Final Major

Project
Planning and
Production

Name: Kaan Sengunes

Production Title:
Bleu De Chanel Chanel Advertisement

Date Submission of Production:

3rd June (03/06/2015)

Length of production:
1:00 (One Minute Long)

Crew names/ contact details:

Name

Contact

Kaan Sengunes

07572436426

Harry Lowe

07889043617

Lesh Lethbridge

07710697530

James Flint

01491572285

Actors names / contact details:

Name

Contact

Lesh Lethbridge

77 Ruskin, Henley Road

Reading, England RG4 6LF
Mobile No. 07710697530
lesh.lethbridge@gmail.com

Production roles for crew

Name

Role

Date needed

Deadline for work

Kaan Sengunes

Director

18th 22nd May

5th June 16:00

James Flint

Assistant

19th - 22nd May

5th June 16:00

Lesh Lethbridge

Actor

19th 22nd May

5th June 16:00

Harry Lowe

Production Assistant

18th 22nd May

5th June 16:00

For my production I will have a crew of four people, three of these people
will be working on the crewmember side of the production whist one of
them will be the actor for the advertisement. Firstly I will be the director of
the production, this means I have written and storyboarded the production
and will be dictating the other crewmembers on their roles and jobs. I
have a cameraman (Harry Lowe) who will be collecting all the footage
shots based on my requirements and the storyboard. The cameraman will
always be on set to ensure all the needed footage is captured and ready
for editing or reviewing. I also have a assistant who will be helping me
direct the storyline of the production, the assistant (James Flint) will
monitor the production and check that all the needed shots have been
collected. All three crewmembers will be in close contact and working to
complete their roles when they are needed. My final member of the
production is Lesh Lethbridge who will be the actor in the advertisement;
the actor will not work towards the physical production of the
advertisement but will be the main role in the production.

Locations used (please attach recces to this document with photographs of

locations)
Location

Address of location

Permission needed Date at location

Y/N

Henley College
Rotherfield Campus
Studio Room (R113)

Deanfield Avenue
Henley-On-Thames
RG9 1UH

Yes (site is public but May 20th May 22th

I will need to get
teacher permission)

London Central
London, Oxford
Street (West End)

Oxford Circus
Greater London
W1 (W1A-W1H)

No (the site is
May 18th- May 19th
available for personal
and public filming)

London Central
London, Piccadilly
Circus (West End)

Piccadilly Circus
Greater London
W1 (W1A-W1H)

No (the site is
May 18th-May 19th
available for personal
and public filming)

London China
Town Central
London (West End)

China Town Greater London

W1 (W1A-W1H)

No (the site is
May 18th May 19th
available for personal
and public filming)

Props required
Props

Scene

Actor using

Date needed

Perfume Bottle

Scenes 1-15

Lesh Lethbridge

19/05/2015

Coat/ Jacket

Scenes 1-15

Lesh Lethbridge

19/05/2015

Nikon Camera

Scenes 13-14

Lesh Lethbridge

19/05/2015

Stage Lights

Scenes 1-15

Foley/Background

19/05/2015

Perfume Box

Scenes 14-15

Foley/Background

19/05/2015

Trainers

Scenes 12-13

Lesh Lethbridge

19/05/2015

Agreed content / amended brief (please insert a copy)

The content of my advert will include a model that is romanticized and appears
to be very wealthy, she will display that the key to a more stylish lifestyle is by
using the product (Chanel perfume). She will show off her dominance and the
power she gets when using the product, as she walks through a large empty
room. The setting will have romantic colours and textures, for this the room the
model is in will require long silky robes, dim lights, florescent lights, show lights,
smoke machines and other luxuries to seem glamorous. Similarly to other Chanel
and perfume adverts it will show the model or person applying the perfume and
then transforming into a more confident character. However I had amended the
initial brief and decided to base my product onto the male audience after
collecting my survey analysis results from my online questionnaire I constructed
to view peoples views on the intentions of my product and production.

Risk Assessments

ACTIVITY HAZARD

Filming
in studio

Tripping
over wires

RISK

PRECAUTION

IN

REVIE

REVIEWE

H/M/

PLACE

Remove
loose
wires/cables

Day of
filming

DATE
19th
-20th
May

Kaan
Sengune
s

L
M

set
Filming
in studio
set
Filming
on busy

Tripping
over tripods

Remove
objects from
paths

Day of
filming

19th20th
May

Lesh
Lethbrid
ge

Injury
caused
from

Ensure
vehicle
checks are

Day of
filming/

17th
22nd

Harry
Lowe

streets

vehicles

Filming

Injury
caused
from
pedestria
ns

on busy
streets

carried out

activity

May

Ensure that
crew is
aware of
other people

Day of
filming/
activity

17th
22nd
May

James
Flint

During my production there were some potential hazards that could affect
health or safety towards crewmembers, actors or other people around us,
these were minor but nevertheless they had to have precaution in case of
escalating events or outcomes of the situations. Activities such as filming
in the busy streets of London had potential hazards that could have
developed if not considered, the first of these hazards were injury caused
from vehicles. This is a hazard that was taken into consideration all the
time when filming on the streets because of the always active roads that
are present, injuries from this activity were avoided by taking regular
vehicle checks. Another hazard during the filming of the location shots
was injury to other people around us, this risk is a medium risk as appose
to the vehicles which were a high risk nevertheless it had to be taken into
consideration throughout the filming of the shots, this was taken to
prevent any harm to civilians by careless handling of equipment. However
this was also avoided through ensuring the crew was checking their
surroundings constantly, and both these location risks were in place
during the time of the activity.

