. 16, No. 3, 1988, pp. 1216, 523.
57 Newsweek, 20 April 1987, p. 44. In 1989, Oliver North was sentenced to a threeyear suspended prison term, having been found guilty of three charges in relation to his activities while at the National Security Council. A year later, his
convictions were overturned on the grounds that his Congressional testimony
prejudiced his right to a fair trial. During the Iran-Contra Aair, Elliott Abrams
was indicted for giving false testimony about his role in the illicit money-raising
schemes by the special prosecutor handling the case, but he pleaded guilty to two
lesser oences of withholding information from Congress in order to avoid a trial
and a possible jail term. President George Bush pardoned Abrams along with a
number of other Iran-Contra defendants shortly before leaving oce in 1992.
Lawrence E. Walsh, Firewall: The Iran-Contra Conspiracy and Cover-up (New York,
1998), pp. 1589, 490510.
58 Los Angeles Times, 19 April 1987, pp. 1623; City Limits, 2330 March 1989,
pp. 1314; Davies, Cox, p. 100.
59 Los Angeles Weekly listings, 1024 December 1987 Walker advertisement
4 December 1987, p. 82; Village Voice listings, 1013 December 1987; City Limits,
2330 March 1989, pp. 1314.
60 Wurlitzer, Walker, pp. 245; Guardian, 30 March 1989, p. 27; Davies, Cox,
p. 101.
61 Varietys Film Reviews, Vol. 20, 19878 (New York, 1991), 2 December 1987;
BoxOce, February 1988.
62 Village Voice, cited in Wurlitzer, Walker, p. ii; Commonweal, 29 January 1988; Los
Angeles Herald-Examiner, 4 December 1987, p. 11; Davies, Cox, p. 100.
299
63 Los Angeles Times, 5 March 1988, VI, 8; Davies, Cox, p. 104; www.imdb.com/
title/tt0096409/business (25 March 2006).
64 Los Angeles Times, 10 February 1988; Palmer, Eighties, p. 209.
65 Palmer, Eighties, p. 21; Reagans toast, 30 May 1988, in Public Papers of the
Presidents of the United States: Ronald Reagan, 1988: Book 1: Jan. 1July 1, 1988
(Washington, DC, 1988), p. 680. Ironically, and probably unbeknownst to
Reagan, the screenplay of Friendly Persuasion was credited to a communist writer,
Michael Stevens. See Joseph Dmohowski, The Friendly Persuasion (1956)
Screenplay Controversy: Michael Wilson, Jessamyn West, and the Hollywood
Blacklist, Historical Journal of Film, Radio and Television, Vol. 22, No. 4, 2002,
pp. 491514.
66 Films and Filming, February 1984, p. 36.
67 Hollywood Reporter, 28 March 1984, p. 419.
68 S. J. Ball, The Cold War: An International History, 19471991 (London, 1998),
pp. 2216.
69 Variety, 4 November 1987, p. 11; Hollywood Reporter, 25 May 1982, p. 3; Motion
Picture Herald, 25 May 1966, p. 525.
70 BoxOce, September 1988; www.imdb.com/title/tt0095963/business (27 March
2006).
71 Katz, Encyclopedia, p. 631; Bart, Fade Out, p. 110.
72 Los Angeles Times, 25 October 1987; Adrian Wright, Arnold Schwarzenegger: A Life
in Film (London, 1994), p. 103.
73 Katz, Encyclopedia, p. 756; Variety, 29 April 1987, p. 16.
74 Movie, January 1989, pp. 3445.
75 See, for instance, first draft shooting script of Red Heat, undated, by Troy
Kennedy Martin and Walter Hill, Collection 073, Box 741, UCLA AL.
76 US, 17 June 1988; Red Heat Production notes, AMPAS; Laurence Leamer,
Fantastic: The Life of Arnold Schwarzenegger (New York, 2005). Schwarzenegger
followed in Ronald Reagans footsteps when he was elected Governor of
California in 2003.
77 Red Heat Production Notes, AMPAS; Variety, 17 February 1988; Los Angeles
Herald-Examiner, 10 February 1988.
78 Making of Red Heat, Red Heat DVD (2001), Momentum Pictures MP024D.
79 Variety, 17 February 1988; Wright, Schwarzenegger, p. 104.
80 Lone citizen-warriors battling against petty functionaries to defeat foreign
robber terrorists or drug-smugglers were a staple theme in mid-to-late
eighties Hollywood movies like Lethal Weapon (1987) and Die Hard (1988).
