Grade 5/6 Persuasive Ad Campaign

Practicum Lesson Number

Time of Lesson

11.10am 12.05pm

Topic and Focus

Create a persuasive ad about an unusual item

Learning Focus:

Create an argument for why students should buy their item focusing on persuasive techniques

Duration of lesson

55 minutes

Year Level

Supervisor

5/6

Class Size
Mark Tomietto

AUSVELS Strands Level:

Domains

Dimensions

Key elements of standards to which lesson is focussed

Level 6

English

Writing

Investigate how vocabulary choices, including evaluative language can express shades of meaning, feeling and opinion
(ACELA1525)

Level 5

English

Speaking and Listening

Plan, rehearse and deliver presentations for defined audiences and purposes incorporating accurate and sequenced
content and multimodal elements (ACELY1700)

Students Background Knowledge

Students have had prior experience with persuasive writing. The students are currently involved in creating a debate. Furthermore, the grade 6 students
have performed a role-play to the class last year.

Resources and Materials

YouTube Video
SMARTboard
Concept Map Worksheet
12 Objects for students
Cards to determine groups
Student Teacher Focus

My focus for this lesson will be on my classroom management and ensuring all students are actively engaged in the lesson.

Stage of lesson

Stage 1 Introduction

Stage 2 Body of lesson

Tasks

Time

Students will watch a short YouTube clip which advertises

a particular product
Students will be asked to discuss what techniques were
used to persuade someone into buying this object

10 mins

Explanation of todays activity given:

Students to create an advertisement for the object,
which they are given students can either make up what
the item does or explain its actual use.

5mins

Student action

Teacher action

What will students be doing?

Explain how the students are
expected to work.

What will you do during this time? What prompting questions may you
need to prepare? How will you monitor student progress and needs?

Students will be
watching the YouTube
clip on the SMARTboard

Teacher will play clip and ensure students are

watching/listening

Students actively
involved in answering
questions in relation to
the clip.
.
Students listening to
instructions

What preparations have you made for early finishers so that they will
be extended in a relevant and interesting way?

Ask students questions about the clip such as

How does the ad persuade the viewer to buy the product
Can you give an example of these techniques?

Explain the activity to the students

Check students understanding of the task

Asking questions if failing

to understand.

Each group will be given one minute to present their

argument to the class on why they should purchase their
item

Students will be divided into groups of 4:

Each student will receive a part of a card; the student
must locate the other 3 students, which have the missing
parts to that card to form a group.

2mins

Students finding group

members using cards and
finding a quiet spot in
the classroom to start
activity.

Handing out cards to each student

Once students have formed group objects to be handed out
and cards to be collected from students.

Students will work together to create the advertisement

Each student will receive a concept map to jot down ideas
and plan their writing.
Students to write a script as a group
If students do not wish to perform they can nominate one
person to deliver their script.

20mins

Students working
together to create script
for advertisement

Circulate room and ensure all students are participating in

activity

Engaged in activity

Check students have understood the task and attending to

task appropriately.

Stage 3: Conclusion
Groups will perform their advertisement to the class
At the end, students will state which item they would
purchase.

15mins

Ask students to provide reasons why other students

arguments were persuasive

Students listening to
other students
performances

Teacher asking groups to present their argument one by one

Students writing down

which advertisement was
most persuading

Ensure other students are listening and being cooperative

Students returning items

and packing up classroom

Ensuring students have tidied up the classroom

Prepare students for their next lesson

Acknowledging students performances

Stage 5: Closure
Ask students to place belongings away and return the
objects back to the teacher.
Sit on the floor and wait for further instructions

2 mins