AMBER BAKER

208 High Valley BLVD, Greenville, SC 29605

112 Silo Court, Columbia, SC 29201 APT. 728C
+1 (864) 551-6886
bakeral93@gmail.com
EDUCATION
MOORE SCHOOL OF BUSINESS, University of South Carolina
Columbia, SC USA
Bachelor of Science, Business Administration
May 2015
Major: Marketing
Minor: Journalism and Mass Communication (Advertising and Public Relations Emphasis)
Major GPA: 3.625
Awards: Deans List, Thornwell Scholar
EXPERIENCE
LEXINGTON COUNTY BLOWFISH BASEBALL CLUB
Lexington, SC USA
Marketing/ Box Office Sales Intern
April 2015-July 2015
Responsible for developing the media image of Blowfish Baseball and setting up all marketing promotions.
Assist in all Reading Program Marketing Initiatives.
Create and update social media content for Facebook, Twitter, and website.
Take pictures to promote all avenues of Blowfish Baseball.
Increase ticket sales for each home game.
FIREHOUSE SUBS
Columbia, SC USA
Team Member
June 2012- Present
Facilitate contact with customers and secure the completion of all orders efficiently.
Manage monthly advertising to keep all information updated.
Responsible for the execution of catering orders at the franchises largest catering producer.
ALPHA LAMBDA DELTA
Columbia, SC USA
Webmaster
June 2014- June 2015
Responsible for maintaining online communication with all members of the largest organization on campus.
Updating the points system needed to track graduation potential.
Creating a website that met the organizations needs using WebSpace.
Maintaining an open line of communication between the council and all members of the chapter.
FORTUNE 100 COMPANY PRACTICUM
Columbia, SC USA
Research Analyst
August 2014- December 2014
Designed and conducted an attitude and usage survey addressing both consumer and small business segments.
Administered the survey to a nationally representative panel.
Analyzed the data using SPSS.
Identified consumer personas based on the data collected.
Made recommendations on how to better reach target segments and design product bundles.
TABLE 301
Greenville, SC USA
Intern
August 2014-September 2014 and December 2013
Gained experience in developing and maintaining brand identity.
Used print media to create a portfolio of articles that showcased the company.
Edited all of the online sites for the restaurants.
Learned how to create a unified social media voice for the company.
Responsible for the online management of ticket process
IT SKILLS
Microsoft Systems, Google Drive, DropBox, PC and Apple Systems, POM, SPSS, Qualtrics, TweetDeck,
and E-Tix.
ACTIVITIES Alpha Lambda Delta, OSP Mentor, Canteen Vending Focus Group, Clean Up Carolina, Pets Inc., Relay
For Life, Boo at the Zoo, Parking Project, Orientation, St. Laurents Place, and Be The Match.