On this see Jeords, Hard Bodies, pp. 5863, and Palmer, Eighties, pp. 11011,
1302.
81 Lev, American Films of the 70s, pp. 1815; Jeords, Hard Bodies, p. 16; Thomas
Schatz, The Hollywood Studio System, in Crowdus (ed.), Companion,
pp. 199204.
82 Los Angeles Times, 29 September 1989.
83 Gibson, Warrior Dreams, pp. 28891.
300
84 Lee Pfeier and Philip Lisa, The Films of Sean Connery (New York, 1993),
pp. 23841; Suid, Guts and Glory, pp. 5709. Another Cold War drama, John
Frankenheimers The Fourth War, was also made in 1989 and appeared two weeks
after The Hunt for Red October. This was about two aged, hawkish commanders
(one American, the other Russian) who carry out their own private and outdated
war against each other on the German-Czechoslovakia border. It hardly made a
dent at the box oce. Variety, 14 March 1990, p. 21.
Conclusion
I wont be so bold as to say that American movies are responsible for the
popular uprising in China. But I am willing to bet that for more than a few
Chinese citizens our films served as an inspiration to strike for something
better.
Richard Frank, President of Walt Disney Studios, to the US Congress,
July 19891
302
Conclusion
303
other productions registered a growing unease with the spiralling arms race
and with the Big-Brother-like activities of Americas own security agencies.
Finally, this third phase gave way to the schizophrenic, self-reflexive coverage
of the 1980s. During this decade, some filmmakers harked back to the blackand-white Cold War certainties of the 1950s, while others traded blows over
the New Rights war on commu-terrorists or looked forwards to an end to
East-West hostilities.
If Hollywood was no mere functionary of government during the Cold
War, neither was it as independent as the film industry or the government
would have people believe. Considerable political influence was exerted on the
industrys Cold War output. In some instances, state propaganda bodies
merely assisted or trimmed movies, often in association with politically
conservative, self-regulating film organisations like the Production Code
Administration. On other occasions, agencies such as the FBI, CIA and USIA
financed, produced and marketed films. Conversely, at other times the state
simply hitched a ride on entirely privately made films, like Ninotchka. As a consequence of all this, American films both reflected and projected ocial Cold
War ideology, consciously and unconsciously. From the early 1960s onwards,
responding to structural changes within the film industry and political changes
outside, American filmmakers felt more able to defy aspects of that ideology.
However, because the highly capitalised nature of the industry continued to
militate against the production and wide-scale distribution of politically
radical movies, especially those that espoused left-wing or communist views,
these dissenting films largely questioned the means rather than the ends of US
foreign policy.
If the state had a hand in determining how the film industry and the
American people approached the Cold War, it seems highly likely that, in turn,
Hollywood output helped to shape US policy-makers own views on the conflict. In the 1950s, George Kennan, architect of the US governments containment strategy, accused the Eisenhower administration of modelling its
xenophobic Cold War frontier mentality partly on celluloid Westerns of that
era.5 Twenty years later, US Secretary of State Henry Kissinger happily compared himself to John Wayne, implying that the latters tough-guy screen
persona had influenced his approach towards negotiations with the communist world. Several Cold War American presidents were self-confessed film
bus who had been raised on a strict Hollywood diet and who, when they were
in oce, loved to take time out by watching old movies or the latest releases.
Richard Nixon, for instance, had well over 500 films screened at the White
House, Camp David, and his various vacation homes during his presidency.6
During the 1980s, Ronald Reagan gave many the strong impression he viewed
the Cold War through a camera lens, but he was surely not the only senior
304
Conclusion
305
external opponents were in the long run probably its weakest points, for they
strained credibility. As in much of Soviet domestic and foreign propaganda
generally, internal constraints on filmmakers seem to have crippled creativity
and bred systematic flaws.10
We can never know for certain how much Hollywoods victory in the Cold
Wars cinematic battle contributed to the Wests eventual defeat of Soviet
communism. Traditionally, historians have tended to attribute the collapse of
the Eastern bloc and the Soviet Union itself in the late 1980s and early 1990s
to a multiplicity of political, economic, diplomatic and military factors.11
Recently, however, scholars have begun to outline the cultural dynamics of the
Cold War, and to recognise that popular culture as soft power perhaps played
a much greater role in bringing an end to the conflict than previously acknowledged.12 This study has underlined the importance that the American government and media attached to winning the Cold War on the cultural front.
