Master of Business Administration- smude MBA Semester 3 spring 2015
MB0050: RESEARCH METHODOLOGY Q1. Research is a sequential method of enquiry, directed towards a clear implicit or explicit objective. Describe in detail the steps to be carried out in a typical research study. Answer: research is a systematic, controlled and critical investigation of propositions about various phenomena. Management research is an unbiased, structured, and sequential method of enquiry, directed towards a clear implicit or explicit business
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Q2. What are descriptive research designs? Explain the different kinds of descriptive research designs. Answer: Descriptive research studies are those studies which are concerned with describing the characteristics of a particular individual, or of a group, where as diagnostic research studies determine the frequency with which something occurs or its association with something else. ..
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Q3. Discuss the concepts involved in Testing of Hypothesis. Also discuss the steps involved in testing the hypothesis. Answer: Hypothesis testing is a process of resolving problems or deriving information from the given data in order to conduct crucial business decisions. It is a logical method of accepting and validating business decisions. In hypothesis testing, two types
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Q4. a. Distinguish between: i. Schedules and Questionnaires ii. Open ended and closed ended questions b. Explain the questionnaire design process. Answer: a. i) Questionnaires are mailed to the respondent whereas schedules are carried by the investigator himself. Questionnaires can be filled by the respondent only if he is able to understand the language in which it is written and he is supposed to be a
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Q5. Explain the any three types of comparative and non-comparative scales of each in detail. Answer: Comparative scales: In comparative scales it is assumed that respondents make use of a standard frame of reference before answering the question. For example: ...
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Q6. Explain the Structure of the Research Report. What are the guidelines for effective report writing? Answer: Structure of the Research Report: Whatever the type of report, the reporting requires a structured format and by and large, the process is standardized.