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JD of Relationship Manager

Job Title: Relationship Manager Branch Banking Department: Retail Liabilities


Reporting Relationship: Branch Manager Job Role ? Develops new and expands
existing Customer relationships for liabilities by sourcing category B /C customers.
? Sources new bank customers through external individual efforts and acquisition
channel. ? Cross sells bank products to existing set of Branch customers which are
mapped. ? Informs customers of new products or product enhancements to further
expand the banking relationship. ? Maintains complete relationship record for
assigned customer accounts. ? Responsible for retention of customers ? Upgrades
Customers/Groups to higher programs (PRIMA & above) on regular basis ? Comply
with all Rules& Regulations, Processes as laid by organization & RBI

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