Though its focus has been on film, its findings can also be extended to explain
why the United States was far better equipped than its rivals to win the whole
domestic and international battle for hearts and minds during the Cold War
financially, technologically, politically and culturally.
Since the end of the Cold War, the state-film network has continued to
operate. Deprived of the Soviet Union as a worthy enemy, Hollywood films
of the 1990s had few diculties in identifying viable successors. Drug cartels,
nuclear terrorists, petty despots, Russian nationalists and Islamic extremists
appeared in scores of Hollywood productions, giving the impression that
Americans had entered a new and possibly more dangerous era of international uncertainty.13 In tandem with these messages came renewed links
between filmmakers and a Pentagon that needed to justify maintaining the
worlds largest and most powerful military establishment. Movies like James
Camerons $365-million-grossing True Lies (1994), which saw the US Marines
help Arnold Schwarzeneggers secret agent defeat Middle Eastern nuclear terrorists, were one result.14 Meanwhile, Republican party grandees, jealous of
the support that Democratic President Bill Clinton received from industry liberals like Steven Spielberg, charged Hollywood with having shifted its output
markedly to the left.15
Instead of the New World Order policed by a single superpower, the new
century brought a more potent and readily identifiable threat to the United
States that from Al-Qaeda. Whatever else, the terrorist attacks on the World
Trade Centre and the Pentagon on 11 September 2001 were brilliantly choreographed propaganda: a cross between Japanese Second World War kamikaze
tactics and Hollywoods recent fictional portrayals of terrorists seizing control
of American airliners.16 Within weeks of 9/11, government ocials led by
President George W. Bushs chief political adviser, Karl Rove, had held a series
306
of meetings with Hollywoods leading lights to enlist their services in the War
on Terror. Echoing cinematic tough guys of yore, President Bush himself
declared that the sponsors of anti-American terrorism were wanted dead or
alive.17
Headed by a working group loosely called Hollywood 9/11, the film industry responded swiftly to the White Houses requests to boost domestic morale
and, once again, to back the United States fight for freedom overseas.
Experienced networkers like Jack Valenti, who had been president of the
Motion Picture Association of America for more than thirty years, pledged
his organisations support. Stars like Jennifer Lopez and the cast of Steven
Soderberghs crime caper Oceans 11 (2001) appeared in USO-style shows at
American bases in Europe. Director Ridley Scott dedicated his new movie
portraying American military bravery in Somalia in the early 1990s, Black
Hawk Down (2001), to US troops hunting for Osama bin Laden in
Afghanistan.18 And mega-star Robert De Niro founded the Tribeca Film
Festival to help lower Manhattan recover economically from the 9/11 terrorist attacks.19 In April 2006, Tribeca would premiere the first feature film to
dramatise 9/11, and one that, according to De Niro, honoured the bravery of
Americans on that terrible day. United 93 was a real-time reconstruction of
the passenger revolt that took place on the fourth plane hijacked on the
morning of 11 September 2001. The aircraft ultimately crashed in the
Pennsylvania countryside, perhaps sparing either the Capitol or the White
House from destruction.20
Hollywoods most visually striking contribution to the War on Terror,
however, appeared before the rubble at New Yorks Ground Zero had been
cleared. Over the 2001 Christmas holidays, audiences watching feature trailers in more than 9,000 cinema screens across the United States were treated
to a three-minute, rapid-fire montage film, entitled The Spirit of America. Made
by the Oscar-winning director Chuck Workman, this compilation comprised
clips from 110 Hollywood movies, stretching from D. W. Griths The Birth
of a Nation (1915) to Michael Bays Pearl Harbor (2001). Workman grouped
the clips around one-word themes (heroism, courage, style, defiance and
diversity) and book-ended his film with scenes from John Fords 1956
Western The Searchers, starring John Wayne. Its a picture that emphasises the
values that most Americans consider important, said the President of the
National Association of Theatre Owners, John Fithian. Its about being an
American without resorting to propaganda.21 The Spirit of America was a
fitting tribute to Hollywoods intimate relationship with the American nation
throughout the twentieth century as entertainer, story-teller, agenda-setter
and persuader.
