Shortlist (Mobile)

Cat. No

Entry No

TBEntryId

Title

Client

Product

UBISOFT JAPAN

Entrant Company

Country

Agency

ASSASSIN'S CREED DENTSU Tokyo

UNITY

JAPAN

DENTSU Tokyo

A01 (Activation by Location or Proximity)

A01/001

00004

213641

AKIBA STEALTH

A01/006

00118

218452

TWISTS & TURNS MELBOURNE

WRITERS FESTIVAL

CULTURAL
FESTIVAL

J WALTER THOMPSON
Melbourne

AUSTRALIA

J WALTER THOMPSON
Melbourne

A01/009

00109

218709

PEDIGREE FOUND MARS

PEDIGREE

COLENSO BBDO Auckland

NEW ZEALAND

COLENSO BBDO
Auckland / PROXIMITY
NEW ZEALAND Auckland

WECHAT

PUBLICIS GUANGZHOU

CHINA

PUBLICIS GUANGZHOU

150TH
ANNIVERSARY

MINDSHARE Hong Kong

HONG KONG

J. WALTER THOMPSON
HONG KONG

OLLEH TV

KOREA TELECOM Seoul

SOUTH KOREA

A02 (Augmented Mobile Experience)

A02/005

00084

214913

THE VOICE
DONOR 2.0

TENCENT

A02/008

00126

219372

HKD150 AR BANK HSBC

NOTE

A03 (Networked Mobile Technology)

A03/001

00002

214558

THE LIFE SAVING KT

TV PROJECT

A04 (Innovative Technology for Mobile)

A04/001

00018

214989

LOOK AT ME

SAMSUNG
ELECTRONICS

SAMSUNG
ELECTRONICS

CHEIL WORLDWIDE Seoul

SOUTH KOREA

CHEIL WORLDWIDE
Seoul

A04/004

00053

216478

NZDRONIE

TOURISM NEW
ZEALAND

SKI

WHYBIN\TBWA GROUP
SYDNEY

AUSTRALIA

WHYBIN\TBWA GROUP
SYDNEY

A04/011

00111

217978

KAO TV

NHK

TV PROGRAM

PARTY NY New York

USA

PARTY NY New York

B01 (Mobile Websites)

B01/001

00031

215488

MINUTE OF
SILENCE - THE
DAY THE
INTERNET WENT
SILENT

MUTIARA MALAYSIA

MINUTE OF SILENCE McCANN

- MOBILE WEBSITE WORLDGROUP/McCANN
ERICKSON MALAYSIA
Petaling Jaya

MALAYSIA

McCANN
WORLDGROUP/McCAN
N ERICKSON MALAYSIA
Petaling Jaya

B01/002

00050

216163

WHERE'S MY
WALLET

COMMONWEALTH
BANK

CARDLESS CASH

AUSTRALIA

M&C SAATCHI Sydney

C01 (Producs)

1 of 1

M&C SAATCHI Sydney

Shortlist (Mobile)
C01/005

00051

216173

WHERE'S MY
WALLET

C01/008

00110

218711

COMMONWEALTH
BANK

CARDLESS CASH

M&C SAATCHI Sydney

AUSTRALIA

M&C SAATCHI Sydney

PEDIGREE FOUND MARS

PEDIGREE

COLENSO BBDO Auckland

NEW ZEALAND

COLENSO BBDO
Auckland / PROXIMITY
NEW ZEALAND Auckland

C02 (Services)
C02/002

00017

213953

FREE-NITURE

GOGO VAN

DELIVERY &
LOGISTIC SERVICE

LEO BURNETT HONG KONG HONG KONG

LEO BURNETT HONG

KONG

C02/004

00019

214996

LOOK AT ME

SAMSUNG
ELECTRONICS

SAMSUNG
ELECTRONICS

CHEIL WORLDWIDE Seoul

SOUTH KOREA

CHEIL WORLDWIDE
Seoul

C02/006

00039

215194

VISUAL
DICTIONARY

BRITISH COUNCIL

PRIVATE
EDUCATION

GREY GROUP Singapore

SINGAPORE

GREY GROUP Singapore

CULTURAL
FESTIVAL

J WALTER THOMPSON
Melbourne

AUSTRALIA

J WALTER THOMPSON
Melbourne

C03 (Media, Entertainment & Leisure)

C03/002

00119

218455

TWISTS & TURNS MELBOURNE

WRITERS FESTIVAL

C04 (Charities, Public Health, Safety & Awareness Messages)