The other risks in my production were considered during the filming on the
indoor location, these risks were just as important as the outdoor risks
because there preventions had to be constantly monitored in case of an
incident arising. The first of the indoor risks was the activity of filming on
the studio set; the hazard was tripping over loose wires. This hazard had
to be monitored and checked out by all the crewmembers, as it could be a
danger to themselves and others. To prevent this all loose wires and
cables were tucked in out of the way and all crew members had to double
check they havent left any wires lying around the building; this risk was
placed on the day and was set to a medium risk. The final risk in my
production was similar to the previous risk and is the tripping over of
equipment. Any loose equipment had to be placed correctly to prevent
any crewmembers or actors causing harm to anyone including

themselves, the risk had the same precaution as the tucking In of the
wires so therefore the crew were instructed to remove any loose
belongings or objects from sight. Every risk in the risk assessment I
carried out were reviewed on the day of the filming as it was the only
appropriate time because these risks can fluctuate depending on the
situation or day, nevertheless they were all review by a designated
reviewer for each hazard.

Team meetings, meetings with actors and crew

Date

Attendees

Meeting agenda

Outcome

05/05/2015

Kaan Sengunes
Lesh Lethbridge
Harry Lowe
James Flint

Pre-Production
review and analysis
of storyboards and
mock-ups.

Knowledge gained
on general outcome
intentions for the
advertisement.

06/05/2015

Kaan Sengunes
Harry Lowe

Production Schedule
review and
storyboard analysis.

Knowledge gained
on structure of the
advertisement.

08/05/2015

Kaan Sengunes
James Flint

Actor arrangement
and contact details
for crewmembers.

Successfully
informed actors on
availability.

09/05/2015

Kaan Sengunes
Lesh Lethbridge

Actor rehearsal and

storyboard analysis.

Actors have a general

idea on their roles.

12/05/15

Kaan Sengunes
Lesh Lethbridge
Harry Lowe
James Flint

Final confirmation
meeting before
production begins the
following week.

Summed up
information and any
enquires have been
sorted out with crew.

Contingency / back up plans

My production had a back up plan in case my actors were suddenly not
able to make it to the production with or without informing the rest of the
crew, the backup plan was to have emergency contacts that I could use in
case a crew member or actor was not able to make it on short hand
notices. This proved to be a very useful tool as it was almost needed and
could have resulted in postponing the productions filming on one of the
days of filming.
An earlier back up plan was for my productions product, I intended to
create an advertisement for the CHANEL perfume/cologne advert, however
if I was not able to get ahold of the product in time as the product was
ordered from the internet, I would have use my backup plan of creating an
advertisement for an IPhone 5C witch I have easy access to. This was
however never needed, as I was able to get my product in time for the
production.

Detail how you solved problems

Problem

Solved

Legal/copyright issues with branding.

Reviewing the terms & conditions of

companies and ensuring rules arent broken.

Land privacy and location issues.

Ensuring permission was granted for filming

or filming in public areas.

Clashing/mixing up filming days.

Arranging specific days and reminding crew

members and actors of the dates and times.

Clashing with other students for studio use.

Pre-planned and arranged studio time to

allow uninterrupted and less limited time.

Transportation issues and availability.

Arranged green screening sessions to save

time on location shooting by local filming.

Modifications (Why did you modify your work and what was changed
during post-production)
Modified

How

Why

Green Screen Backdrop

This was edited in the postproduction stage to a

backdrop of recorded
footage.

This was as the green screen

was used in my production to
later be modified for my
intentions.

Lighting in the footage

I added spotlight effects to

my production during the
editing of the production.

This was because I was not

able to use these when
initially filming, as they
would be a distraction.

Colour of the footage

I changed my raw footage

videos to black and white
because I required it for my
moods that I desired to create

This was so I could achieve

my intended effect from the
recorded footage in the final
production.

SCRIPT:

(NARRATOR)
IVE GOT ONEQUESTION FOR YOU,
IF YOU COULD HAVE YOUR GOAL
RIGHT NOW. WOULD YOU TAKE IT?
WOULD YOU EVEN BE ABLE TO
HANDLE IT? IT CANT BE
GIVEN. YOU GOTTA GO OUT THERE
AND TAKE IT LIKE ITS YOURS
LIKE YOU OWN IT.

MOST PEOPLE ARE PLAYING IT

SAFE, MOST PEOPLE ARENT CHASING
ANYTHING DOWN, BUT YOU ARE.

Attach any pre-production a material you may need

Storyboard
Script
Rough drafts of work / designs
Original Brief
Final mood board