Conclusion
307
Notes
1 Hearings Before the Subcommittee on Telecommunications and Finance of the
Committee on Energy and Commerce, House of Representatives, Television
Broadcasting and the European Community (Washington, DC, 1990), p. 51. The uprising to which Frank was referring focused on the student-led demonstrations in
Beijings Tiananmen Square, which took place between April and June 1989. The
Peoples Liberation Army crushed the protests on 34 June, killing, according to
some estimates, between 400 and 800 civilians, and injuring between 7,000 and
10,000 others. The US media, like NBC and the cable television network founded
in 1980, CNN, relayed the fact that the students were singing The Internationale
and quoting Abraham Lincoln. Andrew J. Nathan and Perry Link (eds), The
Tiananmen Papers: The Chinese Leaderships Decision to Use Force Against their Own
People In their Own Words, comp. Zhang Liang (New York, 2001). On the
Chinese peoples limited access to American films in the 1980s see Segrave,
American Films Abroad, pp. 2589.
2 On Soviet cinema during the Cold War see Richard Taylor, Nancy Wood, Julian
Gray and Dina Lordanova (eds), The BFI Companion to Eastern Europe and Russian
Cinema (London, 2000), pp. 22330; Kenez, Cinema and Soviet Society, pp. 185221;
Dmitry Shlapentokh and Vladimir Shlapentokh, Soviet Cinematography, 19181991:
Ideological Conflict and Social Reality (New York, 1993), pp. 12145; Josephine Woll,
Real Images: Soviet Cinema and the Thaw (London, 2000); Maya Turovskaya, Soviet
Films of the Cold War, in Richard Taylor and Derek Spring (eds), Stalinism and
Soviet Cinema (London, 1993), pp. 13141; Kristian Feigelson (ed.), Thorme 8:
Camra Politique Cinma et Stalinisme (Paris, 2005).
3 Michael Nelson, War of the Black Heavens: The Battles of Western Broadcasting in the
Cold War (New York, 1997); Peter Graham, New Directions in French Cinema,
in Georey Nowell-Smith (ed.), The Oxford History of World Cinema (Oxford,
1997), pp. 57686.
4 On the American news media during the Cold War see Doherty, Cold War;
Michael Curtin, Redeeming the Wasteland: Television Documentary and Cold War Politics
(New Brunswick, NJ, 1995); Elke Von Cassel, In Search of a Clear and
Overarching American Policy, in Laville and Wilford (eds), Citizen Groups,
pp. 11640; Aronson, The Press; Bernhard, Television News.
5 Policy Planning Sta memorandum, The Inauguration of Organised Political
Warfare, 4 May 1948, reprinted at www.state.gov/www/about_state/history/
intel/260_269.html (8 May 2006); John Elsom, Cold War Theatre (London, 1992),
p. 11.
6 Mark Feeney, Nixon at the Movies: A Book about Belief (Chicago, IL, 2004), p. xii.
7 See, for example, Ernest R. May, Lessons of the Past: The Use and Misuse of History
in American Foreign Policy (New York, 1975), and Richard E. Neustadt and Ernest
R. May, Thinking in Time: The Uses of History for Decision-Makers (New York, 1986).
8 Caute, Dancer, pp. 11718; Davies, Soviet Cinema; Daniela Berghahn, Hollywood
Behind the Wall: The Cinema of East Germany (Manchester, 2005), pp. 223;
Richmond, Cultural Exchange, pp. 12832.
