Professional Documents
Culture Documents
Introduction-
Snapchat
AuditsFacebook
Number of Posts
Following
Followers/ Likes
Last Post Date
11
NC
36
September 08,
2015
Instagram
42
200
142
20 Weeks Ago
Snap-Chat
0
0
0
NC
Concerns
Trolls:
All Trolls (inappropriate messages, comments, and remarks) are to be
deleted immediately.
Self-Disciplined:
Laurie McNeill ,the faculty advisor for USUs Engineers Without Borders,
will not be keeping track of any social media posts, and therefore
requests a great deal of self-discipline and responsibility when
interacting on any social media platform.
Goals
Water:
Water is an important aspect of life for every living organism; therefore
Utah States Engineers Without Borders would like people to become
more aware about water.
Trips:
USUs Engineers Without Borders would like people to be notified about
past and future trips that the organization has and will be a part of.
USUs EWB trips are held primarily in Peru and Mexico.
Clarification:
The Organization would also like to clarify what they should do on their
next trip. They are hoping that as more people get involved with the
social media platforms, that more people will seek to join the program.
Bringing in more ideas will overall help in the process of answering
their big question, Where do we go from here?
Target Audiences
College students
Volunteers
Donors
Engineers Without Borders-USA
Engineers Without Borders (Other Colleges and Professional Chapters)
Forthcoming Campaigns
Trip to Peru
Trip to Mexico
Training Workshops
Outreach Activities
Purposed Platforms
Facebook:
o 3 posts a week
o Re-promoting posts from Instagram (recycling)
Instagram:
o 5 Posts a Week
o Promoting 5 different genres:
Mission Mondays:
Each Monday a different goal AKA mission will be posted
for the Organization. (Getting people to follow EWB on
Snap-chat or getting a certain number of followers in
generaletc.)
Water Wednesdays:
Each Wednesday the goal for the social media platforms
will be to post about water. (The Year of Water, Water
conservation tips, and EWB helping people globally with
their wateretc.)
Snap-chat:
o 2 posts a week (Using EWB email account)
o Primarily focused on getting people to follow the other social
media platforms.
o Creating an image for Engineers Without Borders
Proposed Hash-Tags
#EWBUSU
#USUEWB
#funfactfriday
#waterwednesdays
#didyouknow
#justsaying
#EWB
#aggielife
#USU
#photooftheday
#jointhemovement
#wecare
#sciencematters
#move
#humanitarian
#EWBprojects
#TBT
#friendshipon
Sources:
o This EWB Business Proposal is accredited to the interview taken
with Dr. Laurie McNeill, the Engineers Without Borders advisor.
o http://www.ewb-usa.org/
o https://hootsuite.com/