C04/003

00027

216323

'MISSING CHILD'
LOCK SCREENS

SAVE THE CHILDREN SAVE THE

CHILDREN

CHEIL HONG KONG

HONG KONG

CHEIL HONG KONG

NEW ZEALAND
TRANSPORT
AGENCY

DRUG DRIVING

CLEMENGER BBDO
WELLINGTON Wellington

NEW ZEALAND

CLEMENGER BBDO
WELLINGTON Wellington

TELCO

HAVAS WORLDWIDE
AUSTRALIA Sydney

AUSTRALIA

HAVAS WORLDWIDE
AUSTRALIA Sydney /
ONE GREEN BEAN
Sydney

E01 (Social for Mobile)

E01/002

00012

214932

TINNYVISION

E01/006

00098

215599

#MEALFORAMEAL VIRGIN MOBILE

AUSTRALIA

E01/007

00112

217051

MELANOMA LIKES MELANOMA

MELANOMA
ME
PATIENTS AUSTRALIA AWARENESS

GPY&R Brisbane

AUSTRALIA

GPY&R Brisbane

E01/013

00078

218165

SOUTH KOREAN
NORTH KOREAN
TRANSLATOR

CHEIL WORLDWIDE Seoul

SOUTH KOREA

CHEIL WORLDWIDE
Seoul / PENGTAI Seoul

F01 (Mobile Games)

1 of 1

DREAM TOUCH FOR

ALL

EDUCATIONAL
NONPROFIT
ORGANIZATION

Shortlist (Mobile)
F01/001

00005

214207

TAKE A SKYWALK YAHOO! JAPAN

WITH NOBITA

STAND BY ME
DORAEMON

DENTSU Tokyo

JAPAN

DENTSU Tokyo

F01/003

00037

216240

AKIBA STEALTH

UBISOFT JAPAN

ASSASSIN'S CREED DENTSU Tokyo

UNITY

JAPAN

DENTSU Tokyo

F01/007

00150

218970

THE UPGRADE
CHALLENGE

AIR FRANCE

NEW BUSINESS
CABINS

FRED & FARID SHANGHAI

CHINA

FRED & FARID

SHANGHAI

HAKUHODO Tokyo

JAPAN

HAKUHODO Tokyo

G01 (Mobile Advertising)

G01/001

00007

215086

LIVE NEWSFLASH NIPPON TELEVISION HAKONE EKIDEN

BANNERS
NETWORK
CORPORATION

H01 (Integrated Mobile Campaign)

H01/002

00099

215600

#MEALFORAMEAL VIRGIN MOBILE

AUSTRALIA

TELCO

HAVAS WORLDWIDE
AUSTRALIA Sydney

AUSTRALIA

HAVAS WORLDWIDE
AUSTRALIA Sydney /
ONE GREEN BEAN
Sydney

SOUTH KOREAN
NORTH KOREAN
TRANSLATOR

EDUCATIONAL
NONPROFIT
ORGANIZATION

CHEIL WORLDWIDE Seoul

SOUTH KOREA

CHEIL WORLDWIDE
Seoul / PENGTAI Seoul

I01 (Interface & Navigation)

I01/001

00021

215290

DREAM TOUCH FOR

ALL

I02 (Visual Design/ Aesthetic)

I02/005

00159

219845

TWISTS & TURNS MELBOURNE

WRITERS FESTIVAL

CULTURAL
FESTIVAL

J WALTER THOMPSON
Melbourne

AUSTRALIA

J WALTER THOMPSON
Melbourne

CHEIL WORLDWIDE Seoul

SOUTH KOREA

CHEIL WORLDWIDE
Seoul

I03 (User Experience)

I03/002

00024

215003

LOOK AT ME

SAMSUNG
ELECTRONICS

SAMSUNG
ELECTRONICS

I03/004

00038

216480

AKIBA STEALTH

UBISOFT JAPAN

ASSASSIN'S CREED DENTSU Tokyo

UNITY

JAPAN

DENTSU Tokyo

I03/009

00032

214927

THE IDEAL
RECRUIT
NAPPING LESSON MARKETING
PARTNERS

JYUKENSAPURI
ONLINE STUDY
SERVICE

JAPAN

DENTSU Tokyo

I04 (Mobile Content)

1 of 1

PUZZLE Tokyo

Shortlist (Mobile)
I04/001

00059

215119

THE WAY DOWN / AVEX MUSIC

FACT :
CREATIVE
SMARTPHONE
MUSIC VIDEO

KTHEAT' ALBUM
RELEASE

EPOCH Tokyo

JAPAN

I04/008

00160

219846

TWISTS & TURNS MELBOURNE

WRITERS FESTIVAL

CULTURAL
FESTIVAL

J WALTER THOMPSON
Melbourne

AUSTRALIA

Total Entries:

1 of 1

34

J WALTER THOMPSON
Melbourne