308
Conclusion
309
Bibliography
UNPUBLISHED MATERIAL
American Heritage Centre, Laramie, Wyoming, USA (AHCW)
Louis de Rochement and Daniel Taradash Collections
Archdiocese of Los Angeles, San Fernando Mission, Mission Hills, California, USA
Chancery Archives
Batjac Productions, Los Angeles, California, USA
The Green Berets Production and Photograph Files
British Broadcasting Corporation Written Archives Centre, Reading, UK (BBC WAC)
P6555: Television Programmes, Press Cuttings
T5: Television Plays General and Drama Files
British Film Institute Library, London, UK (BFIL)
Miscellaneous press books, scripts, marketing files
Carl Foreman Collection
The Chancery of Washington, DC, Washington, DC, USA (LODCW)
National Legion of Decency Files
Dwight D. Eisenhower Library, Abilene, Kansas, USA (DDEL)
National Security Council Sta Papers
Oce of the Special Assistant for National Security Aairs Records
Operations Coordinating Board Central Files
Presidents Committee on International Activities Abroad Records
White House Central Files
Ann Whitman File
Halas and Batchelor Collection Ltd., London, UK
Halas and Batchelor Collections
Harry S. Truman Library, Independence, Missouri, USA
Psychological Strategy Board Records
Jimmy Carter Library and Museum, Atlanta, Georgia, USA
Record Group 226: Modern Military Records
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311
L. Tom Perry Special Collections, Harold B. Lee Library, Brigham Young University, Provo, Utah, USA
(TPCBY)
Cecil B. DeMille Collection
Lilly Library, University of Indiana, Bloomington, Indiana, USA (LLUI)
John Ford Papers
Lyndon Baines Johnson Library, Austin, Texas, USA (LBJL)
United States Information Agency Files
White House Central Files
Margaret Herrick Library, Academy of Motion Picture Arts and Sciences, Los Angeles, California, USA
(AMPAS)
Production Code Administration Files
Miscellaneous press books, scripts, clippings files, marketing files, audio tapes
Buzz Feitshans, Charles Guggenheim, Mervyn LeRoy, John Paxton, Gregory Peck and George
Stevens Collections
Modern Records Centre, University of Warwick, Coventry, UK
Campaign for Nuclear Disarmament Archives
The National Archives, London, UK (TNAL)
FO 953: Foreign Oce, Information Departments
FO 975: Foreign Oce, Information Research Department Reports
FO 1110: Foreign Oce, Information Research Department Correspondence
PREM 11: Prime Ministers Correspondence and Papers
Southampton Institute International Animation Archive, Southampton, UK (SIIARA)
Halas and Batchelor Collection
Tamiment Library, New York University, New York, New York, USA (TLNYU)
American Committee for Cultural Freedom Records
UCLA Arts Library Special Collections, University of California, Los Angeles, California, USA (UCLA
AL)
Miscellaneous scripts
United States Information Agency Archive, Washington, DC, USA
Subject Files
Pamphlet Files
University of Southern California, Los Angeles, California, USA (USC)
Arthur Freed Collection
Warner Bros. Archives
US National Archives, College Park, Maryland, USA (USNA)
Record Group 59: Department of State
Record Group 306: United States Information Agency
312
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DVDS
Hearts and Minds (1974), Metrodome MTD5206 (2005)
Red Heat (1988), Momentum Pictures MP024D (2001)
Film Index
California Conquest, 51
Casablanca, 181
The Charge of the Light Brigade, 15
Charley (British animation series), 767
