Name- Ashraf Asif Siddiqui

Age-26
Gender- male
Contact- 9305808815

1)
LG
2)
Smart tv
3)
LG
a) Product
satisfied
b) Pricing
Average
c) After sales serv. satis.
d) Advert.
extremely satis.
e) Availability
satis.
f) Packaging
satis.
g) Offers
average
4)
No
5)
N.A
6)
Only 1 TV needed and bought LG smart so there was no scope.
7)
Yes
8)
Samsung LG sony sansui
9)
No
10) Not required
11) 55-65
12) Motion sensor, motion sensing games
13) Excellent inbuilt sound effect
14) Yes, Seasonal or festival discounts up to 20%
15) 50 k- 1 lakh
16) Exclusive outlets
17) a) brand image
3
Still needs acceptance by Indian
mass
b) price
4
competitive
c) product quality 3
response is based on word of mouth
d) promotion
3
less as compared to samsung and LG
e) trust
3
have to build more trust for its product
f) services
3
response is based on word of mouth
18) Display of cricket matches through companys cabs on streets.
19) Yes
20) HDR tv
21) Brand
22) Promotion effort should be mobilized.