China Gate, 209
The China Syndrome, 252
Chinatown, 238
Citizen Kane, 140
City Lights, 14
Coma, 252
Coming Home, 234
Commando, 282
Comrade X, 23, 27
Conan the Barbarian, 279
The Conquerer, 226
Conquest of Space, 112, 127
Conspiracy of the Doomed, 106
The Conspirator, 50
The Conversation, 252
The Cosmic Man, 139
Counterspy Meets Scotland Yard, 56
Crossfire, 137
The Crusades, 114
The Dam Busters, 87
Dangerous Hours, 14
Davy Crockett, 113
Dawn over the Neman, 106
The Day After (television drama), 166n, 275, 296n
The Day the Earth Stood Still, 136, 1404, 147, 159, 160, 268
Days of Glory, 200
Death Wish, 234, 253
The Deer Hunter, 226, 234
The Defiant Ones, 181
Devil Dogs of the Air, 201
Diplomatic Courier, 249
Dirigible, 201
Dirty Harry, 234
Dr Strangelove, or How I Learned to Stop Worrying and Love the
Bomb, 158
Dracula, 18
E. T.: The Extra-Terrestrial, 286
Easy Rider, 239, 242, 243
Edge of Darkness (British television series), 287
The Empire Strikes Back, 285
The Eternal Jew, 17
Eulogy to 5:02, 181
Evil Wind Out, 179
Executive Action, 250, 252
Extreme Prejudice, 287
Fahrenheit 9/11, 247, 248
Fail Safe, 225
The Falcon and the Snowman, 262
The Fall of Berlin, 27
The FBI Front, 54
The Fearmakers, 4950
The Fighting Lady, 54
Film Index
The Fighting Seabees, 211
First Blood, 270
The Five Cities of June, 180
Five Easy Pieces, 239
Five Gates to Hell, 209
Flight, 201
The Fly, 112
The Flying Saucer, 49
Force of Evil, 137
Fort Apache, 206, 217
48 Hours, 287
The 49th Man, 56
Friendly Persuasion, 286
Friendship Seven, 179
From Here to Eternity, 147
Full Metal Jacket, 225
Gone with the Wind, 23, 126
Gorky Park, 286
Grand Central Market, 181
The Grapes of Wrath, 46
The Great St Louis Bank Robbery, 183
The Green Berets, 5, 200, 209, 21126, 239, 248
Guilty of Treason, 110
Hamburger Hill, 226
Harlem, USA, 172
Harlem Globe Trotters, 170
He Stayed for Breakfast, 23
Heartbreak Ridge, 225
Hearts and Minds, 235, 23849, 260, 261, 262
Heaven Knows Mr Allison, 10910
Here Comes the Navy, 201
Heroes for Sale, 15
High Noon, 144
The History of Communism (proposed film), 55
The Hoaxsters, 49
The House on 92nd Street, 54, 55
Hungarian Fight for Freedom, 176
Hunger in America (television documentary), 239
The Hunt for Red October, 2934
I am a Man, 192
I Married a Communist, 49
I Was a Communist for the FBI, 49, 54
In Like Flint, 250
In the Year of the Pig, 208, 241
Incident in Quadrant 36-80, 276
The In-Laws, 262
Invaders from Mars, 49, 137
Invasion of the Body Snatchers, 50
Invasion USA, 56, 64, 273
Invitation to India, 179
Invitation to Pakistan, 179
The Ipcress File, 255
The Iron Curtain, 2, 54
The Iron Petticoat, 28
It Came from Outer Space, 139
Jaws, 234
Jet Pilot, 28
Joe, 179
John F. Kennedy: Years of Lightning, Day of Drums, 180
The King and I, 117
King of Kings, 114
King Kong, 203
The King of Marvin Gardens, 242
Kings Row, 285
Kiss Me Deadly, 50
Knock on Wood, 145
Knute Rockne All American Hero, 267
The Kremlin Letter, 250
The Lady and the Tramp, 126
The Last Picture Show, 239
333
334
General Index
336
Film Index
Deutscher, Isaac, 87
Deval, Jacques, 16
Devlin, Jay, 256
DeWolf, Karen, 145
Dies, Martin, 45
Dieterle, William, 51
Diller, Barry, 237
Dior, Christian, 33
Disney, Roy, 108
Disney, Walt, 76, 77, 80, 108, 113, 118, 126, 138, 176, 183,
237, 267, 301
Dixon, Thomas, 13
Dmytryk, Edward, 23, 87, 137, 205
Douglas, Gordon, 50, 54, 152, 250
Douglas, Kirk, 145, 268
Douglas, Melvyn, 1823
drugs, 12, 13, 61, 254, 269, 287, 289, 290, 291, 292, 293
Dudziak, Mary L., 173
Dulles, Allen, 106, 111
Dulles, John Foster, 72, 106, 173, 209
Dunaway, Faye, 257
Dunne, Philip, 146
Duryea, Dan, 145
Dwan, Allan, 145
East Germany/German Democratic Republic (DDR), 1,
291
Eastwood, Clint, 225
Eckford, Elizabeth, 1856
clair Films, 12
Egypt, 117, 126
Einstein, Albert, 60, 141, 143
Eisenhower, Dwight D., 24, 82, 83, 94, 103, 106, 107,
108, 115, 138, 141, 151, 156, 173, 176, 185, 200,
244, 268, 303
Eisenstein, Sergei, 15, 105, 245, 272
El Salvador, 278
Ellsberg, Daniel, 23940, 244
Elstree Studios, 87
Englund, George, 209
Essary, Darlene, 147
Estonia, 23
European Cooperation Administration (ECA), 76
European Recovery Programme, 76
Faintsimmer, A., 106
Falwell, Reverend Jerry, 281
Farr, Finis, 756
Farrell, William P., 223
Faubus, Orval, 173, 188, 189
FBO Pictures, 174
Federal Bureau of Investigation (FBI), 4, 13, 4265, 106,
113, 137, 141, 156, 208, 267, 303
Federal Civil Defence Administration (FCDA), 151
Feist, Felix, 110
Feitshans, Buzz, 270
Film and Photo League, 1516
Film and Theatre Diplomacy, 285
film genres
biblical epic, 11328
biopic, 27785
buddy/cop, 28591
docudrama, 5365
documentary, 16793, 23849
drama, 14558
espionage, 4265, 24962
musical, 2733
romantic-comedy, 1634
science fiction, 501, 8793, 112, 1034, 13744,
1518
war/combat, 20026, 26976
Western, 501, 113, 1445, 2034, 206, 217, 273
First World War, 12, 204, 249
Fishburne, Larry, 291
Fithian, John, 306
Fitzgerald, Frances, 247
337
Fleischer, Max, 77
Fleming, Victor, 23, 285
Flicker, Theodore J., 250
Foch, Nina, 119
Fonda, Jane, 208, 238, 249
Ford, Gerald, 250
Ford, Glenn, 145
Ford, Harrison, 199
Ford, John, 202, 2035, 206, 224, 237, 306
Ford Foundation, 55, 191
Foreman, Carl, 139, 144
Forman, Milos, 234
France, 3, 14, 17, 26, 84, 223, 302
Frank, Frederick, 116
Frank, Melvin, 145, 152
Frank, Richard, 301
Frankenheimer, John, 111, 225
Freed, Arthur, 29
Freedman, Benjamin H., 124
Freedom Foundation, 115
Freeman, Y. Frank, 57, 116, 171
Friberg, Arnold, 118
Friedkin, William, 237
Fuchs, Klaus, 56, 59, 61
Fulbright, James, 225
Fuller, Barbra, 109
Fuller, Sam, 50, 209
Furie, Sidney J., 255
Gable, Clark, 23, 27, 76
Garbo, Greta, 1623, 26, 30, 287, 288
Gardner, Ava, 153
Gariss, Jack, 116
Garrett, Hank, 256, 257
Georgia, 290
Gere, Richard, 285
Germany, 16, 25, 27, 51, 58, 60, 61, 74, 81, 84, 110, 121,
125, 169, 172, 202; see also East Germany and West
Germany
Gershwin, George, 172
Gibbons, Cedric, 18
Gilliatt, Penelope, 223
Gilmore, Virginia, 61
glasnost, 286, 289
Glenn, John, 179
Glenville, Peter, 110
Gold, Harry, 56, 59, 61, 63
Golding, William, 270
Goldsmith, Barry, 179
Gollancz, Victor, 79
Goodwin, Michael, 79
Gorbachev, Mikhail, 269, 285, 286, 294, 301
Grady, James, 252, 253, 254
Graham, Billy, 112, 114, 122
Grainger, James B., 108
Granach, Alexander, 21
Granville, Bonita, 110
Graves, Peter, 103
Gray, Billy, 141
Green, Ernest, 187, 189
Greene, Graham, 209
Greene, Herbert, 139
Greene, Lorne, 86
Grenada, 225
Grey, Jennifer, 271
Griffith, D. W., 14, 306
Griggs, Loyal, 118
Guerra, Blanca, 280
Guevara, Che, 212
Guggenheim, Charles, 167, 18392
Guidice, Don, 255
Guinness, Alec, 110
Guisal, Henri, 27
Hackford, Taylor, 9
Hackman, Gene, 252
338
Film Index
Knight, Arthur, 260
Knights of Columbus, 47
Knoles, Harley, 13
Koch, Howard, 238
Koestler, Arthur, 74, 88
Kopkind, Andrew, 247
Korda, Michael, 221
Korean War, 5, 42, 48, 49, 11011, 141, 144, 145, 201,
203, 208
Kornitzer, Bela, 125
Koster, Henry, 110
Kosygin, Alexei, 199
Kotcheff, Ted, 270
Kovic, Ron, 207
Kramer, Stanley, 5, 137, 144, 147, 15260, 171, 181, 207
Kroll, Jack, 260, 261
Ku Klux Klan, 184
Kubelik, Rafael, 29
Kubrick, Stanley, 158, 225
Kurosawa, Akira, 282
Lamont, Charles, 50
Lancaster, Burt, 225
Landis, John, 234
Lane, Franklin, 13
Lanfield, Sidney, 14
Lansdale, Edward, 209
Laos, 254
Lasky, Jesse L., Jr., 116
Laven, Arnold, 111
Lawton, Colonel K. B., 201
Lederer, William, 209
Leigh, Janet, 28
Leigh, Vivien, 199
LeMay, Curtis, 202, 207
Lemmon, Jack, 33
Lengyel, Melchior, 16, 17
Lenihan, John, 50
Lenin, Vladimir, 14, 20, 45, 80, 105, 271, 272, 289, 301,
302
Leone, Sergio, 282
LeRoy, Mervyn, 202, 216
Lettich, Sheldon, 235
Lewis, Jerry, 171
Lewis, Joseph H., 113
Life is Worth Living (television programme), 115
Lifton, Robert J., 139
Lincoln, Abraham, 13
Lincoln Memorial, 423
Lindfors, Viveca, 27
Lithuania, 23
Little Rock school crisis (1957), 1734
Littman, Lynne, 275
Lomax, Louis, 180
Lopez, Jennifer, 306
Lorentz, Pare, 1516
Loring, Eugene, 29
Lorre, Peter, 30
Losey, Joseph, 137
Lubitsch, Ernst, 11, 15, 1617, 29, 32
Lucas, George, 234, 268
Luce, Henry, 85
Lucky Dragon (Fukuryu Maru), 151, 152
Ludwig, Edward, 211
Lugosi, Bela, 18
Lumet, Sidney, 225, 252
Luraschi, Luigi, 27, 108, 171
Lynch, David, 279
MacArthur, Charles, 15
MacArthur, General Douglas, 205
McCarey, Leo, 434, 109, 243
McCarthy, Joseph, and McCarthyism, 1, 2, 13, 27, 34, 43,
50, 51, 56, 64, 65, 86, 87, 103, 109, 137, 139, 145,
146, 149, 150, 151, 159, 176, 207, 239, 248, 267,
269, 293
339
340
Film Index
Ray, Aldo, 217
Ray, Gloria, 188
Ray, Nicholas, 159
Rayfiel, David, 254
Readers Digest-de Rochement Corporation (RD-DR),
568, 76, 78
Reagan, Ronald, 11, 106, 200, 224, 2679, 270, 2736,
277, 281, 283, 2856, 290, 292, 293, 3034
Red Channels (report), 53
Red fascism, 88
Redford, Robert, 2535, 258, 285
Redgrave, Michael, 88, 92
Reed, John, 77
Reinhardt, Gottfried, 16
Reis, Irving, 147
Reisch, Walter, 17, 21
Reisz, Karel, 52
Religion, propaganda and, 10334
Rennie, Michael, 140, 1423
Repplier, Theodore, 32
Republic Pictures, 108
Reynolds, Kevin, 2701, 287
Richie, Lionel, 10
Richmond, Yale, 334
Riesman, David, 33
Ritt, Martin, 146, 255
RKO, 12, 27, 45, 83, 87, 108, 117
Roberts, Terrance, 188, 189
Robertson, Cliff, 256, 258
Robeson, Paul, 74, 172
Robinson, Edward G., 47, 117
Rogers, Roy, 51
Romero, Archbishop Oscar, 278
Room, Abram, 172
Roosevelt, Eleanor, 149
Roosevelt, Franklin D., 15, 16, 27, 81, 203, 278
Rosenthal, Rick, 286
Rossellini, Isabella, 10
Rossellini, Roberto, 112
Rossen, Robert, 14, 137
Rosten, Leo, 57
Rostow, Walt, 243
Rove, Karl, 305
Rowan, Carl, 1812, 191
Rudolph, Wilma, 181
Rumann, Sig, 21
Rusk, Dean, 180
Russell, Charley, 176
Sadler, Barry, 211
Sagal, Boris, 200
St Jacques, Raymond, 217
Salinger, Pierre, 210
Sandinistas, 271, 2779, 283
SANE, 153, 156
Sarandon, Susan, 285
Sarris, Andrew, 249
Saville, Victor, 50
Schaffner, Franklin J., 140, 200
Schary, Dore, 45, 49, 108
Schein, Harry, 144
Schell, Maria, 33
Schenck, Nicholas, 80, 108
Schickel, Richard, 221, 223
Schlesinger, John, 236, 262
Schneider, Bert, 234, 23853, 2478
Schneider, Stanley, 2523
Schoedsack, Ernest B., 203
Schrecker, Ellen, 48
Schuster, Harold, 50
Schwarzenegger, Arnold, 279, 282, 288, 290, 292, 293, 305
Scorsese, Martin, 234, 237
Scott, Adrian, 87
Scott, Martha, 119
Scott, Ridley, 306
Scott, Tony, 225
341
342